新职业英语基础篇unit5
新职业英语1 基础篇 Unit 5 PPT
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Unit 5 Tade
ReaTdexit ng A A-2
The process of importing and exporting creates a greater variety of goods and services because it permits countries to specialize in what they do best. By specializing in the goods it can produce most efficiently, a country can increase production and have the opportunity to make more sales and profits. Profits can turn into increased wages for the work force and additional investment in plants and equipment. The process also provides consumers with more goods at lower prices.
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Unit 5 Tade
WarmWianrmg--2up
Task 2 Work in pairs. Please tell where you have seen or heard the above slogans. Discuss with your partner and list three places.
believe they will be better off by trading. When we
新职业英语1Unit5Trade课件
新职业英语1Unit5Trade课件一、教学内容本节课我们将学习新职业英语1的Unit5“Trade”。
具体内容包括：1. Text A: “The World of Trade”，着重介绍全球贸易的概况、贸易术语以及不同国家的贸易特点。
2. Text B: “The Challenge of International Trade”，讨论国际贸易中的挑战及其应对策略。
3. Reading Practice: “China's Trade with Africa”，通过阅读实践，了解中国与非洲的贸易往来。
二、教学目标1. 掌握与贸易相关的词汇和表达方式，并能运用到实际场景中。
2. 了解全球贸易的基本概况，理解国际贸易中的挑战及其应对策略。
3. 培养学生的阅读理解能力，提高他们分析和解决问题的能力。
三、教学难点与重点1. 教学难点：贸易术语的理解和运用，如FOB、CIF等。
2. 教学重点：阅读理解的技巧，如快速捕捉关键信息、分析文章结构等。
四、教具与学具准备1. 教具：PPT、黑板、教学视频。
2. 学具：教材、笔记本、词典。
五、教学过程1. 导入：通过展示一组与贸易相关的图片，引发学生对贸易话题的兴趣。
2. 新课内容：讲解Text A和Text B，分析文章结构，讲解重点词汇和表达方式。
3. 例题讲解：针对贸易术语和阅读理解进行例题讲解，帮助学生巩固所学知识。
4. 随堂练习：进行小组讨论，让学生运用所学词汇和表达方式，讨论中国与非洲的贸易往来。
六、板书设计1. Unit5 Trade2. 主要内容：Text A: The World of TradeText B: The Challenge of International TradeReading Practice: China's Trade with Africa3. 重点词汇和表达方式七、作业设计1. 作业题目：Write a short essay about the trade between China and your hometown.2. 答案要求：不少于100词，要求运用本节课所学词汇和表达方式。
新职业英语基础篇unit5
新职业英语基础篇unit5passage with the help of the teacher4. Ss are encouraged to analyze the structure of the passage5. Ss learn the meaning and usage of some useful expressions Step Five Reading B1. New words & expressions.2. Read the contract form and try to translate.3. Learn some useful expressions like: buyer, seller, shipment date, total value, description of goods, quantity, Unit price, amount…4. Finish task 1 and 2.Step Six Listening and Speaking1. Ask Ss to listen the materials carefully and finish the exercises, then check the answers2. Work in groups of four and practice negotiation skills with the given information and the following useful expressions. Situation: ABC company is looking for a company to manage the office building for them. They are negotiating with XYZ company about the prices.Ss A and B are representatives from XYZ company:Greet the client company and make a brief introductionto your company.Offer an all-year building management service plan,including cleaning, repairs, improvements and publicsecurity.State your bottom line: a 10% discount on a two-yearcontract; a 15%discount on a three year contract.Ss C and D are representatives from ABC Company:Greet the other party and make a brief introduction toyour company.Require that monthly fees be cut by 10%.Be willing to offer a two-year contract.Step Seven Writing1．IntroductionA memo is a document designed to be read quickly and passed along rapidly, often within a company or work group. Memos achieve their goals by informing the reader about new information like policy changes, price increases, or by persuading the reader to take an action, such as attendinga meeting. A memo should be brief, clear and accurate.2. Look at the sample and complete the memo with the givenwords.You are in Quality Control Department. You discovered that something has gone wrong with a machine in a routine test. Write a memo to Mr. Rick Smith, Quality Control Manager, to report this matter and offer a suggestion for a thorough check of the whole production line.Step Eight Mini-projectThis project asks Ss to sell something directly to others. It helps Ss develop promotion strategies and persuasion competence. They should use various methods to promote a particular product and adopt different strategies to persuade people to buy it.Follow the sample and work in groups.1 Ss can put up a sign with slogans on the classroom wall and。
