电子商务专业英语考试
专科《电子商务英语》_试卷_答案
精品文档网络教育专科《电子商务英语》模拟试题一、（共七大题,共150分）一、Decide whether each of the following statements is true or false.1.( )E-commerce is just having a web site and doing business on it. （2分） ( ).标准答案：错误2. ( )The payment system, which used to be considered as one of the fatal factors hindering E-commerce development in the country, is now improved. （2分） ( ).标准答案：正确3. ( )The Internet was conceived by the Advanced Research Projects Agency(ARPA) ofernment in 1969 and was first known as the ARPANETA. （2分） ( ).标准答案：正确4. ( ) E-commerce involves the electronically-facilitated transactions between consumers through some third party without any troubles. （2分） ( ).标准答案：错误5. ( )Third party institutions include the schools, books, stores, professional organizations, research labs and companies with whom the authors are affiliated. （2分） ( ).标准答案：正确6. ( )E-government is “online government” and “Internet-based government”. （2分） ( ).标准答案：错误7. ( )Due to the volume of spam E-mail on the Internet, spam filters are essential to most users. （2分） ( ).标准答案：正确8. ( )There are two types of encryption: secret key and public key encryption. （2分） ( ).标准答案：正确9. ( )The search engines can help visitors get the information pages inside easily. （2分） ( ).标准答案：正确10.The buying and selling in an online auction is made possible through auction softwares. （2分）( ).标准答案：正确二、Answer the following questions.1.Please list the difference between Internet and World Wide Web. （5分）标准答案：The terms Internet and World Wide Web, as a matter of fact, are not one and the same. The Internet is a global data communications system. It is a hardware and software infrastructure that provides connectivity between computers. In contrast, the Web is one of the services communicated via the Internet. It is a collection of interconnected documents and other resources, linked by hyperlinks and URLs. World Wide Web is just one of the way that information can be circulated over the Internet.2. Please give out the definition of E-commerce according to business process perspective. （5分）标准答案：From a business process perspective, E-commerce is doing business electronically by completing business processes over electronic networks.3. What is the general idea of the B2C model? （5分）标准答案：If you could reach more customers, service them better, make more sales while spending less to do it, which would the formula of success for implementing a B2C E-commerce infrastructure.4. Please list the essential security requirements for sale electronic payments. （5分）标准答案：Four essential security requirements for safe electronic payments are: ·Authentication: a method to verify the buyer’s identity before payment is authorized.·Encryption: a process of making messages indecipherable except by those who have authorized decryption keys.·Integrity: ensuring that information will not be accidentally or maliciously altered or destroyed during transmission.·Nonrepudiation: protection against customer’s denial of orders placed and against merchants’ denial of payments made.三、Fill in the blanks with right answers and translate the sentences into Chinese.（20分）A. outweighB. clicked toC. rather than asking a question to a real life personD. they can get an automatic price-quote through a form1. There have been many warnings of the dangers of the Internet, but its power and benefits ___its dark side.译文_____________ （5分）标准答案：A,关于互联网的危害有很多警示，但它的魅力和带来的利益远远大于其不足的一面。
《电子商务英语》试题及答案
《电子商务英语》试题及答案1.I like reading novel（）TV。
A.rather than to watchB.more than to watchC.more than watchingD.than watchingABCD正确答案：C2.The shop（）school things（）the studentsA.sells fromB.sells toC.buy fromD.buy toABCD正确答案：B3.Your idea a （）good one.A.listensB.hearsC.soundsD.listens toABCD正确答案：C4.The have（）food at homeA.lots ofB.a lotC.manyD.a lots ofABCD正确答案：A5.They are gonging to （）a new school for the poor studentsA.set onB.put onC.set upe upABCD正确答案：D6.（）this pair of shoes?A.How many isB.How many areC.How much isD.How much doesABCD正确答案：C7.Don ’t swim in the river. It ’s too（）A.interestingB.easyC.difficultD.dangerousABCD正确答案：D8.The apples are very cheap. I ’ll （）some.A. likeB.bringC.takeD.giveABCD正确答案：C9.How much did you pay （）your new dress?A.withB.onC.inD.forABCD正确答案：D10.（）Let’s see animals in the zoo this weekendA.That ’s greatB.You are all rightC.That’s all right.D..You are welcome.ABCD正确答案：A二、问答题（共10题，共60分）11.Alipay ’s user are primarily buyers and sellers engaging in e-commerce transactions 正确答案：支付宝的使用人主要是从事电子商务交易的买家和卖家。
电子商务专业英语试卷
电子商务专业英语试卷一、选择题（每题2分，共20分）1、在电子商务中，下列哪个术语最常用来表示“可信赖的，安全的在线交易过程”？A.电子合同B.电子支付C.电子商务安全D.以上都是2、以下哪个选项不是电子商务的优点？A.降低交易成本B.扩大市场范围C.减少库存管理费用D.不可控的商业环境3、下列哪个协议是用于安全套接字层（SSL）连接的？A. HTTPB. FTPC. SSLD. TLS4、在电子商务中，下列哪个角色负责处理和验证用户的身份？A.用户B.电子商务网站C.认证机构D.银行5、下列哪个国家最先提出并实施了电子签名法？A.中国B.美国C.韩国D.欧盟二、填空题（每空3分，共30分）1、______是指在互联网上使用______技术来传送商业文档，如销售订单、发票、采购订单等。
2、______是用于在互联网上______的全球标准。
它是由______和______之间的一系列协议组成的。
3、______是指一种用于______的协议。
它提供了在互联网上建立安全连接的标准方法，并且可以保证数据的______和______。
4、______是指用户在______上进行的交易活动，包括______、______、______等步骤。
电子商务专业技能测试试卷一、选择题（每题1分，共20分）1、在电子商务中，下列哪个术语与“电子”无关？A.电子订单B.电子支付C.电子签名D.电子营销2、下列哪个选项最能代表电子商务的核心优势？A.提高效率B.降低成本C.提升客户体验D.扩大市场份额3、在电子商务中，下列哪个环节是交易中最关键的？A.交易前准备B.交易过程管理C.交易后服务D.交易安全保障4、下列哪个技术应用于电子商务中，可以实现数据的安全传输？A. SSL协议B. SET协议C. DSS协议D. PGP协议5、在电子商务中，下列哪个平台类型更适合个人卖家？A. B2B平台B. B2C平台C. C2C平台D. O2O平台二、简答题（每题5分，共30分）6、请简述电子商务中的“三流”是什么，并说明它们之间的关系。
电子商务英语试题及答案
电子商务英语试题及答案一、选择题（每题2分，共20分）1. What does "B2B" stand for in the context of e-commerce?A. Business to BusinessB. Business to ConsumerC. Consumer to ConsumerD. Business to Government答案：A2. Which of the following is NOT an advantage of online shopping?A. ConvenienceB. Cost-effectivenessC. Limited product selectionD. Time-saving答案：C3. The term "e-wallet" refers to:A. An electronic device used for making paymentsB. A physical wallet for carrying cashC. A software application for managing digital currenciesD. A secure online account for storing payment information答案：D4. What is the primary function of a shopping cart on an e-commerce website?A. To store products for future purchaseB. To display advertisementsC. To allow customers to add and remove items before checkoutD. To provide customer support答案：C5. Which of the following is a type of digital marketing strategy?A. Direct mailB. Social media marketingC. Print advertisingD. Radio commercials答案：B6. What does "SEO" stand for?A. Social Engine OptimizationB. Search Engine OptimizationC. Secure Electronic OrderingD. Systematic Electronic Organization答案：B7. In e-commerce, what is the purpose of a "cookie"?A. To store user preferences and track browsing behaviorB. To enhance the website's securityC. To provide customer service through chatbotsD. To encrypt sensitive data答案：A8. Which of the following is a common e-commerce payment gateway?A. PayPalB. FedExC. UPSD. DHL答案：A9. What is the acronym "API" used for in the context of e-commerce?A. Application Programming InterfaceB. Advanced Payment InterfaceC. Automated Product IntegrationD. Advanced Product Application答案：A10. What is the meaning of "EDI" in e-commerce?A. Electronic Data InterchangeB. Electronic Document InterfaceC. Electronic Device InterfaceD. Electronic Display Interface答案：A二、填空题（每空2分，共20分）11. The process of transferring funds from a buyer's bankaccount to a seller's bank account is known as ___________.答案：funds transfer12. A(n) ___________ is a document that provides proof of a transaction between a buyer and a seller.答案：invoice13. The term ___________ refers to the practice of collecting and analyzing data to understand and predict user behavior.答案：analytics14. When a customer places an order online, the process is often referred to as ___________.答案：checkout15. In e-commerce, ___________ is the process of verifying the identity of a user or system.答案：authentication16. ___________ is a method of payment that involves transferring money from a buyer's bank account directly to the seller's bank account.答案：Direct Debit17. The acronym "SSL" stands for ___________.答案：Secure Sockets Layer18. A(n) ___________ is a type of software that helps businesses manage their customer relationships.答案：CRM (Customer Relationship Management)19. ___________ is a type of e-commerce fraud where a customer provides false information to obtain goods or services.答案：chargeback20. The process of returning a product to a seller is known as ___________.答案：returns processing三、简答题（每题10分，共20分）21. What are the key components of an effective e-commerce website?答案：An effective e-commerce website typically includes user-friendly navigation, a clear and concise layout, secure payment options, a responsive design for mobile devices, product descriptions and images, customer reviews, and a reliable customer service system.22. Describe the role of customer service in e-commerce.答案：Customer service plays a crucial role in e-commerce by addressing customer inquiries, resolving issues, and providing support throughout the purchasing process. It helps build trust, improve customer satisfaction, and can influence repeat business and customer loyalty.四、论述题（每题15分，共30分）23. Discuss the importance of security in e-commerce and the measures that can be taken to protect customer data.答案：Security is paramount in e-commerce as it safeguards sensitive customer information and financial data. Measures to protect customer data include using encryptionfor data transmission, implementing secure payment gateways, employing firewalls and intrusion。
2023年自考专业(电子商务)《电子商务英语》考试全真模拟易错、难点汇编叁(带答案)试卷号：27
