曼昆经济学原理Chapter 7
第 章 垄断 曼昆经济学原理第七版
Production and Pricing Decisions
• Monopoly
– Price maker – Sole producer – Downward sloping demand: the market
demand curve
• Competitive firm
– Price taker – One producer of many – Demand is a horizontal line (Price)
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Why Monopolies Arise
Why Monopolies Arise
• Barriers to entry
– A monopoly remains the only seller in the market
• Because other firms cannot enter the market and compete with it
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Why Monopolies Arise
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曼昆经济学原理课后答案第七章消费者、生产者与市场效率
复习题1．解释买者的支付意愿、消费者剩余和需求曲线如何相关。
答：需求曲线反映了买者的支付意愿。
在任何一种数量时，需求曲线给出的价格表示边际买者的支付意愿。
需求曲线以下和价格以上的总面积是一种物品或劳务市场上所有买者消费者剩余的总和。
2．解释卖者的成本、生产者剩余和供给曲线如何相关。
36答：供给曲线的高度与卖者的成本相关。
在任何一种数量时，供给曲线给出的价格表示边际卖者的成本。
价格之下和供给曲线以上的面积衡量市场的生产者剩余。
3．在供求图中，标出市场均衡时的生产者剩余和消费者剩余。
答：APE 的面积代表消费者剩余；PBE 的面积代表生产者剩余。
图7－1 供求图4．什么是效率?它是经济决策者的唯一目标吗?答：效率是指资源配置使社会所有成员得到的总剩余最大化的性质。
除了效率外，经济决策者还应该关心平等。
实际上，市场交易的好处很像在市场参与者之间分割一块蛋糕，经济决策者不仅要关心如何将经济蛋糕做大，即效率；还要考虑如何在市场参与者之间分这块蛋糕，这就涉及公平问题。
5．看不见的手有什么作用?答：每一个市场参与者都会尽力追求自己的利益，看不见的手指引他们在相互竞争中达到一个并非他们本意想要达到的目的，这就是市场均衡点。
在均衡点上，消费者剩余和生产者剩余总和最大化，整个社会福利达到最大。
6．说出两种市场失灵的名称。
解释为什么每一种都可能使市场结果无效率。
答：市场失灵包括市场势力和外部性。
如果某一市场上存在市场势力，即只有极少部分(可能是一个)买者或卖者可以控制市场价格，他们就会使价格趋向于对他们这一小部分人有益的水平。
于是，市场价格和数量背离供求平衡，社会福利达不到最大，市场失去效率。
外部性是某些市场参与者的行为对旁观者福利的影响。
它使市场福利还要取决于买者评价和卖者成本之外的其他因素。
由于买者和卖者在决定消费和生产时并没有考虑这种负作用。
所以，从整个社会角度来看，市场均衡可能是无效率的。
问题与应用1．Melissa用120美元购买了一个iPod，并得到了80美元的消费者剩余。
曼昆经济学原理第七章(第七版)综述
引
言
• 7、作为参与市场的买者和卖者，他们在相互交易中得到的 利益，被称为“福利”。 • 8、福利经济学是研究资源配置如何影响经济福利的一门学 问。 • 9、第一章原理六：市场通常是组织经济活动的一种好方法。 本章研究将再次论证此结论的无比正确性。价格是一只看 不见的手，它将指导消费者和生产者共同行动，达成社会 福利最大化的结果。
7.1 消费者剩余
• 7.1.2用需求曲线衡量消费者剩余
• 各位看官原谅，由于内容假设你的朋友正在考虑两家手机服务提供商.A提供商每月 收取固定服务费120美元,无论打多少次电话都是如此.B提 供商不收取固定的服务费,而是每打1分钟电话费1美元.你 的朋友对每个月打电话时间的需求由方程Qd=150-50P给 出,其中P是每分钟电话的价格. a,对每个提供商,你朋友多打1分钟电话的费用是多少? b,根据你对a的回答,你朋友用每个提供商的服务会打多少 分钟电话? c,他每个月给每个提供商付费多少? d,他从每个提供商得到的消费剩余是多少? e,你会推荐选择哪个提供商?为什么?
• A、 由Qd=150-50P，这个方程可以得出以下结论：P哪怕 是无限接近于0，Q也只能无限接近于150，由于打电话的 分钟只能按个位数计算，所以选择A提供商的话最多打149 分钟电话。（可能会有人说，超过或等于150分钟后的每 分钟就是0元啊，还是请回看一下方程式，P不可能为负数， 否则提供商要赔死了，所以方程式已经限定了最多150分 钟的，这时P=0，实际上这时已经是极限值了；综上所述： 选择A提供商，最多打149分钟电话，再多打1分钟的费用 是0美元。选择B提供商，根据方程得出，P=1时，共打100 分钟电话，再多打1分钟的费用仍是1美元。 • B、用A提供商，会打149分钟电话，用B提供商，会打100 分钟电话。 • C、A提供商120美元，B提供商100美元。
曼昆经济学原理第七课后题及答案
二十三章1下列每种交易会影响CDP的哪一部分(如果有影响的话)并解释之。
A．家庭购买了一台新冰箱。
答：家庭购买了一台新冰箱会增加GDP中的消费(C)部分，因为家庭用于家用电器的支出计算在消费的耐用品类中。
B．杰妮姑妈买了一所新房子。
答：杰妮姑妈买了一所新房子会增加GDP中的投资(1)部分，因为家庭住宅能长期供人居住，提供服务。
它比一般耐用消费品的使用寿命更长，因此把住宅房屋的投资计算在投资中。
C.福特汽车公司由其存货中出售了一部雷鸟牌汽车。
答：福利汽车公司由其存货中出售了一部雷鸟牌汽车会减少现期GDP中的投资，因为销售中间物品存货时，企业的存货投资是负的，因而减少了当期的GDP。
C．你买了一个比萨饼。
答：我买了一个比萨饼会增加GDP中的消费(C)，因为我用于购买食品的支出计算在消费的非耐用品类中。
D．加利福尼亚重新铺设了101号高速公路。
答：加利福尼亚重新铺设了101号高速公路增加了GDP中的政府购买(G)，因为修建高速公路是政府的行为。
E．你的父母购买了一瓶法国红酒。
答：我的父母购买了一瓶法国红酒会减少GDP中的净出口(NX)，因为法国红酒是进口食品，它的购买增加了美国的进口。
F．本田公司扩大其在俄亥俄州马利斯维尔的工厂。
答：本田公司扩大其在俄亥俄州马利斯维尔的工厂增加了GDP中的净出口(NX)，因为本田公司是一家日本企业，它在美国的投资减少了美国对日本本田汽车的进口，使NX增加2．GDP组成部分中的“政府购买”并不包括用于社会保障这类转移支付的支出。
想想GDP 的定义，解释为什么转移支付不包括在政府购买内答：因为转移支付并不是要交换现在生产的物品或劳务，从宏观经济的角度看，转移支付就像税收和回扣一样。
转移支付和税收一样改变了家庭收入，但并没有反映经济的生产。
由于GDP是要衡量在某一既定时期一个国家从物品与劳务的生产中得到的收入，所以，不把转移支付包括在政府购买内。
6．考虑以下美国GDP的数据：A．1996年到1997年间名义收入增长率是多少(注意：增长率是一个时期到下一个时期百分比的变动。
经济学原理曼昆课后答案chapter7.doc
Problems and Applications1.If an early freeze in California sours the lemon crop, the supply curve for lemons shiftsto the left, as shown in Figure 7-5.The result is a rise in the price of lemons and adecline in consumer surplus from A + B + C to just A. So consumer surplus declines by the amount B + C.Figure 7-5In the market for lemonade, the higher cost of lemons reduces the supply of lemonade,as shown in Figure 7-6.The result is a rise in the price of lemonade and a decline inconsumer surplus from D + E + F to just D, a loss of E + F. Note that an event that affectsconsumer surplus in one market often has effects on consumer surplus in other markets.Figure 7-62. A rise in the demand for French bread leads to an increase in producer surplus in themarket for French bread, as shown in Figure 7-7.The shift of the demand curve leads to an increased price, which increases producer surplus from area A to area A + B + C.Figure 7-7The increased quantity of French bread being sold increases the demand for flour, asshown in Figure 7-8.As a result, the price of flour rises, increasing producer surplusfrom area D to D + E + F. Note that an event that affects producer surplus in onemarket leads to effects on producer surplus in related markets.Figure 7-83. a.Bert’ s demand schedule is:Price Quantity DemandedMore than $7 0$5 to $7 1$3 to $5 2$1 to $3 3$1 or less 4Bert’ s demand curve is shown in Figure 7 -9.Figure 7-9b.When the price of a bottle of water is $4, Bert buys two bottles of water.Hisconsumer surplus is shown as area A in the figure.He values his first bottle ofwater at $7, but pays only $4 for it, so has consumer surplus of $3.He valueshis second bottle of water at $5, but pays only $4 for it, so has consumersurplus of $1.Thus Bert’ s total consumer surplus is $3 + $1 = $4, which isthe area of A in the figure.c.When the price of a bottle of water falls from $4 to $2, Bert buys three bottlesof water, an increase of one. His consumer surplus consists of both areas Aand B in the figure, an increase in the amount of area B. He gets consumersurplus of $5 from the first bottle ($7 value minus $2 price), $3 from thesecond bottle ($5 value minus $2 price), and $1 from the third bottle ($3 valueminus $2 price), for a total consumer surplus of $9. Thus consumer surplusrises by $5 (which is the size of area B) when the price of a bottle of water fallsfrom $4 to $2.4. a. Ernie ’ s supply schedule for water is:Price Quantity SuppliedMore than $7 4$5 to $7 3$3 to $5 2$1 to $3 1Less than $1 0Ernie’ s supply curve is shown in Figure 7 -10.Figure 7-10b.When the price of a bottle of water is $4, Ernie sells two bottles of water.Hisproducer surplus is shown as area A in the figure.He receives $4 for his firstbottle of water, but it costs only $1 to produce, so Ernie has producer surplusof $3.He also receives $4 for his second bottle of water, which costs $3 toproduce, so he has producer surplus of$1. Thus Ernie’ s total producersurplus is $3 + $1 = $4, which is the area of A in the figure.c.When the price of a bottle of water rises from $4 to $6, Ernie sells three bottlesof water, an increase of one.His producer surplus consists of both areas Aand B in the figure, an increase by the amount of area B.He gets producersurplus of $5 from the first bottle ($6 price minus $1 cost), $3 from the secondbottle ($6 price minus $3 cost), and $1 from the third bottle ($6 price minus $5price), for a total producer surplus of $9.Thus producer surplus rises by $5(which is the size of area B) when the price of a bottle of water rises from $4to $6.5. a. From Ernie ’ s supply schedule and Bert ’ s demand schedule, the quantitydemanded and supplied are:Price Quantity Supplied Quantity Demanded$ 2 1 34 2 26 3 1Only a price of $4 brings supply and demand into equilibrium, withan equilibrium quantity of 2.b.At a price of $4, consumer surplus is $4 and producer surplus is $4, as shownin problems 3 and 4.Total surplus is $4 + $4 = $8.c.If Ernie produced one fewer bottle, his producer surplus would decline to $3,as shown in problem 4.If Bert consumed one fewer bottle, his consumersurplus would decline to $3, as shown in problem 3. So total surplus would declineto $3 + $3 = $6.d.If Ernie produced one additional bottle of water, his cost would be $5, but theprice is only $4, so his producer surplus would decline by $1.If Bertconsumed one additional bottle of water, his value would be $3, but the priceis $4, so his consumer surplus would decline by $1.So total surplus declinesby $1 + $1 = $2.6. a.The effect of falling production costs in the market for stereos results in a shiftto the right in the supply curve, as shown in Figure 7-11.As a result, theequilibrium price of stereos declines and the equilibrium quantity increases.b.The decline in the price of stereos increases consumer surplus from area A to A+ B + C + D, an increase in the amount B + C + D.Prior to the shift in supply,producer surplus was areas B + E (the area above the supply curve and belowthe price).After the shift in supply, producer surplus is areas E + F + G.Soproducer surplus changes by the amount F + G - B, which may be positive ornegative.The increase in quantity increases producer surplus, while thedecline in the price reduces producer surplus.Since consumer surplus risesby B + C + D and producer surplus rises by F + G - B, total surplus rises by C+ D+F+G.c.If the supply of stereos is very elastic, then the shift of the supply curvebenefits consumers most.To take the most dramatic case, suppose thesupply curve were horizontal, as shown in Figure 7-12.Then there is noproducer surplus at all.Consumers capture all the benefits of fallingproduction costs, with consumer surplus rising from area A to area A + B.Figure 7-11Figure 7-127. Figure 7-13 shows supply and demand curves for haircuts. Supply equals demand ata quantity of three haircuts and a price between $4 and $5. Firms A, C, and D shouldcut the hair of Sally Jessy, Jerry, and Montel. Oprah ’ s willingness to pay is too low and firm B ’ s costs are too high, so they do not participate. The maximum total surplus isthe area between the demand and supply curves, which totals $11 ($8 value minus$2 cost for the first haircut, plus $7 value minus $3 cost for the second, plus $5 valueminus $4 cost for the third).Figure 7-138. a.The effect of falling production costs in the market for computers results in ashift to the right in the supply curve, as shown in Figure 7-14.As a result, theequilibrium price of computers declines and the equilibrium quantity increases.The decline in the price of computers increases consumer surplus from area Ato A + B + C + D, an increase in the amount B + C + D.Figure 7-14Prior to the shift in supply, producer surplus was areas B + E (the area abovethe supply curve and below the price).After the shift in supply, producersurplus is areas E + F + G.So producer surplus changes by the amount F + G- B, which may be positive or negative.The increase in quantity increasesproducer surplus, while the decline in the price reduces producer surplus. Sinceconsumer surplus rises by B + C + D and producer surplus rises by F + G - B,total surplus rises by C + D + F + G.