新航标职业英语·综合英语2Unit 6-PPT
综合英语2 unit 6
Unit 6 How to Write a Rotten Poem with Almost No EffortSection One Pre-reading Activities (1)I. Audiovisual Supplement (1)II. Cultural Background (2)Section Two Global Reading (3)I. Text Analysis (3)II. Structural Analysis (3)Section Three Detailed Reading (4)I.Text 1 (4)II. Questions (5)III. Words and Expressions (6)IV. Sentences (7)Section Four Consolidation Activities (8)Ⅰ. Vocabulary (8)Ⅲ. Translation (13)Ⅳ. Exercises for Integrated Skills (14)Ⅴ. Oral Activities (16)Ⅵ. Writing (17)Section Five Further Enhancement (20)I. Lead-in Questions (20)II. Text 2 (20)II.Memorable Quotes (26)Section One Pre-reading ActivitiesI. Audiovisual SupplementWatch the video clip and answer the following questions.Script:Mr. Keating:Keep ripping gentlemen. This is a battle, a war. And the casualties could be your hearts and souls. Thank you Mr. Dalton. Armies of academics going forward,measuring poetry. No, we will not have that here. No more of Mr. J. EvansPritchard. Now in my class you will learn to think for yourselves again. You willlearn to savor words and language. No matter what anybody tells you, words andideas can change the world. I see that look in Mr. Pitt’s eye, li ke nineteenthcentury literature has nothing to do with going to business school or medicalschool. Right? Maybe. Mr. Hopkins, you may agree with him, thinking “Yes, weshould simply study our Mr. Pritchard and learn our rhyme and meter and goquietly abou t the business of achieving other ambitions.” I have a little secret foryou. Huddle up. Huddle up! We don’t read and write poetry because it’s cute. Weread and write poetry because we are members of the human race. And thehuman race is filled with passion. Medicine, law, business, engineering, these areall noble pursuits, and necessary to sustain life. But poetry, beauty, romance,love, these are what we stay alive for. To quote from Whitman: “O me, o life ofthe questions of these recurring, of the endless trains of the faithless, of citiesfilled with the foolish. What good amid these, o me, o life?” Answer: that youare here. That life exists, and identity. That the powerful play goes on, and youmay contribute a verse. That the powerful play goes on and you may contribute averse.Questions （在每个问题下面设置按钮，点击以后出现对应的答案）1.Why should students of all majors study poetry?2. Are student s’ expressions changing when they are listening to Mr. Keating’s words? Answers1. Because poetry has universal value. It stands for human passion and love and these are what we are living for.2. Yes, they are all inspired by Mr. Keating’s speech about the meaning of poetry.II. Cultural BackgroundAbout Poetry1.History of Poetry●Some of the earliest poetry is believed to have been orally recited or sung, closelyrelated to musical traditions, and much of it can be attributed to religious movements: rhythm, rhyme, compression, intensity of feeling, the use of refrains.●Following the development of writing, poetry has since developed into increasinglystructured forms.Written composition meant poets began to compose for an absent reader.●Much poetry since the late 20th century has moved away from traditional forms towards themore vaguely defined free verse and prose poem formats.2.ClassificationThree major genres:●Epic poetry:a long story about brave actions and exciting events;●Lyric poetry: more personal, shorter poems intended to be sung;●Dramatic poetry: comedy and tragedy as subgenres.Section Two Global ReadingI. Text AnalysisModern life is more about material and tangible goods than about spirit pursuit. We set clear targets for our future, neglecting that we are gradually losing one joy that human kind usually have: the fun of spontaneity. The writer of this essay reminds us that poetry, especially creating poems, can provide us such pleasure. Though the writer of this essay writes in a half-mocking tone, and the method he introduces will not ensure us to create a wonderful, or even presentable poem, his real purpose is to make the creation of a poem less difficult than we may imagine and to induce amateurs to set their first steps on their journey to a more aesthetic life.II. Structural Analysis1.In terms of organization, the article clearly falls into three main parts:The first part (Paragraphs 1-3) introduces the problem with poetry and the significance of the writer’s solution.The second part (Paragraphs 4-9) introduces in detail how people can create a poem of their own. The third part (Paragraphs10-12) serves as the ending of the essay. In this part, the writer reiterates his intention and make s kit clear he is just joking by presenting such a method of creating a poem..2.The mocking tone of the author is mingled with some fairly emotional statements whichreveal his real love of poetry, e.g.