大学商务英语(business meeting)
(完整版)商务英语Meeting——PPT
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INFORMAL MEETING
2 Types & Forms
1 TYPES(4) 2 FORMS(3)
2 Types & Forms
Administrative Meeting
Business/Operation Meeting
(行政型会议)
A1B
(业务型会议)
TYPES
Mass Meeting M
Ask for clarification: Could you explain that in more detail?/Am I right in thinking that...?
Present arguments: I'm convinced that.../The way I see it is...
(群体型会议)
S Social Meeting
(社交型会议)
2 Types & Forms
Round-table Conference (圆桌会议)
R
2
FORMS
V
Video Conference (视频会议)
T
Teleconference (电话会议)
3 Terms
E
Agenda Amendments Motion Second a motion Refer to a committee Roll call Adjourn Rising vote Parliamentary Procedure Voice vote Secret ballot
Make suggestions: How about.../Why don't we...
4 Expressions——2. participants
《商务英语视听说》下册教案
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《商务英语视听说》下册教案一、教学目标1. 提高学生的商务英语听说能力,使他们在商务场合能够流利地使用英语进行沟通。
2. 培养学生对商务英语听说的兴趣,增强他们的学习积极性。
3. 帮助学生掌握一定的商务知识和交际技巧,提高他们的商务沟通能力。
4. 培养学生的团队合作精神,提高他们的综合素质。
二、教学内容1. Chapter 1: Business MeetingsTopics: Preparing for a meeting, Starting a meeting, Handling meeting procedures, Closing a meetingSkills: Listening for mn ideas, Taking notes, Participating in discussions, Giving presentations2. Chapter 2: Business PresentationsTopics: Preparing a presentation, delivering a presentation, Using visual ds, Handling questionsSkills: Listening for specific information, Summarizing, Analyzing, Evaluating3. Chapter 3: NegotiatingTopics: Preparing for negotiation, Establishing mon ground, Handling concessions, Closing a dealSkills: Listening for detls, Interpreting meaning, Persuading, Negotiating4. Chapter 4: Teleconferences and Video ConferencesTopics: Setting up a teleconference, Participating in a video conference, Using technology effectively, Handling technical problemsSkills: Listening over the phone, Non-verbal munication, Adapting to different munication styles5. Chapter 5: Business CorrespondenceTopics: Writing business letters, Writing es, Formatting documents, Proofreading and editingSkills: Listening for relevant information, Summarizing, Writing clearly and concisely, Proofreading三、教学方法1. 任务型教学法:通过模拟商务场景,让学生在实际操作中练习商务英语听说能力。
Lesson 9-Business Meetings商务英语-商务会议
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During the Meeting
A. Agreeing B. Getting the participants(参与者)’ attention C. Commenting D. Disagreeing E. Giving opinions F. Requesting information (请求信息) G. Clarifying (澄清) H. Asking for opinions
• Phone call: considerate(体贴的,周到的) & polite e.g. Could we schedule(安排) a time to meet next week?
询问对方是否有意开会
How about sometime after lunch?
建议会议时间
See you on Monday at 7.
Typical Example
• Mr. Yang: Now I‘d like to get things under way(get the participants’ attention). The main topic on today’s agenda is the development of a U.S. sales strategy for the new EBP. (今天会议的主题是新开发产品EBP在美国的销售策略。) I‘d like to hear any and all of your ideas. Mr. Wallace, could you start the ball rolling(开始发言)? (ask for opinions) • Mr. Wallace: Yes. I think one of the main causes of the poor U.S. sales of the original EBP was our advertising strategy.(give opinions) In my opinion, we should put the new product into market as soon as possible.
商务英语课程UnitBusinessMeetings
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Hale Waihona Puke 商务英语课程UnitBusinessMeetings
◆ Warm-up Practice ◆ Listening Task ◆ Speaking Task ◆ Reading Task ◆ Writing Task ◆ Follow-up Practice
2.Read the following tips for meetings
Tips for Successful Meetings a) Know the goal of the meeting. b) Pick an appropriate time. c) Set an agenda. d) Review the agenda before starting the meeting. e) Set a time limit for the meeting so people can plan accordingly. f) Stay focused on one topic, so that there are no side
We need to discuss some questions
about what we are going to learn in this
unit.
Sure, that’ll help us understand better about what we are
asked to do.
1. Business Meetings
or why not?
TIPS FOR LEADING EFFECTIVE BUSINESS MEETINGS
11. Schedule a meeting before lunch, at the end of the day, or immediately before another one to prevent it from becoming too long.
商务英语-Unit-5-business-meeting知识讲解
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Setting Starting Point Text Understanding the Text
Activity 1 Dealing with Language Focusing On Grammar Activity 2
Unit 5 Business Meeting
Unit 5 Business Meeting
Understanding the Text
Task 2 Complete the passage that summarizes the text.
To hold successful business meetings, a few things should be taken care of. Before a meeting, 1. being prepared can ensure the better results. And the organizer can show the participants the list of topics to be covered by 2. s_e_t_tin_g__a_n_a_g_e_nd_a_. During a meeting, usually two things may largely affect the meeting process. Firstly, the participants won’t feel the meeting is a waste of time if they have good 3. __tim__e_k_e_e_p_in_g___. Secondly, everyone should 4. _m__a_in_ta_i_n_fo_c_u_s__ by sticking to the point. After a meeting, the 5. __m_i_nu_t_e_s__should be circulated to all the participants for affirmation.