新职业英语第三版unit5答案
新职业英语第三版unit5答案1、96．Let's cross the street from school. There is a park ______ the school. [单选题] * A．far fromB．next toC．atD．opposite(正确答案)2、The relationship between employers and employees has been studied（）. [单选题] *A. originallyB. extremelyC. violentlyD. intensively(正确答案)3、It’s reported that there are more than 300?_______ smokers in China. [单选题] *A. million(正确答案)B. millionsC. million ofD. millions of4、79．–Great party, Yes? ---Oh, Jimmy. It’s you!（C）, we last met more than 30 years ago. [单选题] *A. What’s moreB. That’s to sayC. Believe it or not (正确答案)D. In other words5、Actually, we don't know whether this news comes from a reliable（）or not. [单选题] *A. source(正确答案)B. originC. basisD. base6、He held his（）when the results were read out. [单选题] *A. breath(正确答案)B. voiceC. soundD. thought7、I haven’t met him _____ the last committee meeting. [单选题] *A. forB. since(正确答案)C. atD. before8、He kept walking up and down, which was a sure（）that he was very worried. [单选题] *A. sign(正确答案)B. characterC. natureD. end9、I have a _____ every day to keep fit. [单选题] *A. three thousand meter walkB. three-thousands-meters walkC.three-thousand-meters walkD. three-thousand-meter walk(正确答案)10、74．In England people drive________. [单选题] *A．on the left(正确答案)B．in the leftC．on leftD．in left11、They all choose me ______ our class monitor.（）[单选题] *A. as(正确答案)B. inC. withD. on12、51．People usually ________ the prices before they buy something. [单选题] *A．receiveB．payC．spendD．compare(正确答案)13、______ my great joy, I met an old friend I haven' t seen for years ______ my way ______ town. [单选题] *A. To, in, forB. To, on, to(正确答案)C. With, in, toD. For, in, for14、( ) ________ large the library is! [单选题] *A. WhatB. What aC. How(正确答案)D. How a15、14．Builders have pulled down many old houses, and they will build a lot of new ________. [单选题] *A．ones (正确答案)B．oneC．the onesD．the one16、A healthy life is generally thought to be（）with fresh air, clean water, and homegrown food. [单选题] *A. joinedB. boundC. lackingD. associated(正确答案)17、You can _______ Bus 116 to get there. [单选题] *A. byB. take(正确答案)C. onD. in18、_______, Mr. Smith. [单选题] *A. Here your tea isB. Here is your tea(正确答案)C. Here your tea areD. Here are your tea19、He didn't allow _____ in his room. Actually he didn't allow his family _____ at all. [单选题] *A. to smoke; to smokeB. smoking; to smoke(正确答案)C. to smoke; smokingD. smoking; smoking20、_____ to wait for hours,she brought along a book to read. [单选题] *A. ExpectedB. Expecting(正确答案)C. ExpectsD. To expect21、Jim is a(n) _______. He is very careful and likes to work with numbers. [单选题] *A. secretaryB. tour guideC. accountant(正确答案)D. English teacher22、The classmates can' t（）Alice from her twin sister. [单选题] *A. speakB. tell(正确答案)C. talkD. say23、_______ hard, _______ you’ll fail in the exam. [单选题] *A. Studying; forB. Study; or(正确答案)C. To study; andD. Study; and24、In 2019 we moved to Boston,（）my grandparents are living. [单选题] *A. whoB. whenC. where(正确答案)D. for which25、34．My mother isn't in now, but she will be back ______ ten minutes. [单选题] * A．forB．beforeC．in(正确答案)D．at26、Thank you very much. You gave us ____ our factory needed. [单选题] *A. informationB. informationsC. the information(正确答案)D. the informations27、Words are windows（）you can look into the past. [单选题] *A. through which(正确答案)B. through thatC. whichD. whose28、5．Shanghais is known ________ “the Oriental Pearl”, so many foreigners come to visit Shanghai very year. [单选题] *A．forB．as (正确答案)C．withD．about29、71．How beautiful the shoes look! Can I________？[单选题] *A．try it onB．try on itC．try them on(正确答案)D．try on them30、I saw the boy _______?the classroom. [单选题] *A. enter intoB. enter(正确答案)C. to enter intoD. to enter。
新职业英语 通用版 Unit 5
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Unit 5 Tade
LanguLL-aTasgk 3e-1 Lab
Task 3 Complete the sentence with following words or phrases plus some words of your own.
alternative
Unit 5 Tade
likewise adv. participate v. participation n. regardless of better off make sense specialize in work force be inclined to do win-win situation
新职业英语 Unit 5 Tade Unit 5
Unit 5 Tade
WarmWairnm-g1 -up
Task 1 Work in pairs. Discuss with your partner and match slogans A-H with pictures 1-8.
