管理信息系统精要版最新版英文教学课件第2章

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信息系统管理英文课件 (2)

Types of Planning
Introduction cont.
• Why Planning Is So Difficult?:
– Business Goals and Systems Plans Need to Align
§ Strategic systems plans need to align with business goals and support those objectives § Some believe = “too sensitive” = PROBLEMS § Fortunately = trend for CIOs to be part of senior management
– Technologies Are Rapidly Changing
§ How can you plan when information technologies are changing so rapidly
– Continuous planning? – Old days of planning at ‘start of year’ = gone – Advanced technology groups
• • • Figure 2-8 Inside out Vs. outside in approach (Figure 4-3) Industrial era metaphor no longer always applies
Who predicted Internet, Amazon, eBay etc.?
Introduction cont.
• Why Planning Is So Difficult cont.:
– Companies Need Portfolios Rather Than Projects

管理信息系统课件

准备和调查阶段
P98~99
准备和调查阶段也被称为初始研究阶段、调查研究阶段或指定计划阶段等。该阶段的主要目的是确定项目是否值得去做。准备和调查阶段的主要工作包括：第一，MIS技术人员深入企业调查，确认项目存在的问题、机会和目标；第二，建立该项目的章程，以便确定项目的范围、需求、约束、项目参与人员、财政预算与计划安排等。
综合开发方法快速架构开发方法多种实现路径开发方法阶段化的实现路径开发方法
MIS开发方法的选择
MIS消费用户若组织对MIS的功能要求大多比较大众化，而现有市场上又提供相应成熟的MIS产品，则应该采用基于商业软件包的开发方式，组织在购买了商业软件包后只需对个别特殊需求进行客户化修改即可。若组织对MIS的功能需求个性化较强或市场上没有相应的成熟MIS产品，组织就应该寻找专业MIS开发商以立项的形式合作开发MIS，具体的开发方法可视MIS需求的大小来决定，大型MIS最好采用生命周期开发方法；中小型MIS可采用原型驱动的开发方法。
提炼的需求设计问题问题
机会目标
分析原型系统阶段
原型反馈
设计阶段实施阶段
循环设计规格说明书
系统构造阶段功能原型
候选的功能原型
运行维护阶段
业务解决方案
运行维护阶段
运行的系统（发布版本）运行维护阶段
快速原型开发方的优缺点
P87~88
优点：对于用户需求无法确定的项目来说，RAD是一个非常有效的开发方法该方法鼓励用户参与系统开发的积极性，提高了终端用户使用系统的热情由于许多用户参与到了MIS的开发过程中，所以项目开发过程的透明度和支持度提高用户和管理层可以更快地得到可以运行的MIS，即可以更早地得到企业的解决方案与其他方法相比，该方法可以尽快地发现系统中存在的错误和疏漏，提高MIS的开发质量该方法简化了测试和培训这种循环开发方法符合改变管理的要求，是一种更加自然的开发方法该开发方法大大降低了MIS的开发风险

信息管理系统英文课件 (2)

• Requiring judgment, evaluation, and insight
– Incorporate data about external events (e.g. new tax laws or competitors) as well as summarized information from internal MIS and DSS
Voyage-Estimating Decision Support System
FIGURE 2-5 This DSS operates on a powerful PC. It is used daily by managers who must develop bids on shipping contracts.
12
CHAPTER 2: GLOBAL E-BUSINESS AND COLLABORATION
Types of Information Systems
• Decision support systems
– Serve middle management – Support non-routine decision making
CHAPTER 2: GLOBAL E-BUSINESS AND COLLABORATION
Business Processes and Information Systems
• Information technology enhances business processes in two main ways:
• Businesses: Can be seen as collection of business processes
• Business processes may be assets or liabilities

管理学专业英语教程精编版第二版课件Unit2WhatisStrategy

❖ Similarly, differentiation arises from both the choice of activities and how they are performed. Activities, then, are the basic units of competitive advantage.
Background Introduction
For almost two decades, managers have been learning to play by a new set of rules:
❖ Companies must be flexible to respond rapidly to competitive and market changes.
Training employees
❖ Overall advantage or disadvantage results from all a company’s activities, not only a few.
Create
Overall advantage
Or disadvantage
Deliver
Produce Sell
Operational Effectiveness
❖ Differences in OE among companies are pervasive
❖ Such differences in OE are an important source of differences in profitability among competitors because they directly affect relative cost positions and levels of differentiation.

