体验商务英语(market leader) 第二册Unit 2 Selling online
体验商务英语(market leader) 第二册Unit 2 Selling onlineppt课件
Vocabulary A Choose the correct word to complete each sentence.
Shopping
Online 1. We offer a ___d_is_c_o_u_n_t___ to customers who buy in bulk. 2. We ask customers who are not fully satisfied to _r_e_t_u_rn__ goods within seven days. 3. In order to get a full __re_f_u_n_d__, customers must send back goods in the original packaging. 4. Goods will be _d_e_s_p_a_tc_h_e_d_ within 24 hours of your order. 5. Goods are kept in our _w_a_r_e_h_o_u_s_e_ until ready for delivery. 6. Products and services offered at a large discount are generally a(n) __b_a_r_g_a_in___.
Know exactly what you’re buying. Read the seller’s description of the product closely, especially the fine print. Words like “refurbished,” “vintage,” or “close-out” may indicate that the product is in less-than-mint condition, while name-brand items with “too good to be true” prices could be counterfeits.
体验商务英语2-Unit2
do shopping online? What problems are they? What are the advantages and disadvantages
of doing shopping online?
IBM advertisement
Bad ideas don’t get better online The main idea: a bad business idea will not work
Unit 2
Selling Online
Learning Objectives
Talking about selling online Vocabulary related to selling online Negotiating techniques Problem-solving abilities Business writing techniques by writing
What’s B2B?
Business to business or B2B refers to electronic commerce between businesses rather than between a business and a consumer(B2C).
B2B businesses often deal with hundreds or even thousands of other businesses, either as customers or suppliers. Carrying out these transactions electronically provides vast competitive advantages over traditional methods.
Market
Unit TwoMarketing (Selling)It is not hard for us to understand the meaning of selling and marketing. After productions, products have to be sold and the producers get paid back for their work. Without doubt, marketing or selling is the most popular way for a company to get profit. But it involves a lot of work and research. In order to make the process successfully, the information from competitors and clients are badly needed. The challenge of competitors and the needs of clients are the elements which should be put into consideration during the process of selling activities. In order to make business activities successfully, marketers have to know the needs of clients and market, also they have to own the ability to anticipate the future needs of markets. Briefly speaking, marketing is the focus of business activity and result of marketing activity is usually used to distinguish a successful company and a bad one.This unit is designated to introduce some knowledge about marketing, so to help the learners to understand the marketing process, and some relative theories concerning marketing as well. The text B introduces how to get information from market and how to find the needs of markets. Text A Marketing (Selling)Text B The Centrality of MarketingPart ATextSellingManagement is fundamentally about direction and control. Selling is no different. All salespeople, particularly those in large companies, present a basic problem: they enjoy spending their time doing what they know best, with the products that are easiest to sell, and selling to those customers who are easiest to sell to. Direction, management and control are needed to ensure that the cost is spent on prime prospects where it is most effective.Successful sales managers and directors keep the pressure on their sales force by meeting regularly with them to review:* Performance and budget* Performance ratios* Follow-up procedures*Opportunities*Competitor activityMany sales managers spend too much time inventing elaborate sales incentive plans, which the sale force can manipulate to their personal benefit. Incentives must be geared toward the overall objectives of the marketing plan in terms of turnover and cost. When used, they should be short, sharp and regular, enhancing the overall sales effort, not detracting from it.Sales incentive schemes are often an excuse for poor management of the sales resource. There are many benefits in creating an effective team relationship within a sales force: shared experience is benefit that does not arise from a totally competitive environment.The other forgotten standard of performance is control of debt. A sale is not a sale until the debt has been paid. It was responsible for the sales force to assure its payment team members are paid a bonus.How well are we doing?The key performance indicators of selling activity are:Ratios•Percentage sales: budget•Contract/orders•QuotationsSales forceProgress on enquiries/quotationsPercentage discounts: sales overall utilizationNumber of customers and their valueAdministration of salesSubmission