电子商务英语单词复习资料
电子商务英语词汇大全掌握电子商务领域的重要英语词汇把握商机
电子商务英语词汇大全掌握电子商务领域的重要英语词汇把握商机电子商务英语词汇大全:掌握电子商务领域的重要英语词汇,把握商机在如今数字化和全球化的时代,电子商务已经成为商业运营中不可忽视的一部分。
无论是为了拓展市场,还是为了与国际客户交流,掌握电子商务领域的英语词汇变得至关重要。
本文将为您提供一份电子商务英语词汇大全,助您更好地理解和应用电子商务。
1. E-commerce - 电子商务- Definition: The buying and selling of goods and services conducted over electronic systems such as the internet.- Sentence: With the rise of e-commerce, many traditional retailers have started to develop their online presence.2. Online marketplace - 网上市场- Definition: A website or platform where buyers and sellers engage in transactions.- Sentence: Amazon and Alibaba are two famous online marketplaces that provide a wide range of products.3. Digital marketing - 数字营销- Definition: Promoting products or services through digital channels, such as social media, search engines, and email marketing.- Sentence: Digital marketing has become an essential strategy for businesses to reach their target audience.4. B2B (Business-to-Business) - 企业对企业- Definition: The exchange of goods or services between businesses.- Sentence: Many manufacturers rely on B2B platforms to connect with suppliers and distributors.5. B2C (Business-to-Consumer) - 企业对消费者- Definition: The exchange of goods or services from businesses to consumers.- Sentence: Online retailers are focused on enhancing the B2C shopping experience to attract more customers.6. Dropshipping - 代发货- Definition: A retail fulfillment method where the seller does not keep products in stock, but instead transfers customer orders and shipment details to a manufacturer or supplier who directly ships the products to the customer.- Sentence: Dropshipping has gained popularity among entrepreneurs due to its low startup costs and ease of operation.7. Payment gateway - 支付网关- Definition: A platform that authorizes payments for e-commerce transactions.- Sentence: Integrating a secure payment gateway is crucial for online businesses to facilitate smooth and secure transactions.8. CRM (Customer Relationship Management) - 客户关系管理- Definition: A system or strategy for managing and analyzing customer interactions and data to improve business relationships.- Sentence: Many companies use CRM software to keep track of customer preferences and provide personalized services.9. SEO (Search Engine Optimization) - 搜索引擎优化- Definition: The practice of optimizing websites to rank higher in search engine results pages.- Sentence: By implementing effective SEO strategies, businesses can increase their visibility online and attract organic traffic.10. Data analytics - 数据分析- Definition: The process of collecting, analyzing, and interpreting data to gain insights and make informed business decisions.- Sentence: Data analytics helps businesses identify market trends and customer behavior to develop effective marketing strategies.11. Mobile commerce - 移动商务- Definition: Conducting commercial transactions through mobile devices, such as smartphones and tablets.- Sentence: The rise of mobile commerce has transformed the way consumers shop and interact with businesses.12. Cross-border e-commerce - 跨境电子商务- Definition: The online sale of goods or services between businesses and consumers in different countries.- Sentence: Cross-border e-commerce has opened up new opportunities for businesses to access global markets.在电子商务领域成功运营,不仅需要了解上述关键英语词汇,还需要不断学习和掌握行业的最新趋势和技术。
电子商务英语词汇大全了解电子商务平台在线交易和电子支付的英文英语词汇
电子商务英语词汇大全了解电子商务平台在线交易和电子支付的英文英语词汇在当今数字化时代,电子商务已成为商业活动的主要形式之一。
为了在电子商务领域更好地理解和沟通,掌握相关的英语词汇是至关重要的。
本文将为您提供一份电子商务英语词汇大全,帮助您更深入地了解电子商务平台、在线交易和电子支付的相关术语。
一、电子商务平台相关词汇1. E-commerce platform - 电子商务平台2. Online marketplace - 在线市场3. Electronic storefront - 电子商店4. Online storefront - 在线商店5. B2B (Business-to-Business) platform - 企业对企业平台6. B2C (Business-to-Consumer) platform - 企业对消费者平台7. C2C (Consumer-to-Consumer) platform - 消费者对消费者平台8. M-commerce (Mobile commerce) platform - 移动商务平台9. Social commerce platform - 社交商务平台10. P2P (Peer-to-Peer) platform - 点对点平台二、在线交易相关词汇1. Online transaction - 在线交易2. Order placement - 订单下单3. Shopping cart - 购物车4. Payment gateway - 支付网关5. Checkout process - 结算流程6. Product listing - 商品清单7. Product description - 商品描述8. Shipping address - 收货地址9. Delivery options - 配送选项10. Customer reviews - 用户评价三、电子支付相关词汇1. Electronic payment - 电子支付2. Online payment - 在线支付3. Credit card payment - 信用卡支付4. Debit card payment - 借记卡支付5. E-wallet - 电子钱包6. Digital currency - 数字货币7. Payment processing - 支付处理8. Payment confirmation - 支付确认9. Payment security - 支付安全10. Payment gateway integration - 支付网关集成四、其他相关词汇1. E-business - 电子商务2. E-marketing - 电子营销3. Online advertising - 在线广告4. Customer relationship management (CRM) - 客户关系管理5. Logistics - 物流6. Supply chain management - 供应链管理7. Data analytics - 数据分析8. Cybersecurity - 网络安全9. Mobile app development - 移动应用开发10. User experience (UX) - 用户体验以上只是电子商务领域中的部分重要词汇,希望能对您在学习和实践过程中有所帮助。
电子商务平台英语词汇大全了解电商平台运营的关键词
电子商务平台英语词汇大全了解电商平台运营的关键词在当今数字化时代,电子商务平台已经成为了商业运营的重要方式之一。
为了更好地了解和运营电商平台,掌握相应的英语词汇是至关重要的。
本文将为您提供一份电子商务平台英语词汇大全,帮助您更好地理解和应用于电商平台运营。
一、平台基础词汇1. E-commerce(电子商务): It refers to the buying and selling of goods and services over the internet.2. Platform(平台): It is a digital space or website that provides a place for businesses and customers to interact and conduct transactions.3. Online Marketplace(在线市场): It is a platform where multiple sellers can sell their products or services to customers.4. B2B(Business-to-Business)(企业对企业): It refers to the business transactions between two or more companies.5. B2C(Business-to-Consumer)(企业对消费者): It refers to the business transactions between a company and individual consumers.6. C2C(Consumer-to-Consumer)(消费者对消费者): It refers to the business transactions between individual consumers.7. M-commerce(Mobile Commerce)(移动商务): It refers to the buying and selling of goods and services through mobile devices.8. Payment Gateway(支付网关): It is an online service that processes payments from customers to sellers.9. Logistics(物流): It refers to the process of planning, implementing, and controlling the flow of goods from the point of origin to the point of consumption.10. Customer Support(客户支持): It refers to the assistance and guidance provided to customers regarding products, services, or any other issues they may have.二、电商平台功能词汇1. Product Listing(产品列表): It refers to the display and description of products or services on the platform.2. Search Engine Optimization(搜索引擎优化): It is the process of improving the visibility and ranking of a website in search engine results.3. User Interface(用户界面): It refers to the visual elements and design that allow users to interact with the platform.4. Shopping Cart(购物车): It is a virtual cart that allows users to store selected items before checkout.5. Wish List(心愿单): It is a feature that allows users to save and track products they are interested in purchasing.6. Order Tracking(订单跟踪): It is the ability for customers to track the status and location of their orders.7. Customer Reviews(客户评价): It is the feedback and opinions provided by customers regarding their experience with a product or service.8. Seller Rating(卖家评级): It is the evaluation and rating given to sellers based on their performance and customer satisfaction.9. Promotions(促销活动): It refers to the marketing activities and offers aimed at attracting customers and increasing sales.10. Analytics(分析): It refers to the collection and analysis of data to gain insights and make informed business decisions.