英国留学项目商业计划书
留学领域创业计划书范文
留学领域创业计划书范文标题：留学领域创业计划书范文引言：留学领域创业近年来备受关注，许多留学生利用海外优势和学习经历，开展创业活动以实现个人职业发展和财务独立。
本文旨在讨论留学领域创业的必要性和可行性，并给出一个创业计划书的范文，以指导有意向者在这一领域进行创业。
第一部分：引言和背景留学领域创业是指利用在海外留学的经验和知识，创办公司或提供相关服务的创业活动。
留学生由于接受了全球多样化的教育和充实的实践经验，拥有独特的竞争优势。
尽管留学领域创业面临种种挑战，但其前景仍然广阔。
第二部分：留学领域创业的必要性1. 丰富的经验和知识：留学生在海外留学期间接触到新的文化、思维和经验，积累了丰富的专业知识和技能。
例子：一位留学生在国外学习生物医学工程，获得了前沿的研究成果和创新思维，能在回国后创办医疗器械公司。
2. 全球视野和网络：留学生通过与来自世界各地的学生和教授建立关系，可获得全球范围的合作机会和资源。
例子：一位留学生在海外留学期间与跨国公司的高管建立联系，成功引进该公司在中国的产品。
3. 创新和创业氛围：留学生在国外所处的创新和创业氛围中，培养了创新思维和创业意识。
例子：一位留学生在美国留学时积极参与各种创新竞赛，最终发起了一家成功的科技初创公司。
第三部分：留学领域创业的可行性1. 市场需求：随着留学生数量的增加，留学领域创业的市场需求也在增加。
许多留学生希望能够在回国后继续受益于他们在海外的学习和经验。
数据：根据中国教育部的统计数据，每年有数十万中国留学生回国，他们成为创业的潜在目标客户。
2. 政策支持：为了鼓励留学生回国创业，许多国家和地区都出台了各种各样的政策和支持措施。
这些政策包括财务支持、创业导师和资源网络等。
数据：例如，中国政府推出了一系列的创业支持政策，旨在鼓励留学生回国发展。
这些政策包括创业担保贷款、创业导师计划和创业比赛奖励等。
3. 个人优势：留学生具有语言优势、跨文化沟通能力和国际化背景，这些都是在留学领域创业中非常有价值的资源。
留学商业计划书
融资需求与回报
融资需求
资金用途：用于留学期间的学费、生活费、交通费等
资金需求量：根据留学目的地、学习年限、个人消费水平等因素确定
资金来源：个人储蓄、家庭支持、银行贷款、奖学金等 资金使用计划：制定详细的资金使用计划，确保资金的合理使用和效益最 大化
回报预测
投资回报率：预 计投资回报率在 20%以上
品牌忠诚度：建立品牌忠诚度， 提高客户粘性
宣传推广
合作伙伴：与当地企业、学 校等建立合作关系，共同推 广
社交媒体：利用Facebook、 Twitter等社交媒体进行宣 传
广告投放：在报纸、杂志、 电视等媒体上投放广告
活动策划：举办各种活动， 如讲座、研讨会等，吸引目
标客户群体
营销渠道
社交媒体：利用Facebook、Twitter等社交媒体进行推广 搜索引擎优化：通过SEO提高网站在搜索引擎中的排名 电子邮件营销：通过电子邮件向潜在客户发送推广信息 合作伙伴关系：与当地企业、学校等建立合作关系，共同推广产品
利润增长：预计 利润每年增长 15%以上
市场占有率：预 计市场占有率达 到30%以上
品牌价值：预计 品牌价值提升 50%以上
投资风险与退出机制
投资风险：市场风险、技术风险、管理风险等 退出机制：股权转让、公司回购、清算等 风险控制：风险评估、风险管理、风险转移等 风险应对：风险应对策略、风险应对措施等
战略合作与联盟
合作伙伴选择： 选择具有互补优 势的合作伙伴
合作方式：共同 研发、生产、销 售等
合作目标：实现 资源共享、优势 互补、互利共赢
合作协议：明确 合作内容、权利 义务、违约责任 等
可持续发展规划
目标：实现长期稳定发展 策略：注重环保、社会责任和可持续发展 措施：采用绿色技术、节能减排、社会责任投资等 成果：提高企业竞争力，增强企业社会责任感，实现可持续发展
商业专业留学学习计划书
商业专业留学学习计划书I. IntroductionI am writing this study plan to outline my academic and career goals and to provide an overview of the reasons why I wish to pursue a business degree abroad. I am eager to study business at an international level in order to gain the knowledge and skills necessary to succeed in the global marketplace. Through this study plan, I hope to convey my passion for business, my desire to learn from different cultural and educational perspectives, and my commitment to achieving academic and professional success.II. Academic BackgroundI completed my high school education with a strong focus on mathematics, economics, and business studies. I always excelled in these subjects and developed a keen interest in understanding how businesses operate, make strategic decisions, and create value. During my undergraduate studies, I chose a major in business administration, which further deepened my understanding of core business concepts and provided me with a solid foundation in areas such as finance, marketing, management, and organizational behavior. Additionally, I have gained practical experience through internships at leading companies, which have allowed me to apply my academic knowledge in real-world business settings. III. Career GoalsMy ultimate career goal is to become a successful business leader who can contribute positively to the global economy. I aspire to work in a dynamic and competitive industry where innovation, strategic thinking, and collaboration are highly valued. In the long term, I hope to leverage my business skills and experience to launch my own entrepreneurial venture or to take on a leadership role in a multinational corporation. I believe that a business degree from an internationally recognized institution will provide me with the necessary tools to achieve these goals and will open up a wide range of career opportunities in different parts of the world.IV. Reasons for Studying Business AbroadThere are several reasons why I have chosen to pursue a business degree abroad. Firstly, I believe that studying in a different cultural and educational environment will broaden my perspectives and help me develop a global mindset. I am eager to interact with students and faculty from diverse backgrounds, as I believe that this will enrich my learning experience and prepare me to work in multicultural teams. By immersing myself in an international setting, I hope to gain a deeper understanding of global business practices and to learn how to navigate the complexities of the global marketplace.Secondly, I am attracted to the idea of studying at a top-ranked business school that is known for its academic excellence and industry connections. I am particularly interested in the business programs offered by leading universities in countries such as the United States,the United Kingdom, Canada, and Australia, as these institutions have strong ties to the business community and are known for their innovative curriculum, cutting-edge research, and professional development opportunities. I am confident that studying at one of these institutions will give me a competitive edge in the job market and will enhance my prospects for career advancement.Finally, I am excited about the prospect of living and studying in a new country, as I believe that this will help me develop valuable life skills such as adaptability, independence, and resilience. I am eager to explore new cultures, meet new people, and gain a broader perspective on the world. I am confident that the experience of living abroad will have a lasting impact on my personal and professional growth and will help me become a more well-rounded and globally-minded individual.V. Study PlanBased on the reasons outlined above, I have identified several key objectives that I hope to achieve through my study abroad experience. These objectives include:1. Acquiring advanced knowledge in key areas of business such as finance, marketing, management, and entrepreneurship.2. Developing critical thinking and