( 7 ) A. Shift the future. ( 1 ) C. Just do it.
3. If he wants to get to Beijing by tonight, he has no _a_l_t_e_r_n_a_ti_v_e_ but to go by plane.
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Unit 5 Tade
LanguLL-aTasgk 3e-2 Lab
poster, newspaper, TV commercial, outdoor signs, shopping mall， etc.
新职业英语基础版unit5答案
新职业英语基础版unit5答案1、I took?some _______of the Great Wall?in China last year. [单选题] *A. potatoesB. tomatoesC. photos(正确答案)D. paintings2、Just use this room for the time being ,and we’ll offer you a larger one _______it becomes available [单选题] *A. as soon as(正确答案)B unless .C as far asD until3、What _______ would you like, sir? [单选题] *A. otherB. else(正确答案)C. othersD. another4、-We’ve spent too much money recently–well,it isn’t surprising. Our friend and relatives_______around all the time [单选题] *ingB. had comeC. were comingD have been coming(正确答案)5、Boys and girls, _______ up your hands if you want to take part in the summer camp(夏令营)．[单选题] *A. puttingB. to putC. put(正确答案)D. puts6、The idea of working abroad really（）me. [单选题] *appeals to (正确答案)B. attaches toC. adapts toD. gets across7、You could hardly imagine _______ amazing the Great Wall was. [单选题] *A. how(正确答案)B. whatC. whyD. where8、I _______ no idea of where the zoo is. [单选题] *A. thinkB. getC. have(正确答案)D. take9、Don't tell me the answer, I'll work out the problem _____. [单选题] *A .by meB. myself(正确答案)C. meD. mine10、This girl is my best friend, Wang Hui. ______ English name is Jane.（）[单选题] *A. HeB. HisC. SheD. Her(正确答案)11、—Do you know ______ box it is? —It is ______.（）[单选题] *A. who; myB. whose; meC. who; herD. whose; hers(正确答案)12、Every morning John takes a（）to his office. [单选题] *A. 20-minutes' walkB. 20 minute ' walkC. 20-minutes walkD. 20-minute walk(正确答案)13、Jane and Tom _______ my friends. [单选题] *A. amB. isC. are(正确答案)D. was14、—Can you play tennis?—______. But I can play basketball.（）[单选题] *A. Yes, I canB. Yes, I doC. No. I can’t(正确答案)D. No, I don’t15、Mom, I need you ______ me a pencil box.（）[单选题] *A. buyB. buyingC. to buy(正确答案)D. to buying16、We are looking forward to _______ you again. [单选题] *A. seeB. sawC. seeing(正确答案)D. seen17、I could ______ control my feelings and cried loudly when I heard the bad news. [单选题] *A. hardly(正确答案)B. ?reallyC. clearlyD. nearly18、( ) My mother told me _____ in bed. [单选题] *A. not readB. not readingC. don’t readD. not to read(正确答案)19、There are many_____desks in the room. [单选题] *rge old brown(正确答案)B.old large brownrge brown oldD.brown old large20、We need two ______ and two bags of ______ for the banana milk shake.（）[单选题]*A. banana; yogurtB. banana; yogurtsC. bananas; yogurt(正确答案)D. bananas; yogurts21、The travelers arrived _______ Xi’an _______ a rainy day. [单选题] *A. at; inB. at; onC. in; inD. in; on(正确答案)22、5 He wants to answer the ________ because it is an interesting one. [单选题] * A．problemB．question(正确答案)C．doorD．plan23、--Do you often go to the cinema _______ Sunday?--No, we _______. [单选题] *A. on; don’t(正确答案)B. on; aren’tC. in; doD. in; don’t24、?I am good at schoolwork. I often help my classmates _______ English. [单选题] *A. atB. toC. inD. with(正确答案)25、He was born in Canada, but he has made China his _______. [单选题] *A. familyB. addressC. houseD. home(正确答案)26、—_____ are the Olympic Games held? —Every four years [单选题] *A. How longB. How often(正确答案)C. How soonD. How far27、96．Let's cross the street from school. There is a park ______ the school. [单选题] * A．far fromB．next toC．atD．opposite(正确答案)28、82．—Is there a bookshop near here?—Yes. Walk ________ the road for five minutes and you'll see one near a big tree. [单选题] *A．toB．along(正确答案)C．ofD．about29、97．Go ______ the square and you will find the theatre. [单选题] *A．aboveB．atC．across(正确答案)D．on30、38．These workers ___________ this bridge since one year ago. [单选题] *A．buildB．are buildingC．have built (正确答案)D．built。
新职业英语--IT英语_Unit_5--6
need to learn to be more successful?” “What can I do to help
marketing?” “Do I need different tools to sell more?” While
unsuccessful salespersons ask “When will management do
No one can make you do things differently; the decision to change is yours alone. There aren’t any shortcuts to success. It’s a lifelong process of growth and development. But if you make this commitment, you will be a top salesperson—maybe not overnight, but over time and consistently.
