开发一个客户的经验

开发一客户的经历（附所有邮件及简单分析）

How to make a deal

从阿里询盘到客户成单，看看怎样跟进一个订单；纯属抛砖引玉，坐等高手围观指正：

1.Enquiry—12th,Oct 2010

Buyer's Message

Subject: I'm interested in your ramie solid dying fabric,ramie piece dyed fabric,solid dyed ramie fabric

Dear Ladies and Gentlemen,

we're looking for a ramie or linen supplier, because we are having a 100% ramie sample pant here which should be produced.

Thank you very much!

Best regards,

XXX

2.从邮件的简单程度来说，其实第一感觉不是很好，因为内容非常简单，简单的让所有的人都想忽略，觉得这家伙肯定没有实单在手…

昨天收到了50%的订金，我总结一下，还是不要眼高手低，不要想当然，不要以自己简单的过往经验随便断定一个看似初级无意义的询盘..

3.1st feedback on 12th,Oct 2010

Dear xxx,

Thanks very for your inquiry.

I am Gavin from Goldentex,a professional ramie,linen fabric and garment factory in China.All our products are excellent in quality and competitive in price. We are annually exporting more than 10 million meters ramie,linen fabric and 2.5 million pcs of garments to the worldwide such as

Italy,Germany,France,Turkey,South Korea…

Sincerely hope to establish business relationship with yr esteemed company in the near future. And I believe both of our business will be blooming after our cooperation.As to the 100% ramie pants,could you pls kindly send that original sample to us for analysing and quotation.

Any query,pls feel free to contact me.

Best Regards

Sales Supervisor

Gavin

4.很常规的一个回复，目的是套他手里的资料，看看到底是不是潜在的客户，手里是否有原样…10月15号，得到他的第一封回复如下：

Dear Gavin,

Thanks for your kind message – I will send you the ramie sample now to:

***********

Attn: Gavin

Please be so kind to send me the quotation incl. sample pant in dark grey and black colour back to my reference.

Thank you very much!

Best regards,

XXX

5.收到这封邮件，我立刻在心里给他打了7分，有原样在手，寄过来分析，说明潜在性很大，坐等原来过来，然后分析面料规格，再进行服装报价…回复如下：

Dear xxx,

Well noted with tks.Will quote best price to you once received yr original sample.

Any query,pls feel free to contact me.

Best Regards

Sales Supervisor

Gavin

6.10月19号，得到他的邮件回复如下：

Dear Gavin

Okay thanks, the UPS tracking number is:******

Please be so kind to quote in linen and cotton too – what kinds of fabric do you offer?

Thank you very much!

Best regards,

XXX

然后立马补充一封邮件回复：

Dear xxx，

Tks for yr kindly email.

Waiting for yr original sample,once received them,will analyze specification and quote

best price to you.Goldentex is a professional ramie and linen fabric,garments factory,

working with oversea company more than 10 years.Offering greatest products and service