2023年自考专业(电子商务)《电子商务英语》考试全真模拟易错、难点汇编叁（带答案）（图片大小可自由调整）一.全考点综合测验(共45题)1.【问答题】翻译：financial transaction正确答案：财务往来2.【填空题】收入;岁入n. r_______________正确答案：revenue3.【单选题】They are gonging to （）a new school for the poor studentsA.set onB.put onC.set upe up正确答案：D4.【问答题】In what seems like the prehistoric times of computer history; the earth ’ s postwar era, there was quite a widespread rumor that computers would take over the world from man one day. Already today, less than fifty years later, as computers are relieving us of more and more of the routine tasks in business and in our personal lives, we are faced with a less dramatic but not less foreseen problem. People tend to be over-trusting of computers and are reluctant to challenge their authority. Indeed, they behave as if they were hardly aware that wrong buttons may be pushed, or that a computer may simply malfunction. Obviously, there would be no point in investing in a computer if you had to check all its answers, but people should also rely on their own internal computers and check the machine when they have the feeling that something has gone wrong. Questioning and routine double-checks must continue to be as much a part of good business as they were in pre-computer days. Maybe each computer should come with the warning: for all the help this computer may provide, it should not be seen as a substitute for fundamental thinking and reasoning skills.37. According to the passage, the author would probably disapprove of__________.A. investment in computersB. complete dependence on computersC. double-check on computersD. the use of computer38. In the author ’ s opinion, people should__________.A. be reasonably doubtful about computersB. use computers for business purposes onlyC. substitute computers for basic thinkingD. check all their answers when using computers39. What is suggested in this passage?A. Computer won ’ t change our personal lives.B. Computer can create unforeseen problems.C. Computer has taken control of the world.D. Computer cannot affect our businesses.40. What is the main purpose of this passage?A. To look back to the early days of computers.B. To explain what technical problems may occur with computers.C. To discourage investment in computers.D. To warn against a mentally lazy attitude towards computers.正确答案：37. B、38. A、39.B、40.D。
2022年自考专业(电子商务)电子商务英语考试真题及答案4
2022年自考专业(电子商务)电子商务英语考试真题及答案一、单项选择题 (本大题共10小题，每小题1分，共10分)依据句子的意思选择一个正确的答案，请将其代码填涂在“答题纸”相应的位置上。
错涂、多涂或未涂均无分。
1、Many people believe that one of the keys to success on the Internet is coming up with a business plane that targets a very_____market rather than a broad market.A.specificB.smallC.peculiarD.shallow2、Being on the Web means your business will be_____to an international audience.A.invisibleB.hiddenC.happeningD.visible3、Many sites______provide a long list of products______lump them a search button,making it difficult to find them.A.either...or...B.not only...but also...C.neither...nor...D.as well...as...4、Write clearly and prominently all the sales and after-sales support terms so as to avoid______.A.understandingB.confusionC.businessD.discussion5、The instances of online credit card______and hacking are increasing.A.lossB.thievesC.thefte6、The manual process of classifying material on the Web takes_____too much time.A.upB.inC.onD.of7、Searching by_____is the most common method of using a search engine.A.abstractB.titleC.authorD.keyword8、As people become even______patient with messages and content they don’t want, precision targeting will even more vital.A.moreB.mostC.lessD.lest9、A firewall______unauthorized access to your computer.A.hidesB.protectsC.blocksD.helps10、You can use your mobile phones to_____the check, adding money to your account.A.skipB.scanC.cashD.keep二、阅读理解(本大题共10小题，每小题2分，共20分)阅读下面的短文，在每小题列出的四个新选项中只有一个是符合题目要求的，请选择一个最佳答案，将其选出并将"答题卡"的相应代码涂黑。
电子商务专业英语试卷
电子商务专业英语试卷答卷说明：1、本试卷共5页，5个大题，满分100分，90分钟完卷。
2、考试组织形式：闭卷答题。
一、Please translate these vocabularies into English.（本大题共10小题，每小题2分，共20分）1.服务供应商2.难以置信的3.上述4.光阴似箭5.对…有兴趣6.与（某人）分享（某物）7.记得，记住8.找出，发现9.开展研究10.大规模（本大题共5小题，每小题3分，共15分）1.人们把会使用计算机与人生成功相提并论。
2.事实上，我们必须承认生命的质量和生命本身一样重要。
3. 我们应该不遗余力地美化我们的环境。
4这是一个关系到生死的问题，任何国家都不能忽视。
5.我认为，首先应看看学生们在校园可能遇到哪些问题。
（本大题共10小题，每小题2分，共20分）1. The local government warned the citizens water directly from the tap unless it is boiled.A) not drink B) not drinking C) do not drink D) not to drink2. His face looks but I can’t remember his name.A) similar B) alike C) likely D) familiar3. I went to the dentist’s yesterday, and had two teeth .A) pulling B) pulled C) be pulled D) to pull4. One man was instantly killed and three were in a traffic accident last night.A) damaged B) harmed C) injured D) ruined5. This is your letter to me. Do you object to the whole class?A) to my reading it B) to read it C) me to read it D) me reading it6. The economic study on market must lay an emphasis on the relationship between supply and .A) demand B) as great as C) shortage D) sale7. The population of the region has doubled in the past ten years.A) larger than B) as great as C) more than D) as many as8. The company decided to a new managing system for higher efficiency.A) adjust B) adapt C) adopt D) admit9. This is Mr. Evans, invention has helped hundreds of deaf people.A) whose B) which C) that D) whom10. There is always excitement at the Olympic Games when a previous record is .2分，共20分）阅读下列短文，从每题所给的四个选项（A、B、C和D）中选出最佳选项AIn the 1900's, American townspeople usually washed and brushed their teeth and combed their hair in the kitchen. Or they kept a water pitcher （大水罐）and a wash basin in their rooms and took care of these things there.The bathtub was a wash tub（澡盆）filled with water from the stove. If you were small enough you could sit down by drawing your knees to your chest. Otherwise, you washed yourself standing up. Often all the women and girls in the family bathed together. Then the men and boys did. In most families this was Saturday night because Sundays they went to church.A small number of families did have running water. But that depended on whether there was a water system where they lived and on whether they could afford the plumbing（水管设施）. Some people had bathtubs in their homes as early as 1895. But many others did not have their first bath in a bathtub until 1910 or later when they were fifteen or sixteen years old.1. In the first paragraph, "took care of" means?［A］kept［B］looked after［C］used［D］kept and usedthe stove.［A］must［B］seemed to［C］needn't［D］should3. Which of the following statements is true?［A］Males and females in the family took turns using the bathtub.［B］Some bathtubs were big enough for many people to bathe in at the same time. ［C］All the women and girls of a family could bathe together standing up in the tub. ［D］When several family members bathed together, they did not use the bathtub.［A］Many［B］Not all［C］All［D］Few［A］cost little［B］was more expensive than a water system［C］was too expensive for every family to afford［D］was not necessaryBNoise, commonly defined as unpleasant sound, is a kind of environmental pollution. Particularly in crowded urban areas, the noise produced as a by-product of our advancing technology causes physical and psychological harm, and seriously affects the quality of the those who are suffering from it.Unlike the eye, the ear has no lid; therefore noise penetrates it easily. Loud noises signal a big danger to human beings. In response, the heart would beat faster, the skin would become pale, and the muscles would get tense. As a matter of fact, some of these responses persist even longer than the noise, occasionally as long as thirty minutes after the sound has ceased.Because noise is unavoidable in a complex, industrial society, we are constantly responding in the same ways that we would respond to danger. Recently, researchers have concluded that noise and our response may be much more than an annoyance. It may be a serious threat to physical and psychological health and well-being (安乐) ，causing damage not only to the ear and brain but also to the heart and stomach. We have long known that hearing loss is a number one nonfatal (非致命的) health problem, but now we are learning that some of us with heart disease and cancers may be affected by noise pollution as well.6. What is the author’s main point?A) Loud noises signal a big danger.B) Noise may be a serious threat to our health.C) Hearing loss is a number one nonfatal health problem.D) Noise is unavoidable in daily life.7. What does the word “noise” mean in this passage?A) A by-product of technology.B) Unpleasant sound.C) Physical and psychology harm.D) A danger to people’s life.8. Which of the following is true according to the passage?A) Noise is our number one problem.B) Our response might last longer than the noise itself.C) Our body could resist the noise quite effectively.D) Noise is limited to urban areas.9. According to the passage, the human being’s immediate response to noise may be thefollowing EXCEPT that .A) the heart would beat faster.B) The skin would become paleC) The muscles would get tenseD) The hands would cover up the ears10. The word “it” (Line 4, Paragraph 1) refers to .A) harm B) life C) technology D) noise五、Writing：（本大题25分）Directions:For this part you are allowed 30mintes to write a composition of no less than 100 words on My Hobbies.. Write your composition on the Composition Sheet.。
2023年自考专业(电子商务)《电子商务英语》考试历年真题摘选附带答案版
2023年自考专业(电子商务)《电子商务英语》考试历年真题摘选附带答案第1卷一.全考点综合测验(共20题)1.【单选题】Don ’t swim in the river. It ’s too（）A.interestingB.easyC.difficultD.dangerous2.【单选题】All citizens in this nation are__________ to the law.A.subjectB.objectC.exposedD.dependent3.【问答题】这件工作我不满意。
(satisfy)4.【问答题】“Quality Customer Service ”is our service idea.5.【填空题】视力;洞察力n. v_______________6.【问答题】英译汉：The emergence of the bot-aggregator exchange as a primary sales channel, which employs rules to enable transactions.7.【填空题】交易;事务;处理n. t_______________8.【问答题】翻译：sale tax9.【单选题】I was greatly shocked by the way __________ things were done there.A.howB.thatC.asD.which10.【填空题】繁荣n. p_______________11.【问答题】她有能力做这项工作。
(ability)12.【单选题】Your idea a （）good one.A.listensB.hearsC.soundsD.listens to13.【问答题】Good reputation is the most important thing for an online store.14.【问答题】翻译：financial transaction15.【问答题】翻译：domain name16.【填空题】承担责任的adj. r_______________17.【问答题】勿受坏榜样的影响。
电子商务专业英语期中考试试题
xxxx学院期中测试课程：电子商务专业英语姓名：学号：班级：一、单词/词组英汉互译(本大题共30小题，每小题1分，共30分)。
transaction: 交易供应商：supplier wholesaler：批发商commission: 佣金原材料：raw material value chain：价值链specification: 规格虚拟的： virtual enrich：使丰富ultimate:最终的诈骗：fraud 排名：rankingsolution: 解决方案使命：mission considerable：相当大的stocking trading:股票交易盈利模式：revenue model 志愿者：volunteerunique: 唯一的购物车：shopping cart conversion rate：转化率boost: 提高执行： execute 开始生效：kick inbear with: 忍受目标市场：targeted market comprehensive: 综合的two-way interaction：双向互动努力、尽力： endeavor 宽带：broadband二、名词解释，请对以下名词/短句用英文进行解释说明（本题共6道，每个5分，共30分）。
1、electronic businessElectronic Business, commonly referred to as "e-commerce" or "e-business",may be defined as the utilization of information and communication technologies(ICT) in support of all the activities of business.2、B2BBusiness-to-Business (B2B)is a term commonly used to describe commerce transactions between businesses like the one between a manufactuer and a wholesaler or a wholesaler and a retailer,i.e.,and both the buyer and the seller are business entity.3、advantages of internet auctionConvenience flexibility economical to operate increased reach4、domain nameA unique address on the Internet, like .my, where clients or potential customers can find your business.5、affiliate marketingAffiliate marketing is one of the oldest forms of marketing, and Internet has brought new life to this old standby（备用品）. With affiliate marketing, influencers promote other people's products and get a commission every time a sale is made or a lead is introduced.6、SEMSearch engine marketing (SEM) is a form of Internet marketing that involves the promotion of websites by increasing their visibility in search engine results pages (SERPs) primarily through paid advertising.三、段落翻译，请把下面的英文段落翻译成中文（本题共1道，共10分）。
