跨境电商实用英语王琼课后(翻译)答案

Unit1
Chapter1
➊请尽快通知装货日期。

(shipment)
Please inform us of the date of shipment as soon as possible.
❷从科学的角度来解释它是很难的。

(in terms of)
It is difficult to explain it in terms of science.
❸公司的会计账目必须随时可以公开以备检查。

(inspection)
The company's accounts must be open for inspection at any time.❹再额外付一些钱的话，你或许就能买到附加险。

(insurance)
If you pay a little extra, you may be able to buy additional insurance.❺大型水坝对西伯利亚脆弱的生态平衡造成了破坏。

(ecological)
Large dams have harmed Siberia's delicate ecological balance.
❻该集团打算主营6种业务。

(core)
The group plans to concentrate on six core businesses. Chapter2
➊这是一台非常精密的机器。

(sophisticated)
This is a very sophisticated machine.
❷房顶经过巧妙设计，可提供太阳能取暖。

(ingeniously)
The roof is ingeniously designed to provide solar heating.
❸4个发动机全都在冒浓烟。

(dense)
There was dense smoke pouring from all four engines.
❹雇主说他缺乏进取心和干劲。

(initiative)
The employer said he lacked initiative and drive.
❺尽管他们做了努力，却没有什么成就。

(despite of)
Despite of their efforts, they have achieved little.
❻除工资外，他每月还有1 000元的奖金。

(in addition to)
In addition to his salary, he has a bonus of 1,000 yuan a month.
#Chapter3
➊这种心态容易引发一场大规模的消费高潮。

(scale)
This mentality can easily lead to a large-scale consumption climax.
❷他们声称占有全球40%的市场。

(share)
They claim to have a 40% worldwide market share.
❸该公司允诺就其扩张计划广泛征求意见。

(expansion)
The company promised to consult extensively on its expansion plans. ❹你们有没有特别的计划帮助他们打开新的市场? (open up)
Do you have any special plan to help them open up new markets?
❺床似乎占去了大半个屋子。

(occupy)
The bed seems to occupy most of the room. (occupy)
❻我们可以放心地让孩子们去做这样的工作。

(rely on)
We can rely on that the children can do such a job.
#Chapter4
➊货币兑换不会收取费用。

(conversion)
There is no charge for currency conversion.
❷凯尔森为纯粹法学贡献了毕生精力，尽管他的学术观点前后并不一致。

(inconformity)
Kelsen devoted his life to pure law, although his academic views were inconformity.
❸我们将为您提供便捷的售前与售后服务。

(pre-sale, after-sales)
We will provide you with convenient pre-sale and after-sales service.
❹这里有你的一个包裹和几封信。

(parcel)
Here is your parcel and a few letters.
❺他要求国会进行干预，以防止出现罢工。

(intervene)
He asked Congress to intervene to prevent strikes.
❻委员会表示今年上半年经济增长是适度的。

(moderate)
The committee says economic growth was moderate in the first half of t his year.
Unit2
Chapter1
➊这些员工用推特联系客户。

(engage with)
These employees engage customers with Twitter.
❷你也许有资格获得大学奖金。

(eligible)
You may be eligible for a college bonus.
❸我们给代理商总销售额的30%作为佣金。

(affiliate)
We give the affiliate 30% of the total sales as a commission.
❹要抓住机会，否则你会后悔的。

(seize)
Seize the opportunity, otherwise you will regret it.
❺那个商人想扩大其经营范围。

(merchant)
The merchant wanted to expand his business.
❻这些投资使新疆的基础设施有了很大改善。

(infrastructure)
These investments have greatly improved Xinjiang's infrastructure facilities.
Chapter2
➊我刚刚在那里度过假，很想把它推荐给每一个人。

(recommend)
I just had a vacation there and would like to recommend it to everyone.❷花放在桌子上做装饰用。

