2011美国创新事业规划研修团分享

7
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Growth Aspirations
Degree of internal change om
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⻡䪲䜆⯍ㇷ敞䙫≜㖗僤⊂
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Shape the Business
Model
Seize the Plan to Learn
Axes of Uncertainty
Implications (Opportunities)
Core Growth
Follows Existing Optimization/Expansion Processes
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19-Aug Day 5
Innosight LLC(≜㖗㴅⯆桎┶⅓⏟) Business Model Innovation Workshop 9:00am~4:30pm
Day1 ┭㥔㨈⻶⛂奨䴇 徏嬿⇡桎⮉䜆㭊Ⰱ㜑㻦嶚䙫憴奨 ⷌὃ ㈺怇⅏㖗∐㽋⅓⻶ Day2 徏嬿ḍ㕛⏯旃捜岮㹷凮㴨䧲∐䔏 䀿栔⠈ⷩ⠛㸓婍⑳῕㭊㖗㨈⻶ Case Study
Phase 1:
Develop growth strategy
Phase 2:
Organize to innovate
Growth Strategy
Innovation Portfolio
Phase 3:
Identify new growth opportunities
Phase 4:
Implement solutions
Phase 3: Identify new growth
opportunities
Phase 4: Implement solutions
New Growth Innovation
Spot the
Opportunity
Process
Shape the Business
Model
Seize the Plan to Learn
• Tools and
Metrics
Business Needs
A
B
C
Scenarios
Technology Possibilities
Edited List of Technologies
Preliminary Screen
Attractive Possible Technologies
2009 併奦SBI㩆㛪㎉䴉
晵㮜ṳ : ≜㖗㖠㲼⻼⯵
谷嶏⋉曧㰩≜㖗
晵㮜ᷰ : ┭㥔㨈⻶≜㖗
谷嶏⋉┭㥔㨈⻶≜㖗
om om
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5 (ㇷ㞃䙣塏㛪) 4 (堳穴䟻姵㛪)
3 (併⛲䟻῕)
㙁ᷱ12滅
2 (堳∴ⷌὃ✱)
᾵
1 (Homework)
0 (Interview)
om
Growth Aspirations
Degree of internal change
om
ww ww
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2010 併奦SBIガ⡪奶≪ 2011 併㝘Innosight┭㥔㨈⻶≜㖗
Strategic Need External Forces3
᷽䔳㖗偅䶙
₸⋀⦻Ⓢ㛪
⻼䙣忛柦䙫併⛲⛿
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᷽䔳㗌⠘
㘆ⳝ㗌⠘
㳉⣒柺㨿⬷
᷽䔳惏吤㠣
᷽䔳溪柨䶙
om om
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ቤተ መጻሕፍቲ ባይዱ
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om om
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2011乌◉◖⃄ᵩ
2011/10/31 ≰⟡㬤
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≜㖗Ṳ㥔 Scenarios
Degree of external change
Readiness to Innovate
•Team Structure • Innovation language • Governance
Conduct Demonstration Projects
New Growth Teams
Case Study with Harvard
University Professor Willy
Shih
Harvard School Tour
MIT Tour
⎪娑Aurora
128取ạ䦸㉧⌻ 㛪棷㔿
(MIT Sloan┭⭟ 晉)
⎪娑Genzyme ⎪娑ARC
Hotel Case discussion
Follows Existing Optimization/Expansion Processes
Readiness to Innovate
•Team Structure • Innovation language • Governance • Tools and Metrics
Conduct Demonstration Projects
Decision Focus1
Strategy Selection
Key External Factors2 Strategy Alternatives
Phase 1: Develop growth
strategy
Phase 2: Organize to
innovate
Growth Strategy
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㋃娑䔆㉧⷏㒿 Genzyme
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无戨埴⭞嬲ẩ㤕⭞䘬㓭ḳ
om
Growth Aspirations
Degree of internal change
•Team Structure • Innovation language • Governance
Conduct Demonstration Projects
New Growth Teams
• Tools and
Metrics
Business Needs
A
B
C
Scenarios
Technology Possibilities
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㙁ᷱ滅
om om
ww ww
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15-Aug Day 1
16-Aug
Day 2
17-Aug
Day 3
18-Aug Day 4
併⛲⛿堳䧲
om
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2010 併奦SBIガ⡪奶≪ 2011 併㝘Innosight┭㥔㨈⻶≜㖗
Strategic Need External Forces3
Decision Focus1
Strategy Selection
Axes of Uncertainty
Implications (Opportunities)
Core Growth
Follows Existing Optimization/Expansion Processes
≜㖗Ṳ㥔 Scenarios
Degree of external change
Readiness to Innovate
New Growth Innovation Process
Adjacent/White Space
Spot the Opportunity
Shape the Business
Model
Seize the Plan to Learn
Core Growth
Degree of external change
New Growth Teams
om om
ww ww
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臼㜑墒㻦嶚䙫曧㰩⇡䙣Ə敲䙣⇡iSongnify䔉⒨
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om om
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Innovation
Portfolio
Adjacent/White Space
Phase 3: Identify new growth
opportunities
Phase 4: Implement solutions
New Growth Innovation
Spot the
Opportunity
Process
Edited List of Technologies
Preliminary Screen
Attractive Possible Technologies
2009 併奦SBI㩆㛪㎉䴉
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Key External Factors2 Strategy Alternatives
Phase 1: Develop growth
strategy
Phase 2: Organize to
innovate
Growth Strategy
Innovation
Portfolio
Adjacent/White Space
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⇭㻦ヶ⺍
om om
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晵㮜ᷧ : 谷嶏⋉⠘␱
谷嶏⋉曧㰩姊㝷