【托福阅读背景素材】双十一用购物治疗孤独(双语阅读)
托福阅读材料精选：爱逛街的男士更长寿
托福阅读材料精选：爱逛街的男士更长寿逛街似乎是女士的权利，我们常常在大街上看到一个女士逛得兴致勃勃，跟随的男士则手里拎着大包小包，一脸苦相，不情不愿的跟在后边。
可是你知道吗？爱逛街的男士更长寿。
It may come as old news to many women， but it seems a bit of retail therapy really is good for you．A day at the shops can help you live longer， says a study．And surprisingly， the benefits are actually greater for men．The study even suggests the long－term survival benefits of shopping are better than going to the gym．Seeing friends and just people－watching can stave off loneliness and improve psychological health， suggests research published online in the Journal of Epidemiology and Community Health．It looked at almost 1，850 people aged 65 and over living independently at home in Taiwan， who were asked how often they went shopping．The researchers then tracked how long each of the participants lived by linking individuals to national death registration data between 1999 and 2008．They found those who shopped daily lived longer than those who shopped less frequently， eve n after taking account of people’s physical or other health problems．Going to the shops every day cut the chances of a participant dying during the period of the study by more than a quarter compared with those who don’t shop regularly．Older men who frequently popped out to the shops had the best survival record， with a reduction of 28 per cent in their chances of dying， while older women saw slightly less benefit with a 23 per cent cut in dying．Researchers led by Dr Yu－Hung Chang at the National Health Research Institutes， in Zhunan， Taiwan， accept that those who shopped regularly may have been in better health to begin with．They said：‘An elder who shops less for food would be at risk of poorer diet quality necessary to maintain health． A vicious cycle that involves limited shopping and poor diet could evolve for elders．'But the study added：‘In shopping venues， socialising with， or watching others can provide social and mental benefits．‘Compared with other types of leisure－time physical activity，like formal exercise， which usually requires motivation and sometimes professional instruction， shopping is easier to undertake and maintain．’以上就是今天的托福阅读材料，大家可以积累其中的高分词汇及句型，并且练习提升阅读速度，迅速找到托福阅读的主题句和出题点。
托福阅读机经背景文化类员工度假老板买单
智课网TOEFL备考资料托福阅读机经背景文化类：员工度假，老板买单Bart Lorang may be the best boss ever.巴特-洛朗或许将成为最佳老板。
The CEO of Denver-based internet start-up FullContact API said in a market that is competitive for top talent, he wants to keep his employees happy and refreshed.美国丹佛的网络初创公司FullContact API的总裁巴特-洛朗表示，在各家争相雇佣顶级人才的竞争市场中，他想让自己的员工心情愉快，充满干劲。
The flip-flop wearing founder offers his employees $7,500 for what he calls “paid, paid vacation,” however there are rules.这位穿着夹趾凉拖的公司创始人向他的每位员工提供7500美元，用于“付费带薪休假”，但需遵守相关规定。
“One, you actually have to take a vacation to get the money,” Lorang said. “Two, you have to disconnect from work, so that means no calls, no emails, no tweets, no work of any kind.”洛朗说：“首先，你必须去度假才能拿到这笔钱。
其次，你必须切断与工作的联系，这意味着不接电话，不回电邮，不发推特，不做任何形式的工作。
”Even Lorang admitted he has trouble following his rules.洛朗承认他自己遵守这些规定也有困难。
2019经济学人考研英文文章阅读一三一
Alibaba sold$38.4bn of merchandise this Singles’Day这个双十一，阿里巴巴创造了384亿美元的销售额The world’s biggest online shopping frenzy这是一场全球最大的在线购物狂欢In1993A group of male students at Nanjing University in China decided to celebrate their singledom.The annual date would be November11th, comprised of four lonely1s.1993年，中国南京大学的一群男生决定选个日子庆祝他们的单身生活。
于是他们便定在了每年的11月11日，这一天是由四个孤独的“1”组成的。
The story may be apocryphal.But since2009Alibaba,China’s e-commerce giant,has turned Singles’Day into a very real shopping frenzy.It has long since eclipsed America’s Black Friday and Cyber Monday online sales combined.这个故事或许是虚构的。
但自2009年以来，中国电子商务巨头阿里巴巴就已经将光棍节打造成了一场真正的购物狂欢。
其销售额早已超过了美国的黑色星期五和网络星期一在线销售额的总和。
This year Taylor Swift performed at the countdown.In the next24hours Alibaba sold$38.4bn-worth of petitors like and Pinduoduo have piled in.泰勒·斯威夫特（霉霉）甚至都参加了今年的天猫双十一晚会。
高考英语时事新闻作文素材[17]双十一+美国大选(阅读理解写作提升讲义)
![高考英语时事新闻作文素材[17]双十一+美国大选(阅读理解写作提升讲义)](https://img.taocdn.com/s3/m/1d51dfb8a8956bec0875e3a6.png)