problem-solving skills that will enable me to analyze complex business challenges and make informed decisions.3. Gaining practical experience through internships, projects, and case studies that will enable me to apply theoretical concepts to real-world business scenarios.4. Building a strong professional network of mentors, classmates, and industry contacts who can provide me with guidance, support, and career opportunities.5. Cultivating a global mindset that will enable me to work effectively in diverse teams and navigate the complexities of the global business environment.VI. Proposed Course of StudyIn order to achieve these objectives, I have researched several top-ranked business schools and have identified the following programs that align with my academic and career goals: 1. Master of Business Administration (MBA) program at Harvard Business School, USA. This program is renowned for its rigorous curriculum, world-class faculty, and strong emphasis on leadership development. The program's focus on case-based learning and experiential education aligns well with my learning style and will provide me with the hands-on experience I need to excel in the business world. Additionally, the school's extensive alumni network and career services will provide me with ample opportunities to connect with industry leaders and secure internships and job placements.2. Master of Science in International Business at London Business School, UK. This program is designed for students who are interested in understanding the complexities of global business and developing a deep understanding of international markets, cultures, and business practices. The program's focus on international immersions, global consulting projects, and cross-cultural communication will provide me with the exposure I need to become a global business leader. Additionally, the school's strong emphasis on entrepreneurship and innovation will help me develop theskills I need to become a successful business owner or corporate leader.3. Master of Management in Finance and Business at the University of Sydney Business School, Australia. This program is designed for students who are interested in pursuing a career in finance, consulting, or general management. The program's strong focus on financial analysis, strategic planning, and business ethics aligns well with my career aspirations and will provide me with the specialized knowledge I need to succeed in the competitive world of finance. Additionally, the program's location in one of the world's most vibrant and multicultural cities will provide me with a richlearning experience and ample opportunities to connect with industry professionals and expand my professional network.I believe that completing a business degree at one of these institutions will provide me with the academic rigor, practical experience, and global exposure I need to achieve my career goals and make a meaningful impact in the business world.VII. Professional Development PlanIn addition to my academic coursework, I plan to take advantage of various professional development opportunities that will enhance my practical skills and increase my employability. These opportunities may include:• Participating in internships at leading companies in my chosen field of study.• Engaging in entrepreneurship and innovation competitions that will allow me to develop and pitch business ideas.• Attending workshops, conferences, and networking events that will provide me with exposure to industry trends and best practices.• Seeki ng out mentorship and coaching from experienced business professionals in order to gain valuable insights and guidance.I am confident that these opportunities will help me develop a well-rounded skill set that will be highly valued by employers and will prepare me to excel in the fast-paced and competitive world of business.VIII. ConclusionIn conclusion, I am eager to pursue a business degree abroad in order to gain the knowledge, skills, and experiences necessary to become a successful business leader. I believe that studying in a different cultural and educational environment will broaden my perspectives and prepare me for leadership roles in the global marketplace. I am committed to achieving academic excellence and to making the most of my study abroad experience in order to realize my career aspirations. I am confident that completing a business degree at a top-ranked institution will provide me with the platform I need to launch a successful career and make a positive impact in the business world. Thank you for considering my study plan, and I look forward to contributing positively to the global economy and to making the most of the opportunities that lie ahead.。
出国留学商业计划书
出国留学商业计划书1. 项目背景1.1 项目描述本项目是一个出国留学服务公司，旨在为中国学生提供全方位的出国留学服务，包括留学咨询、申请材料准备、语言培训、签证服务、留学生活指导等一系列服务。
1.2 市场分析近年来，随着中国经济的快速发展和国际交流的日益频繁，越来越多的中国学生选择出国留学。
根据教育部统计数据显示，自2010年起，中国的出国留学人数逐年增长，其中美国、英国、澳大利亚、加拿大等国家成为中国学生首选留学目的地。
然而，尽管留学需求不断增长，但留学服务行业在中国仍相对欠发达。
现有的留学代理机构数量较少，服务质量参差不齐，市场竞争激烈。
因此，本项目有很大的发展潜力和市场空间。
2. 商业模式2.1 服务内容本项目提供以下主要服务：•留学咨询：为学生提供详细的留学指导和建议，包括选择留学国家和学校、专业选择等。
•申请材料准备：协助学生准备申请材料，包括个人陈述、推荐信等。
•语言培训：提供针对各个留学国家语言要求的培训课程，帮助学生提高语言水平。
•签证服务：协助学生办理签证手续，提供签证申请指导和递交服务。
•留学生活指导：为学生提供出国前的准备指南，包括学生宿舍、银行账户、医疗保险等方面的指导。
2.2 盈利模式本项目的盈利主要通过以下几种方式：•服务费用：向学生收取一定的服务费用，根据不同服务项目的复杂程度和时长进行收费。
•合作伙伴推广费用：与各国合作院校、语言培训机构等建立合作关系，获得一定的推广费用。
•广告收入：与相关留学平台合作，通过广告投放获取一定的收入。
3. 市场推广与竞争策略3.1 市场推广为了开拓市场、吸引客户，本项目将采取以下市场推广策略：•线上推广：通过建立专业的网站、社交媒体宣传等方式进行线上推广。
•线下推广：通过参加教育展会、举办留学讲座等方式进行线下推广。
•口碑传播：通过提供优质的留学服务，建立良好的口碑，获得口碑传播效应。
3.2 竞争策略在竞争激烈的留学服务行业，为了获得竞争优势，本项目将采取以下竞争策略：•专业团队：拥有经验丰富、专业素质高的团队，提供高质量的留学咨询和服务。
留学专业商业计划书
根据团队成员的贡献和表现，制定激励措 施，包括奖金、晋升机会、荣誉等，激发 团队成员的积极性和创造力。
08 财务预测与回报分析
财务预测方法与数据来源
