高等学校商务英语专业四级样题

高等学校商务英语专业四级样题
Module I
Listening Comprehension（35%）
Section One
In this section you will hear everything ONCE ONLY. Listen carefully and answer the questions that follow. Mark the correct answer to each question.
Question 1 to 5 are based on an interview. A t the end of the interview you will be given 10 seconds to answer each of the following five questions.
Now listen to the interview.
1. What is the specific field of study for John ’ s dissertation?
A. the current state of universit ies in San Francisco
B. western philosophy
C. philosophy with an emphasis on Buddhist studies
D. eastern religions
2. Which is NOT True about Suen Mok ?
A. It has got a very good program for ten day meditation retreats .
B. Their meditation programs teach only foreigners .
C. Their meditation programs teach meditation techniques.
D. It is not the only temple John studies.
3. What is so special about Tam Krabok ?
A. It teach es people to meditate and overcome their drug addiction.
B. I t organizes meditation retreats for foreigners.
C. It organizes workshops to promote Thailand’s version of Buddhism .
D. It teaches people the essence of Theravada .
4. How many people have been cured in Tam Krabok?
A. about one hundred
B. about one thousand
C. about one hundred thousand
D. more than one hundred thousand
5. Which of the following statement is Not True according to the interview?
A. O pium was il legal in Thailand until 1959 .
B. O pium was legal in Thailand until 1959 .
C. Drug addiction is a big problem in many different countries.
D. In John ’ s understanding, B uddhism basically tr ies to help people live better lives .
Section Two
In this section you will hear everything ONCE ONLY. Listen carefully and fill in blanks that follow.
Questions 6 to 10 are based on a news broadcast. A t the end of the news broadcast you will be given 10 seconds to fill in each of the following five blanks.
Now listen to the interview.
6. The number of new homes being constructed across Australia rose by 15 per cent in the December quarter, which is since 2001.
7. Department store owner David Jones says sales are expected to slow over the next few months as taxpayer handouts and the dr y up.
8. The World Bank has warned China's facing a big problem.
9. The World Bank revised up its forecasts for China's from 8.7 to 9.5 per cent this year.
10. The World Bank’ s quarterly China report suggested that higher migrant wages could help boost rural incomes and reduce the between rural and city lifestyles.
Section Three
In this section you will hear everything ONCE ONLY. Listen carefully and answer the questions that follow.
Questions 11 to 13 are based on an interview. A t the end of the interview you will be given 5 minutes to answer the following three questions.
Now listen to the interview.
11. Describe the impact of the economic downturn on teenagers who left school without completing year 12 in 2008 .
12. Describe the current economic downturn in Australia.
13. How did the retail industry perform in this economic downturn?
Module II
Business Reading and Writing 40% (50 minutes)
Section A 5%
Directions: Read the following passage. Fill in Blanks 14-18 with the best answer from the four choices marked A, B, C and D, and mark the corresponding letter on the Answer Sheets.
America sounds increasingly determined to push its exports, and its attitude to China has 14 . Mr Obama has set a goal of 15 exports in five years and has promised to “get much tougher” over what it regards as unfair competition from China. Speculation is rising in Washington, DC, that the Treasury will brand China a currency “manipulator” in its next exchange-rate report. With America’s unemployment at 9.7% and the mid-term elections approaching, the appeal of China-bashing is rising in Congress, too. Several senators recently revived a mothballed demand that the Commerce Department should investigate China’s currency regime as an unfair trade 16 .
Beijing, in turn, shows little sign of budging on the yuan, even though the latest figures show surprisingly strong export growth and higher-than-expected 17 . Zhou Xiaochuan, the head of China’s central bank, caused a brief flurry in currency markets when he argued on March 6th that keeping the yuan stable against the dollar was “part of our 18 of policies for dealing with the global financial crisis” from which China would exit “sooner or later”. But he made it quite clear that China would be cautious and gave no hint that sudden exit was imminent. In recent days various other Chinese officials have put even more emphasis on the stability of the currency, bristled at outside pressure to hurry up and denounced American “politicisation” of the exchange-rate issue.