管理信息系统第二章

Systems for Enterprise-Wide Process Integration (Continued) Consist of : • Enterprise systems
• Supply chain management systems
2.8
© 2011 by Qiongzhou
Management Information Systems
Chapter 2 Information Systems in the Enterprise INTEGRATING FUNCTIONS AND BUSINESS PROCESSES: Introduction to Enterprise Applications
Examples of Business Processes Manufacturing and production: • Assembling product, checking quality, producing bills of materials Sales and marketing: • Identifying customers, creating customer awareness, selling
Systems for Enterprise-Wide Process Integration Enterprise applications: • Designed to support organization-wide process coordination and integration
2.13
2.7
© 2011 by Qiongzhou
Management Information Systems
Chapter 2 Information Systems in the Enterprise INTEGRATING FUNCTIONS AND BUSINESS PROCESSES: Introduction to Enterprise Applications

管理信息系统(双语)Chap0022.2 Chap 002

system that uses IT to help an organization…
– Gain a competitive advantage – Reduce a competitive disadvantage – Or meet other strategic enterprise objectives
What implications does this shift in the strategic outlook of IT have for traditional IT workers and the educational institutions that train them?
– How does this change the emphasis on what knowledge and skills the IT person of the future should have?
2-4
Case Study Questions
What business and political challenges are likely to occur as a result of the transformation of IT from a support activity to a partner role?
Business value in customer focus
Focus on customer value
Keeps customers loyal Anticipates their future needs Responds to customer concerns Provides top-quality customer service

管理信息系统课件

focus short detail 内 daily
31
Bottom line
• IT can support business strategies. • IT can be used to :
✓Low-cost leadership ✓Product differentiation ✓Focus on market niche ✓Strengthen customer and supplier intimacy
10
Business process
• Logically related set of activities that define how tasks are perform.
• Different company have different level of process standardization
27
Figure 3-2
Data and information
• Data are streams of raw facts representing events and occurrences
• Information is data that have been shaped into a form that is meaningful and useful to human beings.
22
Study objectives
• Demonstrate how Porter’s competitive forces model helps companies develop competitive strategies using information systems.
• Demonstrate how the value chain and value web models help businesses identify opportunities for strategic information systems applications.

管理信息系统精要版最新版英文教学课件第1章

Chapter 1
Business Information Systems
in Your Career
Essentials of Management Information Systems
Chapter 1 Business Information Systems in Your Career
STUDENT LEARNING OBJECTIVES
Essentials of Management Information Systems
Chapter 1 Business Information Systems in Your Career
The Role of Information Systems in Business Today
Interactive Session: People Meet the New Mobile Workers • Read the Interactive Session and then discuss the following questions:
Essentials of Management Information Systems
Chapter 1 Business Information Systems in Your Career
THE SF GIANTS WIN BIG WITH INFORMATION TECHNOLOGY
• San Franciso Giansts/AT&T Stadium uses Fieldf/x to improve team decision making, Qcue to provide dynamic ticket pricing, and wireless technology to provide services for fans.

管理信息系统(双语)1.1-1.4 MIS Foundations 课件

2019/11/16
3
The changing Postage & Telegram in China
2019/11/16
Letter Package
Telegram
Newspaper
Remittance
Magazines
Telephone
Beeper
Cellular Phone
4
Letter
Package
Sustainability manager
Sustainability is becoming increasingly important to organizations these days. Even companies that aren’t working in ‘green’ sectors are hiring people to help them use their resources more effectively and make environmentally friendly decisions.
Management Information System
2019/11/16
19
Management Information Systems
Management Information Systems (MIS) deals with the planning for, development, management, and use of information technology tools to help people perform all tasks related to information processing and management.