三、电商平台营销词汇1. Target Audience(目标受众): It refers to the specific group of people that a marketing campaign is aimed at.2. Social Media Marketing(社交媒体营销): It is the use of social media platforms to promote products or services.3. Influencer Marketing(影响者营销): It is a form of marketing where influential individuals promote products or services to their followers.4. Email Marketing(电子邮件营销): It is the use of email to send promotional messages, updates, or newsletters to customers.5. Content Marketing(内容营销): It is a marketing strategy that involves creating and sharing valuable, relevant, and consistent content to attract and retain customers.6. Paid Advertising(付费广告): It refers to the practice of paying for ad space on platforms to promote products or services.7. Affiliate Marketing(联盟营销): It is a performance-based marketing strategy where affiliates earn a commission for promoting products or services.8. Conversion Rate Optimization(转化率优化): It is the process of improving the percentage of website visitors who take the desired action, such as making a purchase or filling out a form.9. Retargeting(再营销): It is a technique that involves showing ads to users who have previously visited a website, encouraging them to return and complete a purchase.10. Viral Marketing(病毒式营销): It is a marketing strategy that aims to create content that spreads rapidly and widely among the target audience.总结:通过学习和掌握电子商务平台的英语词汇,您将能更深入理解和运营电商平台,为您的电商业务带来更多机遇。
电子商务英语词汇表
电子商务英语词汇表电子商务英语词汇表在当今全球化的商业环境中,电子商务已经成为企业和个人发展的重要策略。
为了更好地适应这一趋势,掌握电子商务相关的英语词汇是至关重要的。
本文将为您提供一份详尽的电子商务英语词汇表,帮助您扩展商务领域的词汇量。
一、电子商务基础词汇1. Electronic Commerce(电子商务)- The buying and selling of goods and services over the internet.2. Online Shopping(网上购物)- The act of purchasing products or services through the internet.3. E-marketplace(电子市场)- An online platform where buyers and sellers come together to conduct business transactions.4. E-tailer(电子零售商)- An online retailer that sells products directly to consumers.5. B2B (Business-to-Business)(企业对企业)- Electronic transactions between businesses.6. B2C (Business-to-Consumer)(企业对消费者)- Electronic transactions between businesses and consumers.7. E-payment(电子支付)- The electronic transfer of funds for online purchases or transactions.8. SSL (Secure Sockets Layer)(安全套接层)- A security protocol that ensures secure communication between a website and its users.9. E-commerce Platform(电子商务平台)- Online software or application that enables businesses to sell products or services online.二、电子商务经营词汇1. Digital Marketing(数字营销)- Online marketing activities to promote products or services using digital channels.2. SEO (Search Engine Optimization)(搜索引擎优化)- Strategies and techniques to improve the visibility and ranking of a website in search engine results.3. SEM (Search Engine Marketing)(搜索引擎营销)- Online advertising to promote websites by increasing their visibility in search engine results.4. Social Media Marketing(社交媒体营销)- Marketing activities that utilize social media platforms to engage with the target audience and promote products or services.5. Content Marketing(内容营销)- Creating and distributing valuable and relevant content to attract and retain customers.6. Conversion Rate(转化率)- The percentage of website visitors who complete a desired action, such as making a purchase or filling out a form.7. Customer Acquisition(获客)- The process of attracting new customers to a business.8. Customer Retention(客户保留)- Strategies and activities aimed at keeping existing customers and encouraging repeat purchases.9. CRM (Customer Relationship Management)(客户关系管理)- A system or strategy to manage and analyze interactions with current and potential customers.10. Click-through Rate (CTR)(点击率)- The ratio of users who click on a specific link to the number of total users who view a page or advertisement.三、电子商务技术词汇1. E-commerce Website(电子商务网站)- An online platform that facilitates buying and selling of products or services.2. Mobile Commerce(移动商务)- Electronic transactions conducted through mobile devices, such as smartphones or tablets.3. Responsive Design(响应式设计)- A website design that adjusts and adapts to different screen sizes, ensuring optimal viewing experience across multiple devices.4. Cloud Computing(云计算)- The practice of storing and accessing data and programs over the internet instead of using local servers or hard drives.5. Big Data(大数据)- Large and complex data sets that can be analyzed to reveal patterns, trends, and associations.6. Artificial Intelligence (AI)(人工智能)- The simulation of human intelligence by computer systems to perform tasks such as natural language processing, problem-solving, and learning.7. Blockchain(区块链)- A decentralized and transparent digitalledger that records transactions across multiple computers.8. Data Encryption(数据加密)- The process of converting data into a code to prevent unauthorized access.9. API (Application Programming Interface)(应用程序接口)- A setof rules and protocols that allow different software applications to communicate with each other.结语通过掌握这些电子商务相关的英语词汇,对于参与和拓展电子商务领域的工作或学习将会非常有帮助。
电子商务英语词汇表
电子商务英语词汇表电子商务英语词汇表1. IntroductionThe rapid development of electronic commerce has led to an increased demand for understanding and using e-commerce vocabulary in English. This article aims to provide a comprehensive e-commerce English vocabulary list to facilitate communication and comprehension in this field.2. Online Marketplaces- Online marketplace: An electronic platform that connects buyers and sellers for the purpose of buying and selling products or services.- E-commerce platform: A digital system that enables businesses to conduct their operations online, including managing inventory, processing payments, and facilitating transactions.- Digital storefront: A virtual space where businesses showcase and sell their products or services online.- Auction site: An online platform where users can bid on items and the highest bid wins the auction.3. Payment Methods- Credit card: A plastic card issued by a financial institution that allows the cardholder to borrow funds for purchases.- Debit card: A card issued by a bank that allows the cardholder to make payments by deducting funds directly from their bank account.- E-wallet: An electronic device or online service that allows individuals to make electronic transactions, including online purchases.- Mobile payment: The use of mobile devices, such as smartphones, to make payments for goods or services.4. Logistics and Shipping- Fulfillment center: A warehouse where products are stored, processed, and shipped to customers after an order is placed online.- Shipping carrier: A company that specializes in transporting goods from one location to another.- Tracking number: A unique identifier assigned to a package that allows customers to track the progress of their shipment.- Delivery confirmation: Notification received by the customer to confirm that the package has been successfully delivered.5. Marketing and Advertising- SEO (Search Engine Optimization): The process of improving a website's visibility on search engine results pages through organic (non-paid) search results.- PPC (Pay-per-click): An online advertising model in which advertisers pay a fee each time their ad is clicked.