If you talk to top salespersons, you’ll find they ask very different questions: How can I meet my numbers despite the difficult market conditions? What new skills do I need to learn to be more successful? What can I do to help marketing? Do I need different tools to sell more?
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新职业英语基础篇unit
新职业英语基础篇u n i t5(总7页)--本页仅作为文档封面，使用时请直接删除即可----内页可以根据需求调整合适字体及大小--2. Work in groups of four and practice negotiation skills with the given information and the following useful expressions.Situation: ABC company is looking for a company to manage the office building for them. They are negotiating with XYZ company about the prices.Ss A and B are representatives from XYZ company:Greet the client company and make a brief introduction toyour company.Offer an all-year building management service plan,including cleaning, repairs, improvements and publicsecurity.State your bottom line: a 10% discount on a two-yearcontract; a 15%discount on a three year contract.Ss C and D are representatives from ABC Company:Greet the other party and make a brief introduction to yourcompany.Require that monthly fees be cut by 10%.Be willing to offer a two-year contract.Step Seven Writing1．IntroductionA memo is a document designed to be read quickly and passed along rapidly, often within a company or work group. Memos achieve their goals by informing the reader about new information like policy changes, price increases, or by persuading the reader to take an action, such as attending a meeting. A memo should be brief, clear and accurate.2. Look at the sample and complete the memo with the givenwords.。
新职业英语IT英语_Unit_5
新职业英语新职业英语Warming-upReading AListeningSpeakingProjectVocabulary and StructureReading BWritingTask 1Look at the following logos of famous telecom companies and give the name of the country each company is basedChinaUKUSChinaUKTask 2Work in groups. Discuss what kinds of cell phone services are usually offered by telecom companies. Some examples are already given to you and you can add more in the blanks.1.text messaging2. email3. video calling4. web browsing5. multimedia messaging6. voicemail7. Voicemail8. music downloading9.__________________10. ___________________Reading ATask 1Before reading the passage see how much you know about a good salesperson by answering the following questions.1.How can one become a top salesperson What do you think is the secret to their success2. In what ways are top salespersons different from the average onesPara.1Intoday’smarketcompetitionhasneverbeentougher.Yetafewsalespersonsarestill doingagreatjob.DoyouknowthesecrettotheirsuccessHerearethereasons:How to Become a Top SalespersonReadingAPara.21.BePersonallyResponsibleUnsuccessfulsalespersonsalwaysaskquestionssuchas: WhenwillmanagementdosomethingaboutourserviceproblemsWhenwillcustomersstopbein gsodemandingIfyoutalktotopsalespersonsyou’llfindth eyaskverydifferentquestions:Howca nImeetmynumbersdespitethedifficultmarketconditionsWhatnewskillsdoIneedtolearntobe moresuccessfulWhatcanIdotohelpmarketingDoIneeddifferenttoolstosellmoreNoticehowto psalespersons’questionsstartwith“HowcanI”or“WhatcanI”.Byaskin gthesesamequestionsy