(完整版)《会展英语》教案

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《会展英语》课程教学大纲

《会展英语》课程教学大纲

《会展英语》课程教学大纲学分:2学时: 32学时适用专业: 商务英语专业一、课程性质与任务本课程的性质为专业基础技能课程。

旨在使学生了解和掌握展览和会议业务等方面的知识和实务操作流程,包括展前、展中、展后的具体服务以及会议准备、会议预算、会议邀请和会议座位安排等现场工作等。

同时通过会展专业知识的学习,了解会展专业词汇和专业术语的英语特点,提高英语在会展领域的应用能力,从而为在国际会展行业工作和发展打好良好的专业和语言基本功。

前导课程:英语口语英语写作商务英语翻译后续课程: 外贸函电二、课程目标本课程除了讲授会展业基本内容及进行展览和会议业务各个环节的实践外,还包括训练学生在英语词汇、英语听、说、读、写、译方面的应用技能。

词汇方面:能够领会和掌握每一单元课文后“普通词汇”的发音、词性、中文意思,并能够在日常的口头和笔头交流中熟练运用。

掌握会展专业术语的用法是本课程的较高要求,学生应该通过各种词汇练习,提高和加深对每一单元的专业术语的理解,努力做到准确和得体。

口语方面:能够按照任务要求听懂对方的问题并运用所学的专业知识和专业词汇得体地表达工作内容,语音语调清晰,音调适中,发音标准;同时能恰当地运用一些交际策略或技巧较好地处理工作中遇到的实际问题。

阅读方面:能够读懂有关会展方面的文章和材料,掌握所读材料的主旨和大意,了解说明主旨和大意的事实和细节,能进行一定的判断和推论;既能理解句子的意义,也能理解上下文的逻辑关系。

翻译方面:能够翻译中英文的会展专业术语,做到拼写正确,大小写无误;能够运用课文中或学过的专业术语翻译文字材料,做到无明显的语法错误,逻辑严谨,用词得当。

写作方面:能够熟悉各种会展文案的格式和语言特点,根据任务要求用英语撰写出切题、完整、条理清楚、语法正确、语言通顺得当的文字材料。

三、教学内容及具体要求Unit 1 选择展会地点一.学习目标1.熟悉选择展会地点前须考虑的各项因素。

2.会和同伴用英语讨论如何选择合适的展会地点及原因。

《会展英语》课件

《会展英语》课件
《会展英语》PPT课件
# 会展英语PPT课件大纲 学习会展英语PPT课件,掌握会展行业的基本知识、应用技巧和常用表达,提 高与国际商务伙伴的交流能力。
介绍
会展英语PPT课件是为了帮助们学习在会展行业中应用的专业英语表达。学习会展英语可以提升与国际商务 伙伴的交流能力,开拓更广阔的市场。
会展英语基础知识
了解会议和展览的区别,掌握相关行业术语,为更深入的学习和应用会展英语打下基础。
会议与展览区别
会议:聚集人员进行交流、讨论和学术交流的活动
相关行业术语
参展商、展台、预展期、展品陈列等
会展英语应用技巧
掌握会展英语的语法和词汇,并学会灵活运用会展英语的方法,提高与国际客户和合作伙伴的沟通效果。
灵活应用技巧
1
行业会议案例
针对不同行业的会议,如医药、科技、金融等,分析会展英语的应用
2
展览案例
通过分析不同场景的展览案例,学习会展英语的具体实践方法
总结
总结学习《会展英语》PPT课件的收获,给学习者提出下一步学习会展英语的建议,激发学习兴趣和动力。
附件
提供常用会展英语短语和单词列表,以及会展英语案例分析的详细资料和视频,供学习者更深入地学习和练习。
运用地道的会展英语表达,展示专业素养和交流能力
语法和词汇
熟练掌握句型结构和常用词汇,确保交流的准确性 和流畅性
常用会展英语表达
学习如何介绍自己和公司的背景,应答会议邀请,提高会议中的交流技巧和展览中的销售宣传技巧。
1 介绍自己和公司的背景
简明扼要地介绍自己的职位、工作经验和公 司业务
2 会议的邀请和应答
常用会展英语短语和单词列表
重点整理的会展英语短语和单词列表,方便学习者 随时查阅

会展英语教案

会展英语教案

2011----2012学年第二学期《会展英语》课程教案编写人员_____ 张倩_ _____所教班级_2010商务英语1、2班编写时间_____2012年3月_____国际商务学院课程介绍一、课程定位:根据教高十六号文件的要求,为培养“明德、尚学、强能、善技”的应用型高技能涉外旅游专业人才,特制定商务英语专业课程设置及时间分配表,其中,《会展英语》列入专业必修课,于第四学期开设。

二、性质作用:该课程通过介绍会展专业中所需的专用英语词汇、术语、句型等语言材料及文化背景知识,帮助学生掌握会展基本知识、熟悉会展流程、了解会展主要业务工作内容,熟悉掌握会展相关词汇及表达,培养学生成为熟悉会展基本业务流程的外语人才。

三、课程目标:1.知识目标:(1)了解会展行业相关知识,如会展业概况,发展前景,国内外重要会展中心等。

(2)了解作为主办方会展筹划的过程,如展会策划、介绍、宣传推广的途径与方法等。

(3)了解作为参展商如何申请展位及布展。

(4)了解整个展会的接待过程、接待礼仪及沟通技巧。

(5)掌握与会展相关的英语常用术语及表达法,常用英语写作文体,基本口译及翻译技巧。

2.能力目标;(1)策划、组织及宣传能力:能够具备初步的展会策划,展会介绍,展会宣传推广能力。

(2)沟通接待能力:能够在接待客户时语言得体,态度端正,正确使用肢体语言,具备良好的接待礼仪,掌握必要的沟通技巧。

(3)协调能力、创新能力及独立解决问题的能力:能够懂得如何分配工作,如何解决小组与小组之间,小组内部之间,以及主办方及各参展商之间的问题,协调好与各方面的关系。

3.素质目标:(1)培养学生正确的人生观、价值观,(2)培养学生良好的思想品德,(3)培养学生良好的职业操守,(4)培养学生承受压力的能力,四、教学内容:本课程将会展中的典型工作任务划分为“主办方”和“参展商”两个不同的角色,按照展前、展中、展后三个工作流程序化教学内容。

