电子商务专业英语自考试卷资料
2023年河南电子商务专升本英语考试真题
2023年河南电子商务专升本英语考试真题全文共3篇示例,供读者参考篇12023 Henan E-commerce Specialist Upgrading Examination English Exam QuestionsPart I Listening Comprehension (20 points)Section A1. What is the main topic of the conversation?A. Traveling to Japan.B. Shopping for souvenirs.C. Learning Japanese culture.D. Trying Japanese cuisine.2. How does the man feel about the new marketing strategy?A. Confident.B. Skeptical.C. Excited.D. Indifferent.3. What does the woman suggest doing to increase sales?A. Launching a new product.B. Offering discounts.C. Organizing a promotion.D. Expanding the target market.Section B4. According to the speaker, what is the key to building a successful online store?A. Providing good customer service.B. Creating an eye-catching website.C. Posting on social media regularly.D. Offering competitive prices.5. How can small businesses compete with larger companies?A. By offering unique products.B. By investing in expensive advertising.C. By lowering prices.D. By focusing on a niche market.Part II Reading Comprehension (40 points)Section ARead the following passage and answer the questions.Online shopping has become increasingly popular in recent years, with more and more people opting to buy products online rather than in traditional brick-and-mortar stores. There are several reasons for this trend. Firstly, online shopping offers convenience and flexibility, allowing customers to browse, compare prices, and make purchases from the comfort of their own homes. Secondly, online stores are often able to offer a wider selection of products than physical stores, giving shoppers more options to choose from. Finally, online shopping can also be more cost-effective, with many online retailers offering discounts, promotions, and free shipping.6. What is the main reason why people prefer online shopping?A. The wide selection of products.B. The convenience and flexibility.C. The cost-effectiveness.D. The personalized customer service.7. How do online stores attract customers according to the passage?A. By offering online discounts.B. By providing personalized customer service.C. By limiting the selection of products.D. By increasing prices.Section BRead the following passage and answer the questions.E-commerce has revolutionized the way we do business, making it easier for companies to reach customers worldwide. However, with this increased reach comes increased competition. To stand out in the crowded online marketplace, companies must focus on providing exceptional customer service and building strong relationships with their customers. This can be achieved through personalized communication, quick response times, and a user-friendly website that makes it easy for customers to find what they are looking for.8. According to the passage, what is essential for companies to do in the online marketplace?A. To focus on providing exceptional customer service.B. To offer the lowest prices.C. To ignore customer feedback.D. To expand to physical stores.9. How can companies stand out in the crowded online marketplace?A. By ignoring customer needs.B. By providing exceptional customer service.C. By increasing prices.D. By limiting their product selection.Part III Vocabulary and Grammar (40 points)Choose the best answer to complete each sentence.10. Jack is ______ to go on a business trip next week.A. planningB. plannedC. plansD. plan11. The new smartphone has many ______ features.A. excitedB. excitementC. excitingD. excite12. We need to ______ the market before launching our new product.A. researchB. researchedC. researchingD. researches13. The company offers a ______ range of products to suit all tastes.A. wideB. widelyC. widenD. wideningPart IV Writing (60 points)Write an essay of 300-500 words on the following topic: "The Impact of E-commerce on Traditional Retailers."In recent years, e-commerce has seen significant growth, revolutionizing the way people shop and changing the retail landscape. Discuss the impact of e-commerce on traditional retailers, including the challenges they face and the strategies they can use to stay competitive in the digital age.考试须知:请在规定的时间内完成答题,不得抄袭或作弊。
2023年河南电子商务专升本英语考试真题
2023年河南电子商务专升本英语考试真题2023 Henan Electronic Commerce Specialized Undergraduate English ExamPart I. Vocabulary and StructureSection A. VocabularyChoose the word that has the closest meaning to the underlined word.1. The new company has experienced rapid growth since its establishment.A. slowB. steadyC. quickD. irregular2. The manager emphasized the importance of teamwork in achieving success.A. mentionedB. ignoredC. forgotD. underestimated3. The students were required to submit their assignments before the deadline.A. afterB. duringC. afterD. before4. The factory has adopted new technologies to improve efficiency.A. reducedB. increasedC. unalteredD. decreased5. The company offers a wide range of products to meet customer needs.A. limitedB. smallC. variedD. specificSection B. StructureChoose the correct option to complete the sentence.6. If you __________ the job, you will receive a salary increase.A. will completeB. completeC. completingD. completed7. The seminar was rescheduled due to bad weather; however, it __________ on time.A. should startB. should have startedC. should be startedD. should be starting8. By the time the manager arrived, the employees __________ working for two hours.A. wereB. had beenC. would beD. will have been9. If she __________ earlier, she wouldn't have missed the meeting.A. have leftB. had leftC. will leaveD. leaves10. The company __________ a new policy to increase employee satisfaction.A. has introducedB. introduceC. introducedD. introducingPart II. Reading ComprehensionSection ARead the following passage and answer the questions.E-commerce, also known as electronic commerce or internet commerce, refers to buying and selling goods and services online. It has been growing rapidly in recent years, with more and more businesses turning to online platforms to reach a wider audience and increase sales.One advantage of e-commerce is its convenience. Customers can browse products, place orders, and make payments from the comfort of their homes without having to visit physical stores. This saves time and is particularly appealing to busy individuals.Another benefit of e-commerce is the ability to reach a global market. By setting up an online store, businesses can target customers from different countries and regions, expanding their reach and customer base. This allows businesses to grow and thrive in a competitive market.However, e-commerce also presents challenges, such as ensuring secure online transactions and protecting customer data. Businesses must invest in cybersecurity measures to prevent data breaches and fraud, which can damage their reputation and trustworthiness.Questions:11. What is e-commerce?12. What is one advantage of e-commerce?13. How can businesses benefit from setting up an online store?14. What challenges does e-commerce present to businesses?15. Why is cybersecurity important in e-commerce?Section BRead the following passage and answer the questions.The COVID-19 pandemic has accelerated the growth ofe-commerce as more people turn to online shopping to reduce the risk of exposure to the virus. With lockdowns and social distancing measures in place, many businesses have shifted theirfocus to digital platforms to continue operating and serving customers.One trend that has emerged during the pandemic is the rise of contactless delivery services. Customers can order products online and have them delivered to their doorstep without any physical contact with the delivery person. This provides a convenient and safe shopping experience for customers.Another key development in e-commerce is the use of artificial intelligence (AI) and data analytics to personalize the shopping experience for customers. By analyzing customer data and behavior, businesses can recommend products and services that meet individual preferences, increasing customer satisfaction and loyalty.Despite the challenges posed by the pandemic, e-commerce has proven to be resilient and adaptable, with many businesses embracing digital transformation to stay competitive in the market.Questions:16. How has the COVID-19 pandemic impacted the growth of e-commerce?17. What is contactless delivery, and why is it popular during the pandemic?18. How can businesses use artificial intelligence and data analytics in e-commerce?19. What has helped e-commerce businesses stay competitive during the pandemic?20. Why is digital transformation important for businesses in the current market?Part III. WritingWrite an essay of at least 250 words on the following topic:"The Impact of E-commerce on Traditional Retail Businesses"In recent years, e-commerce has become increasingly popular, posing a significant challenge to traditional retail businesses. Discuss the impact of e-commerce on traditional retail businesses, including the advantages and disadvantages of online shopping compared to traditional shopping. In your essay, provide examples to support your arguments and suggest ways that traditional retail businesses can adapt and compete in the digital age.。
全国自考(电子商务英语)-试卷2