- Conversion rate: The percentage of website visitors who take a desired action, such as making a purchase or filling out a form.- Influencer marketing: A form of marketing that focuses on using influential individuals to promote a product or service.6. Customer Service- Live chat: A real-time communication feature that allows customers to chat with a representative of a business online.- FAQ (Frequently Asked Questions): A list of commonly asked questions and answers that help customers find information without contacting customer support directly.- Return policy: A set of rules and procedures that outline how customers can return or exchange products they are not satisfied with.- Customer satisfaction survey: A questionnaire used to gather feedback from customers regarding their level of satisfaction with a product or service.7. Security and Privacy- SSL (Secure Sockets Layer): A security protocol that encrypts data transmitted between a user's browser and a website.- Phishing: A fraudulent attempt to obtain sensitive information, such as usernames, passwords, and credit card details, by disguising as a trustworthy entity.- Two-factor authentication: A security measure that requires users to provide two different types of identification before gaining access to a system or service.- Data breach: The unauthorized access, acquisition, or disclosure of sensitive information.8. ConclusionThis e-commerce English vocabulary list serves as a valuable resource for individuals seeking to enhance their understanding and usage of e-commerce terms in English. By familiarizing oneself with these words and phrases, practitioners in the e-commerce industry can effectively communicate and navigate through the rapidly evolving world of electronic commerce.。
电子商务专业英语词汇表
《电子商务英语词汇表》Chapter 1:Overview of Electronic Commerce The open case :Dell —Using E-Commerce for Success【教课内容】1、掌握“ Dell —Using E-Commerce for Success”中的专业及非专业词汇及用法:(1) Dell ——戴尔公司(2) PC(personal computer)——个人电脑(3) mail order——邮件订单(经过邮件产生订单)(4) configure ——配置(5) customized ——定制的(6) build-to-order——按单生产(7) cornerstone ——奠定石(8) business model ——商业模型(9) snail mail——蜗牛邮寄(10)Web——网页(11)online-order-taking——在线订购(12)network switches——网络互换设备(13)auction ——拍卖(14)refurbished——翻新的(refurbished computers,翻新机)(15)Business-to-business——B2B(16)Premier Dell Service ——“首要客户服务”(大客户、重要客户服务)(17)direct marketing online——网上直销(18)notebook ——笔录本电脑(19)desktop ——桌面电脑(20)e-procurement ——电子采买(21)purchasing agents——采买代理、采买部门(22)preconfigured——早先配置的(23)order fulfilled——订单执行(24)e-working ——电子办公网(25)portal ——门户,这里作“接口”(26)tender ——招标(27)exchange——交易(系统)(28)shipper ——运输商(29)logistics——后好学,这里作“物流”,logistics companies,物流公司(30)inventories——库存(31)application——应用软件(32)consulting services——咨询服务(33)communication system ——通信系统(34)e-collaboration——电子合作(35)web service —— web服务(36)ERP(Enterprise resource planning)——公司资源整合(37)E-customer service——电子客户服务(38)CRM(Customer relationship management)——客户关系管理(39)demand-planning ——需求计划(40)factory-execution——生产执行(41)order-to-delivery——按单配送(42)high-performance ——高性能,这里做“高绩效”(43)factory-scheduling——生产计划、生产进度(44)profit——利润(45)initial public offering (IPO)——证券(46)charity——慈善(47)National Cristina Foundation——国家救援基金会(48)students at risk——贫穷学生(49)economically disadvantaged persons——经济困难的人群(50)recycling program——回收计划(51)urban ——城市(52)reassemble ——从头组装(53)educational institutions——教育机构(54)stage ——演出(55)consumer electronics——花费电子化Electronic Commerce: Definition and Concept【教课内容】1、掌握“ Electronic Commerce: Definition and Concept”中的专业及非专业词汇及用法:(1) electronic commerce——电子商务(2) e-commerce——电子商务(3) guru ——大师(领袖、威望)(4) commerce——商务(5) e-business ——电子业务(电子商务)(6) business partners——商业伙伴(7) collaborate ——合作(8) conducting ——执行、实行(9) transactions ——交易(10)artificial intelligence——人工智能(11)data processing——数据办理(12)decision making——决议支持(13)decision making system——决议支持系统(14)policymaking ——政策拟订(15)profound ——深刻的(16)industry structure——家产构造、行业构造(17)consumer segmentation ——客户切割(18)commercial ——商业(19)trade ——贸易(20)delivery——交托(21)transact ——交易(22)e-business ——电子业务(23)dimension ——维度(24)brick-and-mortar——砖加水泥(25)pure-play ——专营的(电子商务)(26)click-and-mortar——鼠标加水泥(27)value-added-networks——增值网(28)inter-organizational——跨组织的(29)intra-organizational——组织内部的(30)routine ——老例The EC Framework, Classification, and Content【教课内容】1、掌握“ The EC Framework, Classification, and Content”中的专业及非专业词汇及用法:(1) field——领域(2) diverse —不一样的(3) framework ——框架(4) exhibit——展品(5) infrastructure——基础设备(6) mandate——受权、托管(7) geographic ——地理的(8) exclusively——专有的(9) majority——多半(10)category ——类型(11)counterpart——配对物(12)joint ventures——合资(13)operational——运作(14)direct marketing——直销(15)online banking——网上银行(16)e-purchasing ——电子采买(17)promotion ——优惠(18)affiliate——会员、结盟(19)consortia——银行团(20)EDI(Electronic data interchange)——电子数据互换(21)Cable TV ——有线电视(22)B2B(Business to Business)——公司-公司(23)B2C(Business to Customer)——公司-花费者(24)B2B2C(Business to Business to Customer)——公司-公司-花费者(25)C2B(Customer to Business)——花费者-公司(26)C2C(Customer to Customer) ——花费者 - 花费者(27)Peer-to-Peer applications——端到端应用(28)Mobile commerce(m-commerce) ——挪动商务(29)Intrabusiness EC——公司内部电子商务(30)B2E(Business-to-employees)——公司-职工(31)Collaborative commerce——合作商务(32)Non-business EC ——非商业电子商务(33)E-learning——电子学习(网上学习)(34)E2E(Exchange-exchange) ——交易所对交易所(35)E-government ——电子政务(36)search engine ——搜寻引擎(37)VAN (value added network)——增值网(38)WAN (wide area network)——广域网(39)LAN (local area network)——局域网(40)HTTP (Hyper Text Transport Protocol)——超文本传输协议(41)HTML( Hyper Text Markup Language )——超文本标志语言(42)XML (eXtensible Markup Language)——可扩展标志语言(43)telecom —— telecomminication,电讯,远程通信(44)delivery——传递、递送、交托The Digital Revolution Drives E-Commerce【教课内容】1、掌握“ The Digital Revolution Drives E-Commerce”中的专业及非专业词汇及用法:(1) digital economy——数字经济(2) digital communication network——数字通信网(3) extranet —外联网(4) Internet economy——互联网经济(5) New economy——新经济(6) Web economy——万维网(网站)经济(7) digitizable products——数字化产品(8) database ——数据库(9) digital currencies——数字钱币(10)financial tokens——金融代币(11)microprocessor ——微办理器(12)home appliance ——家用电器(13)automobile ——汽车(14)convergence ——集中、收敛(15)computing ——计算(16)communication ——通信(17)stimulate——刺激(18)low inflation——低通货膨胀率(19)innovation——改革The Business Environment Drives E-Commerce【教课内容】1、掌握“ The Business Environment Drives E-Commerce”中的专业及非专业词汇及用法:(1) business environment——商业环境(2) CEO—— Chief Executive Officer(3) Qantas Airway ——澳航(4) turbulent—动乱的、喧华的(5) expedite ——加快(6) the environment-response-support model——环境响应支持模型(7) unprofitable facilities——不盈余机构、部门(8) critical response activities——重点响应行为(9) necessity ——必需性、需要(10)workforce ——劳动力(11)obsolescence ——(技术)过时、退化(12)information overload——信息节余(13)deregulation——排除(放松)管束(14)subsidy ——补贴、津贴(15)ethics ——伦理道德EC Business Models【教课内容】1、掌握“ EC Business Models ”中的专业及非专业词汇及用法:(1) business model ——商业模型(2) revenue ——收入、利润(3) revenue ——利润模型(4) outline——归纳Chapter 3 :Retailing in Electronic Commerce: Products andServicesInternet Marketing and Electronic Retailing【教课内容】1、掌握“ Internet Marketing and Electronic Retailing”中的专业及非专业词汇及用法:(1) retailer——零售商(2) retailing——零售(业)(3) electronic retailing——电子零售(业)(4) e-retailing——电子零售(业)(5) e-tailer——电子零售商(6) operate ——运作、运转(7) manufacture ——制造商、制造公司(8) physical ——物理的、现实的(9) electronic