财务预测方法
使用现金流折现法（DCF）和财务比率分析法对留学专业商业计划书的财务状况 进行预测。
数据来源
采集过去三年的财务数据，结合行业报告、公司年报以及市场调研数据，对未来 的财务状况进行预测。
负责日常运营和管理，确保项 目顺利进行。
合作伙伴选择与合作方式
合作伙伴A
提供技术支持和解决方案，协 助产品开发和优化。
合作伙伴B
提供市场推广和品牌宣传支持 ，扩大品牌影响力。
合作伙伴C
提供人力资源和咨询服务，协 助项目团队管理。
合作方式
建立长期合作关系，共同制定 合作计划，明确责任和权利，
共同参与决策和实施。
有率等信息。
竞争对手分析工具
使用SWOT分析、PEST分析 等工具对竞争对手进行深入分
析。
竞争优势与劣势分析
自身竞争优势识别
根据自身资源和能力，识别出在哪些方面具有竞争优 势，如教学质量、地理位置、学费等。
自身劣势识别
识别出自身存在的劣势，如专业设置不全面、学费较 高等。
对比分析
将自身与竞争对手进行对比，找出自身的优势和劣势 。
VS
建议
根据财务预测和回报分析的结果，提出针 对性的商业计划调整建议，包括优化运营 策略、拓展市场渠道、降低成本等措施， 以提高商业计划的回报水平。
THANKS FOR WATCHING
感谢您的观看
市场推广费用
预计需要投入50万元用于广 告宣传和推广活动。
人员培训费用
预计需要投入30万元用于团 队成员的培训和发展。
英国商业博士学习计划
英国商业博士学习计划IntroductionPursuing a Doctorate in Business Administration (DBA) in the UK is a significant step in my career development. This study plan outlines my objectives, research interests, and professional goals for pursuing a DBA. It also details the courses I plan to take, research topics I wish to explore, and the potential impact of the program on my career and personal growth.ObjectivesMy primary objective for pursuing a DBA in the UK is to expand my knowledge and expertise in business administration by conducting high-quality research in my field of interest. I aim to develop advanced research skills and contribute to the existing body of knowledge in my field. Additionally, I seek to enhance my critical thinking, problem-solving, and leadership abilities to excel in the competitive global business environment.Research InterestsMy research interests revolve around the intersection of business strategy, innovation, and sustainability. I am particularly interested in examining how businesses can integrate sustainable practices into their strategic decision-making processes to create long-term value for all stakeholders. Additionally, I wish to explore the role of innovation in driving sustainable business practices and the impact of technology on business models. Professional GoalsUpon completing the DBA program, my professional goal is to leverage my research and newfound expertise to advance my career in business administration. I aim to pursue opportunities in academia, consulting, or senior management roles in reputable organizations. Moreover, I aspire to contribute to the development of sustainable business practices and strategic innovation in both the private and public sectors.Study PlanThe DBA program in the UK typically consists of a combination of coursework, research, and a doctoral thesis. To fulfill the program requirements, I plan to enroll in a range of courses that will equip me with the necessary skills and knowledge to engage in cutting-edge research and produce a high-quality thesis. These courses may include:1. Research Methods in Business Administration2. Advanced Business Strategy3. Sustainability and Corporate Social Responsibility4. Technology and Innovation Management5. Leadership and Organizational Behavior6. Quantitative and Qualitative Data AnalysisIn addition to the coursework, I will also engage in independent research under the guidance of experienced faculty members. I intend to collaborate with industry experts and relevant stakeholders to gather real-world insights and data for my research. This will allow me to develop a comprehensive understanding of the practical implications of my research and its potential impact on business practices.Research TopicsDuring the course of my DBA program, I plan to explore several research topics related to sustainable business practices, innovation, and strategic management. Some potential research topics include:1. The Impact of Sustainability on Firm Performance: A Longitudinal Analysis2. The Role of Innovation in Driving Sustainable Business Models3. Technology Adoption and its Influence on Strategic Decision Making4. Corporate Social Responsibility and Stakeholder Engagement Strategies5. Leadership Styles and their Effect on Organizational InnovationThese research topics align with my interests and have the potential to contribute valuable insights to the existing literature on business administration. I intend to conduct rigorous empirical studies and draw on both qualitative and quantitative research methods to address these topics.Potential ImpactCompleting a DBA in the UK will have a significant impact on my career and personal growth. Firstly, it will enhance my credentials and position me as an expert in my field, opening up new career opportunities and enabling me to make substantial contributions to the business community. Secondly, the program will allow me to develop a global perspective on business administration through exposure to diverse ideas, cultures, and practices. This will enrich my understanding of the complexities of the business world and prepare me to navigate its challenges effectively.Moreover, the research I conduct during the DBA program has the potential to influence business practices, public policy, and academic discourse. By disseminating my findings through publications, conferences, and industry engagements, I can contribute to the advancement of sustainable business practices and strategic innovation. This, in turn, can lead to positive changes in the way businesses operate and make decisions, ultimately benefiting society as a whole.ConclusionIn conclusion, pursuing a DBA in the UK aligns with my objectives, research interests, and professional goals in the field of business administration. This study plan outlines my intention to undertake advanced research on sustainable business practices, innovation, and strategic management. By enrolling in relevant courses, conducting independent research, and producing a doctoral thesis, I aim to advance my expertise and contribute to the field of business administration. I am confident that the knowledge and skills gained from this program will position me as a thought leader in the industry and enable me to make meaningful contributions to the business community.。
