Unit_9_Advertisement__英语基础模块下册于秀兰PPT课件
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17.1. Copyright 2019-2019Aspose Pty Ltd. Copyright 2019-2019Aspose Pty Ltd.
Evaluation only. Evaluation only. Created with Aspose.Slides for .NET 4.0 Client Profile reated with Aspose.Slides for .NET 4.0 Client Profile 17.
17.1. Copyright 2019-2019Aspose Pty Ltd. Copyright 2019-2019Aspose Pty Ltd.
Evaluation only. Evaluation only. Created with Aspose.Slides for .NET 4.0 Client Profile reated with Aspose.Slides for .NET 4.0 Client Profile 17.
语文版中职英语(基础模块 下册)Unit 9《Advertisement》ppt课件1
A: Royal Fashion Company, may I help you? B: I’d like to have a word with Manager Li? A: Sorry, he isn’t in at the moment, but I’m his secretary. Can I take a message? B: Of course, thank you. Please tell him to call me as soon as he comes back. A: OK, what’s your telephone number? B: 6548392. A: Sorry. I can’t hear you clearly. Speak louder, please. B: Yes, 6548392. A: Could you leave your name? B: Certainly, Wang Ming, this is Wang Ming speaking. A: Ok, Mr Wang, I’ll ask him to call you back. B: Thank you very much.
上面说“时装秀来展览中心在星期六”，
that is an advertisement.
那就是一个广告。
如果在周六要举行一场时装秀，而你画了一个写有“周 六将在展览中心上演一场时装秀”的牌子，那就是一个 牌子。
If you put the sign on the back of an elephant
Unit U9 nit 7
Reading
1. Advertising is an important way of promotion in commercial business. 广告是商品交易中一种重要的促销手段。
《Advertisement》中职英语(基础模块 下册)Unit 9ppt课件1【语文版】
A: Royal Fashion Company, may I help you? B: I’d like to have a word with Manager Li? A: Sorry, he isn’t in at the moment, but I’m his secretary. Can I take a message? B: Of course, thank you. Please tell him to call me as soon as he comes back. A: OK, what’s your telephone number? B: 6548392. A: Sorry. I can’t hear you clearly. Speak louder, please. B: Yes, 6548392. A: Could you leave your name? B: Certainly, Wang Ming, this is Wang Ming speaking. A: Ok, Mr Wang, I’ll ask him to call you back. B: Thank you very much.
5. bring….to the attention of 使…引起…的注 意
eg. The teacher’s talk brought the English reading skill to the attention of the students.
6. by means of 通过，借助于 eg. We have learnt a lot from foreign countries
•
1、往前坐
•
坐的位置越靠后，注意力就越难集中。老师不会注意到你的事实可以让你不再紧张，放心去做别的事情。坐在后面，视线分散，哪怕你是在看老师，如果有人移动，你的视线就会飘到那个同学的后脑勺上去，也就无法集中注意力。 而且，坐在后面很
Advertisement中职英语基础模块 下册Unit 9课件3语文版
佳能相机防抖技术,如同将运动中的被摄物体固定.
Ask for more!
渴望无限！ Obey your thirst!
服从你的渴望！
Feel the new space!
感受新境界！
Let's make things better!
让我们做的更好！
这是来自福特（加拿大）的一款最新的创意广告，广告中所 展出的福特车型是完全由一群舞蹈演员用自己的身体配合一 些必要的汽车零件组合而成的。
让我们做得更好！
渴望无限
Good to the last drop.
Feel the new space .
体会新领域
广告用语特点： 越简短易记越好。
Warming up
1) Do you like reading or watching advertisements?
2) Can you illustrate some types of advertising?
Disadvantages
annoying mislead people or cheat them of money take up too much time and space on TV and in the newspapers give false or incorrect information …
3) Where can you find advertisements?
Types of advertising
1. TV/radio 2. newspaper/magazine 3. mail, billboard advertising( 路牌广告), 4. bills and posters( 海报), 5. Internet advertising, neon sign( 霓虹灯招牌), 6. show window( 橱窗) advertising, 7. Sandwich board( 挂在身上的广告牌 ).