——Figure 7-15b.Since adding machines are substitutes for computers, the decline in the priceof computers means that people substitute computers for adding machines,shifting the demand for adding machines to the left, as shown in Figure 7-15.The result is a decline in both the equilibrium price and equilibrium quantity ofadding machines.Consumer surplus in the adding-machine market changesfrom area A + B to A + C, a net gain of C - B.Producer surplus changes fromarea C + D + E to area E, a net loss of C + D.Adding machine producers aresad about technological advance in computers because their producersurplus declines.c.Since software and computers are complements, the decline in the price andincrease in the quantity of computers means that people’ s demand forsoftware increases, shifting the demand for software to the right, as shown inFigure 7-16. The result is an increase in both the price and quantity of software.Consumer surplus in the software market changes from B + C to A+B, a net increase of A - C. Producer surplus changes from E to C + D + E, anincrease of C + D, so software producers should be happy about the technologicalprogress in computers.d.Yes, this analysis helps explain why Bill Gates is one the world’ s richest msince his company produces a lot of software that’ s a complement withcomputers and there has been tremendous technological advance incomputers.——Figure 7-169. a. Figure 7-17 illustrates the demand for medical care. If each procedure has aprice of $100, quantity demanded will be Q 1 procedures.Figure 7-17b.If consumers pay only $20 per procedure, the quantity demanded will be Q 2procedures.Since the cost to society is $100, the number of proceduresperformed is too large to maximize total surplus.The quantity thatmaximizes total surplus is Q 1 procedures, which is less than Q2.c.The use of medical care is excessive in the sense that consumers getprocedures whose value is less than the cost of producing them.As a result,——the economy’ s total surplus is reduced.d.To prevent this excessive use, the consumer must bear the marginal cost ofthe procedure.But this would require eliminating insurance.Anotherpossibility would be that the insurance company, which pays most of themarginal cost of the procedure ($80, in this case) could decide whether theprocedure should be performed.But the insurance company doesn’ t get thebenefits of the procedure, so its decisions may not reflect the value to theconsumer.10. a. Figure 7-18 illustrates the effect of the drought. The supply curve shifts tothe left, leading to a rise in the equilibrium price from P 1 to P 2 and a decline inthe equilibrium quantity from Q 1 to Q 2 .Figure 7-18b.If the price of water is not allowed to change, there will be an excess demandfor water, with the shortage shown on the figure as the difference between Q 1and Q 3 .c.The system for allocating water is inefficient because it no longer allocateswater to those who value it most highly.Some people who value water atmore than its cost of production will be unable to obtain it, so societysurplus isn’ t maximized.The allocation system seems unfair as well.Water is allocated simply on pastusage, rewarding past wastefulness.If a family’ s demand for water increases,——say because of an increase in family size, the policy doesn ’ t allow them to obtain more water. Poor families, who probably used water mostly fornecessary uses like drinking, would suffer more than wealthier families whowould have to cut back only on luxury uses of water like operating backyardfountains and pools. However, the policy also keeps the price of water lower,which benefits poor families, since otherwise more of their family budgetwould have to go for water.d. If the city allowed the price of water to rise to its equilibrium price P 2 , theallocation would be more efficient. Quantity supplied would equal quantitydemanded and there would be no shortage. Total surplus would bemaximized.Whether the market allocation would be more or less fair than theproportionate reduction in water under the old policy is difficult to say, but it islikely to be more fair. Notice that the quantity supplied would be higher (Q 2)in this case than under the water restrictions (Q 3 ), so there ’ s less reduction inwater usage. To make the market solution even more fair, the governmentcould provide increased tax relief or welfare payments for poor families whosuffer from paying the higher water prices.。
曼昆微观经济学课后练习英文答案(第七章)
rketsWHAT’S NEW IN THE SIXTH EDITION:There are no major changes to this chapter.LEARNING OBJECTIVES:By the end of this chapter, students should understand:the link between buyers’ willingness to pay for a good and the demand curve.how to define and measure consumer surplus.the link between sellers’ costs of producing a good and the supply curve.how to define and measure producer surplus.that the equilibrium of supply and demand maximizes total surplus in a market.CONTEXT AND PURPOSE:Chapter 7 is the first chapter in a three-chapter sequence on welfare economics and market efficiency. Chapter 7 employs the supply and demand model to develop consumer surplus and producer surplus as a measure of welfare and market efficiency. These concepts are then7CONSUMERS, PRODUCERS, AND THEEFFICIENCY OF MARKETSutilized in Chapters 8 and 9 to determine the winners and losers from taxation and restrictions on international trade.The purpose of Chapter 7 is to develop welfare economics—the study of how the allocation of resources affects economic well-being. Chapters 4 through 6 employed supply and demand in a positive framework, which focused on the question, “What is the equilibrium price and quantity in a market” This chapter now addresses the normative question, “Is the equilibrium price and quantity in a market the best possible solution to the resource allocation problem, or is it simply the price and quantity that balance supply and demand” Students will discover that under most circumstances the equilibrium price and quantity is also the one that maximizes welfare.KEY POINTS:Consumer surplus equals buyers’ willingness to pay for a good minus the amount they actually pay for it, and it measures the benefit buyers get from participating in a market.Consumer surplus can be computed by finding the area below the demand curve and above the price.Producer surplus equals the amount sellers receive for their goods minus their costs of production, and it measures the benefit sellers get from participating in a market.Producer surplus can be computed by finding the area below the price and above the supply curve.An allocation of resources that maximizes the sum of consumer and producer surplus is said to be efficient. Policymakers are often concerned with the efficiency, as well as the equality, of economic outcomes.The equilibrium of supply and demand maximizes the sum of consumer and producer surplus.That is, the invisible hand of the marketplace leads buyers and sellers to allocate resources efficiently.Markets do not allocate resources efficiently in the presence of market failures such as market power or externalities.CHAPTER OUTLINE:I. Definition of welfare economics: the study of how the allocation of resources affectseconomic well-being.Students often are confused by the use of the word “welfare.” Remind themthat we are talking about social well-being and not public assistance.II. Consumer SurplusA. Willingness to Pay1. Definition of willingness to pay: the maximum amount that a buyer will pay for agood.2. Example: You are auctioning a mint-condition recording of Elvis Presley’s firstalbum. Four buyers show up. Their willingness to pay is as follows:If the bidding goes to slightly higher than $80, all buyers drop outexcept for John. Because John is willing to pay more than he has to forthe album, he derives some benefit from participating in the market.3. Definition of consumer surplus: the amount a buyer is willing to pay for a goodminus the amount the buyer actually pays for it.4. Note that if you had more than one copy of the album, the price in the auctionJohn and Paul would gain consumer surplus.B. Using the Demand Curve to Measure Consumer Surplus1. We can use the information on willingness to pay to derive a demand curve for therare Elvis Presley album.2. At any given quantity, the price given by the demand curve reflects thewillingness to pay of the marginal buyer. Because the demand curve shows the buyers’ willingness to pay, we can use the demand curve to measure consumer surplus.Figure 23. Consumer surplus can be measured as the area below the demand curve and above theprice.C. How a Lower Price Raises Consumer SurplusFigure 31. As price falls, consumer surplus increases for two reasons.a. Those already buying the product will receive additional consumer surplusbecause they are paying less for the product than before (area A on the graph).b. Because the price is now lower, some new buyers will enter the market andreceive consumer surplus on these additional units of output purchased (area Bon the graph).D. What Does Consumer Surplus MeasureIt is important to stress that consumer surplus is measured in monetaryterms. Consumer surplus gives us a way to place a monetary cost on1. Remember that consumer surplus is the difference between the amount that buyersare willing to pay for a good and the price that they actually pay.2. Thus, it measures the benefit that consumers receive from the good as the buyersthemselves perceive it.ALTERNATIVE CLASSROOM EXAMPLE:Review the material on price ceilings from Chapter 6. Redraw the market for two-bedroom apartments in your town. Draw in a price ceiling below the equilibriumprice.III. Producer SurplusA. Cost and the Willingness to Sell1. Definition of cost: the value of everything a seller must give up to produce agood.You will need to take some time to explain the relationship between theproducers’ willingness to sell and the cost of producing the good. Therelationship between cost and the supply curve is not as apparent as the2. Example: You want to hire someone to paint your house. You accept bids for thework from four sellers. Each painter is willing to work if the price you will pay exceeds her opportunity cost. (Note that this opportunity cost thus represents willingness to