电子商务英语试卷
电子商务英语试卷一、词汇和语法(本大题共20小题，每小题1分，共20分)根据句子的意思选择一个正确的答案，并将答题纸的相应代码涂黑。
错涂、多涂或未涂均无分。
1. Tom has lived in London and Manchester, but he doesnt like ______ city very much.A. eitherB. bothC. neitherD. every2. It is proved that this substance reacts ______ as fast as the other one.A. one-tenthsB. first-tenC. one-tenD. one-tenth3. ______ were naturally a musical family, all of whom were excellent pianists.A. A ShawB. The ShawsC. The ShawD. Shaws4. Nothing can ______ being unkind to small children.A. adjustB. reasonC. justifyD. reassure5. English ______ all over the world as a universal language.A. is teachingB. is taughtC. teachesD. teaching6. A new type of puter is going to ______ next year.A. turn outB. be turned outC. have turned outD. turned out7. They are ______ a mass production movement to meet so many foreign orders.A. firingB. launchingC. introducingD. presenting8. When we got to the theatre, the play hadnt started yet, so we ______.A. neednt hurryB. didnt need to hurryC. neednt to hurryD. neednt have hurried9. You have never met each other before, ______A. have youB. havent youC. do youD. dont you10. Frequent cultural exchanges will certainly help ______ friendly relation between our two universities.A. feedB. supportC. fosterD. tend11. We wouldnt lose courage even if we ______ again.A. were to failB. would failC. failD. have failed12. It is most important that one of the brakes on your bicycle ______ properly.A. will workB. has workedC. worksD. work13. These factories are ______ to the foreign trade pany.A. subsidiaryB. coordinateC. substantialD. substantive14. Lets sing together, ______A. will youB. shall weC. wont youD. shant we15. If you dont pay your bill, they will ______ your gas.A. sendB. frustrateC. discourageD. disconnect16. All of my efforts to ______ peace failed at last.A. reserveB. conserveC. persistD. preserve17. The laws to be made have to ______ to various special interest groups.A. leadB. caterC. satisfyD. serve18. Four weeks ______ for making the necessary preparations.A. has allowedB. allowedC. were allowedD. was allowed19. ______ in my present work, I would be quite willing to do what you ask me to.A. Were I not engagedB. I were not engagedC. Engaged I were notD. Were not I engaged20. Its ______ on you to advise your students before they leave school.A. obligedB. incumbentC. satisfactoryD. specific二、完形填空(本大题共10小题，每小题1分，共10分)从选项中选择一个最适合短文的选项，并将答题纸的相应代码涂黑。
2023年10月自考00888电子商务英语试题及答案含评分标准
㊀㊀㊀㊀㊀㊀㊀㊀㊀㊀㊀㊀㊀㊀㊀㊀㊀㊀㊀㊀㊀㊀㊀㊀㊀㊀㊀㊀㊀绝密 考试结束前2023年10月高等教育自学考试电子商务英语试题课程代码:00888㊀㊀1.请考生按规定用笔将所有试题的答案涂㊁写在答题纸上㊂㊀㊀2.答题前,考生务必将自己的考试课程名称㊁姓名㊁准考证号用黑色字迹的签字笔或钢笔填写在答题纸规定的位置上㊂选择题部分注意事项:㊀㊀每小题选出答案后,用2B铅笔把答题纸上对应题目的答案标号涂黑㊂如需改动,用橡皮擦干净后,再选涂其他答案标号㊂不能答在试题卷上㊂一㊁单项选择题:本大题共10小题,每小题1分,共10分㊂在每小题列出的备选项中只有一项是最符合题目要求的,请将其选出㊂1.He wants to transfer some money to the㊀㊀㊀of his daughter.A.countB.accountC.discountD.accountant2.They were about to fight㊀㊀㊀their father intervened.A.thatB.whichC.whenD.where3.His family say he was a㊀㊀㊀teenager.A.automaticB.coherentC.troublesomeD.collective4.He㊀㊀㊀me will attend the party.A.as far asB.as long asC.as soon asD.as well as5.Mary didn t feel like㊀㊀㊀alone,so she asked me to accompany her to the market.A.to go shoppingB.to go to shopC.going to shopD.going shopping6.His past experience qualified him to㊀㊀㊀such a delicate matter.A.handleB.harmC.hackD.host7.The price cuts㊀㊀㊀to boost sales.A.failedB.to failC.failsD.failing8.The classroom teacher must be sensitive㊀㊀㊀a child s needs.A.inB.toC.atD.for浙00888#电子商务英语试题第1页(共8页)9.What I learned from my bitter experience is㊀㊀㊀you should never underestimate the ability of your enemy.A.thatB.whichC.whatD.while10.I can t㊀㊀㊀how to do this.A.break outB.hand outC.put outD.figure out二㊁阅读理解:本大题共10小题,每小题2分,共20分㊂本部分有三篇短文,每篇短文后有若干问题,每个问题有四个选项,请选择一个最佳答案,将其选出并将答题卡(纸)的相应代码涂黑㊂错涂㊁多涂或未涂均无分㊂Passage1The digital currency is a form of currency that is used only in digital or electronic form,and not in physical form.It is also called digital money,electronic money or electronic currency. Digital currencies are intangible and can only be owned and transacted by using computers or electronic wallets connected to the Internet.While physical currencies,like banknotes and coins, are tangible and transactions are possible only by their holders who have their physical ownership. Like any standard currency,digital currencies can be used to buy goods as well as to pay for services.The People s Bank of China(PBOC)is aiming to make banknotes and coins electronic and internationalized(国际化). For the internationalization of RMB,we have said many times that it s a natural process and our goal is not to replace the US dollar or any other international currency, Li Bo,deputy governor(副行长)of the PBOC said. I think our goal is to allow the market to choose and to improve international trade.China s digital yuan is popular with most of the people in China.Now the PBOC is taking some steps to make it play an increasingly important role,especially in all kinds of trades at home and abroad.11.The digital currency isn t㊀㊀㊀.A.digital moneyB.electronic moneyC.electronic currencyD.physical money12.What s the meaning of the underlined word intangible ?A.无形的B.昂贵的C.更方便的D.更安全的浙00888#电子商务英语试题第2页(共8页)13.What is the goal of the PBOC on currency reform(改革)?A.To make banknotes and coins electronic and internationalized.B.To replace the US dollar and any other international currency.C.To make RMB become the most important currency in the world.D.To advise people from all over the world to choose and use the digital currency.14.What s the best title of the passage?A.Digital currencies,leading the futureB.Digital currencies,the promise of wealthC.PBOC,the hope of the nationD.Digital currencies,the dollar killerPassage2It would be difficult to have a society like ours without public goods such as defense(国防), transportation(交通),and other services.A public good is one that a person can use without reducing the use of it for another person. One of the best examples of a public good is national defense.One person can benefit from our national defense without reducing another person s benefits.In fact,it is difficult to keep any person in our society from enjoying the benefits of national defense.The market system does not work well in producing public goods.This is because a person who refuses to pay for a public good cannot be kept from using it.Suppose that the neighbors in a high crime(犯罪)area decide to hire a police force.Each neighbor,except Mrs.Smith,agrees to pay for it.Mrs.Smith refuses to pay because she knows that if all the others pay for the service,the police will still guard the area.So Mrs.Smith can enjoy the benefits without paying anything. The market system has no way to deal with this type of problem.For this reason,we cannot ask each person to make a direct payment in the form of product price.Therefore,we collect money for public goods by using taxes.15.The writer gives the example of national defense in paragraph2in order to show that㊀㊀㊀.A.everybody should be responsible for national defenseB.the society will not be safe if there is no national defenseC.a public good is a shared benefit for the whole societyD.certain public goods are more important than others浙00888#电子商务英语试题第3页(共8页)16.The person who does not pay for a public good㊀㊀㊀.A.fails to keep its service from being usedB.keeps himself from using its serviceC.cannot enjoy its benefit at any timeD.enjoys its benefit all the same17.From the passage we learn that the purpose of collecting taxes is to㊀㊀㊀.A.ensure the continuous supply of public goodsB.remind people of their responsibilityC.get extra money to support public goodsD.reduce the difference between the rich and the poorPassage3One day I said that I would go abroad for further studies after my college education.My decision evoked(引起)the objection of my family:Why should I borrow a huge sum of money for overseas studies while I might receive the same education at home at a relatively low cost?My answer is:In addition to knowledge,I can gain experience that those who stay at home will never have.First,experience is the opportunity for the real-life use of foreign languages.There is no better opportunity to improve second-language skills than living in the country in which it is spoken. Second,living and studying abroad offers me a different perspective on the world.On a university campus,foreign students are likely to meet their counterparts(对应的人或物)from different countries and areas and be exposed to different ideas and values.This helps to have a better understanding of different societies and inevitably sees my own country in a new light. Third,overseas experience may be frustrating and painful,but it is helpful at the same time.A person going abroad for study often experiences much more difficulties.Yet,the difficulty,with the frustration(沮丧)brought on by culture shock,is a rewarding experience for one s future life. Although going abroad is expensive and perhaps painful,the payoff is worthwhile.For the benefit is not merely knowledge gained,but the experience desirable in one s personal life.18.Why does the author want to go abroad for further studies?A.Because it is cheaper to receive education abroad.B.Because he can get different education abroad.C.Because he can have different experience abroad.D.Because he can have the knowledge like others.浙00888#电子商务英语试题第4页(共8页)19.Besides the education,what can people get from living abroad?A.An opportunity to meet superstars.B.A new knowledge of the world.C.A huge sum of scholarship.D.A new perspective on the university.20.In the author s opinion,what is the advantage of going abroad?A.It is to satisfy people and relieve the pain all the time.B.It is to deepen the study as well as enrich the experience.C.It is to get the knowledge people need only at home.D.It is to get what people need in their whole life.三㊁完形填空(一):选择最佳答案完成句子:本大题共10小题,每小题1分,共10分㊂在每小题列出的四个备选项中只有一个是符合题目要求的,请将其选出并将答题卡(纸)的相应代码涂黑㊂错涂㊁多涂或未涂均无分㊂㊀㊀What is stress?Stress is a normal response to difficult or new situations.We usually feel ㊀21㊀when we experience changes in our lives.