oucanthinkofmanyideastokeepyouincontrolofyourdestiny.ReadingAPara.32.SayIWillNotI’llTryThismaysoundtooeasybutit’sakeystep.Topsalespersonsdon’t say“I’lltry.”Theyknowchangeisdifficulttakestimeandisanongoingprocess.Their“Iwill”com mitmentkeepsthemgoingevenwhentimesaretough.Para.43.TakeActionTopsalespersonsdon ’tjustcomeupwithabunchofideas.Theyactonthem.Iftheyfeeltheirsellingskillsneedtobeenhan cedtheysignupforworkshops.Ifthecompanywon’tpaytheyusetheirownmoney.Ifacustomer’s problemsaffectfuturesalestheymakeeveryefforttoresolvethem.Meanwhiletheirlesssuccessf ulcolleaguesarestillonthephoneplayingthe“Ain’titAwful”game.ReadingAPara.54.GetStartedNowAneasywaytogetstartedistoanalyzeasaleyou’verecentlylost.Asky ourself:WhatcouldIhavedonedifferentlytoincreasemychanceofsuccessAnalyzeyoursaleind etailandthenlookateverystageofthesalescycletoidentifywheremistakesmayhavebeenmadest epsomittedtheprocessrushedorimportantinformationoverlooked.Thinkaboutwhatelseyouc ouldhavedoneorhowyoucouldhavehandledthingsdifferently.ReadingAPara.65.ReflectionintheMirrorBeingbrutallyhonestwithyourselfcanbepainfulbuttopsales personsarewillingtodoitonaregularbasis.Tobelikethemyouneedtotakeagoodhardlookinthe mirrortoo.Noonecanmakeyoudothingsdifferentlythedecisiontochangeisyoursalone.Therea ren’tanyshortcutstosuccess.It’salifelongprocessofgrowthanddevelopment.Butifyoumaketh iscommitmentyouwillbeatopsalesperson—maybenotovernightbutovertimeandconsistently .Reading A如何成为一名优秀的推销员当今市场上竞争是无比激烈的但是有些推销员却能脱颖而出。
新职业英语经贸英语Unit5
payment by collection should be accepted with much care. It is usually used when the financial
favorable to him or her but that the other party will also accept. To avoid
possible financial losses, both the seller and the buyer must understand
the various methods; otherwise, he or she may accept a method of
精品PPT
经贸英语
国际贸易中的支付方式有很多种。三种(sān zhǒnɡ)经常使用
的方式包括汇付、托收和信用ห้องสมุดไป่ตู้。
汇付包括电汇、信汇和票汇。其中，电汇快捷安全，但是费用较
高；信汇速度略慢，但费用也略低；票汇适用于货到付款的贸易方
式。
有时，进口商会根据付款交单或承兑交单的条款要求银行采取托
收的方式。实际上，采用托收方式时要非常小心，通常在进口商的
口商有足够的时间备货装运。虽然信用证没有统一的格式，但是
以下主要项目必须包括其中：有关各方的描述、要求与汇票同时
(tóngshí)发出的单据以及其他必要条款。
中国建设银行
精品PPT
中国工商银行
经贸英语
Unit 5
Payment
新职业英语1基础篇Unit 5 ppt课件
5
Writing
6
Mini-project7源自Language Lab职业综合
英语 1 Unit 5 Tade
Warm-1
Task 1 Work in pairs. Discuss with your partner and match slogans A-H with pictures 1-8.
( 7 ) A. Shift the future. ( 1 ) C. Just do it.
职业综合
英语 1 Unit 5 Tade
Warm-2
Task 2 Work in pairs. Please tell where you have seen or heard the above slogans. Discuss with your partner and list three places.
职新业综职合 业英语
英语 1 Unit 5 Tade
职业综合英语 1
第2版
Unit 5
Unit 5
Trade
ENGLISH FOR CAREERS
职业综合
英语 1 Unit 5 Tade
Conte nts
1
Warming-up
2
Reading A
3
Reading B
4 Listening & Speaking
职业综合
英语 1 Unit 5 Tade
ReadTeixnt g A A-3
The benefits of trade can be explained using the economic principles of absolute and comparative advantage. For example, suppose there are a lawyer and a legal assistant. If it takes the lawyer less time to prepare briefs or to type letters than it does the assistant, in economic language, the lawyer has an “absolute advantage” both in preparing legal briefs and in typing letters. If we stopped here, we might be inclined to say that the lawyer should produce both, because the lawyer is better at both.
