《英语》(职业模块 工科类)unit 5

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英语
职业模块 工科类
Unit Five
Advertising
Highlights
Advertising
Warm Up Listening and Speaking
Reading Just for Fun
Section A
Warm Up
Warm-up
Here are some types of advertising. Please write their names under the corresponding pictures.
4
press advertising
Warm-up
Here are some types of advertising. Please write their names under the corresponding pictures.
5
radio advertising
Warm-up
Here are some types of advertising. Please write their names under the corresponding pictures.
Dialogue Study
Activities
Dialogue
(G=Mr. Ganguli N= Miss Narian) G: Good morning, Miss Narian. I am advertising executive Ganguli from Jay Advertising Agency. N: Good morning, Mr. Ganguli. G: I believe you wanted to see me? N: Yes, I want to discuss the methods of advertising on our electric bulbs. G: After working on the programs for nearly two months, I have lots of advertising program plans here. N: Oh, let me see. G: This is Street Advertising and Billboards Advertising Plan. We also suggest you make counter displays for dealers to exhibit in their shops. N: All these advertising programs sound very interesting. Of course, we would like to use all the media plans available. But how much would all these advertising programs cost? G: We have worked out advertising prices too for you. Here is the list.
New Words
Phrases
Notes
executive
agency believe
bulb billboard
dealer exhibit
n.
(公司或机构的)经理, 主管领导
n.
代理机构;服务机构
v.
认为有可能;相信
n.
电灯泡
n.
大幅广告牌
n.
经销商
v.
陈列
பைடு நூலகம்
Street Advertising 街头广告
1
billboard advertising
Warm-up
Here are some types of advertising. Please write their names under the corresponding pictures.
2
in-store advertising
Warm-up
Here are some types of advertising. Please write their names under the corresponding pictures.
3
mobile billboard advertising
Warm-up
Here are some types of advertising. Please write their names under the corresponding pictures.
代词或动词-ing形式作宾语。如: That girl's sun-tanned face suggests excellent health. 2. suggest作“建议”解,而且后面跟that从句作宾语时,宾语从句中的
谓语动词用虚拟语气,即谓语动词用“should+动词原形”(should可 省略)。如: Almost all his friends suggested that he (should) visit Mr. Johnson at once. 3. suggest作“表明、说明、暗示”解,而且后面跟that从句作宾语时,宾 语从句中的谓语动词用陈述语气。如: Jane's pale face suggested that she was ill, and her parents suggested that she have a medical examination.
6
billboard advertising
Warm-up
Here are some types of advertising. Please write their names under the corresponding pictures.
7
television advertising
Section B Listening and Speaking
Billboards Advertising 展台广告,广告牌
counter display
柜台商品陈列
work out
计算,计算出
Notes
We also suggest you make counter displays for dealers to exhibit in their shops. 我们也建议将我们的产品在销售商的柜台上展示出来。 suggest此处意为“建议”,suggest的其他用法如下: 1. suggest作“(间接地)表明、建议、使想起”解时,后面可跟名词、
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