sell.) The costs are:3. Bidding will stop when the price gets to be slightly below $600. All sellers willdrop out except for Grandma. Because Grandma receives more than she would require to paint the house, she derives some benefit from producing in the market.4. Definition of producer surplus: the amount a seller is paid for a good minus theseller’s cost of providing it.5. Note that if you had more than one house to paint, the price in the auction wouldend up being higher (a little under $800 in the case of two houses) and both Grandma and Georgia would gain producer surplus.B. Using the Supply Curve to Measure Producer Surplus1. We can use the information on cost (willingness to sell) to derive a supply curvefor house painting services.Price Sellers Quantity Supplied$900 or more Mary, Frida, Georgia, Grandma4$800 to $900Frida, Georgia, Grandma3$600 to $800Georgia, Grandma2$500 to $600Grandma1less than $500None02. At any given quantity, the price given by the supply curve represents the cost ofthe marginal seller. Because the supply curve shows the sellers’ cost (willingness to sell), we can use the supply curve to measure producer surplus.3. Producer surplus can be measured as the area above the supply curve and below theprice.Figure 4Figure 5C. How a Higher Price Raises Producer Surplus1. As price rises, producer surplus increases for two reasons.a. Those already selling the product will receive additional producer surplusbecause they are receiving more for the product than before (area C on thegraph).b. Because the price is now higher, some new sellers will enter the market andreceive producer surplus on these additional units of output sold (area D onthe graph).D. Producer surplus is used to measure the economic well-being of producers, much like Figure 6ALTERNATIVE CLASSROOM EXAMPLE:Review the material on price floors from Chapter 6. Redraw the market for an agricultural product such as corn. Draw in a price support above the equilibriumprice.Then go through:IV. Market EfficiencyA. The Benevolent Social Planner1. The economic well-being of everyone in society can be measured by total surplus,which is the sum of consumer surplus and producer surplus:Total Surplus = Consumer Surplus + Producer SurplusTotal Surplus = (Value to Buyers – Amount Paid by Buyers) + (Amount Received by Sellers – Cost to Sellers)Because the Amount Paid by Buyers = Amount Received by Sellers:2. Definition of efficiency: the property of a resource allocation of maximizing thetotal surplus received by all members of society .3. Definition of equality: the property of distributing economic prosperity uniformlythe members of society .B. Evaluating the Market EquilibriumTotal Surplus = Value to Buyers Cost to SellersFigure 7Now might be a good time to point out that many government policies involvea trade-off between efficiency and equity. When you evaluate government Pretty Woman, Chapter 6. Vivien (Julia Roberts) and Edward (Richard Gere)negotiate a price. Afterward, Vivien reveals she would have accepted a lower price, while Edward admits he would have paid more. If you have done a good job of introducing consumer and producer surplus, you will see the1. At the market equilibrium price:a. Buyers who value the product more than the equilibrium price will purchase theproduct; those who do not, will not purchase the product. In other words, thefree market allocates the supply of a good to the buyers who value it mosthighly, as measured by their willingness to pay.b. Sellers whose costs are lower than the equilibrium price will produce theproduct; those whose costs are higher, will not produce the product. In otherwords, the free market allocates the demand for goods to the sellers who canproduce it at the lowest cost.2. Total surplus is maximized at the market equilibrium.Figure 8a. At any quantity of output smaller than the equilibrium quantity, the value ofthe product to the marginal buyer is greater than the cost to the marginalseller so total surplus would rise if output increases.b. At any quantity of output greater than the equilibrium quantity, the value ofthe product to the marginal buyer is less than the cost to the marginal sellerso total surplus would rise if output decreases.3. Note that this is one of the reasons that economists believe Principle #6: Marketsare usually a good way to organize economic activity.It would be a good idea to remind students that there are circumstanceswhen the market process does not lead to the most efficient outcome.Examples include situations such as when a firm (or buyer) has market powerC. In the News: Ticket Scalping1. Ticket scalping is an example of how markets work to achieve an efficient outcome.2. This article from The Boston Globe describes economist Chip Case’s experiencewith ticket scalping.D. Case Study: Should There Be a Market in Organs1. As a matter of public policy, people are not allowed to sell their organs.a. In essence, this means that there is a price ceiling on organs of $0.b. This has led to a shortage of organs.2. The creation of a market for organs would lead to a more efficient allocation ofresources, but critics worry about the equity of a market system for organs.V. Market Efficiency and Market FailureA. To conclude that markets are efficient, we made several assumptions about how marketsworked.1. Perfectly competitive markets.2. No externalities.B. When these assumptions do not hold, the market equilibrium may not be efficient.C. When markets fail, public policy can potentially remedy the situation.SOLUTIONS TO TEXT PROBLEMS:Quick Quizzes1. Figure 1 shows the demand curve for turkey. The price of turkey is P1and theconsumer surplus that results from that price is denoted CS. Consumer surplus isthe amount a buyer is willing to pay for a good minus the amount the buyeractually pays for it. It measures the benefit to buyers of participating in amarket.Figure 1 Figure 22. Figure 2 shows the supply curve for turkey. The price of turkey is P1and theproducer surplus that results from that price is denoted PS. Producer surplus isthe amount sellers are paid for a good minus the sellers’ cost of providing it(measured by the supply curve). It measures the benefit to sellers ofparticipating in a market.Figure 33. Figure 3 shows the supply and demand for turkey. The price of turkey is P1,consumer surplus is CS, and producer surplus is PS. Producing more turkeys thanthe equilibrium quantity would lower total surplus because the value to themarginal buyer would be lower than the cost to the marginal seller on thoseadditional units.Questions for Review1. The price a buyer is willing to pay, consumer surplus, and the demand curve areall closely related. The height of the demand curve represents the willingness topay of the buyers. Consumer surplus is the area below the demand curve and abovethe price, which equals the price that each buyer is willing to pay minus theprice actually paid.2. Sellers' costs, producer surplus, and the supply curve are all closely related.The height of the supply curve represents the costs of the sellers. Producersurplus is the area below the price and above the supply curve, which equals theprice received minus each seller's costs of producing the good.Figure 43. Figure 4 shows producer and consumer surplus in a supply-and-demand diagram.4. An allocation of resources is efficient if it maximizes total surplus, the sum ofconsumer surplus and producer surplus. But efficiency may not be the only goal ofeconomic policymakers; they may also be concerned about equity the fairness ofthe distribution of well-being.5. The invisible hand of the marketplace guides the self-interest of buyers andsellers into promoting general economic well-being. Despite decentralized decisionmaking and self-interested decision makers, free markets often lead to anefficient outcome.6. Two types of market failure are market power and externalities. Market power maycause market outcomes to be inefficient because firms may cause price and quantityto differ from the levels they would be under perfect competition, which keepstotal surplus from being maximized. Externalities are side effects that are nottaken into account by buyers and sellers. As a result, the free market does notmaximize total surplus.Problems and Applications1. a. Consumer surplus is equal to willingness to pay minus the price paid.Therefore, Melissa’s willingness to pay must be $200 ($120 + $80).b. Her consumer surplus at a price of $90 would be $200 − $90 = $110.c. If the price of an iPod was $250, Melissa would not have purchased one becausethe price is greater than her willingness to pay. Therefore, she would receiveno consumer surplus.2. If an early freeze in California sours the lemon crop, the supply curve for lemonsshifts to the left, as shown in Figure 5. The result is a rise in the price oflemons and a decline in consumer surplus from A + B + C to just A. So consumersurplus declines by the amount B + C.Figure 5 Figure 6In the market for lemonade, the higher cost of lemons reduces the supply oflemonade, as shown in Figure 6. The result is a rise in the price of lemonade anda decline in consumer surplus from D + E + F to just D, a loss of E + F. Note thatan event that affects consumer surplus in one market often has effects on consumersurplus in other markets.3. A rise in the demand for French bread leads to an increase in producer surplus inthe market for French bread, as shown in Figure 7. The shift of the demand curveleads to an increased price, which increases producer surplus from area A to areaA +B + C.Figure 7The increased quantity of French bread being sold increases the demand for flour,as shown in Figure 8. As a result, the price of flour rises, increasing producersurplus from area D to D + E + F. Note that an event that affects producer surplusin one market leads to effects on producer surplus in related markets.Figure 84. a. Bert’s demand schedule is:Price Quantity DemandedMore than $70$5 to $71$3 to $52$1 to $33$1 or less4Bert’s demand curve is shown in Figure 9.Figure 9b. When the price of a bottle of water is $4, Bert buys two bottles of water. Hisconsumer surplus is shown as area A in the figure. He values his first bottleof water at $7, but pays only $4 for it, so has consumer surplus of $3. Hevalues his second bottle of water at $5, but pays only $4 for it, so