英国项目商业计划书
英国项目商业计划书（建议性提纲）Business Plan第一部分：公司介绍(General Introduction)1.北京五德沃德文化交流中心，中英文化创意交流协会，或京伦贸易公司（必须是收购莫顿宫的总公司）简要介绍。
（公司建立的时间、注册情况，史由来,经营范围）2.公司的经营情况介绍和分析(建议着重提及2008年北京奥运和2012年伦敦奥运前后，我司做了哪些业绩？为中英经济文化交流做出哪些贡献？3.关联企业介绍（合理地将伍德沃德、中英文化创意交流协会、京伦贸易公司结合在一起,重点收购莫顿宫项目母公司的实力、业绩和优势）4.公司大事纪要（哪些重要活动？获得哪些奖励？有哪些媒体报道？受到哪些领导人接见？特别是英方的报道和参与,最好附加图片)5.公司发展战略方向、使命和愿景（Strategy, Mission & Vision）（列明公司未来发展方向,突出介绍公司发展带来的社会效益，能够为中英经济文化贸易发展带来哪些好处？有什么历史意义、社会影响、经济利益等）第二部分：莫顿宫项目介绍1.莫顿宫的历史沿革（建立、使用、历史上的作用,曾经的辉煌;强调其在英国经济、金融、文化和教育发展历史上的独特位置、角色和作用)2.莫顿宫的现状介绍(08年火灾后的状况,突出强调：急待恢复，百废待兴、重振英国强盛的经济金融文化标志）3.收购莫顿宫情况介绍(收购的简要经过，收购的资金情况、交易情况，收购的意义，4.莫顿宫装修开业计划（重点描述其浴火后重生,哪些功能延续？哪些新增功能？装修时间、费用、重要节点计划？）5.莫顿宫整装开业后的经营、交流和运营情况预估和介绍（恢复哪些功能？增加哪些经营活动？有哪些创新？带来哪些利好？经济社会效益？可以从中英双方分开介绍、分析、阐述和说明）6.莫顿宫主营业务以外公司辅助业务介绍（相关联的业务计划、设想、构想及连带发展其他业务的思路）第三部分：行业竞争预估、公司经营和服务分析Market Analysis，Competition Analysis，Operation ＆Services Mode1.市场环境、市场机会分析2.竞争情况分析（公司和项目有哪些优势和机会？强项在哪里？）3.未来发展趋势预估和判断（良好的发展前景，哪些利好趋势？哪些优惠政策?发展潜力在哪里?战略发展机遇？宏观前瞻性发展利好？）4.业务发展模式？项目运营、经营管理和服务模式？(简要介绍？利好展望和预估？有何创新？独有特色?有什么核心竞争力?如何引领市场和消费？）5.主营业务和辅助业务如何有机结合？具备哪些竞争优势？独创优势？第四部分:市场营销、业务拓展计划Business Development Strategy 1.公司业务的市场定位、目标市场介绍和分析(主流市场、次要市场？市场渠道和脉络？潜在市场需求？）2.目标客户群介绍和分析(客户群有哪些？各自有何特点？吸引目标客户群的方式和渠道?客户群的需求？如何满足?）3.市场占有率、市场前景分析（市场细分、市场容量,我司的市场占有率？是否处在领先位置？市场前景预估、展望和分析）4.未来3-5年市场开拓设想?业务拓展计划?主线和副线？主营业务的发展重点？其他辅助业务的发展构想?有机结合、连锁经营?有无拓展、购并或战略合作计划？战略合作伙伴？未来3—5年发展规模、前景展望和描述？第五部分:公司经营管理团队介绍Team Introduction1.公司组织架构(怎样的管理模式?有何先进和独创的特点?2.主要高管介绍(要与移民和下一步公司发展有机结合)3.管理特色和企业文化（员工的发展机遇和利好)4.主要股东持股方案（股份构成、股份比例和持股计划？激励政策)第六部分:公司财务预测Financial Projections和融资计划Financing Plan1.经营性收入情况(莫顿宫项目经营收益预测和分析;其他辅助业务经营收入预估和分析，以每个财务年度进行预估和测算，要考虑到每年的增长比例？说明：这些数据应该根据左总的业务发展构想来编制，数据可以是概算,设定固定的利润率，逐年增长？也要考虑到成本的逐年增长)2.现金流量分析（逐年现金需求量预估?成本概算?逐年收入情况预估?资金有多少缺口？如何补充？3.资产负债情况（负债数额?举债渠道?债务归还？4.资金需求情况5.资金来源介绍、资金使用计划？6.投资回报分析第七部分:风险与机会1.风险列举和分析（主要风险、潜在风险)2.风险应对举措（哪些措施？如何化解和控制风险？3.公司发展的机会预估和前瞻（哪些利好？哪些机会？什么机遇？4.公司发展的良好前景(如何把握机会？哪些有利条件？如何利用这些条件？公司核心竞争力的作用和优势?公司发展带来的可观经济效益和良好社会效益预估、展望）。
商业企划书写作1(英国名校内部资料)
Business Plan Module
Business Plan Module
It enables students to develop advanced critical thinking and evaluation skills relating to the deployment and use of a Business Plan to investigate an existing or proposed business strategy • • • • • • Opportunity Market Research Business Model Development Plan Operations Plan Financial Analysis and Management
Business Plan Module
Module Content • Proposal • Executive summary • Industry analysis and market overview • Market research analysis • Marketing plan • Operating plan • Management Plan • Financial plan • Evaluation of business proposal and of learning experience
Business Plan Module
Planning a Strategic Outline • Develop a strategy, i.e. a list of tasks and how-to statements to enable you to achieve your objectives • Develop a marketing plan that produces a consistent and coherent marketing mix to address how to sell the product or service to different customers • Draw up financial budgets - cash flow statements and profit and loss. Determine what financial resources are required to implement the plan
留学项目商业策划书3篇
留学项目商业策划书3篇篇一《留学项目商业策划书》一、项目背景二、项目目标1. 为学生提供优质、个性化的留学服务，帮助他们成功申请到理想的海外院校。
3. 在一定时间内实现盈利，并保持稳定的业务增长。
三、市场分析1. 需求分析：学生和家长对留学服务的需求不断增长，包括院校选择、申请指导、语言培训、文化适应等方面。
2. 竞争分析：目前市场上已有一些成熟的留学服务机构，但仍有机会通过差异化的服务和创新的营销策略脱颖而出。
3. 目标客户：主要针对有留学意向的学生及其家长，包括高中生、本科生和研究生。
四、服务内容1. 个性化留学规划：根据学生的背景和目标，制定专属的留学方案。
2. 院校申请服务：协助学生准备申请材料，指导填写申请表，跟进申请进度。
3. 语言培训：提供专业的语言培训课程，帮助学生提高语言水平。
4. 文化适应培训：让学生提前了解国外文化和生活方式，更好地适应留学生活。
5. 后续服务：包括接机、住宿安排、海外生活指导等。
五、营销策略1. 线上推广：利用社交媒体、网站、搜索引擎优化等渠道进行宣传。
2. 线下活动：举办留学讲座、教育展等活动，与潜在客户面对面交流。
3. 合作与联盟：与学校、教育机构、留学中介等建立合作关系，扩大业务渠道。
六、运营管理1. 团队组建：招聘专业的留学顾问、语言培训师、市场推广人员等。
2. 服务流程优化：建立标准化、规范化的服务流程，确保服务质量。
3. 合作伙伴管理：与合作伙伴保持密切沟通，共同推动项目发展。
4. 风险管理：识别和应对可能出现的风险，如政策变化、市场竞争加剧等。
七、财务预算1. 启动资金：主要包括办公设备、人员工资、市场推广费用等。
2. 收入预测：根据服务项目和客户数量，预测收入情况。
3. 成本预算：包括人员成本、办公费用、营销费用等。
4. 盈利分析：分析项目的盈利能力和投资回报率。
八、项目实施计划1. 第一阶段：完成团队组建、市场调研和品牌建设。
2. 第二阶段：全面开展业务，提供优质服务，逐步扩大市场份额。
关于留学的创业计划书范文
关于留学的创业计划书范文一、项目背景留学已经成为了越来越多家庭的选择，特别是在中国这样的发展中大国。
随着国际交流的不断增加，越来越多的人选择出国留学，从而获得更广阔的视野和更好的教育资源。
然而，留学市场也存在一些问题，如信息不对称、机构繁多、服务质量不尽如人意等。
因此，可以在留学行业开拓新的市场，提供更优质的留学服务。
二、市场分析1. 市场规模：根据数据统计显示，2018年中国出境留学人数达到了近80万，而且随着国内经济的不断增长，留学市场也将会进一步扩大。
据预测，未来几年中国的留学市场将保持较快增长的势头。
2. 市场需求：留学生的主要需求包括资讯查询、申请服务、签证办理、文书写作、语言学习等方面。
而且，由于不同学生有着不同的留学目的和需求，提供多样化的服务将会更受欢迎。
3. 竞争分析：目前留学市场主要由一些大型的留学机构和中介机构主导，它们占据着市场的主要份额。
但是，由于这些机构的服务普遍比较传统和缺乏个性化，因此在服务质量和创新方面还有待提高。
三、主要产品本创业项目的主要产品是一款留学服务平台，该平台主要包括以下功能：1. 提供留学资讯：汇总整理国内外各大院校的留学资讯，为学生提供全面的留学信息查询服务。
2. 申请服务：为学生提供留学申请流程咨询、定制留学申请方案等服务。
3. 签证办理：为学生提供签证材料准备、签证面试指导等服务，帮助学生顺利拿到签证。
4. 文书写作：提供留学申请文书的写作辅导、修改和润色等服务，帮助学生撰写优秀的留学申请文书。
5. 语言学习：提供线上学习资源和实时辅导服务，帮助学生提升语言能力。
四、市场营销策略1. 品牌宣传：通过各种线上线下渠道进行品牌宣传，提升品牌知名度和美誉度。
2. 合作推广：与学校、教育机构等建立合作关系，共同推广留学服务平台。
3. 社交媒体营销：通过社交媒体平台展开广告投放、推广活动等，吸引更多用户关注。
4. 优惠活动：定期开展优惠活动和促销活动，吸引更多学生使用留学服务平台。
英国大学生创业计划书
