Fastfoodculture中西方快餐文化
中西快餐文化差异及非典时期应对措施

3. 灵活应对市场变化
在疫情等突发事件期间,中西快餐企业应灵活应对市场变 化,及时调整经营策略,以适应消费者需求。
对中西快餐企业未来发展的建议与展望
关注消费者需求
中西快餐企业应深入了解消费者需求,关注消费者对健康、营养、口味等方面的要求,并 针对不同消费群体制定相应的产品和服务策略。
创新经营模式
随着科技的发展和消费者需求的变化,中西快餐企业应创新经营模式,开展线上业务、社 区团购等新业务模式,以适应市场变化和消费者需求。
数字化转型提升运营效率
随着科技的进步,数字化转型成为快餐业发展的趋势,通 过数字化管理、智能化设备等手段,提升企业运营效率和 服务质量。
智能化技术改善顾客体验
智能化技术的应用可以帮助快餐企业提供更加便捷、个性 化的服务,如自助点餐、智能支付等,改善顾客体验。
供应链优化与共享
通过数字化和智能化手段,优化供应链管理,实现供应商 、生产商和物流企业的信息共享和协同作业,降低成本和 提高效率。
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中西快餐文化差异及非典 时期应对措施总结与建议
总结中西快餐文化差异及非典时期应对措施的经验教训
文化背景影响
西方快餐文化与中式快餐文化在历史、地理、经济、社会 等方面存在差异,这些差异影响了消费者对快餐的认知、 选择和消费习惯。
1. 重视文化差异
中西快餐企业应重视文化差异对业务的影响,并针对不同 市场制定相应的经营策略。
中西快餐文化差异及非典时 期应对措施
汇报人: 日期:
目录
• 中西快餐文化差异 • 非典时期快餐市场现状 • 非典时期中西快餐企业应对措施 • 非典时期中西快餐市场未来趋势 • 中西快餐文化差异及非典时期应对措
施总结与建议
01
美国快餐文化与中国文化的融合-修改1英文

