品牌声誉与消费者选择的关系英语作文

品牌声誉与消费者选择的关系英语作文
Surveys show that more and more people have a tendency to buy goods of famous brands. In this essay, I will analyze some possible reasons behind this phenomenon and the effect of this trend.
Surveys show that more and more people have a tendency to buy goods of famous brands. In this essay, I will analyze some possible reasons behind this phenomenon and the effect of this trend.
nother factor is perhaps the consumers' sense of vanity, which is considered as human nature. Using famous brands is a symbol of taste and social status. This is why people are generous in buying branded clothes, shoes, cosmetics, etc. and even those who cannot really afford these also follow the fashion.
Buying famous brands, usually with better quality and longer service life, can give consumers better experience and decent life. However, this consumption pattern has negative impacts. As most branded products are expensive or over-priced, consumers have to
spend more money in order to cover their living cost, which causes an economic burden on ordinary families. What is worse is that this trend may encourage people to compete over material things, leading to waste of goods and pleasure-seeking lifestyles. People, especially youngsters, tend to pursue better material life and take everything for granted.
Overall, in this materialistic society, using famous brands is a personal choice and consumers have the right to decide what to buy. However, considering its possible negative influences, I think this trend should not be encouraged.。