苹果公司介绍ppt 英文

Their most significant ad campaigns include the 1984 “Super Bowl” commercial, the 1990s “Think Different campaign”and the "iPod people" of the 2000s. Apple's portable music player, the iPod, has been showcased as a piece of contemporary art in “New York's Museum of Modern Art”.
Range of products
1
Software
2
Mac
3
IPhone
4
IPad
5
IPod
Range of products
Software
5
IPod
Range of products
Mac
5
IPod
Range of products
Updating of iPhone
IPhone1
IPhone3G
and sells consumer electronics, computer software, and personal computers. As of July 2015, Apple has 364 retail stores in thirteen countries,and an online store. As of September 24, 2015, the company had 60,400 permanent full-time employees and 2,900 temporary full-time employees worldwide.
HISTORY
1986–1997: Mac Iphone Ipod and Ipad
1 1998: Apple
introduced a new all-in-one computer : the iMac.1988:第一台电
脑IMAC
2
3 2006: Apple
4
2007–2011: iPhone, iPod Touch and iPad
They play more the role of education and support notsales. They are very simple, even a little too far simpler to at least the most clear sign of providing information. They give people the impression that a lot of people there to help you.
IPhone3GS
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IPhone4
5
IPhone6
IPhone5c
IPhone5
Range of products
iPad
IPad1
IPad2
IPadmini
IPadPro
IPadair2
IPadair
Range of products
IPod
Classic
Nano 2 & 3
Shuffle1 & 4
苹果是美国一家以销售和设计电子产品、电脑软件和个人电脑为主的跨国公 司。截止到2015年苹果已经在十三个国家设立了364家零售店和一座网上商 店。2015年9月24号，苹果公司在世界各地的全职员工达60400人，临时员 工达2900余人。
HISTORY
1976–1980: The early years
Apple
Switch 丨 environmental 丨Innovation
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COMPANY PROFILE
Apple Inc. is an American multinational corporation that designs
Thank You
Apple is trying to control retail prices.They may profit by the distributors control meager in comparison, does not offer volume discounts and other methods for different distributors in accordance with the same price as the same product.
HISTORY
1981–1985: Lisa and Macintosh
1978: Steve Jobs began working on the Apple Lisa . He was pushed from the Lisa team due to infighting, and took over low-cost-computer project, the Macintosh.
Sales Strategy
Apple Inc. has become well known for its advertisements, which are designed to reflect a plan of marketing their products to creative individuals.
HISTORY
1986–1997: Attempts at reinvention
1989-1991: the “first golden age” of the Macintosh 1991-1993: fall in other products
1994: Apple allied with IBM and Motorola in the AIM alliance. November 10, 1997: Apple introduced the Apple Online Store, tied to a new build-toorder manufacturing strategy.
Steve Jobs
Name：Steve Jobs
Nationality： American.
Born：February 24, 1955, in San Francisco, California. Education：Attended Reed College in 1972.
1955-2011
April 1, 1976 : Apple was established by Steve Jobs, Steve Wozniak and Ronald Wayne, to sell the Apple I personal computer kit. April 16, 1977: The Apple II was introduced. May 1980: The company introduced the Apple III in and attempted to compete with IBM and Microsoft in the business and corporate computing market.
Jobs and Apple
In 1976, Steve Jobs and Wozniak founded Apple. They cobbled together their combination of a microprocessor, a video screen and keyboard. The inventors called it the Apple I. In 1986,Jobs left the company and started his own company NeXT. In 1996, Jobs returned to Apple and served as the CEO. In recent years, Apple has made a series of successful products such as iPod, iTunes, iPad and iPhone. 1976年，乔布斯和沃兹尼亚克创立了苹果，他们 把处理器、显示器和键盘拼凑结合发明了第一代 苹果 1986年，乔布斯离开苹果创立了自己的公司 NeXT 1996年，乔布斯回到苹果并出任CEO，在最近几 年，苹果推出了一系列如IPod ITunes IPad和 IPhone等成功产品
2006：生产第一台英特 尔MAC
Jobs and Apple
Three Apples changed the world. The first one seduced Eve. The second one awakened Newton. The third one was in the hands of Steve Jobs. 三个苹果改变了世界 第一个诱惑了夏娃 第二个砸醒了牛顿 第三个掌握在乔布斯手中
2007-2011:手机播放 器和平板
2001:The first
began producing official Apple Retail Intel-based Mac Stores Opened in Virginia and California. computers.
2001：在维吉尼亚和加利 福尼亚的第一家零售店
touch
Sales Strategy
1
Apple never discounts through direct sales channels
2
Apple distributor price is very stable
3
Apple's retail and online stores are very unique
The company does sell some refurbished products discount, the price of these products are relatively cheap, but this is not a "sale" prices, but called holiday specials like the name of the first.