American fast food culture and Chinese cultural fusion-With Liu Zhou Kentucky for example(lift a key link)Take off to want:Modern western fast food about originates the United States in the beginning of 20th century, the United States is the nation of the fast food most flourishing industry in the world.The truely modern fast food appears in 50's in 20th century.Because of the recovery of two post-war American economies, live habit occurrence huge variety, emphasize speed and efficiency, pushed the development of dining industry.Lives rhythm for the orientation of speed and people food idea and the change of need, a kind of new of the dining form quickly expand and capture a dining market, from the beginning of in 50's to 60's is American fast food industry to fly to soon develop a period.End in 80's till the beginning of 90's, fast food at American the domestic developed peak.End in 20th century, the fast food of the United States develops opposite saturation, there are total of 128,000 fast food business enterprises, take up 42.6% of American dining.Under the sistuation that the local market vehemence combines basic saturation, modern western fast food starts turning to go into to expand to the oversea market, and become popular in the world gradually.From Europe to Japan, from South America to Southeast Asia, western fast food shop of McDonald's, Kentucky is in the city already all like that.Modern western fast food gets into China market in the end of 80's, and obtained the Jiao person's accomplishment.Chapter One IntroductionAmerican fast food shop continuously falls a door our country each big city, at our country the fire is fierce to explode of start to stir an American fast food tornado. Why can American fast food capture an our country market so quickly?This is to reflect American fast food to cater to our country the demand of the modern life is also the demand of the life style of quick rhythm. In "Kentucky", the flower then could make a meal of last several ten minutes, chicken piece, bread plus potato mire, color's pulling and cold drink, match to eat to promise nourishment, again delicious real benefit. In "McDonald's" fast food hall, people can eat a burger, French fries and other to go together with a food and take the beverage of ice-cubes with very short time and spend to be close to 20 dollars money to eat, many people all can eat. Beef noodles in California, a bowl of not enough 10 dollars money be naturally popular among people. The management species of American fast food hall is easy. Chinese customer is obviously attracted to them with borrow of isn't the diversification of food, but the quality that depends a food, the convenience of meal, service of superior quality, environment of clean and the hygiene of the food. Moreover, the instrument all adopts the flowing water line procedure production, processes, creation, all press to standardize, the procedure turn a management, each work prefaces all have strictly, unified of standard, food process on that day, sell on that day, can not chase the remaining food grade for two days again sell. Particularly those big fast food company's chain store in world-wide locations in the United States, all of the instrument creation according to unified norm and procedure with promise the taste of food is special with pure and unadulterated. Again is passing to grasp product quality kimono duty quality to win a customer. When you step into American type fast food hall, will see and feel, service here is well-mannered, smile entertain guest, service rhythm is rapid and orderly.The United States the fast food chain store abroad all have the management norm of complete system and be established by usage in the aspects of purchasing goods to manage, the training of inventory control, employee, service management, design layout etc. of investigate service request of standard and clear statement rules. Be like Kentucky, in spite of still just second in the Europe and America not, is all doption world the in general use norm teaching material carry on a training to the employee, all by rule of the standard choose to anticipate, go together with to anticipate to create with the homework process of norm. In spite of you walk into which Kentucky fast food shop, can taste orthodox of home town chicken taste, and can get service of Kentucky employee's norm.American fast food popular the management trade secret of world to still lie in since according to the local taste, and then kept own characteristics, insisted standardizing a production, management, never changeling the persistence quality first and superior quality serve.American fast food gets a quick development in the overseas and were like McDonald's and Kentucky, these two big fast food companies to build up around ten thousand chain stores in the house in the world-wide locations.The experts estimate, these two oversea incomes to company will be more than 50% of the gross earnings of our company in future several years.American fast food industry is exactly the customs moderate breezes that tries to suit in the world in the distance heading for international market flavor.BE looking after place taste, and do in all characteristicses that keep fast food food brand on the market just right.Two, the background of KentuckyOwn Kentucky(KFC), necessarily win 100 matter companies of guest(Pizza Hut), Mexican type food(Taco Bell) three famous brands are to gather soft beverage, small food, fast food three greatest businesses are the dining systems of integral whole, separate from 100 matter companies and become available in the market the independence in New York Stock Exchange, in the world the biggest dining group-100 win world the dining group(Tricon Global Restaurants, Inc) formally establish in 1998.All shareholders and the member of the company mightdon't thought of at that time, only for the past two years, 100 won management and development of dining group(Tricon Globa1 Restaurants, Inc) in the world to obtain very great success.At present, 100 win dining group in the world owns more than 30,000 catena branches in the world, 500,000 employees, the sales amount attains USD 20,000,000,000, is ascended to business enterprise in the world 500 strong rows.While just separating from 100 matters 100 won dining group in the world since wanted to make up the loss that resulted in in the past, at the same time again face how the serious challenge establish the corporate culture?How build up three famous dining brands each other mutual cooperation, not the relation of competition?How to set up member confidence of top to business enterprise future development?At that time.BE once allowing 100 matter group chief executive officer, incumbent 100 won the Pierre's(Andrakk Pearson) Sir of group chief executive officer(CEO) with if tile gram(David Novak), of managed together bottom, the company was in many respect before keeping separated viable organization frame, at the same time for company in the future delineate a new development target.They adopted a series of bold but all new measure, like Kentucky(KFC), necessarily win a Mexican type food (Taco Bell)of guest(Pizza Hut)(continue respectively original operation management, but want to develop a mutual coordination function, pass a fix menu in restaurant form, carry on three brands of consociation promotion, the raw material is unified a purchase by the company, go together with and sends, control funds of equilibrium expenditure, the first time transfers some restaurants that belong to the catena that the company owns with the way that the charter conducts to become number of a colleague, return the development of funds concentration in order to new restaurant to the part up;The morale that go to restaurant to encourage employee in person of the deluxe management layer etc..Arrive currently for this.The operation limit prof its of group increases to°from 11% of three year agos 16%, and 1998 whole yearses and the first half of 1999.All three brands of catena sales amounts appear a growth, the group appeared coming new prospects.As an international dining tycoon, Kentucky worth inquire into and go deep into a research of the place Be getting tooer many, this case also involve to arrive small part among them.Why does Kentucky do decision like this.Is Kentucky how to carry out?Again is how push forward good enough?These are two problems that this case pays attention to most ,Three, the prospect target of Kentucky companyThe problem of growth is all count for much to any company, whichever and successful business enterprises have to have a prospect target, draw on the elitist become number of and do a contribution to the community, can not make sure that the companies of strategic target will soon be eliminated.Is a charter to conduct a business enterprise is also such, the charter leaguer of Kentucky certainly all for the sake of share Kentucky of good development prospect but become number of.The prospect day object establishes and depends on for examining the company environment in the exterior, the company mission really recognizes and is complete company the expectation of ability platform needed by mission.Kentucky company from establish till now, the company high manager elaborates the prospect target of Kentucky and makes Kentucky brand become the whole world's most popular dining industry brand with employee.Continuously publicizee and elaborate this target together with manager of all levels during the development of the company, each new employee of Kentucky, go to work the first day to know this target, this makes the common blue print that all employees and a companies of Kentucky develop, a common prospect, the owners all know Kentucky company hereafter will be a what appearance.Kentucky is expanded with his/her several years of global few thousands, branch and acrosses international management experience, there is enough real strenght to develop an international market completely, reach a prospect target.At the same time, Kentucky at to the society of host country that permits specially to run branch place and it the structure, market , in the foundation of the customer's tight analysis, draw up its prospect target.Be medium file fast food, having no a shopping area of maturity will can not support it to revolveguest's discharge needed everyday, as a result each host country each big city in the future in several decades the amount of shopping areas of gradual maturity will decide that the market of Kentucky develops a potential: moreover, Kentucky chooses the opportune moment that gets into each host country market is very good, for example, at that time Chinese dining industry, especially permit specially to conduct dining industry still far immaturity, is the first international charter that gets into China to conduct a dining industry tycoon, as long as holding tight opportune moment effort to develop and completely can make Chinese dining industry first brand.Be permit specially Kentucky of conducting the industry different from many other professions, its characteristics is high-speed evade risk, because the dining catena industry then can make the efficiency that all chain store shares bring from here once establishing good business enterprise image, but correspond of BE, once any store appear a , will make the whole brand be subjected to influence, so its ability of the anti- risk is very weak.Kentucky wants to expand a market in the world, have to evade risk as far as possible, promise that the brand doesn't depreciate because of extending, always is a brand to increase in value process.Kentucky has become in the world after more than ten years of development biggest, develop a quickest fast food business enterprise, another investigate the survey problem that the companies greatly win a city in global all countries to show according to famous AC Nelson in the world.Kentucky is extensively been familiar with and liked by consumer in the world, drive generally accepted for the famous brand of "the customer is most often patronage".The first of the row top ten international well-known brand.Kentucky can say is at market share and good reputation degree last bumper harvests.This with its prospect target exactitude on the establishment can go is vitally related.Generally says.Decided prospect target, directly influence business enterprise business programming and person the inch management, accomplishment manage etc. everyone's noodles.It is very obvious.The prospect target of Kentucky also indicates it the "localization" strategy power be necessarily going, otherwise can not satisfy Kentucky quickly grows up to run short in human resource abroad and original material source problem.Four, Kentucky found the management strategy that new method and traditional formula of pressure cooker fried chicken keep secretOn the earlier period in 30's in 20th century, mountain virtuous private's colonel always makes a food development in his restaurant in the Corbin town at the Kentucky.He keeps going toward to add this to add that in face powder and finally does out a kind of fried chicken with specially good flavor, but the customer wants for such kind of last 30 minuteses.Mountain virtuous private's colonel thinks the time for waiting for too long, big part of other restaurants.Supply a to sow in 30's in 20th century the later period appeared while being some of a kind of new style trifle.During the period of experimenting.The green bean is in this kind of new surrounding.Do very tastily for several minutes, this fact aroused his thinking, he wanted to know how apply it is on the fried chicken.Hence mountain virtuous private's colonel bought a pressure cooker and did some adjustments, at to cook time, pressure and shorten of heat after time and level carry on a series of test, he makes know, he has already found out a kind of new method, can at under the certain pressure rapid fried chicken, and deep-fry the flavor of the chicken of is he once tasted of best.Now, the original formula of the chicken can be used a few different cooking ranges.But each kind of cooking utensils is fried chickens under the pressure.Follow this cooking principle to carry on fried chicken.Can consumedly shorten a customer to wait for time.Biggest satisfy the customer's expectation value.For Kentucky company whether the traditional formula is a people of this world don't know of the problem of secret up, a lot of in the last yearses, mountain virtuous private colonel's keeping the secret recipe of Kentucky friedchicken is hidden to brain in, put condiment on own car, present, the formula locks at in a safe of Kentucky Louisiana, only minority of talented persons know the be worth of up must U.S. dollar of formula, and these people have already strictly signed to keep secret contract as well.Mountain virtuous private's colonel the as early as 30's in 20th century did this kind of formula, he is in the Kentucky at that time.The Corbin town conducts wayside restaurant and car hotel.He does 11 kinds of condiments that adjust to anticipate a mixture of to make a group of persons get into the faithful customers of mountain virtuous private's coffee shop(the sanders court and cafe).Now, the safe measure of the protection formula even can make JAMES BOND feel proud, a company kept parts of formula of elaborate on.The another adjusts to anticipate other parts that the companies kept formula and handles system with the calculator to promise that the product mixture makes process, and make it standardize, but whichever companies all have no complete formula.Five, Kentucky company choose address strategyThe location is the initial factor of hotel management.Dining catena's conducting is also such.The exactitude of the chain store chooses an address, not only is its success of precondition, also is to carry out catena management to standardize, in brief turn, the profession turns of prior condition and foundation.Consequently.Kentucky chooses an address to value very much to the fast food shop.Choose address decision generally is two class examination and approval systems, pass the approval of two committees, one is place company, another headquarters, its choosing address success rate is almost a hundred per cent.It is one of the core competencies of Kentucky.Kentucky chooses an address to press several steps to carry on as follows: The first, the demarcation and choice of shopping area.Kentucky plans into a some city.Pass the data that department concerned or profession survey companies collect this region first, some data are free, some data need to spend money to buy.Make data together, start programing a shopping area.What programming in the shopping area adopts is the method that records a cent, for example, there is a large market in this region.The business sales amount calculates penny in 10,000,000 dollars, 50,000,000 dollars calculates 5 cent, there is a Mr. handing over circuit to augment little cent, there is a subway augmenting a little cent.These cents' aring worth standard is a more accurate experience value that comes down on the average for several years.Pass to beatthe cent divides the line shopping area several big type, have the city class the business type, the area class business type, there is also community type, agency company two use a type, tour type etc..On the choice standard of shopping area, on the other hand want to consider fixed position in the market of oneself in the shopping area, want to consider the stability and mature degree of shopping area on the other hand.The market of restaurant positions different, the customer base drawing on is different.The choice of shopping area is also different, for example.Kentucky is similar to fixed position in the McDonald's market, the customer base basically weighs to match, so choose in the shopping area that the aspect is also similar.Consequently often can see, the both sides of the same street is simultaneously McDonald's, another the part is Kentucky.The second.Gather what guest ordered to measure calculate with choice.The old saving says:"the one step differs three cities".Set up shop an address bad one stepThe business that may differ 30%, this has something to do with others' flowing line, probably someone's walking should turn a corner to this, this place then is the place that the guest can not arrive.Is bad not a small beard together, but the business differs a lot, these all want to consider while choosing an address.The person flows line how of, in this district.The person came out behind from the subway is to which direction walk etc., these all send person to choke form.Measure to calculate.Just can on these grounds make sure an address after having a set of data of integrity.Kentucky's choosing an address personnel will collect comer to flow data importation appropriative calculator software.Can measure to calculate.Can not exceed in this amount of investment how much, exceed how much this store can not open.At the same time, must consider that the person flows while choosing an address of move line can't be intercepted by the rival.Six, marketing strategy in the market of KentuckyBe permit specially Kentucky companies of management to pretty much pay attention to marketing work in the market, how make the work that the good market camp puts as the core part of whole strategic company programming, the market marketing work of Kentucky includes a few aspects as follows:Standardize service.Kentucky expands in the world of “champion plan(CHAMPS)" is one of the main essences that Kentucky obtains a success accomplishment, its main contents BE:(1)The C (CLEANLINES) keeps the restaurant of beauty nattiness;(2)The H (HOSPITALITY) provides the reception of sincerity amicability;(3)The A (ACCURACY) ensures accurate without any error of supply;(4) The M (MAINTENANCE) maintains a good equipments;(5) The P (PRODUCT QUALITY) persistence the high quality stabilizes of product;(6)The S (SPEED) pays attention to quickly fast service."Champion plan (CHAMPS)" contains very detailed maneuverability strong detail and requests Kentucky operation for strictly carrying out to unify norm at each employee of restaurant of world-wide locations, this the strategy for being not only a behavior norm but also Kentucky business enterprise is Kentucky to serve to conduct the last experience crystallize in the fast food for few decades.2. The market positionsKentucky takes the member of the family as a main target consumer, the point of expansion is to a little bit easily receive to outflow culture, the teenager of fresh thing, the whole foods, service and environments all have already aimed at sex ground design. This because youth person than like better western type fast food agility of meal atmosphere, and hope with this influence an other age range the member of the family of come.Moreover Kentucky also costs a great deal of energy on the child customer, ad hoc child inside the store for the meal area, as the district that the child celebrates a birthday, set out to attract the colorful adornment that the child loves, the stanza day off still prepares toyas a gift and on the other hand hoped to develop child to have the habit of fast food since the childhood, another also hoped to pass child of arouse, can draw on the whole member of the families all to order in accept warm and fragrant service, the child grew up, Kentucky might become a part in his life.3.Divide the line heavy degree consumer and light degree consumerKentucky with turn head a rate demarcation consumer, can is divided into consumer a heavy degree, mid-degree, the light degree is 3.Heavy degree the consumer mean for a week come once:the mid-degree consumer means for about a month come once;Half year to calculate a light degree at a time consumer, after survey, the heavy degree of Kentucky consumer almost had 30%-40%, to them, Kentucky F through and his environment, habitually creation contact, gradually became him living medium of a part.Make them disappoint towards weighing a degree consumer, the marketing strategy of Kentucky being the loyalty that has to preserve them, don'ting .These heavy degree the consumer understand very much to Kentucky, because they usually patronize, even the attendant of Kentucky and all of them are good friends, unique to them and simple method, be don't make them disappoint.For light degree consumer, discover in the survey, the many people has never come a biggest factor of Kentucky store is convenience, this only passed to constantly set up shop to carry out.4.Promote salesThe promotion is a business enterprise to promote the means of sale, promote sales in the modern business enterprise must be continues.Kentucky constantly will have a more special product in the sale, its purpose is to promotes sales amount, promote to trade number of times.Particularly expand some aspect market etc..The promotion plans from the whole yearses of headquarters unified arrangement, according to time and then arrangement the different product promote sales.Branches in the world all want to shine on a whole year's plan to do, may be a bit bad to open on time, but the planning case is 1.The management of promoting sales the activity is a work of careful and attentive delicacy, generally from headquarters unified arrangement good, even print posters good, deliver a plan manual for each branch when the time comes.Make the scheme manual rule very the ocean is thin, for example which poster should stick the light box in front of the door up.Which poster should mourn an etc., Kentucky eachbranch acts accordingly all right.Television the advertisement wait also unified arrangement good, is corresponding time to broadcast in this market.5.ServeCan not definitely injure consumer's benefits while facing competition bottleneck in the market.For example Kentucky at and profession of in the competition process, the price war appeared, don't meet challenge to battle?Meet challenge to battle and then will sacrifice a great deal of benefits, but will also draw on a great deal of customer, but at this time, must your service heel ascend?Must your product heel ascend?These bottlenecks that all appear in the development.Customer's lieutenant's brigade could not take a product.The thing even got hold of not agrees with the creation of matching Kentucky standard, because the person is too many, everyone pushes and takes 12 pieces of hamburgers, as a result you provide not up, want a response?You don't do, the other people do, business he takes away, you have no customer.This is like you to give the guest the wooden bench as well as give him the sofa, in the process of this choice, what do you want?What do you give a guest?There is challenge like this every day.Kentucky contains an important principle and satisfies the customer's need as far as possible while running into this bottleneck, this kind of two difficult choices, don't hurt the customer's rights as far as possible.Seven, the charter of Kentucky company conduct strategyKentucky use"permit specially management" as a kind of effective way to expand business in the whole world, up to now already superLead for 20 pare under, the rival McDonald's of Kentucky all keeps a camp store in each branch of worlds currently and have no 1 is permit specially to run a store.The charter management strategy of Kentucky is divided into a few aspects as follows1, permit specially the condition that the person should haveKentucky hopes to become number of a company to be a real food service industry executive, request from the industry background, from"practice" for manage a direction.Can soon control the basic knowledge of the profession, and prove to have to extend the potential of development in the certain district.Shoulding become number of a company musts is an owner and be responsible for the share needed or funds in very big one part, this is also a kind of the business over a long period of time colleague's relation.2, permit specially to become number of modeKentucky currently at develop the way of becoming number of the store not is let the leaguer pay to become number of fee after set up shop by oneself, but let the leaguer property purchase a is carrying in the camp and have already won the chain store of benefit.Alienation already mature restaurant, leaguer need not from zero beginnings, can integrate into the operation system of Kentucky a little bit quickly, then and biggest promise a leaguer successful opportunity.Is the all the most steady to Kentucky and the leaguer, the most convenient way of doing.3.Permit specially a feeLately becoming number of a company will be authorized to conduct an in Kentucky restaurant in the operation, each restaurant needs to pay into a fee.Getting into the fee is an alienation expenses, the investment that Kentucky that purchases a maturity and has already won benefit needs: this according to the amount of investment of Kentucky, sales amount, win benefit condition but settle of, from the each point of view, all has been with circumspection reviewed, conform to everyone's benefits:Have to pay becoming number of of USD 35000 beginning to start a fee when one become number of management to expect to start, keep on the expenses of management include and have total sales to 6%ly become number of to conduct a power use a fee and have 5% advertisements share expenses, these fee rate and expenses is draw up on the current foundation, at become number of to conduct a decade after contract sign inside constant.。
中西快餐英语作文