hasconsumer surplus of $1. Thus Bert’s total consumer surplus is$3 + $1 = $4,which is the area of A in the figure.c. When the price of a bottle of water falls from $4 to $2, Bert buys threebottles of water, an increase of one. His consumer surplus consists of bothareas A and B in the figure, an increase in the amount of area B. He getsconsumer surplus of $5 from the first bottle ($7 value minus $2 price), $3 fromthe second bottle ($5 value minus $2 price), and $1 from the third bottle ($3value minus $2 price), for a total consumer surplus of $9. Thus consumersurplus rises by $5 (which is the size of area B) when the price of a bottle ofwater falls from $4 to $2.5. a. Ernie’s supply schedule for water is:Price Quantity SuppliedMore than $74$5 to $73$3 to $52$1 to $31Less than $10Ernie’s su pply curve is shown in Figure 10.Figure 10b. When the price of a bottle of water is $4, Ernie sells two bottles of water.His producer surplus is shown as area A in the figure. He receives $4 for his first bottle of water, but it costs only $1 to produce, so Ernie has producer surplus of $3. He also receives $4 for his second bottle of water, which costs $3 to produce, so he has producer surplus of $1. Thus Ernie’s total producer surplus is $3 + $1 = $4, which is the area of A in the figure.c. When the price of a bottle of water rises from $4 to $6, Ernie sells threebottles of water, an increase of one. His producer surplus consists of bothareas A and B in the figure, an increase by the amount of area B. He gets producer surplus of $5 from the first bottle ($6 price minus $1 cost), $3 from the second bottle ($6 price minus $3 cost), and $1 from the third bottle ($6 price minus $5 price), for a total producer surplus of $9. Thus producer surplus rises by $5 (which is the size of area B) when the price of a bottle of water rises from $4 to $6.6. a. From Ernie’s supply schedule and Bert’s demand schedule, the quantitydemanded and supplied are:Only a price of $4 brings supply and demand into equilibrium, with an equilibrium quantity of two.b. At a price of $4, consumer surplus is $4 and producer surplus is $4, as shownin Problems 3 and 4 above. Total surplus is $4 + $4 = $8.c. If Ernie produced one less bottle, his producer surplus would decline to $3, asshown in Problem 4 above. If Bert consumed one less bottle, his consumer surplus would decline to $3, as shown in Problem 3 above. So total surplus would decline to $3 + $3 = $6.d. If Ernie produced one additional bottle of water, his cost would be $5, but theprice is only $4, so his producer surplus would decline by $1. If Bert consumed one additional bottle of water, his value would be $3, but the price is $4, so his consumer surplus would decline by $1. So total surplus declines by $1 + $1 = $2.7. a. The effect of falling production costs in the market for stereos results in ashift to the right in the supply curve, as shown in Figure 11. As a result, theequilibrium price of stereos declines and the equilibrium quantity increases.Figure 11b. The decline in the price of stereos increases consumer surplus from area A to A+ B + C + D, an increase in the amount B + C + D. Prior to the shift in supply,producer surplus was areas B + E (the area above the supply curve and below theprice). After the shift in supply, producer surplus is areas E + F + G. Soproducer surplus changes by the amount F + G –B, which may be positive ornegative. The increase in quantity increases producer surplus, while thedecline in the price reduces producer surplus. Because consumer surplus risesby B + C + D and producer surplus rises by F + G – B, total surplus rises by C+ D + F + G.c. If the supply of stereos is very elastic, then the shift of the supply curvebenefits consumers most. To take the most dramatic case, suppose the supplycurve were horizontal, as shown in Figure 12. Then there is no producer surplusat all. Consumers capture all the benefits of falling production costs, withconsumer surplus rising from area A to area A + B.Figure 128. Figure 13 shows supply and demand curves for haircuts. Supply equals demand at aquantity of three haircuts and a price between $4 and $5. Firms A, C, and D shouldcut the hair of Ellen, Jerry, and Phil. Oprah’s willingness to pay is too low andfirm B’s costs are too high, so they do not participate. The maximum totalsurplus is the area between the demand and supply curves, which totals $11 ($8value minus $2 cost for the first haircut, plus $7 value minus $3 cost for thesecond, plus $5 value minus $4 cost for the third).Figure 139. a. The effect of falling production costs in the market for computers results in ashift to the right in the supply curve, as shown in Figure 14. As a result, theequilibrium price of computers declines and the equilibrium quantity increases.The decline in the price of computers increases consumer surplus from area A toA +B +C + D, an increase in the amount B + C + D.Figure 14 Figure 15Prior to the shift in supply, producer surplus was areas B + E (the area abovethe supply curve and below the price). After the shift in supply, producersurplus is areas E + F + G. So producer surplus changes by the amount F + G –B, which may be positive or negative. The increase in quantity increases producer surplus, while the decline in the price reduces producer surplus.Because consumer surplus rises by B + C + D and producer surplus rises by F + G – B, total surplus rises by C + D + F + G.b. Because typewriters are substitutes for computers, the decline in the price ofcomputers means that people substitute computers for typewriters, shifting the demand for typewriters to the left, as shown in Figure 15. The result is a decline in both the equilibrium price and equilibrium quantity of typewriters.Consumer surplus in the typewriter market changes from area A + B to A + C, a net change of C – B. Producer surplus changes from area C + D + E to area E, a net loss of C + D. Typewriter producers are sad about technological advances in computers because their producer surplus declines.c. Because software and computers are complements, the decline in the price andincrease in the quantity of computers means that the demand for softwareincreases, shifting the demand for software to the right, as shown in Figure 16.The result is an increase in both the price and quantity of software. Consumersurplus in the software market changes from B + C to A + B, a net change of A– C. Producer surplus changes from E to C + D + E, an increase of C + D, sosoftware producers should be happy about the technological progress incomputers.Figure 16d. Yes, this analysis helps explain why Bill Gates is one the world’s richestpeople, because his company produces a lot of software that is a complementwith computers and there has been tremendous technological advance in computers.10. a. With Provider A, the cost of an extra minute is $0. With Provider B, the costof an extra minute is $1.b. With Provider A, my friend will purchase 150 minutes [= 150 – (50)(0)]. WithProvider B, my friend would purchase 100 minutes [= 150 – (50)(1)].c. With Provider A, he would pay $120. The cost would be $100 with Provider B.Figure 17d. Figure 17 shows the friend’s demand. With Provider A, he buys 150 minutes andhis consumer surplus is equal to (1/2)(3)(150) – 120 = 105. With Provider B,his consumer surplus is equal to (1/2)(2)(100) = 100.e. I would recommend Provider A because he receives greater consumer surplus.11. a. Figure 18 illustrates the demand for medical care. If each procedure has aprice of $100, quantity demanded will be Q1 procedures.Figure 18b. If consumers pay only $20 per procedure, the quantity demanded will be Q2procedures. Because the cost to society is $100, the number of proceduresperformed is too large to maximize total surplus. The quantity that maximizestotal surplus is Q1 procedures, which is less than Q2.c. The use of medical care is excessive in the sense that consumers get procedureswhose value is less than the cost of producing them. As a result, theeconomy’s total surplus is reduced.d. To prevent this excessive use, the consumer must bear the marginal cost of theprocedure. But this would require eliminating insurance. Another possibilitywould be that the insurance company, which pays most of the marginal cost ofthe procedure ($80, in this case) could decide whether the procedure should beperformed. But the insurance company does not get the benefits of the procedure,so its decisions may not reflect the value to the consumer.。
经济学原理第七章
A: Anthony & Flea will buy an iPod, Chad & John will not.
name WTP Anthony $250 Chad Flea John
Suppose P = $30. Then his consumer surplus = $20.
40 30 20 10 0 0
CHAPTER 7
The demand for shoes
1000s of pairs of shoes
D Q
5 10 15 20 25 30
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CONSUMERS, PRODUCERS, EFFICIENCY OF MARKETS
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Consumers, Producers, and the Efficiency of Markets
PRINCIPLES OF
MICROECONOMICS
FOURTH EDITION
N. G R E G O R Y M A N K I W
PowerPoint® Slides by Ron Cronovich
ACTIVE LEARNING
Consumer surplus 50 P
A. Find marginal buyer’s WTP at Q = 10. $ 45
1:
demand curve
40 35 B. Find CS for 30 P = $30. 25 Suppose P falls to $20. 20 How much will CS 15 increase due to… 10 C. buyers entering 5 the market 0 D. existing buyers 0 paying lower price
曼昆《经济学原理》Chapter 07
2
Table 1
Four Possible Buyers’ Willingness to Pay
© 2012 Cengage Learning. All Rights Reserved. May not be copied, scanned, or duplicated, in whole or in part, except for use as permitted in a license distributed with a certain product or service or otherwise on a password-protected website for classroom use.
© 2012 Cengage Learning. All Rights Reserved. May not be copied, scanned, or duplicated, in whole or in part, except for use as permitted in a license distributed with a certain product or service or otherwise on a password-protected website for classroom use.
1
Consumer Surplus
• Welfare economics
– How the allocation of resources affects economic well-being
• Willingness to pay
– Maximum amount that a buyer will pay for a good
© 2012 Cengage Learning. All Rights Reserved. May not be copied, scanned, or duplicated, in whole or in part, except for use as permitted in a license distributed with a certain product or service or otherwise on a password-protected website for classroom use.