14 . A. stabled B. h arden ed C. toughed D. firmed
15 . A. two B. twice C. doubling D. double
16 . A. surplus B. allowance C. help D. subsidy
17 . A. inflation B. appreciation C. depreciation D. stagflation
18 . A. parcel B. package C. bundle D. series
Section B 5%
Directions: Look at the tables and graphs below. For each table or graph, there are one or two statements describing it. Choose the best answer from the four choices marked A, B, C and D. Then mark the corresponding letter on the Answer Sheet. Question19 is based on the following graph.
19 . When did Hong Kong inflation rate rise to 2.9%?
A. June, 2010
B. August 2010 C . November 2010 D. January 2011 Questions 20-21 are based on the following graph .
20. In which month did China ’ s Monthly Passenger Vehicle Sales drop to about 63% on a year-on-year basis?
A. August 2009
B. October 2009 C . February 2010 D. March 2010
21 . Which of the following statements is CORRECT?
A. T he growth rate of China ’ s monthly passenger vehicle sales fell most notably in February 2010.
B. China ’ s monthly passenger vehicle sales climbed to the peak at the end of 2009.
C. From August 2009 to December 2009, the monthly passenger vehicle sales continued to increase in number.
D. In terms of the monthly sales volume, June 2010 witnessed the lowest sales volume.
Questions 22-23 are based on the following graph .
22. According to the graph, in which year does the growth rate drop most dramatically?
A. 2008
B. 2009 C . 2010 D. 2011
23 . Which of the following statement is INCORRECT ?
A. The sales volume of China ’ s online game industry in 20 08 added up to 20.78 billion Yuan .
B. The year-on-year growth rate of China ’ s online game industry is estimated to drop to 9.7% in 2012 .
C. The growth rate on a year-on-year basis dropped 9.8% in 2010 than that of the year 2009.
D. The sales volume of China ’ s online game industry in 20 14 will climb to an estimated 46.11 billion Yuan.
Section C 10%
Directions: Read the following two passages. Choose the best answer for each statement or question from the four choices marked A, B, C and D, and mark the corresponding letter on the Answer sheet.
Questions 24-28 are based on the following passage.
Passage One
There is something apt about a social networking website winning a popularity contest. According to industry data, Facebook overtook Google among US internet users last week, with more visits to its pages than to the search engine. It is a moment to consider the rapid growth of a site whose 400m-plus users outnumber the population of any single country except India and China.
The industry data come with a few caveats. The figures exclude visits to other Google services, such as YouTube and Google Mail. They omit searches carried out in a box on a browser toolbar. Also, the number of visits is just one measure of internet take-up: counting unique users – visitors rather than visits – gives a different profile. Still, it highlights the momentum behind Facebook as it displaces Google. from the weekly lead it has commanded on this measure since September 2007. Advertisers find Facebook appealing too. It enables them to reach a mass audience, as television does, but with the extra benefit of much greater targeting. Consumer brands could easily extend their presence beyond the fan pages that already exist. Moreover, a social site provides consumers who visit for much longer than they would use a search engine. So increased advertising, and perhaps ways to allow users to shop through the site, should enable Facebook to move from positive cash flow to making profits.
It will need to tread carefully. There is a risk for advertisers – and for the site – if Facebook moves to become commercial in a way that users resent. In amongst personal information, advertisements are more likely to strike a jarring note.
The high-growth phase means that Facebook can take its time developing ways to increase revenues. The key must be to find ways that bring practical benefits to those who visit the site. There is an intrinsic stickiness about a site where users have assembled their own material, but if people stop updating their pages and social networking takes a new form, then winning users back is a hard task.