retail——电子零售(10)intermediary——中间环节(11)factory outlets——工厂店(12)wholesale ——批发(13)distribution——分销(14)ubiquity—无处不在的,广泛存在的(15)catalog sales——邮购销售方式(16)vacation service——度假服务(17)portal ——门户网站(18)consolidate——归并、一致(19)revenue ——收入(20)value proposition——价值观(21)fare ——花费(22)travel accessories——旅行用品(23)stand-by tickets——返航机票(24)otherwise-empty seat——节余的空座位(25)steep ——急剧的(26)eurailpass——欧洲铁路旅行优惠票E-Tailing Business Models【教课内容】1、掌握“ E-Tailing Business Models”中的专业及非专业词汇及用法:(1) manufacturer ——生产商(2) transaction——交易(3) enterprise——公司(4) HRM—— human resource management, 人力资源管理(5) IT —— Information Technologe信息技术(6) SCM—— Supply Chain Management(7) ERP—— Enterprise Resource Planning,公司资源规划(8) CRM—— Customer Relationship Management客户关系管理(9) mail order——邮购(10)direct marketing——直销(11)pure-play e-taile r——纯电子商务的电子零售(12)click and mortar——鼠标加水泥(13)internet(online) mall——互联网商城,在线商城(14)distribution channel——散布渠道Travel and Tourism Services Online【教课内容】1、掌握“ Travel and Tourism Services Online”中的专业及非专业词汇及用法:(1) travel online——在线旅行、在线旅行(2) online travel service——在线旅行服务(3) conventional travel agency——传统的旅行中介,旅行社(4) car rental agency——汽车租借代理(5) revenue ——收入(6) consultancy fee——咨询费(7) vacation service——度假服务(8) reserve ticket——订票(9) accommodation——住宿(10)entertainment ——娱乐(11)travel magazine——旅行杂志(12)fare comparison——花费比较(13)city guide ——城市指南、导游(14)currency conversion calculator——现金变换计算器(15)driving map ——驾驶地图(16)travel accessory——旅行装备设备(17)travel bargain——旅行折扣(18)discount ——折扣(19)cheap ticket ——低价机票(20)chat room ——聊天室(21)stopover ——半途逗留(22)corporate travel——社团旅行(23)intelligent Agent——智能代理软件Chapter 4: Consumer Behavior, Market Research, andAdvertisementLearning about Consumer Behavior Online【教课内容】1、掌握“ Learned Learning about Consumer Behavior Online”中的专业及非专业词汇及用法:(1) royalty——皇权,至上(2) critical——重点的,重要的(3) lure ——吸引(4) factor ——要素(5) independent variables——自变量(6) intervening (or moderate) variables——介入(缓解)变量(7) intervene ——介入、干预(8) moderate——中等的 ,适量的,适中的;减少、和缓(9) dependent variables——因变量(10)decision-making——决议的,决议(11)resell——再卖,转售(12)demographic ——人口统计学的(13)ethnicity——种族区分(14)occupation ——职业(15)household income ——家庭收入(16)correlate——使互相关系(17)unfavorable ——不宜的 ,不顺利的,相反的,令人不快的(18)psychological——心理上的(19)stimuli——鼓舞,刺激物(20)marketer ——销售商The Consumer Decision-Making Process【教课内容】1、掌握“ The Consumer Decision-Making Process”中的专业及非专业词汇及用法:(1) decision-making——决议、决议的(2) clarify——澄清、说明(3) marketer ——销售商(4) lead up to——先导、准备(5) culminate ——告终 ,结束(6) purchasing-decision——购物决定(7) revert ——回返(8) broker ——经纪人(9) Decision Support System——决议支持系统(10)facility——工具(11)customer loyalty——客户忠诚。
电子商务专业英语重点
一、名词解释1.Co.:公司corparation2.CIF:CIF = cost + insurance + freight成本价+保险价+运费=到岸价格Cost Insurance and Freight 卖方的基本义务是,负责按通常条件租船定舱,支付到目的港的运费3.FOB (Free on Board) 船上交货,是当货物在指定的装运港越过船舷,卖方即完成交货4.CFR (Cost and Freight)成本加运费(指定目的港)5.FCA (Free Carrier)货交承运人(……指定地点)6.CIP (Carriage and Insurance Paid to)运费和保险费付至(……指定目的地)7.CPT (Carriage Paid to)运费付至(……指定目的地)8.L/C L/C信用证付款方式 L/C信用证付款方式属于银行信用信用证是开证行应开证申请人的请求,向所有人开出的、有条件的付款承诺的书面文件。
9.M/T信汇Mail Transfer公顿metric ton10.S/C.sales confirmation销售认证书11.All risks一切险,war risks战争险12.D/P是付款交单,发货后准备好我们的议付单据,通过我方银行交单至客户方银行,客户银行提示客户单据已到,客户付款后银行交单。
13.I/E Import and Export 进出口14.D/A D/A则是承兑交单我方银行交单给客户银行,客人只需承兑我方单据,就可以拿走正本单据,到期后再付款。
15.D/P·T/R即“付款交单凭信托收据借单”由进口人承兑汇票后出具信托收据向代收银行借取货运单据先行提货。
16.T/T电汇---Telegraphic Transfer T/T电汇是汇出行应汇款人的申请,拍发加押电报或电传汇入行,指示其解付一定金额给收款人的一种汇款结算方式。
17.平安险 free from particular average (F.P.A.)18.水渍险 with particular average (W.P.A.)二选择题选择:1.Our package for canned food is not only seaworthy but also strong enough to protect the goods _possible damage. CA. onB. withC. fromD. to2.100 packets by 500 grams per wooden case or carton, each packet lined with white paper and outside wrapped up in transparent paper, 2% more or less _weight for each case allowed. AA. inB. atC. onD. with3.We will allow you half of the invoiced amount for packing if you return the _crates. CA. hollowB. vacuumC. emptyD. vacant4.You know that the _of the package contributes greatly to the sale of consumer goods. AA. appearanceB. protectionC. preferenceD. preservation5. Each piece is to be _, rolled on cardboard, wrapped in kraft paper and then packed in wooden cases. CA. double foldB. double foldingC. double foldedD. double foldness6. The Eggs are packed in cartons with beehive lined with shockproof corrugated paperboard, each carton contains 300 eggs, _not over 19.8 kilos. CA. weightB. weighC. weighingD. weighed7.Taking into consideration the transport conditions at your end, we have specially reinforced our packing so as to _the extent of any possible damages _the goods. DA. minimum, toB. minimize, withC. minimum, withD. minimize, toExercise1.Before shipment, the buyers generally send their _to the sellers, informing them of the packing and mark, mode of transportation, etc. BA. Shipping documentsB. Shipping requirementsC. Shipping adviceD. Shipping marks2. We believe the goods will reach you _. AA. in perfect conditionB. in perfect conditionsC. with good conditionD. under good conditions3.It is important that the goods _for delivery as stipulated in the contract. AA. be completedB. are completedC. will be completedD. have been completing4.We suggest you change your packing into small cases, so as to facilitate _C.A. us in our salesB. us selling themC. our salesD. our pushing sale them5. We are enclosing a full set of copy documents _this shipment. DA. regarding forB. refer toC. as forD. Covering6. Please make your best efforts to get the goods dispatched next week _. BA. without failB. with least possible delayC. With no failD. without the least possible delay Choose the best answer:1.Please amend L/C No.987 to _“This L/C will expire on 28 February, 2008 in China.” AA. readB. readingC. expressD. expressing2.Your L/C No5432 calls _shipment to be made in October while S/C stipulates that the shipment is to be made in November. BA. onB. forC. aboutD. to3. It has been found in your L/C that the amount is US$330 short as _the total value of the S/C. CA. toB. forC. againstD. with4.Please amend your L/C No.ED356 _transshipment instead of “ Transshipment Not Allowed” as laid down in the L/C. CA. allowingB. allowC. to allowD. allowed5.In you r L/C No245, the word “ABOUT” before the quantity and amount is _. BA. missB. missingC. missedD. omit6.For the sake of convenience, we have arranged _our bank to open an involving L/C in your favor. AA. withB. forC. toD. at7.Your L/C No.356 is insufficient _amount. BA. toB. inC. forD. about8.It is hoped that you will not cut the time too _when opening L/C in future. CA. goodB. wellC. fineD. kindChoose the best answer:1. Insurance on the goods shall be effects by us for 110% the CIF value. AA. ofB. overC. aboveD. on2. Buyer’s request for to be covered up to inland city can be accepted on condition that such extra premium is for buyer’s account. CA. lossB. shipmentC. insuranceD. risks3. The package is stenciled ABC London and FPA for 10%over the invoice amount. CA. insureB. coverC. insuredD. coverage4. We know that according to your usual practice, you insure the goods only 10% above invoice value, therefore the extra premium will be for our account. AA. forB. inC. overD. above5. Will you please arrange to all risks insurance on the following consignment of Electric Pumps from our warehouse