英国大学生创业计划书1. Executive SummaryOur business, named Catalyst Creations, is a student-led company based in the UK that focuses on selling handmade, sustainable jewelry and accessories. We are a team of five university students who are passionate about sustainability, creativity, and entrepreneurship. We believe that there is a growing demand for ethically made products, and we aim to fill that gap in the market with our unique and eco-friendly designs.Our products are all handmade using recycled materials such as glass, metal, and wood. We aim to promote environmental consciousness and responsible consumerism through our products. In addition to selling our creations through our online store, we plan to collaborate with local artisans and designers to create exclusive, limited-edition pieces that will attract a wider audience.Our business model is built on the principles of sustainability, social responsibility, and creativity. We aim to use our platform to raise awareness about the importance of ethical consumerism and to support local communities by providing fair wages and opportunities for growth.2. Business Description2.1 Company MissionOur mission is to create beautiful, ethically made products that inspire people to make more conscious choices in their daily lives. We believe that sustainable fashion can be both stylish and affordable, and we aim to prove that through our unique designs and commitment to environmental responsibility.2.2 Vision StatementOur vision is to become a leading player in the sustainable fashion industry, known for our innovative designs, ethical manufacturing practices, and commitment to social and environmental causes.2.3 Objectives- To launch our online store and start selling our products within the next six months- To establish partnerships with local artisans and designers to create exclusive collections - To raise awareness about sustainable fashion through social media campaigns and collaborations with like-minded organizations- To expand our product range to include accessories and home decor items- To achieve a 20% increase in sales within the first year of operation3. Market Analysis3.1 Industry OverviewThe sustainable fashion industry is a rapidly growing sector that is driven by the increasing consumer demand for ethically made products. According to a report by the Ethical Fashion Forum, the global market for ethical fashion is expected to reach $8.25 billion by 2023, with a compound annual growth rate of 10.7%.Consumers are becoming more conscious of the impact of their purchasing decisions on the environment and society, and they are increasingly seeking out alternative options that are both stylish and sustainable. This shift in consumer behavior presents a significant opportunity for businesses like Catalyst Creations to capitalize on the growing demand for ethically made products.3.2 Target MarketOur target market consists of environmentally conscious consumers aged 18-35 who are looking for unique, handmade products that reflect their values. These consumers are willing to pay a premium for ethically made goods and are actively seeking out brands that align with their beliefs.We also aim to appeal to a wider audience by offering a range of products that cater to different tastes and preferences. By collaborating with local artisans and designers, we can create exclusive collections that will attract a more diverse customer base.4. Marketing Strategy4.1 Product StrategyOur products will be handmade using recycled materials such as glass, metal, and wood. We will focus on creating unique designs that appeal to a wide range of customers, from minimalist to bohemian. By offering a variety of styles and options, we aim to cater to different tastes and preferences and attract a diverse customer base.In addition to our core product range, we plan to collaborate with local artisans and designers to create exclusive, limited-edition pieces that will generate excitement and interest among our customers. These collaborations will help us differentiate our brand from competitors and establish us as a leader in the sustainable fashion industry.4.2 Pricing StrategyWe will adopt a premium pricing strategy for our products to reflect their handmade, ethically made nature. Our prices will be competitive with other sustainable fashion brands in the market, but will also reflect the quality and uniqueness of our designs. We believe that our target market is willing to pay a premium for high-quality, ethically made products, and we aim to position ourselves as a desirable and aspirational brand in the industry.4.3 Promotional StrategyOur promotional strategy will focus on digital marketing and social media to reach our target market and raise awareness about our brand. We will use platforms such as Instagram, Facebook, and Pinterest to showcase our products, share behind-the-scenes content, and engage with our followers.In addition to our social media presence, we will also collaborate with influencers and bloggers who align with our brand values to reach a wider audience. By partnering with like-minded individuals who have a strong online following, we can leverage their reach and credibility to promote our products and increase brand awareness.5. Operations Plan5.1 SuppliersWe will source our materials from local suppliers who share our commitment to sustainability and ethical manufacturing practices. By working with suppliers who use recycled materials and eco-friendly production methods, we can ensure that our products are in line with our brand values and meet the expectations of our customers.In addition to our suppliers, we will also collaborate with local artisans and designers to create exclusive collections that will set us apart from competitors and attract a wider audience. By leveraging the skills and expertise of these individuals, we can create unique, high-quality products that resonate with our target market and drive sales.5.2 ProductionAll of our products will be handmade in the UK by our team of skilled artisans. By producing our items locally, we can ensure that they are of the highest quality and meet our strict standards for ethical manufacturing. Handmade production also allows us to offer customizations and personalized touches to our products, further enhancing their value and appeal to customers.5.3 DistributionWe will sell our