经济学原理第七章课后题答案
第七章 消费者、生产者与市场效率复习题：1、解释买者的支付意愿、消费者剩余和需求曲线如何相关。
答：需求曲线反映了买者的支付意愿。
在任何一种数量时，需求曲线给出的价格表示边际买者的支付意愿。
需求曲线以下和价格以上的总面积是一种物品或劳务市场上所有买者消费者剩余的总和。
2、解释卖者的成本、生产者剩余和供给曲线如何相关。
答：供给曲线的高度与卖者的成本相关。
在任何一种数量时，供给曲线给出的价格表示边际卖者的成本。
供给曲线以上和价格以下的总面积衡量市场的生产者剩余。
3、在供求图中，说明市场均衡时的生产者和消费者剩余。
答：4、什么是效率？它是经济决策者的唯一目标吗？答：效率是指资源配置使社会所有成员得到的总剩余最大化的性质。
价格均衡价格数量 APE 的面积代表消费者剩余；PBE 的面积代表生产者剩余。
除了效率外，经济决策者还应该关心平等。
实际上，市场交易的好处很像在市场参与者之间分割一块蛋糕，经济决策者不仅要关心如何奖经济蛋糕做大，即效率；还要考虑如何在市场参与者之间分割这块蛋糕，这就涉及公平问题。
5、看不见的手有什么作用？答：每一个市场参与者都会尽力追求自己的利益，看不见的手指引他们在相互竞争中达到一个并非他们本意想要达到的目的，这就是市场均衡点。
在均衡点上，消费者剩余和生产者剩余总和最大化，整个社会福利达到最大。
6、说出两种市场失灵的名字。
解释为什么每一种都可能使市场结果无效率。
答：市场失灵包括市场势力和外部性。
如果某一市场上存在市场势力，即只有极少部分（可能是一个）买者或卖者可以控制的市场价格，他们就会使价格倾向于对他们这一小部分人有益的水平。
于是，市场价格和数量背离供求平衡，社会福利达不到最大，市场失去效率。
外部性是某些市场参与者的行为对旁观者福利的影响。
它使市场福利还要取决于买者评价和卖者成本之外的其他因素。
由于买者和卖者在决定消费和生产时并没有考虑这种负作用。
所有，从整个社会角度来看，市场均衡可能是无效率的。
经济学原理曼昆课后答案chapter7
Problems and Applications1. If an early freeze in California sours the lemon crop, the supply curve for lemons shiftsto the left, as shown in Figure 7-5. The result is a rise in the price of lemons and adecline in consumer surplus from A + B + C to just A. So consumer surplus declines by the amount B + C.Figure 7-5In the market for lemonade, the higher cost of lemons reduces the supply of lemonade, as shown in Figure 7-6. The result is a rise in the price of lemonade and a decline in consumer surplus from D + E + F to just D, a loss of E + F. Note that an event that affects consumer surplus in one market often has effects on consumer surplus in other markets.Figure 7-62. A rise in the demand for French bread leads to an increase in producer surplus in themarket for French bread, as shown in Figure 7-7. The shift of the demand curve leads to an increased price, which increases producer surplus from area A to area A + B + C.Figure 7-7The increased quantity of French bread being sold increases the demand for flour, as shown in Figure 7-8. As a result, the price of flour rises, increasing producer surplus from area D to D + E + F. Note that an event that affects producer surplus in onemarket leads to effects on producer surplus in related markets.Figure 7-83. a. Bert’s demand schedule is:Price Quantity DemandedMore than $7 0$5 to $7 1$3 to $5 2$1 to $3 3$1 or less 4Bert’s demand curve is shown in Figure 7-9.Figure 7-9b. When the price of a bottle of water is $4, Bert buys two bottles of water. Hisconsumer surplus is shown as area A in the figure. He values his first bottle ofwater at $7, but pays only $4 for it, so has consumer surplus of $3. He valueshis second bottle of water at $5, but pays only $4 for it, so has consumersurplus of $1. Thus Bert’s total consumer surplus is $3 + $1 = $4, which isthe area of A in the figure.c. When the price of a bottle of water falls from $4 to $2, Bert buys three bottlesof water, an increase of one. His consumer surplus consists of both areas Aand B in the figure, an increase in the amount of area B. He gets consumersurplus of $5 from the first bottle ($7 value minus $2 price), $3 from thesecond bottle ($5 value minus $2 price), and $1 from the third bottle ($3 valueminus $2 price), for a total consumer surplus of $9. Thus consumer surplusrises by $5 (which is the size of area B) when the price of a bottle of water fallsfrom $4 to $2.4. a. Ernie’s supply schedule for water is:Price Quantity SuppliedMore than $7 4$5 to $7 3$3 to $5 2$1 to $3 1Less than $1 0Ernie’s supply curve is shown in Figure 7-10.Figure 7-10b. When the price of a bottle of water is $4, Ernie sells two bottles of water. Hisproducer surplus is shown as area A in the figure. He receives $4 for his firstbottle of water, but it costs only $1 to produce, so Ernie has producer surplusof $3. He also receives $4 for his second bottle of water, which costs $3 toproduce, so he has producer surplus of $1. Thus Ernie’s total producersurplus is $3 + $1 = $4, which is the area of A in the figure.c. When the price of a bottle of water rises from $4 to $6, Ernie sells three bottlesof water, an increase of one. His producer surplus consists of both areas Aand B in the figure, an increase by the amount of area B. He gets producersurplus of $5 from the first bottle ($6 price minus $1 cost), $3 from the secondbottle ($6 price minus $3 cost), and $1 from the third bottle ($6 price minus $5price), for a total producer surplus of $9. Thus producer surplus rises by $5(which is the size of area B) when the price of a bottle of water rises from $4 to$6.5. a. From Ernie’s supply schedule and Bert’s demand schedule, the quantitydemanded and supplied are:Only a price of $4 brings supply and demand into equilibrium, with anequilibrium quantity of 2.b. At a price of $4, consumer surplus is $4 and producer surplus is $4, as shownin problems 3 and 4. Total surplus is $4 + $4 = $8.c. If Ernie produced one fewer bottle, his producer surplus would decline to $3,as shown in problem 4. If Bert consumed one fewer bottle, his consumersurplus would decline to $3, as shown in problem 3. So total surplus woulddecline to $3 + $3 = $6.d. If Ernie produced one additional bottle of water, his cost would be $5, but theprice is only $4, so his producer surplus would decline by $1. If Bertconsumed one additional bottle of water, his value would be $3, but the priceis $4, so his consumer surplus would decline by $1. So total surplus declinesby $1 + $1 = $2.精品文档6. a. The effect of falling production costs in the market for stereos results in a shiftto the right in the supply curve, as shown in Figure 7-11. As a result, theequilibrium price of stereos declines and the equilibrium quantity increases.b. The decline in the price of stereos increases consumer surplus from area A to A+ B + C + D, an increase in the amount B + C + D. Prior to the shift in supply,producer surplus was areas B + E (the area above the supply curve and belowthe price). After the shift in supply, producer surplus is areas E + F + G. Soproducer surplus changes by the amount F + G - B, which may be positive ornegative. The increase in quantity increases producer surplus, while thedecline in the price reduces producer surplus. Since consumer surplus risesby B + C + D and producer surplus rises by F + G - B, total surplus rises by C +D + F + G.c. If the supply of stereos is very elastic, then the shift of the supply curvebenefits consumers most. To take the most dramatic case, suppose thesupply curve were horizontal, as shown in Figure 7-12. Then there is noproducer surplus at all. Consumers capture all the benefits of fallingproduction costs, with consumer surplus rising from area A to area A + B.Figure 7-11精品文档Figure 7-127. Figure 7-13 shows supply and demand curves for haircuts. Supply equals demand ata quantity of three haircuts and a price between $4 and $5. Firms A, C, and D shouldcut the hair of Sally Jessy, Jerry, and Montel. Oprah’s willingness to pay is too low and firm B’s costs are too high, so they do not participate. The maximum total surplus is the area between the demand and supply curves, which totals $11 ($8 value minus $2 cost for the first haircut, plus $7 value minus $3 cost for the second, plus $5 valueminus $4 cost for the third).Figure 7-13精品文档8. a. The effect of falling production costs in the market for computers results in ashift to the right in the supply curve, as shown in Figure 7-14. As a result, theequilibrium price of computers declines and the equilibrium quantity increases.The decline in the price of computers increases consumer surplus from area Ato A + B + C + D, an increase in the amount B + C + D.Figure 7-14Prior to the shift in supply, producer surplus was areas B + E (the area abovethe supply curve and below the price). After the shift in supply, producersurplus is areas E + F + G. So producer surplus changes by the amount F + G- B, which may be positive or negative. The increase in quantity increasesproducer surplus, while the decline in the price reduces producer surplus.Since consumer surplus rises by B + C + D and producer surplus rises by F + G- B, total surplus rises by C + D + F + G.Figure 7-15b. Since adding machines are substitutes for computers, the decline in the priceof computers means that people substitute computers for adding machines,shifting the demand for adding machines to the left, as shown in Figure 7-15.The result is a decline in both the equilibrium price and equilibrium quantity of adding machines. Consumer surplus in the adding-machine market changes from area A + B to A + C, a net gain of C - B. Producer surplus changes from area C + D + E to area E, a net loss of C + D. Adding machine producers are sad about technological advance in computers because their producer surplus declines.c. Since software and computers are complements, the decline in the price andincrease in the quantity of computers means that people’s demand forsoftware increases, shifting the demand for software to the right, as shown in Figure 7-16. The result is an increase in both the price and quantity ofsoftware. Consumer surplus in the software market changes from B + C to A + B, a net increase of A - C. Producer surplus changes from E to C + D + E, an increase of C + D, so software producers should be happy about thetechnological progress in computers.d. Yes, this analysis helps explain why Bill Gates is one the world’s richest men,since his company produces a lot of software that’s a complement withcomputers and there has been tremendous technological advance incomputers.Figure 7-169. a. Figure 7-17 illustrates the demand for medical care. If each procedure has aprice of $100, quantity demanded will be Q1 procedures.Figure 7-17b. If consumers pay only $20 per procedure, the quantity demanded will be Q2procedures. Since the cost to society is $100, the number of proceduresperformed is too large to maximize total surplus. The quantity thatmaximizes total surplus is Q1 procedures, which is less than Q2.c. The use of medical care is excessive in the sense that consumers getprocedures whose value is less than the cost of producing them. As a result,the economy’s total surplus is reduced.d. To prevent this excessive use, the consumer must bear the marginal cost ofthe procedure. But this would require eliminating insurance. Anotherpossibility would be that the insurance company, which pays most of themarginal cost of the procedure ($80, in this case) could decide whether theprocedure should be performed. But the insurance company doesn’t get thebenefits of the procedure, so