at the above address to Boston. AA. take outB. take inC. take awayD. take into6. Since we have entered a long-term contract with the People’s Insurance Company of China, which all over imports and exports are to be insured with them, we have to request you to send us another quotation on CFR terms. DA. /, underB. into, underC. into, withD. into, /7. Since the insurance policy taken out by you does not include such a risk, you naturally have no right to claim the insurance company loss caused by it. CA. on, toB. to, againstC. with, againstD. on, for8. Thank you for your instructions to arrange the shipment of Fans. We take it that you wish us to insure the goods against the usual risks, for the of the goods plus freight. CA. costsB. valueC. costD. Values Choose the best answer1. In the light of the actual findings, they will compensate ( ).AA. You for the lossB. you the loseC. for you the lossD. the loss to you2. We trust you will lose no time in ( ) this claim steeled equitably.CA. takingB. lettingC. makingD. putting3. It is imperative that you ( ) care in selecting overseas agents and distributors.BA. ought to takeB. will takeC. must takeD. take4. Interest will be ( ) at 7% per annum and will be calculated semi-annually.CA. paidB. compensatedC. chargedD. counted翻译1.我是在什么地方(地址)的什么公司(机构)什么什么(职位)Translate the following into English:1.我们的包装完全适合于海运。
2023年成人英语学习的电子商务词汇英语知识点
2023年成人英语学习的电子商务词汇英语知识点随着电子商务的快速发展,掌握相关词汇成为了现代生活中必不可少的一部分。
尤其对于成人英语学习者来说,了解电子商务领域的英语词汇将有助于他们在职场中更好地应对各种挑战。
本文将介绍2023年成人英语学习的电子商务词汇英语知识点,帮助读者快速掌握相关概念和术语。
一、电子商务基础知识点1. E-commerce(电子商务)在电子商务中,这个术语指的是通过互联网和其他电子设备进行商业活动,包括在线购物、在线支付、电子市场等。
E-commerce是电子商务的简称,常被用于描述与在线交易相关的所有活动。
2. Online shopping(网上购物)这是指消费者通过互联网在线购买商品或服务的过程。
随着电子商务的兴起,越来越多的人选择网上购物来方便快捷地满足自己的需求。
3. Payment gateway(支付网关)在电子商务中,支付网关是指用于在线支付的技术系统。
它允许消费者通过银行卡、支付宝、PayPal等方式进行支付,并确保交易的安全性和准确性。
4. Logistics(物流)物流是指商品从供应商到消费者之间的运输、仓储和配送等物流管理活动。
在电子商务中,物流是确保商品能够准时送达客户手中的关键环节。
5. Customer relationship management (CRM)(客户关系管理)CRM是指通过有效管理和分析客户信息,以提高客户满意度和忠诚度的一系列策略和技术。
对于电子商务企业来说,CRM是实现客户关系的重要工具。
二、电子商务市场相关英语知识点1. B2B(Business-to-Business)(企业对企业)B2B是指企业之间通过互联网进行交易和合作的商业模式。
在B2B市场上,企业可以进行产品和服务的采购、销售以及合作。
2. B2C(Business-to-Consumer)(企业对消费者)B2C是指企业直接面向消费者进行销售的商业模式。
在B2C市场上,企业可以通过自己的网站、电子商务平台等直接向消费者销售产品和服务。
电子商务英语词汇大全掌握电商行业的关键词
电子商务英语词汇大全掌握电商行业的关键词电子商务(Electronic Commerce),简称为电商,指的是通过计算机网络进行商业活动的过程。
随着互联网技术的飞速发展,电子商务已经成为现代商业领域的重要组成部分。
掌握电子商务英语词汇是在电商行业中获得成功的关键之一。
本文将总结一些电子商务中常用的英语词汇,以帮助读者更好地理解和运用电商行业的关键词。
一、电商平台相关词汇1. E-commerce platform:电子商务平台2. Online marketplace:在线市场3. B2B(Business-to-Business)platform:企业对企业平台4. B2C(Business-to-Customer)platform:企业对消费者平台5. C2C(Customer-to-Customer)platform:消费者对消费者平台6. E-commerce website:电子商务网站7. Online store:网上商店8. Shopping cart:购物车9. Payment gateway:支付网关10. Order fulfillment:订单处理二、电商运营相关词汇1. Online marketing:在线营销2. SEO(Search Engine Optimization):搜索引擎优化3. SEM(Search Engine Marketing):搜索引擎营销4. Social media marketing:社交媒体营销5. Content marketing:内容营销6. Conversion rate:转化率7. Customer retention:客户保留8. Customer engagement:客户参与度9. Return on investment (ROI):投资回报率10. KPIs(Key Performance Indicators):关键绩效指标三、电商交易相关词汇1. Online payment:在线支付2. E-wallet:电子钱包3. Digital currency:数字货币4. Cross-border e-commerce:跨境电子商务5. Dropshipping:直接发货6. Product sourcing:商品采购7. Inventory management:库存管理8. Fulfillment center:订单配送中心9. Logistics:物流10. E-commerce fraud:电子商务欺诈四、电商技术与安全相关词汇1. E-commerce platform:电子商务平台2. SSL(Secure Sockets Layer):安全套接层协议3. Encryption:加密4. Cybersecurity:网络安全5. Firewall:防火墙6. Cloud computing:云计算7. Big data analytics:大数据分析8. Chatbot:聊天机器人9. Mobile commerce:移动商务10. Artificial intelligence:人工智能五、电商法律和政策相关词汇1. Consumer protection:消费者保护2. Online privacy:在线隐私3. Intellectual property rights:知识产权4. Copyright infringement:侵犯版权5. GDPR(General Data Protection Regulation):通用数据保护条例6. Anti-trust laws:反垄断法7. Cybersecurity laws:网络安全法律8. Taxation for e-commerce:电子商务税收9. Customs regulations:海关法规10. Import/export restrictions:进出口限制通过了解和掌握以上电子商务英语词汇,读者可以更加准确地理解并运用于电商行业中。
《电子商务英语常用词汇》
电子商务英语常用词汇改变…的外观或特性 v. transform步骤,程序,过程 n. process做广告 v. advertise出现,暴露 n. emergence贸易,商业 n. commerce方便,便利 n. convenience重建;重组 v. restructure文件;文献 n. document通信;信件 n. correspondence包含;牵涉 v. involve俘获;得到 v. capture争论,辩论 v. & n. dispute抵押 v. & n. mortgage保险;保险费 n. insurance产生;发生 v. generate确认;鉴别 v. identify转变,变换 n. conversion原料;要素;成分 n. ingredient批评的;危急的;决定性的 adj. critical收入;岁入 n. revenue1.e-business process 电子商务程序2.online marketing 在线营销3.World-Wide-Web interface 万维网接口4.financial transaction 财务往来5.business model 商务模式6.customer service 客户服务7.dispute resolution 解决争端8.customer relationship management 客户关系管理9.electronic billing and payment system 电子兑账与支付系统10.shipping document 运输单11.EDI 电子数据交换12.intranet 企业内部互联网13.extranet 企业外联网14.B2B 企业与企业之间15.final customer 最终客户16.customs clearance 清关17.B2C 企业与消费者之间18.credit card verification 信用卡鉴别19.market niche 市场领域20.software module 软件模块1.轮廓;纲要 n. outline2.总结;概要 n. summary3.简明的 adj. concise4.合同;契约 n. contract5.共同的;法人团体的 adj. corporate6.消耗;花费 v. consume7.传播;传递 v. transmit8.紧缩 v. deflate9.社会;团体 n. community10.采用;收养 v. adopt11.服从,顺从;提交 v. submit12.提议,建议 v. propose13.地方,位置 v. location14.包含;合并 v. incorporate15.增强;提高 v. enhance16.障碍 n. barrier17.闯入,侵扰 v. intrude18.立法;法规 n. legislation19.潜在的 adj. 潜力 n. potential20.最精彩的部分 n. 强调 v. highlight1.Just-In-Time (JIT) 准时生产制;即使供应制2.bandwidth 带宽3.URL 统一资源定位器4.DigiCash 电子现金5.R&D 研究与开发6.profit/loss statement 损益帐7.cash-flow 现金周转;现金流量8.balance sheet 资产负债表;资金平衡表9.tangible benefit 有形利益10.intangible benefit 无形利益11.business reengineering 业务重组12.global marketplace 全球市场13.broadband technology 带宽技术14.multi-media 多媒体15.target-market 目标市场16.on-line order 在线订购17.Web site 网站18.on-line payment 在线支付19.Web server 网络服务器20.pro forma 形式发票;估价单1.命令;权威a .&n . imperative2.地平线 n . horizon3.可行的,可做的 n . feasible4.假定,假设 n . assumption5.反应 n . reaction6.含蓄的 a . implicit7.笨重的 a . cumbersome8.清楚的,明显的 a . distinct9.单独的,个人的 a . individual10.承担责任的 a . responsible11.倾向,趋势 n . tendency12.数目巨大的;实质的 a . substantial13.复杂 n . complexity14.投资 n . investment15.清醒的;察觉的 adj . conscious16.增强 v . enhance17.基础结构 n . infrastructure18.估计 n .& v . estimate19.不合,分歧 n . conflict20.成就 n . achievement1.business unit (BU) 经营单位2.new economy 新经济3.business process re-engineering ( BPR) 过程创新/流程再造4.distribution channel 分销渠道5.end user 最终用户6.customer relationship management (CRM) 客户关系管理7.business-to-business (B2B) 企业对企业营销模式8.business-to-consumer (B2C) 企业对客户营销模式9.brick-and-mortar enterprise 实体企业10.buy-in 买进11.earnings per share 每股收益12.market share 市场份额 loss 净亏损14.strategic objective 战略目标15.discounted price 折扣价格16.planning horizon 规划周期17.enterprisewide 整个企业范围的18.return on investment 投资回报率19.market segmentation 市场分割20.channel effectiveness chart 渠道效率图1.自动的 adj . automatic2.充实,充盈 n . replenishment3.同等的 adj . equivalent4.多产的 adj . productive5.繁荣 n . prosperity6.扩展,扩大 v . expand7.延期交货 n . backorder8.使…不安 a . disconcert9.信心 n . confidence10.关于 prep . regarding11.安排 n . arrangement12.及时,准时 n . timeliness13.回答,回应 v . respond14.证实,确认 v . confirm15.不可避免的 adj . inevitable16.商品,货品 n . merchandise17.期望,预料 v . anticipate18.保险费 n. premium19.参与,参加 v . participate20.保证 v .