of itinerariesOverallCost of sales force/salesSales valuePercentage discountsKey account developmentKnow your customer base. It may be most appropriate to spend 80 per cent of your selling/ promotional activity with 20 per cent of your clients who account for 80 per cent of your turnover. Beating the competitionAlways overestimate your competitors - they are not sitting back letting you make the sale at list price and in a well-ordered process. In any competitive sale, get to know the clients better than your competitors and establish what influences their attitudes. Sales are not made to companies - they are made to individual people. The sales report should be used as a source of information on competitors.fundamental // a.forming the base, from which everything else originates; moreimportant than anything else基础的;基本的effective / / a.producing desired result 有效的; actual; really 生效的prime / / a.most important, or of the very best quality 主要的;最好的prospect / / n. a possibility or likelihood of something happening 期望;前景budget//v. to plan private or public spending within the limits of a certainamount of money做预算n. a plan to show how much money a person or organization willearn and how much they will need or be able to spend预算ratio//n. the relationship between two groups or amounts, which expresseshow much bigger one is than the other 比率elaborate// a. containing a lot of careful detail or many detailed parts 精细的;详细阐述的v. to add more information to or explain something that you havesaid详细描述incentive//n. something which encourages a person to do something动机;激励manipulate//v. to control (something or someone) to your advantage, oftenunfairly or dishonestly操作;操纵;利用turnover//n. the number of times a particular article is sold during a particularperiod; the amount of business done in a period of time销售量;营业额enhance//v. to improve the quality, amount or strength of (something)提高;增强bonus / / n. an extra amount of money that is given to you as a present or inaddition to the money you were expecting 奖金;红利quotation / / n. the price of something known at present or probable price in thefuture行情;时价; 估价a phrase or short piece of writing taken from a longer work ofliterature, poetry, etc. or what someone else has said. 引用margin / / n. the outer edge of an area; on a page, the empty space to the side ofthe text, sometimes separated from the rest of the page by avertical line.页边的空白;边缘enquiry / / n. 美语用作inquiry the act of inquiring 询问frequency / /n. the number of times something happens within a particular period,or the fact of something happening often or a large number ortimes 频率;发生次数utilization / / n 利用;使用submission / / n the state in which someone has complete control over you 屈服;谦恭; suggestion (formal) 提议administration / / n the control or direction of affairs, as of a country or business 管理;行政; the act of putting something into operation 执行;施行itinerary / /n a detailed plan or route of a journey 路线;行程表;详细的计划 discount / / n a reduction in the usual price 折扣account for说明;解决in terms of 按照;在------方面。
体验商务英语第2课U2课件
Reading Describing your routine
D Decide whether these statements are true or false.
Many people think Ghosn is Japanese. False Ghosn speaks three foreign languages. False He lives in Europe. True He often travels between Europe and Asia. True He meets international customers at weekends. False 6 He has four children. True 1 2 3 4 5
security opportunities boss facilities promotion
helpful
company mobile
holidays
phone facilities
parking
car
sports
hours
Starting up
C Match some word partnerships from Exercise B to their meanings 1 to 6. 1 a lot of money high salary long holiday helpful colleagues travel opportunities
work (work) (work) for a shipping company
6 you can change the times when you start and finish work flexible hours
Unit2Sellingonline体验商务英语综合教程2专题培训课件
Listening (online selling vs. high street selling)
Language Review (must, need to, Have to, should)
Skills (reaching agreements)
Case Study (negotiate & e-mail)
Online shopping websites
Quotation
Bad ideas don’t get better online.
----IBM advertisemeline shopping)
Vocabulary (Online Shopping)
Reading (Virtual Pocket
Online shopping
tips
Check out the terms of the deal, like refund policies and delivery dates. Can you return the item for a full refund if you’re not satisfied? If you return it, find out who pays the shipping costs or restocking fees, and when you will receive your order. Sellers are required to ship items as promised or within 30 days after the order date if no specific date is promised.
Know exactly what you’re buying. Read the seller’s description of the product closely, especially the fine print. Words like “refurbished,” “vintage,” or “close-out” may indicate that the product is in less-than-mint condition, while name-brand items with “too good to be true” prices could be counterfeits.