its decisions may not reflect the value to theconsumer.10. a. Figure 7-18 illustrates the effect of the drought. The supply curve shifts tothe left, leading to a rise in the equilibrium price from P1 to P2 and a decline inthe equilibrium quantity from Q1 to Q2.Figure 7-18b. If the price of water is not allowed to change, there will be an excess demandfor water, with the shortage shown on the figure as the difference between Q1and Q3.c. The system for allocating water is inefficient because it no longer allocateswater to those who value it most highly. Some people who value water atmore than its cost of production will be unable to obtain it, so society’s totalsurplus isn’t maximized.The allocation system seems unfair as well. Water is allocated simply on pastusage, rewarding past wastefulness. If a family’s demand for water increases,say because of an increase in family size, the policy doesn’t allow them toobtain more water. Poor families, who probably used water mostly fornecessary uses like drinking, would suffer more than wealthier families whowould have to cut back only on luxury uses of water like operating backyardfountains and pools. However, the policy also keeps the price of water lower, which benefits poor families, since otherwise more of their family budgetwould have to go for water.d. If the city allowed the price of water to rise to its equilibrium price P2, theallocation would be more efficient. Quantity supplied would equal quantitydemanded and there would be no shortage. Total surplus would bemaximized.Whether the market allocation would be more or less fair than theproportionate reduction in water under the old policy is difficult to say, but it is likely to be more fair. Notice that the quantity supplied would be higher (Q2) in this case than under the water restrictions (Q3), so there’s less reduction in water usage. To make the market solution even more fair, the governmentcould provide increased tax relief or welfare payments for poor families whosuffer from paying the higher water prices.。
曼昆微观经济学课后练习英文答案(第七章)
WHAT’S NEW IN THE SIXTH EDITION:There are no major changes to this chapter.LEARNING OBJECTIVES:By the end of this chapter, students should understand:➢ the link between buyers’ willingness to pay for a good and the demand curve.➢ how to define and measure consumer surplus.➢ the link between sellers’ costs of producing a good and the supply curve.➢ how to define and measure producer surplus.➢ that the equilibrium of supply and demand maximizes total surplus in a market.CONTEXT AND PURPOSE:Chapter 7 is the first chapter in a three-chapter sequence on welfare economics and market efficiency. Chapter 7 employs the supply and demand model to develop consumer surplus and producer surplus as a measure of welfare and market efficiency. These concepts are then utilized in Chapters 8 and 9 to determine the winners and losers from taxation and restrictions on international trade.The purpose of Chapter 7 is to develop welfare economics —the study of how the allocation ofresources affects economic well-being. Chapters 4 through 6 employed supply and demand in a positive framework, which focused on the question, “What is the equilibrium price and quantity in a market?” This chapter now addresses the normative question, “Is the equ ilibrium price and quantity in a market the best possible solution to the resource allocation problem, or is it simply the price and quantity thatbalance supply and demand?” Students will discover that under most circumstances the equilibrium price and quantity is also the one that maximizes welfare.7CONSUMERS, PRODUCERS, AND THE EFFICIENCY OF MARKETSKEY POINTS:• Consumer surplus equals buyers’ willingness to pay for a good minus the amount they actually pay for it, and it measures the benefit buyers get from participating in a market. Consumer surplus can be computed by finding the area below the demand curve and above the price.• Producer surplus equals the amount sellers receive for their goods minus their costs of production, and it measures the benefit sellers get from participating in a market. Producer surplus can be computed by finding the area below the price and above the supply curve.•An allocation of resources that maximizes the sum of consumer and producer surplus is said to be efficient. Policymakers are often concerned with the efficiency, as well as the equality, of economic outcomes.• The equilibrium of supply and demand maximizes the sum of consumer and producer surplus. That is,the invisible hand of the marketplace leads buyers and sellers to allocate resources efficiently.• Markets do not allocate resources efficiently in the presence of market failures such as market poweror externalities.CHAPTER OUTLINE:I. Definition of welfare economics: the study of how the allocation of resources affectseconomic well-being.II. Consumer SurplusA. Willingness to Pay1. Definition of willingness to pay: the maximum amount that a buyer will pay for agood.2. Example: You are auctioning a mint-condition recording of Elvis Presley’s first album. Fourbuyers show up. Their willingness to pay is as follows:If the bidding goes to slightly higher than $80, all buyers drop out except forJohn. Because John is willing to pay more than he has to for the album, hederives some benefit from participating in the market.3. Definition of consumer surplus: the amount a buyer is willing to pay for a goodminus the amount the buyer actually pays for it.4. Note that if you had more than one copy of the album, the price in the auction would end upbeing lower (a little over $70 in the case of two albums) and both John and Paul would gain consumer surplus.B. Using the Demand Curve to Measure Consumer Surplus1. We can use the information on willingness to pay to derive a demand curve for the rare ElvisPresley album.PriceBuyersQuantity DemandedMore than $100 None 0 $80 to $100 John1 $70 to $80 John, Paul2 $50 to $70 John, Paul, George3 $50 or lessJohn, Paul, George, Ringo42. At any given quantity, the price given by the demand curve reflects the willingness to pay ofthe marginal buyer . Because the demand curve shows the buyers’ willingness to pay, we can use the demand curve to measure consumer surplus.Figure 1 “This represents the demand curve for the time machine. Consumer surplus is the difference between what consumers are willing to pay and the amount they actually have to pay. The market price will deter mine who uses the time machine and how much surplus they keep.”“If the price of a time machine ride was $500, three rides would be sold—one to Scott, one to Carol, and one to Steve. Jeanne is not willing to pay $500, so she wouldn’t time travel.”“We c an calculate the consumer surplus of three time trips. Scott would pay $3,000 but only pays $500, leaving $2,500 of net benefits.” (Put these numbers on the board.) “Carol has net benefits of $2,000. Steve has $300 in net benefits. Adding up these net savings gives $4,800 in consumer surplus.”Points for DiscussionThe consumer surplus depends on a good’s selling price and the number of consumers who are willing to purchase the good at that price. The lower the price, the greater the consumer surplus.3. Consumer surplus can be measured as the area below the demand curve and above the price. C. How a Lower Price Raises Consumer Surplus1. As price falls, consumer surplus increases for two reasons.a. Those already buying the product will receive additional consumer surplus because theyare paying less for the product than before (area A on the graph).b. Because the price is now lower, some new buyers will enter the market and receiveconsumer surplus on these additional units of output purchased (area B on the graph).D. What Does Consumer Surplus Measure?1. Remember that consumer surplus is the difference between the amount that buyers arewilling to pay for a good and the price that they actually pay.2. Thus, it measures the benefit that consumers receive from the good as the buyersthemselves perceive it.Figure 2Figure 3It is important to stress that consumer surplus is measured in monetary terms. Consumer surplus gives us a way to place a monetary cost on inefficient market outcomes (due to government involvement or market failure).III. Producer SurplusA. Cost and the Willingness to Sell1. Definition of cost: the value of everything a seller must give up to produce a good .2. Example: You want to hire someone to paint your house. You accept bids for the work fromfour sellers. Each painter is willing to work if the price you will pay exceeds her opportunity cost. (Note that this opportunity cost thus represents willingness to sell.) The costs are:3. Bidding will stop when the price gets to be slightly below $600. All sellers will drop out exceptfor Grandma. Because Grandma receives more than she would require to paint the house, she derives some benefit from producing in the market.4. Definition of producer surplus: the amount a seller is paid for a good minus theseller’s cost of providing it.5. Note that if you had more than one house to paint, the price in the auction would end upbeing higher (a little under $800 in the case of two houses) and both Grandma and Georgia would gain producer surplus.ALTERNATIVE CLASSROOM EXAMPLE:Review the material on price ceilings from Chapter 6. Redraw the market for two-bedroom apartments in your town. Draw in a price ceiling below the equilibrium price.Then go through:▪ consumer surplus before the price ceiling is put into place. ▪ consumer surplus after the price ceiling is put into place.B. Using the Supply Curve to Measure Producer Surplus1. We can use the information on cost (willingness to sell) to derive a supply curve for housepainting services.Price Sellers Quantity Supplied$900 or more Mary, Frida, Georgia, Grandma 4$800 to $900 Frida, Georgia, Grandma 3$600 to $800 Georgia, Grandma 2$500 to $600 Grandma 1less than $500 None 02. At any given quantity, the price given by the supply curve represents the cost of the marginalseller. Because the supply curve shows the sellers’ cost (willingness to sell), we can use the supply curve to measure producer surplus.3. Producer surplus can be measured as the area above the supply curve and below the price. Figure 4Figure 5C. How a Higher Price Raises Producer Surplus1. As price rises, producer surplus increases for two reasons.a. Those already selling the product will receive additional producer surplus because theyare receiving more for the product than before (area C on the graph).b. Because the price is now higher, some new sellers will enter the market and receiveproducer surplus on these additional units of output sold (area D on the graph).D. Producer surplus is used to measure the economic well-being of producers, much like consumersurplus is used to measure the economic well-being of consumers.Figure 6ALTERNATIVE CLASSROOM EXAMPLE:Review the material on price floors from Chapter 6. Redraw the market for an agriculturalproduct such as corn. Draw in a price support above the equilibrium price.Then go through:▪ producer surplus before the price support is put in place.