& n . guarantee1.automatic replenishment 自动再补给2.mail-order operation 通过邮购运作生意的方法3.local store pricing 当地商店定价4.apples-to-apples-comparison 同类比较5.customer service 顾客服务mercial suicide 商务自杀;生意自杀7.online and offline 线上和线下/网上和网下/虚拟和现实8.timely delivery 及时的送货9.brick-and-mortar business 现实生活中的商店10.Backorder 拖欠定货;延期交货11.CEO(Chief Executive Officer) 总裁,首席执行官12.best-price guarantee 最佳价格保障13.UPS: United Parcel Service 联合包裹快递公司14.Federal Express 联邦快递公司15.profit margin 利润16.national catalog 全国的商品目录17.mail-order pricing 邮购定价18.product return 产品回转19.privacy policy 保护隐私的措施20.search engines 搜索引擎21.区分 v. distinguish期望的,预期的 adj expectant广阔的,广泛的 adj extensive开始 n outset哲学,思想体系n philosophy因此 adv accordingly推荐 n recommendation归因于 v attribute较燥的adj prior时间安排,期限 n timeframe费力的,困难的 adj taxing本国的,国内的adv domestically冒险,冒险事业 n venture所有权的 adj proprietary宣传,提高,升职 v promote详细的 adj detailed极其重要的 adj crucial洞察力 n insight店头,店面 n storefront持续的 adj consistent1、online information 线上信息/网络信息2、information network 信息网3、site traffic 站点访问量4、growth rate 增长率5、customer base 顾客群6、product description 产品描述7、database 数据库8、return rate 退货率9、follow-up calls 售后服务10、sales figures 销售金额11、Cyber-Cash 电子货币公司(网络银行)12、online venture 网络公司13、sales tax 销售税14、top seller 最畅销的货品15、cataloger 邮购商16、product line 产品系列17、multiple servers 多个服务器18、chief technology officer (CTO) 首席技术官19、information technology (IT) 信息技术20、sales projections 销售预测1、保留保持 v retain2、整理,安排 v arrange3、第一流的,经典的 adj. classic4、技术员,工艺师 n technician5、放弃,遗弃 v abandon6、装备,供给所需的东西 v equip7、自动化,自动 n automation8、卖主,卖方 n vendor9、延伸,伸展 n extension10、偏好,等喜欢 n preference11、规模,程度,范围 n scale12、有经验的adj experienced13、定居,居住,v reside14、协调,调节 v coordinate15、同样地 adv similarly16、按顾客要求制做 v customize17、可用的,了获得的 adj available18、下调。
电子商务英语单词
电子商务英语单词电子商务英语必备单词电子商务的'实质应该是一套完整的网络商务经营及管理信息系统。
下面是店铺整理的电子商务必备英语单词,希望能帮到大家!Customer Online 在线顾客、客户CWIS(Campus Wide Information System)全校园信息系统Cyber investigate for Consumer 网络消费者调查Cyberspace 网络空间Data Base Management System (DBMS) 数据库管理系统Database Server 数据库服务器Data Communications 数据通信Data Encryption Standard(DES) 数据加密标准Datagram Delivery Protocol(DDP) 数据报传送协议Datagram Network Services 数据报网络服务Data Highway 数据高速公路Data Management 数据管理Data Migration 数据转移Data Protection 数据保护Data Transfer Rates 数据传输率Digital Cash 数字现金Dotcom(.com) 互联网络公司Desktop 台式计算机Dialup Line 拨号线Digital Certificate 数字凭证Digital Recording 数字录制Digital Signatures 数字签名BBL稍后便回BBYE 再见BTW 顺便提一下Bits and Bytes 比特与字节Business Software 商业软件Bookmark 书签Bookstore Online 网上书店BGP 边界网关协议Bridge 网桥Broadband ISDN(B-ISDN) 宽带综合业务数字网Broadband Service 宽带服务Browser 浏览器Browsing 浏览Bulletin Board System (BBS) 电子公告栏Buy Online 网上购物Commercial Software 商业软件Cyber economy 网络经济CES(Consumer Electronics Show)消费性电子用品展Carrier 电信公司CD 光盘CEO(Chief Executive Official) 首席执行官CGI(Common Gateway Interface)通用网关接口Channel 信道,通道,频道Certification Systems 确认认证系统Client/Server 客户服务器Principal and Subordinate Structure 主从结构Client-Server LAN Protocol 客户服务器局域网络协议Client Software 用户端软件Command Line Account 命令行账户Commerce Net 商业网Commercial Online Service 商业在线服务Comparative Buy 比较购物Common Mail Calls(CMC) 共同邮件呼叫Communication 通讯Communication Server 通讯服务器Computer Network 计算机网络Consumer Online 网络消费者CRM(Customer Relationship Management)客户关系管理Cryptography 密码术C to C 消费者之间的交易CPM 每千人收费Cybercafés 网吧CNNIC(China internet network information center)。
常用电子商务英语
常用电子商务英语随着互联网的飞速发展,电子商务已经成为了当今商业领域的重要组成部分。
在这个全球化的时代,掌握常用的电子商务英语对于从事相关行业的人员来说至关重要。
无论是与国际客户交流、处理订单,还是了解行业动态,都离不开对电子商务英语的熟练运用。
一、电子商务基础词汇首先,让我们来了解一些电子商务的基础词汇。
“Ecommerce”(电子商务)是最核心的词汇,它涵盖了通过互联网进行的商业活动。
“Online shopping”(网上购物)则是消费者通过网络购买商品或服务的行为。
“Website”(网站)是电子商务的重要平台,企业通过自己的网站展示产品、提供服务。
“Webpage”(网页)是网站中的单个页面,包含各种信息。
“Product listing”(产品列表)用于展示商品的详细信息,包括名称、图片、价格等。
“Shopping cart”(购物车)是消费者在购物过程中用来暂时存放选中商品的地方。
“Checkout”(结账)是完成购买并支付的步骤。
二、支付与金融相关词汇在电子商务中,支付是关键环节。
“Payment method”(支付方式)有多种选择,比如“Credit card”(信用卡)、“Debit card”(借记卡)、“PayPal”(贝宝)、“Alipay”(支付宝)等。
“Secure payment”(安全支付)确保交易过程中资金的安全。
“Refund”(退款)在消费者对商品不满意或出现问题时会涉及到。
“Transaction fee”(交易手续费)是支付过程中可能产生的费用。
“Currency exchange”(货币兑换)在跨境电商中常常需要考虑。
“Invoice”(发票)是购买商品或服务的凭证。
“Receipt”(收据)则是支付完成后的证明。
三、物流与配送相关词汇商品的物流配送也是电子商务的重要环节。
“Logistics”(物流)涵盖了货物的运输、存储和配送等环节。
“Delivery”(配送)指将商品送到客户手中的过程。
电子商务英语期末总复习资料
电子商务英语期末复习资料1.掌握电子商务术语的英文单词。
(1)公司与顾客之间的电子商务(缩写) : B2C Electronic Commerce(2)互联网Internet(3)在线拍卖online auction(4)中小企业small and medium-sized enterprises(5)库存inventory(6)零售商retailer(7)供应链supply chain(8)电子零售e-tailing(9)实体店+网络的零售商click -and- motar e-tailer(10)电子现金electronic cash(11)电子资金转账electronic fund transfer(12)支付处理服务系统payment processing system(PPS)(13)物流logistics(14)配送delivery(15)在线订货online ordering(16)最优化optimization2.复习英文句子翻译:(1)Business to consumer electronic commerce (B2C) means retail transactions of products or services from businesses to individual shoppers.企业和顾客之间的电子商务就是企业和个人经营者之间的产品或者服务的零售交易。
(2) C2C is conducted by several different ways over the Internet; the typical and well-knownC2C activities are auctions.顾客与顾客之间的电子商务通过网络以多种方式进行,最典型的有名的一种是拍卖。
(3) The issuing bank sends the transaction to the processor, either authoring the payment or not. 发卡行把交易信息发给处理器,批准支付或者不批准支付。
电商英语期末复习
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电子商务de概念
电商平台商品信息
商品信息-马克杯
•Comic Mugs •Funny Cat Mug
•Fun Gift for Man or Woman •Quality print work that will not fade •11 oz Ceramic Mug
商品信息-马克杯
•Material: Ceramic •Feature: Green ink does not fade no deformation(变 •Capacity: 11oz 形) •Brand: Goolcase com •Pattern:High and Beautiful
商品信息-马克杯
•ASIN码是亚马逊自己自家产品编的唯一编号,如果是书籍类的 ASIN码就等同于全世界通用的ISBN号
商品信息-马克杯
我们不能都当一个 公主 有些人应该 边走边鼓掌
商品信息-马克杯
商品信息-马克杯
•FUNNY COFFEE MUG: There Is More To This Mug Than Just A Funny Message. The Image Is Professionally Printed To Ensure It Will Last In The Microwave and Dishwasher. We Also Printed The Image On Both Sides To Make Sure Left-Handers Did Not Feel Left Out.
电子商务英语词汇常用单词(2)
电子商务英语词汇常用单词(2)电子商务英语词汇EC Website in China 中国电子商务网站EC of Wireless 无线电子商务Electronic Data Interchange(EDI) 电子数据交换Electronic Mail 电子邮件E-Traditional Industry 传统产业的电子化E-Mail System and Standard 电子邮件系统和标准SMTP 互联网简易邮件传输协议Novell, MHS 信息管理服务系统Constitute Project E-Mail System 建立企业电子邮件系统E-Mail Application Program Interface Standard电子邮件应用程序接口标准Electronic Business 电子商务E-Marketplace 电子交易市场E-journal 电子刊物Enterprise Network 企业网E-zine 电子杂志Extranet 企业外部互联网EBay() 电子港湾Electronic Mail Broadcasts to a Roaming Computer (EMBARC)对移动计算机的电子邮件广播E-Consumer 电子消费者ECR(Electronic Cash Register)电子收款机ECP (Enterprise Customer Portal)企业客户门户EDI(Electronic Data Interchange)电子数据交换E-Distribution 电子分销EFT(Electronic Fund Transfer)电子资金转帐ERP (Enterprise Resource Planning)企业资源计划EOS(Electronic Ordering System)电子订货系统Encoder 编码Enterprise Networks 企业网络Expert system 专家系统E-Publishing 电子出版FAQ(Frequently Asked Questions)常见问题回答Big File, Little Space 大文件,小空间File Transfer Access and Management (FTAM) 文件传输存取与管理File Transfer Protocol(FTP) 文件传输协议Follow up Article 后续新闻稿Free-Net 免费网络Freeware 免费软件FTP(File Transfer Protocol)匿名 FTPDomain Name Service 域名服务Electronic Mail Gateway 电子邮件网关电子商务常用英语单词Gateway-to-Gateway Protocol 网关一网关协议Global Naming Service 全球命名服务Group Buy 网上集体议价Group 新闻组GIF(Graphic Interchange Format)图形交换格式Goods Online 在线商品Gopher space Gopher 公共Gopher服务器Price of Goods Online 在线商品价格Groupware 新闻组软件E-Mail And Groupware 电子邮件与新闻组软件Work Flow Software 工作流软件Gateway 网关Hacker 黑客Header 标题、报头、页眉Hierarchy 新闻组的分级Host 主机Home Page 主页Home Shopping 在家购物Hostname 主机名Hot list 热表HTTP(Hyper Text Transport Protocol)超文本传输协议Hyperlink 超链接Hypermedia 超媒体Hypertext 超文本IC 我明白了IDK 我不知道IOW 换句话说Internet 内部互联网IDG(International Data Group)国际数据集团Inter NTC(internet network information center) 互联网网络信息中心ID(Identifier)标识符Reseller Online 网上中间商Information Superhighway 信息高速公路Imaging 图形化Interconnectivity 网络连接IRM(Information Resource Manage met)信息资源管理Interactive 交互的、互动的Interactive Marketing 互动营销Interactive Television 互动式电视2Internet Account Internet 账户。