(完整版)职业高中英语基础模块下册Unit9Advertisement练习题
Unit 9 AdvertisementKey Words:advertise advertisement space promotion commercial everywhere radio productattention current mail contain designdirectly select common notice appearmajor advantage however false healthynecessary realUseful Expressions: fashion show bring…toby means of a great deal ofmore or less play an important role inmake sure selected customerall the time bring…to the attention of Grammar Focus:The-ing Form of Verbs (2) 动词的-ing形式（二）4. 作定语动词的-ing形式以单词形式作定语时，置于所修饰的名词之前，以短语形式作定语时，置于所修饰的名词之后。
eg. This reminds me of Italy, when it was still a developing country.A reading room writing paper5. 做宾语补足语eg. Sometime in the night Bill woke and found Joe sitting up in bed, crying.动词的-ing形式及其短语做宾语补足语常出现在下列谓语动词之后：find, feel, listen to, hear, look at, see, watch, notice, observe, smell, get, leave, have等。
[课件]unit9AdvertisementPPT
![[课件]unit9AdvertisementPPT](https://img.taocdn.com/s3/m/815b8845f5335a8102d22092.png)
Advertising
Task 1: Reading paragraph 1. What are advertisements? Advertisements are used to send commercial information about some commodities or services to the public.
My mother is used to living in the country .
Task2 Reading paragraph 2 What does “fashion show”? mean ? It means “时装表演”in chinese. Imporment sentence:
A.a great deal C. a great many B. a great deal of D. a large number of hospital .
Put the chinese into English : by means of 1.We have learnt a lot from foreign countries____________________________
unit9Advertisem ent
Teaching Aims:
1.Try to know some famous advertising slogans; 2.Try to know advertising characteristices
Teaching important points:
1.Improve students reading comprehension. 2.Help students master the main idea of this article.
《Advertisement》中职英语(基础模块 下册)Unit 9ppt课件2【语文版】
(a) 一种重要的手段 (b) 被用来做... (c) 发送给... (d) 大众
5fashion show
text
6to be held
7.put ..on the back of..
(e)时装表演 (f)将被举行 (g)放在后面
8.bring ...to... 9.the attention of ... 10.by means of ... 11.and son on
If you put the sign on the back of an elephant and walk it into town ,that means you are doing an advertising promotion.
Key Phrases: fashion show to be held put ...on the back of
slogan
/ˈsləʊgən/
n. 标语
space
/speɪs/
n.空间
obey
/əˈbeɪ/
v.服从
thirst
/ θɜ:st/
n.口渴
promotion /prəˈməʊʃn/ n 宣传，促销
commercial /kəˈmɜ:ʃ/ adj.商业的，商务的
fashion show
时装表演
paint
是老师在上课时补充讲解的，如果不听讲很可能就会错过这些重点。
•
所以，上课的时间一定要专注于课堂，决不能打开别的习题集去学习，这样才是高效率的学习，才是提高成绩最快的方法。因此，困难也要先听课，那对你将来的自学一定会很有帮助，哪怕你只是记住了一些经常出现的术语，上课的内容好像马上就忘光
了，但等到你日后自己学习的时候，也能让你回想起很多内容。
[课件]中职英语下册_unit9_AdvertisementPPT
![[课件]中职英语下册_unit9_AdvertisementPPT](https://img.taocdn.com/s3/m/3d78c450f242336c1eb95e76.png)
in fact
事实上
make sure
确定
Can you find…… ？
1.What are advertisements?
2.What are the means of advertisements?
3.What is the advantage of raido announcement?
Can you find…… ？
1.What are advertisements?
Paragraph 1，line2-3
2.What are the means of advertisements?
Paragraph 3，line2-4
3.What is the advantage of raido announcement?
Paragraph 5，line3-4
Methods of advertising
TV / radio / cinema / magazine / newspapers / Billboard广告牌 near main roads / mails or gifts / balloon / fly sheet传单
Advertising
…are be used to
被用于…
if
如果
bring …to
引起
by means of
通过…的途径
and so on
等等
a great deal of
许多、大量
it is said that…
据说 ..
