宝马汽车logo英文介绍 ppt

BMW is the start of the aviation engine to start the business, so the trademark of the blue sky, white for the propeller.
The whole trademark is like blue sky, white clouds and non-stop propeller, shows BMW has a long history of origin, both a symbol of the company in the past aero engine technology leader, but also a symbol of the company's consistent purpose and objectives: In the latest science and technology, the most advanced concepts to meet the customer's greatest desire to reflect the company's vigorous spirit and the ever-changing new look. In the Chinese combined with the Chinese Pinyin case, the birth of another argument BMW for "Do not touch me" shorthand, symbol of this car extremely honorable, it is best not to touch!

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Li Jiaqi
Brief introduction
BMW was founded on March 7, 1916, BMW is the predecessor of a aircraft factory, initially to create a streamlined doublewing reconnaissance aircraft known, the predecessor company's name is BFW In 1923, the first BMW motorcycle came out. In 1928, BMW acquired the Essenauer car factory and began producing cars After the end of the World War 2, they had to change the main products of their business, began to develop electric bikes, motorcycles and cars. In 2002, the company sold more than 1 million BMW and MINI brand cars, in the motorcycle business, sales of more than 92,000, another record high. In 2008, it sold about 1.4 million vehicles



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The history of the logo
The characteristics of the logo

BMW is the abbreviation for "Bayerische Motorenwerke AG". The blue and white logo is the color of the Bavarian state flag at the headquarters of the BMW, so it has also become the color of the LOGO, used to remind BMW of the pure blood from Bavaria.