全国自考(电子商务英语)-试卷2(总分:160.00,做题时间:90分钟)一、词汇和语法(总题数:20,分数:40.00)1.It was there, the police believe, ______she was able to activate the recorder she kept in her bag.(分数:2.00)A.untilB.whichC.that √D.when解析:2.It is not yet known______computers will one day have vision as good as human vision.(分数:2.00)A.whether √B.ifC.thatD.how解析:3.If you are now______ ,you ought to pay more attention to your health.(分数:2.00)A.in the fiftiesB.in your fifties √C.in fiftiesD.in your fifty解析:4.The company will design, supply and ______your new kitchen.(分数:2.00)A.build onB.install √C.put onD.instruct解析:5.How can I have any self-confidence when you're always so______of me?(分数:2.00)A.critical √B.unpleasantC.seriousD.doubtful解析:6.If we_____the furniture against the walls, we'll have more space to dance.(分数:2.00)A.replaceB.deliverC.transportD.shift √解析:7.He's______on his paper which has to be finished by the end of the semester.(分数:2.00)A.managingB.writingC.handlingD.working √解析:8.You can______the temperature in the house by adjusting the thermostat(温度调节器).(分数:2.00)A.adoptB.reachC.regulate √D.register解析:9.I ______a little Spanish while I was in Peru.(分数:2.00)A.inquiredB.requiredC.acquired √D.acquainted解析:10.Social problems and poverty______much of the crime in today's big cities.(分数:2.00)A.undermineB.underlie √C.contributeD.signify解析:11.In many countries, packets of cigarettes come with a government health warning ______ to them. (分数:2.00)A.attachingB.attached √C.to attachD.attach解析:12.There can be no doubt whatsoever that smoking______your health.(分数:2.00)A.preventsB.delaysC.endangers √D.disturbs解析:13.The extent of the damage was greatly______by the press.(分数:2.00)A.raisedB.widenedC.exceededD.exaggerated √解析:14.High stress levels are______of life for business executives.(分数:2.00)A.an impressionB.a pointC.an effectD.a feature √解析:15.None of our______at contacting Dr. James were successful.(分数:2.00)A.necessariesB.needsC.attempts √D.trials解析:16.Even Democrat George McGovern, ______had the lowest level of party support among recent nominees, was backed in 1972 by nearly 60 percent of his party's voters.(分数:2.00)A.who √B.whoseC.thatD.which解析:17.Robots differ from automatic machines in ______after completion of one specific task, they can be reprogrammed to do another one.(分数:2.00)A.whichB.that √C.howD.whether解析:18.Understand what Jet Lag is, and how a careful diet can minimize its worst effects, ______. (分数:2.00)A.your flights will be less stressful √B.and your flights will be less stressfulC.of your flights will be less stressfulD.in order that your flights will be less stressful解析:19.The Atlantic Ocean is only half as big as the Pacific,______it is still very large.(分数:2.00)A.but √B.andC.soD.therefore解析:20.No one has been able to prove that fish is______better for the brain than many other kinds of food.(分数:2.00)A.someB.soD.any √解析:二、完形填空(总题数:1,分数:20.00)Medical experts have【C1】______suspected a link between the health of the mind and the health of the body. From time to time researchers have reported evidence of such a link. One such report now comes from the University of California at San Diego School of Medicine. The study shows that the mental disorder known as depression【C2】______to harm the body's natural defense system against disease. Victims of severe depression generally have a low opinion of themselves. They often lose 【C3】______in everything. They seem very sad. They have trouble sleeping. And they generally lose their【C4】______to eat. In most extreme examples, depressed persons may want to kill themselves. The University of California study was【C5】______by Dr. Michael Irwin. He began the study two years ago at a hospital in the city of Los Angeles. The study involved 37 women, whose husbands were dying of lung cancer. Dr. Irwin studied the women for【C6】______of depression. He took some of their blood both before and after the death of their husbands. He examined the blood for cells that help the body fight disease. These are the substances scientists call natural killer cells, T suppressor cells, and T helper cells. Dr. Irwin then looked for the same【C7】______of cells in the blood of women whose husbands were healthy. Dr. Irwin【C8】______that disease-fighting cells were not very active in the women whose husbands were dying or had just died. The rate of activity was【C9】______than in women whose husbands were healthy. Dr. Irwin also found that the rate of activity was directly linked to the severity of【C10】______woman's depression over the death of her husband.(分数:20.00)(1).【C1】(分数:2.00)A.everB.stillC.long √D.always解析:(2).【C2】(分数:2.00)A.emergesB.appears √C.happensD.mentions解析:(3).【C3】(分数:2.00)A.interestedB.interestingC.interest √D.interests解析:(4).【C4】(分数:2.00)A.despairB.despiteC.desire √D.design解析:(5).【C5】(分数:2.00)A.builtB.madeD.done √解析:(6).【C6】(分数:2.00)A.sighB.markC.signs √D.signals解析:(7).【C7】(分数:2.00)A.variantsB.speciesC.kinds √D.standards解析:(8).【C8】(分数:2.00)A.knownB.inventedC.lookedD.found √解析:(9).【C9】(分数:2.00)A.lower √B.higherC.shorterD.taller解析:(10).【C10】(分数:2.00)A.oneB.each √C.anyD.every解析:三、阅读理解(总题数:3,分数:20.00)There are two methods of fighting, the one by law, the other by force; the first method is that of men, the second of beasts; but as the first method is often insufficient, one must have recourse to(求助,求援)the second. It is, therefore, necessary for a prince to know well how to use both the beast and the man. This was covertly(隐秘地,不公开地)taught to rulers by ancient writers, who relate how Achilles and many others of those ancient princes were given to Chiron the centaur(半人半马的怪物)to be brought up and educated under his discipline. The parable(寓言)of this semi-animal, semi-human teacher is meant to indicate that the one without the other is not durable.A prince, being thus obliged to know well how to act as a beast, must imitate the fox, and the lion, for the lion cannot protect himself from traps, and the fox cannot defend himself from wolves. Those that wish to be only lions do not understand this. Therefore, a prudent(谨慎的)ruler ought not to keep faith when by doing so it would be against his interest, and when the reasons which made him bind himself no longer exist. If men were all good, this precept(规则)would not be a good one; but as they are bad, and would not keep faith with them. Nor have legitimate grounds ever failed a prince who wished to show colorable excuse for the nonfulfilment of his promise. Of this, one could furnish an infinite number of examples, and show how many times peace has beenbroken, and how many promises rendered(致使)worthless, by the faithlessness of princes, and those that have best been a-ble to imitate the fox have succeeded best. But it is necessary to be able to disguise this character well, and to be a great feigner(作假者)and dissembler(伪君子),and men are so simple and so ready to obey present necessities that the one who deceives will always be able to find those who allow themselves to be deceived.(分数:8.00)(1).The writer does not believe that______.(分数:2.00)A.the truth makes men freeB.people can protect themselvesC.princes are humanD.leaders have to be consistent √解析:(2)."Prince" designates______.(分数:2.00)A.anyone in power √B.elected officialsC.aristocratsD.sons of kings解析:(3).The lion represents those who are ______.(分数:2.00)A.too cunning and weakB.strong and cunningC.reliant on force only √cking in force解析:(4).The fox, in this passage, is______.(分数:2.00)A.admired for his trickery √B.no match for the lionC.pitied for his weaknessD.considered worthless解析:What's the best way for you, as an employer, to deliver bad news to an employee? First of all, you have to break the news yourself, face to face with the recipient(接受者). You can't write memos to tell people they will not get raises this year or that they have made an error or are not performing as well as expected. You have to show them how you feel about the matter and that you are personally sorry and sympathize with them. If you indicate that you are ready to listen to their reactions to your bad news, you will undoubtedly save yourself from their wrath. Above all, you must be ready for an emotional reaction from the recipient of bad news. Give people time to digest your news and to control the emotion they invariably feel. Although it is never easy to break bad news, if you follow these steps, you will at least soften the blow.(分数:6.00)(1).The author's main idea is that______.(分数:2.00)A.bad news is hard to impartB.all employers have to criticize their employeesC.there are ways of softening the impact of bad news √D.people respond emotionally to bad news解析:(2).The author's main idea is expressed______.(分数:2.00)A.in the first sentenceB.in the last sentence √C.in the middle of the paragraphD.nowhere解析:(3).The author's main idea is supported by______.(分数:2.00)A.examples of employers giving bad newsB.a list of reasons for having go break bad newsC.sympathy for both the employer and employeeD.instructions on how to soften the blow of bad news √解析:New York E-commerce has revolutionized the business world and won't disappear despite investors pulling the plug on many dot-coms, says Marcia H. Flicker, Ph. D. , a Ford-ham University marketing professor. Venture capitalists are disgusted , with the lack of rectums, she says, " The uncertainty went too far to the investment side in 1998 and 1999, and now it's gone too far the other way investors are so conservative that they are reluctant to invest even in sustainable businesses. Flicker says pure Internet-based companies will have limited success. However, click and mortar sites—those that are affiliated with a store and have catalogs in addition to a web address will thrive. This strategy, employed by companies such as Pottery Barman Bam and Eddie Bauer, is working well, she says. Flicker predicts that web services will start charging fees now that revenues from banner ads are waning. The fee structures will allow some users to pay a higher price to avoid unsolicited advertising. Flicker presented these and other ideas at the Association to Advance Collegiate Schools of Business(AACSB)International 2001 E-Commerce Conference last month. Forehand's Graduate School of Business Administration was established in 1969. Its part-time MBA program is ranked 12th by U. S. News & World Report. The College of Business Administration, founded in 1920, is ranked among the "best buys" in undergraduate education by U. S. News & World Report. Founded in 1841, Ford ham is New York City's Jesuit University. It has residential campuses in the north Bronx and Manhattan, a graduate center in Tarrytown and the Louis Calder Center Biological Field Station in Armonk, N. Y.(分数:6.00)(1).The reporter sent the report from______.(分数:2.00)A.New YorkB.Ford ham √C.TarrytownD.Armonk解析:(2).From the second paragraph, we get to know that______.(分数:2.00)A.more and more capitalists began to invest in e-business now √B.investors got little return from their investment in e-business in 1998 and 1999C.e-businesses are likely to disappearD.venture capitalists are disgusted解析:(3).Which of the following is the most likely to be successful in e-business according to Flicker?(分数:2.00)A.A well-designs web site.B.A company with large investment. √C.A purely Internet-based company.D.A company hacking a store, catalogue and a website.解析:四、单词汉译英(总题数:15,分数:30.00)21.总计v. a 1(分数:2.00)填空项1:__________________ (正确答案:正确答案:amount)解析:22.基础结构n. i 1(分数:2.00)填空项1:__________________ (正确答案:正确答案:infrastructure)解析:23.估计n.&v. e 1(分数:2.00)填空项1:__________________ (正确答案:正确答案:estimate)解析:24.加密n. e 1(分数:2.00)填空项1:__________________ (正确答案:正确答案:encryption)解析:25.战役;运动 n. c 1(分数:2.00)填空项1:__________________ (正确答案:正确答案:campaign)解析:26.