实用综合教程3(第二版)电子教案Unit1专题培训课件
大学英语综合教程第三册unit1精品PPT课件
2) be good enough but not very good
• Your work will get by, but try to improve it. 译：他买不起一件新大衣，但他可以穿旧大衣将就着过冬。 He can’t afford a new coat, but he can get by with his old one. 你的作文写得还行，但是你要注意一些拼写错误。 Your writing will get by, but pay more attention to the spelling mistakes.
effort, etc • It was a terrible journey but we finally made it.
3) to attend sth. • I am afraid I won’t be able to make it to your party
next week.
译：火车还有一刻钟就出发了，我们怎么也赶不上了。 你们都是聪明学生，你们可以学好英语，你们一定行！
译：他打些零工来贴补家用。
He does odd jobs to supplement his family income. 6. freelance: n/ adj. /v/ adv a self-employed person, esp a writer or
artist, who is not employed continuously but hired to do specific assignments • She works freelance so she does not have a regular income . • The idea came from a freelance designer. 译：他厌倦了在办公室给老板打工，决定自己干。
全新版大学英语（第二版）综合教程3课后习题UNIT1答案
Unit 1 Changes in the Way We LiveText AContent Questions ( P10 )1. Write and live on a farm.2. Because they grow nearly all of their fruits and vegetables. They have enough eggs, honeyand wood. They are very close to nature and can enjoy the beautiful scenery. Besides, they can go skiing and skating in winter.3. No. Sometimes the good life can get pretty tough.4. They were buried under five feet of snow from December through March.5. When the first spring came, it brought two floods. The second flood refers to the goodharvest in the growing season.6. He decided to quit his job and start to freelance.7. He has to crawl into black bear dens for “Sports Illustrated”, hitch up dogsled racing teams for“Smithsonian” magazine, c8. heck out the Lake Champlain “monster” for “Science Digest”, and canoe through theBoundary Waters Wilderness area of Minnesota for “Destinations”.9. As for insurance, they have only bought a poor man’s major-medical policy and the policy ontheir two cars.10. They cut back their expenses without appreciably lowering their standard of living. Forexample, they patronize local restaurants instead of more expensive places in the city. They still attend the opera and ballet but only a few times a year. They eat less meat, drink cheaper wine and see fewer movies.11. A tolerance for solitude and lots of energy.12. They will leave with a feeling of sorrow but also with a sense of pride at what they have beenable to accomplish.13. They chose to live in the country because they want to improve the quality of their lives.Yes, they have finally realized their dreams.Text Organization ( P11 )Part One (paragraphs 1—3) The writer views his life in the country as a self-reliant andsatisfying one.(paragraphs 4——7 ) Life in the country is good yet sometimes very hard.Part Two (paragraphs 4—11) After quitting his job, the writer’s income was reduced, but he (paragraphs 8—11) After quitting his job, the writer’s income was reduced, but he Part Three (paragraphs 8and his family were able to manage to get by.(paragraphs 12——15 ) A tolerance for solitude and a lot of energy have made it possible Part Four (paragraphs 12for the family to enjoy their life in the country.Happy Moments and Events1) growing nearly all their fruits and vegetables2) canoeing, picnicking, long bicycle rides, etc.3) keeping warm inside the house in winter4) writing freelance articles5) earning enough money while maintaining a happy family lifeHardships1) working hard both in winter and in summer2) harsh environment and weather condition3) anxious moments after the writer quit his job4) cutting back on daily expenses5) solitudeVocabulary1. Fill in the gaps with words or phrases given in the box. ( P15 )1) on balance 2) resist 3) haul 4) wicked5) illustrated 6) budget 7) lowering 8) boundary9) involved 10)economic 11) blasting 12) just about2. Now use the verb in brackets to form an appropriate phrasal verb you have learned and complete the sentence with it. ( P16 )1) cut back / down 2）pick up3）get by 4) get through5）face up to 6）turn in7）making up for 8）think up3. Rewrite each sentence with the word or phrase in brackets, keeping the