新职业英语_unit5
A-
ReadTnirsa-ng A 1
哈根达斯
哈根达斯是由来自纽约布朗克斯区的波兰移民鲁 本·马特斯和露丝·马特斯于1961年创办的一个冰 淇淋品牌。他们的第一家零售店于1976年在纽约布 鲁克林区开张，一开始时只销售香草、巧克力和咖啡 三种口味的冰淇淋。随后，哈根达斯开始在美国以及 其他54个国家出售特许经销权。它生产冰淇淋、雪 糕、冰淇淋蛋糕、果味冰淇淋以及冰冻酸奶。
v. to give or sell a franchise to someone
e.g. a franchise holder. a franchise agreement e.g. He is starting the first school himself, but subsequent
ones will be franchised to use the new method.
ReadTexitng A A-3
The name of Häagen-Dazs does not derive from any of the North Germanic languages; it is simply two made-up words meant to look Scandinavian to American eyes (the “äa” and “zs” are not a part of any native words in any of the Scandinavian languages). This is known in the marketing industry as foreign branding. Mattus thought that Denmark was known for its dairy products and had a positive image in the US. He included an outline map of Denmark on early labels, as well as the name of Copenhagen.
新职业英语旅游英语Unit 5
添加标题
添加标题
旅游景点的介绍和讲解
添加标题
添加标题
旅游行程规划和安排的英语表达
课程特点
内容丰富：涵盖了旅游行业的 各个方面，包括酒店、航空、 旅行社等
文化背景：介绍旅游目的地文 化背景，增强学生的跨文化意
识
实用性强：注重实际应用，提 高学生的旅游英语沟通能力
语言地道：使用旅游英语地道 表达，帮助学生更好地与外国
旅游英语的分类
酒店英语：用于预订酒店、入 住、结账以及与酒店服务人员 沟通
导游英语：用于导游向游客 介绍景点、历史文化背景等
交通英语：用于飞机、火车、 汽车等交通工具的购票、乘坐 和换乘
餐饮英语：用于在餐厅点餐、 用餐以及与服务员沟通
旅游英语的应用场景
酒店入住：能够用英语与酒店服务人员进行沟通，办理入住手续 景点游览：能够用英语与导游进行交流，了解景点的历史和文化背景 交通出行：能够用英语与出租车、公交车司机进行沟通，顺利到达目的地 购物交流：能够用英语与商家进行交流，购买心仪的商品
餐厅点餐英语表达
内容1：旅游英语中的餐厅点餐常用表达 内容2：如何用英语询问菜品和饮料 内容3：如何用英语点餐并询问特殊要求 内容4：如何用英语表达对菜品的评价和要求加菜
景点游览英语表达
添加标题
询问景点信息：Excuse me, could you tell me how to get to the nearest tourist attraction?
旅游英语的常用句型
问候与道别：Hello/Hi/Goodbye 感谢与道歉：Thank you/I'm sorry 询 问 与 回 答 ： Yes /No /I d o n't kn o w 请求与建议：Can I help you/Would you like to
新职业英语 通用版 Unit 5
( 7 ) A. Shift the future. ( 1 ) C. Just do it.
( 2 ) B. Think Different. ( 4 ) D. Ideas for life！
( 5 ) E. Good to the last drop!
( 8 ) F. Let’s make things better.
regardless of
suppose
be inclined to
according to
1. Everyone has the right to live where he wants to, _r_e_g_a_r_d_le_s_s_o_f_ the color of his skin.
2. I _a_m__i_n_c_l_in_e_d__ to believe that he will agree to our plan.
Unit 5 Tade
likewise adv. participate v. participation n. regardless of better off make sense specialize in work force be inclined to do win-win situation
purposes F. chance; a favorable moment G. one of the people involved in an argument,
agreement, etc. H. money gained by trade I. beyond what is usual; added J. give and receive in return
participant n.
新职业英语-土建英语-Unit-5
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Unit 5 Building Materials
Reading A
• Concrete Concrete is a mixture of water, sand and gravel. Concrete deforms under load in an elastic manner. Concrete is basically a compressive material and has negligible tensile strength.
useful. Primarily, they must be able to
carry a load, or weight, without any permanent change of shape. A second important property of a building material is its stiffness.
products are constantly being developed.
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Unit 5 Building Materials
Reading A
Building materials must have certain physical properties to be structurally
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Unit 5 Building Materials
Reading A
• Plastics Plastics are rapidly becoming important construction materials because of their great variety, strength, durability and lightness. A plastic is a synthetic material which can be molded into any desired shape and which uses an organic substance as a binder.