中西快餐文化的碰撞与融合In today's fast-paced world, fast food has become a ubiquitous part of life, with both Western and Chinese fast food chains thriving in the global market. While the two cuisines may seem vastly different at first glance, there are actually some surprising similarities and differences that reveal the unique cultural backgrounds of each.Western fast food is known for its simplicity and convenience. Fast food restaurants like McDonald's, Burger King, and KFC have become household names around the world, with their iconic menus of burgers, fries, and chicken nuggets appealing to a wide range of tastes. These restaurants often feature a drive-thru service, allowing customers to order and pay without even stepping out of their cars. This emphasis on speed and efficiency reflects the fast-paced, on-the-go lifestyle of many Westerners.On the other hand, Chinese fast food offers a completely different experience. While there are chainslike KFC and Pizza Hut that have adapted their menus to include Chinese favorites like rice and noodles,traditional Chinese fast food is often found in smallrestaurants or takeout counters. These places offer a wide variety of dishes, from dumplings and noodles to rice and stir-fries, all of which are prepared quickly and efficiently. Chinese fast food also tends to emphasize freshness and flavor, with many restaurants using fresh ingredients and traditional cooking methods to create delicious meals.Despite their differences, there are also some surprising similarities between Western and Chinese fast food. For example, both types of fast food are typically affordable, making them accessible to people from all socioeconomic backgrounds. Additionally, both Western and Chinese fast food chains have been criticized for their use of processed ingredients and their potential negative impact on health. However, these chains have also been working to improve their menus by offering healthier options and using more sustainable practices.In conclusion, while Western and Chinese fast food may seem vastly different on the surface, there are actually many similarities and differences that reveal the unique cultural backgrounds of each. Western fast food emphasizesspeed and convenience while Chinese fast food focuses on freshness and flavor. However, both types of fast food share commonalities in terms of affordability and the need to improve their healthiness and sustainability. As the world becomes increasingly interconnected, it will be interesting to see how these two cuisines continue to influence and shape each other in the future.**中西快餐文化的碰撞与融合**在当今快节奏的生活中,快餐已经成为无处不在的一部分,无论是西方的快餐连锁店还是中国的快餐店,都在全球市场上蓬勃发展。
美国快餐文化中英文版