(ornament)
The flowers were put on the table for ornament.
❹他喜欢股票，习惯于买进卖出它的股份。

(accustomed)
He likes the stocks and he is accustomed to trading in and out of its shares.
❹出国度假需持有效护照。

(valid)
For foreign holidays you will need a valid passport
❺我认为我有很强的销售能力，您会很感兴趣。

(marketable)
I think I have a strong marketable ability and you will be very interested.❻女性人口大约占到全国劳动力的45%。

(account for)
The female population accounts for approximately 45% of the national workforce.
Chapter3
➊在农业生产中使用机器人是技术上的大飞跃。

(leap)
The use of robots in agricultural production is a technological leap.
❷这次罢工严重地延误了邮件的投递。

(delivery)
The strike caused a great delay in the delivery of the mail.
❺该计划唯一的缺陷是它的经费。

(drawback)
The only drawback in the plan is its funding.
❹在军工产品和民用产品的制造方面，他们都处于领先地位。

(commercial) They are in a leading position in the commercial manufacture of military and civilian products.
❺医疗方式正向个性化医疗的方向发展。

(personalized）
The medical approach is developing in the direction of personalized medicine.
❻这些汽车行业会议云集了一些最优秀的发明家。

(converge)
These automotive industry conferences converged some of the best inventors.
#Chapter4
➊你现在所学的和所做的对你的一生都将会有深远的影响。

(profound) What you have learned and done will have a profound impact on your life.
❷橱窗陈列品能够吸引顾客购买货物。

(allure)
Window display products can allure customers to purchase goods.
❸在北京首映之后，这场壮观的表演将到上海和广州巡回演出。

(debut) After the debut in Beijing, this spectacular performance will tour Shanghai and Guangzhou.
❹大学毕业生应精通某个与专业相关的领域。

(specialize in)
Graduates should be specialized in a field related to their major.
❺他立志在而立之年前攒够100万美元。

(accumulate)
It was his ambition to accumulate a million dollars before he turned thirty.
❻晚上9点半之前的任何时间你都可以给我打电话。

(feel free to)
You can feel free to call me anytime before 9:30 p.m.`
#Chapter5
➊这些哲学观点可以作为处世指南。

(serve as)
These philosophical views can be served as a guide to life.
❷科学家做试验必须精确。

(precise)
Scientists must be precise in doing experiments.
❸这些堤坝限制了河水顺流而下。

(flow)
These dams have restricted the flow of the river downstream.
❹法国人从不放过任何整合其交通系统的机会。

(integrate) When it comes to integrating their transport systems,
the French don't miss a trick.
❺这份新工作的薪水还不如原来那份多。

(as well as)
This new career doesn't pay nearly as well as the old one
❻一个穿着蓝色连衣裙的身影出现在门口。

(figure)
A figure in a blue dress appeared in the doorway.
#Chapter6
➊使用硬纸箱包装这些衬衣可以节省运费。

(freight)
Packing these shirts in cardboard boxes can save freight.
❷每个新人都要走到台前去做简要的自我介绍。

(newbie)
Each newbie has to walk up to the stage to make a brief self-introduction.
❸接到我们的询价单后请马上向我们报价。

(inquiry)
Please make us an offer as soon as you receive our inquiry. ❹你对新车的性能满意吗? (be satisfied with)
Are you satisfied with the performance of your new car?
❺这个城市的重建正在进行中。

(underway)
The reconstruction of the city is underway.
❻约翰将他的成就归功于好运。

(attribute to)
John attributed his achievements to good luck.
Unit3
Chapter1
➊我们的客户想要一个简单、直观的桌面外观。

(intuitive)
Our customers want a simple, intuitive desktop look.
❷企业一般会在店铺描述中简单介绍其经营范围。

(business scope) Businesses usually give a brief description of their business scope in shop descriptions.
❸我们想要塑造一个时尚、活力的品牌形象。