新职业英语——职业素质英语课文译文5-7单元
Unit5工作中的团队协作你能想象自己独自一人在办公室忙于某个项目，周围无人支持或协助你工作的情形吗？当然无法想象！当今世界，众多企业对团队精神大为推崇，因此，如果你想在职业生涯中有所作为，具备团队精神至关重要。
团队协作并非现代才有的现象。
从早期人类游牧狩猎时代开始，它就是人类活动经验的一部分。
我们的祖先深谙此道，为了安全起见，他们结伴打猎，成群聚居。
近年来，团队协作常常作为管理术语中的一个“概念”被提及。
团队协作如果不比技能更重要，那至少也是旗鼓相当。
团队协作的定义是指一个以上的人共同承担一项或一系列相关联的活动，以达到一个共同的目标。
下面这个例子阐明了团队协作对于有效地完成公司事务的重要性。
一家电话公司得到了一笔大单业务，要求项目经理茱莉娅组建一个专业团队安装设备。
她仔细查看了技术人员名单，根据其工作能力、专业技能和工作态度，精心挑选了四名专业人员。
罗伯托第一个榜上有名，因为他是一名不错的团队成员，擅长交流，敢于提出设想。
更棒的是，即使他的想法被否定，他也从不抱怨。
约特朗是第二个入选的。
她擅长控制项目预算，即使在她的预算数字不受大家欢迎的情况下，她的欢笑也会让每人都非常开心。
萨姆和亨利也被选入团队。
在设备布线和连接技术方面，他们是最棒的。
茱莉娅整合了一支团队，团队中的每个成员都具备特殊而不同的技能，基于此，她的团队才有可能取得成功，工作才有望有效完成。
我们可以说团队协作在很多方面既有利于个人，也有利于公司。
毫无疑问，团队合作带来的高效最终有利于公司或组织在竞争环境中的整体成功和发展。
员工在团队中学习和成长得更快，因为团队协作有助于彼此取长补短。
由于团队成员之间不断地交流协作，员工之间通常会建立起较强的情感纽带和团队归属感。
因此，团队协作可以提升员工的工作满意度和工作业绩。
下次，如果你的团队开始一个新的项目，记住这句箴言：协作共赢。
Unit6 工作效率和效度多年以来，我学会了一些真正提高工作效率和效度的简单方法。
新职业英语 基础篇 unit 5讲解学习
1. Retell the passage in their own words
2. Some important words and useful expressions
3.How to write a Memo
Teaching methods
Step TwoBackground information
1. What is a slogan?
A slogan is a memorable motto or phrase used in a political, commercial, religious and other context as a repetitive expression of an idea or purpose.Slogans in advertising are claimed to be the most effective means of drawing attention to one or more aspects of a product.
Teaching contents
Time allotment
Warming-up&Reading A
Reading B&Listening and Speaking&Writing
Mini-project&Language Lab&Self-study Room
4 periods
4 periods
8. Koninklijke Philips Electronics N.V., usually known as Philips, is one of the largest electronics companies in the world, founded and headquartered in theNetherlands. The products include consumer electronics, domestic appliances, lighting and medical systems.
新职业英语基础篇Unit5
Unit 5 TradeTeaching object ives:1) To grasp the main idea and struct ure of the text;2) To master the key langua ge points and gramma tical struct uresin the text;3) Readin g strate g y and method s4) Salespromotion method sTeaching conten ts:Readin g A & BTeaching focuse s:1) the main idea of the readin g A & B;2) the key langua ge points and gramma tical struct uresin the text;3) Salespromotion method sTeaching method s: Task-basedApproa ch;Commun icati ve Langua ge Teachi ng;Activi ty Teachi ng Approa ch;Questi on-answer Teachi ng Approa ch.Teaching aids: blackboard, multim edia, tapeTeaching procedures:Step 1Greetings and revisi on1) Checkthe homewo rk2) Dictati on (Unit 4)Step 2 W armin g-up1)work in pairs. Ss read Warmin g-up Task 1.2) Ask Ss to matchthe slogan s with the pictur es.3) Discus s: Please tell wherey ou have seen or heardthe aboveslogan s.Discus s with your partne r and list threeplaces.Suggested answers: poster, newspa per, TV commer cial, outdoor signs, etc.Backgr oundinform ation1. What is a slogan?A slogan i s a memora ble mottoor phrase used in a politi c al , commer cial , religi ous andother contex t as a repeti tiveexpressi onof an idea or purpose . slogan s in adverti sing are claime d to be the most effecti ve meansof drawin g attenti on to one or more aspect s of aproduct .2. Compan y introd uctio nNike Inc. is a majorpublicl y-traded sports wear and equipm ent suppli er basedi n the UnitedStates. it is the world’s leadin g suppli er of athlet i c shoesand appare l(服装) and a majormanufa cture r of sports equipm ent .3. AppleInc., is an Americ an multin ation al corporation with a focuson design i ng andmanufa cturi ng consum er electronics and softwa re products.4. Panaso nic is an intern ation al brandname for Japane se electri c product s manufa cture r5. Matsus hitaElectri c Indust rialCo., Ltd. Underthi s brandMatsushitasellsplasma(等离子)and LCD(Liquid Crysta l Displa y)panels, DVD record ers and players, teleph ones,microw ave ovens, shaver s, projectors, digita l camera s, batteri es, laptop comput ers, etc. all of theseare marketed under their slogan“Ideas