Meeting(商务英语)
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Business English of middle testPart 1 Notice of meetingTo: All team AFrom: Captain Wang HailinDate: 22th April 2014All team A members are invited to attend to a meeting on the 24th April 2014 , at 7:00 pm in the office of R&D , about Researching and Developing 4 new products for children .Please pay attention to it !Part 2 Project teams meetingthe office of R&D24th April 7:00 pm for 7:15Chair: Wang hailinMembers: SZF , SZ , WHH , YYC1.7:15 Matters arising from last meeting2.7:20 Wang hailin explants the purpose of the meeting3.7:25 SZF,SZ express his opinion and have a discussion4.8:10 WHH,YYC come up with his products and have a discussion5.8:45 Report from teams.6.8:50 Any other business.7.8:55 Details of next meeting.Part 3 Meeting………………………(staff are talking about something with each other)Chair: Good afternoon! It looks like everyone's here,Shall we begin ?If you have mobile phone, could you please turn in off?SZF,SZ,WHH,YYC: yeah.Chair: Has everyone got a copy of the agenda?SZF,SZ,WHH,YYC: yes.Chair: All right. Everyone knows the BOBO is popular to young children. However, our company don’t have many products about BOBO. So the purpose of the meeting is to researching and developing 4 new products for children.Chair: ok, look at the agenda. First let Mr. Szf talk about his products Szf: I think we can produce a BOBO puzzle.Chair: en, so what is the significance of your product?Szf: You know, the puzzle, not only develop intelligence, but kids can find pleasure from it. After a hard work of puzzle, looking the BOBO pattern at the puzzle, I think the children and adults will have a deep impression in our products.YYC: Sorry, could I ask a question, please?Chair: of course!YYC: so what’s kind of puzzle? Could you speak specific please? Szf: O, just like the floor and the puzzle can make some bigger, thicker,softer, so customers can spread the puzzle on the ground and sit down. If we can do it, not only the funny of play puzzle, the practicability, but also the effect of publicity.Chair: the funny of play puzzle, the practicability, and the effect of publicity. It is shooting two birds with one stone. Thank you! I think this is a good product, what’s your opinion?Sz, WHH, YYC: yesChair: what’s your product, Mr. Sz?Sz: the electric gyroChair: the electric gyro? Sounds fun.Sz: we can install micro-gyroscope internal music player, causes the gyro to rotate along with the beauty of the music. Of course, in the gyro packages can use stickers of cartoon character BOBO.WHH: Music? Great idea!Chair: yeah, so what’s your plan about product?WHH:My plan is to combine BOBO with bags.Chair: just like the xiyangyang?WHH: yes, the bag is printed on a variety of image BOBO. It can not only attract students to buy bags, but also to better promote BOBO sales in student groups. We all know that students must attend class every day and the children like buy something when they find their classmates have new thing but he don’t.Chair:the mental and needs of the customer is really important, BOBO bags, nice!WHH: thank you!Chair: you are welcome! What about you, Mr. YYC?YYC: As you said, BOBO is very popular among people, so we could push out a series by the theme of clothes.Chair: clothes? En-haYYC: such as parentage, clothes parentage clothes is accepted by more and more people, it also let us feels very warm, so it is a large market. Chair: thank you, Mr. YYC. Seat downYYC: thank you!Chair: all you said about the new BOBO products is good. We’re nearly out of time. So do we all agree that BOBO puzzle, the electric gyro, BOBO bags and parentage clothes? Next meeting, we need to design certain style of the new product.SZF,SZ,WHH,YYC: yesChair: Any question?SZF,SZ,WHH,YYC: noChair: Thank you very much, everyone. The meeting is over. We’ll meet again on the next week at 7:00pm.。
商务英语课程课件Unit5BusinessMeeting
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Interactive Case Studies on Effective Business Meetings
通过实际案例研究探讨有效商务会议的关键要素和成功模式,培养问题解决 和决策能力。
Conclusion and Best Practices for Business Meetings
介绍商务会议中的法律事项和合规要求,确保会议的合法性和合规性。
Handling Difficult Situations in Business Meetings
探讨商务会议中的困难局面和挑战,分享解决问题和妥善应对的策略和方法。
Evaluating the Success of Business Meetings
讨论如何评估商务会议的成功程度,包括收集反馈、分析数据和制定改进计 划。
Follow-up and Action Plan for Busin计划,确保会议的成果得到落实和继续推动。
Global Business Meetings and International Relations
掌握商务会议中的有效沟通技巧,包括倾听、表达、提问和处理冲突等,提高会议的互动和效果。
Conflict Resolution Strategies for Business Meetings
了解商务会议中的冲突解决策略和技巧,处理和化解冲突,维护会议的秩序和和谐。
Role of Technology in Business Meetings
提供商务会议中的演讲技巧和展示技巧,包括设计幻灯片、掌握表达技巧等。
Strategic Planning and Decision Making in Business Meetings
商务英语综合教程第一学期习题答案
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Unit 1 Company Profile1.Translate the following Chinese terms into English.candidate patentindustry personnel registered trademarkcore competency domain nameintended market emerging marketheadquarter multinational corporation Chief Executive Officer stakeholder2.Translate the following English terms into Chinese.股本,股金总额以人为本的解决方案精于心简于形对客户的深入了解工业革命回收利用3.Translation:宝洁公司始创于1837年,是世界上最大的日用消费品公司之一。
2007财政年度,公司全年销售额达682亿美元。
在《财富》杂志评选出的全球500家最大企业中,排名第74位。
宝洁公司在全球80多个国家设有工厂或分公司,所经营的300多个品牌的产品畅销160多个国家和地区,其中包括美容护理、居家护理、吉列产品等。
每天,在世界各地,宝洁公司的产品与全球消费者发生着三十亿次亲密接触。
宝洁大中华业务区包括1988年成立的中国大陆分公司、1987成立的香港分公司和1985年成立的台湾分公司。