“Once a person has written a poem, of whatever quality, he will feel comradeship with fellow poets and, hopefully, read their works. Ideally, there would evolve a veritable society of poet-citizens, which would elevate the quality of life worldwide. Not only that, good poets could make a living for a change.” (Paragraph 3)“But at least it’s a poem and you’ve written it, which is an accomplishment that relatively few people can claim.” (Paragraph 10)“Chances are, you’ll find their offerings stimulating and refreshing. You might even try writing some more of your own poems, now that you’ve broken the ice. Observe others’ emotions and experience your own —that’s what poetry is all about. (Paragraph 11)III. Rhetorical FeaturesApparently simple but lucid English, sometimes even a colloquial speech style, creating the effect of a heart-to-heart talk between the writer and the reader, e.g.“The last line of your poem should deal with the future in some way.” (Paragraph 8)“Now that poem (like yours, when you’re finished) is rotten.” (Paragraph 10)Section Three Detailed ReadingI.Text 1How to Write a Rotten Poem with Almost No EffortRichard Howey1 So you want to write a poem. You’ve had a rotten day or an astounding thought or a car accident or a squalid love affair and you want to record it for all time. You want to organize those emotions that are pounding through your veins. You have something to communicate via a poem but you don’t know where to star t.2 This, of course, is the problem with poetry. Most people find it difficult to write a poem so they don’t even try. What’s worse, they don’t bother reading any poems either. Poetry has become an almost totally foreign art form to many of us. As a result, serious poets either starve or work as account executives. There is no middle ground. Good poets and poems are lost forever simply because there is no market for them, no people who write their own verse and seek out further inspiration from other bards.3 Fortunately, there is a solution for this problem, as there are for all imponderables. The answer is to make it easy for everyone to write at least one poem in his life. Once a person has written a poem, of whatever quality, he will feel comradeship with fellow poets and, hopefully, read their works. Ideally, there would evolve a veritable society of poet-citizens, which would elevate the quality of life worldwide. Not only that, good poets could make a living for a change.4 So, to begin, have your paper ready. You must first understand that the poem you write here will not be brilliant. It won’t even be mediocre. But it will be better than 50% of all song lyrics and at least equal to one of Rod McKuen’s best efforts. You will be instructed how to write a four-line poem but the basic structure can be repeated at will to create works of epic length.5 The first line of your poem should start and end with these words: “In the —of my mind.” The middle word of this line is optional. Any word will do. It would be best not to use a word that has been overdone, such as “windmills” or “gardens” or “playground.” Just think of as many nouns as you can and see what fits best. The rule of thumb is to pick a noun that seems totally out of context, suc h as “filing cabinet” or “radiator” or “parking lot.” Just remember, the more unusual the noun, the more profound the image.6 The second line should use two or more of the human senses in a conflicting manner, as per the famous, “listen to the warm.”This is a sure way to conjure up “poetic” feeling and atmosphere. Since there are five different senses, the possibilities are endless. A couple that come to mind are “see the noise” and “touch the sound.” If more complexity is desired other senses canbe added, as in “taste the color of my hearing,” or “I cuddled your sight in the aroma of the night.” Rhyming, of course, is optional.7 The third line should be just a simple statement. This is used to break up the insightful images that have been presented in the first two lines. This