products through our online store, where customers can browse our collections, make purchases, and learn more about our brand values and mission. By focusing on e-commerce, we can reach a broader audience and minimize costs associated with traditional retail channels. We will also offer international shipping to expand our reach and attract customers from around the world.6. Financial Plan6.1 Startup CostsOur estimated startup costs include:- Website development and design: £2,000- Materials and supplies: £1,500- Marketing and advertising: £1,000- Legal and administrative expenses: £500- Total: £5,0006.2 Revenue ProjectionsWe project that our revenue for the first year of operation will be £50,000, based on an average selling price of £50 per item and a target of 1,000 units sold. We plan to achieve this through a combination of online sales, collaborations with local artisans and designers, and social media marketing campaigns.6.3 Profit MarginOur profit margin is estimated to be 30%, based on our pricing strategy and production costs. This will allow us to cover our expenses, reinvest in the business, and generate a profit that we can use to grow and expand in the future.7. ConclusionCatalyst Creations is a student-led sustainable fashion brand that aims to create beautiful, ethically made products that inspire people to make more conscious choices in their daily lives. By focusing on handmade, recycled materials and collaborating with local artisans and designers, we aim to differentiate ourselves from competitors and establish ourselves as a leader in the industry.We believe that there is a growing demand for sustainable fashion, and we are excited to be at the forefront of this movement. With our unique designs, commitment to ethical manufacturing practices, and dedication to social and environmental causes, we are confident that Catalyst Creations will resonate with consumers and become a successful and sustainable business in the UK and beyond.。
英专生创业计划书
英专生创业计划书Executive Summary:The business plan aims to establish a sustainable and profitable business venture targeting the college student community. The proposed business, named “Campus Convenience”, will focus on providing convenient and affordable solutions to the daily needs of college students including groceries, toiletries, stationery, and other essentials. The business will operate through an e-commerce platform, making it easy for college students to order and receive their products right at their doorstep. Additionally, a physical store will be established near the campus to cater to the immediate needs of the students. The business will be founded by a team of college students with a vision to create a well-rounded solution for the daily needs of college students. The business plan outlines the market analysis, marketing strategy, operational plan, financial projections, and the team behind the venture.1. IntroductionCampus Convenience is a business venture aiming to provide a convenient shopping solution for college students. Founded by a team of college students themselves, the business will cater to the needs of the student community by offering a range of groceries, everyday essentials, and stationery items. The business will operate through an e-commerce platform, as well as a physical store located near the campus, ensuring that students have easy access to their daily needs.2. Market AnalysisThe college student community presents a lucrative market for Campus Convenience. With a high demand for daily essentials and limited time to shop due to academic commitments, college students often struggle to find convenient and affordable solutions for their needs. The market analysis reveals a gap in the current retail offerings, with a lack of tailored solutions for the specific needs of college students. The business will capitalize on this gap by providing a convenient and affordable shopping experience.3. Marketing StrategyCampus Convenience will implement a multi-faceted marketing strategy to reach its target audience. This will include social media marketing, partnerships with student organizations, and targeted advertising on campus. Additionally, the business will focus on creating a strong brand presence through engaging content and promotions aimed at the student community.4. Operational PlanThe operational plan for Campus Convenience includes establishing a robust e-commerce platform, sourcing products from reliable suppliers, and setting up a physical store near the campus. The e-commerce platform will be user-friendly and mobile responsive, allowingstudents to easily browse and purchase products. The physical store will serve as a convenient location for students to pick up their orders, as well as browse and purchase products on the spot. The operational plan also includes efficient inventory management and logistics to ensure timely delivery of products.5. Financial ProjectionsThe financial projections for Campus Convenience are based on thorough market research and analysis of the projected expenses and revenues. The business aims to achieve profitability within the first two years of operation, with a steady increase in revenue as the brand establishes itself in the market. The financial projections include detailed cost analysis, revenue forecasts, and break-even analysis.6. TeamThe founding team of Campus Convenience consists of college students with a strong understanding of the target market and a passion for creating a tailored solution for the needs of their peers. The team has a diverse skill set, including marketing, operations, and finance, and is fully committed to the success of the business.Conclusion:The business plan for Campus Convenience outlines a comprehensive strategy to establish a sustainable and profitable business venture targeting the college student community. With a strong focus on convenience, affordability, and strong branding, the business aims to become the go-to shopping solution for college students. The founding team’s passion and understanding of the market, combined with thorough market research and financial projections, make Campus Convenience a promising venture with the potential for long-term success.。