㊀22㊀,you might experience stress when you start at a new school.People experience㊀23㊀symptoms(症状)when they are stressed.Physical symptoms ㊀24㊀a dry mouth and headache.You may also have㊀25㊀with sleeping.There are㊀26㊀emotional(情绪的)symptoms such as feeling sad,worried or anxious.Stress is bad when we are unable to deal with it.㊀27㊀if we have a positive attitude,stress can give us extra energy and make us perform better.People have different ways of dealing with stress:Actor Chris Evans has said that he deals with stress㊀28㊀talking about it with someone. Singer Adele has often felt stressed before going on stage(舞台).She manages with it by ㊀29㊀she is another person,someone who is stronger and deals well with stressful situations. Many people say that simply relaxing and being calm can㊀30㊀.But perhaps the best way for dealing with stress is to be in control don t let the situation control you.浙00888#电子商务英语试题第5页(共8页)21.A.stressed B.sad C.angry D.happy22.A.For example B.In fact C.Thanks to D.According to23.A.same B.beautiful C.different D.strange24.A.keep B.include C.carry D.leave25.A.choice B.hope C.luck D.difficulty26.A.ever B.never C.also D.hardly27.A.So B.And C.But D.Until28.A.at B.by C.with D.for29.A.making B.lying C.imagining D.cheating30.A.help B.fight e D.stop非选择题部分注意事项:㊀㊀用黑色字迹的签字笔或钢笔将答案写在答题纸上,不能答在试题卷上㊂四㊁完形填空(二):在下列课文片段中按中文意思提示填入遗漏的词:本大题共5小题,每小题1分,共5分㊂㊀㊀The business community has been㊀31㊀(改变)by the arrival of the Internet.The Internet has become an integral㊀32㊀(部分)of many organizations means of undertaking business.It can be used as an additional channel through which businesses㊀33㊀(沟通)with and trade with customers,㊀34㊀(供应商)and partners.㊀35㊀(从)a business perspective,the Internet has had a profound effect on the way companies operate.五㊁根据给出的汉语词义和规定的词性写出相应的英语单词,该词的第一个字母已经给出,每条短线上写一个字母:本大题共10小题,每小题1分,共10分㊂36.内部的,国内的adj.㊀㊀㊀㊀㊀㊀㊀㊀㊀㊀i㊀㊀㊀㊀㊀㊀㊀37.忽视,忽略v.o㊀㊀㊀㊀㊀㊀㊀38.全体职员,员工n.s㊀㊀㊀㊀39.隐私,私密n.p㊀㊀㊀㊀㊀㊀40.撤出,收回,提款v.w㊀㊀㊀㊀㊀㊀㊀41.抛弃,丢弃,离弃v.a㊀㊀㊀㊀㊀㊀42.关键性的,极其重要的adj.c㊀㊀㊀㊀㊀㊀浙00888#电子商务英语试题第6页(共8页)43.极端的,极限的,非常的adj.e㊀㊀㊀㊀㊀㊀44.资产,财产n.a㊀㊀㊀㊀45.法律上,合法地adv.l㊀㊀㊀㊀㊀㊀六㊁给出下列单词或术语的汉语意义:本大题共20小题,每小题1分,共20分㊂46.electronic economy47.security strategy48.conduct business49.social networkingputing power51.page design52.customer relationship53.online payment54.profit from55.keep in mind57.in particular58.cut costs59.business plan60.domain name61.sign up62.mass market63.expected revenue64.in the long run65.log in七㊁根据句子的意思将括号中的词变成适当的形式:本大题共5小题,每小题1分,共5分㊂66.㊀㊀㊀(create)your own affiliate program is arguably the most effective way of growing your business and sales online.67.This task㊀㊀㊀(require)your full concentration.68.Continued success demands protecting㊀㊀㊀(value)assets.浙00888#电子商务英语试题第7页(共8页)69.Several㊀㊀㊀(factor)are likely to influence the decision.70.㊀㊀㊀(great)influenced by his father,David also wants to be a student of the West Point School.八㊁英译汉:阅读下面的短文,然后把画线的句子翻译成汉语:本大题共5小题,每小题2分,共10分㊂㊀㊀Business letter is a very important component and medium in business activities.(71)A good business letter is helpful to a business activity.(72)There are certain essential qualities of business writing:㊀㊀1.Clearness:(73)The writer must try to express himself clearly so that the reader will understand.He should follow a clear logic,meanwhile,use simple and appropriate words.㊀㊀2.Courtesy(礼貌):Courtesy requires the writer to be thoughtful,sincere and tactful in writing a business letter.(74)It means you need to put yourself in the reader s shoes.㊀㊀3.Conciseness(简洁):(75)Conciseness means writing something in the fewest possible words.A concise business letter should express things briefly but completely without losing clarity or courtesy.九㊁汉译英:请把下面的汉语句子翻译成英语:本大题共5小题,每小题2分,共10分㊂76.从本质上讲,这就是一种网上支付的方法㊂(in essence)77.注意网络入侵者并了解如何保护你的电子业务不被其破坏㊂(be aware of;protect from)78.电子商务与移动商务之间的差距正在缩小㊂(gap)79.他创立了一种新型的在线交易系统㊂(create)80.你的网店如何与众不同?(differ)浙00888#电子商务英语试题第8页(共8页)绝密 启用前2023年10月高等教育自学考试全国统一命题考试电子商务英语试题答案及评分参考(课程代码㊀00888)一㊁单项选择题:本大题共10小题,每小题1分,共10分㊂1.B2.C3.C4.D5.D6.A7.A8.B9.A10.D二㊁阅读理解:本大题共10小题,每小题2分,共20分㊂11.D12.A13.A14.A15.C16.D17.A18.C19.B20.B三㊁完形填空(一):本大题共10小题,每小题1分,共10分㊂21.A22.A23.C24.B25.D26.C27.C28.B29.C30.A四㊁完形填空(二):本大题共5小题,每小题1分,共5分㊂31.changed㊀㊀32.part㊀㊀municate㊀㊀34.suppliers㊀㊀35.From五㊁根据给出的汉语词义和规定的词性写出相应的英语单词:本大题共10小题,每小题1分,共10分㊂36.internal㊀㊀37.overlook㊀㊀38.staff㊀㊀39.privacy㊀㊀40.withdraw41.abandon42.crucial43.extreme44.asset45.legally六㊁给出下列单词或术语的汉语意义:本大题共20小题,每小题1分,共20分㊂(可根据情况酌情给分)46.电子经济56.亚马逊网站47.安全策略57.尤其,特别48.经商58.削减成本49.社会关系网59.商业计划50.计算能力60.域名51.页面设计61.签约,报名52.客户关系62.大众市场53.在线支付63.预期收益54.从 获利64.长远来看55.记住65.登入,登陆七㊁根据句子的意思将括号中的词变成适当的形式:本大题共5小题,每小题1分,共5分㊂66.Creating67.requires68.valuable69.factors70.Greatly电子商务英语试题答案及评分参考第1页(共2页)八㊁英译汉:本大题共5小题,每小题2分,共10分㊂(可根据情况酌情给分)71.一封好的商业信函有助于公司的业务㊂72.商务信函写作包含一些基本要素㊂73.作者必须尽力清晰地做出表达,以便读者理解㊂74.这意味着你需要设身处地为读者着想㊂75.(内容)简洁意味着用尽可能少的词去写㊂九㊁汉译英:本大题共5小题,每小题2分,共10分㊂(可根据情况酌情给分)76.In essence,it is a way to take payments online.77.Be aware of online intruders and how you can protect your e-business from them.78.The gap between e-commerce and m-commerce is going on decreasing.79.He created a new kind of online trading system.80.How will your online store differ from others?电子商务英语试题答案及评分参考第2页(共2页)。
电子商务英语理论考试试题及答案
电子商务英语理论考试一、选择题1、选出横线相近词语The committee comprises five persons.[单选题] *A、absorbsB、concernsC、excludesD、involves√2、选出横线相近词语We derive knowledge mainly from books[单选题] *A、depriveB、obtain√C、descendD、trace3、选出横线相近词语We are about to launch a new product[单选题] *A、introduce√B、beginC、setD、sell4、选出横线相近词语In addition, your price is too high.[单选题] *A、ExceptB、HoweverC、Besides√D、Nevertheless5、选出横线相近词语We take pleasure in making you the following offer.[单选题] *A、helpB、quotation√C、priceD、propose6、选出横线相近词语The town is notable for its beautiful scenery in winter.[单选题] *A、similarB、promptC、profoundD、famous√7、选出横线相近词语Jack is required to conceive a plan to increase profits.[单选题] *A、devise√B、concludeC、concernD、draw8、选出横线相近词语The laptop is fashionable and convenient to carry.[单选题] *A、swiftB、availableC、portable√D、transportable9、选出横线相近词语He emphasized a feasible plan which can be accepted by the both sides.[单选题] *A、favorableB、possible√C、formalD、genuine10、选出横线相近词语Because administering the whole company, he sometimes has to work around the clock.[单选题] *A、adjustingB、evaluatingC、engagingD、managing√11、If every country in the world used the same currency, world trade ____ be made much easier.[单选题] *A、willB、canC、mayD、would√12、In order to make yourself ____, do not beat around the bush.[单选题] *A、understandB、be understandC、understood√D、to be understand13、Do not say “yes” just because it ____ the others.[单选题] *A、appeals to√B、pleases toC、ingratiates withD、appeal for14、Do you think he will come up __ _ expectations in that new job of his?[单选题] *A、forB、to√C、againstD、with15、_____ about a million people travel into central London in the peak hours[单选题] *A、Every day√B、EverydayC、On every dayD、On everyday16、All children ____ attended full-time education, but unfortunately in some rural areas it is not the case.[单选题] *A、must haveB、should haveC、could have√D、might have17、Yesterday evening I ran ____ Mr. Green in the street.[单选题] *A、onB、into√C、withD、up18、If you ____ find a new job, you will know how difficult it is. Which of the following is NOT suitable?[单选题] *A、are toB、are going toC、are about toD、will√19、The person who is very familiar ____ our office is actually not familiar ____ us.[单选题] *A、to…toB、with…to√C、to…withD、to…about20、Never do wrong ___ the sake ____money.[单选题] *A、in…ofB、from…inC、for…of√D、for…in21、Telling a lie usually involves one ____ many more.[单选题] *A、toB、in√C、withD、of22、Some of these problems may be overcome where the _____ technology is introduced in a joint venture[单选题] *A、relevant√B、resignedC、resistantD、resident23、The act of preparation implies that a negotiation is ____ or is being seriously considered.[单选题] *A、in the wayB、on the wayC、in the whileD、under way√24、The fact that it is ____ the seller who submits the proposal at the beginning of a negotiation provides the buyer with a slight advantage.[单选题] *A、invariably√B、almostC、constantlyD、comparably25、He has just got a pay rise, but the new salary is still very low ____ the current cost of living.[单选题] *A、in relation ofB、in relation forC、in relation to√D、in relation with26、It is best way to receive the business card with _________ when making presentation.[单选题] *A、the right handB、the left handC、both hands√the right or left hand27、Never carry your business cards, or place another person’s business card in a _________ pocket.[单选题] *A、rightB、leftC、frontD、back√28、A welcoming packet of information should be given to _________ of the visiting group at the welcoming ceremony.[单选题] *A、the directorB、all members√C、the general managerD、the president29、Person who usually welcomes and helps visitors and answers the telephone in an organization is known as a _________.[单选题] *A、receptionist√B、doormanC、security guardD、cashier30、We would like to _________ you a discount _________ 5%, if your order exceeds USD$1,000.[单选题] *A、give/ toB、allow/of√C、allow/ toD、give/of31、There are different ways to use the fork and the knife. What is the “continental” style of dinning?[单选题] *A、The knife and the fork are switched.B、The fork is laid down; and the knife is put ahead.C、The fork is switched back to the right hand.D、The knife and the fork are never switched.√32、In a formal busi ness meal it’s very significant to keep table manners. Which of the followings cannot be accepted ?[单选题] *A、Keep your cell phone on.√B、Leave the table during a meal in an emergency after excuse yourself.C、Ask a person closest to an item that you cannot reach.D、Say “No, thank you” when you prefer not to eat something.33、Which way to eat bread is proper when you have a very normal business meal?[单选题] *A、Put it in the soup, then eat it with knifeB、Using the knife to cut itC、Using the table utensils to eat it.D、Using fingers to break it.√34、At business cocktail receptions, you should drink in your _________ hand to keep your _________ hand dry and available for handshakes.[单选题] *A、left, leftB、right, rightC、left, right√D、right, left35、You should use for a napkin only for your _________ when dinning out.[单选题] *A、noseB、faceC、foreheadD、mouth√36、In America, a gentleman must help a lady whom he has escorted to the table, to all she wishes; but it is _________ for him to offer to help other ladies who have escorts.[单选题] *A、properB、improper√C、lousyD、bad37、If you need something that you cannot reach easily, the best manner is_________.[单选题] *A、stand up and take the item yourselfB、politely ask the person closest to the item to pass it to you√C、ask the waiter to give you anotherD、order somebody to pass the item38、Dinner usually _________ soup. The largest spoon at your place is the soup spoon. It will be beside your plate at the right-hand side.