same meaning. （P17 ）1) pursued his mathematical studies and taught himself astronomy.2) often generate misleading thoughts.3) attach great importance to combining theory with practice in our work.4) be suspected of doing everything for money.5) before he gets through life.4. Complete the sentences, using the words or phrases in brackets ( P17 )1. their indoor a profit to invest in2. device the improvement on a global scale3. stacked temptation never dined outConfusable Use ( P18 )1. house2. home3. home family4. household1. doubt2. suspected3. doubted4. suspected5. suspectWord Formation ( P19 )1) rise 2) final 3) regular 4) cash 5) hows and whys6) upped 7) yellowed 8) bottled 9) lower 10) searchCloze1. Text-related ( P20 )1) gets by 2) temptation 3) get through4) improvement 5) aside from 6) suspect7) supplement 8) profit 9) stacking2. Theme-related ( P21 )1) replaced 2) consider 3) quit4) world 5) tough 6) fuels7) provide 8) luxuries 9) balance10) idealTranslation1. Translate the sentences into English ( P21 )1) We have a problem with the computer system, but I think it is fairly minor.2) My father died when I was too young to live on my own. The people of my hometowntook over responsibility for my upbringing at that point.3) the toys have to meet strict safety requirements before they can be sold to children.4) Radio and television have supplemented rather than replaced the newspaper as carriers ofnew and opinion.5) When it comes to this magazine, it is a digest of articles from many newspapers andmagazines around the world.2. Translate the passage into English ( P21 )A decade ago, Nancy did what so many Americans dream about. She quit an executive position and opened a household device store in her neighborhood. People like Nancy made the decision primarily for the improvement in the quality of their lives.But, to run a business on a small scale is by no means an easy job. Without her steady income, Nancy had to cut back on her daily expenses. Sometimes she did not even have the money to pay the premiums for the various kinds of insurance she needed.Fortunately, through her own hard work, she has now got through the most difficult time. She is determined to continue pursuing her vision of a better life.Text B1. Choose the best answer for each of the following. ( P27 )1—6.a c db a cTranslate into Chinese the underlined sentences in the essay ( P28 )1. 什么？什么？你说那听起来不像你府上的生活？其实，不仅仅是你一个人这么想。
实用综合教程第二版unit2-电子教案-
may be called Tim, or Jennifer may be called Jenny.
More examples:
Christopher — Chris Edward — Ed Andrew — Andy
Anthony — Tony
Richard — Dick William — Bill
Discussion
Title + surname
Neutral relationship / situation
Informal situation / Close relationship
Given name or title+ surname
Given name
Apart from the very formal or informal situations, on the whole, it is probably safer to use the “title + surname”; if people prefer to be addressed by their given name, they will usually say so.
● formal relationship/situation ● informal situation/close relationship ● neutral relationship/situation The relationship between the type of situation and the way in which a person is addressed in English can be summarized as follows:
全新版大学英语(第二版)综合教程3一课一练Unit1答案解析
Book 3 Unit 1Vocabulary1. I was speaking to Jane on the phone when suddenly we were___.(当我和Jane通着电话的时候我们突然被打断了)A. cut offB.cut downC.cut backD.cut out解析：cut off切断，打断，迅速离开，（疾病等）使人死亡cut down裁短，减少，缩小（尺寸，数量，或数目），砍倒cut back减少，缩减（尤指经费或生意），消减，修剪cut out停止，裁剪，取下，取代2. Peter complained to the owner of the book store that there were some pages ___ in the dictionary.（Peter向书店的老板投诉字典有几页纸是丢失的）A.LosingB.missingC.droppingD.falling解析：losing失败的，输的missing失去的，下落不明的，丢失的dropping滴下，滴下物，掉落的filling落下的，下降的(1.单个现在分词做定语时，大凡放在被修饰词之前，说明被修饰名词的性质或特征等，构成前置定语；现在分词短语做定语时，大凡放在被修饰词之后，构成后置定语，如missing in the dictionary .2.-ing表主动，现在进行状态，因此多用来形容事情或东西，因为这个事情或东西会对人造成影响。
）3. The shop-assistant was straightforward with her customers. If an article was of __ quality she’dtell them so.（这位商店售货员是不去与顾客绕圈子的。
