PROPOSAL FORMAT

Saveing sushi
Proposal Introduction:
A few months ago, if someone asked lunch or dinner to eat what eat what? Maybe a lot of people answer be sushi. But now now? May nobody wanted to eat sushi. Why? Beijing time 11 March 2011 13 when 46 points, Japan honshu island 130 kilometers east sendai port 27475 9.0 earthquake, killing missing, f island first nuclear power plant cooling system malfunction, lead to leak of radioactivity.Beijing April 9 - according to kyodo news agency news, f island the operator Tokyo electric power company local time 9 began to plant, in order to prevent the periphery mounted plate containing radioactive substances of sewage more nuclear power plants, leakage on injured by the sea.
The Japanese have a word, where there are fish there is sushi. Explain the characteristics of the fresh sushi is fish. The Japanese scourge of visible with the great blow sushi restaurants.
Statement of Problem/ promotion:
In China is more and more popular sushi originally. The Chinese are now paid more and more attention to the diet, and sushi this low quantity of heat, high nutritional food is usually subject to praise highly. Then, as a domestic sushi restaurant? How to deal with the disaster. China now has several sushi brand, such as hetian green, days green, etc. These big brands at home after 10 years of development, has is rooted in the crisis of their striking is they can afford. And to some just entering the Chinese brand, such as and tai long this new brands, however, may become lost.
Mission:
So how do we face this disaster?
In most people consider is inevitably the radiological, afraid of radiological impact the fish sushi. If we can reassure their concerns, customer inevitable as before love sushi. According to this problem, we put forward the main solution is DIY, just as its name implies, DIY is yourself. All materials are customer self-selection, customers can check yourself material quality of the radiation. Let customers eat both at the happy, and do. And DIY is now popular, many people keen. Through the web poster this marketing way, let more and more people understand our marketing methods. After the customer with DIY firm launched the second marketing plan, love combo. Now a lot of friends like, and this day they Korean dramas throughout the entire China. Purporting to direct Sushi, from Japan, can make it lunch. And this lunch often appear in han drama, they for his beloved hand-made lovely sushi. The romance is unpredictable.
Concept and Ideas:
Sushi is put in the rice vinegar advocate material of Japanese cuisine, flavour is delicious, I was subjected to the Japanese people's favorite. Sushi and other Japanese cuisine is same, colour is striking. Production, fresh sea urchins yellow, abalone, peony shrimp and scallops, salmon roe, cod YuBai, tuna and salmon seafood incense sliced in white, waxy rice ball knead a pinch wipe again after the mustard sauce on bright green, finally in antique porcelain... So, the colour combination is really the "leaves". Eat sushi, cultured is edible intact, is the entire block sushi to bite to eat meal is proposed, the fragrance of incense and sashimi can be fully integrated between the tooth cheek, will not fill a gap, with the taste of aroma, that in the mouth, nowhere to run long wandering, smooth. Japanese sushi in Japan, "a word Yi" first appeared in the endowment regulation, ritsury among national to pay" mentioned Yi five measures ", but this "Yi" refers to the JiKao already not what is. Sushi bar whether fish as ingredients and regional factors. With the world's largest fish in Tokyo, and holds the common form is sushi in a small amount of rice cover a thin fish; And Osaka regions may contain cucumber sushi and other vegetables, or in rice and brittle algae or laver dry of vanilla. Involved in The most common misunderstandings about sushi is that it is only raw fish, or think raw fish are essential components of sushi. In Japan, single for raw materials with sashimi cooking is another kind of food (its English name sashimi). Although the earliest sushi really do contain raw fish, but actually sushi can use many kinds of ingredients. In the United States, roll sushi is the most common sushi form. This kind of sushi practice is in bamboo rice and laver dry plus will slice (sushi top baubles, general is also a kind of edible ingredients), then roll up after swallowed cut into can small volumes. Popular California coils is reflexed, ingredients including crabmeat, avocado and cucumbers. Rice is the key ingredients all sushi. The rice is selecting the sushi rice cooked meticulously short by certain proportion, and then mix in the MiCu, sugar and salt is made. To make good sushi, rice texture and density is crucial: it should be slightly sticky, and cannot be adhesive agglomerate. Use of vinegar can't hide rice itself of taste. So simple speaking, sushi is with special rice with all kinds of dishes, then make it different shapes and sizes of food. In fact, in the us, sometimes called rice salad scatter sushi is a bowl covered dishes sushi rice.