more or less
或多或少
play an important role in
在…中起重要作用
Can you find…… ？ …are used to if and so on more or less in fact make sure bring …to a great deal of
语文版中职英语(基础模块 下册)Unit 9《Advertisement》ppt课件3
20. in fact: 实际上 In fact, I forgot what had happened. 实际上，我忘记发生了什么。 21. What they want is just to make us pay more money. 主语从句 22. …｛that we make sure what is real and what is false in the ads. ｝ →主语从 句 ↓
英语广告语欣赏
1.Start Ahead.( Rejoice) 成功之路，从头开始。（飘柔） 2.Fresh-up with Seven-up. (Seven-up) 提神醒脑，喝七喜。（七喜） 3.Focus on life. (Olympus) 瞄准生活。（奥林巴斯） 4.We lead． Others copy． 我们领先，他人仿效。（理光复印机） 5.The taste is great. 味道好极了。（雀巢咖啡） 6.Take Toshiba, take the world. 拥有东芝，拥有世界。 （东芝电子）
宾语从句 I don’t know what to do next. 我不知道接下来做什么。
23. make sure: 确保；确定 He made sure that the door was locked before leaving. 他确保离开前把门锁好。
Exercises on Textbook on Page 81
7. mean: 意味着；意思是 What do you mean? 你什么意思？ Do you mean me? 你指的是我吗？ 8. bring… to the attention of: “使…引起…的注意， 使…成为…” The news brings the matter to the attention of old people. 这条新闻引起了老人的注意。
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上面说“时装秀来展览中心在星期六”，
that is an advertisement.
那就是一个广告。
如果在周六要举行一场时装秀，而你画了一个写有“周 六将在展览中心上演一场时装秀”的牌子，那就是一个 牌子。
If you put the sign on the back of an elephant
广告正在把产品和服务带到潜在的和现有的顾客的注意中
by means of sending brochures, flyers or mails, showing posters
or newspaper ads, making radio, TV or the Internet commercials
广告被用来向公众传递一些产品和服务的信息。
3. Fashion show 服装表演
4. walk to walk sb.带领（陪着）某人走 to walk + 动物 赶着（牵着）….. eg. The lady is walking her dog. 这位夫人在
遛狗。 walk a horse 遛马
如果你放牌子在大象的背上
and walk it into town,
并且牵它进程，
that means you are doing an advertising promotion.
那意味着你正在做一个广告促销。
如果你把这个牌子放在一头大象背上，牵 着它进程，那就意味着你在进行广告促销。
Advertising is bringing products or services to the attention of potential and current customers
电视广告通常很贵，但是据说电视广告效果很 好，因为电视变得越来越流行。广告或多或少 能改变顾客对一些产品和服务的态度。广告在 商业中起着很重要的作用。
There is usually a great deal of snow in the mountain area of the Northeast.
8. If designed well if (they are ) designed well 如果他们被设计好的 话
9. selected customers 经过选择的客户
在顾客能看到的地方，招贴海报是很有力度的。多彩 有趣的海报会使路人耳目一新。收音机里的广告的主 要优点是它们比电视广告便宜，很多人仍然听收音机 广播，比如他们在出租车上或者在开车的时候。
13. It is said that… 据说…. eg. It is said that he is rich. 14. have a very good effect on …有好影响 eg. Reading practice has a very good effect on our English study. 15. more or less 或多或少 eg. She is more or less excited. 她多少有点激动。
UNIT 9
职业高中 基础模块下册 于秀兰
Reading
1. Advertf promotion in commercial business. 广告是商品交易中一种重要的促销手段。
2. the public 公众，社会 eg. This museum will be open to the public next
I am more or less feeling a little nervous about my future. 16. Attitude (to, towards) 对…的态度，看法 17. play an important role in…. 在…中起重要作用 eg. It is agreed that women play an important role in economic development.
10. a common way of 一种常见的方法
如果设计得好的话，宣传册可包含大量信息。 邮寄广告可以直接寄到经过选择的客人手里。
大多数成年人都读报纸，所以在报纸上刊登广 告是一种常见的广告途径。
11. be powerful in … 在….方面有力度，有力量
12. appear new to sb. 使人耳目一新
week. in public 公开地，当众
Advertisements are used to send commercial information
广告被用来
发送商业信息
about some commodities or services to the public.
关于一些商品和服务
给公众
send sth. to sb. 发送某物给某人
and so on.
n. 商业广告
通过发送小册子，广告传单或者邮件，展示海报或 者报纸广告，制作收音机，电视或者因特网商业广 告等等。
通过发送宣传册、传单或邮件，展示海报、报 纸广告，做收音机、电视或互联网商业广告等 途径，使某些产品或服务引起潜在的以及现有 的顾客的注意。
7. a great deal of 大量，许多 +不可数n. eg. a great deal of work 大量的工作
5. bring….to the attention of 使…引起…的注 意
eg. The teacher’s talk brought the English reading skill to the attention of the students.