根据项目教学法,分为十个项目:项目1.会展业概述:初步认识会展,了解中国会展业发展情况。

会展英语教案

会展英语教案

会展英语教案教案标题:会展英语教案教学目标:1. 了解会展行业的基本知识和专业术语;2. 学习与会展相关的英语表达和沟通技巧;3. 提升学生的听、说、读、写能力,并能在会展场景中灵活运用。

教学重点:1. 学习会展行业的基本知识和专业术语;2. 学习与会展相关的英语表达和沟通技巧。

教学难点:1. 在会展场景中灵活运用所学的英语表达和沟通技巧;2. 培养学生的跨文化交际能力。

教学准备:1. 多媒体设备;2. 会展行业相关的图片、视频等教具。

教学过程:Step 1: 导入 (5分钟)通过展示一些会展行业的图片或视频,引发学生对会展行业的兴趣和好奇心。

然后与学生进行简短的讨论,了解他们对会展的了解程度。

Step 2: 基础知识讲解 (15分钟)通过多媒体设备展示会展行业的基本知识和专业术语,包括会展类型、会展流程、会展场地等。

解释这些概念,并与学生进行互动讨论,确保学生对这些概念有清晰的理解。

Step 3: 英语表达和沟通技巧 (20分钟)教授与会展相关的英语表达和沟通技巧,包括:- 介绍自己和他人;- 邀请和接受邀请;- 提供和寻求帮助;- 询问和提供信息等。

通过角色扮演和对话练习,让学生在实践中掌握这些表达和技巧,并给予他们实时的反馈和指导。

Step 4: 拓展活动 (15分钟)将学生分成小组,要求他们设计一个虚拟的会展活动,并用英语进行介绍和推广。

每个小组需要包括会展的主题、时间、地点、参展商信息等。

鼓励学生在介绍中运用所学的英语表达和沟通技巧。

Step 5: 总结和评价 (5分钟)与学生一起总结所学的内容,并评价他们在角色扮演和拓展活动中的表现。

鼓励学生提出问题和反馈意见,以便进一步改进教学。

Step 6: 作业布置 (5分钟)布置相关的作业,如写一篇关于会展的英语文章、收集会展行业的新闻报道等。

鼓励学生在课外继续学习和实践所学内容。

教学延伸:1. 邀请会展行业的专业人士来进行讲座或分享经验;2. 组织学生参观会展活动,让他们实际体验并运用所学的英语表达和沟通技巧。

会展英语课程教案

会展英语课程教案

2011----2012学年第二学期《会展英语》课程教案编写人员_____ 张倩_ _____所教班级_2010商务英语1、2班编写时间_____2012年3月_____国际商务学院课程介绍一、课程定位:根据教高十六号文件的要求,为培养“明德、尚学、强能、善技”的应用型高技能涉外旅游专业人才,特制定商务英语专业课程设置及时间分配表,其中,《会展英语》列入专业必修课,于第四学期开设。

二、性质作用:该课程通过介绍会展专业中所需的专用英语词汇、术语、句型等语言材料及文化背景知识,帮助学生掌握会展基本知识、熟悉会展流程、了解会展主要业务工作内容,熟悉掌握会展相关词汇及表达,培养学生成为熟悉会展基本业务流程的外语人才。

三、课程目标:1. 知识目标:(1) 了解会展行业相关知识,如会展业概况,发展前景,国内外重要会展中心等。

(2) 了解作为主办方会展筹划的过程,如展会策划、介绍、宣传推广的途径与方法等。

(3) 了解作为参展商如何申请展位及布展。

(4) 了解整个展会的接待过程、接待礼仪及沟通技巧。

(5) 掌握与会展相关的英语常用术语及表达法,常用英语写作文体,基本口译及翻译技巧。

2. 能力目标;(1) 策划、组织及宣传能力:能够具备初步的展会策划,展会介绍,展会宣传推广能力。

(2) 沟通接待能力:能够在接待客户时语言得体,态度端正,正确使用肢体语言,具备良好的接待礼仪,掌握必要的沟通技巧。

(3) 协调能力、创新能力及独立解决问题的能力:能够懂得如何分配工作,如何解决小组与小组之间,小组内部之间,以及主办方及各参展商之间的问题,协调好与各方面的关系。

3. 素质目标:(1) 培养学生正确的人生观、价值观,(2) 培养学生良好的思想品德,(3) 培养学生良好的职业操守,(4) 培养学生承受压力的能力,四、教学内容:本课程将会展中的典型工作任务划分为“主办方”和“参展商”两个不同的角色,按照展前、展中、展后三个工作流程序化教学内容。

《会展英语》课程教学大纲

《会展英语》课程教学大纲

《会展英语》课程教学大纲《会展英语》课程教学大纲一、课程的性质和任务《会展英语》特别强调“在加强英语语言基础和基本技能的同时,重视培养学生实际使用英语进行交际的能力”。

其以够用、实用、致用为经度延伸,以专业、职业、行业为纬度扩展,以语言训练提高增强交际能力为主,以实践训练掌握会展各有关常规知识为辅,提倡实际应用的自主互动的学习过程。

本门课程致力于提高学生在职场中实际应用英语交际的能力,增强对会展业及会展常规知识的了解,培养和建立起良好的职业准备和较高的职业素质。

二、课时安排和教学对象周课时:2节;总学时:38;适用于三年制中专会展专业。

学生已掌握基本的英语语音语法知识,已具有初步应用英语进行听、说、读、写的能力。

三、教学基本要求1.系统地讲授英语语言知识和会展知识,提高学生熟练运用英语进行交际的能力,加深对会展知识的理解。

2.介绍会展的各个流程:会展准备,展址选择,邀请客户,参展程序,主持会议,接待礼仪;培养和锻炼学生在各个流程中应用英语交际的能力和技巧。

3.熟知会展术语和套话的英语表达,能在实际职场中灵活应用所学知识。

四、教学内容及进度熟悉和掌握会展行业相关的知识和实践技能,了解会展基本流程的内容、顺序、相互关系及其实际操作细节。

本学期教学实践要求完成以下具体任务:1.介绍会展2.选择会址3.面试工作4.参展流程5.准备会展6.主持会议7.展厅接待礼仪详见教学进度表五、教学条件1. 充分运用多媒体教室进行常规课堂教学和一系列课堂活动。