如果一个商品的品质低微，她会这个事情如实地告诉顾客）A. miserableB.minorC.subordinateD.inferior解析：Miserable a.悲凉的，令人痛苦的，卑劣的（指因贫弱，可怜或屈辱等外部因素给人造成精神痛苦，忧愁或肉体折磨，令人同情和可怜）Minor a.较小的，少数的，小音阶的（多指与别的比较后显得不严重，或指较少，较小）n.未成年人，副修科目Subordinate a.级别或职位较低的，下级的，次要的n.部下，下级Inferior a.（质量等）低微的，下等的4. With all its advantages the laptop is by no means without its__.（A.limitationB.boundariesC.restraintsD.confinements解析：Limitation n.限制，局限（较通用，可指人为的规定，也可指客观存在的构成限制的事实或情况）Boundary n.分界线，范围（球场的）边线（亦可指两地间的分界线，如用篱笆或墙隔开的分属于例外的土地分界线）Restraint n.抑制，克制，控制，拘束，约束力（指现存的限制或制约因素，可能是由于他人的决定而存在于自身之外的限制，也可能是由于担心别人的想法而自设的限制）Confinement n.监禁，关押，限制，约束，分娩5. Look at the photo and you will find Diana __ her father.（看这幅照片，你会发现Diana长得像她爸爸）A. takes toB. takes afterC. takes forD. takes over解析：Take to喜欢，习惯于…，开始从事，觉得（某事）简易学Take after长得像，性格类似于，效仿Take for为…承担…，信以为真，认为理所当然Take over带，接管，帮…学习，在…上花费6. I want to buy a new tie to __ this brown suit.（我想买一条新的领带与这件棕色的西装相配）A.go into B.go afterC.go by D.go with解析：Go into进入，从事，进入（某种状态），调查Go after追逐，追求，跟随Go by时光流逝，顺便走访，判断，经过Go with相伴，跟…相配，跟…谈恋爱，赶时髦7. He __ his lessons about Italy with photographs of the people who live there.（他用一些住在那里的人的照片来说明有关于意大利的课）A.illustratedB.citedC.quotedD.explained解析：Illustrate v.说明，表明，给…加插图Cite v.引用，引证，表扬（可指提及原因或举出示例，比quote正式，常用于较正式的场合，如说明法律文件）Quote v.引述，引用（指举例说明）Explain v.讲解，解释，辩解8. In addition to rice we need to __ our diet with fish meat and vegetable.（除了米饭之外，我们还要在我们的日常饮食中补充鱼肉蔬菜）A.replace .B.supplementC.replenishD.mix解析：Replace vt.替换，替代，把…放回原位Supplement vt.增补，补充n.增补，补充物，增刊Replenish vt.补充，从头装满Mix v混合n食物混合配料，乐曲组合（可指将食物物质混合在一起，也可指颜色，情感，品质融合在一起）9. What he has doneis __ the doctor’s orders.（他所做的事情违反了医生的嘱咐）A.subject to B.opposite C.resistant to D.contrary to解析：Subject n主题，话题adj须服从…的，（在君主等）统治下的v提供提出Be subject to受支配，从属于使经受，使遭受Opposite adj相对的对立的对面的n对立面对立物bBe opposite to在…对面，与…相反Resistant adj抵抗的有抵抗力的，顽强的n抵抗者，防腐剂Be resistant to抵抗对…有耐药力的Contrary adj相反的违反的对立的任性的Be contrary to与…相反10. The survival __ of some wild animals is not high because they are ruthlessly （无情地）huntedfor their skins.（这些野生动物的存活率并不高因为它们的皮总被无情猎取）A.ratioB.degreeC.rateD.scale解析：Ratio n比，比率，系数，比例（大凡指两个数字的比例）Degree n音阶，度度数程度学位Rate n速度，比率（使用比较广）），等级（利息等）费率v评估（专指评定价值等的凹凸），评价，责骂Scale n规模比例级别v测量，攀登11. Tim is good smart and hardworking. __ I can’t speak too highlyof him.（Tim是一位友情聪惠，刻苦的人总之，我怎么夸奖他都不过分）A. As a resultB. In a wordC. By the wayD. On the contrary解析：As a result结果，因此In a word总之，一句话，简言之By the way顺便地附带说说，随便一提On the contrary与此相反，正相反，反倒，反而12. What he told me about the affair（事情）simply doesn’t make any __（他所跟我说的那件事根源没有任何意义）A.ideaB.senseC.meaningD.significance解析：Make sense讲得通有意义，是明智的13. The lawyer’s question was a __ that cause the defendant（被告人）to admit his guilty.（这位律师的问题是一个使被告人承认他的罪过的圈套）A.planB.trapC.tapD.plot解析：Plan n计划打算，平面图v计划打算，设计（通常但不总是指较长远的计划或安排）Trap v诱骗，困住n圈套，（对付人的）计谋，夹子Tap vt开发，汲取（液体）vi轻声走，拍（多指慢慢地持续地轻击轻拍）n龙头，阀门，塞子Plot n地基，（戏剧或小说的）情节一块地v密谋，设计情节14. Why can’t you do this small __ for me? I’v helped you often enough inthe past.（为什么你连这么点忙都不帮我？我过去那么经常帮助你）A.demandB.requestC.favorD.requirement解析：Demand v要求，询问（指严正地问质问）n要求（指剧烈要求，坚决要求），需求销路Request n要求，需要申请书vt（下级对上级的）请求，索取，邀请（作要求请求时：正式用词，指非常正式有礼貌地请求或恳求，多含担心因种种原因对方不能答应的意味）Favor n好感，宠爱关切，关心，恩惠（可根据英英词典给出的解释理解：an act ofgracious kindness）vt支持赞成照顾，促成Requirement n要求，必要条件，必需品，资格15. I know you think I’m talking nonsense（胡话）Tom but __ you will realize that I was right.（我知道你觉得我是在说胡话Tom，但是你迟早会意识到我是对的）A.at one timeB.in timeC.at timesD.on time解析：At one time一度，以前In time迟早，最后及时，经过一段时间以后At times有时间或On time按时准时，正点Grammar1.__ the dog was the first animal to be domesticated（被驯服了的）is generally agreed upon byauthorities（权威）in the field.（狗是第一种家养动物(这一观点)在该领域得到权威的认可）A. UntilB. It wasC. WhatD. That解析：分析句子结构得.__ the dog was the first animal to be domesticated（被驯服了的）为主语从句，此时主语从句表达的是一个事实从句中结构统统所以用that引导。
实用英语综合教程1 unit1
2. Educational background: public elementary school private school Harvard University from 1973-1975 (education not completed)
waiting for an important business client that he wanted to impress. He looked around the room and to his great surprise, he saw Bill Gates sitting by the window. He went over to him and said, “Em a huge fan of yours. I wonder if you could do me a favor?”