放弃;遗弃 v. a 1(分数:2.00)填空项1:__________________ (正确答案:正确答案:abandon)解析:27.外购;外包v. o 1(分数:2.00)填空项1:__________________ (正确答案:正确答案:outsource)解析:28.轮廓;纲要n. o 1(分数:2.00)填空项1:__________________ (正确答案:正确答案:outline)解析:29.病毒 n. v 1(分数:2.00)填空项1:__________________ (正确答案:正确答案:virus)解析:30.广阔的;广泛的 adj. e 1(分数:2.00)填空项1:__________________ (正确答案:正确答案:extensive)解析:31.专门知识或技能n. e 1(分数:2.00)填空项1:__________________ (正确答案:正确答案:expertise)解析:32.创造者n. f 1(分数:2.00)填空项1:__________________ (正确答案:正确答案:founder)解析:33.授予;判给 v. a 1(分数:2.00)填空项1:__________________ (正确答案:正确答案:award)解析:34.时间表 n. t 1(分数:2.00)填空项1:__________________ (正确答案:正确答案:timeline)解析:35.中肯的,恰当的adj. p 1(分数:2.00)填空项1:__________________ (正确答案:正确答案:pertinent)解析:五、单词英译汉(总题数:15,分数:30.00)36.growth rate(分数:2.00)填空项1:__________________ (正确答案:正确答案:增长率)解析:37.customer support(分数:2.00)填空项1:__________________ (正确答案:正确答案:用户支持)解析:38.frequently asked questions(FAQ)(分数:2.00)填空项1:__________________ (正确答案:正确答案:经常提到的问题)解析:39.database management systems(分数:2.00)填空项1:__________________ (正确答案:正确答案:数据库管理系统)解析:40.customer base(分数:2.00)填空项1:__________________ (正确答案:正确答案:顾客群)解析:41.e-commerce site(分数:2.00)填空项1:__________________ (正确答案:正确答案:电子商务网)解析:42.checkout process(分数:2.00)填空项1:__________________ (正确答案:正确答案:结账过程)解析:rmation network(分数:2.00)填空项1:__________________ (正确答案:正确答案:信息网)解析:44.automatic replenishment(分数:2.00)填空项1:__________________ (正确答案:正确答案:自动再补给)解析:45.a backorder(分数:2.00)填空项1:__________________ (正确答案:正确答案:拖欠订货;延期交货)解析:46.financial transaction(分数:2.00)填空项1:__________________ (正确答案:正确答案:钱款交易)解析:47.a best-price guarantee(分数:2.00)填空项1:__________________ (正确答案:正确答案:最佳价格保障)解析:48.key issues(分数:2.00)填空项1:__________________ (正确答案:正确答案:焦点)解析:49.first-movers(分数:2.00)填空项1:__________________ (正确答案:正确答案:先驱者)解析:50.automotive industry(分数:2.00)填空项1:__________________ (正确答案:正确答案:汽车工业)解析:六、英译汉(总题数:1,分数:10.00)Almost all our major problems involve human behavior, and they cannot be solved by physical and biological technology alone. What is needed is a technology of behavior, but we have been slow to develop the science from which such a technology might be drawn.【T1】 One difficulty is that almost all of what is called behavioral science continues to trace behavior to states of mind, feelings, traits of character, human nature, and so on. Physics and biology once followed similar practices and advanced only when they discarded them.【T2】 The behavioral sciences have been slow to change partly because the explanatory items often seem to be directly observed and partly because other kinds of explanations have been hard to find. The environment is obviously important, but its role has remained obscure. It does not push or pull, it selects, and this function is difficult to discover and analyze.【T3】The role of natural selection in evolution was formulated only a little more than a hundred years ago, and the selective role of the environment in shaping and maintaining the behavior of the individual is only beginning to be recognized and studied. As the interaction between organism and environment has come to be understood, however, effects once assigned to states of mind, feelings, and traits are beginning to be traced to accessible conditions, and a technology of behavior may therefore become available. It will not solve our problems, however, until it replaces traditional pre-scientific views, and these are strongly entrenched. Freedom and dignity illustrate the difficulty.【T4】They are the possessions of the autonomous(self-governing)man of traditional theory , and they are essential to practices in which a person is held responsible for his conduct and given credit for his achievements. A scientific analysis shifts both the responsibility and the achievement to the environment. It also raises questions concerning " values". Who will use a technology and to what ends?【T5】 Until these issues are resolved, a technology of behavior will continue to be rejected , and with it possibly the only way to solve our problems.(分数:10.00)(1).【T1】(分数:2.00)填空项1:__________________ (正确答案:正确答案:一个难题是所谓的行为科学几乎全都依然从心态、情感、性格特征、人性等方面去寻找行为的根源。
电子商务专业英语试卷
电子商务专业英语试卷一、选择题(每题2分,共20分)1、在电子商务中,下列哪个术语最常用来表示“可信赖的,安全的在线交易过程”?A.电子合同B.电子支付C.电子商务安全D.以上都是2、以下哪个选项不是电子商务的优点?A.降低交易成本B.扩大市场范围C.减少库存管理费用D.不可控的商业环境3、下列哪个协议是用于安全套接字层(SSL)连接的?A. HTTPB. FTPC. SSLD. TLS4、在电子商务中,下列哪个角色负责处理和验证用户的身份?A.用户B.电子商务网站C.认证机构D.银行5、下列哪个国家最先提出并实施了电子签名法?A.中国B.美国C.韩国D.欧盟二、填空题(每空3分,共30分)1、______是指在互联网上使用______技术来传送商业文档,如销售订单、发票、采购订单等。
2、______是用于在互联网上______的全球标准。
它是由______和______之间的一系列协议组成的。
3、______是指一种用于______的协议。
它提供了在互联网上建立安全连接的标准方法,并且可以保证数据的______和______。
4、______是指用户在______上进行的交易活动,包括______、______、______等步骤。
电子商务专业技能测试试卷一、选择题(每题1分,共20分)1、在电子商务中,下列哪个术语与“电子”无关?A.电子订单B.电子支付C.电子签名D.电子营销2、下列哪个选项最能代表电子商务的核心优势?A.提高效率B.降低成本C.提升客户体验D.扩大市场份额3、在电子商务中,下列哪个环节是交易中最关键的?A.交易前准备B.交易过程管理C.交易后服务D.交易安全保障4、下列哪个技术应用于电子商务中,可以实现数据的安全传输?A. SSL协议B. SET协议C. DSS协议D. PGP协议5、在电子商务中,下列哪个平台类型更适合个人卖家?A. B2B平台B. B2C平台C. C2C平台D. O2O平台二、简答题(每题5分,共30分)6、请简述电子商务中的“三流”是什么,并说明它们之间的关系。
2022年自考专业(电子商务)电子商务英语考试真题及答案10
2022年自考专业(电子商务)电子商务英语考试真题及答案一、词汇和语法(本大题共10小题,每小题1分,共10分)依据句子的意思选择一个正确的答案,请将其代码填涂在“答题纸”相应的位置上。
错涂、多涂或未涂均无分。
1、Greece has new political leadership to help it deal with ______ debts.A.anemicB.massC.massiveD.paltry2、Natural gas can ______ these clean resources and is cheaper than coal.peteplementplimentpare3、He dislikes their ______of his freedom of choice.A.reductionB.restrictionD.control4、There is a clock ______in the wall.A.buriedB.gluedC.embeddedD.closed5、Frank ______ a perfect safety record by driving carefully.A.remainedB.preservedC.entitledD.maintained6、I tried to get out of the business ______ I found impossible to carry on.A.whyB.whichC.whatD.where7、Jack would rather spend time complaining than ______ the problem by himself.A.solveB.solvedD.to solve8、They will not start the project until the board chairman ______ back from South Africa.A.will comeB.is comingC.camees9、Scientists should be kept ______ of the latest developments in their research areas.rmrmingrmedD.to inform10、Only when we had finished all the work ______ that it was too late to take a bus home.A.did we realizeB.will we realizeC.we did realizeD.we will realize二、阅读理解 (本大题共10小题,每小题2分,共20分)阅读下面的短文,从A、B、C、D四个选项中选出一个最佳答案,请将其代码填涂在“答题纸”相应的位置上。
电子商务英语试题及答案
电子商务英语试题及答案一、选择题(每题2分,共20分)1. What does "B2B" stand for in the context of e-commerce?A. Business to BusinessB. Business to ConsumerC. Consumer to ConsumerD. Business to Government答案:A2. Which of the following is NOT an advantage of online shopping?A. ConvenienceB. Cost-effectivenessC. Limited product selectionD. Time-saving答案:C3. The term "e-wallet" refers to:A. An electronic device used for making paymentsB. A physical wallet for carrying cashC. A software application for managing digital currenciesD. A secure online account for storing payment information答案:D4. What is the primary function of a shopping cart on an e-commerce website?A. To store products for future purchaseB. To display advertisementsC. To allow customers to add and remove items before checkoutD. To provide customer support答案:C5. Which of the following is a type of digital marketing strategy?A. Direct mailB. Social media marketingC. Print advertisingD. Radio commercials答案:B6. What does "SEO" stand for?A. Social Engine OptimizationB. Search Engine OptimizationC. Secure Electronic OrderingD. Systematic Electronic Organization答案:B7. In e-commerce, what is the purpose of a "cookie"?A. To store user preferences and track browsing behaviorB. To enhance the website's securityC. To provide customer service through chatbotsD. To encrypt sensitive data答案:A8. Which of the following is a common e-commerce payment gateway?A. PayPalB. FedExC. UPSD. DHL答案:A9. What is the acronym "API" used for in the context of e-commerce?A. Application Programming InterfaceB. Advanced Payment InterfaceC. Automated Product IntegrationD. Advanced Product Application答案:A10. What is the meaning of "EDI" in e-commerce?A. Electronic Data InterchangeB. Electronic Document InterfaceC. Electronic Device InterfaceD. Electronic Display Interface答案:A二、填空题(每空2分,共20分)11. The process of transferring funds from a buyer's bankaccount to a seller's bank account is known as ___________.答案:funds transfer12. A(n) ___________ is a document that provides proof of a transaction between a buyer and a seller.答案:invoice13. The term ___________ refers to the practice of collecting and analyzing data to understand and predict user behavior.答案:analytics14. When a customer places an order online, the process is often referred to as ___________.答案:checkout15. In e-commerce, ___________ is the process of verifying the identity of a user or system.答案:authentication16. ___________ is a method of payment that involves transferring money from a buyer's bank account directly to the seller's bank account.答案:Direct Debit17. The acronym "SSL" stands for ___________.答案:Secure Sockets Layer18. A(n) ___________ is a type of software that helps businesses manage their customer relationships.答案:CRM (Customer Relationship Management)19. ___________ is a type of e-commerce fraud where a customer provides false information to obtain goods or services.答案:chargeback20. The process of returning a product to a seller is known as ___________.答案:returns processing三、简答题(每题10分,共20分)21. What are the key components of an effective e-commerce website?答案:An effective e-commerce website typically includes user-friendly navigation, a clear and concise layout, secure payment options, a responsive design for mobile devices, product descriptions and images, customer reviews, and a reliable customer service system.22. Describe the role of customer service in e-commerce.答案:Customer service plays a crucial role in e-commerce by addressing customer inquiries, resolving issues, and providing support throughout the purchasing process. It helps build trust, improve customer satisfaction, and can influence repeat business and customer loyalty.四、论述题(每题15分,共30分)23. Discuss the importance of security in e-commerce and the measures that can be taken to protect customer data.答案:Security is paramount in e-commerce as it safeguards sensitive customer information and financial data. Measures to protect customer data include using encryptionfor data transmission, implementing secure payment gateways, employing firewalls and intrusion。
商务英语自考试题及答案