2.利用语音设备对学生进行听力训练;利用实物投影仪实施案例展示和分析。

3.运用活动座位进行讨论教学和分组活动。

4.运用powerpoint软件制作辅助教学的多谋体课件。

5.争取到实际展会参观实习的机会。

六、教法说明1、采取精读分析与情境模拟相结合的教学模式,通过精读分析了解会展常识,增加会展知识,熟知会展术语套话,利用情境模拟训练应用所学,操练所习,练习所得。

2、以学生为中心,开展各种课堂活动,竞赛,游戏进行交际能力训练,从而让学生在劳逸结合,动静互补中接受知识,理解知识和应用知识。

(完整版)《会展英语》教案

(完整版)《会展英语》教案

2013—2014学年第二学期《会展英语》教案授课教师:陈蓉任课班级:2012D322012D332012D342014年2月Unit 1 information release and consultationTeaching aids:multiple-mediaTeaching time: 4classesThe key points of teaching:1.provide information on convention2.filling in a registration form3.making a conversation about information release and consultation Teaching steps:Step 1: warming up1.1. Listen and fill in the blanks with the right form of the words givenIn the boxSuch as: enquire sponsor register include ….1.2. Read and matchMatch the new words with the right Chinese meaning.Step 2: dialogue2.1. Listen to the dialogue one and do the exercisesExercise 1: take notesExercise 2: fill in the blanksListen to the dialogue again and role-play it.2.2. Listen to the dialogue two and do the exerciseExercise1: make a memoExercise2: fill the blanks.Listen to the dialogue again and role-play it2.3. Listen to the dialogue three and do the exerciseExercise1: decide true or falseExercise2: fill in the blanksListen to the dialogue again and role-play itStep 3: registration form3.1.Learn how to write the registration formPersonal details: salutationFamily name, first nameOrganization, department, titleAddress, state, city, country, Tel No, fax No, E-mail Registration feeMethods of paymentNotes3.2.Fill in the registration form according to the followinginformationStep 4: making a dialogueSuppose you are a secretary of the organizing committee of Boao Forum for Asia Annual Conference 2010, and your partner is an attendee. Talk to your partner on the phone using the information and phrases given below.Such as: The forum will be held from…to…at…It will focus on…It is sponsored by…You should pay….Step 5 homework1.Do the exercise in More Practice Part2.Recite the new words3.Make a dialogue about AFFUnit2 convention reservationTeaching aids:multiple-mediaTeaching time: 4classesThe key points of teaching:1.Provide information about convention reservation2.Filling in a conference reservation form3.Making a conversation about convention reservationTeaching steps:Step 1: warming up1.1. Listen and fill in the blanks with the right form of the words givenIn the boxSuch as: reserve check charge quote…1.2. Read the sentencesSuch as: I am calling from the Sydney Trade AssociationI will send you confirmation within a week.We’d like to hold a conference at your center.Step 2: dialogue2.1. Listen to the dialogue one and do the exercisesExercise 1: take notesExercise 2: fill in the blanksListen to the dialogue again and role-play it.2.2. Listen to the dialogue two and do the exerciseExercise1: make a memoExercise2: fill the blanks.Listen to the dialogue again and role-play it2.3. Listen to the dialogue three and do the exerciseExercise1: answer the following questionsExercise2: fill in the blanksListen to the dialogue again and role-play itStep 3: convention reservation form3.3.Learn how to write the convention reservation formName of the EventDesired dateNumber of daysExpected attendance….3.4.Fill in the reservation form according to the followinginformationStep 4: making a dialogueSuppose you are a clerk with the sales department of shanghai Shangri-La hotel. Now you are receiving a phone call from your partner, the vice president of china auto association. The association wants to hold a conference in the hotel. Imagine you are talking to your partner on thephone using the information and phrases given below. Such as: For how many people?When will … be held?What type of rooms do you need?I will send you the information…Step 5 homework1. Do the exercise in More Practice Part2.Recite the new words3.Make a dialogue about American Express CorporationUnit3 convention arrangementTeaching aids:multiple-mediaTeaching time: 4classesThe key points of teaching:1.Talking about the setting of meeting rooms2.Writing an invitation3.Making a conversation about convention arrangementTeaching steps:Step 1: warming up1.1. Listen and fill in the blanks with the right form of the words givenIn the boxSuch as: make sure ofArrangeShow… around….1.2. Read the sentencesSuch as: Have you prepared pencils and note paper for theparticipants?We have hung the banner and welcoming signs in public areas.I’d make sure of the preparations for tomorrow’s meeting.…Step 2: dialogue2.1. Listen to the dialogue one and do the exercisesExercise 1: take notesExercise 2: fill in the blanksListen to the dialogue again and role-play it.2.2. Listen to the dialogue two and do the exerciseExercise1: make a memoExercise2: fill the blanks.Listen to the dialogue again and role-play it2.3. Listen to the dialogue three and do the exerciseExercise1: decide the true or falseExercise2: fill in the blanksListen to the dialogue again and role-play itStep 3: Invitation3.1.Learn how to write the Invitation….3.2.Write an invitation according to the following information Step 4: making a dialogueSuppose you are the secretary of the organizing committee of the Urban Tourism Conference, and your partner is the Convention Service Manager of Beijing International Convention Center. Imagine you want to know about the preparation for the conference, and you areaccompanied by your partner on an inspection. Use the information and phrases given below.Such as: How are things going?How about the audiovisual aids?Have you informed the reception desk that we need several hostesses… ?Step 5 homework1. Do the exercise in More Practice Part4.Recite the new words5.Make a dialogue about Asia Cinema ConferenceUnit4 convention receptionTeaching aids:multiple-mediaTeaching time: 4classesThe key points of teaching:1.Proving reception service2.Filling in a registration form3.Making a conversation about check-in situationTeaching steps:Step 1: warming up1.1. Listen and fill in the blanks with the right form of the words givenIn the boxSuch as: attendCheckBook….1.2. Read the sentencesSuch as: Would you please fill in the registration form?May I have your passport, please?You can take the elevator over there.Our bellman will show you up to the room.…Step 2: dialogue2.1. Listen to the dialogue one and do the exercisesExercise 1: take notesExercise 2: fill in the blanksListen to the dialogue again and role-play it.2.2. Listen to the dialogue two and do the exerciseExercise1: make a memoExercise2: fill the blanks.Listen to the dialogue again and role-play it2.3. Listen to the dialogue three and do the exerciseExercise1: decide the true or falseExercise2: fill in the blanksListen to the dialogue again and role-play itStep 3: registration form3.1.Learn how to write the registration formSuch as: full name, sex, addressPassport number, contact Tel No.Name of company, received by, pay for the registration fee or not ….3.2.Write an invitation according to the following information Step 4: making a dialogueSuppose you are a receptionist at Shanghai Hotel, and yourpartner is a guest from Australia for a conference, who is checking in at your hotel. Imagine you are checking him in. Use the information and phrases given below.Such as: Have you got… invitation?Will …fill in the registration form?Here is …coded badge/ the conference packet/ room card. Step 5 homework1. Do the exercise in More Practice Part2. Recite the new words3.Make a dialogue about checking in at the Shanghai Hotel.Unit5 conference hall serviceTeaching aids:multiple-mediaTeaching time: 4classesThe key points of teaching:1.Providing conference hall information service2.Filling in a meeting agenda form.3.Giving a reply to a complain letter4.Making a conversation about business center serviceTeaching steps:Step 1: warming up1.1. Listen and fill in the blanks with the right form of the words givenIn the boxSuch as: photocopySurfProvide….1.2. Read the sentencesSuch as: I’d like to surf the Internet after I finish my homework.We will charge you 40 dollars.We will do our best to serve all the guests.We will deal with the complaints as soon as possible.…Step 2: dialogue2.1. Listen to the dialogue one and do the exercisesExercise 1: take notesExercise 2: fill in the blanksListen to the dialogue again and role-play it.2.2. Listen to the dialogue two and do the exerciseExercise1: make a memoExercise2: fill the blanks.Listen to the dialogue again and role-play it2.3. Listen to the dialogue three and do the exerciseExercise1: decide the true or falseExercise2: fill in the blanksListen to the dialogue again and role-play itStep 3: meeting agenda3.2.What information should be included on a meeting agenda?Such as: date and arrangement….3.2.Write a meeting agenda according to the following information Step 4: making a dialogueSuppose you work at the Business Center, and your partner is a guest who wants to use the business center service. Please make adialogue with your partner using the information and phrases given below.Such as: How many pages..?When… you need them by?We provide 24 hour internet service.Step 5 homework1. Do the exercise in More Practice Part4.Recite the new words5.Make a dialogue about using business center.Unit6 catering serviceTeaching aids:multiple-mediaTeaching time: 4classesThe key points of teaching:1.Taking orders about wine2.Filling in a western food set menu3.Making a conversation about ordering wineTeaching steps:Step 1: warming up1.1. Listen and fill in the blanks with the right form of the words givenIn the boxSuch as: recommendTastesound….1.2. Read the sentencesSuch as: Would you like to recommend some dishes to me?That sounds interesting.Please sign your name on this bill.Can I pay in cash here?…Step 2: dialogue2.1. Listen to the dialogue one and do the exercisesExercise 1: take notesExercise 2: fill in the blanksListen to the dialogue again and role-play it. 2.2. Listen to the dialogue two and do the exerciseExercise1: make a memoExercise2: fill the blanks.Listen to the dialogue again and role-play it 2.3. Listen to the dialogue three and do the exerciseExercise1: decide the true or falseExercise2: fill in the blanksListen to the dialogue again and role-play it Step 3: food menuHow to read the English food menu?Appetizer: caviar cocktail baked sailsSoup: oxtail soup, all kinds of cream soupThe main course: sirloin steak, Philip steakVegetable dishes: lettuce, broccoli….Step 4: making a dialogueSuppose you work in a bar. Your partner is a guest from American. Please make a dialogue with your partner using the information and phrases given below.Such as: what would you …drink?The hotel will charge.Step 5 homework1. Do the exercise in More Practice Part6.Recite the new words7.Make a dialogue about ordering food in English.。