Warm-up Background Information
1. Bill Gates
Discussion
William (Bill) H. Bill Gates is the co-founder, chairman and chief software architect of Microsoft Corporation, the world’s largest and most profitable software company. And he is also the richest man in the world.
《实用综合教程（第二版）》第1册电子教案
Unit 1 Education
实用综合教程 王守仁 第二版 电子教案 教案课程 课后答案 翻译
Unit 8 Harry Potter
Background Information Discussion
Rowling did not like her secretarial duties, often writing instead of working. She also often visited her mother. During one of these train trips, Rowling struck on an idea about an orphaned boy wizard named Harry Potter and began inventing characters and settings.
《实用综合教程》（第二版）第3ter
Background Information Discussion
Question: 1. Do you like The Harry Potter books or films better? Why? 2. Who is your favorite character?
Script
1. Who is Daniel? Daniel is the actor who has been _p_la_y_in_g_ Harry Potter for 10 years.
《实用综合教程》（第二版）第3册电子教案
Unit 8 Harry Potter
Listening
Speaking
《实用综合教程》（第二版）第3册电子教案
Unit 8 Harry Potter
Listening
Speaking
I. Listening
职通商务英语(第二版)综合教程3电子教案 (1)Unit 10
C. Britain, Australia, New Zealand, Malta: Up yours! USA: Two Germany: Victory France: Peace Ancient Rome: Julius Caesar ordering five beers
M. Hawaii: ‘Hang loose’ Holland: Do you want a drink?
N. USA: I love you O. The West: Ten; I surrender
Greece: Up Yours — twice! Widespread: I’m telling the truth. OR Further information?
HOME
Unit 10
HOME
In this unit, you will learn
TextA: General introduction to cross-culture in international context. Text B: General introduction to company language. Supplementary Reading: Tips for Successful Cross-cultural Communication
Unit 10
HOME
Within companies there are many facets in which cultural differences manifest. Some key areas which cross cultural consultants deal with include, but are not exclusive to, the following: • Cross Cultural HR: HR covers a wide range of business critical areas that need cross cultural analysis. Consultants may offer advice on a number of areas including recruitment, relocation, international assignments, staff retention and training programs.
实用英语综合教程1_unit3
Unit 3 Gifts
Warm-up Listening and Speaking Text A Grammar Tips Text B Comprehensive Exercises Practical Reading and Writing
《实用综合教程（第二版）》第1册电子教案
Unit 3 Gifts
实用综合教程第二版第1册电子教案对某物或某事要适度bemodestwith葡萄酒winen
Unit 3 Gifts
Objectives In this unit, you will — get to know the rules of gift giving; — learn how to say and receive thanks;
《实用综合教程（第二版）》第1册电子教案
Unit 3 Gifts
Background Information
Discussion
Question 1: All of us must have sent gifts to or received them from our friends, family members, relatives, etc. What is the most memorable gift you have sent or received?
《实用综合教程（第二版）》第1册电子教案
Unit 3 Gifts
Background Information
Discussion
When to give gifts? In China the occasions requiring gifts and presents mainly include friends’ birthday parties, wedding ceremonies, baby showers, and visiting old people, especially during festivals, or visiting sick friends or relatives. Westerners may give gifts on any occasion, and the following situations are where gifts and presents are necessary: weddings, Christmas, birthdays, wedding anniversaries, house-warming parties, baby showers, graduation, etc.
新世纪大学英语(第二版)综合教程第3册课件Unit1
Listen to the recording again and fill in each of the blanks according to what you have heard.
1. The store was brightly lit and the shelves were
3. Do you think special help should be offered to the sick, the poor, the aged and the handicapped?
Study the following quotes about people around us. Which quote(s) do you like best? Why?