时事阅读写作素材讲义[17]双十一+美国大选Can’t buy me love: Singles’ DayToday is China’s unofficial but lucrative shopping holiday. On Singles’ Day—11/11—Alibaba and other Chinese retail giants offer discounts to celebrate singledom, raking in sales that dwarf those of Prime Day, one of Amazon’s biggest shopping bonanzas. This year Alibaba kicked off early with a Singles’ Day pre-sale last month. Expect records to be broken. Chinese shoppers will probably spend more than $40bn on Alibaba alone. American retailers, whose home economy is still in recovery from the covid-19 slump, are trying to get on Chinese consumers’ dance cards. Nike is even dropping a Singles’ Day version of its signature shoe, the Air Jordan. Thanks to tensions between the two countries, however, American retailers may notbe as popular as they would hope. A survey by AlixPartners, a consulting firm, revealed that two-thirds of Chinese consumers plan to prioritise domestic brands this Singles’ Day, and more than half will reduce spending on American goods.•❶Today is China’s unofficial but lucrative shopping holiday.▪双十一是中国非官方购物节，利润不菲。
双11作文简单英文阅读
双11作文简单英文阅读Paragraph 1: The excitement of online shopping on Singles' Day is unmatched. The anticipation builds up asthe clock strikes midnight and the sales begin. People eagerly browse through countless websites, looking for the best deals and discounts. The thrill of finding a great bargain is exhilarating.Paragraph 2: The variety of products available on Singles' Day is mind-boggling. From fashion and electronics to home appliances and beauty products, there is something for everyone. The sheer number of options can be overwhelming, but it also means that there is a higher chance of finding exactly what you need.Paragraph 3: The competitiveness among online retailers during Singles' Day is fierce. Each company tries to outdo the others by offering bigger discounts and exclusive deals. This creates a sense of urgency among shoppers, as theydon't want to miss out on the best offers. It's a battlefor the customers' attention and loyalty.Paragraph 4: The convenience of online shopping on Singles' Day is a major advantage. No need to brave the crowds and long queues at physical stores. With just a few clicks, you can compare prices, read reviews, and make your purchase from the comfort of your own home. It saves time and energy, allowing you to shop at your own pace.Paragraph 5: The satisfaction of receiving your purchases after Singles' Day is indescribable. Opening the packages and seeing the items you bought brings a sense of joy and accomplishment. It's like receiving multiple presents all at once. The wait may have been long, but it was definitely worth it.Paragraph 6: The impact of Singles' Day on the economy is immense. It has become the world's largest online shopping event, surpassing even Black Friday and Cyber Monday. The amount of money spent during this day is staggering, boosting sales for businesses and driving economic growth. It's a testament to the power ofconsumerism.Paragraph 7: The tradition of Singles' Day continues to evolve. It has transformed from a day for singles to celebrate their independence to a global shopping extravaganza. It has also become a platform for brands to showcase their products and engage with customers. The future of Singles' Day looks promising, with more innovations and excitement to come.Paragraph 8: The memories created on Singles' Day are unforgettable. Whether it's the thrill of finding a great deal, the joy of receiving your purchases, or the satisfaction of being part of a global shopping phenomenon, Singles' Day leaves a lasting impression. It's a day that brings people together, even if they are physically apart.Paragraph 9: The countdown to the next Singles' Day begins as soon as the current one ends. The anticipation and excitement never fade. It's a day that marks the start of the holiday shopping season and sets the tone for theweeks to come. Singles' Day is not just about shopping, it's about the experience and the memories created.。