line should be as prosaic as possible to give a “down-to-earth” mood to the poem. An example would be “she gave me juice and toast that morning,” or perhaps “I left for work next day on the 8:30 bus.” The content of this l ine may or may not relate to what has gone before.8 The last line of your poem should deal with the future in some way. This gives the poem a forward thrust that is always helpful. A possibility might be, “tomorrow will be a better day,” or “I’ll find someone sometime,” or “maybe we’ll meet again in July.” This future-oriented ending lends an aura of hope and yet need not be grossly optimistic.9 By following the above structure, anyone can write a poem. For example, if I select one each of my sample lines, I come up with:In the parking lot of my mind,I cuddled your sight in the aroma of the night.I left for work next day on the 8:30 bus.Maybe we’ll meet again in July.10 Now that poem (like yours, when you’re finished) is rotten. But at least it’s a poem and you’ve written it, which is an accomplishment that relatively few people can claim.11 Now that you’re a poet, feel free to read poetry by some of your more accomplished brothers and sisters in verse. Chances are, you’ll find their o fferings stimulating and refreshing. You might even try writing some more of your own poems, now that you’ve broken the ice. Observe others’ emotions and experience your own —that’s what poetry is all about.12 Incidentally, if you find it impossible to sell the poem you write to Bobby Goldsboro or John Denver, burn it. It will look terrible as the first page of your anthology when it’s published.II. Questions1.What does the writer think is the problem with poetry? (Paragraph 2)The problem with poetry is that most people don’t know how to write a poem and there is no market for good poets and poems.2.What is the solution for this problem suggested by the writer? (Paragraph 3)The solution for this problem suggested by the writer is to make it easy for everyone to write at least one poem in his life.3.How does the writer justify his solution? (Paragraph 3)The writer thinks this may not only enhance people’s recognition of poets but cultivate a poetry-loving society and elevate the quality of life.4.What is the real intention of the writer to present such a method of creating a poem?(Paragraph 11)By introducing such a method of creating a “rotten”poem, the writer is actually encouraging people to start their journey to the appreciation of poetry and to acquire a more intimate feeling toward poetry.5.What is the purpose of the last paragraph? (Paragraph 12)Since the title of the essay bears a very obvious mocking feature, the last paragraph, which echoes with this tone, reminds his readers of the fact that he is merely joking.Class ActivityGroup discussion: What is your comment of author’s method of creating a poem and do you like the poem he composes according to this? Do you have any other ideas about how to create a poem?III. Words and ExpressionsParagraphs 1-3pound v.strike or hit heavily and repeatedlye.g. Pounding on the floor, she shouted at the top of her voice.She slipped out of the office with the stolen secret file in her handbag, her heart pounding severely.Collocations:pound against / one.g. Waves pounded against the pier.pound along / through / down, etc.e.g. I could hear him pounding up the stairs.pound oute.g. The Rolling Stones were pounding out one of their old numbers.middle groundan area of compromise or possible agreement between two extreme positionse.g. Each party wants to capture the votes of those perceived as occupying the middle ground.In the argument everyone has to take sides; there is no middle ground.Practice: （制作的时候先出现中文，中文下面设置按钮，点击以后出现英文翻译）双方谈判无法达成共同立场。
综合英语(2)Unit 6 课件
attribute
n. a quality or characteristic that someone or something has属性;特性,特质: e.g. Organizational ability is an essential ~ for a good manager. attribute sth to sb (QUALITY) phrasal verb to think that someone or something has a particular quality or feature : e.g. Do you think it proper to ~ weakness to women? 你觉得把软弱当作女性的属性适当 吗?
distinction
impose v.
1) to officially force a rule, tax, punishment, etc. to be obeyed or received: e.g. Very high taxes have recently been ~ed on cigarettes. 2) to force someone to accept something, especially a belief or way of living: e.g. I don't want them to ~ their religious beliefs on my children.