No man is an island entire of itself; every man is a piece of the continent, a part of the main.
— John Donne
Click Picture
பைடு நூலகம்
Interpretation: Everybody lives in relation to other people in a community. Our wellbeing depends on this community and we, in turn, should contribute our efforts to its prosperity and harmony.
1. What did the old woman look like when the speaker saw her?
A) She was in neat clothes and walked elegantly. B) She was in shabby clothes and walked with
实用综合教程教案(Unit 1-1)
2.Do you know anything about him such as his life and his education background?
Group discussion:
It’s said that Bill Gates dropped out of theprestigious, well-establishedHarvard University, from the perspective of the dropout, is education important? Why or why not?
inlow/poor spirits意志消沉，垂头丧气
12.highly adv.高度地，非常
e.g. a highly interesting story
a highly paid job
speak highly of赞扬，对…给予很高评价
e.g. The leader speaks highly of their work.
3.What did Bill Gates like to do in college?
首先让学生明确本课的学习目标。
课堂导入部分：
自由发言与交谈
利用多媒体给学生呈现Bill Gates图片，或者把图片打印出来，让学生谈论对图片人物的了解，然后对学生的发言进行归纳总结。
课堂导入部分：
小组讨论
将全班分成6-8组进行10分钟讨论，每组准备选一个代表发言，教师挑选2-3组同学进行展示。（该部分也可根据班上学生基础的不同，置于课文学完之后讨论。）
(able).
6.The new machine is____(automatic) controlled.
全新版大学英语第二版综合教程unit1完整ppt课件
Lesson One
Growing Up
.
1
Text A Writing For Myself
Part I Part II Part III Part IV Part V Part VI Part VII
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5
Part Three Comprehension Questions
Para.1 When did the author’s dream of becoming a writer seem possible? Why had he felt bored by everything associated with English courses?
10. reputation : opinion about sth. or sb. held by others
The manager’s deadly mistake almost ruined his high
~ among employees.
Charles Chaplin had quite a ~ for being comic.
Nowadays most children go to school but few of them have ever asked themselves why they go there. Some children think that they go to school just to learn their mother tongue, English and other foreign languages, mathematics, geography, history, science and a few other subjects. But why do they learn these things? Are these the only things they should learn at school?
大学实用英语综合教程(3)教案
Unit 1 Interests and hobbiesBackground knowledgeHobby – EtymologyA hobby horse is a wooden or wickerwork toy made to be ridden just like a real horse (which was sometimes called a “hobby"). From this came the expression "to ride one's hobby-horse", meaning "to follow a favorite pastime", and in turn, “hobby”in the modern sense of recreation. Types of hobbiesCollecting; Games; Outdoor recreation; Performing arts; Performing arts; Scale Modeling / Dioramas; Cooking; Gardening; Reading ManchesterManchester is a metropolitan city in England. In 2007, the population of the city was estimated to be 458,100. Manchester lies within one of the United Kingdom's largest metropolitan areas; Manchester is situated in the south-central part of North West England.BhutanThe Kingdom of Bhutan is a landlocked nation in South Asia, located at the eastern end of the Himalaya Mountains and is bordered to the south, east and west by the Republic of India and to the north by the China. The Bhutanese call their country Druk Yul which means "Land of the Thunder Dragon".Question Answering1.What does the value of collecting involve?The value of collecting involves purchasing or getting a hold of a particular item anchored in the fascination and inclination of the collector.2.What aspects should be considered in determining what gameshould a person engage in?Age, intelligence level, stamina and personality are to be taken into account.3.Give examples of outdoor recreation.Examples would be mountain climbing, trekking, rock climbing, and the like.4.What are hobbyists?Hobbyists make hobbies real things. Hobbyists are people who are passionate about a specific material or an activity.5.Why may hobbyists and professionals attain a mutual advantage?Hobbyists and professionals may actually work out a fusion to attain a mutual advantage.Structure of the TextPart One (Para. 1):How did the word “hobby”originate.Part Two (Para. 2- Para. 4): The author gives an account of three types ofhobby, which are collecting, games and outdoor recreationPart Three (Para. 5- Para.10): The author gives a definition of hobbyists and categorizes them into three levels the beginner, the mainstream hobbyist and the total hobbyist.RetellingHobby stemmed from the time when people started riding a wooden horse as a pastime. There are various forms of hobby, such as collecting stamps, coins, antiques and jewelries. Recreational hobbies are also very popular, like games, hiking, cooking and painting. Hobbyists who are passionate about a specific material or an activity can be grouped into beginners, mainstreams and total hobbyists.Different levels have different degree of their involvement in their hobbies. When hobbyists and professionals work together, they may work out a fusion to attain a mutual advantage. So what’s in a hobby? It is opportunities!Writing表现象的句型1. In recent years, many cities have been faced with the serious problem of….2. In the past five years, many cities have been experiencing an alarming increase in…3. In recent years, …is gaining growing popularity with…4. Recent years have seen a boom in…5. Most of us may have such experience that…6. Now in many countries, a significant proportion of population…. What lies behind the phenomenon inspires people’s interest.CET WritingDue Attention Should Be Given to Spelling (2010June)1. 