会展双语教案

会展双语教案

会展双语教案一、教学目标1. 了解会展相关的基础词汇和表达;2. 掌握会展中常用的双语交流技巧;3. 提高学生的口语表达能力和听力理解能力;4. 培养学生的团队合作意识和组织能力。

二、教学内容1. 会展基础词汇:展览、展位、展商、参展商、观众、展品、展示、演示、展销、主题、装饰、布置等;2. 会展常用表达:欢迎词、介绍展览、参观引导、询问需求、解答问题、交流合作、道别等;3. 双语交流技巧:礼貌用语的运用、场景对话的模拟、问题回答的技巧、会议现场的应对等;4. 口语表达训练:模拟会展现场的对话、角色扮演、小组讨论等;5. 听力理解训练:听取会展相关讲座或视频,进行听力理解练习;6. 团队合作项目:学生分组,组织一个小型会展活动,实践所学的双语交流技巧和口语表达能力。

三、教学步骤1. 导入(5分钟)教师简单介绍会展的概念,并引发学生对会展的兴趣。

2. 词汇学习(15分钟)教师呈现会展相关的基础词汇,帮助学生理解并记忆。

3. 双语交流技巧讲解(10分钟)教师讲解常用的双语交流技巧,并举例说明在不同场景中的运用。

4. 口语表达训练(20分钟)学生分组进行角色扮演,模拟会展现场的对话情景,练习口语表达能力。

5. 听力理解训练(20分钟)播放会展相关的讲座或视频,学生进行听力理解练习,并回答相关问题。

6. 团队合作项目(30分钟)学生分组,组织一个小型会展活动,要求运用双语交流技巧和口语表达能力,展示各自扮演的角色,并邀请其他同学参观。

7. 总结与展望(10分钟)教师对本节课的教学内容进行总结,并展望下节课的学习内容。

四、教学评估1. 学生的课堂参与情况;2. 学生在口语表达训练中的发言情况和表达准确性;3. 学生在听力理解练习中的得分情况;4. 学生小组合作项目的完成情况和评价。

五、教学延伸1. 推荐学生阅读与会展相关的英语杂志、书籍,扩大词汇量;2. 组织学生参观实际的会展活动,提供实践机会;3. 引导学生积极参与会展志愿者活动,提高口语表达和组织能力;4. 鼓励学生在平时生活中多运用双语进行交流,提升语言能力。