(1) a difference between two similar things: e.g. There's a clear ~ between the dialects spoken in the two regions. This company makes no ~ between the sexes. fine/subtle ~ 细微的差别 (2) excellence e.g. a writer/scientist/wine of ~ (3) [C] a mark given to students who produce work of an excellent standard
新职业英语视听说教程2Unit 6完整ppt课件
Unit6
Qu 1
New Words & Expressions
1. odd a. 奇怪的
I had rather an odd experience the other day. 前几天我有过一次非常奇怪的经历。
2. tamper v. (~ with) 拨弄；胡乱摆弄 Don’t tamper with that car. 不要乱碰那部车子。
May I have your name and telephone number, please?
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Period 4: Watching 2 → Speaking 2 (Task 3-4) • After Class • Unit File + Supplementary Listening + Project
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6 TeUacnhiintg Plan
Quality
• Knowledge • Get a general idea of the typical working situations
·b_e_in_g_fr_ie_nd_ly_, b_e_in_g_s_in_ce_re_____ ·b_e_in_g_a_go_o_d_li_st_en_e_r ________
·b_e_in_g_he_lp_f_ul_____________ ·b_e_in_g_th_o_ug_h_tfu_l/_co_n_s_id_er_at_e ____ ·c_re_a_tiv_e_th_in_k_in_g_/p_ro_bl_em_-_so_lv_in_g_a_bility ·b_e_in_g_fle_x_ib_le_____________ ·p_o_si_tiv_e_b_od_y_la_n_gu_a_g_e _______ ·b_e_in_g_co_o_p_er_at_iv_e,_b_ei_ng_t_ol_er_an_t_. _
新境界职业英语综合教程2精华版 课件 unit 6 PPT
Back
Speaking Out
Listen to the dialogue again and check your answers. Then role-play it with your partner by using the above Mind Map.
Scripts
Back
b. Wrong.
c. Not mentioned.
Scripts Back
Use the Right Word
Here are two groups of words frequently used in recruitment. In each group, delete one word which does not go with the one in the circle.
Daniel: Yes. I’m a senior student in Guangzhou Vocational Institute of Commerce, and will graduate this summer. I major in Business. During my college years, I’m very active, and have successfully organized some important activities on campus. Last summer, I worked part- time as a salesman for a beer factory.
新境界职业英语综合教程2精华版 课件 unit 6
Reference materials
仪态着装视频 着装PPT 面试官告诉你如何应聘 面试时如何自我介绍 面试如何增加录取率
新航标职业英语·综合英语2Unit 6-PPT
Skill Focus Practical Learning
Text B Background
Vocational Focus Getting Ready
Skill Focus Text A
Practical Learning Language Focus
Vocational English
新 航 标 职 业 英 语
PR as a career choice 综 合 英 语 2
PR ranks as one of the most popular career choices for college graduates. The need for PR personnel is growing at a fast pace. The types of clients that PR people work for include the government, educational institutions, nonprofit organizations, specific industries, corporations, athletic teams, entertainment companies, and even other countries.
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Text B Background
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新 航 标 职 业 英 语
Paragraph 4
Public Relations and Image
英语(高职高专英语专业)(第二版)综合教程2电子课件PPT Unit6
Unit 6 Sports Hero
Jordan’s father was murdered during a robbery in 1993, and this tragic event partially led to Jordan’s temporary retirement from basketball that same year. He tried baseball, which he stuck with until 1995 when he returned to the NBA. He played a part in the movie “Space Jam” during the off season of his first year back in the NBA.
In 1984, he left UNC after his junior year to play in the NBA when the Chicago Bulls drafted him. He was the third pick of the first round. In 1985, he was named rookie of the year. In 1991 Michael Jordan won his first of six NBA championships. The next year he won a gold medal in the Barcelona Olympics. During the off season, he returned to UNC to finish his Bachelor of Arts degree.
