联想公司治理特点

Lenovo Inc Lenovo Group was founded in 1984, the investment is 200000 yuan RMB, 11 technical personnel founded by Chinese

Academy of Sciences, is a large enterprise group with diversified

development in the information industry, the internationalization of

innovative technology companies. Composed of Lenovo and IBM's

personal computer business department. Beginning in 1996, Lenovo computer sales has been ranked first in the domestic market in 2013, Chinese; Lenovo computer sales rise ranks first in the world, become

the world's largest PC manufacturer.As the global personal computer market leading enterprises, engaged

in the development, manufacturing and sales of Lenovo, reliable, safe

and easy technology products and high quality professional service,

help the global customers and partners to succeed. Lenovo Inc main

production desktop computer, notebook computer, server, printer, palm

computer, motherboards, mobile phone and other goods.Since April 1, 2014, Lenovo Group will set up four new, relatively

independent business group, respectively is PC business, mobile business group, enterprise business group, cloud services group.联想集团成立于1984年由中科院计算所投资20万元人民币、11

名科技人员创办是一家在信息产业内多元化发展的大型企业集团富有创新性的国际化的科技公司。由联想及原IBM个人电脑事业部所组成。从1996年开始联想电脑销量一直位居中国国内市

场首位2013年联想电脑销售量升居世界第1成为全球最大的

PC生产厂商。作为全球个人电脑市场的领导企业联想从事开发、制造并销售可靠的、安全易用的技术产品及优质专业的服务帮助全球客户和合作伙伴取得成功。联想公司主要生产台式电脑、服务器、笔

记本电脑、打印机、掌上电脑、主板、手机等商品。自2014年4月1日起联想集团将会成立四个新的、相对独立的业

务集团分别是PC业务集团、移动业务集团、企业级业务集团、云服务业务集团。In 1998, Lenovo is divided into four systems:

Products Division, seven regions and segments of

the market department, Department of production

management, enterprise management system. In

2000 the company integrated into two systems: the

division, the value-added sector. 2002 to establish

three platforms: platform mechanism of business

groups, market platform, support and coordination

platform. The purpose is to facilitate management, the effective use and integration of resources, closer to the customer.在1998年联想分为四大系统产品事业部、七个大区和细分市场的部门、生产管理部门、企业管理系统。2000年该公司整合划分两大系

统事业部、增值部门。2002建立三大平台机制业务群体平台、市场平台、支持与协调平台。目的是便于管理、有效利用和整合资源、更贴近客户。External governance of Lenovo Inc Market governance Customer management:Lenovo Call Center 联想的呼叫中心Focus on customer”lifetime value"+ "VIP mode“关注客户“终身价值”+“VIP 模式”Dual interface lock customers 双重界面锁定大

客户Market governance In 2008, Lenovo Inc and integrated distribution mode, deep regional market. In the 1-3 city continue to vigorously develop chain retailers, and improve store value added

sales ability; in 4-6 city continue to actively develop and foster

channels, improve the quality and quantity of the channel. At the

same time, the Lenovo Inc also strengthen cooperation with the TV shopping and new sales channels, to cover more, more customers, provide sales plan more

comprehensive, more efficient for customers.2008年联想公司强化集成分销模式

深耕区域市场。在1-3级城市继续大力发展连锁零售商并提高店面的增值销售能力在4-6级城市继续积极开拓和助长渠道提高渠道的数量和质量。同时联想公司还加强与电视购物等新型销售通路合作来覆盖更多、更

广的客户为客户提供更全面、更快捷的销售方案。Market governance But in opening