一九八八年,宝洁公司在广州成立了在中国的第一家合资企业-广州宝洁有限公司,从此开始了其中国业务发展的历程。
宝洁总部位于广州,目前在广州、北京、上海、成都、天津、东莞及南平等地设有多家分公司及工厂,并在北京设立技术中心。
二十年来,宝洁取得了飞速的发展,主要表现在:建立了领先的大品牌宝洁公司是中国最大的日用消费品公司,年销售额超过二十亿美元。
我们在参与竞争的领域内占据了最大的市场份额。
飘柔、舒肤佳、玉兰油、帮宝适、汰渍及吉列等品牌在各自的护发、个人清洁、皮肤护理、婴儿护理、洗衣粉、男士美容等产品领域内都处于领先的市场地位。
商务英语常用会议.
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商务英语常⽤会议.主持会议 A Business Meeting IntroductionAction公司每⼀季召开⼀次正式的会议,讨论未来三个⽉的各项计划。
这⼀天,公司举⾏今年度的第三季会议;与会者都是各部门的负责⼈,由Jennifer担任主席,负责会议的简介⼯作。
Good morning everyone. I'll be your chairman for the quarterly meeting of Action Appliances, third quarter, 1991. The meeting is now called to order.According to the agenda, the order of business is as follows:1. A reading of the minutes from the last quarterly meeting.2. A report from Sales Director, Sam Liang, on this quarter's domestic sales.3. An overview of Action's proposed U.S. 1992 public relations campaign. PR Director, Jane Tsai, will lead the discussion.4. A demonstration by the Design Team of Action's newest washer / dryer combination unit, with a Q&A to follow.5. The last order of business is my presentation of the projected outlook for Canadian sales.So, if there are no questions, let's get started. Miss Teng, will you please begin with theminutes from the last quarterly meeting?短语解说call to order 宣布开会这是在很正式的会议中所使⽤的惯⽤语,表⽰会议正式开始,提醒⼤家应遵守会议规则。
大学商务英语演讲听力答案
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How to Make a Good First ImpressionGood morning, everyone. I would like to give you three tips for making a good first impression.First, you should dress yourself properly. You should wear formal clothing in a formal business situation. If you show up in jeans and tennis shoes for a business meeting, that is a very bad idea.Second, you should maintain good eye contact. From the time you meet the person until you part with him or her, you should maintain good and direct eye contact with him or her. When you do so, you are telling the person that you are attentive in listening and also you are friendly. However, maintaining eye contact does not mean staring at person you are talking to.Third, you should shake hands at the beginning and when parting. Whether it is a business meeting or a social occasion, most people appreciate or expect a friendly handshake. The best kind is firm and short. And also remember to look in the eyes of the person when you shake hands with him or her.Tips for Attending a Western Dinner PartyGood morning, everyone. I would like to give you three tips for attending a Western dinner party.First, never arrive earlier for the dinner. When you’re having dinner at a friend’s or colleague’s house, you should be a little late. You may be fifteen minutes late, but not more than half an hour. This way, it gives people time to make good preparations for the dinner especially if anything’s gone wrong.Second, bring a gift. You should bring a present for the hostess. A bunch of flowers or a box of chocolates will make a present. Also you may bring a bottle of wine or beer for the family. If you know the interest of the hostess or host, choose something they like. For example, if they like music, buy a CD for them.Third, pay attention to your table manners. Here are a few tips for you: do not smoke while dining; do not spit food on the table; sit up straight; do not take phone calls; never chew with your mouth full or chew noisily, but eat with your mouth closed; remove food from your teeth in private.Tips for Overcoming Nervousness at a PresentationGood morning, everyone. I would like to give you three tips for overcoming nervousness at a presentation.First, prepare for the speech. As a rule, three hours are needed for the preparation for a half-an-hour speech. Part of your preparation will be to memorize your opening and closing – three or four sentences for each. Cover your key points in your notes and know your opening and closing by heart, and you are likely to make a smooth presentation.Second, be familiar with the environment. Go to the room where you’ll be speaking as early as possible so you can feel comfortable in the environment. If youspeak on a stage, go early in the morning when no one is there and make friends with the stage. Then, during your presentation, you can focus on your audience, not your environment.Third, connect with the audience personally. Go around shaking hands and making eye contact with everybody beforehand. Connect with them personally, so they’ll be rooting for your success. We as speakers are rarely nervous about individuals, only when faced with the thought of a large audience. Once you’ve met the audience or at least some of them, they become less scary.Three Tips for Making an Easy-to-understand Presentation Good morning, everyone. I would like to give you three tips for making an easy-to-understand presentation.First, use a clear structure. In the beginning, tell the audience what you are going to say. Then say what you want to say. In the end, tell the audience what you have told them.Second, use simple language. If you want your audience to understand your message, your language must be simple and clear. Use short words and short sentences. Do not use jargon, unless you are certain that your audience understands it. In general, talk about concrete facts rather than abstract ideas. Use active verbs instead of passive verbs. Active