(brand image)
We want to create a stylish, dynamic brand image.
❹在市场营销课上，小组成员轮流作为代表发言。

(alternately)
In the marketing class, the group members speak as representatives alternately.
❺一位俄罗斯顾客对我们的产品不满意，希望了解我们的退货政策。

(return policy)
A Russian customer is not satisfied with our products and would like to know about our return policy.
❻我们的价格必须与市场价格一致。

(consistent with)
Our price must be consistent with the market price.
Chapter2
➊请根据模板填写表格。

(template)
Please fill in the form according to the template.
❷经过我们的努力，店铺的流量得到了明显的提升。

(flow)
Through our efforts, the flow of shops has been significantly improved. ❸我们的销售团队由一名销售经理和四名销售助理构成。

(consist of)
Our sales team consists of a sales manager and four sales assistants.
❹作为当红明星，他在电视和报刊上频频曝光。

(exposure)
As a popular star, his exposure is frequent in TV and newspapers.
❺每个产品最多能添加10张产品图片。

(up to)
Each product can add up to 10 product pictures.
❻为了迎接感恩节和圣诞节，我们将上架一系列的新产品。

(a series of)
To celebrate Thanksgiving and Christmas, we will launch a series of new products.
Chapter3
➊听到丈夫去世的消息，她突然大哭起来。

(burst)
Hearing the news of her husband's death, she burst into tears.
❷在科研方面的投入帮助我们提高了产品的附加值。

(added value)
The investment in scientific research has helped us to increase the added value of our products.
❸我们公司的成功离不开每位员工的努力。

(inseparable from)
The success of our company is inseparable from the efforts of every employee.
❹去年良好的业绩证明了我们公司的盈利能力。

(profitability)
Last year's good performance proved our company's profitability.
❺多听取不同方面的意见有利于我们做出决策。

(decision making) Listening to different opinions will help us with decision making.
❻如果再降价，我们将几乎没有利润空间可言。

(profit margin)
If we cut the price again, we will have almost no profit margins.
#Chapter4
➊在直通车中，对关键词的出价过高或过低都不利于产品的曝光。

(bidding price)
In a through train, too high or too low a bidding price for keywords is not conducive to product exposure.
❷我们至少需要提价20%，不然会亏损。

(raise the price)
We need to raise the price by at least 20% or we will lose money.
❸希望这次促销活动能刺激顾客购买。

（stimulate…to）
I hope this promotion will stimulate customers to buy.
❹由于你是我们的老顾客，我们决定给你一个特殊折扣。

(regular customer) As you are our regular customer, we have decided to give you a special discount.
❺每组同学需要在每周上课之前准备好发言材料。

(in advance)
Each group of students needs to prepare their speech materials in advance of each week's class.
❻根据规定，黄金时段的电视剧中间不得插播广告。

(prime time) According to the regulations, advertisements must not be inserted in prime time TV dramas.
#Chapter5
➊我们每天下班前都会清点库存。

(inventory)
We check inventory every day before we leave work.
❷腾讯在全球范围内推广它们的各款游戏和商业模式。

(on a global scale) Tencent promotes its various games and business models on a global scale.
❸他决心超过他的几位哥哥的成就。

(surpass)
He is determined to surpass the achievements of several of his brothers.
❹星巴克在微博上和顾客有着良好的互动。

(interact with)
Starbucks has a good interaction with customers on Weibo.
❺想要使Facebook广告达到更好的效果，确定精准的目标受众尤为关键。

(target
audience)
In order to achieve better results for Facebook ads, it is especially important to determine a precise target audience.
❻玛丽对色彩很有艺术品位，所以她为自己的新家选购了十分精美的家具。

(artistic)
Mary has an artistic taste in color, so she has bought very beautiful furniture for her new home.
#Chapter6
➊大部分情况下，宋体是默认字体。

(font)
In most cases, Song style is the default font.
❷希望这个问题可以一劳永逸地得到解决。

(once and for all)
I hope this problem can be solved once and for all.
❸我们发现这个理论与实验结果一致。