Food content Current situation of fast food in America Reasons for its popularity Disadvantages of American fast food
Pizza Hut was founded in 1958 by brothers Dan and Frank Carney in their hometown of Wichita, Kansas
• The United States has the largest fast food industry in the world, and American fast food restaurants are located in over 100 countries. Approximately 4.1 million U.S. workers are employed in the areas of food preparation and food servicing, including fast food in the USA. Worries of an obesity epidemic and its related illnesses have inspired many local government officials in the United Sates to propose to limit or regulate fast-food restaurants. However, some areas are more affected than others. In Los Angeles County, for example, about 45% of the restaurants in South Central Los Angeles are fastfood chains or restaurants with minimal seating. By comparison, only 16% of those on the Westside are such restaurants.
Fastfood中西快餐的对比与一种中式快餐的设计

《生产与运作管理》案例中西快餐的对比与一种中式快餐的设计第一部分:从产品设计的角度分析中西快餐我国对外开放以来,以肯德基、麦当劳为代表的洋快餐,大举入侵我国餐饮市场。
他们凭借着先进的营销理念、标准的工艺流程和完美的温馨服务,赚走了国人大把大把的钞票,也给我国中式餐饮企业带来了巨大的威胁。
据不完全统计,仅2000年一年,肯德基和麦当劳在我国市场上实现的销售收入均高达40亿元以上,相比之我们连人家的一半也赶不上。
据有关资料分析表明,美国快餐业成功的秘诀在于遵循以下8个方面:家庭式:由于竞争激烈,忙碌的美国人不常在家里做饭,都想在外面找个合适的地方用餐。
在这种情况下,快餐的食品必须符合美国家庭的要求。
对孩子们来说,食品不能做得太腻;而对家长来说不能太贵。
洗手间必须卫生,餐厅要明亮通风,餐桌要擦得干净。
食品一般由妇女烹饪为宜,因为这可以给人宛如家庭主妇的感觉。
快餐店一般不供应酒类,也不另设酒吧间。
快:食品必须很快做成。
快餐店绝不是悠闲的用餐地方。
甚至那低声轻放的音乐,也都节奏很快,以催促你快赶上路。
油炸:美国人喜欢吃酥脆的油炸食品,但都不愿意在家里做,因为不仅需要大量的油,而且讨厌那些油炸的气味和留下的渣滓。
所以他们愿意到快餐店去饱餐一顿。
同时,油炸的食品做起来快,易于携带,还可以一边开车一边手拿着吃。
饱:快餐给人以“价廉物美”之感(当然,国人的消费水平尚难达此境界)。
这就是说,一方面使人感到东西便宜,一方面使人感到东西不少。
为此,炸马铃薯片和生菜沙拉也很容易使人吃饱。
为满足顾客对营养的要求,有的快餐店还设有生菜沙拉柜,顾客可以随意取食,不需另加钱。
新鲜:美国人很重视食品的新鲜:豆子要碧绿,番茄要绯红,菠萝要金黄,草莓要鲜红,鱼肉要洁白,油炸的食物必须脆,生菜要鲜嫩。
温度也有讲究。
为了卫生起见,食品必须很热或者很冷。
不冷不热的食品容易使顾客怀疑不新鲜。
优良的冷冻机和通风设备是不可少的。
清洁的环境也至为重要。
Fast_food_culture_中西方快餐文化PPT课件

4.Travellers, as well, such as pilgrims on route to a holy site, were among the customers.
The background United Kingdom
1. The development of trawler fishing in the mid-nineteenth century led to the development of a British favourite, fish and chips, and the first shop in 1860.
Fast Food Culture
• Fast food is the term given to food that can be
prepared and served very quickly,while any meals with low preparation time can be considered to be fast food.Typically,the term refers to food sold in a restaurant or store with preheated or precooked imfredients and served to the costomer in a packaged form for take-out.
中西快餐文化差异及非典时期应对措施

创新营销方式与拓展销售渠道
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开展线上订餐服务
在非典时期,很多消费者 不愿意到店就餐,因此开 展线上订餐服务可以满足 消费者的需求。
创新营销方式
可以采取限时优惠、买一 送一等方式来吸引消费者 。
加强与商家的合作
可以与周边的商家合作, 推出联合优惠活动,吸引 更多的消费者。
加强员工培训与提高服务质量
由于非典疫情的影响,快餐企业面临员工招聘和培训的困难,难以 保证服务质量。
非典时期政府政策干预与支持
政府加强卫生监管
非典期间,政府加强了对快餐行业的 卫生监管,对不符合卫生标准的快餐 店进行了处罚和整改。
政府提供经济支持
为了支持快餐行业度过难关,政府提 供了财政补贴和税收减免等经济支持 措施。
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品。
技术支持
现代食品加工技术的发展为中西 快餐文化的融合提供了技术支持 ,使得不同食品的风味可以在同
一标准下生产。
非典时期中西快餐文化融合的措施与建议
强化宣传教育
通过各种渠道加强宣传和教育 ,让消费者了解中西快餐文化 的特点和优势,促进相互了解
和接受。
推出新品种
结合中西快餐文化的特点,推 出新的快餐品种,满足消费者 的需求。
提高服务质量
提高服务水平,为消费者提供 更好的就餐体验,促进中西快 餐文化的融合和发展。
加强国际合作
通过国际合作,引进国外先进 的快餐经营管理理念和技术, 推动中西快餐文化的融合和发
展。
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非典时期中西快餐企 业成功案例分析
中式快餐企业成功案例分析
永和大王
在非典期间,永和大王通过加强食品卫生管理和推出新品,成功吸引了消费者。它强调食品的新鲜和卫生,并推 出了一系列符合消费者需求的健康套餐。此外,它还通过外卖服务和网上订购等方式,扩大了销售渠道。
Fast Food in American Culture