verbs are much easier to understand. They are much more powerful.Third, use signposts. When you drive on the roads, you know where you are on those roads. Each road has a name or number. You can look at these signposts for directions. But when you give a presentation, how can your audience know where they are? How can they know what is coming next? They know because you tell them. That is because you put up signposts for them, at the beginning and all along the route. This technique is called “signposting”.Three Tips for Holding a Successful Business Meeting Good morning, everyone. I would like to give you three tips for holding a successful business meeting.First, before the meeting. Always remember to hold a meeting only if it is necessary. All meetings must have clear objectives and a detailed agenda. The agenda usually includes five questions: “Why is the meeting held? What will be discussed? Who will attend it? When is it? Where will it be held?” This information needs to be circulated to everyone prior to the meeting.Second, during the meeting. Meeting participants must arrive on time, be well prepared, be concise and to the point and participate in a constructive manner. Everyone should contribute to the meeting.Third, after the meeting. Meeting notes must be recorded and make part of the company’s meeting information archives. The decisions made by the group must be documented. Assigned action items must be documented, and the host, or anappropriate participant, must be appointed to follow up on the completion of all action items. Meeting effectiveness must be reviewed at the end of each meeting and suggested improvements applied to the next meeting.Three Tips for NegotiationsNegotiation is a part of life we all have to deal with. Being able to do so successfully can make a big difference to the outcome. Here are three tips that may help you.First, be willing to negotiate in the first place. Some people are too shy to talk about money. Others think it’s rude or impolite. And in many cases they’re right. However, when it comes to making a deal, which we all have to face with sometimes, being unwilling to engage in “money talk” can be a very expensive business. Second, don’t get emotionally involved. One big mistake many negotiators make is to become too emotionally involved. They shout, threaten and demand to get their way. This can be counter-productive. Most deals are only possible if both people feel they’re getting something out of it. Keep calm, patient and friendly, even if the other person starts losing their cool.Third, don’t be fooled by rules. When someone sends you a contract to sign, if there’s something that you don’t like, you can cross it out. You may also write things you want to include. Sometimes, the other party will come back to you and say “You’re not allowed to make changes to our contract like that”. Don’t be fooled by this approach.Three Tips for Dealing With ConflictGood afternoon, everyone. I would like to offer three tips for dealing with conflict.First, listen and state your position clearly. There’s lots of time to be heard. The other person will be more willing to listen to you, if he or she feels that he or she has been listened to. Language is very important. You need to be clear on what needs to be resolved, and why it’s important to you, without making the other person feel that it is his or her fault.Second, don’t start with solutions. When you start with a solution to the problem in your mind, it is more difficult to see that there may be more suitable and creative solutions available. Start with identifying the problem and your needs. Try to come up with many alternative solutions before evaluating the “best”solution. Sometimes a solution that seems very limited can be combined with another solution that may come up.Third, focus on the problem, not the person. When you negotiate, you should be hard on the problem, but soft on the person. When you focus on the problem, you are less likely to simply blame the other side.。
大学bec商务英语教材答案
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大学bec商务英语教材答案Unit 1: Introduction to Business EnglishPart A: Vocabulary1. entrepreneurial skills- Entrepreneurial skills refer to the abilities and qualities needed to start and run a business successfully. These skills include innovation, risk-taking, leadership, and problem-solving.2. supply chain management- Supply chain management involves managing the flow of goods and services from the initial production to the final delivery to customers. It includes activities such as procurement, production, transportation, warehousing, and distribution.3. market research- Market research is the process of gathering and analyzing information about customers, competitors, and market trends. It helps businesses understand customer needs, preferences, and behavior, enabling them to make informed decisions about product development, pricing, and marketing strategies.4. competitive advantage- Competitive advantage refers to the unique qualities or resources that give a business an edge over its competitors. It can be achieved throughfactors such as lower costs, differentiated products or services, superior customer service, or technological advancements.Part B: Reading Comprehension1. False- According to the passage, entrepreneurship is not limited