会展英语教案

会展英语教案

Unit 1 General Introduction to the Exhibition Industry教学目标:1. 介绍中国会展业的发展和现状2. 了解中国新兴产业—会展业的产生、特点、分类和发展趋势。

3. 培养学生关注缩在城市的各种形式的会展,了解组展的原因和动力。

4. 通过网络搜索了解世界会展的产生背景和重要的主展国家。

教学重点、难点:1. 使学生初步认识中国会展业发展情况、2. 能够用英语介绍展会特点和情况。

3. 掌握会展业基本词汇教学方法:采用项目教学法、模拟教学法及现场指导法等教学方法,以工作过程为导向,以学生为主体,以启发式、合作式、探究式等教学方式实施教学。

教学过程:Step 1 Exhibition Pictures Demonstration (with ppt)Step 2 Lead-in Questions:1. Have you ever participated/visited an exhibition? If yes, describe your experience.Group discussion:2. What kinds of people are involved in an exhibition?(visitors, exhibitors and organizers)3. What are the benefits of exhibiting in an exhibition? (Why do exhibitors take part in an exhibition?)5-minutes discussionAsk for results of their discussion and give commentsShow students the teacher’s list.4. What are the benefits of visiting an exhibition? (Why do visitors take part in an exhibition?)5-minutes discussionAsk 2 students to come to the front to give a short presentation on their findings. Give com ments and show the teacher’s listStep 3 Brief introduction to the courseMain topics that are going to be covered.Assessment Methods-Step 4 Reading IArticle: China Becomes an Important Market for International Exhibition IndustryAnnual economic growth rate of 8 percent and open economic system has made China one of the largest markets for sale of raw material and products in the world. This has attracted attentions of international exhibition industry, which not only organizes trade fairs of various types in China, but also hopes Chinese enterprises to go overseas as participant or visitor to international exhibitions.Recently Wolfgang Pech, VP of the Hannover based Deutsche Messe AG(德国汉诺威展览公司高级副总裁)came to Shanghai to promote the Industry Expo, one of the most important expo for technologies in the world, which is to open in Hannover April 2005. A total of 11 industries will get together at the expo. Mr. Pech says 323 enterprises from the Chinese mainland and Hong Kong and 120 from Taiwan will present; majority of them are private enterprises. "China is becoming a major driving force for the global industry, especially for the market of automation technology," says Mr. Pech.Professional exhibition companies from the UK, the US and Australia have also begun cooperation with Chinese governmental departments, trade unions and their counterparts. Exhibition industry is a "weatherglass" for economic growth. "The industry has a bright outlook in China due to China's economic status in Asia," comments Anton H. Innemee, VP of Royal Dutch Jaarbeurs.In China, the annual income from exhibition and conference has reached 4bln yuan. With continuous development of international exhibition industry, the market of conference and exhibition in China, and the proportion of international exhibitions will rise dramatically.Purpose: to give student a brief idea of the current situation of the International Exhibition Industry* Keep reminding students that they should try their best to ignore the new words and expressions and get the general idea of one article/paragraph)Guide the reading one paragraph after anotherAsk students to summarize the main meaning of each paragraphStep 5 Reading IIArticle: The Show of Fair IndustryChina’s exhibition industry has been booming i n the past two decades with the sustained and rapid growth of national economy. As a developing and large market in Asia, China has been attracting more and more investor since the implementation of opening and reform policy. Exhibition industry has been playing an important role inintroducing advanced technology and equipment to China.Purpose: to provide students background information about the current situation of the Exhibition Industry in China●Listen to the tape while reading the article●Ask students what the title means.●Ask students the main ideas of the article.(China’s exhibition industry has been booming in the past two decades so “we” are organizing shows to introduce the latest and advanced displaying technology, facility and equipment in the world, as well as the highest level of China’s exhibition service and displaying technology.)●Briefly explain to students some new words and expressions in the article. (Useppt)Step 6 Sum up words & expressionsboomdecadea period of ten yearssustainedadvancedahead or far or further along in progressparticipationfacilityexpertiseprofessionalassurancespecializationindustrializationimpetussymbioticAfter class tasks:Have students discuss the following questions1.What do you think are the main reasons for the booming of exhibition industry inChina?2.How many exhibitions of various kinds were held in China in 2007? What historicsituation did it reflect?3.What can exhibition industry benefit a nation, according to your understanding ofthe text?4.Could you expect the prospect of exhibition industry in China next year?。

会展英语说课稿

会展英语说课稿

《会展英语》说课稿一、课程设置(课程说明)经济全球化是当代世界经济发展的重要趋势,随着对外开放和国际化程度的日益提高,会展业已发展成为新兴的现代服务贸易型产业。

国家需要越来越多的既能熟练应用英语进行工作,又能熟练进行会展行业操作的复合型人才。

课程设置(课程目标)1.使学生能够理解和掌握会展专业知识。

2.学生能运用会展专业知识进行实际操作。

3.学生能够具备英语应用能力、协调能力、沟通接待能力、策划、组织及宣传能力信息收集、整理等综合职业素质。

二、教材分析该教材以企业和行业需求为导向,以学生为中心,以实践为核心,培养学生的英语应用能力和职业能力。

共分十个单元:会展邀请;安排参展;布置会议厅和展位;参加展会;接待客户;介绍产品;洽谈业务;商贸谈判;撤离展会;分析成效。

这十个单元横向贯穿整个会展操作流程,每个单元均由热身活动、情景对话、应用写作和广泛阅读四个部分组成。

每一部分涉及一个主题,采用了步骤、行业、内容不尽相同的场景训练形式。

三、学情分析本教材授课对象为大学二年级旅游英语专业学生,学生已掌握一些英语专业知识,但对会展专业英语知识认知很少,也没有接受过会展专业英语口语的培训及词汇的积累,同时学生的英语基本功也需要进一步得到提高。

另外,从学习类型来看,总的可以分为以下几类:刻苦型,目标任务型,兴趣型,厌学型。

四、教法设计自主学习法角色扮演法案例教学法情景教学法五、学法指导1.要做好课前预习,初步了解新课的内容和重点,并记录下疑难问题,做到“心中有数”2. 专心上课,课堂上保持良好的状态,做到眼、脑、口、手并用,易懂粗读,新内容细读,重难点精读,做到把重要的信息经过反复操练达到完全掌握的程度。