商务英语自考试题及答案一、选择题(每题2分,共20分)1. The term "B2B" refers to:A. Business to BusinessB. Business to ConsumerC. Consumer to ConsumerD. None of the above2. In a business context, "ROI" stands for:A. Return on InvestmentB. Risk of InvestmentC. Rate of IncreaseD. Revenue on Investment3. Which of the following is not a function of a marketing department?A. Product developmentB. Market researchC. AdvertisingD. Sales promotion4. The phrase "due diligence" in business is associated with:A. The process of verifying the accuracy of informationB. The process of making a paymentC. The process of closing a dealD. The process of opening a new account5. What does "P/E ratio" mean in financial terms?A. Price to Earnings ratioB. Product to Equipment ratioC. Performance to Expectation ratioD. Profit to Expense ratio6. The acronym "SWOT" in business analysis stands for:A. Strengths, Weaknesses, Opportunities, ThreatsB. Systems, Workforce, Organization, TechnologyC. Sales, Workload, Operations, TechnologyD. Strategy, Workforce, Opportunities, Technology7. Which of the following is a type of financial statement?A. Balance sheetB. Business planC. Marketing strategyD. Project proposal8. The term "inventory" in business refers to:A. The process of buying goodsB. The process of selling goodsC. The goods that a business has on handD. The money that a business has in reserve9. "EBITDA" is an acronym for:A. Earnings Before Interest, Taxes, Depreciation, and AmortizationB. Economic Business Income, Taxes, Depreciation, and AmortizationC. Effective Business Income, Taxes, Depreciation, and AmortizationD. Earnings Before Income, Taxes, Depreciation, andAmortization10. In international trade, "FOB" stands for:A. Free on BoardB. Full of BenefitsC. Future of BusinessD. First of Business二、填空题(每空1分,共10分)11. The process of a company becoming more focused on its core business activities is known as ________.12. When a company's stock price rises above the initial offering price, it is said to be ________.13. A contract is a legally binding agreement between two or more parties, which is ________.14. In business, "synergy" refers to the benefits that result when two or more ________ work together.15. The term "vertical integration" refers to a company's control over several stages of the ________ process.三、简答题(每题5分,共20分)16. Define the term "corporate social responsibility" and explain its importance in today's business environment.17. What are the key components of a business plan? Briefly describe each component.18. Explain the concept of "branding" and its role in business marketing.19. Describe the role of a financial analyst in a company and the tasks they typically perform.四、案例分析题(每题15分,共30分)20. Case Study: ABC Company is considering entering a new market. They have identified several potential risks and opportunities. Analyze the situation and provide a recommendation for ABC Company, including a brief SWOT analysis.21. Case Study: XYZ Corporation has recently experienced a decline in sales. The management team is looking for ways to improve the company's financial performance. Discuss possible strategies XYZ Corporation could implement to address the issue, including cost reduction and revenue enhancement measures.五、论述题(每题30分,共30分)22. Discuss the impact of globalization on international business. Include examples of how companies can leverage globalization to expand their market reach and the challenges they may face.参考答案:一、选择题1. A2. A3. A4. A5. A6. A7. A8. C9. A 10. A二、填空题11. Downsizing or refocusing12. Trading at a premium13. enforceable14. businesses or systems15. supply chain三、简答题16. Corporate social responsibility (CSR) refers to a company's commitment to manage its operations in an ethical and sustainable manner while contributing to the well-being of society. It is important because it helps to。
2023年全国自学考试电子商务英语试题
全国2023年1月自学考试电子商务英语试题课程代码:00888请考生按规定用笔将所有试题旳答案涂、写在答题纸上。
选择题部分注意事项:1. 答题前,考生务必将自己旳考试课程名称、姓名、准考证号用黑色字迹旳签字笔或钢笔填写在答题纸规定旳位置上。
2. 每题选出答案后,用2B铅笔把答题纸上对应题目旳答案标号涂黑。
如需改动,用橡皮擦洁净后,再选涂其他答案标号。
不能答在试题卷上。
一、词汇和语法(本大题共20小题,每题1分,共20分)根据句子旳意思选择一种对旳旳答案,并将“答题纸”旳对应代码涂黑。
错涂、多涂或未涂均无分。
1. Tom has lived in London and Manchester, but he doesn’t like ______ city very much.A. eitherB. bothC. neitherD. every2. It is proved that this substance reacts ______ as fast as the other one.A. one-tenthsB. first-tenC. one-tenD. one-tenth3. ______ were naturally a musical family, all of whom were excellent pianists.A. A ShawB. The ShawsC. The ShawD. Shaws4. Nothing can ______ being unkind to small children.A. adjustB. reasonC. justifyD. reassure5. English ______ all over the world as a universal language.A. is teachingB. is taughtC. teachesD. teaching6. A new type of computer is going to ______ next year.A. turn outB. be turned outC. have turned outD. turned out7. They are ______ a mass production movement to meet so many foreign orders.A. firingB. launchingC. introducingD. presenting8. When we got to the theatre, the play hadn’t started yet, so we ______.A. needn’t hurryB. didn’t need to hurryC. needn’t to hurryD. needn’t have hurried9. You have never met each other before, ______?A. have youB. haven’t youC. do youD. don’t you10. Frequent cultural exchanges will certainly help ______ friendly relation between our two universities.A. feedB. supportC. fosterD. tend11. We wouldn’t lose courage even if we ______ again.A. were to failB. would failC. failD. have failed12. It is most important that one of the brakes on your bicycle ______ properly.A. will workB. has workedC. worksD. work13. These factories are ______ to the foreign trade company.A. subsidiaryB. coordinateC. substantialD. substantive14. Let’s sing together, ______ ?A. will youB. shall weC. won’t youD. shan’t we15. If you don’t pay your bill, they will ______ your gas.A. sendB. frustrateC. discourageD. disconnect16. All of my efforts to ______ peace failed at last.A. reserveB. conserveC. persistD. preserve17. The laws to be made have to ______ to various special interest groups.A. leadB. caterC. satisfyD. serve18. Four weeks ______ for making the necessary preparations.A. has allowedB. allowedC. were allowedD. was allowed19. ______ in my present work, I would be quite willing to do what you ask me to.A. Were I not engagedB. I were not engagedC. Engaged I were notD. Were not I engaged20. It’s ______ on you to advise your students before they leave school.A. obligedB. incumbentC. satisfactoryD. specific二、完形填空(本大题共10小题,每题1分,共10分)从选项中选择一种最适合短文旳选项,并将“答题纸”旳对应代码涂黑。
最新10月全国自考电子商务英语试题及答案解析
全国2018年10月自学考试电子商务英语试题课程代码:00888请将答案填在答题纸相应位置上一、词汇和语法(本大题共20小题,每小题1分,共20分)根据句子的意思选择一个正确的答案,错选、多选或未选均无分。
1. According to a recent report, ______ that Americans consume does not vary greatly from year to year.A. the number of sugarB. a number of sugarC. the amount of sugarD. an amount of sugar2. ______ were naturally a musical family.A. A ShawB. The ShawsC. The ShawD. Shaws3. That kind of shoes are______ expensive for me.A. moreB. far moreC. far tooD. much4. It______ for two days and the field were all under water.A. rainedB. had been rainingC. was rainingD. would have rained5. Those who don’t work hard at English ought to______.A. criticizeB. be criticizedC. have been criticizedD. be criticizing6. Written in great haste,______ .A. Jim made a lot of mistakes in the reportB. there are plenty of errors in the reportC. we found several mistakes in his reportD. the book is full of errors7. “Must I come at four o’clock?”“Oh no, you______ come at four.”A. can’tB. may not1C. needn’tD. mustn’t8. If you______ that late movie last night, you wouldn’t be sleepy now.A. hadn’t watchedB. didn’t watchC. haven’t watchedD. wouldn’t have watched9. No one is interested in that,______?A. is heB. isn’t heC. aren’t theyD. are they10. I have never taken anything______ didn’t belong to me.A. whatB. whoC. thatD. which11.The______ medical team will soon be here.A. mobileB. changeableC. stableD. steady12. A poor memory______ her efforts to become an actress.A. encouragedB. accomplishedC. frustratedD. devoted13. We allowed the warm water to______ us.A. joinB. claspC. embraceD. contain14. One warning______ to stop her doing it.A. sufferedB. sufficedC. suggestedD. provided15. We can visit your company on Monday or Tuesday; our plans are fairly______.A. flexibleB. elasticC. suppleD. compliant16. He______ his first book to his mother.A. committedB. dedicatedC. assignedD. appointed17. The plane is______ to take off at 4.A. enlistedB. enrolled2C. promptedD. scheduled18. They are______ a mass production movement.A. firingB. launchingC. introducingD. presenting19. They’ve______ the prices in the shop, so it’s a good time to buy.A. deducedB. decreasedC. reducedD. lessened20. The children______ against each other to win yearly scholarship.A. contestB. fightC. rivalD. compete二、完形填空(本大题共10小题,每小题1分,共10分)从选择项中选择一个最适合短文的选项,错选、多选或未选均无分。
2022年自考专业(电子商务)电子商务英语考试真题及答案4
2022年自考专业(电子商务)电子商务英语考试真题及答案一、单项选择题 (本大题共10小题,每小题1分,共10分)依据句子的意思选择一个正确的答案,请将其代码填涂在“答题纸”相应的位置上。
错涂、多涂或未涂均无分。
1、Many people believe that one of the keys to success on the Internet is coming up with a business plane that targets a very_____market rather than a broad market.A.specificB.smallC.peculiarD.shallow2、Being on the Web means your business will be_____to an international audience.A.invisibleB.hiddenC.happeningD.visible3、Many sites______provide a long list of products______lump them a search button,making it difficult to find them.A.either...or...B.not only...but also...C.neither...nor...D.as well...as...4、Write clearly and prominently all the sales and after-sales support terms so as to avoid______.A.understandingB.confusionC.businessD.discussion5、The instances of online credit card______and hacking are increasing.A.lossB.thievesC.thefte6、The manual process of classifying material on the Web takes_____too much time.A.upB.inC.onD.of7、Searching by_____is the most common method of using a search engine.A.abstractB.titleC.authorD.keyword8、As people become even______patient with messages and content they don’t want, precision targeting will even more vital.A.moreB.mostC.lessD.lest9、A firewall______unauthorized access to your computer.A.hidesB.protectsC.blocksD.helps10、You can use your mobile phones to_____the check, adding money to your account.A.skipB.scanC.cashD.keep二、阅读理解(本大题共10小题,每小题2分,共20分)阅读下面的短文,在每小题列出的四个新选项中只有一个是符合题目要求的,请选择一个最佳答案,将其选出并将"答题卡"的相应代码涂黑。
2023年自考专业(电子商务)《电子商务英语》考试历年真题摘选附带答案版
2023年自考专业(电子商务)《电子商务英语》考试历年真题摘选附带答案第1卷一.全考点综合测验(共20题)1.【单选题】Don ’t swim in the river. It ’s too()A.interestingB.easyC.difficultD.dangerous2.【单选题】All citizens in this nation are__________ to the law.A.subjectB.objectC.exposedD.dependent3.【问答题】这件工作我不满意。