What the data do not show is that search engines have had their day. Google's core search advertising business rebounded in the final quarter of 2009, and the group is preparing for renewed growth. Moreover, there is a straightforward reminder of how fragile the fortunes of social networking sites can be: the site that Google overtook in 2007 to become most popular in the US was MySpace – which is now seeking a new role as social users have moved elsewhere.
2 4. What is the reason for MySpace ’ s with drawn from the role as social networking site ?
A. It is overtook by other social networking site like Facebook.
B. It has lost its social users.
C. It has introduced in too many advertisements .
D. It has become a profit-making site.
25 . Which of the following is NOT true ?
A. Facebook users outnumber that of Google.
B. Yourtube is one of Google services.
C. Before this week, Google had lead all other websites on the measure of visits since 2007.
D. Facebook is a social networking site.
26 . The word “ stickiness ” in the penultimate paragraph probably means “____”
A. The website is dirty and making users feel uncomfortable.
B. The website often brings its users into situation embarrassing .
C. The website, in essence, is difficult to tackle with.
D. The website is attractive and makes users want to look at it for a long period of time
27 . Which of the following is not the reason that Advertisers find Facebook appealing ?
A. Facebook can attract a lot of audience .
B. Facebook can help to target customers-to-be.
C. Facebook allows more chances for the ads to be noticed.
D. Facebook is able to move from positive cash flow to making profits.
28 . T he author’ s attitude toward the development of Facebook is .
A. positive
B. negative
C. objective
D. Information is not enough
Questions29-33 are based on Passage Two.
Passage Two
AS EXECUTIVES from Toyota, including the firm’s boss, Akio Toyoda, squirmed before their tormentors in America’s Congress this week, there was little public gloating from rival carmakers. Although it is Toyota that is currently in the dock after a crushing series of safety-related recalls across the world, competitors are only too aware that it could be their turn next. After all, there is not a single big
carmaker that has not modelled its manufacturing and supply-chain management on Toyota’s “lean production” system.
That said, there is a widespread belief within the automotive industry that Toyota is the author of most of its own misfortunes. In his testimony to the House oversight committee on February 24th, Mr Toyoda acknowledged that in its pursuit of growth his firm stretched its lean philosophy close to breaking point and in so doing became “confused” about some of the principles that fi rst made it great: its focus on putting customer satisfaction above all else, and its ability “to stop, think and make improvements”.
James Womack, one of the authors of “The Machine that Changed the World”, a book about Toyota’s innovations in manufactur ing, dates the origin of its present woes to 2002, when it set itself the goal of raising its global market share from 11% to 15%. The target was “totally irrelevant to any customer” and was “just driven by ego”, he says. The rapid expansion, he believes, “meant working with a lot of unfamiliar suppliers who didn’t have a deep understanding of Toyota culture.”
By the middle of the decade recalls of Toyota vehicles were increasing at a sufficiently alarming rate for Mr Toyoda’s predecessor, Katsuaki Watanabe, to demand a renewed emphasis on quality control. But nothing was allowed to get in the way of another (albeit undeclared) goal: overtaking General Motors to become the world’s biggest carmaker. Even as Toyota swept past GM in 2008, the quality problems and recalls were mounting.
The majority of those problems almost certainly originated not in Toyota’s own factories, but in those of its suppliers. The automotive industry operates as a complex web. The carmakers (known as original equipment manufacturers, or OEMs) sit at its centre. Next come the tier-one suppliers, such as Bosch, Delphi , Denso, Continental, Valeo and Tenneco, who deliver big integrated systems directly to the OEMs. Fanning out from them are the tier-two suppliers who provide individual parts or assembled components either directly to the OEM or to tier-one suppliers. (CTS Corp, the maker of the throttle-pedal assemblies that Toyota has identified as one of the causes of “unintended acceleration” in some of its vehicles, is a tier-two supplier whose automotive business accounts for about a third of its sales.)