6. by means of 通过，借助于 eg. We have learnt a lot from foreign countries
by means of foreign language
If a fashion show is to be held on Saturday,
如果一场时装表演将要在星期六被举行，
and you paint a sign
并且你画了一个牌子
saying “ Fashion Show coming to the Exhibition Center on Saturday”,
that is an advertisement.
那就是一个广告。
如果在周六要举行一场时装秀，而你画了一个写有“周 六将在展览中心上演一场时装秀”的牌子，那就是一个 牌子。
If you put the sign on the back of an elephant
广告正在把产品和服务带到潜在的和现有的顾客的注意中
by means of sending brochures, flyers or mails, showing posters
or newspaper ads, making radio, TV or the Internet commercials
广告被用来向公众传递一些产品和服务的信息。
3. Fashion show 服装表演
4. walk to walk sb.带领（陪着）某人走 to walk + 动物 赶着（牵着）….. eg. The lady is walking her dog. 这位夫人在
遛狗。 walk a horse 遛马
如果你放牌子在大象的背上
and walk it into town,
并且牵它进程，
that means you are doing an advertising promotion.
那意味着你正在做一个广告促销。
如果你把这个牌子放在一头大象背上，牵 着它进程，那就意味着你在进行广告促销。
Advertising is bringing products or services to the attention of potential and current customers
电视广告通常很贵，但是据说电视广告效果很 好，因为电视变得越来越流行。广告或多或少 能改变顾客对一些产品和服务的态度。广告在 商业中起着很重要的作用。
There is usually a great deal of snow in the mountain area of the Northeast.
8. If designed well if (they are ) designed well 如果他们被设计好的 话
9. selected customers 经过选择的客户
在顾客能看到的地方，招贴海报是很有力度的。多彩 有趣的海报会使路人耳目一新。收音机里的广告的主 要优点是它们比电视广告便宜，很多人仍然听收音机 广播，比如他们在出租车上或者在开车的时候。
13. It is said that… 据说…. eg. It is said that he is rich. 14. have a very good effect on …有好影响 eg. Reading practice has a very good effect on our English study. 15. more or less 或多或少 eg. She is more or less excited. 她多少有点激动。
UNIT 9
职业高中 基础模块下册 于秀兰
Reading
1. Advertf promotion in commercial business. 广告是商品交易中一种重要的促销手段。
2. the public 公众，社会 eg. This museum will be open to the public next
I am more or less feeling a little nervous about my future. 16. Attitude (to, towards) 对…的态度，看法 17. play an important role in…. 在…中起重要作用 eg. It is agreed that women play an important role in economic development.
10. a common way of 一种常见的方法
如果设计得好的话，宣传册可包含大量信息。 邮寄广告可以直接寄到经过选择的客人手里。
大多数成年人都读报纸，所以在报纸上刊登广 告是一种常见的广告途径。
11. be powerful in … 在….方面有力度，有力量
12. appear new to sb. 使人耳目一新
week. in public 公开地，当众
Advertisements are used to send commercial information
广告被用来
发送商业信息
about some commodities or services to the public.
关于一些商品和服务
给公众
send sth. to sb. 发送某物给某人
and so on.
n. 商业广告
通过发送小册子，广告传单或者邮件，展示海报或 者报纸广告，制作收音机，电视或者因特网商业广 告等等。
通过发送宣传册、传单或邮件，展示海报、报 纸广告，做收音机、电视或互联网商业广告等 途径，使某些产品或服务引起潜在的以及现有 的顾客的注意。
7. a great deal of 大量，许多 +不可数n. eg. a great deal of work 大量的工作
5. bring….to the attention of 使…引起…的注 意
eg. The teacher’s talk brought the English reading skill to the attention of the students.
6. by means of 通过，借助于 eg. We have learnt a lot from foreign countries
by means of foreign language
If a fashion show is to be held on Saturday,
如果一场时装表演将要在星期六被举行，
and you paint a sign
并且你画了一个牌子
saying “ Fashion Show coming to the Exhibition Center on Saturday”,