Unit 6 Sports Hero
Michael Jordan is my hero for many reasons. He was a great basketball player. In his busy schedule, he always found time to give back. He was not greedy with his money. He always worked hard at everything that he did. He was very determined and never gave up. He always found a way to triumph in any situation. He always found time to spend with his family. All of these things make him one of the greatest heroes of all time.
新航标职业英语2课件
提供各种职场写作模板和范文，以帮助学生更快地掌握写作技巧。
写作训练资源
CHAPTER
03
course arrangement
教师会定期跟踪学生的学习进度，了解学生的学习状况，并根据实际情况调整教学计划。
学习进度跟踪
教师会定期向学生反馈学习进度，让学生了解自己的学习状况，并根据反馈调整学习计划。
THANKSFOR
感谢您的观看
WATCHING
New Navigation Aids Vocational English 2 Coursewar
CATALOGUE
目录
Course IntroductionTeaching contentcourse arrangementCourse featuresTeacher teamStudent feedback
要点一
要点二
Active learning approach
The course will encourage students to actively participate in class activities, such as role-plays, group discussions, and problem-solving exercises, to enhance their English communication skills and critical thinking abilities.
口语练习目标
提供真实商务场景的模拟训练，如商务会议模拟、产品发布会模拟等。
口语练习资源
选取职场相关的文章，包括商务信函、合同条款、行业报告等，以提高学生的阅读理解能力。
阅读训练内容
阅读训练方法
新标准大学英语(第二版)综合教程2-Unit-6-A篇练习答案及课文翻译ppt课件
Text
4 The first question is “what is bad?” 5 Some things are only marginally bad, for example the train arriving five minutes late. Some are extremely bad, such as failing an exam or being sacked. So badness is much better represented as being on a spectrum rather than something which is there or not there. 6 A particular event may only be a misfortune because of the circumstances around it. The train arriving five minutes late is a neutral event if you are in no hurry and reading an interesting newspaper article while you wait. It is bad if you are late for an important meeting.
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Contents
Active Reading 1
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Warming Up
Watch the clip of the movie Meet the Parents and answer the questions.
1. Do you think the men unlucky? 2. How many unlucky things can you find in the film? 3. Do you believe one bad leads to another? 4.Have you ever run into any unlucky things?
新航标职业英语·综合英语2Unit 6-PPT知识讲解
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Text B Background
Vocational Focus Getting Ready
Skill Focus Text A
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English
新 航综 标合 职英 业语 英2 语
A Match the following pictures with four PR activities. After that, try to list more PR activities.
新航标职业英语·综合英语 2Unit 6-PPT
Vocational English
新 航综 标合 职英 业语 英2 语
Unit 6
Public Relations
返回目录
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Unit 6
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Vocational English
新 航综 标合 职英 业语 英2 语
Unit 6
Public Relations
返回目录
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新 航综 标合 职英 业语 英2 语
新标准高职公共英语实用综合教程(第二版)unit6ppt课件
Unit 6 Generation Gap
Background Information Discussion
generation gap can be bridged as long as both parents and children are willing to make an effort. They may talk openly and honestly and tell each other what they think about certain problems. They should be considerate enough to realize that each generation has its own advantages.
Unit 6 Generation Gap
Objectives
In this unit, you will — read a story about a mother asking her daughter to clean her room; — learn a list of words for describing kinship; — get some ideas of the differences between Chinese parents and American parents in educating their children; — get some tips about the relative clause in English grammar; — learn how to read and write an invitation letter.
you do to bridge the gap?