关于双十一理性消费的英语作文
关于双十一理性消费的英语作文英文回答：Examining Rational Consumption on Double Eleven.Double Eleven, also known as Singles' Day, is theworld's largest online shopping festival, originating from China. It falls on the 11th of November every year and has become a significant event for e-commerce companies and consumers alike. While the event offers substantial discounts and promotions, it is crucial to approach Double Eleven with a rational mindset to avoid impulsive purchases and overspending.Understanding the Psychology of Consumption.Understanding the underlying psychological factors that drive consumption during Double Eleven is essential for promoting rational behavior. One prominent factor is the "FOMO" (Fear of Missing Out) phenomenon, where individualsfeel pressured to participate in the event due to the limited-time nature of the deals. This can lead to hasty purchases that may not align with actual needs or budgets.Moreover, the concept of "cognitive dissonance" also comes into play. When consumers purchase items at discounted prices, they may rationalize their purchases to alleviate any feelings of guilt or regret, even if the items are not essential or practical. This can lead to unnecessary accumulation of possessions and financial strain.Promoting Rational Consumption.To combat these psychological biases, it is necessary to promote rational consumption during Double Eleven. One effective strategy is to create a budget and stick to it. This will help consumers prioritize their spending and avoid exceeding their financial limits. Additionally, encouraging consumers to research products and compare prices before making purchases can prevent impulsive decisions.It is also important to recognize the emotionaltriggers that can lead to overspending. Identifying these triggers, such as boredom, stress, or social pressure, can help consumers develop coping mechanisms and make more mindful choices. Furthermore, promoting a culture of sustainability and responsible consumption can shift consumer attitudes towards value-based purchases rather than impulsive spending.Balancing Consumerism and Rationality.Double Eleven can be an enjoyable and rewarding experience if approached with a rational mindset. By understanding the psychological drivers of consumption and employing strategies to promote rational spending, consumers can take advantage of the event without compromising their financial well-being. Striking a balance between consumerism and rationality is essential for sustainable and responsible shopping during Double Eleven and beyond.中文回答：关于双十一理性消费。
托福阅读背景知识之女性通过购物忘掉烦恼
托福阅读背景知识之女性通过购物忘掉烦恼摘要：本文和大家分享的是托福阅读资料之女性通过购物忘掉烦恼，大家在备考时多积累阅读素材，有助于托福阅读成绩的提升，希望大家都能取得理想的托福考试成绩。
这次的托福阅读材料是关于女性购物的，很多女性都爱购物，购物能让她们忘却烦恼而感到幸福。
探究其中的原因是：Retail therapy has long been a treat for millions of women who enjoy nothing better than a trawl round the shops.For those who pause long enough to wonder if it is nature or nurture which guides them, the answer may have emerged.Sales levels indicate that it is behaviour that is learned, so it may be down to women's mothers that they like to shop so much.Figures have revealed that clothes for baby girls out-sell those for boys by a fifth.It emerged that by the age of four, girls have 20 percent more clothes than boys of that age.As mothers buy most of the clothes for their children, this suggests that they instinctively instill a much greater need for clothes in their daughters from a very young age.As a result, it is likely that women are brought up to love shopping through years of intense exposure to fashion and purchases.The Debenhams sales results have been interpreted by Dr Karen J. Pine, Professor of Developmental Psychology at the University of Hertfordshire.Human society puts a great deal of emphasis on female appearance and this will inevitably result in more clothes being purchased for girls than boys,she said.Parents encourage the importance of clothes through leisure activities such as shopping and play that involves dressing up.While dads are taking their sons out for football matches, women are taking their little girls shopping and encouraging them to take an interest in fashion.以上就是托福频道为大家整理的阅读材料，背景知识需要大家在托福阅读备考过程中多积累，多练习。
