中西方服饰文化差异.ppt1

Nowadays:
Economic globalization, political multi-polarization and cultural diversity co-exist. It is necessary for us to absorb the advanced technology and cultural qualities. At the same time, it is very important for us treasure our own civilization of five thousand years instead of belittling ourselves.
Material: Chinese clothing prefers siwenku.baidu.comk, cotton, linen and cohemp while the western one tends to use flax, wool, cotton and velvet(棉
天鹅绒)
Pattern and ornaments: Chinese emphasizes color matching, pattern design, the effect of embroidery and the change of the clothing’s front piece, collar, sleeves, and buckles and so on. Western pays more attention


Western：
stress dress； use various clipping, color collocation ；
business suit；


giving the impression of free and easy flowing
it emphasizes the subjective and objective separation
Conclusion:
It’s inevitable to have differences between the Chinese costume culture and the western one, as they had been developed in a situation almost cutting off from each other before twentieth century.
The historical reason:
If we took the whole European as a large group, it should turn into a history of conquests and dominations between nations as well as peoples. In contrast, the development of Chinese history is basically a vertical
What do you think are the reasons for these difference?
Geographical environment : As we all known, western civilization originates from the Aegean Sea. In contrast, the Chinese geographical environment is closed: The outside of east coastline without near continent and large islands, therefore, it
Structure and Modeling: The structure of Chinesestyle costume is completely planar, straight and comfortable. However, the structure of Western-style dress is stereo split type and suitable the body.
The political reason :
Most of China's history is in a state of unity, it begins with one person who rules the world from the Yellow emperor. Westerners take themselves as masters of the world and the ruler of the world.
Design
Color
Material Pattern
and ornaments Structure and Modeling
Chinese costume culture is a “covering” VS western one is a “revealing”
Color ：

Chinese clothing color :Lay particular stress
on yellow and red. It stands social
order and good luck.

Western clothes color :Lay particular stress on white and purple. It represents purity and noble
Cultural differences
between Chinese and western clothing
Totally different features ：


China：
the right collar’s overlap； the band deducted hidden； big sleeves； no buttons； using string binding；