英国大学创业计划书
英国大学创业计划书1. Executive SummaryMindful Eating is a start-up business that aims to provide healthy and convenient food options to the students and staff of Lancaster University. The business will operate as a mobile food truck that will be strategically located on the university campus to cater to the busy schedules of students and staff members. Our mission is to promote a healthy and balanced lifestyle by offering delicious and nutritious food options, while also raising awareness about the importance of mindful eating. Mindful Eating will differentiate itself from other food vendors on campus by offering a menu that consists of fresh, locally-sourced, and organic ingredients, as well as catering to special dietary requirements such as vegetarian, vegan, gluten-free, and lactose-free options.2. Business DescriptionMindful Eating will be a mobile food truck that will operate on the campus of Lancaster University. The food truck will be equipped with a fully functional kitchen and will be able to prepare a wide range of healthy and delicious food options. The menu will consist of freshly made salads, wraps, sandwiches, smoothies, and a variety of healthy snacks. The food truck will also offer a selection of hot and cold beverages, including organic coffee and herbal teas. Mindful Eating will prioritize using fresh and high-quality ingredients, and will source its produce from local suppliers and farmers to support the local community.3. Market AnalysisThe target market for Mindful Eating is the student and staff population of Lancaster University. With over 12,000 students and 2,500 staff members, there is a large and diverse customer base for the business. The university campus is also located in a prime location, surrounded by student accommodations, lecture halls, and administrative buildings. This makes it an ideal location for a food truck to attract a steady stream of customers throughout the day. In addition, there is a growing trend towards healthy eating and mindful living among the university community, making it the perfect market for Mindful Eating to establish a strong presence.4. Competitive AnalysisWhile there are other food vendors on campus, Mindful Eating aims to differentiate itself by offering a unique and healthier food option. The business will focus on providing freshly prepared, nutritious, and delicious meals that cater to a variety of dietary preferences. By sourcing locally and using organic ingredients, Mindful Eating will set itself apart from other food trucks and caf és on campus. The business will also utilize social media and marketing strategies to engage with the student and staff community, creating a strong and recognizable brand presence.5. Marketing and Sales StrategyTo attract and retain customers, Mindful Eating will implement a targeted marketing and sales strategy. The business will utilize social media platforms such as Instagram, Facebook, and Twitter to promote its menu items, special offers, and engage with customers. In addition, the food truck will be strategically located at key spots on campus, near high-traffic areas such as lecture halls, student accommodations, and administrative buildings. Mindful Eating will also offer loyalty programs and discounts for recurring customers to incentivize repeat business. Furthermore, the business will collaborate with university clubs and student organizations to host events and promotions, to increase brand recognition and customer retention.6. Operational PlanThe operations of Mindful Eating will be managed by a team of experienced and skilled food service professionals. The food truck will be open for operation on weekdays during the university semester, with flexible hours to accommodate lunch and dinner time for students and staff. The business will also offer catering services for university events, conferences, and special occasions. The menu will be updated regularly to feature seasonal produce and customer favorites, and the business will focus on maintaining exceptional food quality and customer service to ensure customer satisfaction.7. Financial PlanThe start-up costs for Mindful Eating will include purchasing a food truck, kitchen equipment, and initial inventory supplies. The business will also budget for marketing and promotional expenses, as well as staffing and operational costs. To finance the start-up costs, Mindful Eating will seek investment from a combination of personal savings, loans, and potentially, crowdfunding platforms. The business will also project its revenue and financial forecast to be profitable within the first year of operation, with the potential to expand its operations to other university campuses in the future.8. ConclusionMindful Eating aims to fill a gap in the university's food service offerings by providing healthy, delicious, and convenient food options to the student and staff population. With a focus on using fresh and locally-sourced ingredients, as well as catering to a variety of dietary requirements, Mindful Eating aspires to promote a balanced and mindful approach to food and nutrition. The business will prioritize customer satisfaction, and utilize strategic marketing and operational efforts to establish a strong presence on campus and generate profitable revenue. In doing so, Mindful Eating will contribute to the well-being and healthy lifestyle choices of the university community.Overall, Mindful Eating presents a promising and viable business opportunity that addresses the growing demand for healthy and convenient food options within the university setting. With a well-thought-out business plan and commitment to exceptional service, Mindful Eating has the potential to become a successful and impactful food vendor that promotes mindful living and well-being on campus.。