(in line with)
We found that this theory is in line with the experimental results.
❹他们希望能帮助大一新生快速地适应新的学习和生活环境。

(adapt to) They hope to help freshmen quickly adapt to the new learning and living environment.
❺现在的年轻人大部分时间都使用移动端来访问社交媒体。

(mobile devices) Today's young people use the mobile devices to access social media most of the time.
❻现代人的生活几乎离不开网络搜索引擎。

(search engine)
Modern people's lives are almost inseparable from web search engines.
Unit4
Chapter1
➊我们将继续与供应商合作调节存货，以满足客户需求。

(meet one's demand)
We will continue to work with suppliers to adjust inventory to meet customer demand.
❷该国目前的困难起因于货币贬值。

(arise from)
The country's present difficulties arise from the reduced value of its money.
❸风险不可能完全消除，但可以通过防范和培训来降低。

(eliminate)
Risks can not be completely eliminated, but can be reduced through prevention and training.
❹产业园区的建设对城市的可持续发展起到了至关重要的作用。

(sustainable) The construction of industrial parks plays a vital role in the sustainable development of cities.
❺这一争端与谈判没有直接联系。

(dispute)
The dispute is not directly connected to the negotiations
❻货币供应量的改变随即引起支出的相应改变。

(corresponding)
The change in the money supply immediately caused a corresponding change in expenditure.
Chapter2
➊我们在设计中纳入了所有最新的安装设置。

(incorporate)
We incorporate all the latest installation settings in our design.
❷智能手机已成为人们生活中不可或缺的一部分。

(indispensable) Smartphones have become an indispensable part of people's lives.
❸我们别无选择，只有放弃这次会面。

(option)
We had no option but to abandon the meeting.
❹如果遇到困难，请尽管与我们的客户服务部联系。

(hesitate)
If you encounter difficulties, please do not hesitate to contact our customer service department.
❺我们致力于提供给每个客户“可信的产品和有价值的服务”。

(dedicated to)
We are dedicated to providing each customer with "trusted products and valuable services."
❻我们希望制造商能注意到这些结果，并对其产品做出相应的改进。

(accordingly)
We hope that manufacturers will notice these results and make improvements to their products accordingly.
Chapter3
➊去年，这个集团的净利率为30%。

(profit margin)
Last year, the group's net profit margin was 30%.
❷她不愿意主动这么做。

(initiative)
She does not like to do so from her own initiative.
❸平台已同意对此纠纷进行调查。

(approval)
The platform has given approval for an investigation into the dispute.❹股票和债券能给人带来不菲的额外收入。

(considerable)
Shares and bonds can bring one quite a considerable additional income.
❺在跟人谈项目前你得先制定一个计划。

(negotiate)
You have to make a plan before negotiating with someone about the project.
❻我们要弄清楚买家给予差评的原因。

(make clear)
We need to make clear why the buyer gave a bad review. Chapter4
➊这种潮湿使人越来越难以忍受了。

(humidity)
This humidity makes people more and more intolerable.
❷守时能大大增加你的信誉。

(punctuality)
Punctuality can greatly increase your credibility.
❸这款防水手表是我们店的爆款。

(waterproof)
This waterproof watch is a big hit in our shop.
❹你该如何从激烈的竞争中脱颖而出呢? (stand out)
How do you stand out from the competition?
❺当遇到负面评价时，你应先与买家沟通。

(negative feedback)
When encountering negative feedback, you should first communicate with the buyer.
❻中国跨境电商可能在未来几年保持高速增长。

(be likely to)
China's cross-border e-commerce may be likely to maintain rapid growth in the next few years.
Chapter5
➊这两款产品价格相差很大。

(differ)
These two products differ greatly in price.
❷您是否已经创建了新的产品类目? (category)
Have you created a new product category?
❸最好的合作关系建立在相互尊重和能力互补的基础上。