体验商务英语-课文翻译
欧洲制造除顶级奢侈品牌外几乎所有的时尚品牌都或者已经在亚洲生产,或者正在考虑这样做。
美国皮具制造商蔻驰(Coach)是一个典型的例子。
在过去的五年中,它通过完全在低成本市场生产已经提高了毛利率。
2002年3月它关闭了在波多黎各拉雷斯的工厂(公司拥有的最后一家工厂),将所有产品全部外包。
巴宝莉(Burberry)在亚洲有许多特许授权安排,2000年它决定给日本三洋公司的特许授权延长十年。
这意味着按零售价计算巴宝莉几乎一半的销售额将是亚洲授权生产的。
但是同时,日本的顾客却偏爱该集团欧洲生产的产品。
为了应对这种对巴宝莉在亚洲工厂所生产产品的需求,三洋公司在东京银座开设旗舰店,出售从欧洲进口的巴宝莉产品。
在《金融时报》的采访中,许多企业高管表示,消费者认为顶级的奢侈品牌来自欧洲,在亚洲尤为如此。
古琦(Gucci)的多米尼克·德索尔说:“无论如何,亚洲的消费者只相信:奢侈品来自欧洲,而且一定是那里制造的最好。
” 古琦的控股公司(Pinault Printemps Redoute)的首席执行官塞格·温伯格说,公司不会将古琦的生产线移到海外。
然而一些业内人士认识到,就算对豪华奢侈品牌而言,这种变化也将来临。
普拉达(Prada)的首席执行官帕特里齐奥·埃特里说:“‘意大利制造’的标签很重要,但我们真正提供的是一种风格,风格是文化的表现”。
因此,他认识到高品质的时尚产品并非总是要在意大利生产。
欧洲工商管理学院市场营销系的Amitava Chattopadhyay 教授说:“品牌就是消费者心中的一系列联想,其中之一就是原产地。
对于奢侈品,品牌的作用至关重要。
破坏它是一种弥天大罪。
没有哪个品牌经理愿意将产地和品牌形象之间的关系搞错。
”活儿脏,点子棒SOL清洁公司是欧洲北部最令人向往的公司之一,走进它的总部SOL城,你会感觉就像走进了一个商业广场。
它坐落在赫尔辛基市中心一家翻新过的电影制片厂里,里面色彩炫烂、气氛喧闹,彰显着非凡的创造力。
(完整版)Unit-2-Selling-online体验商务英语综合教程2---
Online shopping
tips
Know who you’re dealing with. Anyone can set up shop online under almost any name. Confirm the online seller’s physical address and phone number in case you have questions or problems. If you get an email or pop-up message while you’re browsing that asks for financial information, don’t reply or click on the link in the message. Legitimate companies don’t ask for this information via email.
Skills (reaching agreements)
Case Study (negotiate & e-mail)
Starting up A Do you enjoy shopping? Do you shop online?
B Which of the following goods do you think are suitable to be bought online?
Keep a paper trail. Print and save records of your online transactions, including the product description and price, the online receipt, and copies of every email you send or receive from the seller. Read your credit card statements as you receive them and be on the lookout for unauthorized charges.
体验商务英语2 新版Quick_Placement_Test
Name ______________________________ ___________ Class ____________________________1 New Market Leader Quick Placement TestElementary to Pre-intermediateTry to answer all forty five questions. There is one mark per question.Choose one answer from the four possible answers.For example:What __c __ you do?a) doing b) are c) do d) is1 – ‘Is Kenji a consultant?’– ‘Yes, _____.’a) he is b) it’s c) he’s d) consultant2 Does Max _____ in China?a) working b) worked c) works d) work3 _____ aren’t any flights on Friday afternoon.a) They b) There c) Those d) This4 My friend Vittoria is _____ sales manager.a) a b) she c) it d) these5 We have _____ new products.a) lot of b) a lot of c) lots d) lot6 She didn’t _____ the factory yesterday.a) visited b) visits c) visit d) visiting7 ‘Are Felisa and Ramon married?’ ‘No, _____.’a) they’re no b) not c) they aren’t d) they not8 The CEO wants to visit our branch _____ Monday.a) at b) in c) to d) on9 _____ she talking to a customer?a) Does b) Is c) Are d) Do10 How _____ do you travel abroad?a) many b) time c) often d) like11 Sarayu goes _____ every Saturday.a) swim b) swimming c) for swimming d) to swimming12 _____ you like a cup of tea before the meeting?a) Are b) Do c) Can d) Would13 – ‘Is there a meeting next Monday?’– ‘No, _____.’a) there isn’t b) not there c) it isn’t d) is not14 We are always very busy _____ the afternoon.a) in b) to c) at d) on15 My colleagues aren’t _____ in sport.a) interesting b) interested c) keen d) enjoying16 Do you have _____ representatives?a) much b) lot of c) twice d) many17 The city centre is too dangerous. I want to live in a _____ area.a) safe b) fast c) short d) light18 Marketing executives _____ a very good salary at GLP International.a) work b) find c) earn d) win19 Oh, hello. _____ to meet you. I’m Violeta.a) Pleased b) Thanks c) Please d) Thank you20 What do you think _____ our new boss?a) on b) for c) in d) of21 How much _____ this computer cost?a) does b) price c) is d) money22 What do you recommend for the main _____?a) menu b) food c) course d) meal23 We don’t always have those goods in _____.a) shop b) stock c) launch d) delivery24 We paid a €100 _____ at the beginning, and then paid the rest over twelve months.a) receipt b) guarantee c) deposit d) amount25 She always does what she promises to do. She is very _____.a) reliable b) punctual c) sociable d) creative26 I am _____. I want to reach the top in my career.a) motivating b) relaxed c) helpful d) ambitious27 Hyun-Ki doesn’t like _____ work. When he works at night, he can’t sleep during the day.a) flexible b) shift c) informal d) part-time28 _____ I use your phone, please?a) Should b) Must c) Could d) Would29 Rabiah