to starting new businesses but also includes innovation within existing organizations.2. True- The passage states that globalization has increased the demand for employees with strong language skills and cultural understanding.3. Not Given- The passage does not provide information about the specific industries in which the demand for entrepreneurs is highest.4. True- The passage mentions that effective communication skills are essential for entrepreneurs to pitch their ideas, negotiate contracts, and build successful relationships with stakeholders.Part C: Language Skills1. Present Simple Tense: The present simple tense is used to express regular actions, general truths, and habits. For example, "I attend meetings every Monday" or "Water boils at 100 degrees Celsius."2. Past Simple Tense: The past simple tense is used to describe completed actions or events in the past. For example, "She finished her presentation yesterday" or "They traveled to Europe last summer."3. Present Continuous Tense: The present continuous tense is used to describe actions happening at the moment of speaking or plans for the near future. For example, "I am currently working on a project" or "We are meeting clients tomorrow."4. Modal Verbs: Modal verbs are used to express possibility, necessity, obligation, or permission. Examples include "can," "could," "must," "should," and "may." For example, "I can help you with that" or "You should attend the meeting."Unit 2: Business CommunicationPart A: Vocabulary1. memorandum (memo)- A memorandum, commonly known as a memo, is a formal written message used within an organization to communicate important information or directives. It is usually concise and internal, addressing specific recipients.2. negotiation skills- Negotiation skills refer to the ability to reach mutually beneficial agreements through discussion and compromise. These skills include effective communication, persuasive techniques, problem-solving, and empathy.3. teleconferencing- Teleconferencing is a method of conducting meetings or conferences using audio and visual communication technologies. It allows participants in different locations to interact in real-time, reducing the need for travel.4. report writing- Report writing involves the preparation and presentation of organized information, findings, or recommendations. It is a formal document that provides a detailed analysis of a specific topic or issue.Part B: Reading Comprehension1. True- The passage states that effective communication skills are essential for building relationships, resolving conflicts, and achieving business goals.2. False- According to the passage, good grammar is important in business writing as it ensures clarity and professionalism.3. False- The passage does not mention the use of informal language in business communication.4. Not Given- The passage does not provide information about the availability of job opportunities for professionals with strong business communication skills.Part C: Language Skills1. Emails: Emails are electronic messages exchanged between individuals or within organizations. They are used for various purposes, including sending information, requesting actions, and facilitating communication.2. Business Letters: Business letters are formal written correspondences used for official communication between organizations or individuals. They follow a specific format and tone and are typically used for official invitations, complaints, or inquiries.3. Phone Calls: Phone calls are oral conversations conducted over the telephone. They are often used for quick or urgent communication, discussing complex matters, or building relationships.4. Presentations: Presentations involve the delivery of information or ideas to an audience using visual aids, such as slides or videos. They are commonly used in meetings, conferences, or sales pitches to engage and inform listeners.Note: This is a fictional answer key for the "大学BEC商务英语教材答案" requested. The content provided here is not an actual answer key for any specific textbook or course.。
商务英语之(8. MEETINGS)会议-1229
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c. 促请再考虑 Could you reconsider that? (请你再考虑一下好吗?) Could you think over that matter one more time. (你能再好好的考虑这件事情吗?) d. 说明反对的依据 I don’t agree this will not be of benefit to us. (我不同意,这对我们都没有好处.) That’s just not feasible. / not really practical. (那是行不通的/ 不切实际的.) I have to oppose the plan because of the shortage of manpower. (我必须反对因为人手不足.) e. 拒绝 I’m afraid that I can’t accept your proposal. (我恐怕无法接受你的提议.) We’re sorry, but we can not meet your requirement. (非常抱歉, 我们无法照办.)
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步骤三、询问及确认 a. 开口询问 I’d like to ask you a question. (我想问你一个问题.) I have a question to put to you. (我想个问题想问你. ) b. 再确认一次议题 I’d like to confirm the purpose of this meeting. (我想再确认一下这次会议的目的.) Let me confirm whether or not the news is true. (让我再确认一下这个消息是真还是假.) I’d like to briefly go over the situation. (我想再确认一下大致情况. ) c. 确认发言的内容 I beg your pardon? (请你再说一遍好吗?) I don’t understand what you’re saying. (我不明白你说什么? )
大学商务英语教材答案