On the outer ring of the web are the tier-three suppliers who often make just a single component for several tier-two suppliers. Although there are literally thousands of tier-two and tier-three suppliers around the world, their numbers have been culled over the last decade as the OEMs and the tier-one firms have worked to consolidate their supply chains by concentrating business with a smaller number of stronger companies.
Toyota revolutionised automotive supply-chain management by anointing certain suppliers as the sole source of particular components, leading to intimate collaboration with long-term partners and a sense of mutual benefit. In contrast, Western carmakers tended either to source in-house or award short contracts to the
lowest bidders. The quality Toyota and its suppliers achieved made possible the “just in time” approach to delivering components to the assembly plant. In his book, Mr Womack quotes a Toyota supplier: “We work without a safety net, so we can’t afford to fall off the high wire. We don’t.”
Most big car firms now operate in a similar way. Ford, for example, will often work with a tier-one supplier for up to three years before a new model comes off the production line to ensure that the design and manufacturing of important components is sound. So-called cross-functional teams from both firms strive to eliminate defects. Rather than always going for the low bid, carmakers now look at the total cost of a component, including potential interruptions to production and, further down the line, customer warranty claims if quality is not up to scratch.
By and large, the relationships between the OEMs and the tier-one suppliers run smoothly. When problems do crop up, it is usually with the tier-two and tier-three firms. A senior purchasing executive at one carmaker says that consolidation, the need to trim capacity and the shock to demand that began in mid-2008 have put the weaker parts of the supply chain under great strain: “Some of these are quite fragile businesses. There’s a need for visibility, but we don’t always have it. If something goes wrong, we need transparency and speed of communication to make sure it doesn’t get to the customer.”
A consequence of Toyota’s breakneck expansion was that it became increasingly dependent on suppliers outside Japan with whom it did not have decades of working experience. Nor did Toyota have enough of the senior engineers, known as sensei, to keep an eye on how new suppliers were shaping up. Yet Toyota not only continued to trust in its sole-sourcing approach, it went even further, gaining unprecedented economies of scale by using single suppliers for entire ranges of its cars across multiple markets.
A senior executive at a big tier-one supplier argues that although Toyota’s single-supplier philosophy served it well in the past, it took it to potentially risky extremes, especially when combined with highly centralised decision-making in Japan. “There’s a trade-off ,” he says. “If you don’t want duplication of supply you have to have very close monitoring, you have to listen to your supply base and you have to have transparency. That means delegating to local managers. With Toyota, it works well at the shop-floor level, but thing s break down higher up.”
In the aftermath of Toyota’s crisis, the industry is now asking itself whether sole-sourcing has gone too far. “It may be safer not to have all your eggs in one basket, but to have maybe three suppliers for major components who can benchmark each other,” says another purchasing manager. Until very recently, Toyota was the peerless exemplar. For now, at least, it is seen as an awful warning.
29 . Which of the following best de fines “ lean production system ”?
A. The production system is less wasteful and more efficient.
B. The production system is not duplicated.
C. The production depends solely on one big supplier .
D. All of the above .
30 . According to James Womack , which of the following was discovered to be the cause of Toyota ’ s crysis ?
A. It lacks close monitoring.
B. It is driven by its goals of expansion.
C. It is self-complacent.
D. It depends on one supplier.
31 . When did Toyota vehicle recall begin to alarm its leaders ?
A. 2010
B. 2002
C. 2009
D. 2005
32 . With respect to the crisis, what are the advantages of Toyota ’ s supply-chain management?
A. More efficient in time.
B. More secured in quality.
C. With a net of trust and safety.
D. More money saving.
33 . Wh at is the possible meaning of “ trade off ” in the penultimate paragraph ?
A. Buy and sell.
B. Sell away.
C. Exchange.
D. A balance between two opposing things.
Section B Business Writing 20% (20 minutes)
You are Michael Leung . You bought 2010 Camry three weeks ago from Toyota, and now you found your car was in the recall list. So write a complaint letter to Toyota and tell the person concerned this:
1) Describe to him the item you bought .