has worked here _____ three years.a) for b) ago c) since d) still30 What sort of problems _____ you had to deal with?a) were b) did c) will d) have31 I _____ get through to them. Their phone’s always engaged.a) can b) can’t c) haven’t d) have32 A good website _____ be difficult to use.a) hasn’t b) don’t c) shouldn’t d) isn’t33 Morley & Davis _____ opening a new store next month.a) will b) are c) want d) going34 I think we should _____ all the candidates tomorrow.a) to interview b) will interview c) interviewing d) interview35 _____ your boss coming next week?a) Is b) Going c) Will d) Does36 These cars _____ made in France.a) being b) have c) are d) be37 –‘I’ve got a problem with my printer.’–‘Oh, I’m sorry to _____ that.’a) hear b) know c) listen d) understand38 How much is a single room _____ night?a) per b) for c) to d) cost39 I’d like _____ information about your new products.a) many b) some c) much d) an40 Can we change the time of our meeting? I’m afraid I can’t _____ it on Friday.a) come b) go c) work d) make41 All our products are _____ in DPRK and Japan.a) marketing b) market c) marketed d) markets42 The manager _____ me to finish my report.a) said b) suggested c) talked d) told43 If you pay in euros, we_____ you a special discount.a) ’d offer b) ’ll offer c) were offering d) offered44 Let’s finish our work before we _____ to lunch.a) going b) went c) will go d) go45 Lisa would be a very good manager if she _____ more to her staff.a) listens b) listening c) listened d) would listen。
体验商务英语market leader 第二册Unit Selling online
Quotation
This quotation means a bad business idea will not work any better just because it is being used as the basis for selling via the Internet. The technology will not, in itself, make up for any deficiencies.
Overview
Starting up (online shopping)
Vocabulary (Online Shopping)
Reading (Virtual Pocket
Me selling vs. high street selling)
Language Review (must, need to, Have to, should)
The Internet is an exciting tool that puts vast information at your fingertips. With a click of a mouse, it lets you buy an airline ticket, book a hotel, send flowers to a friend, or purchase your favorite stock. Good deals, convenience and choices abound on the Internet. But before you use all the Internet has to offer, be "cyber" smart and make your online experience safe.
体验商务英语第二册Unit 2 Selling online
You may have security problems with using credit cards and find yourself paying for things you did not buy.
You may enjoy shopping in real shops. You may like the feeling of walking in the supermarket with a shopping cart.
warehouse
return
bargain
Vocabulary B Make phrases that match definitions 1 – 7.
Shopping
Online
credit card
cooling off
money back
method of
interest-free
out of
Online shopping
tips
Check out the terms of the deal, like refund policies and delivery dates. Can you return the item for a full refund if you’re not satisfied? If you return it, find out who pays the shipping costs or restocking fees, and when you will receive your order. Sellers are required to ship items as promised or within 30 days after the order date if no specific date is promised.
market leader unit2
4 As ————, he/she will take full responsibility of setting the direction for the brand’s position in the market.
暨南大学精品课程项目
外国语学院大学英语教学部制作
Listening: What is branding?
$66.4 billion $61.9 billion $55 billion $44.1 billion $41.2 billion $39.2 billion $36.9 billion $33.7 billion
$33.6 billion $33.4 billion
暨南大学精品课程项目
外国大语学学英院大语学教英学语部教学外部招制生作 教 研 室
stretching
awareness
loyalty
back
暨南大学精品课程项目
外国语学院大学英语教学部制作
: Match the eight words on the left with definition on the
right
• luxury brand • classic brand • brand
awareness • brand image
• a brand associated with expensive, high quality products
体验商务英语综合教程2单词ppt课件
5. 研究与发展
6. career opportunity
6.就业机遇
7. career move
7.职业变动
8. career break
8. 职业暂休
9. career plan
9. 职业规划
10. get the sack
10.被解雇
11. a nine-to-five job
7. manufaห้องสมุดไป่ตู้turer
7.生产商
8. staff morale
8. 员工士气
9. customer service
9. 客服
10. cash flow
10.现金流量
11. performance-based bonus
11.业绩奖金
12. supplier
12.供应商
销售目标
13.advertising campaign
广告活动,广告战
14.advertising budget
广告预算
15 .advertising agency
广告公司
16. distribution channel
分销渠道
17. marketing mix
营销组合
18. corporate image
11.朝九晚五的工作
12. work anti-social hours
12.反社会的工作时间
13. flexitime
13. 弹性工作时间
14. bonus
14. 奖金
15. subsidiary
15.子公司
16. staff turnover
16. 人员更替比例
17.vacancy
market leader 体验商英book 2 Unit 3 Companies-文档资料
A Which of these companies would you like to work
for? Why?