(satisfy)4.【问答题】“Quality Customer Service ”is our service idea.5.【填空题】视力;洞察力n. v_______________6.【问答题】英译汉:The emergence of the bot-aggregator exchange as a primary sales channel, which employs rules to enable transactions.7.【填空题】交易;事务;处理n. t_______________8.【问答题】翻译:sale tax9.【单选题】I was greatly shocked by the way __________ things were done there.A.howB.thatC.asD.which10.【填空题】繁荣n. p_______________11.【问答题】她有能力做这项工作。
(ability)12.【单选题】Your idea a ()good one.A.listensB.hearsC.soundsD.listens to13.【问答题】Good reputation is the most important thing for an online store.14.【问答题】翻译:financial transaction15.【问答题】翻译:domain name16.【填空题】承担责任的adj. r_______________17.【问答题】勿受坏榜样的影响。
自考电子商务英语2022年4月真题试题及(00888)
自考电子商务英语2022年4月真题试题及(00888)自考电子商务英语2022年4月真题解析(00888)1.[单选题] Executing the e-business strategy online requires______careful business planning—it requires the technicians to build and maintain a site that can truly support the business over time.A.better thanB.worse thanC.more thanD.less than2.[单选题] Keep all kinds of payment options available to your customers. Not everyone feels comfortable ______through a credit card, or has one.A.buyingB.buyC.boughtD.being bought3.[单选题] A computer hacker is someone who tries to ______computer systems, especially in order to get secret information.A.get outB.pull downC.bring upD.break into4.[单选题] After the online deal, you’d better immediately send a confirmation note thanking the customer, and listing all the products, prices and key terms of the purchase in ______.A.a letterB.a visitC.a callD.an email5.[单选题] Keep the customer ______of the order status at all times by email or by providing a tracking link.A.upliftedB.updatedC.rememberD.forget6.[单选题] The terms of an agreement or treaty are the ______that must be accepted by the people involved in it.A.containersB.conditionsC.confessionsD.considerations7.[单选题] He wants to transfer some money to the______of his daughter.B.titleC.dataD.account8.[单选题] Web storefronts______close. Being on the Web means our business will be open 24 hours a day, 7 days a week.A.everB.neverC.oftenD.always9.[单选题] They say China’s growth, though slower, is still very robust (强劲有力的)compared to the world’s_______economies.A.anotherB.the otherC.otherD.others10.[单选题] The report showed that 22% of Taobao customers in small towns used mobile application_______online. But the percentage declined to 17% in first-and second-tier cities.A.shopB.shoppedC.to shopping11.[单选题] Passage 1It’s a goal for millions of families every year to keep the Christmas spending within a certain amount of money, but you can still afford the gifts because your loved ones will enjoy them. This concern is becoming greater and greater these days. Even so, there are several things that you can do to help.Hit the sales. No one wants to get up at four o’clock in the morning and fight to get good deals on Black Friday (the first Friday at Christmas time). It’s surely very difficult to pick up the courage and get out there in the cold for a gold deal. But sometimes it can be well worth it. Many retailers offer specials all through the day. Some even offer online Black Friday specials, so we may still be able to get a great deal on Black Friday.Read advertisements regularly. Once the Christmas shopping season is coming, retailers will be hungry for business. They will try their best to get us into the store. Please read the weekly advertisements of sales among the major retailers from time to time. We may be lucky enough to find different prices for the same thing in different shops.Shop online.Some of us don’t like running from store to store to get the best price on the perfect gift. Some of us don’t like to go out in the cold at all, and then, we can do online shopping.The world of online shopping makes it possible for us to visit all themajor retailers and some specially store on the Internet. We can find exactly what we are looking for at the best possible price without even having to leave the house. With traditional Christmas shopping, it will always take us a long time to wait if we want to get the perfect gift.11、The underlined word “specials” in Paragraph 2 means______.A.赠品B.奢侈品C.特价商品D.圣诞礼品12.[单选题] 12、We can have more choices to get a good deal______.A.on the InternetB.in specialty storesC.from salesmenD.from retailers13.[单选题] 13、In the passage the writer wants to______.A.tell us to shop onlineB.tell us the best way to do shoppingC.show us how hard it is to do Christmas choppingD.give us advice on how to get a good deal at Christmas time14.[单选题] 14、From the passage we can infer (推断)that______.A.people are surely able to get a good deal on FridayB.it is possible for people to buy the perfect Christmas gift with lessmoneyC.retailers will be hungry because they are busy selling Christmas giftD.with traditional Christmas shopping, people can’t buy the perfect gift15.[单选题] Passage 2Searching by keywords is the most common method of using a search engine,but the problems with keywords are the relatively imprecise results and the return of a lot of irrelevant information. Keywords may have more than one meaning and search results may be found only by using a synonym of the keyword. The method of browsing on the other hand takes too much to find the relevant information. Directories like Yahoo try to (circumvent) the problem, but the manual process of classifying material on the Web takes up too much time, resulting in very few search results. Therefore new paradigms of searching are needed as well as new software that is able to categorize Web sites automatically. The majority of search engines come from the United Stales and have specialized in English resources and information reflecting the American culture. People who do not speak English or who are non-native speakers have therefore many disadvantages on the Web. The centralized approach to information retrieval has extreme difficulty in coping with the multilingual and multicultural nature of the information society. The Internet has become a success throughout the world, but the American search engines operate with a US-centric companystructure and tend to concentrate upon the English language. Although many search engines have subsidiaries in many other countries, like Japan or Italy, the way the information is presented is the American way and may not reflect the logic of the people who are using it.15、A major problem of keyword searching is______.A.too little informationB.too much irrelevant informationC.too few exact resultsD.too many meanings16.[单选题] 16、The underlined word “circumvent” in the first paragraph is closest in meaning to_______.A.avoidB.includeC.approachD.renew17.[单选题] 17、Why do non-native English speakers have many disadvantages on the Web?A.The Internet is run by native English speakers.puters are made in the United States.C.Most resources are in English and contain American cultureD.Chinese information is too difficult to retrieve18.[单选题] 18、Although search engines have their branches in manyother countries, the American way of information presentation and their logic are still______.A.easily seenB.barely seenC.unknownD.unclear19.[单选题] Passage 3E-commerce websites are now a well known concept among all net users. Every net surfer has come across or used services of e-commerce sites at some point. Customers always prefer websites that offer them secure transactions at the time of payment. As the instances of online credit card theft and hacking having increased, so is the need installing secure and reliable mode of online payment.In any given e-commerce design package three things are most important —user friendliness extended features and quality. E-commerce can help your e-business achieve greater heights and profits with the help of many features.19、According to the writer, nowadays all net user are familiar with the concept of _______.A.mode of online paymentB.design packageC.e-commerce websiteser friendliness20.[单选题] 20、The need for installing secure and reliable mode of online payment results from_______.A.credit card theft and harkingB.the extended features and qualityC.greater heights and profitsD.three important things21.[单选题] Teleshopping is becoming popular in Europe. The biggest Swedish company sells different kinds of things on TV in European countries, and in one year it can (21) about $ 100 million. In France there are two teleshopping (22)and the French spend about$ 20 million a year buying things (23)these channels for an hour every day last year. Now the government(24)opening other channels for teleshopping, including the largest American teleshopping company and a 24-hour teleshopping company. Cerman businessmen hope this new teleshopping will help them sell(25)things.Some people like teleshopping(26)they can do some shopping without leaving their homes, especially in the cities with heavy traffic.(27)at the tame time, other European do not like this new way of shopping. They call teleshopping “Junk on the Air”. They usually(28)the quality of the things sold on TV.The need(29)high quality makes the European teleshopping companies have to be different from the American companies.(30)will have to bemore careful about the quality of the things they sell if they want to make money.21、()A.saveB.earnC.spendD.lose22.[单选题] 22、()A.channelspaniesC.businessD.stations23.[单选题] 23、()A.withB.throughC.toD.from24.[单选题] 24、()A.suggestB.agreeC.allowD.accept25.[单选题] 25、()A.leastB.mostC.lessD.more26.[单选题] 26、()A.whenB.untilC.becauseD.unless27.[单选题] 27、()A.SoB.ButC.ThereforeD.Or28.[单选题] 28、()A.look atB.listen toC.worry aboutD.knock off29.[单选题] 29、()A.forB.atC.withinD.after30.[单选题] 30、()A.YouB.WeC.ID.They31.[案例题] Offline, Wal-Mart is a sprawling giant, the word’s largest (31,零售商). ItsU.S. stores number 3300 and it employs more than one million workers, which means about one out of every 300 Americans is a Wal-Mart(32,雇员).And the giant is getting bigger. Wal-Mait is (33,扩展)its line to include designer clothes like those sold in Old Navy, and building its new stores with the capacity to offer more, (34,食品杂货). Wal-Mart plans on opening 70 new supercenters in 2022.But(35,在网上), down at #13,with only 6.5 million visitors, is Wlamart. com. At the top is e-commerce wunderkind eBay, with 34.4million visitors, followed closely by Amazon with 25.6 million visitors.32.[案例题] 和益,获益n./v.b______________33.[案例题] 传递,传达,转播v.r______________34.[案例题] 额外的,附加的adj.a______________35.[案例题] 跟踪,检测,迫踪v.t______________36.[案例题] 生产率,生产力n.p______________37.