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大学商务英语教材答案Unit 1: Introduction to Business EnglishExercise 1: Multiple Choice1. B2. A3. C4. B5. A6. C7. B8. C9. A10. BExercise 2: True or False1. True2. True3. False4. False5. FalseExercise 3: Fill in the Blanks1. global2. multinational3. economy4. communication5. negotiationsExercise 4: Sentence Completion1. facilitate2. enhance3. crucial4. proficient5. interactUnit 2: Business Communication Exercise 1: Matching1. G2. C3. B4. E5. I6. A7. H8. D9. FExercise 2: Sentence Transformation1. Could you please provide me with the necessary information?2. I would appreciate it if you could send me the report by Friday.3. I was wondering if you would be available for a meeting next week.4. I am writing to inquire about the possibility of a collaboration.5. Can you let me know if there are any available vacancies in your company?Exercise 3: Business Letter Writing[Your Name][Your Position][Your Company][Date][Recipient's Name][Recipient's Position][Recipient's Company][Address]Dear [Recipient's Name],I am writing to express my interest in [specific product/service] offered by your company, as advertised in [source]. Having thoroughly researched the market, I believe that your product/service aligns perfectly with our company's requirements.At [Your Company], we strive to provide our clients with top-quality solutions to enhance their business operations. After reviewing your product/service, we are confident that it can bring significant benefits to our organization. We are particularly impressed with [specific feature/benefit] and believe it would greatly streamline our processes.I would like to request additional information regarding yourproduct/service, such as pricing options, implementation process, and customer support. Additionally, if possible, I would appreciate the opportunity to arrange a demonstration or trial to assess its suitability for our needs.Please find enclosed a copy of our company profile for your reference. Should you require any further details or have any questions, please do not hesitate to contact me directly at [your contact information]. I look forward to your prompt response.Thank you for considering our inquiry. We eagerly anticipate the possibility of collaborating with your esteemed company and achieving mutual success.Yours sincerely,[Your Name]Exercise 4: Role PlayStudent A:You are a sales manager from Company A. Introduce your company's latest product, highlighting its unique features and advantages. Try to convince Student B to consider purchasing the product for their company.Student B:You are a procurement manager from Company B. Listen attentively to Student A's sales pitch and ask relevant questions to gather more information about the product. Express your concerns and negotiate terms if interested.Unit 3: Business EtiquetteExercise 1: Multiple Choice1. C2. A3. B4. A5. C6. B7. A8. C9. B10. AExercise 2: True or False1. False2. True3. False4. True5. FalseExercise 3: Fill in the Blanks1. punctuality2. protocol3. initiative4. etiquette5. appropriateExercise 4: Role PlayStudent A:You are a company executive visiting a foreign country for a business meeting. Familiarize yourself with the local customs and etiquette. Discussthe importance of building relationships before conducting business and emphasize the need for respectful behavior.Student B:You are a local representative from the foreign country. Welcome Student A to your country and share insights on the cultural customs and etiquette. Highlight the significance of hierarchy, gift-giving, and dining etiquette. Encourage open-mindedness and a willingness to adapt.注意:以上答案仅供参考,不同教材可能存在差异,请以实际教材为准。
教学大纲 商务英语1 国家开放大学
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2.模块的重点难点 “商务英语 1”课程每个单元分为两大模块:听说模块和读写模块。听说 模块的重点、难点是各种商务相关场景的听力技巧和口头表达技巧;读写模块 的重点、难点是对商务词汇的记忆、商务礼仪和商务交际内容的理解与简单商 务应用文写作等。 五、课程教学形式与策略 1.教学形式 “商务英语 1”课程的教学应以自主学习与面授辅导、远程辅导、小组讨论、 在线互动相结合的方式展开。 2.教学策略 在组织课程面授教学和提供远程辅导与支持服务时,既要注重将语言基本 技能训练和职场工作紧密结合,又要注意英语学习策略、学习技巧和交际能力 的培养,引导学生养成良好的英语学习习惯、选择适合自己的学习方法。充分 发挥成人学生理解能力与逻辑思维能力强和具备相关行业背景知识的优势,帮 助学生克服成人模仿力较差、母语干扰、羞于开口、工学矛盾突出等学习外语 的不利因素,提高并保持其学习兴趣和学习积极性。
第一部分 大纲说明 一、课程的性质和任务 1.课程的性质 “商务英语 1”是为国家开放大学经济类专业(专科)开设的公共英语课 程;计 3 学分,54 学时,开设 1 学期,建议第一学期开设。本课程将英语学习 与金融、会计、市场营销、物流、工商管理等专业的职场活动相结合,以真实 的语言素材为载体创设职场情景,在进行英语语言基础知识和基本技能训练的 同时,培养学生在职场情景下使用英语进行初步交流的基本能力。 2.课程的任务 通过“商务英语 1”课程的学习,学生应能掌握一定的英语语言基础知识 和基本技能,具有初步的读、听、说、写能力;同时,了解商务活动中最基本 的英语词语及表达方式,能在涉及金融、会计、市场营销、物流、工商管理等 专业的职场活动中进行简单交流;并为在今后职场英语应用能力的进一步提高 奠定基础。 3. 课程的教学对象 “商务英语 1”课程的教学对象为国家开放大学经济类的金融、会计、市 场营销、物流、工商管理等专业的成人学生和具有同等英语水平的业余学习者。 4. 课程的衔接 “商务英语 1”的后续课程为“商务英语 2”。 二、课程设计理念与思路 1. 课程设计理念 (1)根据最新学习理论和英语教学论的进展,将英语学习与教育技术深度 融合,结合课程教学内容特点确定多种媒体教材的编制内容,以方便学生自主 学习为指导思想,力求实现课程建设总体目标。 (2)加强助学、导学的远程教育课程设计,弥补缺乏英语语言环境的不足, 加强学生与教学内容之间的交互性,进而促进学生学习兴趣的提高和维持。 (3)语言练习形式活泼多样,以短小的任务为主,既方便学生有效利用较 为零散的学习时间,也提高学生的学习兴趣;同时提供适时反馈,帮助学生理 解所学语言素材,提升学习成就感,减缓学习梯度,使学生以较少的时间和精 力投入,取得较佳的学习效果。 (4)注重对学生学习能力的培养,将英语学习策略有机融入语言的训练。 2. 课程设计思路 (1) 将教学内容、练习活动、助学导学内容有机结合,构建适合自主学习 的合一型的文字教材体系;在文字教材基础上,设计制作与之匹配的录音教材
商务英语 unit5
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UNIT 5 Business Meetings
• T: Thank you Chairman. I’m National Sales Director. Let me just summarize the main points of the last meeting. We began the meeting by approving the changes in our sales reporting system discussed on April 20th. After briefly revising the changes that will take place, we moved on to a brainstorming session concerning after sales service improvements. You can see a copy of the main ideas developed and discussed last time right in front of you. The meeting was declared closed at 11.30.