3. 课堂上难免有些地方听不懂或不全懂,所以必须向老师或同学请教讨论,切不可爱面子或偷懒使问题积少成多。

4. 及时、经常、科学地复习,争取课内外各种机会多练习英语。

六、教学程序Review:通过老师提问学生回答的方式对上一课单词,所学句型等进行复习。

会展英语 教案

会展英语 教案

会展英语教案教案标题:会展英语教案目标:1. 了解会展英语的基本概念和背景知识。

2. 学习会展英语中常用的词汇和短语。

3. 提高学生的听说读写能力,使他们能够在会展活动中有效地进行交流和沟通。

4. 培养学生的团队合作和组织能力。

教学内容:1. 会展英语的定义和背景知识介绍。

2. 会展英语中常用的词汇和短语。

3. 会展活动的策划和组织。

4. 会展英语的听说读写训练。

教学步骤:引入:1. 向学生介绍会展英语的概念和重要性,以及会展活动在当今社会中的作用。

2. 引导学生思考并讨论他们对会展活动的认识和经验。

主体:3. 学习会展英语中常用的词汇和短语,如展览、展位、展示、参观、洽谈等。

通过教师讲解和学生互动,帮助学生掌握这些词汇和短语的意义和用法。

4. 分组活动:要求学生根据给定的场景,编写会展活动对话,并进行表演。

教师可提供一些常见的会展活动场景,如展会开幕式、展位布置、参观交流等。

5. 听力训练:播放一段关于会展活动的录音,要求学生听取关键信息并回答问题。

随后进行讨论和解答。

6. 阅读训练:提供一篇关于会展活动策划和组织的文章,要求学生阅读并回答相关问题,以检验他们对文章内容的理解。

7. 写作训练:要求学生根据给定的要求,撰写一份会展活动的宣传文案或总结报告。

总结:8. 回顾本节课所学的内容,强调会展英语的重要性和应用价值。

9. 鼓励学生在日常生活中运用会展英语,提高他们的实际应用能力。

教学资源:1. 课本或教材中关于会展英语的相关内容。

2. 录音设备和相关录音材料。

3. 会展活动的图片或视频素材。

4. 组织会展活动的案例分析。

评估方式:1. 分组活动中的表演评估。

2. 听力和阅读训练的问答评估。

3. 写作训练的文案或报告评估。

4. 学生参与度和课堂表现的评估。

拓展活动:1. 邀请专业人士来校进行会展英语的讲座或工作坊。

2. 组织学生参观当地的会展活动,并要求他们运用所学的会展英语进行实践。

3. 设计一个虚拟的会展活动,要求学生进行策划和组织,并使用会展英语进行沟通和交流。

会展英语Unit1

会展英语Unit1

7. Choosing the venue that works best for your show involves many important considerations.
要选择最适合你的展览场馆,应进行多方面的考虑。 8. There are about 15 000 products on display.
Situational Dialogues
Dialogue 1 Dialogue 2
Notes on the Dialogues:
1. Kunming Import & Export Commodities Fair 昆明进出口商品交易会 2. two-way communication 双向沟通 3. web page 网页 4. Nothing beats the impact of a live demonstration.
necessary parties ➢sourcing exhibitors or speakers relevant to the
theme of the exhibition ➢planning the program ➢executing the exhibition plan
Section Two: Speak and Act
18. publicize v. 宣传,宣扬 19. registered a. 注册的,登记过的 20. theme n. 主题 21. scale n. 范围,规模 22. accompany v. 陪伴,陪同 23. delegation n. 代表团 24. interpreter n. 译员,口译者 25. volunteer n. 志愿者
Lesson Two Planning the Exhibition

会展实务英语教案

会展实务英语教案

会展实务英语教案Studying exhibition practical English is essential for anyone lookingto work in the fast-paced and competitive world of trade shows and events. 学习会展实务英语对于任何希望在快节奏和竞争激烈的展会和活动世界工作的人来说至关重要。

With the increasing globalization of businesses, the ability to communicate effectively in English has become a valuable skill in the industry. 随着企业全球化程度的不断增加,能够有效地用英语沟通已经成为该行业中一项宝贵的技能。

From negotiating contracts to interacting with international clients, having a strong grasp of exhibition practical English can make a significant difference in one's career. 从谈判合同到与国际客户互动,对会展实务英语有牢固掌握可以为一个人的职业生涯带来显著的差异。

In addition to the professional benefits, studying exhibition practical English can also enrich one's cultural understanding and open up opportunities for personal growth. 除了专业上的好处外,学习会展实务英语还可以丰富一个人的文化理解,为个人成长开辟机会。

会展英语(大全)

会展英语(大全)

会展英语(大全)第一篇:会展英语(大全)10段展会英语报价经典对话(1)A: We can offer you this in different levels of quality.B: Is there much of a difference in price ?A: Yes ,the economy model is about 30% less.B: We‘ll take that one.A:这产品我们有三种不同等级的品质。

B:价钱也有很大的分别吧?A:是的,经济型的大约便宜30%。

B:我们就买那种。

(2)A: Is this going to satisfy your requirements ?B: Actually , it is more than we need.A: We can give you a little cheaper model.B: Let me see the specifications for that.A:这种的合你的要求吗?B:事实上,已超出我们所需要的。

A:我们可以提供你便宜一点的型式。

B:让我看看它的规格说明书吧。

(3)A: You‘re asking too much for this part.B: we have some cheaper ones.A: What is the price difference ?B: The basic model will cost about 10% less.A:这零件你们要价太高了。

B:我们有便宜一点的。

A:价钱差多少?B:基本型的便宜约10%左右。

(4)A: How many different models of this do you offer?B: We have five different ones.A: Is there much of a price difference.B: Yes, so we had better look over your specifications.A:这个你们有多少种不同的型式。

