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代理协议书外贸独家(中英文)
模板一:代理协议书范本(中英文)
协议书编号:[协议编号]
签订日期:[签订日期]
甲方(供应商):
公司名称:
公司地址:
乙方(代理商):
公司名称:
公司地址:
经甲、乙双方友好协商,就甲方产品在乙方所辖区域的代理销售事宜达成如下协议:
第一章:协议目的及范围
1.1 协议目的:本协议旨在明确甲方与乙方之间的合作关系,确定甲方产品在乙方所辖区域的代理销售事宜。
1.2 协议范围:本协议适用于甲方所有产品在乙方所辖区域的代理销售事宜。
第二章:代理范围及权责
2.1 代理范围:乙方将成为甲方产品在乙方所辖区域的独家代
理商,享有在该区域内销售、推广甲方产品的权利。
2.2 代理权责:
(1)销售职责:乙方负责在所辖区域内销售甲方产品并完成销售目标。
(2)市场推广:乙方应根据市场需求,制定并执行市场推广计划,提高甲方产品的知名度和销售量。
(3)售后服务:乙方应提供甲方产品的售后服务和技术支持,解答疑问并解决问题。
(4)品牌形象维护:乙方应积极配合甲方对产品品牌形象的宣传和维护工作。
第三章:销售条件及价格政策
3.1 销售条件:甲方将按照约定的功能、品质和交付时间提供
产品给乙方,并按照合同约定的价格和支付条件进行结算。
3.2 价格政策:甲方将向乙方提供详细的价格政策,包括折扣、优惠等,以促进乙方的销售工作。
第四章:市场支持及促销活动
4.1 市场支持:甲方将向乙方提供市场支持,包括市场调研、市场数据分析、市场推广材料支持等。
4.2 促销活动:甲方与乙方将共同开展促销活动,包括举办展览会、参加行业大会、组织产品培训等,以提升甲方产品的市场知名度和销售量。
第五章:合作期限与终止
5.1 合作期限:本协议有效日期自签署之日起,至协议期满之日止,合作期限为[合作期限]。
5.2 终止条款:除非双方达成另外的书面协议,否则本协议在以下情况下可被任何一方终止:
(1)双方达成一致意见并书面终止;
(2)一方方面违反本协议,并在另一方书面通知后没能及时履行义务。
第六章:争议解决
6.1 协商解决:对于因本协议引起的或与本协议有关的任何争议,双方应在诚信和友好的原则下通过协商解决。
6.2 法律适用:本协议受中华人民共和国法律管辖。
在解释和解决条款时应参考中华人民共和国法律。
第七章:协议变更、附件及生效
7.1 协议变更:本协议的任何变更、修订或修改均需双方书面协议,并经双方授权代表签字才具有法律效力。
7.2 附件:本协议涉及的附件包括但不限于价格政策、销售合同、市场推广计划等。
附件与本协议具有同等法律效力。
7.3 生效:本协议自双方授权代表签字并盖章后生效。
附件:
1. 价格政策
2. 销售合同
3. 市场推广计划
法律名词及注释:
1. 乙方:代理商
2. 甲方:供应商
3. 独家代理商:指在特定地区或领域内独自代理销售某一产品或品牌
4. 代理权责:指代理商在所承担的代理范围内的权利和责任
5. 售后服务:指卖方在售出产品后,为客户提供的有关产品的维修、保养、更换、退货等服务
6. 品牌形象:指产品或品牌在消费者心目中的整体印象和认知
7. 价格政策:指产品的定价方式和优惠政策
8. 市场支持:指供应商针对代理商提供的市场调研、市场数据分析、市场推广材料支持等
9. 促销活动:指为推进销售、提高产品知名度而制定和执行的推广策略和活动
10. 争议解决:指对于因合同引起或与合同有关的争议进行协商、调解、仲裁或诉讼等途径进行解决
模板二:外贸独家代理协议书范本(中英文)
Agreement No.:[Agreement No.]