Starting up
Family business
Multinational
Self-employed/freelance
lawyer consultant writer
doctor
Describing companies
Discussion
What information is important when describing companies?
Business performance: Turnover/sales; profit
Competitiveness: Market share; share price
Can you explain the these?
- Family-owned - Public limited - Joint venture - Multinational - Parent - Subsidiary - Branch - Holding
Company
Starting
Finance: Cash flow; investment in R & D; business expansion (new head office, subsidiary)
7 The cost of a company’s shares is its ______________.
Describing companies
Vocabulary B Complete the following extract.
FINANCIAL PERFORMANCE I am pleased to say the company has continued its excellent performance. We are changing, growing and doing well at a difficult time for the industry. _T__u_r_n_o_v_e_r_ was €57.2 million, an increase of 15% on last year, and _p_r__o_f_it_ rose by 5%, to €6.4 million. We are a highly competitive business. We have increased our _m_a_r__k_e_t__s_h_a_r__e_ to 20%. Consequently our _s_h_a__r_e__p_r_i_c_e_ has risen and is now at an all-time high of €9.6. Increased production and strong demand have had a positive effect on our cash flow, so we are able to finance a number of new projects. We have successfully moved to our new h__e_a_d__o__f_f_ic__e in central London. We are now planning to start full production at the recently opened Spanish _s_u_b__s_id__ia__r_y_ in October. Finally, thanks once again to our loyal and dedicatedw_o_r__k_f_o_r_c_e. Our employees will always be our most valuable asset.
体验商务英语第二册阅读thearrivalofthevirtualpocketmoney教案
Reading: Virtual Pocket moneyDate: April 26th Time: 9:00-9:45Topic: Selling onlineContent: Reading and text-related exerciseTeaching Objectives:1.To arouse the students’ interests for the topic of this unit and participate actively.2.To develop skills in scanning, making inferences and learn essential businessvocabulary.3.To let students reflect on their own experiences of buying online and identify theproblems in buying online.Teaching Emphasis & Difficulties:1.Topic understanding and content understanding.2.Improving the students’ reading ability.Teaching ApproachesTask-based teachingDouble activities teaching methodTeaching Procedure and Time Allocation (45min)Stage Instruction TimingsWarm up ✓Ask Ss: what do you think teenagers like to buy online?(possible answer: clothing, CD, books, software, sports goods,electronic products)✓Divide the whole class into 2 groups. Ss from the 2 groupstake turns to give the idea about pros and cons of teenageronline buying.(Pros: cheaper, less time consuming, bigger choice, etc. /Cons: creditcard security, no control over the quality of the goods, lack of papertrail transaction, after sale service and warranty, personal informationis abused etc.)5minLead-in ✓As a quick-fire activity with the whole class, get Ss topredict the answer to the questions before looking at thearticle.(Pg16 part c, true or false)✓Ask Ss to look at the article in pairs to find the actualanswers. Circulate, monitor and assist.✓Go through the answers with the whole class, working onthe language of figure.(66%, $29.4bn, one in eight, one in six, etc)7minFast Reading ✓Get Ss to work in pairs on the questions. Try to get them to concentrate on the task at hand rather than understand15minevery single word.Question: what do these words in article refer to?1.the(lines 1-22) teenagers2.that(line 23)a new payment method for teenagers to buy online3.that(line25) a facility that teenagers to buy online4.these(line59) the purchases made online by teenagers5.them (line 62) parents6.them (line 76) teenagers✓Ask Ss to locate the vocabulary they heard. And then work15min in pairs to go over the marked vocabulary.✓Explain the new vocabulary to Ss.Language points:1.Virtual: object and activities are generated by computer tosimulate real objects and activities.e.g. this is a virtual shopping centre offering visitors entry to aclutch of well-know retailers without going to their differentwebsites.2.proportion: a large proportion of the fund is invested inBritish firms.( share of a whole)3.tricky : adj. requiring skill or tack; deceptive, craftye.g. Tricky situation/tricky problems/tricky decision(need to bedealt with careful consideration, skills and tact)4.facility: n. ability to learn or do things easily; equipment thatmake it easier or possible to do; aidse.g. He has a great facility for learning language.5.cyber: relating to electronic communication or experiencetakes placee.g. Cyberspace, Cybercash6.Frustrated: if something is frustrates you, it upsets or angersyou because you are unable to do anything about theproblems it create.7.have access to the internet : have way in using the internet.Access: means of approaching or entering a place; way in;right to use or approach somebodye.g. The only access to the farmhouse is across the field.8.convert : change from….to anothere.g. Where can I convert my Pounds into Francs?Summary What problems do you think teenagers have buying online?3min Answer: The main problem is how teenagers can pay independentlyof their parents, as most websites require the use of credit cards.Homework Do you agree with this statement? Give your reasons.‘Teenagers should not have the freedom to buy online.’。