(complementary) The best partnership is based on mutual respect and complementary capabilities.
❹我考虑成熟后再回复给你。

(consideration)
I will reply to you after mature consideration.
❺我们商店大批量销售水果和蔬菜。

(in bulk)
Our store sells fruit and vegetables in bulk.
❻您没有发货并给了我一个错误的跟踪号。

(tracking number)
You didn't deliver the goods and gave me a wrong tracking number.
Unit5
Chapter1
➊飞机上禁止使用手机。

(prohibit)。

Mobile phones are prohibited on aircraft.
❷顾客如不满意可以全额退货。

(refund)
Dissatisfied customers can return the product for a full refund.
❸我们的头等大事是提高水平。

(priority)
Our top priority is to raise the level.
❹我们认识到自己的错误就应尽快改正。

(rectify)
Once we get to know our mistakes, we should rectify them as soon as possible.
❺进口商不愿意降价。

(be reluctant to)
Importers are reluctant to cut prices.
❻赢得这份合同对这家公司的成败至关重要。

(crucial)
Winning this contract is crucial to the success of this company. Chapter2
➊原计划须加以修改。

(revise)
It is necessary to revise the original plan.
❷我们需要对这套新体系做出正确的评价。

(evaluation)
We need to make a correct evaluation of this new system.
❸消费者在决定要买什么物品的时候往往更重视负面消息，而不是正面消息。

(negative)
Consumers tend to pay more attention to negative news than positive news when deciding what to buy.
❹你提高了销售额，理应受到奖励。

(reward)
You deserve a reward for increasing sales.
❺该公司旨在年轻消费者中培养品牌忠诚度。

(loyalty)
The company aims to cultivate brand loyalty among young consumers.❻材料供给不足会影响生产。

(be affected by)
Production might be affected by poor of materials.
Chapter3
➊说了几句开场白之后，他即宣布优胜者名单。

(preliminary)
After a few preliminary remarks, he announced the winners list.
❷你在工作中会不可避免地遇到困难。

(encounter)
You would inevitably encounter difficulties in your work.
❸我们的商店可以为您提供更加个性化的体验。

(personalized)
Our store can provide you with a more personalized experience.
❹经济和政治风险加剧了市场的不确定性。

(uncertainty)
Economic and political risks fuel uncertainty.
❺抗衰老是我们这款面霜的主要特点。

(characteristic)
Anti-aging is the main characteristic of this cream.
❻瑞土以其高质量、高附加值的产品著称于世界。

(added value) Switzerland is famous for its high quality and high added value products in the world.
Chapter4
➊澳大利亚的人口密度很低。

(density)
Australia's population density is very low.
❷与上季度相比，经费大约削减了10%。

(approximately) Compared with the previous quarter, the budget has been cut approximately by 10% .
❸那本书的销量超过100万本。

(sales volume)
The sales volume of that book exceeds one million copies.
❹质量是我们必须首先考虑的。

(take into consideration)
We must take quality into consideration firstly.
❺这件衣服有瑕疵，所以特价销售。

(flaw)
This dress has flaws, so it is sold at a special price.
❻她在面试中的表现十分出色。

(impressive)
She performed very impressive in the interview.
Chapter5
➊我们有高的生产优质产品的经验。

(abundant)
We have abundant experience in producing good quality products.
❷我实在不想因为这样的小事来麻烦您。

(trivial)
I really don't want to trouble you because of such a trivial matter.❸那张扶手椅坐起来舒服，但不太美观。

(aesthetic)
That armchair is comfortable but not very aesthetic.
❹生命离不开水。

(necessity)
Water is a basic necessity of life.
❺我们建议你在佣金方面做些让步。

(make a concession)
We suggest you make a concession on commission.
❻他没有资金来施行他的计划。

(carry out)
He hasn't the funds to carry out his design.。