[单选题] *A、begins with√B、end withC、middled withD、ended39、The followings except _________ are impolite behaviors when dinning out.[单选题] *A、smokingB、drinking too muchC、talking loudlyD、speaking lightly and politely√40、_____ should be worn （even in hot climates）as a sign of professional respect.[单选题] *A、Business suits√B、T-shirtsC、JeansD、Bizarre dress41、In some countries conservative dressing are required for business, which of the following does not belong to conservative neutral colors?[单选题] *A、navyB、purple√C、camelD、ivory42、To signify that you would like more food or that you’re not finished, you should _________[单选题] *A、place your knife and fork side by side at the 5:25 position.B、put your knife parallel to fork in your plateC、cross your knife and fork in the middle of your plate in an X√D、place your utensils on your plate in a 10 o’clock-4 o’clock position43、What we can do best is to _________ you half way.[单选题] *A、reduceB、comeC、meet√D、bring44、We think it advisable for you to make a _________ if you wish to remain competitive.[单选题] *A、reducing in priceB、price reduction√C、cutting priceD、price cutting45、We would _________ very much if you send us some samples immediately[单选题] *A、thank youB、appreciate it√C、appreciateD、appreciate you46、While _________ an enquiry, you ought to enquire into quality, specification and price etc.[单选题] *A、givingB、offeringC、sendingD、making√47、We would like to take this _________ to establish business relations with you.[单选题] *A、openingB、opportunity√C、stepD、advantage48、Your request for payment _________ Letter of Credit is unacceptable.[单选题] *A、withB、by√C、usingD、of49、We regret we cannot _________ ourselves of your offer of these goods because we are buying to better advantage elsewhere.[单选题] *A、makeB、haveC、avail√D、advantage50、It is only in view of our long friendly business relations that we _________ you this accommodation.[单选题] *A、extend√B、extantC、increaseD、promote。
2022年自考专业(电子商务)电子商务英语考试真题及答案
2022年自考专业(电子商务)电子商务英语考试真题及答案一、单项选择题 (本大题共10小题，每小题1分，共10分)依据句子的意思选择一个正确的答案，请将其代码填涂在“答题纸”相应的位置上。
错涂、多涂或未涂均无分。
1、Without a firewall, you are not in______of who is and isn’t allowed to access your computer.A.controlB.chargemandD.view2、Some business strategics will help an e-business______an international market.A.breakB.break intoC.access toD.break down3、Legal counsel can______risks that arise from changes in the business environment.A.solveB.takeC.resolveD.address4、The Internet allows companies to_______costs and generate savings.A.increaseB.raiseC.reduceD.adjust5、The Internet creates a _______ for e-businesses to enter international market.A.stageB.platformC.roomD.role6、Write clearly and prominently the sales and after sales support terms so as to avoid______.A.misunderstandingB.discussionC.businessD.negotiation7、The combination of______and real e-commerce would be theimportant trends of e-business in the future.A.numberB.figureC.digitalD.data8、Most shopping carts support at least a dozen gateways, so check the list ______your shopping cart vendor’s website.A.onB.inC.outD.with9、If you’re going to______globally, then you must take the time and effort to localize your content for each country that you target.A.handleB.manageC.runD.operate10、Wal-Mart’s online experience is the_____that success in the brick and mortar world doesn’t create corresponding success in e-commerce.A.evidenceB.proofC.helpD.fact二、阅读理解 (本大题共10小题，每小题2分，共20分)本部分有三篇短文，每个问題有四个选项，请选择一个最佳答案，将其选出并将答题卡 (纸)的相应代码涂黑。
电子商务英语考试试题
电子商务英语考试试卷（所有答题内容请写在答题纸上并标明题号，写在试卷上无效）一、请将下列术语翻译成中文（每小题 1 分，共11 分）1.e-cash2.second-hand market3.electronic payment4.logistics service5.small and medium-sized firms6.develop a website7.B2B website8.search engine9.long-term ：10.Internet Marketing11.shipping cost二、请将下列术语翻译成英文（每小题 1 分，共11 分）1.商业模式2.信用卡3.免费运输4.银行账户5.主页6.电子邮件7.降低成本8.拍卖网站9.客户需求10.原材料11.信息产品三、完形填空（在下列课文片段中填入遗漏的词，首字母已给出，每空 2 分，共12 分）Businesses can g 1 （获得）many p 2 (营销) benefits from engaging in electronic commerce. e-Commerce can reduce the costof purchases, lower sales and marketing costs and b 3（改善）the c 4 （客户）service. However, businesses are not the only beneficiaries ofe-Commerce.Consumers may also reap benefits. They can receive increased choice of vendor and p （产品）, convenience from shopping at home or office, greater amounts of I 5 (信息) that can be accessed on demand and more competitive p 6 （价格）and increased price comparison capabilities.四、单项选择题（每题2 分，共10 分）e as as possible.A. earlierB. more earlyC. earlyD. earliest2.Letters about products and services which you haven ’t asked for and probably don ’t want are callmail.A. wasteB. junkC. rubbishD. useless3.The faster the shipping, the the price.A. lowerB. higherC. commonD. quicker4.How to the limited resources became one heated issue in this international conference.A. exploitB. deployC. expendD. utilize5.Prior his departure, he addressed a letter to his daughter.A.to 五、B.ofC. inD. from 将下列句子译成中文（每题 3 分，共18 分）1.With the introduction of the Internet, companies, regardless of size, can communicate with eachother electronically and cheaply.2.It takes ten times more effort and more money to attract a new customer than to keep an existingcustomer.3.Online shopping is becoming more and more popular in China.4.Online shopping is becoming more and more popular in China.5.Ebay is the largest Internet auction site in the world.6.From the customer ’s point of view, shipping costs are a major concern.六、请在空格内填入单词的适当形式（每题 2 分，共10 分）1.From the customer ’s point o f view, (ship) costs are a major concern.2.Our office is （locate ）at the end of the road.3.Searching by keyword is the most common method of （use）a search engine.(reduce) the cost of4.The factory is carrying out a series technological reforms in order toproduction.5.The focus of banner (advertise) was often on traffic quantity and not traffic quality.七、阅读理解（每题4 分，共20 分）The book is divided into four parts. The first part is the foundation for all your online activities. It introduces the reader to the basic concepts of the Internet and how to do business via the Internet. Ittakes both，technology and business ，into consideration and does not forget to talk about the legalaspects of doing business via the Internet. Finally it explains how marketing on the Web should bedone in order to be successful. Without marketing your online business will lack the visibility itrequires to succeed.The second part talks about how e-business applications are used for Internet ，Internet or Extranet based applications. It looks at the questions from all perspectives ，client software ，middleware ，and back-end systems. Using this information you are prepared to go online and discover other businesses ，what they offer and how they did it.The third part explains the technologies that are below your applications. This is done fro technical point of view as well as a business point of v，iew in order to show you the business casesthat are viable right now. Each chapter contains a set of business cases that are evaluated and it is explained how Internet technologies help to resolve issues with the business cases or how to extendone‘s business through new technology.The fourth part is an outlook into the future of electronic business and gets into more det how software and hardware will be developed in the future. The Open Source model is explainedabout how pervasive computing has been implemented.Appendix A offers a glossary of e-business terms ，which were used throughout the book. Incase you do not understand a certain，term have a look here.Appendix B describes how a business can be moved to the Internet and what is required to do so. It does not only list the ideas，the required hardware and software ，but goes also into detail regarding the costs and the benefits.Appendix C is a short list of my favorite web sites ，ordered by subject areas.1.The passage is most probably taken from .A.an introduction to a book about e-businessB.one part of a chapter in book about e-businessC.an introduction to a book about computer softwareD.one part of a chapter in a book about computer software2.If one wants to get some information about e-business terms ，he may best read .A. Part OneB. Appendix AC. Appendix BD. Appendix C3.If one wants to get some knowledge about how to communicate through Internet ，he may b est read.A. Part OneB. Part TwoC. Part ThreeD. Part Four4.If one wants to get some e-business cases ，he may best read .A. Part OneB. Part TwoC. Part ThreeD. Part Four5.What is the best title for this passage ？A.Who should read t he book ？B.Business on the net today.C.How to do business through Internet.D.The organization of the book.八、简答题（每题4 分，共8 分）Coca-Cola ’s advance into orange soda is bad news for Sunkist, which holds a 1. 5 ％share of thesoft drink market, and Crush （around 1 ％）Coca-Cola began testing Minute Maid Orange Soda inCanada last summer. Some analysts think it will quickly challenge Sunkist as the top-selling orangedrink.The sleeper among the products might turn out to be Cherry Coke, which contains no fruit juic at all. Emanuel Goldman, a beverage analyst with Montgomery Securities in San Francisco, saysCherry Coke has captured shares o％f4to8％in test markets.The drink probably w’o t n do as wellwhen it is rolled out nationally, since consumer coupons and price promotions have been helping italong. But Goldman believes Cherry Coke could eventually displace Dr Pepper as the nation ’s fifth-best-selling soft drink.Questions:1.Which brand occupies the fifth place on the soft drink list at present?2.Why is Cherry Coke described as the “sleeper ”?。
电商运营英语试题及答案
