同济大学实用写作概念题整理

同济大学实用写作填空题整理

CHAPTER ONE

1.The ___________,___________, ___________and ___________ are very important.

2.There are two general types of workplace document, those that try to either __________

the reader about a product or service or___________the reader that this product or service is a good one and worth buying.

3.The workplace writer chooses __________ and__________which will best achieve their

aim.

4.As with any form of communication, the most important factors in business communication

are__________and __________

5.The status of the people sending and receiving the communication includes

____________________, ___________________ and ___________________。

CHAPTER TWO

1. A memo is used only for communication within a company, i.e. it is an

___________________document and is not used for ___________________communication.

2. A memo may be distributed ___________________ or ___________________

https://www.360docs.net/doc/a512610427.html,ing first person words like ‘we’, ‘I’ and ‘our’ and second person words like ‘you’ and ‘your’

reduces the __________________between the sender and receiver. Junior employees writing to senior employees can use these words, but they need to be careful that the right distance, and therefore ___________________, is maintained.

●Title(MEMORANDUM),Heading(____,_______,______,______),Body(____,_______,______,

______)

CHAPTER THREE

1.Letters of request are written to _________________and to ________________to a

specific enquiry.

2.Letters responding to requests ________________but also attempt to ________________.

●Block format

The main feature of this format is that ___________________________________________________________________________ _____. With this style, it is not necessary to use commas or full stops in the date, address, salutation, or close.

●Salutation

If you know the name of your recipient, begin Dear Mr. or Ms. X and close ________________; if you do not know the recipient or their gender, begin Dear Sir/Madam and close ________________.

CHAPTER FOUR

1.Letters of complaint normally include the following information:

________________________________,

________________________________and________________________________.

2. A letter of adjustment will normally include the following information in the given order:

_______________________________, ________________________________ t________________________________and_______________________________________ _________________________ .

CHAPTER FIVE

1.Guideline for writing instructions：___________________________________，___________________________________，___________________________________，_____________________________，______________________________________________________________________

CHAPTER SIX

1. A business report is divided into numbered section:

_________________,_________________, _________________, _________________and _________________.

2. A business report is written because information which has been gathered needs to be

presented in an organized way. The length and format depends on ________________, ________________and ________________.

●Voices

The function of the passive voice is to make the information sound ________________ and ________________, to remove any hint of personal bias.

●Tenses

To show the relevance of the information, writers often use the ________________. as the ‘default tense’, especially for the introduction and conclusion sections. Exceptions to this are when an event clearly took place in the past.

3.Memo reports are usually for ________________and letter reports for________________.

4.The structure of long reports：________________（________________，________________，________________，________________，________________，________________），________________（________________，________________，________________，________________）and________________（________________，________________）。

5.

CHAPTER EIGHT

1.It is very important, but also quite difficult, to get the

________________and________________right in job application letters.

2. A resume always contains particular information in sequence and under certain headings:

________________, ________________, ________________, ________________, ________________________________, ________________, ________________and ________________

3.The most important language feature of a resume is its________________.

●Application Letter

Specifying the job being applied for, relating studies to job demands, mentioning relevant part-time work, referring reader to the resume, mentioning the qualities developed through project work, stating reasons for applying to this particular company, showing knowledge of

company’s plans, linking language skills to company’s plans and giving contact details and stating available for interview

CHAPTER TEN

1.Minutes of a meeting are written for two main purposes: to

________________________________________________and

to_______________________________________________.

2.Whatever the length, minutes always include_____________________________,

_____________________________, _____________________________，_____________________________，_____________________________，_____________________________and _____________________________。

3.When writing minutes, we need to use _____________________________.

CHAPTER TWELVE

1.We persuade others in three main ways: _____________________________,

_____________________________and _____________________________.

2._____________________________relates to the information in an advertisement,while the

other appeals relate more closely to _____________________________.

https://www.360docs.net/doc/a512610427.html,nguage features of persuasive

writing:_____________________________,_____________________________,_________ ____________________.

CHAPTER THIRTEEN

●达到最低点

●低谷

●达到最高点

●趋于平稳，水平

●波动很厉害

CHAPTER FOURTEEN

1.Business proposals are written to suggest new ideas for _____________________________

to make it more efficient or for _____________________________ in a more effective way.

2.To be practical, there are five areas in which an idea needs to work:

_____________________________,_____________________________, _____________________________,

_____________________________and_____________________________。

3.Business proposals may also be called_____________________________

4.Proposal构成：__________，_________，_____________，________________。

CHAPTER FIFTEEN

1.promotional materials：__________，_________，_____________，____________，___________。

2.Content：___________，___________，___________，___________。

3.Sales letters：_________________，_________________，_________________，

_______________________，_________________，_________________。

CHAPTER SIXTEEN

1. A company profile provides prospective clients and customers with what the company

considers to be key information about the organization. This will normally include: facts and figures about its major __________________, __________________ of the company, its ________________________, a ________________________and a ________________________.

2. A company profile has both __________________ and __________________purposes.

3.________________________is the most important parts of a company profile。

4. A mission statement stresses__________________，__________________，

__________________。