UNIT 5 Business Meetings
• Dialogue 3 Beginning the Meeting • (C= Chairman J= Jack) • C: Thank you Tom. So, if there is nothing else
we need to discuss, let's move on to today’s agenda. You must have read today's agenda, so without further ado, let’s move on to the item: Sales Improvement in Rural Market Areas. I’d like to open it up for discussion. Jack, let’s start with you. What’s your view? Jack? • J: OK, I’m ready.
商务英语听力试题及答案
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商务英语听力试题及答案一、选择题(每题1分,共10分)1. What is the main topic of the business meeting discussed in the audio?A. Marketing strategiesB. Financial reportsC. Product developmentD. Staff training2. According to the speaker, what is the current status of the project?A. DelayedB. On scheduleC. CancelledD. Postponed3. What does the manager suggest to improve customer satisfaction?A. Reducing pricesB. Enhancing product qualityC. Offering discountsD. Providing after-sales service4. What is the purpose of the training session mentioned in the audio?A. To teach new skillsB. To update company policiesC. To introduce new team membersD. To review past performance5. What is the speaker's opinion on the new business proposal?A. It's innovative but riskyB. It's practical and feasibleC. It's too expensiveD. It's not well-researched6. Why does the speaker recommend outsourcing the production?A. To reduce costsB. To focus on core businessC. To increase production capacityD. To improve product quality7. What does the speaker plan to do after the meeting?A. Prepare a reportB. Meet with clientsC. Review the budgetD. Attend a conference8. What is the speaker's concern regarding the upcoming trade show?A. The cost of participationB. The selection of products to displayC. The logistics of transportationD. The competition from other companies9. What is the speaker's role in the company?A. Sales managerB. Marketing specialistC. Financial analystD. Human resources officer10. What is the main reason for the company's recent success?A. Strong marketing campaignsB. Effective cost controlC. Expansion into new marketsD. Improved customer service二、填空题(每空1分,共10分)11. The company's annual revenue has increased by ________ percent compared to last year.12. The speaker emphasizes the importance of ________ in the business negotiation process.13. The new marketing campaign is expected to ________ the company's brand awareness.14. The speaker mentions that the company's market share has ________ in the past quarter.15. The company is planning to ________ its product line to meet customer demands.三、简答题(每题2分,共10分)16. What are the key factors that the speaker considers when evaluating a potential business partner?17. How does the speaker describe the current economic climate and its impact on the company's operations?18. What are the main challenges the company faces in expanding its international market?19. What strategies does the speaker propose to enhance the company's competitive edge in the market?20. What is the speaker's view on the importance of innovation in maintaining a company's long-term success?四、听力理解题(每题3分,共15分)21. Summarize the main points discussed in the audio regarding the company's financial performance.22. Explain the speaker's perspective on the role of technology in business growth.23. Describe the steps the company is taking to address the environmental concerns raised in the audio.24. What are the speaker's suggestions for improving team collaboration and communication within the company?25. Discuss the speaker's view on the balance between work and personal life for employees.五、听力填空题(每空2分,共20分)26. The company's new product launch is scheduled for________.27. The speaker mentions that the company has recently signeda contract with a ________.28. The speaker highlights the need for ________ in the company's supply chain management.29. The company is considering ________ its production facilities to reduce costs.30. The speaker believes that ________ is a crucial skill for employees in the current business environment.六、听力短对话理解题(每题5分,共20分)31. In the dialogue, what is the main reason the client is dissatisfied with the service provided?32. What is the salesperson's response to the client's complaint about the product quality?33. What does the manager suggest as a solution to the issuediscussed in the meeting?34. What is the team leader's opinion on the effectiveness of the current marketing strategy?七、听力长对话理解题(每题5分,共15分)35. Summarize the main discussion points in the long dialogue between the CEO and the CFO regarding the company's financial health.36. What are the key strategies the CEO proposes。
商务英语考试试题
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商务英语考试试题一、选择题(每题2分,共20分)1. What is the most common way to address a business letter in English?A) Dear SirB) Dear Sir or MadamC) Dear Mr. SmithD) Hello2. Which of the following is NOT a typical business expense?A) Travel costsB) Office suppliesC) Entertainment expensesD) Personal hobbies3. The term "B2B" refers to:A) Business to BusinessB) Business to ConsumerC) Business to GovernmentD) Business to Businessman4. In a business meeting, it is considered polite to:A) Interrupt othersB) Speak loudlyC) Use your mobile phoneD) Take notes5. Which of the following is a common business Englishacronym?A) ASAP (As Soon As Possible)B) LOL (Laugh Out Loud)C) BRB (Be Right Back)D) TTYL (Talk To You Later)6. The phrase "to break even" in business means:A) To lose moneyB) To make a profitC) To neither gain nor lose moneyD) To borrow money7. What does "ROI" stand for in business?A) Return on InvestmentB) Risk of InvestmentC) Revenue of InvestmentD) Rate of Investment8. Which of the following is a common business negotiation tactic?A) Giving in immediatelyB) Being aggressiveC) Finding a win-win solutionD) Ignoring the other party's needs9. The term "due diligence" refers to:A) Paying attention to detailsB) The process of verifying information before making a decisionC) The process of paying debtsD) The process of collecting debts10. In a business context, "to go public" means:A) To become a government-owned companyB) To become a private companyC) To be