[案例题] 有效率的,高效能的adj.e______________38.[案例题] 买,购买v.p______________39.[案例题] 趋势,趋向n.t______________40.[案例题] 私有的,私人的adj.p______________41.[案例题] 服务n.s______________42.[案例题] online store43.[案例题] sales strategy44.[案例题] different needs45.[案例题] company growth46.[案例题] future plan47.[案例题] current customer48.[案例题] market analysis49.[案例题] consist of50.[案例题] in stock51.[案例题] basic elements52.[案例题] financial report53.[案例题] website maintenance54.[案例题] organizational structure55.[案例题] payment options56.[案例题] a new perspective57.[案例题] buying habits58.[案例题] sales channel59.[案例题] regardless of60.[案例题] prevent from61.[案例题] place the order62.[案例题] We are looking for a new manager. Good business skills in recruitment, management, negotiation, marketing and management are_______(require).63.[案例题] In most circumstances e-business_______(refer) exclusively to Internet businesses.64.[案例题] Many large-and small-scale online grocer ventures have______(fail) or continue to lose money these months.65.[案例题] He was valued for his skill in ______(raise) money for the company.66.[案例题] They began with a good idea. They______(see) a gap between what people wanted and what was available.67.[案例题] (71) [(If you are serious about growing your online business, you need to know where your market is and how to reach it.)] (72) [(What does the future of Internet marketing look like right now? Pretty much like a teenager.] Just take a look at today’s teens, and here’s what you’ll see.)]■ IPods loaded with music they’ve selected■ (73) [(Cell phones used constantly for text messaging, sending photosor short video clips, web surfing and taking)]■ Wireless laptops that can link to the Internet from pretty much anywhere and what are these kids doing on their computers?■ Reading new blog posts, watching viral videos friends send them, hanging out at social networking sites with people who share their interests, and creating their own web content and uploading it so other people can see itThese kids tell online business owners a lot. They tell us that people are creating their own personal web experience. (74) [(They’re creating networks of trust made up of people, groups and businesses they want to hear from.)] (75) [(They’re eliminating what’s irrelevant to them and pulling in only what they consider significant.)] And they’re using a whole array of tools to do this, while accessing a full range of media. That means that if we want to market to today’s Internet audience, we’ve got to become part of their trusted networks and use the same tools and media to reach them with content they want to see. And that boils down to one thing: segment, segment, and segment.68.[案例题] 分析消费者的购物习惯是卖家的最重要的任务。
2022年自考专业(电子商务)电子商务英语考试真题及答案
2022年自考专业(电子商务)电子商务英语考试真题及答案一、单项选择题 (本大题共10小题,每小题1分,共10分)依据句子的意思选择一个正确的答案,请将其代码填涂在“答题纸”相应的位置上。
错涂、多涂或未涂均无分。
1、Without a firewall, you are not in______of who is and isn’t allowed to access your computer.A.controlB.chargemandD.view2、Some business strategics will help an e-business______an international market.A.breakB.break intoC.access toD.break down3、Legal counsel can______risks that arise from changes in the business environment.A.solveB.takeC.resolveD.address4、The Internet allows companies to_______costs and generate savings.A.increaseB.raiseC.reduceD.adjust5、The Internet creates a _______ for e-businesses to enter international market.A.stageB.platformC.roomD.role6、Write clearly and prominently the sales and after sales support terms so as to avoid______.A.misunderstandingB.discussionC.businessD.negotiation7、The combination of______and real e-commerce would be theimportant trends of e-business in the future.A.numberB.figureC.digitalD.data8、Most shopping carts support at least a dozen gateways, so check the list ______your shopping cart vendor’s website.A.onB.inC.outD.with9、If you’re going to______globally, then you must take the time and effort to localize your content for each country that you target.A.handleB.manageC.runD.operate10、Wal-Mart’s online experience is the_____that success in the brick and mortar world doesn’t create corresponding success in e-commerce.A.evidenceB.proofC.helpD.fact二、阅读理解 (本大题共10小题,每小题2分,共20分)本部分有三篇短文,每个问題有四个选项,请选择一个最佳答案,将其选出并将答题卡 (纸)的相应代码涂黑。
2022年自考专业(电子商务)电子商务英语考试真题及答案7
2022年自考专业(电子商务)电子商务英语考试真题及答案一、单项选择题 (本大题共10小题,每小题1分,共10分)依据句子的意思选择一个正确的答案,请将其代码填涂在“答题纸”相应的位置上。
错涂、多涂或未涂均无分。
1、He won a decisive victory, 16% ahead of his nearest_______.A.rivalB.candidateC.decadeD.ally2、A______farmer today is at least three times more productive than in 1950.efulB.classicC.classicalD.typical3、There was a______of suppressed anger on his face.A.lookB.seeC.watchD.view4、What’s the matter? It says the network is______.A.doneB.unreachableC.unstructuredD.immobile5、It provides a more efficient way for the client to______data and information from the system.A.retrieveB.returnC.buildD.remember6、______some students are able to find employment after graduation, others will have to return to school and earn an advanced degree.A.SinceB.WhileC.BecauseD.If7、The scientists wanted to keep people_______about the breakthrough in their experiment.rmrmedrmingD.to inform8、When I first arrived in Japan, I was surprised______the way people greeted each other.A.ofB.toC.withD.at9、Not until that day______the importance of good manners ina job interview.A.did I realizeB.I did realizeC.I have realizedD.have I realized10、The market economy is quickly changing people’s idea on______is accepted.A.thatB.whichC.whatD.how二、阅读理解 (本大题共10小题,每小题2分,共20分)阅读下面的短文,从A、B、C、D四个选项中选出一个最佳答案,请将其代码填涂在“答题纸”相应的位置上。
电子商务专业英语自考试卷
全国2010年10月高等教育自学考试电子商务英语试题课程代码:00888请将答案填在答题纸相应位置上一、词汇和语法(本大题共20小题,每小题1分,共20分)根据句子的意思选择一个正确的答案,错选、多选或未选均无分。
1. According to a recent report, ______ that Americans consume does not vary greatly from year to year.A. the number of sugarB. a number of sugarC. the amount of sugarD. an amount of sugar2. ______ were naturally a musical family.A. A ShawB. The ShawsC. The ShawD. Shaws3. That kind of shoes are______ expensive for me.A. moreB. far moreC. far tooD. much4. It______ for two days and the field were all under water.A. rainedB. had been rainingC. was rainingD. would have rained5. Those who don’t work hard at English ought to______.A. criticizeB. be criticizedC. have been criticizedD. be criticizing6. Written in great haste,______ .A. Jim made a lot of mistakes in the reportB. there are plenty of errors in the reportC. we found several mistakes in his reportD. the book is full of errors7. “Must I come at four o’clock” “Oh no, you______ come at four.”A. can’tB. may notC. needn’tD. mustn’t8. If you______ that late movie last night, you wouldn’t be sleepy now.A. hadn’t wa tchedB. didn’t watchC. haven’t watchedD. wouldn’t have watched9. No one is interested in that,______A. is heB. isn’t heC. aren’t theyD. are they10. I have never taken anything______ didn’t belong to me.A. whatB. whoC. thatD. which11.The______ medical team will soon be here.A. mobileB. changeableC. stableD. steady12. A poor memory______ her efforts to become an actress.A. encouragedB. accomplishedC. frustratedD. devoted13. We allowed the warm water to______ us.A. joinB. claspC. embraceD. contain14. One warning______ to stop her doing it.A. sufferedB. sufficedC. suggestedD. provided15. We can visit your company on Monday or Tuesday; our plans are fairly______.A. flexibleB. elasticC. suppleD. compliant16. He______ his first book to his mother.A. committedB. dedicatedC. assignedD. appointed17. The plane is______ to take off at 4.A. enlistedB. enrolledC. promptedD. scheduled18. They are______ a mass production movement.A. firingB. launchingC. introducingD. presenting19. They’ve______ the prices in the shop, so it’s a good time to buy.A. deducedB. decreasedC. reducedD. lessened20. The children______ against each other to win yearly scholarship.A. contestB. fightC. rivalD. compete二、完形填空(本大题共10小题,每小题1分,共10分)从选择项中选择一个最适合短文的选项,错选、多选或未选均无分。
2022年自考专业(电子商务)电子商务英语考试真题及答案19
2022年自考专业(电子商务)电子商务英语考试真题及答案一、词汇和语法 (本大题共20小题,每小题1分,共20分)1、Roscae said that he had never had to contend with any girl as fat as _________.A.herB.hersC.sheD.herself2、Many scientists believe that oil was formed in the earth _________ years ago.lionlionslion oflions of3、The officer _________ his orders to the men by radio.A.reportedB.transmittedmunicatedD.exchanged4、He’s never again written _________ as his first one.A.a such good bookB.a so good bookC.so good a bookD.such good a book5、It wasn’t long _________ he found a job.A.untilB.beforeC.sinceD.after6、There are _________ benefits in the new system.A.conciseB.tangibleC.preciseD.metal7、Was it during the Second World War _________ he died?A.thatB.whileC.in whichD.then8、I _________ to come over to see you, but someone called and I couldn’t get away.A.intendedB.would intendC.had intendedD.has intended9、He _________ to be a liar but a fool.A.thinksB.thinkingC.thoughtD.was thought10、He said he wouldn’t mind _________ at home.A.leaving aloneB.being left aloneC.to be left lonelyD.to leave alone11、He has an unusual _________ of life.A.conceptionB.lookC.philosophyD.science12、Professor Tate _________ about him.A.heard the students to talkB.heard the talk by the studentsC.heard the students talkingD.heard the students talk13、Before we commence again, let me give you a word or two of advice, _________?A.will youB.shall IC.don’t ID.won’t you14、He would have given more help, but he _________ so busy.A.isB.would beC.has beenD.had been15、The hot water _________ my pullover.A.shrankB.withdrewC.witherD.retreated16、Will you mind _________ him how _________ the next step?A.my telling; to takeB.my showing; to takingC.me to tell; takeD.me to tell; to taking17、_________ we think of Rose, we have to admit that he’sa highly competent man.A.WhichB.WhicheverC.WhatD.Whatever18、_________ all behavior is learned behavior is a basic assumption by solid scientists.A.NearlyB.That nearlyC.It is nearlyD.When nearly19、A teacher shouldn’t have _________.A.choicesB.selectionsC.favoritesD.options20、Once upon a time, _________ known by the name of James.A.a man there livedB.lived there a manC.a man lived thereD.there lived a man二、完形填空 (本大题共10小题,每小题1分,共10分)1、Steve wanted to ask Jenny to his school’s Spring Dance, but he imagined that she had plent y of dates and wouldn’t be interested (21) going with him anyway. When his friends(22) about his plans for the dance, Steve pretended to be(23), but they urged him to consider going to the dance. Steve (24)decided that he would make the effort to ask Jenny, but felt sure that he would be turned(25).(26) the following afternoon, as Steve was delivering papers, he could see Jenny (27)on the front steps. She seemed to be waiting for someone. Steve grew more (28) as he approached her, pretending to be busy with his newspaper. By the time he managed to say hello, his courage had failed, and he had given up the idea of asking her to the dance.(29) his surprise, Jenny suddenly struck up a conversation, and a few minutes later she asked him to the Spring Dance being held in her school. The turn of events was so startling to Steve (30), for a few moments, he could only stare in total amazement.21、()A.inB.ofC.for2、22、()A.enquirerB.inquiredC.consultedD.concerned3、23、()A.indifferentB.differentC.interestedD.agitated4、24、()A.firstlyB.primarilyC.finallystly5、25、()A.awayB.offC.overD.down6、26、()B.OnC.AtD.By7、27、()A.sittingB.sitC.to sitD.to be sitting8、28、()A.anxiousB.nervousC.eagerD.passionate9、29、()A.ForB.AtC.ToD.By10、30、()A.andB.thatD.where三、阅读理解 (本大题共10小题,每小题2分,共20分)1、Passage 1Most people agree that taxes must be paid. Government couldn’t run without money. But people argue about how taxes should be collected.Now the government works with a 查看答案【二、完形填空】1~5ABACD6~10BABC【三、阅读理解】1~5DBACD6~10BCDD。