电商运营英语试题及答案一、选择题（每题2分，共20分）1. What does "SKU" stand for in e-commerce?A. Stock Keeping UnitB. Sales Keeping UnitC. Service Keeping UnitD. System Keeping Unit答案：A2. Which of the following is not a key metric for measuring the success of an e-commerce website?A. Conversion rateB. Bounce rateC. Customer retention rateD. Employee satisfaction rate答案：D3. In e-commerce, what does the acronym "ROI" represent?A. Return on InvestmentB. Return on InnovationC. Return on InteractionD. Return on Information答案：A4. What is the primary purpose of SEO in e-commerce?A. To increase the number of employeesB. To improve the website's visibility on search enginesC. To reduce the website's loading timeD. To increase the number of physical stores答案：B5. Which of the following is not a type of content marketing used in e-commerce?A. Blog postsB. Social media updatesC. Email newslettersD. Traditional TV commercials答案：D6. What is the term used to describe the process of analyzing customer data to improve business strategy?A. Data miningB. Data farmingC. Data harvestingD. Data gardening答案：A7. Which of the following is not a benefit of using an e-commerce platform?A. Easy inventory managementB. Increased website trafficC. Reduced shipping costsD. Automated customer service答案：C8. What does "CTA" stand for in the context of e-commerce marketing?A. Call to ActionB. Customer Transaction AnalysisC. Customer Transaction AgreementD. Customer Transaction Account答案：A9. Which of the following is not a social media platform commonly used for e-commerce marketing?A. FacebookB. InstagramC. LinkedInD. SnapchatE. Pinterest答案：C10. What is the term used to describe the practice of offering personalized product recommendations to customers based on their browsing history?A. PersonalizationB. CustomizationC. IndividualizationD. Specialization答案：A二、填空题（每题2分，共20分）1. The process of optimizing a website to rank higher in search engine results is known as ________.答案：SEO2. ________ is the percentage of visitors who navigate away from a website after viewing only one page.答案：Bounce rate3. ________ is a type of marketing that involves creating, sharing, and promoting content to attract and engage aclearly defined audience.答案：Content marketing4. ________ is the practice of analyzing consumer behavior to understand what products or services are most appealing to them.答案：Market segmentation5. ________ is a metric that measures the percentage of website visitors who make a purchase.答案：Conversion rate6. ________ is the strategy of using email to market products or services directly to consumers.答案：Email marketing7. ________ is the process of identifying and targeting potential customers who are likely to be interested in a company's products or services.答案：Lead generation8. ________ is a type of marketing that focuses on building relationships with customers and encouraging repeat business. 答案：Customer retention9. ________ is the practice of using data analytics to understand customer behavior and improve marketing strategies. 答案：Data-driven marketing10. ________ is the process of managing the flow of goodsfrom the point of origin to the point of consumption.答案：Supply chain management三、简答题（每题10分，共40分）1. Explain the importance of customer reviews in e-commerce.答案：Customer reviews play a crucial role in e-commerce as they provide social proof and help build trust with potential customers. They offer insights into the quality of products and services, and can influence purchasing decisions.Positive reviews can increase conversion rates, whilenegative reviews can highlight areas for improvement.2. Describe the role of mobile optimization in e-commerce.答案：Mobile optimization is essential in e-commerce as it ensures that websites are easily accessible and functional on mobile devices. With the increasing use of smartphones for online shopping, a mobile-friendly website can improve user experience, increase engagement, and boost sales.3. What are the benefits of using an e-commerce platform fora small business?答案：Using an e-commerce platform for a small businessoffers several benefits, including easy website setup, integrated payment processing, inventory management, and marketing tools. It also allows for scalability as the business grows and provides access to analytics to track performance and customer behavior.4. Discuss the significance of customer service in e-commerce. 答案：Customer service is significant in e-commerce as itdirectly impacts customer satisfaction and loyalty. Providing prompt, helpful, and personalized support can lead topositive reviews, repeat purchases, and word。
电子商务专业英语期末考试试卷
《电子商务专业英语》课程期末考试考试时间：100分钟，考核方式：笔试Part ІV ocabulary and GrammarDirections：There are 20 incomplete sentences in this part.For each sentence there are four choices marked A,B,C and D.Choose the ONE answer that best completes the sentence.(20 points)( )1. -Where is Frank now?- He _______his bike in the yard.A.fixes upB. fixing upC. is fixing upD. fixed( )2. -You’ve left the light on, Tracy.-Oh, yes. _________ to turn it off right now.A. I’d goB. I’ve goneC. I’ll goD. I go( )3.“The World Without Thieves” is a very moving film. I ____ it twice already.A. will seeB. seeC. sawD. have seen( )4. The Oriental Pearl TV Tower ________ tens of thousands of visitors since l995.A. attractedB.attractsC. has attractedD.will attract( )5. -Did you see the traffic accident yesterday?-Yes. It happened when I past the museum.A. walkB. am walkingC. will walkD. was walking( )6. -Have you read this book?-Yes．I____ it two weeks ago．A．is reading B．have read C．will read D．read( )7.- What are you doing ,Jim?-I _________a beautiful horse.A. drawB. drewC. am drawingD. was drawing( )8. They______ all their money, so they have to walk home now.A. have spentB. spendC. spentD. are spending( )9. Jim is a student and ________in Town High School.A. studiesB. studiedC. had studiedD.study( )10.Sandy ________his old friend Tom when he was crossing the street.A. had metB. has metC. metD.meet( )11.The ________aim was to create a network that would allow users of a puter at one university to be able to “talk to”research computers at other universities.A.primaryB.originalC.customaryD.origin( )12.The internet is in most part an ________global network of networks.ernedB.ungovernedC.controlledD.open( )13.The initial purpose of the Web was to use networked hypertext to ________communication among its members, who were located in several countries.A.facilitateB.speedC.accelerateD.facility( )14.Aalmost every protocol type available on the internet is ________ on the web.A.approachableB.susceptibleC.accessibleD.access( )15.After going through the TCP layer, the packets _______ to the IP layer.A.processB.succeedC.propressD.proceed( )16.From an on-line ________,EC provides the capability of buying and selling products and information on the Internet and other on-line services.A angle B.presecute C.perspective D.project( )17.SMEs can________ global relationships with their trading partners everywhere in the world.A.forgaveB.createC.makeD.forge( )18.We are not referring to basic computer literacy but rather to ________with one or more core technologies of Eletronic Commerce.A.familiarityB.understandC.familiarD.master( )19.Tomorrow we________ go for an outing unless it rains.A.willB.shallC.shouldD.would( )20.I ________ eighteen years old next year.A.am going toB.shall beC.should beD.would bePart ІІClozeDirections: Read the following text. Choose the best word or phrase for each numbered blank and mark A, B, C, or D.(10 points)The United States is a confederation（联邦）of states. Each state has the (26) to make laws with regard to the state. (27) , based on public opinion, states can (28) policies regarding education, and they may (29) a state income tax; they also determine the speed (30) , housing codes, and the drinking age.In most parts of the United States, you (31) be 21 years old to buy alcohol in a liquor (液体，溶液)store, bar, (32) restaurant. In some states you may buy beer in a grocery （杂货，食品）store. If a store sells alcohol to a minor, the (33) of the store is usually (34) a large sum of money. (35) , many areas have an open-container law, (36) means that people may not drink alcohol on the street or in a car. Anyone (37) with an open container of alcohol may be arrested.(38) , with all of these laws, the (39) of alcohol is a serious (40) in the United States and Canada. Drinking on college campuses, (41) there are many underage drinkers has (42) greatly. In fact, alcohol sales have gone up (43) the legal drinking age was (44) from 18 to 21. Some people believe that if there were no legal drinking age, (45) in some other countries, North American youth would drink less.( )21.A privilege B advantage C right D tradition( )22.A As a result B For example C In other words D In this case( )23.A demand B disagree C discuss D determine( )24.A collect B issue C demand D implement( )25.A limit B control C stop D regulation( )26.A can B shall C will D must( )27.A and B or C also D not( )28.A clerk B salesperson C owner D host( )29.A fined B charged C punished D suffered( )30.A In addition B In fact C In reality D In general( )31.A that B this C it D which( )32.A exposed B suspected C caught D detected( )33. A nevertheless B Anyway C Moreover D Therefore( )34.A application B consumption C expenditure D usage( )35.A condition B crisis C question D problem( )36.A though B as C where D which( )37.A raised B increased C peaked D climaxed( )38.D climaxed B since C before D after( )39.A shifted B upgraded C uplifted D changed( )40.A same B for C as D likePart ШReading ComprehensionDirections: Read the following text. Answer the questions on each text by choosing A,B,C or D. (10 points)The ostrich（鸵鸟）, the largest bird in the world at present, lives in the drier regions of Africa outside the actual deserts. Because of its very long, powerful legs and the floating effect of its extended wings, it is able to run at great speed over considerable distances.The female（雌性的）ostrich normally produces about twenty eggs every rainy season. When the female ostrich begins to lay her eggs, however, she does not begin in her own nest（巢、窝）.Instead she goes off in search of the nests of neighboring females and lays two or three eggsin each of them. By the time she has laid eight or nine eggs, she returns and lays the rest in her own nest.Because of the size of the eggs, the female ostrich cannot lay more than one every two days, so it takes her three weeks to finish laying in her own nest. During that period, she spends a lot of time away from her nest looking for food. And while she is off her nest, other females visit it to lay their eggs amongst hers. By the time she is ready to sit on the eggs to hatch（孵化）them, there could be up to thirty eggs in her nest, over half of which are not her own.The female ostrich can comfortably cover only about twenty eggs when she is sitting on the nest so before settling down she pushes the surplus（剩余，过剩的）ten or so eggs out of the nest. The rejected eggs, however, never include any of her own. Each female is remarkably consistent in the size and shape of the eggs she produces, so it is not difficult for her to distinguish her own from those of strangers.Of all the eggs laid by a colony of （群体）ostriches, only a very small number hatch into young birds. There are times when nests are left unprotected, for there are too few males to sit on all the nests at night. Thus there are ample（充足的）opportunities for their natural enemies to raid （袭击）the nests and eat the eggs. In fact, nearly 80% of the nests are destroyed. But even if a particular female’s nest suffers this fate, there is a good chance that one or two of her eggs will be hatched in the nest of one of her neighbors.56.We learn from the text that an ostrich can go a long distance at high speed as ______.A.it is a special kind of birdB.it lives in large desert areasC.it has special wings and legsD.it is the largest bird in the world57.Normally, in every rainy season, the female ostrich produces about ______.A.12 eggs in her nestB.18 eggs in her nestC.20 eggs in her nestD.30 eggs in her nest58.The female ostrich would push some of the eggs out of her nest because ______.A.she can only hatch her own eggsB.those eggs are unlikely to be hatchedC.those eggs are to be hatched by othersD.she can only hatch a limited number of eggs59.The female ostrich identifies her own eggs by their size and ______.A.colorB.numberC.shapeD.weight60.The female ostrich lays her eggs in her neighbors' nests most probably because ______.A.her nest is not big enoughB.she cannot protect all her eggsC.she cannot tolerate all her eggsD.her nest is not comfortable enoughPart IV TranslationSection ADirections:There are 10 phases in this part.Y ou are to translate the phases into Chinese or vice verse,and write them down in the blank.