2) Tell him what ’ s wrong and what troubles this recall has brought to you.
3) Say what you want done to remedy the situation , for example, a refund or repair, or a temporary car.
Write 100- 120 words.
Write on your Answer Sheet.
Module III
Business Knowledge and Translation 25% (30 minutes)
Section A 10%
Directions: Translate the following business terminologies into Chinese and briefly define the terms in English.
1. FOB (shipping)
Translation
Definition:
2. Direct investment
Translation
Definition
3. L/C
Translation
Definition
4. Dumping
Translation
Definition
5. Dividen ds
Translation
Definition
Section B 15%
Directions: Translate the following passage into English and write the English version on the Answer Sheet.
中国官方统计数据显示，中国2月份房屋销售价格同比上涨10.7%，涨幅较1月份的9.5%有所扩大。

但是我在和的朋友告诉我，典型单元房价格的年涨幅在50%以上，甚至可能达到100%。

高等学校商务英语专业四级样题答案
Module I
Section One
CBACA
Section Two
6. the biggest rise
7. Government's stimulus
8. inflation
9. gross domestic product (GDP) 10. inequality
Section Three
11. More than half the teenagers who left school without completing year 12 in 2008 didn't find a full-time job and they didn't get a place in further study. or More than half the people who left school in 2008 without matriculating couldn't find full-time work or a place in further study.
12. I t's a milder economic downturn than the recessions of the early '90s and the early '80s , but it shows a larger, more complex, more troublesome picture. And the impact of it on the labor market might not yet be over.
13. ABS study shows that the retail sector fared worse in this mild downturn than it did in the quite severe recession of the early 1990s.
Module II Reading Comprehension and Writing
1 4 . B 15 . C 16 . D 17 . A 18 . B
19 . C 20 . A 21 . A 22 . B 23 . C
2 4. B 25 . A 26 . D 27 . D 28 . C
29 . D 30 . B 31 . D 32 . A 33 . D
Section B Business Writing
Sample:
March 21, 2010
Dear Sir/Madam ,
My car is 2010 Camrey and I bought it just three weeks ago. It is now on the recall list. I’m scared to drive it now, especially that I have two children under the age of 5. As this car was my only mode of transportation, it was crippling for me to be without a car . S o I ’ m writing to ask if the dealership where I bought my c ar can give me a temporary car (that is not on the recall list), while they fix my Camry. If this can not be done, I hope that your company will reimburse the cost and inconvenience that such a recall brings to me.
I look forward to hearing from you.
Yours faithfully
Michael Leung
Michael Leung
Module III
Business knowledge and TRANSLATION
Section A
1. FOB: Free on Board 装运港船上交货
FOB stands for "Free On Board", and is always used in conjunction with a port of loading.[1] Indicating "FOB port" means that the seller pays for transportation of the goods to the port of shipment, plus loading costs. The buyer pays cost of marine freight transport, insurance, unloading, and transportation from the arrival port to the final destination. The passing of risks occurs when the goods pass the ship's rail at the port of shipment. Direct Investment
2. 直接投资
I nvestment in which a resident of one country obtains a lasting interest in, and a degree of influence over, the management of a business enterprise in another country.
3. 信用证
A standard, commercial letter of credit is a document issued mostly by a financial institution, used primarily in trade finance, which usually provides an irrevocable payment undertaking.
4. 倾销
The word is now generally used only in the context of international trade law, where dumping is defined as the act of a manufacturer in one country exporting a product to another country at a price which is either below the price it charges in its home market or is below its costs of production.
5. 红利/股息
Dividends are payments made by a corporation to its shareholder members. It is the portion of corporate profits paid out to stockholders.
Section B (sample translation)
The Chinese official statistics say that the average rise in property prices was 10.7 per cent in February. The increase is accelerating from a year-on-year rise of 9.5 per cent in January. However, my friends in Shanghai and Beijing say the rate of price increases of typical housing units is above 50 percent a year and may reach 100 per cent.
