商务英语谈判小组对话稿

Business Negotiation

Date:April7,2020Venue:Zoom platform

Team members：徐佳妮180704203（Jenny）、

俞鑫180704183（Estella）、

叶晓茵180201313（Yannis）

Seller:International English Textbook and teaching software Company

Buyer:Big Big World English Educational Limited Company

Theme of negotiation:①price②complaints and claims③sign the contract Background:

1.It is the first time for International English Textbook and teaching software Company to cooperate with Big Big World English Educational Limited Company.International English Textbook and teaching software Company should not only sell our products and expand our market with reasonable price,but also build up long-time relationship with Big Big World English Educational Limited Company.

2.Current market is buyer’s market and competition on English Textbook and teaching software are fierce,which means that Big Big World English Educational Limited Company enjoy more advantage during negotiation.

3.Both of two sides have relatively strong intention to cooperate with each other.

Analysis of Advantages and Disadvantages

Name International English Textbook and teaching software

Company

Big Big World English Educational Limited

Company

Advant ages First of all,our English textbooks and teaching software have

good quality with advanced technology to catch children’s

attention which is appreciated by customers,at the same time,

we have outstanding supply chain and after-sale service.

Besides,our company enjoy good reputation both domestic and

abroad.Additionally，our company devote a lot to improve

advertisement and promotion,all of which are better for party B

to promote their sale.

Finally,our company have a bright international prospect and

enjoy increasing market share abroad.

On the one hand,our company is in the

downtown,which indicates that we enjoy a

prominent role in geography.By using their

company’s product,including English textbooks

and teaching software,we also can help them

improve the production of their English

textbooks,which equals a free advertisement in

the downtown.With time going on,more and

more people will know about not only our

company but also their English textbooks.

On the other hand,we have a lot of suppliers to

select,which means we would be able to find a

best supplier that they have good quality and

good price.

Disadv antage s 1.Our price is higher compared with other suppliers because of

our higher cost on advanced technology.

2.Our time of manufacturing production is a bit longer.

1.We just built up our company a few months

ago,thus making us do not have a host of

customers so that we can’t place a large order

right now and suppliers will not give us a

favorable discount.