Unit3 Exhibition Follow-Up (展后)《会展英语》

Unit3 Exhibition Follow-Up (展后)《会展英语》

More Useful Sentences for Speaking:
1. The display is too heavy that I can’t carry alone. 展品太重,我拿不动。
2. Is there someone available to help me carry this? 有没有人能帮我拿一下这个?
6. well-established products 公认产品 7. on the whole 总体而言 8. DV (a digital video) 数码影像 9. I don’t think we’ll see much in the way of new
developments for DV’s. 我认为我们没有看到数码摄影的新发展。 10. PC = Personal Computers
More Useful Sentences for Speaking:
1. What do you think the show went? 你对这次的商展有什么感想? 2. Do you think the product will sell well? 你认为这个产品会热销吗? 3. What’s your opinion about attending the next
Section Two: Speak and Act
Part One: Learn to Speak
Words and Expressions for the Dialogues: 1. follow-up a. 继续的 2. appreciate v. 欣赏,感激 3. style n. 风格,类型
Unit 3 Exhibition Follow-Up (展后)

会展双语教案(3篇)

会展双语教案(3篇)

第1篇教学对象:初中英语教学课时:2课时教学目标:1. 学生能够理解并掌握会展相关的基本英语词汇和表达方式。

2. 学生能够运用所学词汇和表达方式,进行简单的会展英语对话。

3. 学生能够阅读并理解简单的会展英文材料。

教学重点:1. 会展英语词汇的掌握。

2. 会展英语表达的运用。

教学难点:1. 会展英语在具体情境中的应用。

2. 学生对会展英语的兴趣激发。

教学准备:1. 教师准备:多媒体课件、实物或图片、单词卡片、句子卡片。

2. 学生准备:笔记本、笔。

教学过程:第一课时一、导入1. 教师展示一张国际会展的图片,引导学生观察并思考:这是一个什么样的场合?需要用到哪些英语表达?2. 学生自由发言,教师总结并引入本节课的主题。

二、词汇学习1. 教师展示单词卡片,如:exhibition, booth, participant, product, etc.,让学生通过图片和上下文理解单词含义。

2. 学生跟读单词,并尝试用单词造句。

三、句子学习1. 教师展示句子卡片,如:Welcome to our booth. / What's this product? / How much is it?,让学生跟读并模仿。

2. 学生分组练习,互相问答,运用所学句子进行对话。

四、情景模拟1. 教师创设一个简单的会展场景,如:学生扮演参展商或参观者,进行对话。

2. 学生分组练习,教师巡回指导。

五、课堂小结1. 教师引导学生回顾本节课所学内容,总结会展英语的基本词汇和表达方式。

2. 学生分享自己的学习心得。

第二课时一、复习1. 教师提问:上一节课我们学习了哪些会展英语词汇和表达方式?2. 学生回答,教师点评。

二、阅读理解1. 教师展示一篇简单的会展英文材料,如:展会介绍、产品说明等。

2. 学生阅读材料,回答问题,如:What's the theme of this exhibition? / What are the main products of this company?三、小组讨论1. 教师提出问题,如:How do you think of international exhibitions? / What should we pay attention to when attending an exhibition?2. 学生分组讨论,分享自己的观点。