管理信息系统双语课件

7
管理信息系统双语——总复习 Systems from a Constituency Perspective: ★ ★ ★
Transaction Processing Systems(TPS), Management Information Systems(MIS),
管理信息系统
Decision-Support Systems(DSS), Executive Support Systems(ESS)
4. Types of Business Information Systems
Systems for Functional Perspective: Sales and Marketing Systems, Manufacturing and Production Systems, Finance and Accounting Systems, Human Resources Systems
5. Enterprise Applications: ★ ★ ★ ★ ★
Enterprise Systems Supply Chain Management Systems Customer Relationship Management Systems Knowledge Management Systems
13
管理信息系统双语——总复习 7. push-based model, pull-based model ★ ★ 8. Supply chain planning systems, supply chain execution 管理信息系统 systems ★ ★ 9. CRM Systems capture and integrate customer data from all over the organization, consolidate the data, analyze the data, and then distribute the results to various systems and customer touch points across the enterprise. 10. cross-selling, up-selling, bundling ★ ★ 11. churn rate★ ★

Management Information System(Chapter1-2)管理信息系统双语教学课件

Channels of communication
1. 2. 3. 4. Telephone Written reports Face-to-face Newspapers, journals, magazines 5. Internet (email, QQ, MSN,
Workgroup, Activity Directory, BBS and so on)
Others about the Unit
1. Unit Time: 60 hours 2. Unit Credit: 4 credits 3. Material Required for this Unit:
/zh-cn/powerpoint/FX100487762052.aspx
中文定义全文:
How dose a system work?
系统工作流程图
Input Process Output
Feedback loop
Monitored and ensure that systems are effective
What is a formal system?
一个正式的系统要具备:
Information flows within organization
1. Vertical information flows
2. Horizontal information flows
Thபைடு நூலகம் factors affect internal information flows
1. 2. 3. 4. 5. The structure of the organization Overall policy Procedures 公司业务流程 Management style 管理模式 Physical location of other branches 分支机构的地域条件

管理信息系统(英文版第7版)教学课件kroenke_emis7e_inppt02

Copyright © 2017 Pearson Education, Inc.
2-16
Q5: What Data Characteristics Are Necessary for Quality Information?
Copyright © 2017 Pearson Education, Inc.
Copyright © 2017 Pearson Education, Inc.
2-13
Where Is Information?
• Graph is not, itself, information • Graph is data you, and others, use to conceive information • Ability to conceive information from data determined by
• BPMN doesn't show costs directly – Cost is labor to perform activity – Computer network, email, or other system needed to support data flows • Cost of infrastructure part of business process costs. Use an Information System to Store Vendor Data
Copyright © 2017 Pearson Education, Inc.
2-18
Ethics Guide: I Know What’s Better, Really
• You believe that Alternative Two is vastly preferable

管理信息系统精要版最新版英文教学课件第2章

• For example: Steps in hiring an employee
• Some processes tied to functional area
• Sales and marketing: identifying customers
• Some processes are cross-functional
• What major features of a business are important for understanding the role of information systems?
• How do systems serve different management groups in a business?
levelsinafirmcomponentsofabusinessessentialsofmanagementinformationsystemschapter2globalebusinessandcollaborationthebusinessenvironmentcomponentsofabusiness?globalenvironmentfactors?technologyandscience?economy?politics?internationalchange?immediateenvironmentfactors?customers?suppliers?competitors?regulations?stockholdersessentialsofmanagementinformationsystemschapter2globalebusinessandcollaborationfigure24tobesuccessfulanorganizationmustconstantlymonitorandrespondtoorevenanticipatedevelopmentsinitsenvironment