高等学校商务英语专业考试（四级）
口试试题
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高等学校商务英语专业考试（四级）
TEST FOR BUSINESS ENGLISH MAJORS ( Band Four )
(T BEM-4 )
SPEAKING
Section A Answering questions (2 minutes)
Good morning/ afternoon, may I have your mark sheets please?
M y name is … , and this is my colleague…
S he is not going to ask you any questions, instead she will be just listening to us.
S o you are … ? A nd you are …
F irst of all, we ’ d like to have you r understanding of some knowledge in international business and trade. So I’ m going to ask you some questions about it. (Interlocutor chooses 2-3 questions for each candidate)
(To a student)
● Where do you prefer to work, a foreign-funded enterprise or a state-run enterprise? W hy?
● What should Chinese people be careful about when communicating with foreigners? Can you give us an example?
● How do you feel about products “ made in China ” ? Why?
● How would you promote a new product focusing on young people?
(To an adult)
● Do you like taking business trips? W hy?
● What should Chinese people be careful about when communicating with foreigners? Can you give us an example?
● Would you explain why some luxurious products are cheaper abroad than in China ?
● How would you promote a new product focusing on middle-aged people? Section B Presentation (4 minutes)
In this section, I’ ll give each of you one topic, and I’ d like you to make a presentation of your ideas on this topic for about 2 minutes.
This is for you, Candidate A , and this is for you, Candidate B.
You have 2 minutes to prepare.
Card for Candidate A
Suppose you are an assistant manager in an advertising company and your boss Ron Miller would like to find a new office site and rent it for one year. He assigned you to find a suitable location and make a presentation accordingly. The statistics you get are as follows.
Table 1 Civil Square vs. Garden Square
Location Features Costs per
month
Net rent Operating cost Parking cost
Civil Square in CBD; convenient
$300 $100 $50 transportation
Garden
near a park; quiet $250 $80 $40 Square
Card for Candidate B
Suppose you are an assistant manager in a dairy manufactur ing company and your boss John Smith would like to know the sales of dairy products this year so he can arrange next year’s production . He assigned you to do a market research and make a presentation accordingly. The statistics you get are as follows.
Table 1 Sales of Dairy Products
Type Sales
Market share Trend
Full milk 35% last year it was 50 %
Skimmed milk 28% last year it was 20 %
Yogurt 22% last year it was 20 %
Fruit milk 15% last year it was 10 %
Section C Business communication (6 minutes)
I n this section, I’ ll give each of you a cue card with business information, and I’ d like you to make a business conversation with it for about 4 minutes. Y ou talk to each other and I won ’ t join you.
This is for you, Candidate A , and this is for you, Candidate B.
Now, y ou have 2 minutes to prepare .
Cue Card for Candidate A
Situation: Ms./Mr. Steven and Ms./Mr. Wang are talking about the claim of cameras .
● You are:
Ms./Mr. Wang, the purchasing manager of Beijing Digital Electronics Corporation.
● For the claim :
You claim half of the cameras are broken.
You claim the reason is faulty package.
S how an inspection report testifying the cameras were broken before being unpacked.
A sk for exchange of broken cameras .
Claim for a compensation of $1000, as your company lost a large order because of insufficient stock of sound cameras.
Refuse the discount of 10% and ask for a discount of 20%.
Accept the discount of 15% and a $300 compensation for future cooperation.
Express appreciation of Ms./M r. Steven ’ s quick settlement of dispute and hope for future cooperation.
T he dispute is settled in a friendly way.
Cue Card for Candidate B
Situation: Ms./Mr. Steven and Ms./Mr. Wang are talking about the claim of cameras .
● You are:
Ms./Mr. Steven, the market manager of an American c ompany .
● For the claim :
Express regret and try to find the reason .
Announce that if the package is inappropriate, your company would be responsible for the loss.
Apologize for the unsuitable package and the loss caused.
P romise to exchange the broken cameras.。