Project Plan:
Gantt Chart
Project Mangement
Project 2
Research
Project 1 Proposal Outline Shooting pictures project goals
Mind Map post-production design design challenges 3 different company effect text WBS
identified weaknesses Text
effect
owtput format
Analysis
Timeline
11/4 _ 13/4
Research on chosen business or product:
-Brainstorming and Mind Map (50 keywords)
-The updated issues, recent news, information about the business, etc.
-The information about at least 3-different company backgrounds, company profiles, products, services provided and marketing strategies within the same industry.
-Competitors are identified and strengths and weaknesses are understood.
Concept Development:
-Brand details.
-Why did you choose this brand or company?
-Who is the intended audience?
-Why is this audience appropriate?
-Provide details of their products or services.
-Marketing research: e.g. SWOT, PEST, etc.
-Brainstorming for the promotion plan with initial visuals is determined and developed.
-Marketing solution established to increase sales revenue.
18/4 _ 19/4 Proposal Outline:
-Project goals or mission.
-Statement of problems? Example and evidence.
-Note parts that need to change and require improvement.
-Note design challenges.
-Discuss concept and Ideas.
-Output format. (At least 2 different design projects.
25/4 _ 26/4 Project Management tools
-Project parameters, stages management, task definition, scheduling processes and priorities. Describe in detail the specific tasks that will be performed as part of the project.
-Project plan show as WBS.
-Gantt Chart development and management.
4/4
Assignment 1 Brief: Introduction, outline, group discussion. Range and depth of research and analysis.
-Determine the topic.
-Start brainstorming.
-Organize ideas in Sketchbook and begin research.
5/5 Costing nd budget:
-Managing costs and other related resources through developing and monitoring budgets and budgeting measures
9/5 Draft Proposal:
-Finalize ideas for Digital Solutions.
-Design Studio: Begin development for digital sales kit: -Brainstorming / Mind Map. (At least 50 keywords)
-Draft sketching. (At least 10 layouts for each project)
16/5 DEADLINE FOR ASSIGNMNET 1:
-Proposal, Research and Sketchbook Review -Presentation with ppt.
17/5 Design Studio: Workday & progress check
-Programming technicalities into the final digital application
-Screen shots showing project progress.
-(At least 10 total for each project)
23/5 _ 26/5 Design Studio: Workday & progress check -Screen shots showing project progress.
-(At least 10 total for each project)
30/5DEADLINE FOR ASSIGNMENT 2
-Refine details of Final Digital Sales Kit.
-Status check,
-Write conclusion and summary.
Project Description (80RMB/H)
1.Research
45hours
Rationale: these researches are about the project, what importance and the history of it. research about the audience and what kind of people will interested it and how can it catch people’s eyes
2.Concept development
45hours
Rationale: Develop the concept and get the ideas better and helpful for the project.
3.Image process
45hours
Rationale: The sketches and draft of the idea, the visuals.
4.Illustration
40hours
Rationale: Complete the design work. Make it to the digital version.
5. Programming
28hours
Rationale: Programming the flash. Make it play as a loop.
6. A nimation
40hours
Rationale: This part is to make the movement natural and smooth. Amount RMB 2500RMB
2500RMB 2500RMB 2000RMB 1800RMB 2000RMB
7.Testing
36hours
Rationale: Check everything and make sure there are no
and mistakes.
2600RMB Total 15900RMB
Proposal Conclusion:
To sum up, after this series of design concept launch, Believe will bring more and more customers. They will in order to DIY, will in order to his beloved person to us the sushi bar. Accordingly, our profits will increase as tourists number.
References:
/view/15911.htm
/Topic/CaiPu/ShouSi/
/f?kw=%CA%D9%CB%BE&fr=ala0。