Abstract美国,如同其他国家一样,拥有自己的文化特色。
这其中,在我看来,最能代表美国文化特色的应该是其快餐文化。
吃快餐吃出来的快餐文化,不仅在典型的美国生活方式构架中具有明显的象征意义,同时也冲破了地域、国度、民族的文化差异及其饮食传统习惯的阻隔,堂而皇之的作为一种生活时尚、一种文化样式风靡全球,畅销于世界各国。
本文浅略地描述了美国的快餐文化,其主体主要由三部分构成:第一部分阐明了快餐的意义及其主要构成,描述了美国的快餐就餐环境特点;第二部分阐述了美国快餐文化的发展现状及其流行程度;第三部分则紧接第二部分说明此现状的产生原因,主要归结为美国大量的移民及美国人强烈的时间观念和时间利用率,而后者则是其主要原因。
然而,美国的快餐文化如此流行,又是否可能产生一些负面影响呢?在本文的结论部分,我对此作了简单的剖析。
Fast Food in American CultureⅠ.IntroductionWhat has the fast food industry done to American? Fast food has been around for a long time but in the past few years' people have been eating out at these fast food franchises quite. The average American probably eats out at a fast food restaurant four to five times a week. People now are getting lazy and are not cooking nutritious meals for their families. Instead those families are going out eating fatty and greasy foods. There are many factors that have caused Americans to eat out such as advertisement. It is obvious that in today's society more heath problems are now arising due to this fast food craze. But how fast food became such a popular way of eating and living in American? Is there any problems of it?Ⅱ.2.1 The meaning of Fast foodWhen it comes to fast food, I can call some famous fast food instantly, such as McDonald、KFC and so on. All of them are American fast food. So we can see how important and popular the fast food are in American culture.2.1.1 Food contentWhat American fast food consist of mainly?Most of these places that provide fast food work on a similar principle. There is a long counter , above which is displayed a list(often with pictures)of the items available, and behind which several people are serving.Individual queues form in front of each assistant .You receive what you order more or less immediately and take it on a tray to a table, picking up thing like straws, pepper, salt, ketchup, pickles and napkins(usually paper napkins)on the way. If you can’t see any knives and forks ,this means you are supposed to eat with your hands. If you can’t see any straws, that’s because they are hiding in the straw dispenser that you have to fiddle with the bottom of it to get a straw(one at a time)to emerge. When you’ve finished, you yourself throw away everything except the tray. And the food, almost consist of hamburger、sandwich、Pizzas、Ice-Cream、and Soft Drinks.2.2.2 Eating conditionsThe main idea of designing a fast food restaurant is to pursue the normal human feelings. The designers pay more attention to the emotion feelings of customs, especially give them a good impression on tidy, roomy and comfortable. In the fast-food restaurants, behind the counters, amid the plastic seats, in the changing landscape outside their windows, you can see all the virtues and destructiveness of the whole city.2.2 Current situation of fast food in AmericaNow we know about some details and eating conditions of fast food in America, and what is the current situation of it? Ler’s see it.Americans now spend more money on fast food than they do on higher education, personal computers, software or new cars. They spend more on fast food than on movies, books, magazines, newspapers, videos and recorded music.The rapid growth of the fast-food industry has been driven by fundamental changes in the U.S. economy. Fast-food employees are the largest group of low-paid workers in the United States today. The nation has about a million farm workers, who earn an average of $5.58 an hour - and 2.5 million fast-food workers, who earn an average of $5.74 an hour. Although picking strawberries is far more difficult than cooking french fries, both jobs are filled by people who are generally young and unskilled. Moreover, the turnover rates for both jobs are among the highest in the American economy. The annual turnover rates in the fast-food industry now range from 200 percent to 400 percent, meaning that the typical fast-food worker quits or is fired in three to six months. Teenagers have long provided the fast-food industry with most of its work force. The industry's rapid growth coincided with the baby-boom expansion of that age group. Teenagers were in many ways the ideal candidates for such jobs. Since most teenagers still lived at home, they could afford to work for wages too low to support an adult, and until recently their limited skills attracted few other employers. A job at a fast-food restaurant became an American rite of passage, a first job soon left behind for better things. The flexible terms of employment in the fast-food industry also attracted many housewives who needed extra income. As the number of baby boomers declined, the fast-food companies began to recruit other marginalized workers: recent immigrants, the elderly and the handicapped. The fast-food industry hascreated millions of new jobs at a time when other businesses have been firing workers. It now employs some of the poorest, most disadvantaged members of American society. It often teaches basic job skills to people who can barely read, whose lives have been chaotic or shut off from the mainstream. But the fast-food industry's attitude toward unions, overtime pay and the minimum wage suggests that its motives in employing the poor and the handicapped are not entirely altruistic.In much the same way that the fast-food industry changed our retail economy, eliminating small businesses and encouraging the spread of uniformity, fast food has transformed American agriculture.2.3 The reason that why fast food is so popular in AmericaHave you ever thought that why fast food is so popular in America? In my eyes, there are many reasons to it.2.3.1 Immigrants"You are what you eat." Nutrition experts often use this saying to pro mote better eating habits.What we put in our mouths does become a part of us. But we can look at thi s statement another way. What we eat reflects who we are--as people and a s a culture.The United States is a land of immigrants. So Americans eat food from many different countries. When people move to America, they bring their c ooking styles with them. That’s why you canfind almost every kind of ethnic food in America. But in some cases, Americans have adopted foods from other countries as favorites. So I consider , maybe the fast food have its specific taste for any people in the world.2.3.2 TimeThe second reason is the main reason. The American way of life is built around speed and efficiency. Every new advance in technology is built around being just a little faster and a little more connected. No wonder, time is scarce and worth saving in the United State. So they need for speed has changed not only what they eat and how they eat it, but also the way in which they view food. Instead of being something to be enjoyed and savored, it has become a means to an end. It is the means to temporarily removing hunger before they move on to the next task on our to-do list.Quality has become less important than it used to be. Perhaps this is why McDonald's satisfies now, when many years ago a mother would have viewed it as a diversion for her children or a cheap substitution instead of a real meal. Of course our taste buds have not become completely extinct which is perhaps another reason why McDonald's is so appealing: it's tasty.Americans living at a fast pace often just "grab a quick bite." Fast food restaurants offer people on the run everything from fried chicken to fried ri ce. Microwave dinners and instant foods make cooking at home a snap. Of course, one of the most common quick American meals is a sandwich. If it can fit between two slices of bread, Americans probably make a sandwic h out of it.Peanutbutterand jelly is an all-time American favorite. Americans on the go also te nd to eat a lot of "junk food." Potato chips, candy bars, soft drinks and othe r goodies are popular treats. Many people eat too many of these unhealthy s nacks.Ⅲ.ConclusionThroughout the world, American fast-food chains have become symbols of Western economic development, opening everywhere from Bulgaria to Western Samoa. They are often the first multinational corporations to enter a new market. As the fast-food industry has grown much more competitive in the United States, the major chains have looked to overseas markets as the source of their future growth. Unlike movies, bluejeans and pop music, fast food is the only form of American mass culture that people literally consume. By embracing an American diet, other countries are bound to experience many of the health problems that go with it. Perhaps a third of the American people are now overweight, a proportion that has greatly increased over the last quarter-century along with the consumption of fast food.All in all, because of their fast-paced society they have lost not only the time to cook a good meal, but also the ability to really appreciate a quality meal. While they may have a better understanding of nutrition, they rarely make use of that knowledge. Will America be the nation that is remembered for its need for speed and its dependence on fast food or is their hope that maybe they can change the way they live and eat. While they may never return to the glory days of the fifties when every meal waslovingly prepared by the quintessential house wife, perhaps they can reshape their current culture to be more health conscious, not only in terms of what they eat but also in terms of how they live their day to day lives.BibliographyAmerican Culture by Rachel L. 2002Eating and Fast Food by Brian Peter P. 2002 Fast Food Nation by Eric Schlosser 2001 Monitor Staff by Bridget Murray 2001The Fast Food Industry by Sara J. 2002《家具与室内装饰》史雯桦2004。
中西快餐文化差异及非典时期应对措施