新航标职业英语·综合英语2Unit 6-
新航标职业英语·综合英语2 Unit 61. IntroductionIn Unit 6 of the New Hangbiao VocationalEnglish · Comprehensive English 2 course, we will focus on the topic of job interviews and employment. This unit aims to provide students with the necessary language skills and knowledge to effectively navigate the job interview process and excel in their future careers.2. ObjectivesBy the end of this unit, students should be able to:•Understand and use vocabulary related to job interviews and employment•Demonstrate effective listening and speaking skills in a job interview setting•Write a professional resume and cover letter•Identify common interview questions and prepare appropriate responses•Increase their understanding of employment laws and regulations3. Lesson Plan3.1 VocabularyIn the first part of the unit, students will learn and practice new vocabulary related to job interviews and employment. They will engage in various activities, such as matching words with their definitions, completing sentences with the correct vocabulary, and participating in discussions.3.2 Listening and SpeakingIn this section, students will listen to audio recordings of job interviews and practice their listening comprehension skills. They will also engage in role plays and mock interviews to improve their speaking skills and gain confidence in a job interview setting.3.3 WritingThe writing component of this unit focuses on resume and cover letter writing. Students will learn the appropriate format and content for a professional resume and cover letter. They will also practice writing their own resumes and cover letters, receiving feedback from their peers and the instructor.3.4 Reading and DiscussionIn this section, students will read articles and case studies related to job interviews and employment. They will analyze the content, participate in group discussions, and share their opinions and experiences.3.5 Employment Laws and RegulationsTo provide a comprehensive understanding of the job interview process, this unit also covers employment laws and regulations. Students will learn about common employment laws and regulations, such as anti-discrimination laws and minimum wage laws, and discuss their implications in the workplace.4. AssessmentThroughout the unit, students will be assessed through various means, including quizzes, homework assignments, participation in discussions, and a final exam. The assessments will evaluate students’ understanding of the vocabulary, listening and speaking skills, writing skills, and knowledge of employment laws and regulations.5. ConclusionUnit 6 of the New Hangbiao VocationalEnglish · Comprehensive English 2 course provides students with the necessary skills and knowledge to succeed in job interviews and employment. By the end of this unit, students will be equipped with the language skills to effectively communicate in a job interview setting, write professional resumes and cover letters, and navigate employment laws and regulations.。
新标准大学英语(第二版)综合教程2 Unit 6 B篇练习答案及课文翻译(ppt课件)
学习交流课件
4
Warming Up
2. Where did you learn most about science? 3. How much do you remember about your science
lessons at school? 4. Who was your best science teacher? Why do you
sums would show that such a blast, as well as killing every single
inhabitant of the earth, would only shift the Earth about a quarter
学习交流课件
10
Text
5 So the film is fiction without the science. The same could be said of the 1986 film Aliens. In this film the crew saunter around the spaceship as if they were at home on earth – whereas they should be floating, in a gravity-free environment. The producers of Aliens would fail a first year physics exam, but Stanley Kubrick and Arthur Clarke, the brains behind 2001: A Space Odyssey, would pass the same exam with flying colours. On board the spaceship a giant wheel rotates, generating centripetal force and giving the astronauts on board a sense of “up” and “down”.
综英2unit6精品课件
1) The pen is mightier than the sword. 2) The kettle’s boiling over. 3) The hall applauded. 4) Her heart ruled her head.
2) tuck somebody in/up: to make somebody feel comfortable in bed by pulling the sheets tight
doom (usu. passive) doom somebody/something (to something)| doom somebody/something to do something to make somebody/something certain to fail, suffer, die, etc
Unit 6
The Diary Of The Unknown Soldier
Teaching Procedure
Pre-reading questions
Global question Detailed reading Summary
▪ Before Reading ▪ Global Reading ▪ Detailed Reading ▪ After Reading
strike a … note express the stated feeling or message
e.g. I find it really difficult to strike the rations.
综合英语2unit6_football ppt课件
Book 2-Unit 6
Communicative Activities
Introduction of Functions Interactive Listening and Speaking Pragmatic Implication
too much recently. only be dropped this
But don’t worry.
time, but perhaps
There will be
forever. So you’d better
chance for you in think of accepting this
2. Listen to the conversation and consider:
What is the problem (or conflict) between the
player Sam and the coach?