如今不少学生在英语论坛学习中不重视拼写，2. 出现这种现象的原因是…3. 为了改变这种状况，我认为….Reference to the writing taskNow we are entering a brand new era full of opportunities and innovations, and great changes have taken place in people's attitude towards some traditional practice, especially in the area of English learning , one of which is less attention has been given to spelling by college students . This issue has been brought into public focus and called for further concern.A number of factors could account for the problem, but the following are the most critical ones. First, information is expanding at such an increasing rate that our society is called the one of information. The information is so immense that students haven' t ample energy and time to deal deeply with spelling, and some computer programs, such asword ,have done the spelling checking work for us. Second, the standardized-test oriented way of English learning, in which the high score can be achieved without spelling, put students to the position on which they have the quite reason to ignore spelling.This issue may lead to a number of unfavorable consequences, with the following two the most serious. For one thing, the information would be incorrect when conveyed by hand- writing way and cause some bad effects. For another, we may indulge ourselves in this way of inaccuracy which may influence our attitude of learning or research. The awareness of the importance of this issue should be enhanced and some proper measures should be taken. It is reasonable for us to believe that the situation will be improved in the near future.Unit 2 Life and FashionBackground KnowledgePhil KnightAn American billionaire, and the co-founder and Chairman of Nike Inc. As of 2007, Knight's 35% stake in Nike gives him an estimated net worth of US$9.8 billion, making him the 30th richest American. A native Oregonian, he ran track for coach Bill Bowerman at the University of Oregon, with whom he would co-found Nike.Bill BowermanAn American track and field coach and co-founder of Nike Inc. He was a very successful track coach, training 31 Olympic athletes, 51 All-Americans, 12 American record-holders, 24 NCAA champions, and 16 sub-4 minute milers.The University of Oregon (UO)A public, coeducational research university in Eugene,Oregon, the U.S.A.; the second oldest public university in the state; founded in 1876; offers a broad spectrum of opportunities for learning in the liberal arts and professional programs in architecture, arts, business, education, journalism, law, and music and dance.Blue Ribbon SportsFounded in 1964 by Bill Bowerman and Phil Knight. In 1966 Blue Ribbon Sports opened its first retail outlet selling sportswear, includingthe Japanese made Tiger running shoes. In 1972 the first line of Nike footwear hit the stores. In 1978 Blue Ribbon Sports is renamed Nike Inc. Michael JordanBorn on February 17, 1963; a retired American professional basketball player and active businessman; By acclamation, Michael Jordan is the greatest basketball player of all time; One of the most effectively marketed athletes of his generation and was instrumental in popularizing the NBA around the world in the 1980s and 1990s.Stanford UniversityLocated between San Francisco and San Jose in the heart of Silicon Valley; One of the world's leading research and teaching institutions; Leland and Jane Stanford founded the University and opened its doors in 1891.Question Answering1. Who established an athletic-shoes company that later became known as Nike? And when?2. When did Blue Ribbon Sports officially become Nike?3. When did Nike sign Michael Jordan to endorse the brand?4. How did Nike change the way that athletic shoes were marketed?5. How much money did Nike make in 2006?Structure of the TextPart One (Para. 1): The writer introduces the topic: Philip H. Knightcreated a famous brand Nike.Part Two (Para. 2–Para. 13): How Nike was created and developed into a famous brand.Part Three (Para. 14): Knight resigned as an influential figure.Story RetellingWhen Phil Knight was studying at the University of Oregon, he was coached by Bill Bowerman. After graduating with a bachelor’s degree, Phil went on to study his M.B.A. at Stanford University, which changed his life completely.In the early 1960’s, he and Bowerman started Blue Ribbon Sports, and in 1972, it officially became Nike. The company signed runner Steve to endorse the brand. In the 1980s, Nike signed a contract with Michael Jordan to promote Nike.Nike changed the way how atheletic shoes are marketed in two ways: one is striking major endorsement deals, the other is advertising, thus enabling Nike to gain market dominance. However, it also caused controversy. The company responded quickly by reorganizing its management structure and hiring outside organizations to manage finance and clothing. In 2006, revenue for Nike reached nearly $15 billion. WritingParts of a LetterIn general, letters can be divided into two kinds: a formal letter and aninformal letter. A formal letter has the following six parts, and an informal one has just five parts.Part Two is omitted.