双11理性消费的英语作文
双11理性消费的英语作文Double 11, also known as Singles' Day, has become oneof the biggest online shopping events in the world. On November 11th, online retailers in China offer huge discounts and promotions to attract consumers. While it isa great opportunity to save money, it is important to approach the event with a sense of rationality and self-control.Firstly, it is important to make a shopping list before the event and stick to it. With so many tempting deals, itis easy to get carried away and buy things that we don't really need. By making a list of the items we actually need, we can avoid impulse purchases and save money in the long run.Secondly, it is important to compare prices and read reviews before making a purchase. Just because an item ison sale doesn't mean it is a good deal. By doing some research beforehand, we can ensure that we are getting thebest value for our money.Thirdly, it is important to set a budget and stick to it. It can be easy to overspend during Double 11, but by setting a budget and keeping track of our spending, we can avoid going into debt or experiencing financial stress.Finally, it is important to remember that material possessions do not bring long-term happiness. While it can be exciting to buy new things, true happiness comes from experiences and relationships. Instead of focusing solely on material possessions, we should prioritize spending time with loved ones and pursuing our passions.In conclusion, Double 11 can be a great opportunity to save money, but it is important to approach the event with a sense of rationality and self-control. By making a shopping list, comparing prices, setting a budget, and prioritizing experiences over material possessions, we can make the most of the event without sacrificing ourfinancial well-being or long-term happiness.。
【必备资料】托福阅读背景素材-希拉里准备参加2016美国大选
【必备资料】托福阅读背景素材-希拉里准备参加2016美国大选托福阅读的文章，都有自己的背景，关于托福阅读背景，有的是移民背景，有的是工业革命背景，而在托福考试中，我的托福阅读背景是经常出现的，这些经常出现的托福阅读背景，就是我们备考时托福阅读的重点。
在以下内容中我们就为大家整理了一些托福阅读中经常出现的背景素材，希望能为大家的托福备考带来帮助。
【英文原文】I’m getting ready for a lot of things. A lot of things.It’s spring, so we’re starting to get the gardens ready and my tomatoes are legendary here in my own neighborhood.My daughter is about to start kindergarten next year, and so we’re moving just so she can belong to a better school.My brother and I are starting our first business.After five years of raising my children, I am now going back to work.Every day we’re trying to get more and more ready and more prepared. Baby boy, coming your way.Right now I’m applying for jobs. It’s a look into what the real world will look like after college.I’m getting married this summer to someone I really care about.I’m gonna be in the play and I’m gonna be in a fish costume. From little tiny fishes.I’m getting ready to retire soon. Retirement means reinventing yourself in many ways.Well we’ve been doing a lot of home renovations. But, most importantly, we just want to teach our dog to quit eating the trash.And so we have high hopes for 2015 that that’s going to happen.I’ve started a new career recently. This is a fifth generation company which means a lot to me. This country was founded on hard work and it really feels good to be a part of that.I’m getting ready to do something, too. I’m running for president. Americans have fought their way back from tough economic times but the deck is still stacked in favor of those at the top. Everyday Americans need a champion, and I want to be that champion. So, you can do more than just get by, you can get ahead. And stay ahead! Because when families are strong, America is strong. So, I’m hitting the road to earn your vote. Because it’s your time, and I hope you’ll join me on this journey.。
双十一为什么购物的原因英语作文
双十一为什么购物的原因英语作文The Appeal of Shopping on Double 11。
