中国运动健身行业现状及人群画像研究

4G
r
c
4G
r
ze
4G
s© r
sd
4G
1
G G EC D
O /7
M
5
G /D
k
2
tP tP
P
tP tP tP tP tP
e
a
8 y
e © e e ey
e s
e e ry
e sd
G G EC D
hs
m9 s
9I
e
9I h
9
m9
s
9
m9
74
2
7%
8
I
9w
I
%
5
3.
m9
09
%
o 61
5
09
Ih
9
Ih
%
9
m -n 4.2920813 -61
ic
482920813 175 16
S
m
e rRe ©
R
S np
T
e
e
l
p
w
0
2
0
0F
+
os
+
1AD e
Wc hi cs F KB
.E A
O /7
M
5
G /D
P P tP
B
s
y
e
s
y
e
s
y
9A i
Ug
DEI G0 K - LLE
c©
©
r
02 7 +/3
0
4G
e
Fe
3
5
4
Ri
ne h l c
r © N
Ri s C o
ww
r
ca
s
c
R
Ri


a
mk=
2 090.8/1 6/
2 42/3
R
I
r
ca
c %c
ca cR
28090.8/1 /75 /6
%
ai
sh
iC R
I
iC R sh
r iC
R
kN sh
n
I
= wm =
/
k %
2
•
&w
pc
•
h
©
e
h
•
R
s
r
•
s
..5
•
•m ..51+3 h
• as
©
K
K
w
K
7
w
cK
w
w
p
n
w
K
73
2
s
w
7
eI
s
e
r
a
w9
R
--3
7 o
0
1
-
i
7
-5-+ . 1
m n
w 8
7
n w©
h
h
e
e
8
9
666 -5-+ . 20 1
wT T
Aa
UPn
i
96 0
mi e
. 45
I i
8
Po
%% r
1
1
2
3
4
4
m
h
I
0
2
1
2
mo ke m
mn
m9N= 1577 2018 9
5
32 0
iClick
I
C
Ii
l
ms
0
.
mI m© m © aI m©
s I Rr
Ic 7
w7
2 3 2 1/ 0
ra
r
1
1
• •m
m m
•%
e
0
•
c
•
c
•
c
%
=
Ir
2-090.8 1 6
2 42 3
R
h
kl
0
•
kl N


r ©3





©
R
I
$ *
)1%
•
n
•©
h
©
©
r
©
*
)& +
*
'. ),
*
0/ ) -
#")(
& !
•
©
c
e
•
i
K
d o
d



% %
%
r c
©o a
%
e
e
h
%s
m N IC
m
N
m
N
%
m
N
m %N
m
%
I
©o aRm
wh
lk -
i 3 5304
3.1:1 902 70
391:1 902 086 07
lk -
i 3 5304
3.1:1 902 70
N
391:1 902 086 07
.0
10
on m8 l=
.5
31 2
2
1
2
3
0
4
me
m
m
R
%% %
R
o
R o
l
men ao
2
me n
= NhI
o
Nh
i
n
k
n
1
r
c
% %
wC
I
s
%%=
1 8 7.0 5.
1 31.2©
I 81 0
999 17 8 7.0 .64 .5
a
C a
h m %N
c
%N
©o a
=%
h
n©o aRm
w

=
r
=N
oa 9wn
C
I
%
%
N
9n hRm
r
9hRm s
9= N
r
c
© c
n
n
he
%
52
.0
lk
8
/
5. 3
i / 1/ 0
0
/
7
/
5
4
1
8
6
777 /5 5 . 2 3
N
©k
s
h8on
C
8
r
e
e8
N
s
8
©
R
k 8 I n i8 h
c 8 I© k c 8on
%3 2
. 10
8 a
9
7
.5
w . 0. 2
R
R
l
ah
C
e
C
%
aRc
N
h Ir a
a Rs c
©
Re
h
ik R
a
o
n
aRc
Ir
s




%
N
h
N
N N N N
h
Re %
m=
2-090.8 1 6
2 42 3
w
28090.8 1 75 6
m=
2-090.8 1 6
2 42 3
w
中国运动健身行业现状及人群画像研究
•
•

•
r r
2
8
2
8
8
2
8 22
8
•r 2
8s8
I
8h
8
28
•

•
3
2
2
R
3
r
2
2
n
2
2
8c
2
wo8
2
9
2
s
a2
2
s
2
2
i
•

•
8 2©
8 2
3 2
a3
82
8 8s
i
8
9a
a
a
9
2
2
2
8Байду номын сангаас
1
2
3
3
4
a
n9 se
r2 mh
i
R
I
3
r
45
c
w
2
w
oo
P
r
%
T i
R w i w 0 Pn
R w
0 Ph
w
© M
T
1
3
w
10
w
% 2
T
w
w
4-2920813 61
.
s
c
482920813 175 16
B
icB
s
©
©
Rw
a
B
oAr h B wo A T
om
o
e
Bic
-
0
-
0
% &%
%
&% %
I
+
m -n 4.2920813 -61
R
482920813 175 16
%
9
98
9
R
9mi
Ir
I
6
-4- 3 . 1
©a I
9c
9© n 9
9 9
555 3-4- 3 . 20 1
w
9 C
B
C
B
s
Bm
iB
iB
B C
iB
O iB o
e
20
1
c
c
m
•
C
I
©
•I
0
•
n
• IS
8
B
01
h
a
1+/ /- .0 )3.
R
C
0
•
©r
•i
•
• IS
•
•
•
; --
• IS
1 / /- .0 . 2 .3
nN
Nk
%
2
•C • is
= =%
8
•C • •
wo h ©
28090.8 1 75 6
%
a ,11 w
w
Phc i
r
a a ,11
wc
A
k c%
TG w i
l
c
wI 3./ c
1
l eT c
02
Ph wni c
C0 %
r
A
826 64>57 / 5
8 859
8
wms T
©
o
N
R
n
©
in
8>6 64>57 5= 5
0
1
r iC
sh
wm
%
%
sh
wm
%%
8
e
=
c 2 42/3 o l
2 090.8/1 6/
sh %
28090.8/1 /75 /6
c
oc o
R
RI
oh
82
CB I Rc
CB
R
R
a
1 RI
1
/.
R
m s
9
i R
RI
m w
e
CB 2
CB r
Rr
2
3
CB 0
©c
2
n
2
h
R
R
000 . / . -
n
B
I
s
m
8
1 /6/-5.0 3.
n C
i
w
0
2
n
8
©
w i
©
n
% 2
m
n 9h
a
m
e
c
0
1
r
c
o
c
nR C
777 15/6/-5.0 . 2 .3
28090.8 1 75 6
R
h
h hi
RI
R
©
Ia
C
R
RI
o
Io
R
I
RwsC k hl
R
R Ic
0
%
RI
R
%
RI %%
R Nr sR
n=
m 2 42/3
e
2 090.8/1 6/
n=
m 2 42/3
e
28090.8/1 /75 /6
2 090.8/1 6/
28090.8/1 /75 /6
2
1
2