经济全球化的背景下商务英语人才的培养方向英文

经济全球化的背景下商务英语人才的培养方向英文

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理工大学指挥自动化学院本科毕业设计论文

Under the background of Economic globalization Business English talents direction

经济全球化的背景下

商务英语人才的培养方向

姓名：杜新宇

队别：二十一队

专业：商贸英语

理工大学指挥自动化学院训练部制表

二〇一一年五月

Abstract

Since China entered WTO, with the booming international business activities, business English arises at the historic moment. Business English major is an interdisciplinary professional. It involves a professional knowledge of English, business, secretarial and communication, etc. In international business activities, cultural consciousness on its plays an important role, is the key to success.So, when in training business English talents, not only to pay attention to the cultivation of business English professional knowledge, also want to pay attention to business culture consciousness training. After completing their studies the professional students should be good at English language knowledge, basic knowledge of eastern and western culture, trade, and has the basic concept of international culture communication skills and business skills. Can adapt workplace needs, become our country economy development and international business activities need to "applied, composite" talents. Keywords: Business English, Teaching defects，business culture consciousness, "applied, composite" cultivation of talents

摘要

自中国入世后，随着国际商务活动的增多，商务英语应运而生。商务英语专业是一门跨学科专业，它的专业知识涉及了英语，商贸，文秘和交际学等方面。在国际商务活动中，文化因素对其起到了重要的作用，是国际商务活动能否顺利的关键。所以，在培养商务英语人才时，不仅要注重商务英语专业知识的培养，也要注重商务文化意识的培养。该专业学生完成学业后应具备较好的英语语言知识，商贸基本知识，东西方文化基本概念，且具有跨国文化交流能力和商务运作能力。能适应职场需要，成为我国经济发展和国际商务活动需要的“应用型，复合型”人才。

关键词：商务英语，教学缺陷，商务文化意识，“应用型、复合型”人才培养

Contents

globalization (4)

5

5 2.2 Student class is positive participation is poor (6)

7

7

teaching reform (10)

11

intercultural communication competence (13)

(14)

7.1 Business English in business culture (15)

15

16

(19)

1 Business English in the importance of under the background of globalization

Economic globalization with its unstoppable momentum is sweeping the globe, countries increasingly close economic and trade relations, global value relations are happen even revolutionary change. China as an emerging developing countries with a positive attitude, on the one hand, the family involved in the world economy, on the other hand, is also facing a global talent was starved of reality. As a global talent, in addition to a global perspective, the globalization management ability, more important is to grasp the international language ability to communicate with globalization. Therefore, business English is the necessary capacity ability of globalization.

China's entry into WTO, the human resources market for international, demand more and more talents. Therefore, business English major[1] faced greater challenges, its graduates must have good English communication ability, intercultural business communication[2], master basic rules, and business activities should have very strong learning and innovation ability. Simple English professional and trade professional courses are not very good