(20 points)1.Transmission Control Protocol/Internet Protocol(TCP/IP) ( )2.self-sustaining ( ) 7.万维网( )3.real-time ( ) 8.电子商务( )4.cooperate ( ) 9.虚拟现实( )5.change into ( ) 10.超文本( )6.电子邮件( )Section BDirections:There are 2 passages in this part.Y ou are to translate the passages into Chinese or vice verse,and write them down in the blank.(20 points)Passage 1The Internet, sometimes called simply "the Net," is a worldwide system of computer networks - a network of networks in which users at any one computer can, if they have permission, get information from any other computer (and sometimes talk directly to users at other computers).Passage 2The function of the Postal Service is very similar to that of the Internet, as it is designed to transfer information and resources between locations in the United States. Individuals place letters into the Postal Service's care using a common methodology (protocol) and the Postal Service uses a standard method for directing a letter from its source to its destination.Part V WritingDirections:For this part,you should write a short essay entitled How to Learn E-commerce ESP Well.Y ou should write at least 100 words following the outline given below.(20 points)1.电子商务专业英语学习的重要性2.电子商务专业英语学习的内容3.如何学好专业英语How to Learn E-commerce ESP Well。
2023年自考专业(电子商务)《电子商务英语》考试历年真题摘选附带答案
2023年自考专业(电子商务)《电子商务英语》考试历年真题摘选附带答案第1卷一.全考点综合测验(共20题)1.【填空题】证实，确认v. c_______________2.【问答题】翻译：product return3.【问答题】Good reputation is the most important thing for an online store.4.【填空题】收入;岁入n. r_______________5.【单选题】Nothing can __________ being unkind to children.A.adjustB.reasonC.justifyD.reassure6.【问答题】Explain to the complainant why you make such a decision.7.【问答题】“Quality Customer Service ”is our service idea.8.【问答题】翻译：smart cards9.【问答题】它很便宜，但在另一方面，质量很差。
(on the other hand )10.【填空题】完型填空(本大题共10 小题，每小题1 分，共10 分)从选项中选择一个最适合短文的选项，错选、多选或未选均无分。
Jogging is becoming one of the ___21___ growing activities in the nation. More people are starting jog each year. This, however, is a recent occurrence. It was not long ago __22____ joggers were rare sight. Some people thought that they looked quite strange. As __23____ people began jogging the sight of them became more common. There are many reasons ___24___ a person to take up jogging. First, it is agood form of exercise. This is __25____ it involves the use of many parts of the body. The exercising of the heart is of great benefit. This is one of the most important parts of the human body. If the heart does not get the needed exercise, serious problems can occur. ___26___ reason for jogging is for enjoyment. ___27___ being good for people, it can also be very much fun. Part of the fun of jogging comes from the opportunity it provides for meeting other people who enjoy it. One ___28___ that should be considered ___29___ a person takes up jogging as a form of exercise of enjoyment is that it is not for everyone. People should first check 30 their doctors and be prepared to find another form of exercise if jogging is not recommended.21. A. fastest B. quickest C. most D. best22. A. when B. while C. that D. as23. A. many B. those C. more D. the24. A. of B. with C. for D. in25. A. that B. why C. reasonable D. because26. A. A B. Other C. The other D. Another27. A. Except B. Except for C. Besides D. Regardless of28. A. matter B. event C. thing D. occurrences29. A. of B. that C. what D. when30. A. out B. over C. on D. with11.【单选题】Next time I __________ there, I ’ ll ask them about it.A.will goB.have goneC.am goingD.go12.【单选题】That kind of shoes are __________ expensive for me.A.moreB.far moreC.far tooD.much13.【单选题】The research pro ject has only been under way for three months, so it ’too s early to _______its success.A.figureB.considerC.rateD.evaluate14.【单选题】His wife, to whom he __________ for thirty years, was childless.A.has marriedB.has been marriedC.had marriedD.had been married15.【问答题】More and more people choose to pay online by Alipay.16.【填空题】视力;洞察力n. v_______________17.【问答题】The prices need to be reasonable.18.【问答题】翻译：tangible benefit19.【填空题】承担责任的adj. r_______________20.【问答题】你评定一种酒的好坏时用什么标准?(criteria)第2卷一.全考点综合测验(共20题)1.【单选题】The have（）food at homeA.lots ofB.a lotC.manyD.a lots of2.【单选题】I was greatly shocked by the way __________ things were done there.A.howB.thatC.asD.which3.【填空题】预言，预报n . p_______________4.【单选题】They are gonging to （）a new school for the poor studentsA.set onC.set upe up5.【单选题】Your idea a （）good one.A.listensB.hearsC.soundsD.listens to6.【单选题】All of my efforts to__________ peace failed.A.reserveB.conserveC.persistD.preserve7.【填空题】发票;发货单n. i_______________8.【单选题】__________ were naturally a musical family .A.A ShawB.The ShawsC.The ShawD.Shaws9.【单选题】I made up my mind that under no circumstances__________ to such principle.A.couldn ’ t I agreeB.I couldn ’ t agreeC.I could agreeD.could I agree10.【问答题】翻译：discounted price11.【问答题】翻译：sale tax12.【单选题】The apples are very cheap. I ’ll （）some.A. likeB.bringC.take13.【问答题】勿受坏榜样的影响。
最新电子商务专业英语期末考试试卷
《电子商务专业英语》课程期末考试考试时间：100分钟，考核方式：笔试Part ІVocabulary and GrammarDirections：There are 20 incomplete sentences in this part.For each sentence there are four choices marked A,B,C and D.Choose the ONE answer that best completes the sentence.(20 points)( )1. -Where is Frank now?- He _______his bike in the yard.A.fixes upB. fixing upC. is fixing upD. fixed( )2. -You’ve left the light on, Tracy.-Oh, yes. _________ to turn it off right now.A. I’d goB. I’ve goneC. I’ll goD. I go( )3.“The World Without Thieves” is a very moving film. I ____ it twice already.A. will seeB. seeC. sawD. have seen( )4. The Oriental Pearl TV Tower ________ tens of thousands of visitors since l995.A. attractedB.attractsC. has attractedD.will attract( )5. -Did you see the traffic accident yesterday?-Yes. It happened when I past the museum.A. walkB. am walkingC. will walkD. was walking( )6. -Have you read this book?-Yes．I____ it two weeks ago．A．is reading B．have read C．will read D．read( )7.- What are you doing ,Jim?-I _________a beautiful horse.A. drawB. drewC. am drawingD. was drawing( )8. They______ all their money, so they have to walk home now.A. have spentB. spendC. spentD. are spending( )9. Jim is a student and ________in Town High School.A. studiesB. studiedC. had studiedD.study( )10.Sandy ________his old friend Tom when he was crossing the street.A. had metB. has metC. metD.meet( )11.The ________aim was to create a network that would allow users of a puter at one university to be able to “talk to”research computers at other universities.A.primaryB.originalC.customaryD.origin( )12.The internet is in most part an ________global network of networks.ernedB.ungovernedC.controlledD.open( )13.The initial purpose of the Web was to use networked hypertext to ________communication among its members, who were located in several countries.A.facilitateB.speedC.accelerateD.facility( )14.Aalmost every protocol type available on the internet is ________ on the web.A.approachableB.susceptibleC.accessibleD.access( )15.After going through the TCP layer, the packets _______ to the IP layer.A.processB.succeedC.propressD.proceed( )16.From an on-line ________,EC provides the capability of buying and selling products and information on the Internet and other on-line services.A angle B.presecute C.perspective D.project( )17.SMEs can________ global relationships with their trading partners everywhere in the world.A.forgaveB.createC.makeD.forge( )18.We are not referring to basic computer literacy but rather to ________with one or more core technologies of Eletronic Commerce.A.familiarityB.understandC.familiarD.master( )19.Tomorrow we________ go for an outing unless it rains.A.willB.shallC.shouldD.would( )20.I ________ eighteen years old next year.A.am going toB.shall beC.should beD.would bePart ІІClozeDirections: Read the following text. Choose the best word or phrase for each numbered blank and mark A, B, C, or D.(10 points)The United States is a confederation（联邦）of states. Each state has the (26) to make laws with regard to the state. (27) , based on public opinion, states can (28) policies regarding education, and they may (29) a state income tax; they also determine the speed (30) , housing codes, and the drinking age.In most parts of the United States, you (31) be 21 years old to buy alcohol in a liquor (液体，溶液)store, bar, (32) restaurant. In some states you may buy beer in a grocery （杂货，食品）store. If a store sells alcohol to a minor, the (33) of the store is usually (34) a large sum of money. (35) , many areas have an open-container law, (36) means that people may not drink alcohol on the street or in a car. Anyone (37) with an open container of alcohol may be arrested.(38) , with all of these laws, the (39) of alcohol is a serious (40) in the United States and Canada. Drinking on college campuses, (41) there are many underage drinkers has (42) greatly. In fact, alcohol sales have gone up (43) the legal drinking age was (44) from 18 to 21. Some people believe that if there were no legal drinking age, (45) in some other countries, North American youth would drink less.