留学生创业计划书模板
留学生创业计划书模板一、 Executive Summary （执行摘要）1. 创业目标：本公司旨在成为一家专注于互联网技术和服务的创新型企业，为用户提供高品质的产品和服务。
我们致力于不断提升用户体验，满足用户需求，实现双赢局面。
2. 产品与服务：我们将推出一款基于人工智能技术的社交平台应用，帮助用户建立真实、互动、有意义的社交关系。
此外，我们还将提供咨询和培训服务，帮助用户提升社交技能和应对社交问题。
3. 市场分析：当前社交应用市场竞争激烈，但仍存在用户需求未被充分满足的情况。
我们的产品定位于年轻人群，注重用户体验和个性化服务，有望在市场上占据一席之地。
4. 资金需求：本项目预计需要500,000美元的初创资金，用于产品研发、市场推广、人员招聘等方面。
希望得到投资人的支持和信任。
二、 Company Description（公司描述）1. 公司名称：XXXX科技有限公司2. 公司性质：高科技互联网企业3. 公司愿景：成为全球领先的社交技术服务提供商4. 公司使命：为用户创造更加丰富、有意义的社交体验5. 公司价值观：创新、合作、责任、共赢6. 公司团队：我们的团队成员均具备丰富的互联网经验和专业知识，拥有良好的团队合作精神和创新意识。
三、 Market Analysis （市场分析）1. 行业背景：社交应用市场规模庞大，用户需求多元化，竞争激烈。
2. 市场需求：年轻人群对社交应用的需求不断增加，希望通过互联网平台建立社交关系、分享生活。
3. 竞争分析：当前社交应用市场主要竞争对手有微信、QQ、Facebook等，各自具有一定的市场优势和用户群体。
4. 发展趋势：随着人工智能技术的不断发展，社交应用将更加智能化、个性化，用户体验得到进一步提升。
四、 Marketing Strategy （市场策略）1. 定位：本产品着重于年轻人群，注重用户体验和个性化服务，满足用户对社交的多元化需求。
2. 推广渠道：我们将通过线上线下结合的方式开展推广活动，包括社交媒体、网络广告、市场活动等。
留学大学生创业计划书
留学大学生创业计划书一、创业项目概述我是一名留学生，正在攻读商业管理专业，对创业充满激情并有着丰富的商业知识和实践经验。
我计划在毕业后创办一家以健康和生态环保为主题的新型餐饮品牌，旨在为消费者提供健康、美味、环保的食品和饮料。
二、市场分析1. 目标市场：我选择的目标市场为年轻人和都市白领群体。
随着健康意识的提高和生活水平的提升，这部分人群越来越注重饮食健康和生活质量。
2. 竞争分析：当前餐饮市场竞争激烈，但大部分餐厅注重口味和服务质量，对食品质量和健康概念重视不够。
我希望可以通过强调食品原料的新鲜、天然和有机，打造具有健康营养和环保理念的品牌。
3. 市场需求：消费者对于健康美食的需求逐渐增加，并愿意为健康饮食支付更高的价格。
同时，生态环保理念也受到越来越多人的认可和追捧。
三、产品与服务1. 产品特色：我将主打健康饮食概念，采用有机食材，无添加剂和防腐剂，保证食品的营养和安全。
同时，还将提供一系列健康养生饮品，如果蔬汁、草本茶等，满足消费者对健康生活的追求。
2. 服务理念：致力于为消费者提供优质、健康、美味的餐饮产品和贴心的服务体验。
通过高品质的产品和精致的服务，赢得消费者的信任和口碑。
四、运营模式1. 供应链管理：与有机农场、天然食材供应商建立合作关系，保证产品原料的新鲜和质量。
2. 人力资源：招募具有餐饮行业经验和健康饮食理念的员工，并进行专业培训，提升服务质量和品牌形象。
3. 营销策略：结合线上线下渠道，开展促销活动和推广，提升品牌知名度和市场份额。
五、财务规划1. 初始投资：预计初始投资额为50万元，用于装修、设备购置、原材料采购、人员培训等支出。
2. 成本控制：严格控制成本，提高生产效率和销售效益，实现盈利和回报。
3. 盈利预期：预计第一年亏损，第二年实现盈利，第三年盈利规模增加，实现商业闭环和可持续发展。
六、风险分析1. 市场竞争激烈，风险较大，需要不断调整策略和创新产品。
2. 生产原料价格波动大，可能影响成本和利润。
留学餐饮创业计划书模板
留学餐饮创业计划书模板一、商业模式1.1 创业理念本项目旨在打造一家结合留学生饮食喜好和本地美食特色的餐饮店，为留学生提供优质、方便、快捷的就餐体验，同时满足他们对家乡味道的怀念和追求。
1.2 市场定位本项目主要定位于留学生群体，以在校留学生和在国外工作的留学生为主要顾客，同时也欢迎当地人士前来品尝，以扩大客户群体。
根据市场调研，留学生一般对家乡美食有着浓厚的兴趣，因此主打的菜品将主要以家乡传统美食为主，同时也提供一些当地特色菜品。
1.3 竞争优势本项目的竞争优势主要体现在以下几个方面：- 菜品创新：结合留学生对家乡菜的喜爱和对异国美食的好奇，提供新颖、独特的菜品选择；- 价格合理：在保证材料质量和口味的前提下，提供相对较为亲民的价格，吸引更多消费者；- 环境舒适：店铺装修采用简约清新的风格，营造舒适的用餐环境，吸引更多顾客光顾；- 定位准确：根据市场调研，精准定位留学生群体需求，提供他们喜爱的菜品和服务。
1.4 运营模式本项目的运营模式主要包括：- 菜品创新：不断推出新颖、独特的菜品，保持顾客的新鲜感和好奇心；- 客户服务：提供优质的就餐体验，关注顾客需求，及时解决问题；- 营销推广：通过线上线下渠道进行宣传和推广，吸引更多客户；- 成本控制：合理控制原材料采购成本，提高经营效率，提升盈利能力。
二、市场分析2.1 市场需求随着国内经济的快速发展和中国对外交流的日益增加，越来越多的年轻人选择出国留学，留学生市场需求也越来越大。
他们对食物的口味和口感有着独特的需求，希望能够吃到符合自己口味的美食，特别是那些怀念家乡美食的留学生更是如此。
2.2 竞争分析市场上已经存在一些面向留学生的餐饮店，主要以中餐馆和西餐厅为主。
这些店铺提供的菜品口味相对传统，缺乏创新和个性化的菜品，难以满足留学生对美食的追求。
因此，本项目以创新菜品和个性化服务为特色，与传统餐饮店形成差异化竞争。
2.3 客户群体本项目的主要客户群体为在校留学生和在国外工作的留学生，这些客户群体数量庞大且需求稳定。
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2018.9 线上餐厅解决方案及配套软件上线 2019 展望：新版XXXX综合小程序及XXXXX上线
XXXXX 产品-针对C端留学生用户解决方案
主页
社交页
消息页
轨迹页
X X X X X 产 品 - 现有XXXXX小程序
XXX
主页
房源列表
二手置换
我的
扫码体验
INNWOWO 产品-针对B端海外商户解决方案
中国留学生费用预算
6% 13% 17% 21% 27% 24%
28%
20%
16%
20%
10% 0%
读本科
读研&博士
总体
中国香港
其他国家
20万以下
21-30万
31-40万
51万-100万
100以上
XXXXX-盈利规模
收入规模
二手
用户体量：20万/全英 平台用户数：10万
广告/竞价
首页广告位：5000+元/天 竞价排名：200+万/年
商户
二手交易 租房 商户 供应 广告收入 月租：￡99 英国中餐中超：超2000家 1000家每年的固定的收入：1000+万元人 民币/年
配）抽佣:￡3,000（3%）
合作家数：1000家 收入：3000+万元人民币/年
英国扩张
SNS B 2B 2C O2O
+
模式首先在英国实施，通过中心
城市的示范作用带动周边城市， 快速在英国开展业务。 英窝窝具有英国资质，获得提赛 德大学支持，方便业务落地实施
+
复制全球
当英国项目开展之后，英窝窝会 进行全球扩张，首选中国留学拿大-澳大利亚新西兰等
为什么选择XXXXX
低准入门槛短时间内把
市 场 打 开 ， 同 时
提高
了 行 业 竞 争 的 准 入 门 槛 。
在 “ 吃 ” 的 环 节 上 围 绕 餐 厅 ， 商 超 做 业 务 的 延 伸 ， 提 供 了 供 应 S2B2C
优惠券：300元（优惠券到学生）
盈利空间：1200元(除去顾问的提成) 全英每留学生体量:20w左右 市场转化率:5%=10000单 收入:1000+万元人民币/年
寒暑假淡旺季）
餐饮行业食材成本:20%-40% 年进货成本:￡104,000（25%） 抽取:2%~5% （低于源头供应商给销售的利润分
行业痛点
留学生
租房难
吃饭难/社交
二手/求职难
留学前
获客难 流量变现难 采购难
留学后
海外商户
XXXXX的模式
SNS
(社交)
+
B 2B 2C
(食材供应商)(餐饮、商超) (用户)
+
O2O
(线上线下)
租房
社交
外卖系统 新零售 到店 内容 Deal
食物链 供应
二手
出国人数
（2015）
2015年中国出国总人数示意图
其他, 500 每年新增 伦敦, 783
9万
布里斯托, 73
爱丁堡, 94
20万
格拉斯哥, 176 利兹, 79 莱斯特, 66 利物浦, 117 曼彻斯特, 95 考文垂, 39 伯明翰, 74
年保有量
总计：2096
用户群体（c端）
2015年6月-2016年6月赴英国际留学 生数量
100000 90000 80000 70000 60000 50000 40000 30000 20000 10000 0 中国 中国 美国 美国 印度 印度 马来西亚 马来西亚 中国香港 其他国家 14245 10664 9478 9069 70194 91209 100% 90% 80% 70% 60% 50% 40% 30% 20% 20% 32% 18% 14% 读高中 13% 17% 19% 18% 28% 21%
产品研发 23%
渠道推广 27%
专业团队建设75w 产品迭代70w 渠道推广80w 公关宣传25w 预留50w
专业团队建设
产品研发
渠道推广
公关宣传
预留
XXXXX-时间节点
2016.6 英国XXXXXX 正式启动 2016.9 英国 办公室落地 2016.12 英国 获得XXXXXX大力支持 2017.3 英国 海外XXXX网站上线 2017.11 中国办事处落地 2018.1 微信小程序“XXXXX”上线 2018.5 微信小程序二手功能上线
餐饮小程序用户端
餐饮小程序管理端/Android
英窝窝pc管理端
中国团队
英国团队
Thanks.
INNWOWO
南京知宿球网络科技有限公司
w w w. X X X X X X X . CO M
二手付费置顶数：1000￡/天（1%转化
率） 收入：300+万人民币/年
收入：380+万/年
租房
供应
一家中餐厅为例 周营业额:￡7,500~￡15,000 平均年营业额:￡416,000 （￡8000每周×52周）每年（除去
利润:2000元左右
总收入：5680+万人民币/年
抽佣:200元 (合作商户作为佣金)
高 低
0
1 英国
唯
全站式布局
粘度 平台入驻费 抽佣
的
采购平台，使整
闭
个 产 业 链 形 成 一 个
环，帮助商户解决最核
心 的 买 卖 的 两 个 最 大 的 难题。
流量+
品牌推广
XXXXX-融资金额
资金用途
预留 17% 公关宣传 8%
专业团队建设 25%
已投入130万 计划融资300万人民币（出让10%股 权）
英国留学商业计划书
XXXXX网络科技有限公司 I N N W O W O LT D ( U K ) (Company Number :XXXXXX)
目录 CONTENTS
1
3
公司介绍
公司介绍/市场痛点
2
4
运营模式
解决方案/收入模式
市场分析
用户基数/盈利规模
产品展示
已有产品/正在开发
600000 523700 500000 409100 400000 373800 481800
300000
200000
100000 25900 0 出国留学总人数 国家公派 出国人数 回国人数 单位公派 自费留学 21100 16000 14200
用户群体
中餐厅数（B端）
留学生群体（英国）（C端）