上海牛津版高二上册英语unit4 the Burger businessintroductionS2A2课件ppt

School Board Members
Requirements of the business
Announcement: We need a food a business on Nanmo’s new campus soon. There will be a bid for the business owners.
class) • Two smart brains (to offer bright ideas)
Teacher’s Desk
Business owners
Business owners
Business owners
Business owners
School board members
School board members
Unit 4 The Hamburger Business
• When • 1948 • 1954 • 1955 • 1956 • 1959 • 1961 • 1972 • 1974 • 1975 • 1990 • 1992 • 2005 • future
• What happened • McDonald’s was a small business in California, the USA. • Ray Kroc visited McDonald’s.
Investment company
Observers
Investment company
Presentation
Business Owners
Budget? Special feature? Business culture? Why is to succeed? What food to sell?
Timeline
1974
• By that time, there were over 3,000 restaurants.
Timeline
1975
• McDonald’s came to Hong Kong.
Timeline
1990
• McDonald’s was introduced into Shenzhen.
Presentation requirement
• Body language (esp. eye contact)
ity
Homework
• Write a Review on the success of McDonald’s
• Give suggestion to our local food business
Requirements
• Each group should have: • A group leader ( to begin and organize
the discussion) • A secretary (to take every brief notes) • A reporter (to make presentation to the
Note Taking Exercise
McDonald’s
Timeline
1948
1954
1955
1956
1959
1961
1972
1974
1975
1990
1992
2005
Future
1948
• McDonald’s was a small business in California, the USA.
Investment Company
Is it practical and feasible?
Prepare Qs to ask business representatives
Discuss with the school board members and reach an agreement with them.
Timeline
1954
• Ray Kroc visited McDonald’s.
Timeline
1955
• Ray Kroc opened his first McDonald’s near Chicago.
Timeline
1956
• McDonald’s adopted the motto “Q.S.C &V”. These letters stand for Quality, Service, Cleanliness and Value.
• Established its largest ever restaurant in Moscow.
Timeline
1992
• The first McDonald’s in Beijing was opened.
Timeline
2005
• By that time, McDonald’s had over 30,000 outlets in 119 countries and regions.
according to this passage?
• Three main factors: • Motto – Q, S, C & V • International expansion • The hamburger university
What factor else is important to the success of McDonald’s according to your own knowledge?
Timeline
Future Dream
• Have a restaurant on the moon
Timeline
McDonald’s
Timeline
1948
1954
1955
1956
1959
1961
1972
1974
1975
1990
1992
2005
Future
Why do you think McDonald’s has achieved such great success
Company reporter announces the lucky business who get the money and give reasons
Observers
• Although you don’t take part in the bid, it is your responsibility to observe the whole procedure of the activity and give comments to those reporters of each group.
Get ready for Qs to ask the business representative
Make the final decision after discussion with the investment company. Principal Mr. High announce the winner and give reasons
Ronald McDonald Care Mobile
• Pediatric (children’s) hospital volunteers provide cost-effective, high-quality medical, dental and health education services to underserved children in rural and urban areas around the world.
Timeline
1959
• The 100th McDonald’s was opened.
Timeline
1961
• Ray Kroc took over the complete ownership for $2.7 million.
Timeline
1972
• By that time, a new McDonald’s was being opened every day.
Simulation
• Our school board has decided that there is going to be a food business on Nanmo’s new campus. Then many business owners tries to get money from the investment company and win the bid.