《电子商务英语常用词汇》
电子商务英语常用词汇改变…的外观或特性v. transform步骤,程序,过程n. process做广告v. advertise出现,暴露n. emergence贸易,商业n. commerce方便,便利n. convenience重建;重组v. restructure文件;文献n. document通信;信件n. correspondence包含;牵涉v. involve俘获;得到v. capture争论,辩论v. & n. dispute抵押v. & n. mortgage保险;保险费n. insurance产生;发生v. generate确认;鉴别v. identify转变,变换n. conversion原料;要素;成分n. ingredient批评的;危急的;决定性的adj. critical收入;岁入n. revenue1.e-business process 电子商务程序2.online marketing 在线营销3.World-Wide-Web interface 万维网接口4.financial transaction 财务往来5.business model 商务模式6.customer service 客户服务7.dispute resolution 解决争端8.customer relationship management 客户关系管理9.electronic billing and payment system 电子兑账与支付系统10.shipping document 运输单11.EDI 电子数据交换12.intranet 企业内部互联网13.extranet 企业外联网14.B2B 企业与企业之间15.final customer 最终客户16.customs clearance 清关17.B2C 企业与消费者之间18.credit card verification 信用卡鉴别19.market niche 市场领域20.software module 软件模块1.轮廓;纲要n. outline2.总结;概要n. summary3.简明的adj. concise4.合同;契约n. contract5.共同的;法人团体的adj. corporate6.消耗;花费v. consume7.传播;传递v. transmit8.紧缩v. deflate9.社会;团体n. community10.采用;收养v. adopt11.服从,顺从;提交v. submit12.提议,建议v. propose13.地方,位置v. location14.包含;合并v. incorporate15.增强;提高v. enhance16.障碍n. barrier17.闯入,侵扰v. intrude18.立法;法规n. legislation19.潜在的adj. 潜力n. potential20.最精彩的部分n. 强调v. highlight1.Just-In-Time (JIT) 准时生产制;即使供应制2.bandwidth 带宽3.URL 统一资源定位器4.DigiCash 电子现金5.R&D 研究与开发6.profit/loss statement 损益帐7.cash-flow 现金周转;现金流量8.balance sheet 资产负债表;资金平衡表9.tangible benefit 有形利益10.intangible benefit 无形利益11.business reengineering 业务重组12.global marketplace 全球市场13.broadband technology 带宽技术14.multi-media 多媒体15.target-market 目标市场16.on-line order 在线订购17.Web site 网站18.on-line payment 在线支付19.Web server 网络服务器20.pro forma 形式发票;估价单1.命令;权威a .&n . imperative2.地平线n . horizon3.可行的,可做的n . feasible4.假定,假设n . assumption5.反应n . reaction6.含蓄的a . implicit7.笨重的a . cumbersome8.清楚的,明显的a . distinct9.单独的,个人的a . individual10.承担责任的a . responsible11.倾向,趋势n . tendency12.数目巨大的;实质的a . substantial13.复杂n . complexity14.投资n . investment15.清醒的;察觉的adj . conscious16.增强v . enhance17.基础结构n . infrastructure18.估计n .& v . estimate19.不合,分歧n . conflict20.成就n . achievement1.business unit (BU) 经营单位2.new economy 新经济3.business process re-engineering ( BPR) 过程创新/流程再造4.distribution channel 分销渠道5.end user 最终用户6.customer relationship management (CRM) 客户关系管理7.business-to-business (B2B) 企业对企业营销模式8.business-to-consumer (B2C) 企业对客户营销模式9.brick-and-mortar enterprise 实体企业10.buy-in 买进11.earnings per share 每股收益12.market share 市场份额 loss 净亏损14.strategic objective 战略目标15.discounted price 折扣价格16.planning horizon 规划周期17.enterprisewide 整个企业范围的18.return on investment 投资回报率19.market segmentation 市场分割20.channel effectiveness chart 渠道效率图1.自动的adj . automatic2.充实,充盈n . replenishment3.同等的adj . equivalent4.多产的adj . productive5.繁荣n . prosperity6.扩展,扩大v . expand7.延期交货n . backorder8.使…不安a . disconcert9.信心n . confidence10.关于prep . regarding11.安排n . arrangement12.及时,准时n . timeliness13.回答,回应v . respond14.证实,确认v . confirm15.不可避免的adj . inevitable16.商品,货品n . merchandise17.期望,预料v . anticipate18.保险费n. premium19.参与,参加v . participate20.保证v .& n . guarantee1.automatic replenishment 自动再补给2.mail-order operation 通过邮购运作生意的方法3.local store pricing 当地商店定价4.apples-to-apples-comparison 同类比较5.customer service 顾客服务mercial suicide 商务自杀;生意自杀7.online and offline 线上和线下/网上和网下/虚拟和现实8.timely delivery 及时的送货9.brick-and-mortar business 现实生活中的商店10.Backorder 拖欠定货;延期交货11.CEO(Chief Executive Officer) 总裁,首席执行官12.best-price guarantee 最佳价格保障13.UPS: United Parcel Service 联合包裹快递公司14.Federal Express 联邦快递公司15.profit margin 利润16.national catalog 全国的商品目录17.mail-order pricing 邮购定价18.product return 产品回转19.privacy policy 保护隐私的措施20.search engines 搜索引擎21.区分v. distinguish期望的,预期的adj expectant广阔的,广泛的adj extensive开始n outset哲学,思想体系n philosophy因此adv accordingly推荐n recommendation归因于v attribute较燥的adj prior时间安排,期限n timeframe费力的,困难的adj taxing本国的,国内的adv domestically冒险,冒险事业n venture所有权的adj proprietary宣传,提高,升职v promote详细的adj detailed极其重要的adj crucial洞察力n insight店头,店面n storefront持续的adj consistent1、online information 线上信息/网络信息2、information network 信息网3、site traffic 站点访问量4、growth rate 增长率5、customer base 顾客群6、product description 产品描述7、database 数据库8、return rate 退货率9、follow-up calls 售后服务10、sales figures 销售金额11、Cyber-Cash 电子货币公司(网络银行)12、online venture 网络公司13、sales tax 销售税14、top seller 最畅销的货品15、cataloger 邮购商16、product line 产品系列17、multiple servers 多个服务器18、chief technology officer (CTO) 首席技术官19、information technology (IT) 信息技术20、sales projections 销售预测1、保留保持v retain2、整理,安排v arrange3、第一流的,经典的adj. classic4、技术员,工艺师n technician5、放弃,遗弃v abandon6、装备,供给所需的东西v equip7、自动化,自动n automation8、卖主,卖方n vendor9、延伸,伸展n extension10、偏好,等喜欢n preference11、规模,程度,范围n scale12、有经验的adj experienced13、定居,居住,v reside14、协调,调节v coordinate15、同样地adv similarly16、按顾客要求制做v customize17、可用的,了获得的adj available18、下调。
电子商务英语复习资料整理
Unit 1电子商务交易electronic business双向网络bidirectional network企业流程 corporate processes门户网站 web portal电子手段electronic transfer信息通讯技术 information and communication technologies数据处理系统 data processing systems面向内部的 internal facing面向外部的 external facing商业模型business model互动步骤interaction steps电子商务是指利用信息通讯技术所进行的任何形式的商业活动。
e-business defined as the utilization of internation and communication technologies in support of all the activities of business.Auction (n)拍卖Bid(vt)出价、投标、祝愿、命令、吩咐accessible(adj)已接近的、易受影响的commission(n)佣金、委任、委托、委办(权);(vt)委任、委托、任命、委托制作dissemination(n)分发、传播electronically-facilitated(adj)电子化的integration(n)整合、综合utilization(n)使用=ultilisationacquisition(n)采集、获得、获得物application(n)应用、申请、应用程序IS=information system 信息系统Flat Fee 一次性收费Unit 2电子数据交换EDI electronic data interchange供应链管理supply chain management外包outsource固定格式inflexible format产品说明书product specificationsB2B交易场所B2B exchange (the B2B marketplace)有效地管理库存managing inventory more efficiently安全漏洞security breach网上目录on-line catalog贸易伙伴trading partner后端系统 data-end systemsB2C电子商务是企业与企业通过因特网、外联网、内联网或者似有网络,以电子化方式进行交易B2C e-commerce is business to business via the internet、extranet、intranet on network seems to be trading electronically.Collaboration(n)协助、合作Confidential(adj)秘密的、机密的Depot(n)仓库Component(n)部件Hype(n)大肆宣传、大做广告Interchange(n)交换(vi&vt)交换Intervention(n)干涉、干预Platform(n)平台Portal(n)入口Procurement(n)采购、获得、采集Quotation(n)报价Inventory(n)存货、财产目录Unit 3在线交易on-line transactions讨价还价haggling over price区别distinction传统企业brick and mortar business实体商店physical store零售巨头retail giant多渠道策略muti-channel strategy流量flow网站导航website navigation付账流程checkout process渠道冲突channel conflict互联网免税法案internet tax freedom actB2C电子商务是企业通过Internet向个人消费者直接销售产品或提供服务的经营方式。
电子商务专业英语词汇(2)