2022年自考专业(电子商务)电子商务英语考试真题及答案9
2022年自考专业(电子商务)电子商务英语考试真题及答案一、词汇和语法(本大题共10小题,每小题1分,共10分)依据句子的意思选择一个正确的答案,请将其代码填涂在“答题纸”相应的位置上。
错涂、多涂或未涂均无分。
1、All the hotels are filled to ______.A.capacityB.strengthC.possibilityD.length2、From 1987 through 2022, about 700,000 new homes were sold in a/an______ year.A.regularB.normalC.averageual3、He was ______ Number Three in the inner circle of the Government.A.classifiedB.gradedD.leveled4、They were about to fight when their father ______.A.invadedB.participatedC.joinedD.intervened5、Time is limited. Please introduce to us the progress of your work ______.A.slowlyB.clearlyC.conciselypletely6、Although they were all worried about his safety, he insisted ______going there together with us.A.toB.onC.atD.for7、I’ll ask Mr. Smith to ring you up ______he comes back to the office.A.whenC.becauseD.although8、They regard ______as their duty to provide the best service for their customers.A.thisB.whatC.itD.that9、Not until the day before yesterday ______to give a speech at the meeting.A.he agreedB.does he agreeC.he agreesD.did he agree10、______up at the clock on the wall, the secretary found it was already midnight.A.LookingB.LookC.To lookD.Looked二、阅读理解 (本大题共10小题,每小题2分,共20分)阅读下面的短文,从A、B、C、D四个选项中选出一个最佳答案,请将其代码填涂在“答题纸”相应的位置上。
2023年全国10月高等教育自学考试电子商务英语试题及答案
全国2023年10月高等教育自学考试电子商务英语试题课程代码:00888请将答案填在答题纸对应位置上一、词汇和语法(本大题共20小题,每题1分,共20分)根据句子旳意思选择一种对旳旳答案,错选、多选或未选均无分。
1. The time has come for the company to __________ after years of rapid expansion.A. consistB. considerC. consolidateD. combine2. __________ were naturally a musical family .A. A ShawB. The ShawsC. The ShawD. Shaws3. Nothing can __________ being unkind to children.A. adjustB. reasonC. justifyD. reassure4. That kind of shoes are __________ expensive for me.A. moreB. far moreC. far tooD. much5. Next time I __________ there, I’ll ask them about it.A. will goB. have goneC. am goingD. go6. His wife, to whom he __________ for thirty years, was childless.A. has marriedB. has been marriedC. had marriedD. had been married7. They are __________ a mass production movement.A. firingB. launchingC. introducingD. presenting8. Professor Tate __________ about him .A. heard the students to talkB. heard the talk by the studentsC. heard the students talkingD. heard the students to talking9. __________ some of the suggestions prove of value to you as well?A. CouldB. CanC. MightD. May10. The research project has only been under way for three months, so it’s too early to _______its success.A. figureB. considerC. rateD. evaluate11. What do you think of his motion that we __________ a play at the English evening?A. should put onB. shall put onC. would put onD. will have put on12. We can visit your company on Monday or Tuesday, our plans are fairly __________.A. flexibleB. elasticC. suppleD. compliant13. Nothing can stop us now, __________?A. can’t itB. can itC. could itD. does it14. All of my efforts to__________ peace failed.A. reserveB. conserveC. persistD. preserve15. I was greatly shocked by the way __________ things were done there.A. howB. thatC. asD. which16. There is a(n) __________ between logic and metaphysics.A. bargainB. treatyC. compactD. alliance17. Neither of the drivers who are being held by the police__________ whom to blame for his trouble.A. knowB. knowsC. to knowD. have known18. All citizens in this nation are__________ to the law.A. subjectB. objectC. exposedD. dependent19. I made up my mind that under no circumstances__________ to such principle.A. couldn’t I agreeB. I couldn’t agreeC. I could agreeD. could I agree20. Einstein’s new theory on optics changed__________ scientific idea about light.A. technicalB. originalC. classicalD. mechanical二、完型填空(本大题共10小题,每题1分,共10分)从选项中选择一种最适合短文旳选项,错选、多选或未选均无分。
2023年自考专业(电子商务)《电子商务英语》考试历年真题摘选附带答案
2023年自考专业(电子商务)《电子商务英语》考试历年真题摘选附带答案第1卷一.全考点综合测验(共20题)1.【填空题】证实,确认v. c_______________2.【问答题】翻译:product return3.【问答题】Good reputation is the most important thing for an online store.4.【填空题】收入;岁入n. r_______________5.【单选题】Nothing can __________ being unkind to children.A.adjustB.reasonC.justifyD.reassure6.【问答题】Explain to the complainant why you make such a decision.7.【问答题】“Quality Customer Service ”is our service idea.8.【问答题】翻译:smart cards9.【问答题】它很便宜,但在另一方面,质量很差。
(on the other hand )10.【填空题】完型填空(本大题共10 小题,每小题1 分,共10 分)从选项中选择一个最适合短文的选项,错选、多选或未选均无分。
Jogging is becoming one of the ___21___ growing activities in the nation. More people are starting jog each year. This, however, is a recent occurrence. It was not long ago __22____ joggers were rare sight. Some people thought that they looked quite strange. As __23____ people began jogging the sight of them became more common. There are many reasons ___24___ a person to take up jogging. First, it is agood form of exercise. This is __25____ it involves the use of many parts of the body. The exercising of the heart is of great benefit. This is one of the most important parts of the human body. If the heart does not get the needed exercise, serious problems can occur. ___26___ reason for jogging is for enjoyment. ___27___ being good for people, it can also be very much fun. Part of the fun of jogging comes from the opportunity it provides for meeting other people who enjoy it. One ___28___ that should be considered ___29___ a person takes up jogging as a form of exercise of enjoyment is that it is not for everyone. People should first check 30 their doctors and be prepared to find another form of exercise if jogging is not recommended.21. A. fastest B. quickest C. most D. best22. A. when B. while C. that D. as23. A. many B. those C. more D. the24. A. of B. with C. for D. in25. A. that B. why C. reasonable D. because26. A. A B. Other C. The other D. Another27. A. Except B. Except for C. Besides D. Regardless of28. A. matter B. event C. thing D. occurrences29. A. of B. that C. what D. when30. A. out B. over C. on D. with11.【单选题】Next time I __________ there, I ’ ll ask them about it.A.will goB.have goneC.am goingD.go12.【单选题】That kind of shoes are __________ expensive for me.A.moreB.far moreC.far tooD.much13.【单选题】The research pro ject has only been under way for three months, so it ’too s early to _______its success.A.figureB.considerC.rateD.evaluate14.【单选题】His wife, to whom he __________ for thirty years, was childless.A.has marriedB.has been marriedC.had marriedD.had been married15.【问答题】More and more people choose to pay online by Alipay.16.【填空题】视力;洞察力n. v_______________17.【问答题】The prices need to be reasonable.18.【问答题】翻译:tangible benefit19.【填空题】承担责任的adj. r_______________20.【问答题】你评定一种酒的好坏时用什么标准?(criteria)第2卷一.全考点综合测验(共20题)1.【单选题】The have()food at homeA.lots ofB.a lotC.manyD.a lots of2.【单选题】I was greatly shocked by the way __________ things were done there.A.howB.thatC.asD.which3.【填空题】预言,预报n . p_______________4.【单选题】They are gonging to ()a new school for the poor studentsA.set onC.set upe up5.【单选题】Your idea a ()good one.A.listensB.hearsC.soundsD.listens to6.【单选题】All of my efforts to__________ peace failed.A.reserveB.conserveC.persistD.preserve7.【填空题】发票;发货单n. i_______________8.【单选题】__________ were naturally a musical family .A.A ShawB.The ShawsC.The ShawD.Shaws9.【单选题】I made up my mind that under no circumstances__________ to such principle.A.couldn ’ t I agreeB.I couldn ’ t agreeC.I could agreeD.could I agree10.【问答题】翻译:discounted price11.【问答题】翻译:sale tax12.【单选题】The apples are very cheap. I ’ll ()some.A. likeB.bringC.take13.【问答题】勿受坏榜样的影响。
[2023上]电子商务英语__试卷__B卷
阳光学院2022-2023学年第二学期考试B 卷 课程名称 电子商务英语 (闭卷)年级专业 21电商自考 考试日期 学生姓名 学号 班级 题号 一 二 三 四 总分 累分人 题分 4020 20 20 100 得分 考生注意事项:1.本试卷共 5页,请查看试卷中是否有缺页。
2.考试结束后,考生不得将试卷、答题纸和草稿纸带出考场。
教师注意事项:请按照阳光学院试卷评阅要求操作。
一、单选题(本大题共20小题,每小题2分,共40分) 根据句子的意思选择一个正确的答案。
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 1.As we all know, soldiers must______ every inch of ground A. fight B. agree C. debate D. dispute 2.Could you stress the key______ this problem? A. to B. of C. at D. for 3.Enoch dreams to ______ his goal of serving in the army. A. pertain B. attain C. retain D. maintain 4.A ______ component of any democracy is a free labour movement. A. vital B. visual C. sole D. single 5.The managers have ______ themselves as dedicated social workers. A. distinguished B. seen C. defined D. differed 6.It has been ______ for him by his family to marry a girl of his own class. A. arranged B. organized C. settled D. adapted 7.______ some of the suggestions prove of value to you as well. A. Could B. Can C. Might D. May………………………………………………………………装……订……线……内……不……要……答……题………………………………………………………… 得 分 评卷人8. For the sake of his troubles, she's now in ______ comfort.A. relativeB. constantC. relevantD. fair9.They should sign a contract to make their job situation ______.A. normalB. commonC. regularD. usual10.Water on the playground ______ in the sun.A. evaporatesB. disappearsC. vanishesD. fades11.For ______ interested in nature, the club offers hikes and overnight camping each week during the summer.A. whoB. whomC. thoseD. them12.She played ______ in the orchestra.A. a pianoB. pianoC. pianosD. the piano13.She speaks English, but not ______ her sister does.A. as good asB. so good asC. so well likeD. as well as14.Paul’s wife, to whom he ______ for thirty years, was childless.A. has marriedB. has been marriedC. had marriedD. had been married15.That is the building that ______ last summer.A. was completeB. was completedC. had been completedD. completed16.No matter how hard I tried, I could not possibly get the car ______.A. goingB. goC. goneD. to be going17.You have never met each other before,______?A. have youB. haven't youC. do youD. don't you18.It has been decided that the meeting ______ till next Saturday.A. must be postponedB. should be postponedC. will be postponedD. would be postponed19.Everything goes as before,______?A. does itB. did itC. doesn't itD. didn't it20.Perhaps it will be a long time ______ from abroad.A. when Tom comes backB. when Tom will come backC. that Tom comes backD. before Tom comes back 二、完形填空,(每小题2分,共20分)从选择项中选择一个最适合短文的选项。