饮食习惯
中式快餐注重饮食文化和 礼仪,而西式快餐则更加 简单随意,更多被视为休 闲食品。
中西快餐文化差异比较
中国传统饮食习惯与快餐文化- 总结词
详细描述:中国的快餐文化在近年来逐渐兴起,其发展与中国传统饮食习惯密不可分。中国菜系种类繁多,烹饪手法独特, 注重食物的色、香、味、形、器等方面的协调统一。在快餐领域,中式快餐如米饭套餐、盖浇饭、煲仔饭等深受消费者喜爱 ,满足了消费者对快速、方便、营养的需求。
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中西快餐文化差异对消费者的 影响
非典时期中西快餐行业的应对策略
总结词
非典时期,中西快餐行业采取了多种应 对策略,包括加强卫生管理、推出健康 营养套餐、开展线上订餐服务等。
VS
详细描述
为了应对非典带来的影响,中式快餐和西 式快餐都加强了卫生管理,特别是对食材 采购、加工制作和配送环节的卫生控制。 同时,许多快餐品牌还推出了健康营养套 餐,以满足消费者对健康饮食的需求。此 外,线上订餐服务也得到了快速发展,方 便了消费者在家享受外卖服务。
中西快餐文化差异及非典时 期应对措施
汇报人: 2024-01-09
目录
• 中西快餐文化概述 • 中西快餐文化形成背景 • 非典时期中西快餐业应对措施 • 中西快餐业发展现状与趋势 • 中西快餐文化差异对消费者的
影响 • 结论与建议
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中西快餐文化概述
中式快餐文化特点
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重视口味
中式快餐强调食物的口感和味道 ,注重食材的原汁原味和烹饪技 巧。
针对中西快餐文化差异,企业应深入了解目标 市场,调整产品口味和营销策略,以满足不同 消费者的需求。
针对市场需求变化,企业应灵活调整经营策略, 如增加线上订餐服务、推出健康营养套餐等,以 适应消费者需求。
美国快餐文化 英文作文

美国快餐文化英文作文英文:Fast food culture in America is a significant part of the country's culinary landscape. It has become a staple in the American diet and is deeply ingrained in the culture. Fast food restaurants, such as McDonald's, KFC, and Burger King, are ubiquitous in every corner of the country, offering convenience and affordability to consumers. The popularity of fast food can be attributed to its quick service, consistent taste, and affordable prices. It has become a go-to option for many people, especially those with busy lifestyles or limited budgets.One of the reasons why fast food is so popular in America is its convenience. With the fast pace of modern life, many people don't have the time or energy to cook a meal from scratch. Fast food provides a quick and easy solution for those who are on the go or simply don't want to spend a lot of time in the kitchen. Additionally, theconsistent taste of fast food is also a major draw for consumers. Whether you're in New York City or a small town in the Midwest, you can expect the same taste and quality from your favorite fast food chain.Another factor that contributes to the popularity of fast food is its affordability. In a country where the cost of living is high, fast food offers a budget-friendly option for people of all income levels. For example, a value meal at a fast food restaurant can often be cheaper than a meal at a sit-down restaurant. This makes it an attractive choice for families, students, and anyone looking to save money on dining out.However, the prevalence of fast food in America has also raised concerns about its impact on public health. The high levels of sodium, saturated fats, and added sugars in fast food can contribute to health issues such as obesity, heart disease, and diabetes. Despite efforts by some fast food chains to offer healthier options, such as salads and grilled chicken sandwiches, the majority of their menu items are still high in calories and unhealthy ingredients.中文:美国的快餐文化是美国饮食景观中的一个重要组成部分。
快餐文化形成的原因

快餐⽂化形成的原因“快餐”(fastfood)产⽣于美国。
20世纪80年代,随着麦当劳、肯德基等餐饮进驻中国,追求“快捷、⽅便”的观念逐步深⼊了⼈⼼,以”速度、效率”的⽂化潮流以及⽂化现象开⽀逐渐渗透到国⼈的⽣活之中。
国内学者有对快餐⽂化的各种解释,顾名思义,快餐⽂化就是形式短⼩、内容易懂的读物。
[1]最先提出这⼀说法的是容本镇,他在《⽂化快餐现象探析》中认为快餐⽂化是指那些内容上通俗易懂、同时具有知识性、娱乐性、短暂性的⽂化成品。
许瑞祥在《论快餐⽂化》中认为快餐⽂化就是便于⼈们快捷接受的⽂化形式。
[2]快餐⽂化具有快捷性、形象性、⼤众性三⼤特点。
快餐⽂化的形成并迅速发展与其特性有着不可分割的联系。
社会处在⼀个⾼速运转的状态,我们处在快速变化的时代,快餐⽂化的快捷性迎合了当代审美⽂化短暂、⽚段、零散的特性,有利于⽂化低成本地更新换代;快餐⽂化的形象性,使得⼈们的主观感受和兴趣取向在最短的时间内与社会群体和主流⽂化契合;快餐⽂化的⼤众性,迎合⼤众,符合⼤众⼝味,满⾜了最为⼴泛群体的精神⽂化需求,使得物质⽂明和精神⽂明发展不平衡的⽭盾在某种程度上得到暂时的缓和。
快餐⽂化的形成发展并不是被动的,在消费⽂化的背景下,利益的诱导、消费市场的调控、⽂化策略的制造推⾏,操纵着⼈们的⽂化消费和需求。
快餐⽂化往往会在商业利益的驱动下制造出来,其⽂化消费⼿段主要依靠媒体和⽹络,排斥那些没有商业利益的⽂化元素并强制传播推⾏某种具有利润空间的流⾏⽂化。
娱乐公司绞尽脑汁通过电视媒体举办歌唱⽐赛,婚介机构竭尽所能利⽤⽹络推⾏相亲节⽬,⼴告媒体想⽅设法借助科技⼿段穿插⼴告⽂化等,这些都是商业利益驱使下⽂化策略推⾏的快餐。
快餐⽂化的流⾏究其根本原因是,⼈们精神家园的丧失、内⼼的空虚致使⽂化趋于荒诞。
当今社会处在快速变化的时代,⽣活节奏变化⽆常。
外部⽣活加速的同时也导致了精神⽣活的加速,导致了⼈的感觉、认知、⼼情、趣尚的加速。
[3]⼈们缺乏那种纯净的状态去吸收⽂化中的精华,于是寄托梦想和表达⽣活意义的精英⽂化、核⼼⽂化、民族⽂化只会停留在书本、图书馆,⽽不是流传于社会,流传于⼈们的⼝⽿之间。
Fast food culture 中西方快餐文化

1.Fast food is the product of the high speed society. With fast food, one can spend less time in having dinner and more time in working, which means one can make more money than before. 2. Fast food always comes out in the form of convinience. Wherever you go, you can take fast food along with. That is to say one can have lunch on a bus or subway. 3.The last and most important feature of fast food is the advantage of its price. One can have quite enough without paying much.
LOGO
Fast food chains
KFC
McDonald
Burger King
Wendy's
Arby's
Pizza Hut
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Why Fast Food?
Time-in a hurry
Away from home
Money- not enough
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Some kinds of fast food
United Kingdom
3.The content of fast food pies has varied, with poultry (such as chickens) or wildfowl commonly being used.
有关快餐文化思考作文

有关快餐文化思考作文在平时的学习、工作或生活中,许多人都写过作文吧,借助作文人们可以反映客观事物、表达思想感情、传递知识信息。
那么,怎么去写作文呢?以下是WTT 的,,希望大家能够喜欢。
FastFood,译为快餐,发于美国,是为了满足快节奏生活的广大国民的需要而兴盛起来。
几十年来,逐渐形成肯德基、麦当劳之类的快餐品牌,也衍生了其他副产品,甚至于我们发现,这种快餐风也吹进了我们五千年的传统文化。
当孩子们吃着薯条汉堡的时候,也乐于接受人物生动、情节有趣的《三国演义》动画片,而不是几千页厚甸甸的教育读本;大人们也喜于观看掺入大量通俗搞笑台词的’电视剧,而不是抑扬顿挫文绉绉的京剧表演。
快餐之所以盛行,就在于它满足了大部分普通人眼下最迫切的需要。
这就不难理解为什么很少有人花时间去看沉甸甸的文字版历史文化读物,而是大多乐于以其他的方式,例如通过电视剧和电影,去了解那些历史,那些文化。
快餐文化的普及在名著被翻拍为电视剧上尤为突出。
我们欢迎这种大众口味的电视剧的出现,但对于一些把现代复杂的多角恋情强加到纯历史、纯文化的名著里,以求取高收视率的做法,不免心生厌恶,不敢苟同。
当下打开网络浏览,就会看到有人跳出来发表不满了,认为我们这是在抛弃和篡改引以为荣的五千年传统文化,认为大众的欣赏需求被大量名著里改编的剧情粗俗“同化”了,丧失了甄别真伪的动机。
他们提出了“复兴传统文化”的口号。
于是,近些年来逐渐兴起了办古学,例如上海的孔学院,让孩子们着青衫,扮儒生,摇头晃脑学习《四书五经》,说话谈吐讲究“之乎者也”。
政府也积极地对节假日安排进行适当调整,清明节、端午节等传统节日又再度被提及,与此相关的文化在一定程度上也走上了复兴正规。
但同时我们也要看到,快餐文化在很大程度上是成功的。
有很多学者都用一种通俗易懂的方式来阐述文化,并广为大众所接受。
例如,易中天幽默解读《三国演义》,于丹则以我们乐见的说事方式巧解《论语》。
据调查统计,因两人独特的阐释方式,在社会上引发了重读《三国演义》和《论语》的热潮。
西方快餐文化英语考研作文