电⼦商务专业英语词汇(2)电⼦商务专业英语词汇 四、 The Digital Revolution Drives E-Commerce 【教学内容】 1、掌握“The Digital Revolution Drives E-Commerce”中的专业及⾮专业词汇及⽤法: (1) digital economy——数字经济 (2) digital communication network——数字通信⽹ (3) extranet—外联⽹ (4) Internet economy——互联⽹经济 (5) New economy——新经济 (6) Web economy——万维⽹(⽹站)经济 (7) digitizable products——数字化产品 (8) database——数据库 (9) digital currencies——数字货币 (10)financial tokens—— ⾦融代币(11)microprocessor——微处理器 (12)home appliance——家⽤电器 (13)automobile——汽车 (14)convergence——集中、收敛 (15)computing——计算 (16)communication——通信 (17)stimulate——刺激 (18)low inflation——低通货膨胀率(19)innovation——变⾰ 五、 The Business Environment Drives E-Commerce 【教学内容】 1、掌握“The Business Environment Drives E-Commerce”中的专业及⾮专业词汇及⽤法: (1) business environment——商业环境 (2) CEO——Chief Executive Officer (3) Qantas Airway——澳航 (4) turbulent—动荡的、吵闹的 (5) expedite——加速 (6) the environment-response-support model——环境响应⽀持模型 (7) unprofitable facilities——不盈利机构、部门 (8) critical response activities——关键响应⾏为 (9) necessity——必要性、需要 (10)workforce ——劳动⼒ (11)obsolescence——(技术)过时、退化 (12)information overload—— 信息过剩 (13)deregulation——解除(放松)管制 (14)subsidy——补助、津贴 (15)ethics——伦理道德 1.5 EC Business Models 【教学内容】 1、掌握“EC Business Models”中的专业及⾮专业词汇及⽤法: (1) business model——商业模型 (2) revenue——收⼊、收益 (3) revenue——收益模型 (4) outline——概括 Chapter 3:Retailing in Electronic Commerce: Products and Services 六、 Internet Marketing and Electronic Retailing 【教学内容】 1、掌握“Internet Marketing and Electronic Retailing”中的专业及⾮专业词汇及⽤法: (1) retailer——零售商 (2) retailing——零售(业) (3) electronic retailing——电⼦零售(业) (4) e-retailing——电⼦零售(业) (5) e-tailer——电⼦零售商 (6) operate——运作、运⾏ (7) manufacture——制造商、制造企业 (8) physical——物理的、现实的(9) electronic retail ——电⼦零售 (10)intermediary——中间环节 (11)factory outlets——⼯⼚店 (12)wholesale——批发(13)distribution——分销 (14)ubiquity—⽆处不在的,普遍存在的 (15)catalog sales——邮购销售⽅式 (16)vacation service ——度假服务 (17)portal——门户⽹站 (18)consolidate——合并、统⼀ (19)revenue——收⼊ (20)value proposition——价值观(21)fare——费⽤ (22)travel accessories—— 旅游⽤品 (23)stand-by tickets——返航机票 (24)otherwise-empty seat——剩余的空座位 (25)steep——急剧的 (26)eurailpass——欧洲铁路旅⾏优惠票 七、 E-Tailing Business Models 【教学内容】 1、掌握“E-Tailing Business Models”中的专业及⾮专业词汇及⽤法: (1) manufacturer——⽣产商 (2) transaction——交易 (3) enterprise——企业 (4) HRM——human resource management,⼈⼒资源管理 (5) IT——Information Technologe信息技术 (6) SCM——Supply Chain Management (7) ERP——Enterprise Resource Planning,企业资源规划 (8) CRM——Customer Relationship Management客户关系管理 (9) mail order——邮购(10)direct marketing ——直销 (11)pure-play e-taile r—— 纯电⼦商务的电⼦零售 (12)click and mortar——⿏标加⽔泥(13)internet(online) mall ——互联⽹商城,在线商城 (14)distribution channel —— 分布渠道 ⼋、Travel and Tourism Services Online 【教学内容】 1、掌握“Travel and Tourism Services Online”中的专业及⾮专业词汇及⽤法: (1) travel online——在线旅⾏、在线旅游 (2) online travel service——在线旅⾏服务 (3) conventional travel agency——传统的旅⾏中介,旅⾏社 (4) car rental agency——汽车租赁代理 (5) revenue ——收⼊ (6) consultancy fee——咨询费 (7) vacation service——度假服务 (8) reserve ticket——订票 (9) accommodation——住宿 (10)entertainment——娱乐 (11)travel magazine——旅⾏杂志 (12)fare comparison ——费⽤⽐较 (13)city guide——城市指南、向导 (14)currency conversion calculator——现⾦转换计算器 (15)driving map——驾驶地图 (16)travel accessory ——旅⾏装备设施 (17)travel bargain——旅⾏折扣 (18)discount——折扣 (19)cheap ticket——廉价机票 (20)chat room——聊天室 (21)stopover——中途停留(22)corporate travel——社团旅游 (23)intelligent Agent——智能代理软件。
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一.翻译部分。
改变。
的外观或特性(transform)步骤(process)做广告(advertise)出现(emergence)贸易(commerce)方便(convenience)重建(restructure)文献(document)通信(correspondence)包含(involve)俘虏得到(capture)争论,辩论(dispute)抵押(mortgage)保险(insurance)产生(generate)确认。
鉴别(identify)转变,变换(conversion)原料,要素(ingredient)批评的,危机的,决定性(critical)收入,岁入(revenue)2,。
轮廓,纲要(outline)总结,概要(summary)简明的(concise)合同(contract)共同的,法人团结的(corporate)消耗,花费(consume)传播,传递(transmit)紧缩(deflate)社会,团体(community)采用,收养(adopt)服从,顺从,提交(submit)提议,建议(propose)地方,位置(location)包含,合并(incorporate)增强,提高(expand)障碍(barrier)闯入,(intrude)立法,法规(legislation)潜在的,潜力(potential)最精彩的,强调(highlight)3.。
命令的,权威(imperative)地平线(horizon)可行的,可做的(feasible)假定,假设(assume)反应(reaction)含蓄的(implicit)笨重的(cumbersome)清楚的,明显的(distinct)单独的,个人的(individual)承担责任的(responsible)倾向,趋势(tend)数目巨大的,实质的(substantial)复杂(complexity)投资(investment)清醒的,觉察的(conscious)增强(enhance)基础结构(infrastructure)估计(estimate)不合,分歧(conflict)成就(achievement)4,。
自动的(automatic)充实的,充盈(replenishment)同等的(equivalent)多产的(productive)繁荣(prosperity)扩展,扩大(expand)延期交货(backorder)使,,,不安(disconcert)信心(confidence)关于(regarding)安排(arrangement)及时,准时(timeliness)回答,回应(respond)证实,确认(confirm)不可避免的(inevitable)货品,商品(merchandise)期望,预料(anticipate)保险费(premium)参与(participate)保证(guarantee)5,。
区分(distinguish)期望的,预期的(expectant)广阔的(extensive)开始(outset)哲学,思想体系(philosophy)因此(accordingly)推荐(recommendation)归因于(attribute)较早的(prior)时间安排,期限(timeframe)费力的(taxing)本国的domestically)冒险,冒险事业(venture)所有权(proprietary)宣传,提高升职(promote)详细的(detailed)极其重要的(crucial)洞察力(insight)店头(storefront)持续的(consistent)6,。
保留(retain)整理(arrange)第一流的,经典的(classic)技术员,工艺师(technician)放弃,遗弃(abandon)装备(equip)自动化(automation)卖主(vendor)延伸(extension)偏好(preference)规模,程度范围(scale)有经验的(experienced)定居(reside)协调(coordinate)同样地(similarly)按顾客要求制作(customize)可用的(available)下调(downside)集中(concentrate)垂直的(vertical)7,。
趋势(trend)交易,实务(transaction)回顾,检查(review)转移(transfer)基金,经费(fund)发票,(invoice)声称,认领(claim)估计(estimate)营业费用,经常费(overhead)通知,报告(notify)战略,策略(strategy)塞满(stuff)使容易(facilitate)可获利的(lucrative)行政官(executive)照顾,养育(foster)收获,收割(reap)分配(distribute)使散乱,零乱(clutter)扣除减除(deduct)8,。
关键词(keyword)精确的,明白的(precise)有关的(relevant)同义词(synonym)分类,归类(classify)部门,种类(category)专攻(specialize)不利的条件(disadvantage)极端的(extreme)辅助的(subsidiary)疑问(query)限制(restrict)细察,扫视(scan)卷宗(file)索引(index)平行的(parallel)视力(vision)偶然的(casual)改编(adapt)插入(intervention)9,。
厌烦的(tedious)杠杆作用(leverage)阻止(inhibit)概述(overview)伙同的(associate)减少(reduce)持异议者(maverick)需要,征用(requisition)预置(initialization)使合乎规格(standardize)可用的(available)恶徒(rogue)除去(eliminate)能生产(productivity)使达到最高限度(maximize)指数的(exponential)流行,货币(currency)发芽,开始生长(burgeon)保护,防护(preserve)基本上(basically)10,。
必要的(essential)蒸发(evaporate)建议,顾问律师(counsel)水泥,结合(cement)结盟(alliance)影响,权利(influence)一致(consistently)使缓和(modify)基本的,主要的(fundamental)拥抱(embrace)努力,尽力(endeavor)基本的,彻底的(radical)很多的许多的(numerous)登记,注册(register)政体,(regime)名声(reputation)恐吓(threaten)领土(domain)法人团体(corporation)开始,着手(commence)11,。
幸存(survive)不方便的(inconvenient)意见,解释,评论(comment)预言,预报(predict)妨碍,扰乱(frustrate)不必要的,(unnecessary)获得成功(successfully)追赶(pursue)巨大的(massive)最爱喜欢的(favorite)尝试,试图,努力(attempt)困惑,混乱(confusion)无效果的(ineffective)弄错(mistakenly)作为,,动机(motivate)产生,屈服,让步(yield)口令,密码(password)使,,分心(distract)登记,注册(registration)几乎没有,(barely)12,。
采访,访问(interview)基本地(fundamentally)清除的(definite)顾问(consultant)绝对地(absolutely)无疑,肯定(undoubtedly)总部(headquarters)本质,精髓(essence)证据(proof)不可能,无希望(impossibility)战役,运动(campaign)放走,释放(release)巨大地(enormously)启发(enlighten)能力,技能(competency)古典地(classical)车辆,媒体(vehicle)吸收,征募(recruitment)报答,(reward)有责任的,现任的(incumbent)翻译题目1.(1)over the last few years the internet…………(2)nowadays we(3)the e-business(4)a device(5)most probably在过去的数年中,因特网已经从一个仅用于科研的网络发展成了一个使新一代商务模式成为可能的平台。
2.时下,通过因特网,我们可以在顷刻间完成网上购物,预订假日旅程及文本翻译。
3.标题中的e-business与IBM所理解的并不一样。
当你读完这本书,你会发现,其内涵要丰富得多。
所以,e-business中的B并没有像IBM一样大写。
4.这样的装置有可能是带一块硅片和一个因特网接口的任何东西。
5.很可能你知道这样一个例子:一台空冰箱给杂货店发一封电子邮件,要求在早餐之前将年奶送到家门口来。
2.Making the transition to e-business(1)there is so(2)when you begin(3)this lets(4)the idea(5)we picked1.需要做的是如此之多,要解答的问题是如此之多,要探究的可能性又是如此之多。
2.当你开始策划一个电子商务的时候,应该记住最重要的一点是:即可行动。
3.这样你就可以选择一个目标和界限清晰的起点,从而打好基础,其他的一切创业步骤也将随之而生。
4.这一构想是瞄准那些通过因特尔公司的实地销售和客户支持已建立起某种关系的客户,从而找到通过因特网改进客户关系的途径。
5.我们往往选择一个可以立即展开的项目并将之实施于客户,英特尔公司因特网销售及电子贸易部董事Sandra Morris这样说道。
munication can be(1)the degree(2)executives(3)continuous(4)in todays(5)in the business1.对变革观点理解和接受的程度受信息在机构内流通的状况的影响。
2.曾经成功领导了变革的决策者们主张将亲自参加讨论和会议作为最有效的沟通方式。
3.不断地变革---电子商务战略中最关键的因素,完全取决于机构的沟通体系。
4.在当今的电子商务环境下,挑战与沟通紧密相连,决不仅仅是一个量的问题。