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全国2010年10月高等教育自学考试电子商务英语试题课程代码:00888请将答案填在答题纸相应位置上一、词汇和语法(本大题共20小题,每小题1分,共20分)根据句子的意思选择一个正确的答案,错选、多选或未选均无分。
1. According to a recent report, ______ that Americans consume does not vary greatly from year to year.A. the number of sugarB. a number of sugarC. the amount of sugarD. an amount of sugar2. ______ were naturally a musical family.A. A ShawB. The ShawsC. The ShawD. Shaws3. That kind of shoes are______ expensive for me.A. moreB. far moreC. far tooD. much4. It______ for two days and the field were all under water.A. rainedB. had been rainingC. was rainingD. would have rained5. Those who don’t work hard at English ought to______.A. criticizeB. be criticizedC. have been criticizedD. be criticizing6. Written in great haste,______ .A. Jim made a lot of mistakes in the reportB. there are plenty of errors in the reportC. we found several mistakes in his reportD. the book is full of errors7. “Must I come at four o’clock” “Oh no, you______ come at four.”A. can’tB. may notC. needn’tD. mustn’t8. If you______ that late movie last night, you wouldn’t be sleepy now.A. hadn’t wa tchedB. didn’t watchC. haven’t watchedD. wouldn’t have watched9. No one is interested in that,______A. is heB. isn’t heC. aren’t theyD. are they10. I have never taken anything______ didn’t belong to me.A. whatB. whoC. thatD. which11.The______ medical team will soon be here.A. mobileB. changeableC. stableD. steady12. A poor memory______ her efforts to become an actress.A. encouragedB. accomplishedC. frustratedD. devoted13. We allowed the warm water to______ us.A. joinB. claspC. embraceD. contain14. One warning______ to stop her doing it.A. sufferedB. sufficedC. suggestedD. provided15. We can visit your company on Monday or Tuesday; our plans are fairly______.A. flexibleB. elasticC. suppleD. compliant16. He______ his first book to his mother.A. committedB. dedicatedC. assignedD. appointed17. The plane is______ to take off at 4.A. enlistedB. enrolledC. promptedD. scheduled18. They are______ a mass production movement.A. firingB. launchingC. introducingD. presenting19. They’ve______ the prices in the shop, so it’s a good time to buy.A. deducedB. decreasedC. reducedD. lessened20. The children______ against each other to win yearly scholarship.A. contestB. fightC. rivalD. compete二、完形填空(本大题共10小题,每小题1分,共10分)从选择项中选择一个最适合短文的选项,错选、多选或未选均无分。
Human beings act in a different way from 21 of animals just because they can speak while animals cannot. 22 the cleverest animals cannot do things which to us seem very23 and which small children, 24 they learn to talk, would be able to do.A German scientist, who 25 experiments for many years with big apes, found that hisapes could 26 his sticks as tools to pull down bananas which they could not 27 . But they only used the stick to get a banana when both the banana and the stick were 28 view at the same time. If the banana was in front of them and the stick was behind them, they could not use the stick. They could not 29 the banana 30 enough in mind to look around and then pick up the stick and use it.21. A. that B. this C. way D. eat22. A. Even if B. Even C. Though D. When23. A. honest B. foolish C. simple D. evident24. A. as soon as B. as long as C. as far as D. so long as25. A. carried B. dealt C. developed D. performed26. A. take B. hold C. use D. regard27. A. get B. reach C. eat D. take28. A. in B. beyond C. for D. with29. A. maintain B. keep C. remain D. insert30. A. clear B. alive C. long D. complete三、阅读理解(本大题共10小题,每小题2分,共20分)阅读下面的短文,从A、B、C、D四个选项中选出一个最佳答案填空或答题,错选、多选或未选均无分。
Passage 1Shopping-bag ladies don’t beg publicly, but they do not refuse what is offered. Once a shopping-bag lady appears where you live, it is as hard to pass her by without giving her some money as it is to pay no attention to the collection box in church. And although you may not like it, if she chooses your doorway as her place to sleep in the night, it is as morally hard to turn her away as it is to do with a lost dog.Most shopping-bag ladies seem to be between the ages of 40 and 65. They wear layers of clothes even in summer time, with newspapers filled between the layers as something against bad weather.No one knows how many shopping-bag ladies there are in New York. The number is going up. Some persons and researchers spend a great deal of time taking care of or observing shopping-bag ladies and doing what they can to better the life lady hermits(隐士)who’re down.31.Shopping-bag ladies are ______.A. lady beggarsB. ladies who sell shopping-bagsC. ladies who make shopping-bagsD. Those who go hungry32.They fill newspapers between the layers of their clothes because ______.A.they are so poorB.they have no place to put themC.they want to hide themD.they have to use them to keep the cold out33.Which of the following statements is NOT trueA.There are more and more shopping-bag ladies in the United States.B.Shopping-bag ladies appear only in New York.C.Some people are helping shopping-bag ladies.D.Some people are engaged in their research on these shopping-bag ladies. Passage 2Relaxation therapy (=treatment). If you read the sentence out loud, your blood pressure will go up. If you talk to another person, it will go still higher. If the talk is with your boss, your pressure will go even higher. If you speak to someone of the opposite sex, your pressure may show less change if you’re married than if you’re single.Dozens of times each day, your blood pressure changes with what you’re feeling and doing. These “ups and downs” take pl ace in everyone, but they are more severe in people with high blood pressure. That discovery is the basis for the newest therapy: controlling blood pressure by learning skills to control everyday stress.Many patients control their blood pressure with the relaxation response. This takes four simple things: a quiet environment, a comfortable position(sitting or lying down), the repeating of a word, prayer or phrase each time you breathe and having none of other thoughts.Something remarkable happens when you do this, according to research in Boston. Relaxation of the mind and body has the effect that some blood-pressure pills would have. What’s more, the blood pressure stays lower, just as it would with a pill, after you have stopped the relaxation and have returned to the stress of daily life.34. The first paragraph tells us the reason why your blood pressure goes up is that ______.A. you read aloud a sentenceB. the man you talk to is your bossC. you’re not marriedD. you’re nervous35. Which of the following statements is NOT trueA. One’s blood pressure changes many times every day.B. Your blood pressure changes with your feelings.C. When you’re doing different things, your blood pressure, perhaps, is different.D. The changes of blood pressure only happen to people with high blood pressure.36. The second paragraph shows us the basis of relaxation therapy is______.A. to reduce the going up of the pressureB. to control everyday stressC. to do less and say lessD. to think less and sleep morePassage 3The digital revolution, as exemplified by the Internet and electronic commerce, has shaken marketing practices to their core. In a recent paper, Wharton’s Jerry Wind, director of the SEI Center for Advanced Studies in Management, and co-author Vijay Mahajan, a marketing professor at the College of Business Administration of the University of Texas at Austin, examine the impact of digital marketing on concepts like pricing, when customers can propose their own prices (), or buyers and sellers can haggle independently in auctions ().The paper provides an overview of some of the emerging realities and new rules of marketing in a digital world, and outlines what the new discipline of marketing may look like in the early part of the new century.To begin with, say the authors, the rapid-fire growth of the Internet is helping to drive changes. “It is not just our computers that are being reprogrammed; it is customers themselves,” says Wind. “These emergi ng cyber consumers are like an alien race that have landed in the midst of our markets. They have different expectations and different relationships with companies from which they purchase products and services.”For one thing, cyber consumers expect to be able to customize everything —from the products and services they buy and the information they seek, to the price they are willing to pay. And with digital technology opening new channels for gaining information, they are more knowledgeable and demanding than previous consumers. Digital customers can also sort products based on any desired attribute, price, nutritional value, or functionality, and they can easily obtain third-party endorsements and evaluations, tapping the experience of other users. “C ompanies that cannot meet their demands and expectations will be at a loss,” says Wind.37. The passage was most likely to be quoted from______.A. an overview of a paperB. an introduction to a bookC. a book on digital revolutionD. a paper discussing digital revolution38. The paper mentioned in this paper was written by______.A. Jerry WindB. Vijay MahajanC. Jerry Wind and Vijay MahajanD. an anonymous39. From the third paragraph, we can infer that______.A. the customers are also reprogrammed by computersB. e-business companies need be more knowledgeable about cyber consumersC. cyber consumers are a group of strange peopleD. cyber consumers came from outer space40. Compared with traditional customers, the emerging cyber consumers______.A. are more difficult to satisfyB. have less knowledge about businessC. have more problems with pricesD. are less willing to buy products and services四、单词汉译英(本大题共15小题,每小题1分,共15分)根据给出的汉语词义和规定的词类写出相应的英语单词。