Double 11, also known as 11.11 or Singles' Day, has transformed into a global shopping extravaganza. Originally a celebration for the unmarried youth in China, it has now evolved into one of the biggest online shopping events of the year. The reason behind its immense popularity and the frenzy it generates can be attributed to several factors.Firstly, the discounts and deals offered on this day are unparalleled. Retailers and e-commerce platforms offer significant discounts, sometimes up to 90% off, on a wide range of products. This is a major incentive for consumers, who can score great deals on items they had been eyeing for months. The anticipation and excitement build up as the day approaches, making Double 11 a highly anticipated event.Secondly, the convenience factor plays a crucial role. With the rise of e-commerce and the widespread use ofsmartphones and the internet, shopping online has become easier and more accessible than ever before. Consumers can browse through thousands of products, compare prices, read reviews, and make informed decisions without even stepping out of their homes. The ease of use and convenience of online shopping have made it a preferred choice for many.Moreover, Double 11 is not just about discounts and deals; it's also about community and excitement. On this day, people come together to share their shopping lists, deals they have found, and their experiences. Social media platforms are abuzz with conversations about Double 11, and people engage in friendly competitions to see who can get the best deals. This collective excitement and the sense of community add to the allure of the event.Additionally, Double 11 is often accompanied by various promotional activities and giveaways. Retailers and brands use this opportunity to launch new products, conduct live streaming sales, and engage with their customers in innovative ways. These activities not only attract more customers but also create a fun and engaging shoppingexperience.Lastly, the cultural significance of Double 11 cannot be overlooked. In China, the number "11" is considered auspicious, symbolizing singles and independence. This day is celebrated as a way to embrace one's single status and celebrate individuality. The shopping frenzy associated with Double 11 is seen as a way to reward oneself and indulge in retail therapy.In conclusion, the popularity of Double 11 as a shopping event can be attributed to a combination of attractive discounts and deals, the convenience of online shopping, the excitement and community it generates, promotional activities and giveaways, and its cultural significance. As the event continues to grow and evolve, it remains to be seen what new trends and innovations will emerge, making Double 11 an even more exciting and anticipated shopping extravaganza.。
有关双十一的背景英语作文
有关双十一的背景英语作文Double Eleven, also known as Singles' Day, is ashopping festival that originated in China and has now become a global phenomenon. It falls on November 11th every year and has become the world's largest online shopping day.The history of Double Eleven can be traced back to the early 1990s when a group of college students at Nanjing University started celebrating their single status on November 11th. The date, 11/11, was chosen because the number "1" resembles an individual who is alone. Over time, the celebration evolved into a shopping festival, withonline retailers offering huge discounts and promotions to attract customers.In 2009, the e-commerce giant Alibaba launched itsfirst Double Eleven sale, offering deep discounts on a wide range of products. The event was a huge success, with millions of people flocking to Alibaba's platforms to take advantage of the deals. Since then, Double Eleven has grownexponentially, with other e-commerce companies and brick-and-mortar stores also joining in on the action.One of the key factors contributing to the success of Double Eleven is the convenience of online shopping. With just a few clicks, shoppers can browse through thousands of products, compare prices, and make purchases without ever leaving their homes. This convenience has made Double Eleven a popular