西方快餐文化英语考研作文Title: The Impact of Western Fast Food Culture on Society。
Fast food culture, originating in the West, has permeated societies across the globe, reshaping dietary habits, social norms, and health landscapes. As a phenomenon of globalization, its influence is profound and multifaceted, prompting both admiration and concern. Inthis essay, we delve into the implications of Western fast food culture, exploring its effects on individuals, communities, and public health.At its core, fast food embodies convenience and efficiency, catering to the fast-paced lifestyles of modern society. With its widespread availability, affordability, and consistent taste, it has become a staple in the diets of millions worldwide. However, this convenience comes at a cost. The high levels of saturated fats, sugars, and sodium present in most fast food items contribute to a range ofhealth issues, including obesity, diabetes, and cardiovascular diseases. Moreover, the excessive consumption of processed foods has been linked to mental health disorders such as depression and anxiety.Furthermore, Western fast food culture has reshaped social dynamics and cultural norms. The proliferation of fast food chains has transformed dining experiences, emphasizing speed and convenience over traditional communal meals. Families and friends, once accustomed to gathering around the dinner table, now often opt for quick meals on the go, sacrificing valuable bonding time. Additionally, the ubiquity of fast food advertising and marketing tactics has influenced consumer behavior, especially among impressionable youth, leading to a generation with a predisposition towards unhealthy eating habits.Moreover, the globalization of fast food hassignificant economic implications, both locally and globally. While multinational fast food corporations profit from expanding their market reach, local businesses and traditional cuisines often struggle to compete. This canlead to cultural homogenization and the loss of culinary diversity, as indigenous foods are overshadowed by standardized fast food offerings. Furthermore, the reliance on processed ingredients and mass production methods in the fast food industry can exacerbate environmental degradation and contribute to issues such as deforestation, pollution, and climate change.Despite these challenges, efforts to mitigate the negative impacts of Western fast food culture are underway. Health advocacy groups and policymakers are advocating for improved nutrition labeling, menu transparency, andstricter regulations on advertising to children. Additionally, there is a growing trend towards healthier fast food alternatives, with many chains offering options such as salads, grilled proteins, and plant-based alternatives. Furthermore, grassroots movements promoting sustainable and locally sourced ingredients are gaining momentum, encouraging consumers to make more informed choices about their food consumption.In conclusion, Western fast food culture has profoundlyinfluenced societies worldwide, shaping dietary habits, social norms, and economic landscapes. While its convenience and affordability are undeniable, its negative impacts on public health, social cohesion, and cultural diversity cannot be ignored. By fostering greater awareness, promoting healthier alternatives, and supporting local food systems, we can strive towards a more balanced and sustainable approach to food consumption, ensuring thewell-being of individuals, communities, and the planet.。
速食文化文档

速食文化简介速食文化(Fast Food Culture)是指在现代快节奏的社会中,快餐食品迅速发展并深入人心的一种文化现象。
速食文化以快捷、方便、经济为特点,影响了人们的饮食习惯、生活方式和社交行为。
本文将从速食文化的起源、发展、影响等方面进行探讨。
起源和发展速食文化的起源可以追溯到20世纪初,当时美国的快餐连锁店开始兴起。
其中,麦当劳(McDonald’s)的创立者雷·克罗克(Ray Kroc)在1955年推出了快速服务餐厅模式,这种模式迅速获得了成功,并成为全球快餐行业的标志性商业模式。
随着工业化和城市化的发展,人们的生活节奏越来越快,越来越多的人选择在快餐店用餐。
为了满足人们对快捷餐饮的需求,快餐店开始提供更多的快餐产品,如汉堡、炸鸡、薯条等,这些产品以其方便、快捷的特点赢得了大众的喜爱。
随着全球化的推进,速食文化迅速传播到世界各地。
麦当劳、肯德基、必胜客等知名快餐品牌进入了非洲、亚洲、拉丁美洲等地,深受当地人的欢迎。
同时,也有越来越多的本土快餐品牌崛起,如中国的汉堡王、印度的达巴鸡等。
速食文化的影响饮食习惯的改变速食文化对人们的饮食习惯产生了深远影响。
由于快餐食品制作工艺简单、价格便宜,人们更倾向于选择快餐作为日常饮食的一部分。
这种快餐食品通常富含高热量、高钠和高糖分,容易导致肥胖和慢性病的发生。
因此,速食文化也引发了健康饮食的讨论和关注。
生活方式的改变速食文化的兴起改变了人们的生活方式。
快餐店的扩张给人们提供了方便快捷的用餐选择,节省了大量的时间和精力。
越来越多的人选择在快餐店用餐,而不是自己亲自烹饪。
这种生活方式的改变也导致了人们社交行为的改变,快餐店成为人们休闲聚会和社交活动的场所。
经济影响速食文化对经济产生了积极影响。
快餐店的兴起带动了食品加工、配送和销售等一系列相关行业的发展,为社会创造了大量就业机会。
与此同时,快餐品牌的全球扩张也带动了跨国贸易的增长和国际经济的发展。
美国快餐文化中英文版

Chicken loaf
McChicken
French fries
sundae
pie
Milk shake
Soft drinks
Less of time in having dinner More time in working and making money Convenience
更少的时间在 吃晚饭 更多的时间在 工作和赚钱
Obesity Risk Dull taste
Be short of nutrition
Decrease the immune ability
Started as a drive-in restaurant drivein the U.S., it has its outlets spread across all the continents. The founding fathers were Dick and Mac McDonalds. It sells food items ranging from hamburgers, milk, coffee, soft drinks, French fries food culture
如今,“麦当劳”这一品牌已被世界各地的人们 如今, 麦当劳” 所熟知
Nowadays," McDonald's " brand around the world have been known
1948年, 国 年 唐 纳 妇, 诺 边开办
查德 .麦 克 加 尼亚 圣贝纳 尼亚 家麦当劳 家麦当劳 厅。In
开始作为一家餐馆在美国, 开始作为一家餐馆在美国, 它有其网点遍布各大洲。 它有其网点遍布各大洲。开 国元勋们迪克和麦当劳。 国元勋们迪克和麦当劳。它 出售食品项目从汉堡,牛奶, 出售食品项目从汉堡,牛奶, 咖啡,软饮料, 咖啡,软饮料,炸薯条和奶 昔。
中国快餐文化英文作文