( )21.A privilege B advantage C right D tradition( )22.A As a result B For example C In other words D In this case( )23.A demand B disagree C discuss D determine( )24.A collect B issue C demand D implement( )25.A limit B control C stop D regulation( )26.A can B shall C will D must( )27.A and B or C also D not( )28.A clerk B salesperson C owner D host( )29.A fined B charged C punished D suffered( )30.A In addition B In fact C In reality D In general( )31.A that B this C it D which( )32.A exposed B suspected C caught D detected( )33. A nevertheless B Anyway C Moreover D Therefore( )34.A application B consumption C expenditure D usage( )35.A condition B crisis C question D problem( )36.A though B as C where D which( )37.A raised B increased C peaked D climaxed( )38.D climaxed B since C before D after( )39.A shifted B upgraded C uplifted D changed( )40.A same B for C as D likePart ШReading ComprehensionDirections: Read the following text. Answer the questions on each text by choosing A,B,C or D. (10 points)The ostrich（鸵鸟）, the largest bird in the world at present, lives in the drier regions of Africa outside the actual deserts. Because of its very long, powerful legs and the floating effect of its extended wings, it is able to run at great speed over considerable distances.The female（雌性的）ostrich normally produces about twenty eggs every rainy season. When the female ostrich begins to lay her eggs, however, she does not begin in her own nest（巢、窝）.Instead she goes off in search of the nests of neighboring females and lays two or three eggsin each of them. By the time she has laid eight or nine eggs, she returns and lays the rest in her own nest.Because of the size of the eggs, the female ostrich cannot lay more than one every two days, so it takes her three weeks to finish laying in her own nest. During that period, she spends a lot of time away from her nest looking for food. And while she is off her nest, other females visit it to lay their eggs amongst hers. By the time she is ready to sit on the eggs to hatch（孵化）them, there could be up to thirty eggs in her nest, over half of which are not her own.The female ostrich can comfortably cover only about twenty eggs when she is sitting on the nest so before settling down she pushes the surplus（剩余，过剩的）ten or so eggs out of the nest. The rejected eggs, however, never include any of her own. Each female is remarkably consistent in the size and shape of the eggs she produces, so it is not difficult for her to distinguish her own from those of strangers.Of all the eggs laid by a colony of （群体）ostriches, only a very small number hatch into young birds. There are times when nests are left unprotected, for there are too few males to sit on all the nests at night. Thus there are ample（充足的）opportunities for their natural enemies to raid （袭击）the nests and eat the eggs. In fact, nearly 80% of the nests are destroyed. But even if a particular female’s nest suffers this fate, there is a good chance that one or two of her eggs will be hatched in the nest of one of her neighbors.56.We learn from the text that an ostrich can go a long distance at high speed as ______.A.it is a special kind of birdB.it lives in large desert areasC.it has special wings and legsD.it is the largest bird in the world57.Normally, in every rainy season, the female ostrich produces about ______.A.12 eggs in her nestB.18 eggs in her nestC.20 eggs in her nestD.30 eggs in her nest58.The female ostrich would push some of the eggs out of her nest because ______.A.she can only hatch her own eggsB.those eggs are unlikely to be hatchedC.those eggs are to be hatched by othersD.she can only hatch a limited number of eggs59.The female ostrich identifies her own eggs by their size and ______.A.colorB.numberC.shapeD.weight60.The female ostrich lays her eggs in her neighbors' nests most probably because ______.A.her nest is not big enoughB.she cannot protect all her eggsC.she cannot tolerate all her eggsD.her nest is not comfortable enoughPart IV TranslationSection ADirections:There are 10 phases in this part.You are to translate the phases into Chinese or vice verse,and write them down in the blank.(20 points)1.Transmission Control Protocol/Internet Protocol(TCP/IP) ( )2.self-sustaining ( ) 7.万维网( )3.real-time ( ) 8.电子商务( )4.cooperate ( ) 9.虚拟现实( )5.change into ( ) 10.超文本( )6.电子邮件( )Section BDirections:There are 2 passages in this part.You are to translate the passages into Chinese or vice verse,and write them down in the blank.(20 points)Passage 1The Internet, sometimes called simply "the Net," is a worldwide system of computer networks - a network of networks in which users at any one computer can, if they have permission, get information from any other computer (and sometimes talk directly to users at other computers).Passage 2The function of the Postal Service is very similar to that of the Internet, as it is designed to transfer information and resources between locations in the United States. Individuals place letters into the Postal Service's care using a common methodology (protocol) and the Postal Service uses a standard method for directing a letter from its source to its destination.Part V WritingDirections:For this part,you should write a short essay entitled How to Learn E-commerce ESP Well.You should write at least 100 words following the outline given below.(20 points)1.电子商务专业英语学习的重要性2.电子商务专业英语学习的内容3.4.如何学好专业英语How to Learn E-commerce ESP Well。
英语电子商务英语50题
英语电子商务英语50题1. In e-commerce, a “cart” is used to ______.A. make paymentsB. store selected itemsC. compare pricesD. receive discounts答案：B。
解析：在电子商务中，“购物车”用于存储所选物品。
选项A“make payments”表示付款；选项C“compare prices”表示比较价格；选项D“receive discounts”表示获得折扣。
均不符合“cart”的功能。
2. Which of the following is NOT a common payment method in e-commerce?A. Credit cardB. Cash on deliveryC. Personal checkD. Barter答案：D。
解析：在电子商务中，以物易物（Barter）不是常见的支付方式。
选项A 信用卡、选项B 货到付款、选项C 个人支票都是常见的支付方式。
3. When shopping online, “product reviews” help customers ______.A. find similar productsB. decide whether to buyC. contact the sellerD. get free shipping答案：B。
解析：在网上购物时，“产品评论”帮助顾客决定是否购买。
选项A 找到类似产品；选项C 联系卖家；选项D 获得免费送货，均不是“product reviews”的主要作用。
4. In e-commerce, “inventory” refers to ______.A. customer ordersB. available goodsC. shipping costsD. marketing strategies答案：B。
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《专业英语》（考试课）期末考试通知现将《专业英语》期末考试的安排告知如下,请同学们早作准备。
（1）考试地点和时间：根据校教务处安排（2）考试方式和内容考试的目的与要求本课程考试旨在检测学生是否掌握电子商务专业的基本理论；是否掌握电子商务专业词语组成规则、长句理解、掌握专业基础知识以及专业文献阅读能力。
要求考生应全面掌握与电子商务专业英语相关的基础知识、基本技能。
本考试大纲以上课所用教材为主要依据。
考试方式：闭卷考考试时间：120分钟考试范围：第一章至第六章考试内容：1、专业词汇中英互译(重点复习上课常提到的单词、词组和补充的专业词汇及相关课文Exercises中的第1、2题)2、专业术语解释判断（重点复习课堂提及关键词和专业练习中术语、课本notes。
）3、一般语法选择题(重点复习相关课文相关语法例句及Exercises中的第3题)4、英译中(重点复习课堂句子课后的英译中作业,及相关课文)5、阅读理解6、简短问答（基于你对问题的理解来回答）请大家自觉完成课后习题和课本后的测试题。
Eg试卷结构试卷满分为100分，一、专业词汇中英互译.1、超媒体n. h___________2、数字签名d___________3、博客n. b___________4、domain name ___________5、info－world ___________二、Grammatical Structure.1.The students expected theremore reviewing classes before thefinal exams. DA is B. being C.havebeen D. to be…..三、专业术语解释判断Referring to the following notes, fill in each blank after the following sentences with one of the issues inthe list given below.Extranet hacker Logistics1.The person who can break into yourcomputer without your permission.四、英汉互译.1、Only some new products involve major technological breakthroughs, many new products are simply product line extensions.只有部分新产品需要有技术上的突破，大多数的新产品仅为产品线的延伸2、Marketing research is an essential first step in all product development. There is no point in developing a new product unless you can sell it.市场调研是所有产品开发的必要的第一步。
如果新产品销售不出去，那新产品开发是毫无意义的。
五、Reading comprehension.There are many different ways to sell your product on the Web, but most te chniques tend to fall into one of the following categories:Gifts and Impulse ProductsSometimes you don't know what you wan t until you see it. Merchants who off er gift items are very familiar with this. If you're offering impulse buys, you may want to design a site that's easy and entertaining to explore; le t them go window shopping. Red Envelo pe makes its site as fun to explore a s it is to shop, creating impulses an d ideas that drive sales.Commodity ProductsEveryone knows what a CD or a book lo oks like. They are pretty low-risk pu rchases since you don't have to worry about whether they're the right colo r or compatible with your system. Wha t matters is that the seller has them in stock at a good price. Merchants who offer commodity-type products are differentiated by their products' pr ice, selection, and availability.Considered Purchase ProductsSome products require a lot of delibe ration before a purchase is made. Exp ensive items that come in various mod els, each with different options and different pricing, require customers to consider a number of factors befor e they buy. We're talking about consu mer electronics, cars, cellular phone service programs, and something you should be thinking about in the near future: e-commerce software packages. There are now a number of middleman services popping up to help consumers make their buying decisions. Sites s uch as my Simon offer side-by-side co mparisons of different products.Configurable ProductsSometimes a product is all about the options it comes with. A case in poin t is computer workstations and servers. The basic components are the same,but you can choose how roomy or fasteach of those parts will be. Computer manufacturers like Dell and Apple e nable their customers to design theirown products, blending one-on-one ma rketing with customizing mass-market products: Their motto is, “Tell us wh at you want and we'll build it for yo u. ” But these techniques are now sho wing up in other fields. Take a lookat Smith + Noble, where you can design your own window treatments by selec ting and combining different attributes and features..1. For Red Envelope, which of the following statements is not true?______A. It sells gifts and impulse products.B. One can go window shopping on its site.C. Its site is easy and entertaining to explore.D. Customers don't know what it sells until they visit its site.2. The merchants who sell commodity products can compete in ______.A. priceB. selectionC. availabilityD. all of the above3. My Simon is a site that ______.A. sells expensive itemsB. helps customers make their buying decisionsC. sells e-commerce software packagesD. sells cars and cell phones4. Computer workstations and servers ______.A. belong to the category of configurable productsB. are expensive because they come with many optionsC. are very difficult to chooseD. are very difficult to build5. Smith + Noble is doing e-business in the field of ______.A. customizing mass-market productsB. computersC. window treatmentsD. one-to-one marketing六、简短问答。