shopping event not only in China but also around the world.Another reason for the popularity of Double Eleven is the deep discounts and promotions offered by retailers. From electronics to clothing to household goods, shoppers can find steep discounts on a wide range of products during the event. This has led to a frenzy of shopping activity, with people buying everything from big-ticket items like TVs and smartphones to everyday essentials like groceries and toiletries.In recent years, Double Eleven has also become a platform for new product launches and exclusivecollaborations. Brands and retailers use the event tounveil new products, offer limited-edition items, and partner with celebrities and influencers to create buzz and drive sales. This has further fueled the excitement surrounding Double Eleven and made it a must-attend event for both shoppers and businesses.Overall, Double Eleven has become a cultural phenomenon that transcends borders and brings people together in celebration of shopping and consumerism. Whether you're a bargain hunter looking for the best deals or a retailer looking to boost sales, Double Eleven offers something for everyone. So mark your calendars and get ready to shop till you drop on November 11th!。
光棍节网购的趋势英文作文
光棍节网购的趋势英文作文Paragraph 1: Online shopping is booming during Singles' Day, also known as the Double 11 shopping festival. People are going crazy over the huge discounts and deals available on various e-commerce platforms. It's like a shopping frenzy that takes over the internet.Paragraph 2: The convenience of online shopping is one of the main reasons why more and more people are choosing to shop online during Singles' Day. With just a few clicks, you can browse through thousands of products and find exactly what you're looking for. No more waiting in long queues or dealing with crowded stores.Paragraph 3: Another trend that has emerged during Singles' Day is the rise of mobile shopping. People are using their smartphones to shop on the go, whether they're commuting, waiting in line, or simply relaxing at home.It's like having a virtual mall in the palm of your hand.Paragraph 4: Social media has also played a significant role in the Singles' Day shopping trend. Influencers and celebrities promote various products and brands, enticing their followers to make purchases. It's like a virtual shopping party, where everyone wants to join in on the fun.Paragraph 5: The variety of products available onlineis mind-boggling. From fashion and beauty to electronics and home appliances, you can find almost anything you need with just a few clicks. It's like having a global marketplace at your fingertips.Paragraph 6: The thrill of getting a good deal is one of the main reasons why people are so drawn to Singles' Day shopping. The feeling of scoring a huge discount or snagging a limited-time offer is exhilarating. It's like a game, where the goal is to find the best deals beforethey're gone.Paragraph 7: Singles' Day shopping is not just limited to individuals. Many businesses also take advantage of the huge sales during this time to stock up on inventory oroffer special promotions to their customers. It's like a win-win situation for both consumers and businesses.Paragraph 8: The impact of Singles' Day shopping goes beyond just the sales numbers. It has become a cultural phenomenon, with people eagerly anticipating the event every year. It's like a national holiday for shopping enthusiasts.Paragraph 9: Despite the excitement and frenzy surrounding Singles' Day shopping, it's important to remember to shop responsibly. Set a budget, compare prices, and make informed decisions before making any purchases.It's like being a savvy shopper in the midst of all the chaos.Paragraph 10: In conclusion, Singles' Day shopping has become a massive trend in recent years, with more and more people choosing to shop online during this time. The convenience, variety of products, and thrill of getting a good deal are just some of the factors that contribute toits popularity. So, get ready to shop till you drop on Singles' Day!。