for Life”.6. Maxwel l housei s a brandof coffee manufa cture d by a like-nameddivisi on of Kraft Foods.7. Seven-- up is the brandof a soft drink.8. Nissan MotorCo., Ltd, shorte ned to Nissan, i s a multin ation al automa ker headquartered in Japan. Curren tly it is the thirdl arges t Japane se car manufa cture r.9. Konink lijke Philip s Electroni cs N.V., usuall y knownas Philip s, is one of the largest electroni cs compan ies in the world,founde d and headqu arter ed in the Nether lands. The products incl ud e consum er electr onics, domesti c applia nces, lighti ng and medical system s.Step 3Readin g A1) New wordsand phrase sA) Read aloudthe new wordsand the text.B) Ask studen ts to read the wordsand phrase s after the teache r.2) Skimmi ngA) Ask studen ts to read the text as quickl y as they can and triedto get the main ideaof this passag e.B) Ask studen ts to read the text again, then finish Task1on P683) Langua ge points① The key to unders tandi ng tradei s to rememb er why it takesplace. The reason people trade, regard l ess of wherethey live, is that they believ e they will be better off by tradin g. When we consid er the altern ative—each of us produci ng everyt hing for oursel ves—tradesi mply makesmore sense.key 1) tool for lock to insert/turn the keys in the lock a bunchof keys 一串钥匙2) most important thing最重要的事关键，要诀the key to ....的关键The key to success is preparation. 成功的关键是准备。
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passage with the help of the teacher
4. Ss are encouraged to analyze the structure of the passage
5. Ss learn the meaning and usage of some useful expressions Step Five Reading B
1. New words & expressions.
2. Read the contract form and try to translate.
3. Learn some useful expressions like: buyer, seller, shipment date, total value, description of goods, quantity, Unit price, amount…
4. Finish task 1 and 2.
Step Six Listening and Speaking
1. Ask Ss to listen the materials carefully and finish the exercises, then check the answers
2. Work in groups of four and practice negotiation skills with the given information and the following useful expressions.
Situation: ABC company is looking for a company to manage the office building for them. They are negotiating with XYZ company about the prices.
Ss A and B are representatives from XYZ company:
Greet the client company and make a brief introduction
to your company.
Offer an all-year building management service plan,
including cleaning, repairs, improvements and public
security.
State your bottom line: a 10% discount on a two-year
contract; a 15%discount on a three year contract.
Ss C and D are representatives from ABC Company:
Greet the other party and make a brief introduction to
your company.
Require that monthly fees be cut by 10%.
Be willing to offer a two-year contract.
Step Seven Writing
1．Introduction
A memo is a document designed to be read quickly and passed along rapidly, often within a company or work group. Memos achieve their goals by informing the reader about new information like policy changes, price increases, or by persuading the reader to take an action, such as attending
a meeting. A memo should be brief, clear and accurate.
2. Look at the sample and complete the memo with the given
words.
You are in Quality Control Department. You discovered that something has gone wrong with a machine in a routine test. Write a memo to Mr. Rick Smith, Quality Control Manager, to report this matter and offer a suggestion for a thorough check of the whole production line.
Step Eight Mini-project
This project asks Ss to sell something directly to others. It helps Ss develop promotion strategies and persuasion competence. They should use various methods to promote a particular product and adopt different strategies to persuade people to buy it.
Follow the sample and work in groups.
1 Ss can put up a sign with slogans on the classroom wall and。