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2013—2014学年第二学期《会展英语》教案授课教师:陈蓉任课班级:2012D322012D332012D342014年2月Unit 1 information release and consultationTeaching aids:multiple-mediaTeaching time:4classesThe key points of teaching:1.provide information on convention2.filling in a registration form3.making a conversation about information release and consultationTeaching steps:Step 1: warming up1.1. Listen and fill in the blanks with the right form of the words givenIn the boxSuch as: enquiresponsorregisterinclude….1.2. Read and matchMatch the new words with the right Chinese meaning.Step 2: dialogue2.1. Listen to the dialogue one and do the exercisesExercise 1: take notesExercise 2: fill in the blanksListen to the dialogue again and role-play it.2.2. Listen to the dialogue two and do the exerciseExercise1: make a memoExercise2: fill the blanks.Listen to the dialogue again and role-play it2.3. Listen to the dialogue three and do the exerciseExercise1: decide true or falseExercise2: fill in the blanksListen to the dialogue again and role-play itStep 3: registration form3.1.Learn how to write the registration formPersonal details: salutationFamily name, first nameOrganization, department, titleAddress, state, city, country, Tel No, fax No, E-mailRegistration fee Methods of paymentNotes3.2.FillintheregistrationformaccordingtothefollowinginformationStep 4: making a dialogueSuppose you are a secretary of the organizing committee of BoaoForum for Asia Annual Conference 2010, and your partner is an attendee.Talk to your partner on the phone using the information and phrases givenbelow.Such as: The forum will be held from…to…at…It will focus on…It is sponsored by…You should pay….Step 5 homework1.Do the exercise in More Practice Part2.Recite the new words3.Make a dialogue about AFFUnit2 convention reservationTeaching aids:multiple-mediaTeaching time:4classesThe key points of teaching:1.Provide information about convention reservation2.Filling in a conference reservation form3.Making a conversation about convention reservationTeaching steps:Step 1: warming up1.1. Listen and fill in the blanks with the right form of the words givenIn the boxSuch as:reservecheckchargequote…1.2. Read the sentencesSuch as: I am calling from the Sydney Trade Association I will send you confirmation within a week.We’d like to hold a conference at your center.Step 2: dialogue2.1. Listen to the dialogue one and do the exercises Exercise 1: take notesExercise 2: fill in the blanksListen to the dialogue again and role-play it.2.2. Listen to the dialogue two and do the exercise Exercise1: make a memoExercise2: fill the blanks.Listen to the dialogue again and role-play it2.3. Listen to the dialogue three and do the exercise Exercise1: answer the following questionsExercise2: fill in the blanksListen to the dialogue again and role-play itStep 3: convention reservation form3.3.Learn how to write the convention reservation formName of the EventDesired dateNumber of daysExpected attendance….3.4.FillinthereservationformaccordingtothefollowinginformationStep 4: making a dialogueSupposeyouareaclerkwiththesalesdepartmentofshanghaiShangri-La hotel. Now you are receiving a phone call from your partner,the vice president of china auto association. The association wants to holda conference in the hotel. Imagine you are talking to your partner on thephone using the information and phrases given below.Such as: For how many people?When will…be held?What type of rooms do you need?I will send you the information…Step 5 homework1. Do the exercise in More Practice Part2.Recite the new words3.Make a dialogue about American Express CorporationUnit3 convention arrangementTeaching aids:multiple-mediaTeaching time:4classesThe key points of teaching:1.Talking about the setting of meeting rooms2.Writing an invitation3.Making a conversation about convention arrangementTeaching steps:Step 1: warming up1.1. Listen and fill in the blanks with the right form of the words givenIn the boxSuch as:make sure ofArrangeShow…around….1.2. Read the sentencesSuch as: Have you prepared pencils and note paper for theparticipants?We have hung the banner and welcoming signs in public areas.I’d make sure of the prepara tions for tomorrow’s meeting.…Step 2: dialogue2.1. Listen to the dialogue one and do the exercisesExercise 1: take notesExercise 2: fill in the blanksListen to the dialogue again and role-play it.2.2. Listen to the dialogue two and do the exerciseExercise1: make a memoExercise2: fill the blanks.Listen to the dialogue again and role-play it2.3. Listen to the dialogue three and do the exerciseExercise1: decide the true or falseExercise2: fill in the blanksListen to the dialogue again and role-play itStep 3: Invitation3.1.Learn how to write the Invitation….3.2.Write an invitation according to the following informationStep 4: making a dialogueSuppose you are the secretary of the organizing committee of theUrban Tourism Conference, and your partner is the Convention ServiceManagerofBeijing InternationalConventionCenter.Imagineyouwanttoknowaboutthepreparationforthec onference,andyouareaccompanied by your partner on an inspection. Use the information andphrases given below.Such as: How are things going?How about the audiovisual aids?Haveyouinformedthereceptiondeskthatweneedseveralhostesses…?Step 5 homework1. Do the exercise in More Practice Part4.Recite the new words5.Make a dialogue about Asia Cinema ConferenceUnit4 convention receptionTeaching aids:multiple-mediaTeaching time:4classesThe key points of teaching:1.Proving reception service2.Filling in a registration form3.Making a conversation about check-in situationTeaching steps:Step 1: warming up1.1. Listen and fill in the blanks with the right form of the words given In the boxSuch as:attendCheckBook….1.2. Read the sentencesSuch as: Would you please fill in the registration form?May I have your passport, please?You can take the elevator over there.Our bellman will show you up to the room.…Step 2: dialogue2.1. Listen to the dialogue one and do the exercisesExercise 1: take notesExercise 2: fill in the blanksListen to the dialogue again and role-play it.2.2. Listen to the dialogue two and do the exerciseExercise1: make a memoExercise2: fill the blanks.Listen to the dialogue again and role-play it2.3. Listen to the dialogue three and do the exerciseExercise1: decide the true or falseExercise2: fill in the blanksListen to the dialogue again and role-play itStep 3: registration form3.1.Learn how to write the registration formSuch as: full name, sex, addressPassport number,contact Tel No.Name of company, received by, pay for the registration fee or not….3.2.Write an invitation according to the following informationStep 4: making a dialogueSuppose you are a receptionist at Shanghai Hotel, and yourpartner is a guest from Australia for a conference, who is checking inat your hotel. Imagine you are checking him in. Use the informationand phrases given below.Such as: Have you got…invitation?Will…fill in the registration form?Here is…coded badge/ the conference packet/ room card.Step 5 homework1. Do the exercise in More Practice Part2. Recite the new words3.Make a dialogue about checking in at the Shanghai Hotel.Unit5 conference hall serviceTeaching aids:multiple-mediaTeaching time:4classesThe key points of teaching:1.Providing conference hall information service2.Filling in a meeting agenda form.3.Giving a reply to a complain letter4.Making a conversation about business center serviceTeaching steps:Step 1: warming up1.1. Listen and fill in the blanks with the right form of the words givenIn the boxSuch as:photocopySurfProvide….1.2. Read the sentencesSuch as:I’d like to surf the Int ernet after I finish my homework.We will charge you 40 dollars.We will do our best to serve all the guests.We will deal with the complaints as soon as possible.…Step 2: dialogue2.1. Listen to the dialogue one and do the exercisesExercise 1: take notesExercise 2: fill in the blanksListen to the dialogue again and role-play it.2.2. Listen to the dialogue two and do the exerciseExercise1: make a memoExercise2: fill the blanks.Listen to the dialogue again and role-play it2.3. Listen to the dialogue three and do the exerciseExercise1: decide the true or falseExercise2: fill in the blanksListen to the dialogue again and role-play itStep 3: meeting agenda3.2.What information should be included on a meeting agenda?Such as: date and arrangement….3.2.Write a meeting agenda according to the following informationStep 4: making a dialogueSupposeyou workat theBusinessCenter,andyour partnerisaguestwhowantstousethebusinesscenterservice.Pleasemakeadialoguewithyourpartnerusingtheinformationandphrasesgivenbelow.Such as: How many pages..?When…you need them by?We provide 24 hour internet service.Step 5 homework1. Do the exercise in More Practice Part4.Recite the new words5.Make a dialogue about using business center.Unit6 catering serviceTeaching aids:multiple-mediaTeaching time:4classesThe key points of teaching:1.Taking orders about wine2.Filling in a western food set menu3.Making a conversation about ordering wineTeaching steps:Step 1: warming up1.1. Listen and fill in the blanks with the right form of the words given In the boxSuch as:recommendTastesound….1.2. Read the sentencesSuch as: Would you like to recommend some dishes to me?That sounds interesting.Please sign your name on this bill.Can I pay in cash here?…Step 2: dialogue2.1. Listen to the dialogue one and do the exercisesExercise 1: take notesExercise 2: fill in the blanksListen to the dialogue again and role-play it.2.2. Listen to the dialogue two and do the exerciseExercise1: make a memoExercise2: fill the blanks.Listen to the dialogue again and role-play it2.3. Listen to the dialogue three and do the exerciseExercise1: decide the true or falseExercise2: fill in the blanksListen to the dialogue again and role-play itStep 3: food menuHow to read the English food menu?Appetizer: caviarcocktail baked sailsSoup: oxtail soup, all kinds of cream soupThe main course: sirloin steak, Philip steakVegetable dishes: lettuce, broccoli….Step 4: making a dialogueSuppose you work in a bar. Your partner is a guest fromAmerican.Pleasemakeadialoguewithyourpartnerusingtheinformationandphrases given below.Such as: what would you…drink?The hotel will charge.Step 5 homework1. Do the exercise in More Practice Part6.Recite the new words7.Make a dialogue about ordering food in English.。

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