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Online Know who you’re dealing with. Anyone can set up shop shopping online under almost any name. Confirm the online seller’s tips physical address and phone number in case you have
Unit 2 Selling online
Quotation
This quotation means a bad business idea will not work any better just because it is being used as the basis for selling via the Internet. The technology will not, in itself, make up for any deficiencies.
Know what it will cost. Check out websites that offer price comparisons and then, compare “apples to apples.” Factor shipping and handling — along with your needs and budget — into the total cost of the order. Do not send cash under any circumstances.
Online shopping tips
Check out the terms of the deal, like refund policies and delivery dates. Can you return the item for a full refund if you’re not satisfied? If you return it, find out who pays the shipping costs or restocking fees, and when you will receive your order. Sellers are required to ship items as promised or within 30 days after the order date if no specific date is promised.
generally a(n) __________. bargain
Vocabulary
Shopping Online
B
Make phrases that match definitions 1 – 7.
credit card cooling off money back method of interest-free out of after sales guarantee stock period credit details service payment
Listening
Selling online
A Listen to the first part of the interview
and complete the extracts below.
Before ordering good website First, you must have a ____________ and the website needs quick easy to be __________ and __________ to use. It needs to provide ______________ about the items that you’re buying. And the lots of information prices on there need to be, you know low prices good prices. _________, After ordering And then, once somebody’s ordered something from your website, you need to provide a fast _________________ delivery service which is reliable. And then, if anything should go wrong, it’s important that you have an excellent _______________ team customer service dealing with enquiries on the phone or by e-mail.
Case Study (negotiate & e-mail)
Skills (reaching agreements)
Starting up
B
A
Do you enjoy shopping? Do you shop online?
Which of the following goods do you think are suitable to be bought online?
1 the time when you can change your mind and cancel an order 2 the name, number and expiry date on your credit card 3 the way you choose to buy the goods you want 4 when you can pay some time after you buy, but at no extra cost 5 when the goods you require are not available
3. In order to get a full ________, customers must send refund
back goods in the original packaging. 4. Goods will be __________ within 24 hours of your order. despatched 5. Goods are kept in our __________ until ready for delivery. warehouse 6. Products and services offered at a large discount are
Overview
Starting up (online shopping) Vocabulary (Online Shopping) Listening (online selling vs. high street selling) Reading (Virtual Pocket Money)
Language Review (must, need to, Have to, should)
Online shopping websites
Starting up C
Why do some people prefer not to buy goods and services online?
You may find that goods are not suitable when they arrive or get things you did not order. You may have security problems with using credit cards and find yourself paying for things you did not buy. You may enjoy shopping in real shops. You may like the feeling of walking in the supermarket with a shopping cart.
6 a promise to give your money back if you are not happy
7 the help you get from a company when you start to use their product
Listening
Selling online
What does a successful online business need to do in order to achieve lots of sales and do a fantastic job for customers so that they tell each other and keep coming back?
The Internet is an exciting tool that puts vast information at your fingertips. With a click of a mouse, it lets you buy an airline ticket, book a hotel, send flowers to a friend, or purchase your favorite stock. Good deals, convenience and choices abound on the Internet. But before you use all the Internet has to offer, be "cyber" smart and make your online experience safe.
Delivery service:
Customer service: when things go wrong, it’s important
to have an excellent customer service team to deal with enquiries on the phone or by e-mail