listed on a stock exchangeD) To be taken over by another company二、填空题(每题1分,共10分)11. The process of increasing the value of a company through internal growth or acquisitions is known as ________.12. When a company's stock price falls below a certain level, it is said to be ________.13. A ________ is a document that outlines the details of a proposed business transaction.14. The term ________ is used to describe a situation where a company has more liabilities than assets.15. The ________ is the process of determining the value of a company or its assets.16. A ________ is a type of investment where the investortakes on high risk for the potential of high returns.17. In business, "to ________" means to make a formal request for something, often in writing.18. A ________ is a person who buys and sells goods orservices for their own account, taking on the risk of profitor loss.19. When a company's profits are reinvested into the business, it is known as ________.20. The ________ is the total revenue that a companygenerates from its business operations, before any expensesare deducted.三、阅读理解(每题2分,共20分)Read the following passage and answer the questions that follow.Passage:The globalization of business has brought about significant changes in the way companies operate. With the rise of international trade, companies are no longer confined totheir domestic markets. They are now able to reach out to customers worldwide, offering a wide range of products and services. However, this expansion also brings new challenges. Companies must navigate complex regulatory environments, adapt to different cultural practices, and manage the logistics of operating across multiple time zones.21. What is the main topic of the passage?A) The benefits of globalizationB) The challenges of international tradeC) The globalization of businessD) The logistics of operating globally22. According to the passage, what are some of the new challenges that companies face due to globalization?A) Increased competition and higher costsB) Regulatory environments and cultural practicesC) Technological advancements and market saturationD) Financial risks and political instability23. The passage suggests that companies can now:A) Operate only in their domestic marketsB) Reach a global customer baseC) Ignore cultural differencesD) Focus solely on their local regulations24. What does the term "logistics" refer to in the context of the passage?A) The physical distribution of goodsB) The financial management of a companyC) The legal aspects of international tradeD) The cultural adaptation of a company25. The passage implies that globalization has:A) Limited the scope of business operationsB) Increased the complexity of business operationsC) Reduced the need for international tradeD) Decreased the variety of products and services available 四。
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Text B
Rural area 乡村地区 Brainstorming session头脑风暴讨 论 开展…广告攻势make advertisement towarorm and opening policy 得益最大 benefit a lot from… 有目共睹 be witnessed by all 开放的经济体系open economic system
Unit 12
Business Meeting
Text A
Be devoted to 奉献给 Chronological change 年代变更 era 时代 Multi-polar world多极化世界 Foreign intellectual resource国外 智力资源 Medal of Friendship友谊奖章
There are 3 types of technology talks held by the foreign trade companies. First, technology talk proposed and held by foreign trade companies to invite end-users all over the country. This type is to let the users learn production technology as much as possible from discussion.
Why does China choose SH to hold the APEC meeting? The reasons are the following: SH benefits a lot from the reform and opening policy and its great changes are witnessed by all. SH has become a shining example. The target of APEC is to establish an open economic system to promote free trade and SH seems to be the best place to act according to this principle.
The other two types are talks held by Japanese in China: one is presentation with question time, mostly part of industrial exhibitions, the other is business talks held by Japanese experts and technicians with the aim at introducing their products to Chinese people. In the latter case, there is detailed description for the mechanical and technological functions of a certain product. And it also has discussion and question time.
In addition, SH has successfully held over 700 important international meetings and become famous worldwide. In 1999, more than 150 meetings were held in SH. Therefore, SH’s exhibition industry has developed rapidly, with its economic effects increasing 20% annually.
P2 赢得国内外高度赞扬win domestic and overseas praise 多种效应multiple effects 大规模big scale 开辟道路pave the way for…
SH has won domestic and overseas praise for its successful bid of 2001 APEC meeting. Meanwhile, this has brought great benefits for SH. Experts predicted that multiple effects from APEC activities will prosper many industries in SH. In 2001 APEC meeting, the marketing operation was introduced, which paved the way for the holding of big scale international meeting in the future.
P3 -4 无污染、高效率 pollution-free and highly-efficient 医疗器材 medical apparatus 享誉世界be famous worldwide 经济效益economic effects
As an international centre for economy, finance and trade, SH has been supporting the pollutionfree and highly-efficient exhibition industry since the early 1990’s. Now, SH holds about 40 famous professional and international exhibitions annually, which covers automobile, electric appliances, medical apparatus, food, and so on.
Business meeting case
Alice女与Ben男大学毕业一起进入H公司业务 部,都很优秀,表现很好,Alice在事务处 理上还更细心。产品部经理Daisy 也很赏识 她。业务部副经理辞职,业务部经理和人事 处决定提拔Ben,Alice非常愤怒:1.公司为 什么不安排竞聘(competition);2.公司 重男轻女(ignore women),经理偏心. Alice 将经理和人事处告到董事会,威胁如 果不解决就要离职并且告公司上法庭。董事 长安排会议专门解决此事。 参加人员:Alice, Tom(业务部经理), Jack(H.R经理),Jim (董事长), Daisy (产品 部经理) 会议程序参照书本P219,结果必须皆大欢喜
Text D Although there is not enough hope for the companies to get direct economic benefits from the business talk held by the CCPIT (China Council for the promotion of international trade ), the talk still brings its strongpoint, i.e. visits to factories are arranged better than foreign trade companies.