中国快餐文化英文作文英文:Fast food culture in China has been rapidly developingin recent years. With the fast-paced lifestyle of modern society, people are increasingly turning to fast food as a convenient and quick meal option. Chinese fast food has its own unique characteristics that set it apart from Western fast food.One of the most popular types of Chinese fast food is the "jianbing" (煎饼), a type of savory crepe filled with egg, crispy fried dough, scallions, and a variety of sauces. It is a popular breakfast food that can be found on almost every street corner in China. Another popular Chinese fast food is the "roujiamo" (肉夹馍), a type of sandwich madewith flatbread and filled with marinated pork.In addition to these traditional Chinese fast foods, Western fast food chains such as McDonald's and KFC havealso become extremely popular in China. However, these chains often offer menu items that are tailored to the Chinese market, such as rice dishes and tea-flavored desserts.Despite the convenience and popularity of fast food in China, there are also concerns about its health implications. Many Chinese fast food dishes are high in sodium and fat, which can lead to health problems such as obesity and high blood pressure.Overall, Chinese fast food culture is a reflection of the fast-paced lifestyle of modern society. While it offers convenience and a quick meal option, it is important to be mindful of the potential health risks associated with consuming too much fast food.中文:中国的快餐文化近年来快速发展。
英文版快餐文化

快餐文化fast food culture, 德克士Dicos 麦当劳McDonald's 肯德基KFC (Kentucky Fried Chicken) 必胜客Pizza Hut快餐文化比喻追求速成\通俗\短期流行,不注重深厚积累和内在价值的文化思潮。
快餐店传到了中国,发生了质的变化,这是非常可悲的。
原本在国外,快餐之所以成为快餐,就是因为它有耗时少的优点,然而肯德基进入了中国市场后,由于价格过高的缘故,一般普通家庭去一次肯德基算得上是件隆重的事,需要经过周密的考虑,系统的安排,然后一家几口人风风火火的挤进人满为患的店里,花上半个小时的时间点菜抢坐位,之后才安稳的做在座位上细细地品味“上校鸡块”的美味,笑着颜开地吃上个把时辰,最后满足地归家,却还没有几个能够吃饱。
FAST FOOD: is the term given to food that can be prepared and served very quickly. While any meal with low preparation time can be considered to be fast food, typically the term refers to food sold in a restaurant or store with preheated or precooked ingredients, and served to the customer in a packaged form for take-out/take-away. A: Yes, you can find all kinds of Chinese and foreign restaurants in China. With ever changing lifestyles, more and more people are becoming busier at work, so they are spending less time cooking food at home.B: People are living in a much faster society now. They are attaching greater value to time, efficiency and convenience, so many people are choosing to dine out to relieve the hassle of cooking for themselves. The rise of the fast food industry is playing a great part in this change of life style.A: The Chinese fast food market has been seeing an upsurge in business. Online surveys show that most office workers have fast food for their lunch and even supper on weekdays. And many community residents also choose fast food quite often because of its convenience and comparatively low price.B: Although China has one of the world's longest culinary traditions, the fast food industry began to grow only in 1987, when KFC entered the Chinese market and established its first location in Beijing.A: The entry of KFC brought the idea of "fast food" to the Chinese people. Its booming business prompted the chain to open more branches around the country.B: KFC's success in China provided a big incentive to other global fast food chains. McDonald's and Pizza Hut followed suit in 1990, and later, more leading foreign fast food enterprises came to grab a share of the pie.A: Foreign fast food restaurants quickly won over local customers, especially the younger generation, because of their attractive décor, relaxed dining atmosphere and exotic food as well as quick, efficient service.B: As more and more Western fast food chains establish their presence in China and expand their outlets nationwide, they have had a great impact on the traditional Chinese catering industry. Many Chinese entrepreneurs ambitiously sought to realize the development of homegrown fast food chains to compete with the Western newcomers. Some of them have succeeded, but some have ended in failure.Criticism of fast food:Fast food has come under criticism over concerns ranging from claimed negative health effects, alleged animal cruelty, cases of worker exploitation, and claims of cultural degradation via shifts in people's eating patterns away from traditional foods. Fast food chains have come under fire from consumer groups, such as the Center for Science in the Public Interest, a longtime fast food critic over issues such as caloric content, trans fats and portion sizes.Social scientists have highlighted how the prominence of fast food narratives in popular urban legends suggests that modern consumers have an ambivalent relationship (characterized by guilt) with fast food, particularly in relation to children.[1]This guilt is projected onto processed food, where bizarre tales of contamination and lax standards are widely believed.Some of the concerns have led to the rise of the Slow Food, or local food movements. These movements seek to preserve local cuisines and ingredients, and directly oppose laws and habits that favor fast food choices. Proponents of the slow food movement try to educate consumers about what its members considers the richer, more varied and more nourishing tastes of fresh, local ingredients that have been recently harvested.Disadvantage:fast foodIn modern society, many people like fast food. Because it is very convenient. People can eat it in the car,or on the road or take it to home. It saves much time.So it's popular with modern people.However,there are also disadvantages of the fast food.First,fast food is often rich in fat.It can make people fat. Second,fast food is not good for people's health.It often lacks of useful things which is good for keeping health.Besides,fast food may cause cancer.So it's very dangerous to eat fast food.Fast Food Kills the MoodThe foods we eat have a direct impact on our physical—and sexual—health.Fast food is becoming more and more popular in China , especially among children and teenagers .There are several reasons for its popular . First , it is very convenient and saves a lot of time . You just go into a fast food restaurant , order your food , and your food is ready in time . Second , you can either eat it there or take it away . Third , the envronment of fast food restaurants is both clean and comfortable . Fourth , it has excellent service , and the quality of food is guaranteed . However , it terns of nutrition , IT is usually not a balanced diet and low in nutrittional value .Fast food is only a good choice when you are in a hurry and turn to it once in a while . But for people , especially children , eat fast food as little as possible .。
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The background
United Kingdom
1. The development of trawler fishing in the midnineteenth century led to the development of a British favourite, fish and chips, and the first shop in 1860.
4.As well as its native cuisine, the UK has adopted fast food from other cultures, such as pizza, kebab, and curry. More recently, healthier alternatives to conventional fast food have also emerged.
2.In the Middle Ages, large towns and major urban areas supported numerous vendors that sold dishes such as pies, pasties, flans, waffles, wafers, pancakes and cooked meats.
3.As in Roman cities during antiquity, many of these establishments catered to those who did not have means to cook their own food, particularly single households and could not afford housing with kitchen facilities and thus relied on fast food.
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Fast Food Culture
By:11英本(6)班 31 邱丽洁 34 高慧敏 35 陈相慧 36 刘丽珊 3ood is the term given to food that
can be prepared and served very quickly,while any meals with low preparation time can be considered to be fast food.Typically,the term refers to food sold in a restaurant or store with preheated or precooked imfredients and served to the costomer in a packaged form for take-out.
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Contents
1
The background
2
Fast food chains
3
Some kinds of fast food
4 Advantages/Disadvantages
5
Chinese fast food
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The background
Pre-modern Europe
1.living in insulae, multi-story apartment blocks, depended on food vendors for much of their meals.
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Fast food chains
McDonald Wendy's
KFC
Burger King
Pizza Hut
Arby's
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Why Fast Food?
Time-in a hurry
Away from home
Money- not enough
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Some kinds of fast food
3.Curb service was introduced in the late 1920s and was mobilized in the 1940s when carhops strapped on roller skates.
4.The United States has the largest fast food industry in the world, and American fast food restaurants are located in over 100 countries.
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The background
United States
1.As automobiles became popular and more affordable following World War I, drive-in restaurants were introduced.
2.The American company White Castle is generally credited with opening the second fast food outlet and first hamburger chainin 1921.
Nearly from its inception, fast food has been designed to be eaten "on the go," often does not require traditional cutlery, and is eaten as a finger food. Common menu items at fast food outlets include fish and chips, sandwiches, pitas, hamburgers, fried chicken, french fries, onion rings, chicken nuggets, tacos, pizza, hot dogs, and ice cream, though many fast food restaurants offer "slower" foods like mashed potatoes and salads.
2. British fast food had considerable regional variation. Sometimes the regionality of a dish became part of the culture of its respective area.
3.The content of fast food pies has varied, with poultry (such as chickens) or wildfowl commonly being used.