沉迷于双十一网购英文作文
沉迷于双十一网购英文作文下载温馨提示:该文档是我店铺精心编制而成，希望大家下载以后，能够帮助大家解决实际的问题。
文档下载后可定制随意修改，请根据实际需要进行相应的调整和使用，谢谢!并且，本店铺为大家提供各种各样类型的实用资料，如教育随笔、日记赏析、句子摘抄、古诗大全、经典美文、话题作文、工作总结、词语解析、文案摘录、其他资料等等，如想了解不同资料格式和写法，敬请关注!Download tips: This document is carefully compiled by theeditor. I hope that after you download them,they can help yousolve practical problems. The document can be customized andmodified after downloading,please adjust and use it according toactual needs, thank you!In addition, our shop provides you with various types ofpractical materials,such as educational essays, diaryappreciation,sentence excerpts,ancient poems,classic articles,topic composition,work summary,word parsing,copyexcerpts,other materials and so on,want to know different data formats andwriting methods,please pay attention!I can't help but admit that I am totally obsessed with online shopping on Double Eleven. The excitement of getting huge discounts and grabbing amazing deals is just irresistible. It's like a shopping frenzy that I can't resist, and I find myself constantly browsing through different websites to see what offers they have.The thrill of adding items to my cart and seeing the total amount decrease due to the discounts is just so satisfying. I feel like I'm getting the best deals and saving so much money, even though I might end up buying things that I don't really need.I know I should probably be more cautious with my spending, but the adrenaline rush I get from scoring great deals is just too addictive. I keep telling myself that I'm saving money in the long run, but deep down I know that I'm probably just falling into the trap of consumerism.The anticipation of receiving my Double Eleven purchases is also part of the excitement. It's like a countdown to Christmas, and I can't wait to unbox all the goodies that I managed to snag at such great prices. The joy of opening packages and seeing all the things I bought is just so satisfying, even though I know I probably went a little overboard with my purchases.As much as I try to resist the temptation of Double Eleven sales, I find myself getting sucked into the hype every year. It's like a shopping addiction that I can't seem to shake off, and I know that I need to be more mindful of my spending habits. But for now, I'll just revel in the joy of getting great deals and hope that I won't regret my impulse purchases later on.。
新托福阅读材料：网购时代
DS工作室整理上传，转载请标明出处|1新托福阅读材料：网购时代网购对大家来说都不陌生了，那我们就不必再客套了，下面，就请跟新东方网托福频道一起进入今天的新托福阅读材料：网购时代吧。
说起window shopping，大家应该都不陌生吧?它说的是人们逛街的时候只会浏览橱窗里的商品，但不会花钱消费的行为，多译为“只逛不买”。
在网络购物大行其道的今天，window shopping也有“电子版”了，就是monitor shopping。
Monitor shopping is another form of window shopping,except that instead of wandering in stores,all you have to do is to log onto a shopping website.You’re online only browsing,not looking for anything in particular because you can’t afford it or you don’t need any of them,but you enjoy looking anyway.Maybe you’ll save something in your favorites or shopping cart for when you do have money.Monitor shopping(字面意思为“浏览器购物”)是“只逛不买”(window shopping)的另一种形式，只不过你闲逛的地方不再是实体商店，而是购物网站，即“只浏览不购物”。
你登陆各类购物网站只是为了过过眼瘾，而不一定要买什么东西，因为你可能买不起或者根本不需要那些东西。
不过单纯的浏览过程已经让你很享受了。
或许你会把看中的一些东西放入收藏夹或购物车等着以后有钱了再买。
For example:I have been monitor shopping the whole afternoon,my neck is killing me now.我一下午都在购物网站闲逛，现在脖子疼得要命。
- 1、下载文档前请自行甄别文档内容的完整性，平台不提供额外的编辑、内容补充、找答案等附加服务。
- 2、"仅部分预览"的文档,不可在线预览部分如存在完整性等问题,可反馈申请退款(可完整预览的文档不适用该条件!)。
- 3、如文档侵犯您的权益，请联系客服反馈,我们会尽快为您处理(人工客服工作时间：9:00-18:30)。
【托福阅读背景素材】双十一用购物治疗孤独（双语阅读）网购礼拜一，(Cyber Monday)，是最近几年来欧美逐渐流行起来的一个名词。
其中的Monday指的是感恩节假期之后的第一个上班日，礼拜一。
Cyber Monday 就是感恩节假期之后的第一个上班日的网购促销活动。
而在我们身边悄然兴起的双十一购物狂欢，又是有何渊源呢，下面就为大家一一道来。
In the United States, the lonely have Reddit and cats. In China, they have Singles’Day, which falls on Nov. 11 -- 11.11, the four ones symbolizing “bare branches,”Chinese slang for bachelors. Thought to have originated about 20 years ago as a joke on college campuses, Singles’ Day was once an occasion for confessing one’s feelings to that special someone. But since 2010, online retailers have transformed the holiday, also known as “Double 11,” into an epic online shopping extravaganza akin to America’s Cyber Monday.在美国，孤单的人有红迪网和猫。