•Heading: the writer’s address and the date of writing in the upper right-hand corner•Inside Address: the receiver’s name or title and his or her address below the heading•Salutation•Body•Close•SignatureTips for Business Letter Writing•Define your purpose.•The first paragraph of the letter should introduce the subject matter and either state or imply your purpose in writing.•The body of the letter should consist of one or more paragraphs. It should develop clearly and logically the argument and facts of the case. If there is more than one paragraph, each paragraph should focus on a separate aspect of the subject matter and there should be clear links between paragraphs.•The final paragraph should leave the reader with no doubt about your attitude towards the subject of the letter. It may, for example,spell out what you would like to see happen. It should be positive and unambiguous.•Adopt the right tone.•Adopt a clear layout.•Sincerely or Faithfully?Reference to the writing taskDear Mr. Smith,As soon as I heard of your appointment to the board of directors of your corporation I felt I must write to you to let you know how happy I was about your advancement.I am sure that you will make great progress in your new post because you have a strong sense of responsibility. I hope that with you as the head of your corporation, our business relationship will continue to develop smoothly.Sincerely yours,Wang YingUnit 3 Language and Culture Background KnowledgeAmy Tanborn on 19 Feb. 1952, CaliforniaChinese-American woman novelistmother-daughter relationship;conflicts between the generationsThe Joy Luck ClubThe Kitchen God’s WifeThe Hundred Secret SensesThe Bonesetter’s DaughterSaving Fish from DrowningQuestion Answering1. What does “Language is the tool of my trade”mean?2. According to the author, what are the characteristics of her mother’s language?3. How is the author affected by her mother’s language?4. Why was the author ashamed of her mother’s English when she grew up?Language appoints1.I cannot give you much more than personal opinions on the Englishlanguage and its variations in this country or others. (Para. 1)关于英语在美国或其他国家各种变体，我只能给大家提供肤浅的个人看法。
实用综合教程3 王守仁 第二版 电子教案 课后答案 翻译
Unit 8 Harry Potter
Background Information
Discussion
The Harry Potter books are a cultural phenomenon. Since the release of the first book in 1997, the Harry Potter books have gained immense popularity, critical acclaim and commercial success worldwide.
《实用综合教程》（第二版）第3册电子教案
Unit 8 Harry Potter
Listening
Speaking
W: Daniel, you have been playing Harry Potter for 10 years. How does it feel now that the Harry Potter films are coming to an end? M: Obviously, toward the end, it was very emotional. We all cried a lot. The first month away from the film was very strange. W: Did you take any souvenirs from the films? M: I only wanted Harry’s glasses. I ended up getting two pair of the glasses. I have one pair without glass from the seventh film, and I also got a pair with glass from the very first film. I’m very happy with them. W: What’s your best Harry Potter memory from the past 10 years? M: Well, it was the scene in the sixth film where I burst out of the water in the cave, surrounded by a ring of fire. It’s a lot of fun, and I’ll miss that, certainly.
综合英语教程3(精读)unit1
feel/be sick about something dislike hate be indifferent to don’t care for be disgusted with be uninterested in
sicken loathe feel hostile towards be unable to stand/ bear be tired of be unwilling to be fed up with
Book 3-Unit 1
Neutral
cope with keep in touch with be in/out of contact with communicate with approach write to call ring up get hold of speak to phone visit call on somebody call at some place
Book 3-Unit 1
Neutral adjectives:
complicated reserved silent quiet talkative sophisticated ambitious aggressive timid impulsive sociable/unsociable curious quick-witted slow-minded out-going shy unapproachable aloof introvert extrovert communicative uncommunicative
Book 3-Unit 1
Likes and Dislikes
love like enjoy be crazy/mad/nuts about something be keen on be interested in long for be longing to be eager to be hungry for be fond of be devoted to be thirsty for care for have a great/strong/ huge crush on someone a young girl’s crush on someone
新通用大学英语综合教程3_unit1课后答案及课件
Passage 3 Cultural Misinterpretations
Listen to the passage and answer the following questions.
1. Why did Mr. Wang send emails every day to the Canadian employee?
2. The man would like to be called by his ______.
A. first name
B. title and last name
C. title and first name
Part 3 Being Culturally Literate
Listen to three calls from a radio show, and check the subjects that were discussed.
New Words
amateur ★ armor n. n. 业余爱好者 盔甲
★ assassination
assume casual
n.
v. adj.
暗杀
假定, 设想 随便的，非正式的
commerce
◆ culturally ◆ distrust
n.
adv. n.
