persuasive speech

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3.Speking with sincerity and conviction, she urges her listeners to make three choices (para.13-16)
4. to show her awareness of the challenges ahead, she sates that the controversy over her appearance is over but the conversation on women’s issues is only beginning (para.18)
Organizing speeches on questions of policy
problem-solution order problem-cause-solution order comparative advantages order Monroe's motivated sequence
the students must be tolerant of diversity if they want to uphold the principles their school stands for.
Bush uses the principle not just to encourage her audience to welcome diversity in others but to challenge them to pursue their own unique dreams, regardless of whether they fit a particular mold.
Goal of persuasion & method of organization
To persuade my audience to provide volunteer help for rural education.
to persuade my audience that public speaking should be a required course for college English learners.
For speeches on questions of policy, four special patterns are often used: problem-solution order, problem-cause-solution order, comparative advantages order and motivated sequence.
persuasive speeches on questions of policy (政策性辩论) (we should…the government should…)
Ex.1 p.220
Please work in groups of four and finish exercise 1 &3 in the exercise.
Chapter 14
Speaking to Persuade
Study guide and teaching objective
Be able to identify the type of persuasive speech, namely a question of fact, a question of value or a question of policy.
To persuade my audience that more official measures should be taken to protect consumers’ rights.
Goal of persuasion: seeking passive agreement method of organization: topical order/ problem solution order
1. Building credibility
1. to share common ground with the audience, Bush praises Wellesley’s commitment to diversity (para. 7)
2. As a way to show her goodwill, she mentioned that Alice Walker had been the first choice for commencement speaker (para. 8)
Ferris than you clapped for George (para. 12)
5. Finally, Bush taps into the most universal of human emotions, happiness and love.
1.Provide the correct goal and best method of organization for each of the following specific purpose statements.
II. Testimony Bush quoted Ferris Bueleer– the leading character in Ferris Bueller’s Day off to
persuade the audience to stop once in a while to smell the roes. The testimony is convincing because the film is extremely popular among the young audience.
Orgazation of persuasive speeches
PersuBaidu Nhomakorabeasive speeches on questions of fact are usually organized topically.
persuasive speeches on question of value are almost always organized topically. The most common approach is to devote your first main point to establishing the standards for your value judgement and your second main point to applying those standars to the subject of your sppech.
Three types of persuasive speeches
persuasive speeches on questions of fact (事实性辩论) (hard fact: UFO, going vege)
persuasive speeches on questions of values (价值观辩论) (it is unethical, irresponsible, right, to do…)
To persuade my audience to make yearly donation to the Chinese Red Cross Goal of persuasion: seeking immediate action
method of organization: topical order/ motivated sequence
II. Methods of Persuasion
1. Building credibility 2. using evidence 3. reasoning 4. appealing to emotion
Analyze
Methods of persuasion used in Choices and Change by Barbara Bush in Appendix of our textbook. Page A7
Be able to choose suitable method of organization for your chosen speech.
Understand how to use evidence and reasoning as methods of persuasion.
Be able to identify common fallacies (red herring, ad hominem, bandwagon, slippery slope,hasty generalization, invalid analogy)
2. When mentioning Alice Walker, who is know for the Color Purple, Bush says, “instead you got me– known for the color of my hair”.
3. Babysitting story 4. I’m not going to tell George you clapped more for
2. Use of Reasoning
the primary method of reasoning in the speech is reasoning from principle. The principle is that diversity is something not just to be tolerated but to be embraced (paragraph 3)
4.Use of emotional appeals
Sense of humor
1.Bush says that she thought being at the commencement would be fun, but never dreamt it would be this much fun (para.2)
3. Use of evidence
I. Bush uses a combination of extended and brief examples to argue against stereotypes and intolerance for difference.
1) The story of where the mermaids stand is an effective extended example. 2) through the story of the couples’ debate over babysitting one’s own kids,
Bush explained the need for adjusting to changes and choices men and women are facing 3) Winner of the hoop race example, Bush suggested that winner realize her own dream instead of society’s dream. In other words, the dream of becoming a stayat-home mom should be equally acceptable as the dream of becoming president of the United States. 4) Bush used her own experience as an example to show that having fun and joy is an important foundation for a good marriage.
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