采访广告公司要问的问题

采访XX公司

采访时间：

采访人：

采访对象：XX公司

公司简介：

采访内容：

1.广告公司何时成立的

2.广告公司的业务流程

3.广告公司的主要经营种类

4.广告行业的技能要求

5.中国广告业经过的不同阶段和历程

6.中国广告目前处于一个什么样的状态？它在中国经济中占有一个

什么样的位置？广告对企业来说扮演着一个什么样的角色？中国未来的广告会是以一种什么样的姿态？

7.有人认为中国的广告已趋于饱和，如果想在广告界异军突起，开

辟一块新天地，找到与动态社会新的契合点，广告人该怎么着手突围，以什么样的方式打破旧有的理念和模式？

8.互联网的日益发展，尤其是视频网站的成熟，对现在影视广告的

影响是怎样的？消极因素多还是积极因素多？中国影视广告的前景和归宿是什么？

9.怎么理解创意和产品之间的关系？您是否赞同国内广告产品本身

第一性，而国外广告更注重创意的说法？

10.目前广告环境日益开放，广告平台也不断拓展和扩大，您认为中

国广告业发展成熟的风向标以及成熟的标志将会是什么？

11.当今网络、手机等新媒体迅速发展，传统的电视媒体如何保持优

势，应对来自新媒体的挑战？新旧媒体融合的点有哪些？

12.广告业似乎一直扮演着企业的“媒婆”的角色，为他人作嫁衣裳。

作为广告业自身，似乎关切不够，您认为广告公司自身的品牌推广应该从哪些方面着手？

When you are old and grey and full of sleep,

And nodding by the fire, take down this book,

And slowly read, and dream of the soft look

Your eyes had once, and of their shadows deep;

How many loved your moments of glad grace,

And loved your beauty with love false or true,

But one man loved the pilgrim soul in you,

And loved the sorrows of your changing face;

And bending down beside the glowing bars,

Murmur, a little sadly, how love fled

And paced upon the mountains overhead

And hid his face amid a crowd of stars.

The furthest distance in the world

Is not between life and death

But when I stand in front of you

Yet you don't know that

I love you.

The furthest distance in the world

Is not when I stand in front of you

Yet you can't see my love

But when undoubtedly knowing the love from both Yet cannot be together.

The furthest distance in the world

Is not being apart while being in love

But when I plainly cannot resist the yearning

Yet pretending you have never been in my heart. The furthest distance in the world

Is not struggling against the tides

But using one's indifferent heart To dig an uncrossable river

For the one who loves you.