商业
文化地，文化上地 不信任
◆ emirate
T 1. Men used to wear jeans and ties to work in an office. 2. Casual Fridays started in the summer. 3. Employees in most companies liked the idea of causal Fridays.
《全新版大学进阶英语综合教程3》Unit 1教案
《全新版大学进阶英语综合教程3》课程单元教学设计（教案）编号：U1-01Steps（步骤）教学组织Step One （步骤一）Lead-in:Pair work: You are going to hear a talk about a working holiday. Listen to it twice and complete the following summary according to what you have heard. Compare your answers with your partner. Before you start, getting to know the following new words and expressions might be helpful.Going on a working holiday has many advantages:A working holiday visa grants you access to a country for a longer period of time than a standard tourist visa.The travel is sustainable in the sense that you can keep refilling your travel funds with employment .You can try different types of jobs , even the ones that you normally wouldn’t do when at home . And in this sense, a working holiday could be a life-changing experience.You are more likely to meet and make friends with the locals, not just other tourists . They can introduce you to a new culture .A working holiday makes a good break. A popular time to sign up for a working holiday is the break between high school and college or the break after college and before entering the real working world .Video watching:After watching the video, discuss the following questions with your partner:1. What is the girl’s identity?A. a young employeeB. a waitress《全新版大学进阶英语综合教程3》课程单元教学设计（教案）编号：U1-02《全新版大学进阶英语综合教程3》课程单元教学设计（教案）编号：U1-03《新视野大学英语（第三版）》Book 3课程单元教学设计（教案）编号：U1-04。
新标准高职公共英语实用综合教程(第二版)unit1 PPT
Listening
Speaking
2. A. No, it’s not true. B. It’s not true of all blue-collar workers. C. Yes, it is true. D. It’s not always true of blue-collar workers.
knowledge; and the salary is good.
Background Information Discussion
Questions: 2. What will be your favourite blue-collar job and why?
Hints
My favourite blue-collar job is that of a gardener, because: I can work outdoors and enjoy the fresh air; and I can keep fit and get good pay.
Warm-up Listening and Speaking Text A Grammar Tips Text B Comprehensive Exercises Practical Reading and Writing
Background Information Discussion
Blue-collar workers
新标准高职公共英语实用综合教程(第二 版)unit1
Objectives
In this unit, you will
— read an article about the demand for blue-collar workers;
— enlarge your vocabulary relating to personal qualities;
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inventions; — read and write a product description.
《实用综合教程》（第二版）第3册电子教案
Unit 1 The Information Age
Warm-up Listening and Speaking Text A Grammar Tips Text B Comprehensive Exercises Practical Reading and Writing
《实用综合教程》（第二版）第3册电子教案
Unit 1 The Information Age
Background Information Discussion
2. The use of the Internet Companies, individuals, and institutions use the
Internet in many ways. Companies: ● electronic commerce, also called e-
inexpensively.
《实用综合教程》（第二版）第3册电子教案
Unit 1 The Information Age
Background Information
Discussion
An individual who has Internet access can: ● communicate directly with
Unit 1 The Information Age
Objectives In this unit, you will
— listen to a passage about the Internet; — read about how American young people use
instant messaging; — enlarge your vocabulary related to computers and
commerce, including advertising, selling, buying, distributing products, and providing customer service ● business-to-business transactions, such as exchanging financial information and accessing complex databases.
《实用综合教程》（第二版）第3册电子教案
Unit 1 The Information Age
Background Information
Discussion
Businesses and institutions: ● voice and video conferencing and other forms of
anyone else, ● make information available to
others, ● find information provided by
others, ● or sell products with a
minimum overhead cost.
《实用综合教程》（第二版）第3册电子教案
from a handheld mobile device, such as a smartphone or a tablet computer, through a mobile network or wireless network.
A mobile device is also known as a handheld device, handheld computer or simply handheld. It is a small, hand-held computing device, typically having a display screen with touch input.
《实用综合教程》（第二版）第3册电子教案
Unit 1 The Information Age
Background Information
Discussion
Individuals: ● communication, entertainment,
finding information, and buying selling goods and services.
communication ● online news and weather services.
Scientists and scholars: ● to communicate with colleagues, do research,
distribute lecture notes and course materials to students, and publish papers and articles.
thousands of computers, enabling them: ● to share information with one another, ● to share computational resources, and ● to communicate with one another effectively and
Unit 1 The Information Age
Background Information
Discussion
1. The Internet The Internet is made up of many interconnected
computer networks. Each network may link tens, hundreds, or even
《实用综合教程》（第二版）第3册电子教案
Unit 1 The Information Age
Background Information
net and Mobile Devices The Mobile Internet refers to access to the Internet