Date:[Date]
Party A (Supplier):
Company Name:
Company Address:
Party B (Agent):
Company Name:
Company Address:
After friendly consultation, Party A and Party B have reached the following agreement on the exclusive agency of Party A's products in Party B's territory:
Chapter 1: Purpose and Scope of Agreement
1.1 Purpose: The purpose of this agreement is to
clarify the cooperation relationship between Party A and Party B and determine the matters of the exclusive agency sales of Party A's products in Party B's territory.
1.2 Scope: This agreement is applicable to the exclusive agency sales of Party A's products in Party B's territory.
Chapter 2: Scope of Agency and Rights and Responsibilities
2.1 Scope of Agency: Party B will become the exclusive agent of Party A's products in Party B's territory and have the right to sell and promote Party A's products in that territory.
2.2 Rights and Responsibilities:
(1) Sales Responsibilities: Party B is responsible
for selling Party A's products in the designated territory and achieving the sales targets.
(2) Marketing Promotion: Party B shall develop and implement marketing plans according to market demand to enhance the awareness and sales volume of Party A's products.
(3) After-sales Service: Party B shall provide after-sales service and technical support for Party A's products, answer customer inquiries, and solve problems.
(4) Brand Image Mntenance: Party B shall actively cooperate with Party A in the promotion and mntenance of the brand image of the products.
Chapter 3: Sales Conditions and Pricing Policy
3.1 Sales Conditions: Party A will provide products to Party B according to agreed specifications, quality, and delivery time, and settle accounts based on the agreed price and payment terms in the contract.
3.2 Pricing Policy: Party A will provide detled pricing policy to Party B, including discounts and incentives, to facilitate Party B's sales work.
Chapter 4: Market Support and Promotion Activities
4.1 Market Support: Party A will provide market support to Party B, including market research, market data analysis, and marketing material support.
4.2 Promotion Activities: Party A and Party B will
jointly organize promotional activities, such as exhibitions, industry conferences, and product trning, to enhance the market awareness and sales volume of Party A's products.
Chapter 5: Cooperation Period and Termination
5.1 Cooperation Period: This agreement is effective
from the date of signing and lasts until the expiration date, with a cooperation period of [Cooperation Period].
5.2 Termination: This agreement may be terminated by either party under the following circumstances, unless otherwise agreed upon in writing:
(1) Mutual agreement and written termination;
(2) One party breaches the agreement and fls to
fulfill its obligations after written notice from the other party.
Chapter 6: Dispute Resolution
6.1 Negotiation: Any dispute arising from or in connection with this agreement shall be resolved through negotiation in good fth and on friendly terms.
6.2 Applicable Law: This agreement shall be governed by the laws of the People's Republic of China. The interpretation and resolution of the agreement shall be in accordance with the laws of the People's Republic of China.
Chapter 7: Amendments, Appendices, and Effectiveness
7.1 Amendments: Any amendments, revisions, or modifications of this agreement shall be made in writing and shall only be effective upon signature by authorized representatives of both parties.
7.2 Appendices: The appendices related to this agreement include, but are not limited to, pricing policy, sales contracts, and marketing plans. The appendices have the same legal effect as this agreement.
7.3 Effectiveness: This agreement shall become
effective upon the signing and stamping by authorized representatives of both parties.
Appendices:
1. Pricing Policy
2. Sales Contract
3. Marketing Plan
Legal Terms and Definitions:
1. Party B: Agent
2. Party A: Supplier
3. Exclusive Agent: Refers to the sole agent for the sale of a specific product or brand in a particular area or field
4. Rights and Responsibilities of Agency: Refers to the rights and responsibilities of the agent within the scope of the agency
5. After-sales Service: Refers to the service provided by the seller after the products are sold, including repr, mntenance, replacement, and return services
6. Brand Image: Refers to the overall impression and perception of a product or brand in the minds of consumers
7. Pricing Policy: Refers to the pricing methods and incentive policies of the products
8. Market Support: Refers to the market research, market data analysis, and marketing material support provided by the supplier to the agent
9. Promotion Activities: Refers to the promotional strategies and activities formulated and implemented to promote sales and enhance product awareness
10. Dispute Resolution: Refers to the resolution of disputes arising from or in connection with a contract through negotiation, mediation, arbitration, or litigation。