▪ producer surplus after the price support is put in place.Make sure that you discuss the cost of the price support to taxpayers.Pretty Woman, Chapter 6. Vivien (Julia Roberts) and Edward (Richard Gere)negotiate a price. Afterward, Vivien reveals she would have accepted a lower price,while Edward admits he would have paid more. If you have done a good job ofintroducing consumer and producer surplus, you will see the light bulbs go off aboveyour students’ heads as they watch this clip.IV. Market EfficiencyA. The Benevolent Social Planner1. The economic well-being of everyone in society can be measured by total surplus, which isthe sum of consumer surplus and producer surplus:Total Surplus = Consumer Surplus + Producer SurplusTotal Surplus = (Value to Buyers – Amount Paid by Buyers) + (Amount Received by Sellers – Cost to Sellers)Because the Amount Paid by Buyers = Amount Received by Sellers:2. Definition ofefficiency: the property of a resource allocation of maximizing thetotal surplus received by all members of society .3. Definition of equality: the property of distributing economic prosperity uniformlythe members of society .B. Evaluating the Market EquilibriumTotal Surplus = Value to Buyers Cost to Sellers Figure 7Now might be a good time to point out that many government policies involve atrade-off between efficiency and equity. When you evaluate government policies, like price ceilings or floors, you can explain them in terms of equity and efficiency.1. At the market equilibrium price:a. Buyers who value the product more than the equilibrium price will purchase the product;those who do not, will not purchase the product. In other words, the free marketallocates the supply of a good to the buyers who value it most highly, as measured bytheir willingness to pay.b. Sellers whose costs are lower than the equilibrium price will produce the product; thosewhose costs are higher, will not produce the product. In other words, the free marketallocates the demand for goods to the sellers who can produce it at the lowest cost.2. Total surplus is maximized at the market equilibrium.Figure 8a. At any quantity of output smaller than the equilibrium quantity, the value of the productto the marginal buyer is greater than the cost to the marginal seller so total surpluswould rise if output increases.b. At any quantity of output greater than the equilibrium quantity, the value of the productto the marginal buyer is less than the cost to the marginal seller so total surplus wouldrise if output decreases.3. Note that this is one of the reasons that economists believe Principle #6: Markets are usuallya good way to organize economic activity.It would be a good idea to remind students that there are circumstances when themarket process does not lead to the most efficient outcome. Examples includesituations such as when a firm (or buyer) has market power over price or when thereare externalities present. These situations will be discussed in later chapters.C. In the News: Ticket Scalping1. Ticket scalping is an example of how markets work to achieve an efficient outcome.2. This article from The Boston Globe descri bes economist Chip Case’s experience with ticketscalping.D. Case Study: Should There Be a Market in Organs?1. As a matter of public policy, people are not allowed to sell their organs.a. In essence, this means that there is a price ceiling on organs of $0.b. This has led to a shortage of organs.2. The creation of a market for organs would lead to a more efficient allocation of resources,but critics worry about the equity of a market system for organs.V. Market Efficiency and Market FailureA. To conclude that markets are efficient, we made several assumptions about how markets worked.1. Perfectly competitive markets.2. No externalities.B. When these assumptions do not hold, the market equilibrium may not be efficient.C. When markets fail, public policy can potentially remedy the situation.SOLUTIONS TO TEXT PROBLEMS:Quick Quizzes1. Figure 1 shows the demand curve for turkey. The price of turkey is P1 and the consumersurplus that results from that price is denoted CS. Consumer surplus is the amount a buyer iswilling to pay for a good minus the amount the buyer actually pays for it. It measures thebenefit to buyers of participating in a market.Figure 1 Figure 22. Figure 2 shows the supply curve for turkey. The price of turkey is P1 and the producersurplus that results from that price is denoted PS. Producer surplus is the amount sellers arepaid for a good minus the sellers’ cost of providing it (measured by the supply curve). Itmeasures the benefit to sellers of participating in a market.Figure 33. Figure 3 shows the supply and demand for turkey. The price of turkey is P1, consumersurplus is CS, and producer surplus is PS. Producing more turkeys than the equilibriumquantity would lower total surplus because the value to the marginal buyer would be lowerthan the cost to the marginal seller on those additional units.Questions for Review1. The price a buyer is willing to pay, consumer surplus, and the demand curve are all closelyrelated. The height of the demand curve represents the willingness to pay of the buyers.Consumer surplus is the area below the demand curve and above the price, which equals theprice that each buyer is willing to pay minus the price actually paid.2. Sellers' costs, producer surplus, and the supply curve are all closely related. The height of thesupply curve represents the costs of the sellers. Producer surplus is the area below the priceand above the supply curve, which equals the price received minus each seller's costs ofproducing the good.Figure 43. Figure 4 shows producer and consumer surplus in a supply-and-demand diagram.4. An allocation of resources is efficient if it maximizes total surplus, the sum of consumersurplus and producer surplus. But efficiency may not be the only goal of economicpolicymakers; they may also be concerned about equity the fairness of the distribution ofwell-being.5. The invisible hand of the marketplace guides the self-interest of buyers and sellers intopromoting general economic well-being. Despite decentralized decision making and self-interested decision makers, free markets often lead to an efficient outcome.6. Two types of market failure are market power and externalities. Market power may causemarket outcomes to be inefficient because firms may cause price and quantity to differ fromthe levels they would be under perfect competition, which keeps total surplus from beingmaximized. Externalities are side effects that are not taken into account by buyers and sellers.As a result, the free market does not maximize total surplus.Problems and Applications1. a. Consumer surplus is equal to willingness to pay minus the price paid. Therefore,Melissa’s willingness to pay must be $200 ($120 + $80).b. Her consumer surplus at a price of $90 would be $200 − $90 = $110.c. If the price of an iPod was $250, Melissa would not have purchased one because theprice is greater than her willingness to pay. Therefore, she would receive no consumersurplus.2. If an early freeze in California sours the lemon crop, the supply curve for lemons shifts to theleft, as shown in Figure 5. The result is a rise in the price of lemons and a decline inconsumer surplus from A + B + C to just A. So consumer surplus declines by the amount B +C.Figure 5 Figure 6In the market for lemonade, the higher cost of lemons reduces the supply of lemonade, asshown in Figure 6. The result is a rise in the price of lemonade and a decline in consumersurplus from D + E + F to just D, a loss of E + F. Note that an event that affects consumersurplus in one market often has effects on consumer surplus in other markets.3. A rise in the demand for French bread leads to an increase in producer surplus in the marketfor French bread, as shown in Figure 7. The shift of the demand curve leads to an increased price, which increases producer surplus from area A to area A + B + C.Figure 7The increased quantity of French bread being sold increases the demand for flour, as shown in Figure 8. As a result, the price of flour rises, increasing producer surplus from area D to D + E + F. Note that an event that affects producer surplus in one market leads to effects on producer surplus in related markets.Figure 84. a. Bert’s demand schedule is:Price Quantity DemandedMore than $7 0$5 to $7 1$3 to $5 2$1 to $3 3$1 or less 4Bert’s demand curve is shown in Figure 9.Figure 9b. When the price of a bottle of water is $4, Bert buys two bottles of water. His consumersurplus is shown as area A in the figure. He values his first bottle of water at $7, butpays only $4 for it, so has consumer surplus of $3. He values his second bottle of water at $5, but pays only $4 for it, so has consumer surplus of $1. Thus Bert’s total consumer surplus is $3 + $1 = $4, which is the area of A in the figure.c. When the price of a bottle of water falls from $4 to $2, Bert buys three bottles of water,an increase of one. His consumer surplus consists of both areas A and B in the figure, an increase in the amount of area B. He gets consumer surplus of $5 from the first bottle($7 value minus $2 price), $3 from the second bottle ($5 value minus $2 price), and $1 from the third bottle ($3 value minus $2 price), for a total consumer surplus of $9. Thus consumer surplus rises by $5 (which is the size of area B) when the price of a bottle ofwater falls from $4 to $2.5. a. Ernie’s supply schedule for water is:Price Quantity SuppliedMore than $7 4$5 to $7 3$3 to $5 2$1 to $3 1Less than $1 0Ernie’s supply curve is shown in Figure 10.Figure 10b. When the price of a bottle of water is $4, Ernie sells two bottles of water. His producersurplus is shown as area A in the figure. He receives $4 for his first bottle