管理信息系统英语课件第二章

Chapter 2Major Business Initiatives: Gaining Competitive Advantage with ITStudent Learning Outcomes1.Define supply chain management (SCM)systems and describe their strategic andcompetitive opportunities2.Define customer relationship management(CRM) systems and describe their strategic and competitive opportunities3.Define e-collaboration and describe its strategicand competitive opportunitiesStudent Learning Outcomes4.Discuss the impact IT culture has on technologychoices and their implementations within anorganization.5.Explain the significance of enterprise resourceplanning (ERP) software as the integration offunctional software systems.Chapter Organization1.Supply Chain ManagementLearning Outcome #12.Customer Relationship ManagementLearning Outcome #23.E-CollaborationLearning Outcome #34.IT CultureLearning Outcome #45.Enterprise Resource PlanningLearning Outcome #5OutlineThree of the most important IT implementations of business processes to support business strategiesSupply chain managementCustomer relationship managementE-collaborationIT cultureShould be considered carefully when implementing IT-based systemsEnterprise resource planning (ERP)Integrate different IT systems throughout the companySupply chain management (SCM)tracks inventory and information among business processes and across companiesSupply chain management (SCM) systemIT system that supports supply chain management activities by automating the tracking of inventoryand information among business process andacross companiesDistribution chainThe path a product or service follows from theoriginator of the product or service to the endcustomerJust-in-time (JIT)method for producing or delivering a product or service just at the time the customer wants itKey feature of effective SCMDell uses JIT to deliver custom computersCase Study: Dell’s Sell-Source-Ship ModelTraditional “buy, hold, and sell” model: computers sit in a warehouse or on the retailers’ shelves until somebody buy them.Dell sells computers directly from it’s Web site so there is no inventory in its distribution chain.Question: How to ensure that the product can be delivered to customers just in a few days?Case Study: Dell’s Sell-Source-Ship ModelDell uses i2 supply chain management software to send orders for parts to suppliers every two hours, enabling it to manufacture and deliver exactly what its customers want with little or no inventory in its supply chain.Dell’s Effective SCM Through JITSupply Chain ManagementInter-modal transportationmultiple transportation channels (railway, truck, etc)to move products from origin destinationThis creates supply chain complexitiesOpportunities of SCMBusiness strategyOverall cost leadershipBelow-the-line initiativeRunning the organization (RGT) framework Goal is to squeeze out every penny of cost possible in the supply chainOpportunities of SCMOptimize supply chain activitiesFulfillment–ensuring that the right quantity of parts for production or products for sale arrive at the right timeLogistics–keeping the cost of transportation as low as possible consistent with safe and reliable deliveryProduction–ensuring production lines function smoothlyRevenue and profit–ensuring no sales are lost because shelves are emptyCost and price–keeping the cost of purchased parts and prices of products at acceptable levelsOpportunities of SCMInformation partnershipTwo or more companies cooperating by integratingtheir IT systems, thereby providing customers with thebest of what each can offerCase study: Haier America lives up to Wal-Mart’s efficiency standardsIT Support for SCMSCM systems pioneered by specialist companies SCM is now part of ERP software (discussed later)Customer Relationship ManagementCustomer relationship management (CRM) systemuses information about customers to gain insight into their needs, wants, and behaviors in order to serve thembetterIncludes multi-channel service delivery, multiple ways in which customers can interact with abusinessCustomer Relationship ManagementFocuses on1.Sales force automation2.Customer service and support3.Marketing campaign management and analysisCustomer Relationship ManagementCase Study: Dell’s Customer Service through its WebsiteCustomer Relationship Management Sales force automation (SFA) systems –automatically track all the steps in the salesprocessSales lead trackingListing potential customersMarket and customer analysisProduct configurationGetting repeat customersCase Study: General Motors Purchase FunnelOpportunities of CRMBusiness strategyDifferentiation and focusAbove-the-line initiativeGrowing the organizationClassic goalsTreating customers betterUnderstanding their needs and wants Tailoring offeringsProviding “delightful” experiencesOpportunities of CRMCRM functionDevising more effective marketing campaigns based on more precise knowledge of customer needs and wantsAssuring that the sales process is efficiently managed Providing superior after-sale service and supportIT Support for CRMFront-office systems –primary interface to customers and sales channelsBack-office systems –fulfill and support customer ordersBoth interface to CRM database and analysis and reporting systemsIT Support for CRMIT Support for CRMLike SCM systems, CRM was pioneered by specialist companiesLike SCM, CRM is now part of ERP software (discussed later)E-COLLABORATIONE-collaboration is the use of technology