在中国，孤单的人有光棍节。
光棍节在每年11月11日，即11.11象征着“光棍”，汉语中给单身人士的诨名。
光棍节大约20年前兴起自中国大学校园，学生们借这个日子打趣，在这一天向自己心仪的对象表白。
但是2010年之后，又称“双11”的光棍节，被网络零售商转变成了和美国的“网购礼拜一”相似的网购狂欢庆典。
China has 271 million online consumers, meaning that almost half of China’s 591 million Internet users buy products online. E-commerce sites Taobao and Tmall, which saw a combined $1 trillion in sales in 2012, will both be running promotional campaigns during China’s Singles’ Day. Among the offers: 50 percent discounts on products like boyfriend body pillows and hoodies that read “I am single because I am fat.” declared that the site would sell “20,000 products discounted by as much as 90 percent.” That includes a wedding ring, which singles can presumably buy, just in case.中国有2亿7100万网络消费者，这意味着中国的5亿9100万网民中有近半数在网上购物。
如淘宝和天猫的网购网站，在2012年销售量加在一起有1万亿美元。
这两家网站都会在中国的光棍节这天发起促销活动，他们的促销策略是相关商品的五折优惠、比如“男朋友抱枕”、上书“我肉多所以我单身”的套头衫等。
亚马逊网称将该站上将有“2万件商品1折优惠”，这其中包括结婚戒指——也许单身人士会买一只来以备日后可用。
Jack Ma, founder of Internet giant Alibaba, told Chinese Premier Li Keqiang late last month that Alibaba’s sales on Singles’ Day 2012 were “nearly $3.3 billion”-- more than double the roughly $1.5 billion purchased on Cyber Monday in 2012. For Singles’ Day 2013, Ma expects sales to exceed $4.9 billion.网络巨头阿里巴巴的创始人马云在10月底会见李克强总理的时候曾对总理坦言，2012年光棍节期间，阿里巴巴的销售量有“近33亿美元”——比2012年美国的“网购礼拜一”创下的约15亿美元销售量翻了一番。
对2013年的光棍节，马云预测销售量将突破49亿。
The rise of singletons as a consumer group is not without its own costs. Chinese business magazine Caijing reported that big delivery companies were forced to scramble to find over 100 extra airplanes to handle the 323 million parcels they needed to deliver over the Singles’ Day shopping period.消费者群体中单身族的崛起并不是没有代价的。
据《中国财经杂志》报道，在光棍节期间，为了处理3亿2300万份包裹，许多大型物流公司需要筹措超过100台货运飞机四处奔走。
The holiday strains the logistics system: Products frequently sell out or arrive late. Even when everything moves smoothly, consumers complain about commercial gimmicks. According to the Beijing Evening News, a popular local paper, some online retailers quietly raise prices before slashing them.光棍节期间物流系统往往问题百出：商品常常已经断货或者送货延期。
就算物流系统一切正常，网购公司的销售猫腻也常常引起消费者不满。
根据北京一家知名报刊《北京晚报》报道，许多在线零售商都会先抬高商品价格，然后再鼓吹降价销售。
But Chinese have not forgotten about the true meaning of this holiday: hating singlehood. Singles’ Day is an occasion on which Chinese confess their feelings and try to find significant others. On Nov. 7, with four days to go before the holiday, the top trending topic on Weibo, China’s Twitter, was “Help Your Roommate Find Someone.” Over 200,000 people participated in the discussion, posting pictures of their roommates (and sometimes themselves) in hopes of avoiding another lonely Singles’ Day.但是中国人也没有忘记这个节日的真正含义：厌倦单身。
光棍节正是中国人承认自己对单身状态的厌倦，试着寻觅到另一半的日子。
在11月7日光棍节前4天，微博（中国版的推特）上最热门的话题就是“为你的室友找到另一半”。
超过20万人参与了讨论，上传自己室友的照片（有时就是自己的照片），希望能在光棍节前结束单身。
Chinese are no strangers to loneliness: There are tens of millions of men in China who may never find love due to the country’s massive gender imbalance, a result of the One Child Policy and a longstanding preference for male children. Chinese women don’t have it easy either: Those who remain unmarried at the ripe old age of 27 risk being labeled “leftover women”.孤单对于中国人来说并不陌生：由于中国长期实行计划生育政策，以及长久以来重男轻女的子女偏好，中国的性别比例严重失衡，有数以百万的中国男子也许一辈子都不会找到伴侣。
中国女性的情况也不容乐观：那些在27岁的“熟女”年龄之后还未婚的女性会被贴上“剩女”的标签。
Although poverty and singledom are often linked outcomes in China, at least oneweb user was sure of which was worse. “Spending Singles’ Day alone isn’t that scary,”he wrote. “What’s scary is when you’re so poor you can’t even enjoy Taobao’s ‘Double 11.’” Retail therapy indeed.虽然在中国“贫穷”和“单身”往往是相互联系的，但网民们知道前者比后者更糟糕。
如一位中国网民所说的，“一个人过光棍节并不可怕，可怕的是你没钱去参加淘宝的‘双11’庆典。
”.tab111 a:link,.table111 a:hover {padding:2px 4px;}.tab111 a:hover,.table111 a:active {background:#FFF;color:#FFCC99;padding:2px 4px;text-decoration:none;}.tab111 {font-family: 微软雅黑;}.tab111 a { color:#FFF;font-weight:bold;text-align:center;}。