Is the coach really concerned about Sam’s
Book 2-Unit 6
It is well known that language can express more than what words or sentences literally mean. The China Customs at the international airports of big cities like Beijing, Shanghai, or Guangzhou usually post big banners for welcoming the inbound passengers. Read the following list of candidates for English banners and choose the best one for them. Then discuss your choice in your group. You should reach agreement finally. If you are not happy with any of them, you may suggest your own v
外研社2024新标准职业英语综合教程2教学课件Unit_6
metal/carving on a hard piece of metal Main tools: chisels Features: handcrafted and 4. lifelike
Li Hao’s
The spirit of craftsmanship: innovation, persistence, good
译文
⑤ First, he closely observed the state of a silk scarf on a plate, paying attention to every detail and keeping it in mind. Then, he carried out the carving on more than 100 pieces of silver. Each piece was 0.6 millimetres thick, just like an eggshell. One tiny mistake of a stroke would mean a defective product and wasted efforts in the entire process. Yet, Meng never let the hundreds of failures overcome him.
Vocabulary
bold /bəʊld/ carve /kɑːv/ chisel /ˈtʃɪzəl/ craftsman /ˈkrɑːftsmən/ craftsmanship /ˈkrɑːftsmənʃɪp/ defective /dɪˈfektɪv/ exhibit /ɪɡˈzɪbɪt/ handicraft /ˈhændikrɑːft/
进行 委托……做…… 在……上雕刻…… 追求卓越 加大工作力度
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Skill Focus Text A
Practical Learning Language Focus
Public Relations PR as a career choice
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Vocational Focus Getting Ready
Skill Focus Text A
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Text B Background
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PR as a career choice
PR ranks as one of the most popular career choices for college graduates. The need for PR personnel is growing at a fast pace. The types of clients that PR people work for include the government, educational institutions, nonprofit organizations, specific industries, corporations, athletic teams, entertainment companies, and even other countries.
a. Media promotion
b. Publicity event
c. Advertising campaign
d. Etiquette training
d.
a.
b.
c.
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Vocational Focus Getting Ready
Skill Focus Text A
Vocational Focus Getting Ready
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Paragraph Public Relations and Image
1
Everyone—a human being, an organization and even an animal—tries to present themselves with a good image. In a well-known fable about the kingdom of the birds, there was a grand dance organized for all the birds. The hen, after looking at her very ordinary appearance in the mirror, decided to dress herself up with some beautiful peacock feathers. She was a 译real hit at the party as she expected. However, while sh文e was dancing happily, the feathers she had stuck onto her own feathers began falling off one after another. The extremely embarrassed hen fled from the numerous cries of ridicule from all the other birds.
Practical Learning Language Focus
B Work in groups and discuss the following question.
What is a PR person’s job like in your mind? Tick (√) from the following adjectives.
Practical Learning Language Focus
Public Relations
Public Relations (PR) is a collective noun. It involves the cultivation of favorable relations for organizations and products with their key publics through the use of a variety of communication channels and tools.
“十二五”职业教育国家规划教材 经全国职业教育教材审定委员会审定
Background
新航标职业英语
Getting Ready Text A
综合英语 2
Language Focus
Text B Vocational Focus Skill Focus
Vocational English
Communication for Your Career
√
√
√
√
√
√
7
Text B Background
Vocational Focus Getting Ready
Skill Focus Text A
Practical Learning Language Focus
Public Relations
While-reading
After-reading
8
Text B Background
ห้องสมุดไป่ตู้Practical Learning
Text B Background
Vocational Focus Getting Ready
Skill Focus Text A
Practical Learning Language Focus
2
Text B Background
Vocational Focus Getting Ready
5
Text B Background
Vocational Focus Getting Ready
Skill Focus Text A
Practical Learning Language Focus
A Match the following pictures with four PR activities. After that, try to list more PR activities.