to support1.Work activities with integrated collaborationenvironments2.Knowledge management with knowledgemanagement systems3.Social networking with social networking systems4.Learning with e-learning toolsrmal collaboration to support open-sourceinformationIntegrated Collaboration Environments Integrated collaboration environment (ICE) –environment in which virtual teams do their workVirtual team –team whose members are located in varied geographical locationsAn ICE can be as basic as e-mail or moresophisticated as inWorkflow system –automation and management of business processes (processing a loan in a bank,processing a sales order, etc)Document management system –manages a document through all stages of processingKnowledge Management SystemsKnowledge management (KM) system –IT system that supports the capturing, organizing, and dissemination of knowledge throughout the organizationKnowledge of factsSources of informationSolutions, patents, and trademarksBest-practice processesSocial Networking Sites & Systems Social networking site –site on which you post information about yourself, create a network of friends, read about other people, share contentsuch as photos and videos, and communicatewith other peopleSocial networking system –IT system that links you to people you know and, from there, topeople your contacts knowMore business focusedE-Learning ToolsFacilitate learning on IT-enabled platforms WebCT, Blackboard, and e-CollegeUsed in education environments and also in business environmentsInformal CollaborationPrevious e-collaboration tools have“organizational” focusInformal collaboration tools focus on “informal”groups of people getting togetherWiki–allows you –as a visitor –to create, edit, change, and often eliminate contentSuch content is called open-source information, content that is publicly available, free of charge, and most often updateable by anyoneOpportunities of E-CollaborationE-collaboration enable customers, suppliers, and even competitors to help an organization buildvalue.Good for just about every type of business strategyFocus, differentiation, and overall cost leadershipAbove-the-line and below-the-lineRun, grow, and transformCase Study: Nonpaid, Nonemployee Collaboration: A New Kind of Business ModelIT-enabled collaboration can be powerfulExtends empowerment beyond employees to include customers (and others)This is called crowdsourcingGoldcorp did it and made over $3 billion on a $500,000 investmentGoldcorp published on the Web all itsinformation regarding a 55,000-acre property It invited anyone to submit ideas of where gold might be and how to extract itGoldcorp received thousands of ideas, some of which yielded $3 billion in gold Case Study: NONPAID, NONEMPLOYEECOLLABORATION: A NEW KIND OF BUSINESS MODELIT Support for E-CollaborationIT CultureIT culture –refers to1.How the IT function is placed structurally within anorganization2.The organization’s philosophical approach to thedevelopment, deployment, and use of ITIT Function Structural PlacementTop-down silo–IT functionhandles all ITneeds; strong“command andcontrol”structureIT Functions within an OrganizationCIO–chief information officerCTO –chief technology officerCSO –chief security officerCPO –chief privacy officerIT Culture Philosophical ApproachRanging from…“Wait and see”Must prove ROI (return on investment) before adopting technologiesEarly adoptersSupport technology innovation failure, a reward system for trying new technologies even if they prove to beunsuccessfulIT Culture Philosophical ApproachIT CultureIT culture within an organization should match its overall culture and be developed keeping in mind the industry environment.Companies looking for significant growth in anemerging industry would probably emphasize being adecentralized early adopter.How do you bring together SCM, CRM, and e-collaboration systems? –With an ERP system.Enterprise resource planning (ERP) system –collection of integrated software for businessmanagement, accounting, finance, supply chain management, inventory management, customer relationship management, e-collaboration, etc.organizationERP systems are configurable information systems packages that seamlessly integrate all the information processes within and across all functional areasIntegrated information across the boardOne suite of applicationsA unified interface across the entire enterpriseCharacteristics of ERP systemModular design comprising many distinct business functionsA centralized databaseIntegrated functionsFlexible best practicesFunctions that work in real timeInternet-enabled。

管理学]管理信息系统英文版课程及答案PPT课件

• A business model includes how a company produces, delivers, and sells its products and services
• The music industry has seen drastic changes in business models in recent years
❖ Solutions: MLB Web sites and cell phone ticketing enable electronic ticketing and delivery of online information and games, which increase sales.
Major League Baseball Hits a Home Run with Information Systems（continue）
• In 2005, more wireless phone accounts were opened than telephone land lines installed
• More than 35 million people receive their news online; 32 million Americans read blogs
❖ 理念：创始人沃尔顿先生倡导的尽量降低经营成本，实行低价销售。
宗旨：帮顾客节省每一分钱。
口号：天天平价，始终如一。
1995年经营成本占销售额的15.8%（世界上大多数零售商的经营成本在40%以上）
❖ 手段：拥有世界上最大的私有卫星系统，与3800家供货商实现计算机联网。总部的计算机系统与16个发货中心以及1000多家商店连接，做到即时销售，大大压缩产品时间成本，减少库存风险，加速资金周转。