商务英语名词解释

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商务英语阅读名词解释

Chapter1

1.global company : a company that integrates its international biz activities.

2.Stable : the entire range of products a company has or produces

3.Joint venture : a partnership that is formed by two or more parties cooperating in some special biz activities.

4.Merger & acquisition : combining of two or more entities through the direct acquisition by the net assets of the other.

5.Consumer market: an organized group of buyers and sellers of a particular product that are affected by its demand and supply.

6.Distribution channel: all the organizations and people involved in the physical movement of goods and services from producer to consumer.

7.Listed company : a company whose shares have been quoted by the Stock Exchange.

8.Marketing savvy : understanding and knowledge of how goods and services are marketed.

9.Industrial complex(工业生产基地) : a manufacturing area that consists of many different factories turning out different products.

10. brand recognition : a product or products that has or have been recognized and appreciated by local consumers.

11. specialty shop : an outlet that deals in or sells a particular line of products.

12. household name : a brand, person, company, etc. that is known to all or very popular in a place.

13. loss-maker : a biz that continually makes no profit.

14. home country : the country on which a multinational corporation’s HQs is based.

15. quota : a restriction on the quantity of imports of a particular product that a country impose.

16. organizational culture : the common values, behavior patterns, institutions, and so on among

employees of a corporation.

17. market economy : an economy in which the market is used to determine resource allocation, prices, and investments.

Chapter 2

1.new economy : a different form of economy that is mainly supported by IT sector and

characterized by knowledge-based economy instead of manufacturing.

bor force : all of the people in a country or in a region that are employed or are likely to be

employed in the future.

3.bubble economy : an economy that primarily depends on banking, financial market and other

transient operation.

4.venture capital : funds that are invested in new plants or hi-tech startups open to large risk of

loss.

cycle : A period of time that a biz goes through consists of four stages---boom繁荣,

recession衰退, depression萧条, recover复苏.

6.stock market : a stock exchange that deals in stocks and shares.

7.deregulation : the ending of the existing system of regulations, especially by the government.

8.public offering : a nonexclusive issue to the general public either bonds or stock by a firm in

order to raise funds.

9.bottleneck : difficulties or things that are more likely hinder normal production or prevent

smooth economic development.

rmation tech信息技术: all devices and knowledge that are required to manage any kind

of data.

11.Treasury bill短期国债:A short-term obligation of the U.S. Treasury, having a maturity

period of one year or less and sold at a discount from face value.短期国库券:美国财政部发行的一种短期债券,一年或少于一年到期,以票面价值打折的形式出售.

Treasury bond : 长期国债T-bonds have maturity’s greater than 10 years.

T-note : 中期国债has maturity ranging from 2 to 5 years.

plan : future actions to be taken by a company, concerning products, production, market,

investment, etc.

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