of water, but itcosts only $1 to produce, so Ernie has producer surplus of $3. He also receives $4 for his second bottle of water, which costs $3 to produce, so he has producer surplus of $1.Thus Ernie’s total producer surplus is $3 + $1 = $4, which is the area of A in the figure.c. When the price of a bottle of water rises from $4 to $6, Ernie sells three bottles of water,an increase of one. His producer surplus consists of both areas A and B in the figure, anincrease by the amount of area B. He gets producer surplus of $5 from the first bottle($6 price minus $1 cost), $3 from the second bottle ($6 price minus $3 cost), and $1from the third bottle ($6 price minus $5 price), for a total producer surplus of $9. Thusproducer surplus rises by $5 (which is the size of area B) when the price of a bottle ofwater rises from $4 to $6.6. a. From Ernie’s supply schedule and Bert’s demand schedule, the quantity demanded andsupplied are:Price Quantity Supplied Quantity Demanded$2 1 3$4 2 2$6 3 1Only a price of $4 brings supply and demand into equilibrium, with an equilibriumquantity of two.b. At a price of $4, consumer surplus is $4 and producer surplus is $4, as shown inProblems 3 and 4 above. Total surplus is $4 + $4 = $8.c. If Ernie produced one less bottle, his producer surplus would decline to $3, as shown inProblem 4 above. If Bert consumed one less bottle, his consumer surplus would declineto $3, as shown in Problem 3 above. So total surplus would decline to $3 + $3 = $6.d. If Ernie produced one additional bottle of water, his cost would be $5, but the price isonly $4, so his producer surplus would decline by $1. If Bert consumed one additionalbottle of water, his value would be $3, but the price is $4, so his consumer surplus would decline by $1. So total surplus declines by $1 + $1 = $2.7. a. The effect of falling production costs in the market for stereos results in a shift to theright in the supply curve, as shown in Figure 11. As a result, the equilibrium price ofstereos declines and the equilibrium quantity increases.Figure 11b. The decline in the price of stereos increases consumer surplus from area A to A + B + C+ D, an increase in the amount B + C + D. Prior to the shift in supply, producer surpluswas areas B + E (the area above the supply curve and below the price). After the shift in supply, producer surplus is areas E + F + G. So producer surplus changes by the amountF +G – B, which may be positive or negative. The increase in quantity increasesproducer surplus, while the decline in the price reduces producer surplus. Becauseconsumer surplus rises by B + C + D and producer surplus rises by F + G – B, totalsurplus rises by C + D + F + G.c. If the supply of stereos is very elastic, then the shift of the supply curve benefitsconsumers most. To take the most dramatic case, suppose the supply curve werehorizontal, as shown in Figure 12. Then there is no producer surplus at all. Consumerscapture all the benefits of falling production costs, with consumer surplus rising fromarea A to area A + B.Figure 128. Figure 13 shows supply and demand curves for haircuts. Supply equals demand at a quantityof three haircuts and a price between $4 and $5. Firms A, C, and D should cut the hair of Ellen, Jerry, and Phil. Oprah’s willingness to pay is too low and firm B’s costs are too high, so they do not participate. The maximum total surplus is the area between the demand and supply curves, which totals $11 ($8 value minus $2 cost for the first haircut, plus $7 value minus $3 cost for the second, plus $5 value minus $4 cost for the third).Figure 139. a. The effect of falling production costs in the market for computers results in a shift to theright in the supply curve, as shown in Figure 14. As a result, the equilibrium price ofcomputers declines and the equilibrium quantity increases. The decline in the price ofcomputers increases consumer surplus from area A to A + B + C + D, an increase in the amount B + C + D.Figure 14 Figure 15Prior to the shift in supply, producer surplus was areas B + E (the area above the supply curve and below the price). After the shift in supply, producer surplus is areas E + F + G.So producer surplus changes by the amount F + G – B, which may be positive ornegative. The increase in quantity increases producer surplus, while the decline in theprice reduces producer surplus. Because consumer surplus rises by B + C + D andproducer surplus rises by F + G – B, total surplus rises by C + D + F + G.b. Because typewriters are substitutes for computers, the decline in the price of computersmeans that people substitute computers for typewriters, shifting the demand fortypewriters to the left, as shown in Figure 15. The result is a decline in both theequilibrium price and equilibrium quantity of typewriters. Consumer surplus in thetypewriter market changes from area A + B to A + C, a net change of C – B. Producersurplus changes from area C + D + E to area E, a net loss of C + D. Typewriterproducers are sad about technological advances in computers because their producersurplus declines.c. Because software and computers are complements, the decline in the price and increasein the quantity of computers means that the demand for software increases, shifting the demand for software to the right, as shown in Figure 16. The result is an increase in both the price and quantity of software. Consumer surplus in the software market changesfrom B + C to A + B, a net change of A – C. Producer surplus changes from E to C + D + E, an increase of C + D, so software producers should be happy about the technological progress in computers.Figure 16d. Yes, this analysis helps explain why Bill Gates is one the world’s richest people, becausehis company produces a lot of software that is a complement with computers and therehas been tremendous technological advance in computers.10. a. With Provider A, the cost of an extra minute is $0. With Provider B, the cost of an extraminute is $1.b. With Provider A, my friend will purchase 150 minutes [= 150 – (50)(0)]. With Provider B,my friend would purchase 100 minutes [= 150 – (50)(1)].c. With Provider A, he would pay $120. The cost would be $100 with Provider B.Figure 17d. Figure 17 shows the friend’s demand. With Provider A, he buys 150 minu tes and hisconsumer surplus is equal to (1/2)(3)(150) – 120 = 105. With Provider B, his consumersurplus is equal to (1/2)(2)(100) = 100.e. I would recommend Provider A because he receives greater consumer surplus.11. a. Figure 18 illustrates the demand for medical care. If each procedure has a price of $100,quantity demanded will be Q1 procedures.Figure 18b. If consumers pay only $20 per procedure, the quantity demanded will be Q2 procedures.Because the cost to society is $100, the number of procedures performed is too large to maximize total surplus. The quantity that maximizes total surplus is Q1 procedures, which is less than Q2.c. The use of medical care is excessive in the sense that consumers get procedures whosevalue is less than t he cost of producing them. As a result, the economy’s total surplus is reduced.d. To prevent this excessive use, the consumer must bear the marginal cost of theprocedure. But this would require eliminating insurance. Another possibility would be that the insurance company, which pays most of the marginal cost of the procedure ($80, in this case) could decide whether the procedure should be performed. But the insurance company does not get the benefits of the procedure, so its decisions may not reflect the value to the consumer.。
经济学原理：微观经济学分册(第7版)
谢谢观看
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正因为经济学的基础知识是如此基本，这种全球范围内的普遍使用才成为可能。经济学领域的伟大洞见，如 亚当·斯密的“看不见的手”的概念、大卫·李嘉图的比较优势原理，以及约翰·梅纳德·凯恩斯的总需求理论， 并不旨在仅适用于某个特定的时间和空间。相反，它们给机敏的学生提供了观察世界的新透镜和有助于设计更好 的公共政策的新工具。当然，一个人透过该透镜看到了什么，以及他或她如何运用这些工具，将取决于特定的历 史、政治和文化条件。经济学理论本身并不会给出所有问题的正确答案，但作为通才教育的一部分，它为找到诸 多重大问题的正确答案提供了关键要素。
第1篇导言 第1章经济学十大原理 1.1人们如何做出决策4 1.1.1原理一：人们面临权衡取舍4 1.1.2原理二：某种东西的成本是为了得到它所放弃的东西5 1.1.3原理三：理性人考虑边际量6 1.1.4原理四：人们会对激励做出反应7 案例研究汽油价格的激励效应8 1.2人们如何相互影响10 1.2.1原理五：贸易可以使每个人的状况都变得更好10 1.2.2原理六：市场通常是组织经济活动的一种好方法10
美国学生通常对了解中国经济的发展颇感兴趣，我相信许多中国学生也会**美国经济。我向我的学生们指出， 中国在过去几十年里的经济增长极为引人注目。考虑到中国庞大的人口规模，人类历史上很可能没有其他事件， 能比这一快速增长时期使更多人口脱离贫困。对此，我们唯一正确而合适的反应无疑是掌声和赞许。
目录
目录
内容简介
内容简介
《经济学原理:微观经济学分册(第7版) 》是目前国内市场上最受欢迎的引进版经济学教材之一，其最大特 点是它的“学生导向”，它更多地强调经济学原理的应用和政策分析，而非经济学模型。第7版在延续该书一贯风 格的同时，对第6版作了全面修订和改进，更新了原书中的大部分“新闻摘录”和部分“参考资料”、“案例研究” 等专栏，修改了部分习题。本书为微观分册。
曼昆《经济学原理(微观经济学分册)》(第6版)课后习题详解(第7章 消费者、生产者与市场效率)
曼昆《经济学原理（微观经济学分册）》（第6版）第3篇 市场和福利第7章 消费者、生产者与市场效率课后习题详解跨考网独家整理最全经济学考研真题，经济学考研课后习题解析资料库，您可以在这里查阅历年经济学考研真题，经济学考研课后习题，经济学考研参考书等内容，更有跨考考研历年辅导的经济学学哥学姐的经济学考研经验，从前辈中获得的经验对初学者来说是宝贵的财富，这或许能帮你少走弯路，躲开一些陷阱。
以下内容为跨考网独家整理，如您还需更多考研资料，可选择经济学一对一在线咨询进行咨询。
一、概念题1．福利经济学（welfare economics ）答：福利经济学是一种规范经济学，研究的是整个经济的资源配置与个人福利的关系，特别是市场经济体系的资源配置与福利的关系，以及与此有关的各种政策问题。
福利经济学研究要素在不同厂商之间的最优分配以及产品在不同家庭之间的最优配置。
它的主要特点是：从一定的价值判断出发建立理论体系，在边际效用论的基础上建立福利概念，依据既定的社会目标和福利理论制定经济政策。
20世纪初，西方国家为调和日益尖锐的社会矛盾，福利经济学应运而生。
英国经济学家A ·C ·庇古是福利经济学的创始人和主要代表。
庇古1920年出版的《福利经济学》是福利经济学产生的标志。
庇古的福利经济学有两个基本命题：一是国民收入总量愈大，社会经济福利愈大；二是国民收入分配愈均等，社会经济福利愈大。
由于在1929～1933年的大危机以后，庇古的理论已经不能完全适应需要，因此他的理论被称为旧福利经济学。
与庇古的旧福利经济学相对的是其后出现的新福利经济学，代表人物有勒纳、卡尔多、希克斯等。
2．支付意愿（willingness to pay ）答：支付意愿指买者愿意为某种商品支付的最高价格。
支付意愿是衡量买者对物品的评价，评价越高支付意愿越强，愿意支付的价格越高，反之，评价越低支付意愿越弱，愿意支付的价格越低。
3．消费者剩余（consumer surplus ）（西北大学2004、2006研；华南理工大学2007、2008研；北京工业大学2008研）答：消费者剩余指消费者购买一定数量的某种产品时愿意支付的价格与其实际所支付的价格之间的差额。
曼昆经济学原理7-9
增加的生产者剩余
10
D. 最初10个单位物品在 5
更高价格下增加的生产 0
者剩余
0
供给曲线
Q
5 10 15 20 2285
主动学习 2
参考答案
5P0
A. 在Q = 10时,边际成本 45
= $20
40
B. PS = ½ x 10 x $20 35
= $100
30
价格上升到 $30
25
C. 多售出5个单位所增加 20
31
效率
总剩余 = (买者的评价) – (卖者的成本)
如果资源配置使总剩余最大化，那我们可以 说，这种配置表现出效率。效率意味着：
– 物品是由对这种物品评价最高的买者消费 – 物品是由生产这种物品成本最低的卖者生产 – 增加或减少这种物品的数量并不会事总剩余增加
32
市场均衡的评价
市场均衡： P = $30 Q = 15,000
如果 P = $220
Flea的消费者剩余 = $300 – 220 = $80
Anthony的消费者剩 余 =$250 – 220
= $30 总消费者剩余
= $110
Q
1234 12
消费者剩余与需求曲线
P
$350
$300 $250 $200 $150
总结：总消费者 剩余等于需求曲 线以下和价格以
• 福利经济学：研究资源配置如何影响经济 福利的一门学问
• 首先，我们来看看消费者的福利
3
支付意愿
一个买者对一种物品的支付意愿是他愿意为这 种物品支付的最高量
支付意愿衡量买者对于物品的评价
人名
支付 意愿
Anthon $25
曼昆经济学原理第七章(第七版) PPT
7.1 消费者剩余
• 7.1.2用需求曲线衡量消费者剩余
• 各位看官原谅，由于内容假设你的朋友正在考虑两家手机服务提供商.A提供商每月 收取固定服务费120美元,无论打多少次电话都是如此.B提 供商不收取固定的服务费,而是每打1分钟电话费1美元.你 的朋友对每个月打电话时间的需求由方程Qd=150-50P给 出,其中P是每分钟电话的价格. a,对每个提供商,你朋友多打1分钟电话的费用是多少? b,根据你对a的回答,你朋友用每个提供商的服务会打多少 分钟电话? c,他每个月给每个提供商付费多少? d,他从每个提供商得到的消费剩余是多少? e,你会推荐选择哪个提供商?为什么?
曼昆经济学原理第七章(第七版)
大纲
• 引言 • 7.1 消费者剩余 • 7.2 生产者剩余 • 6.3 市场效率
引言
• 1、本书第一章引言中，经济学的定义是：研究社会如何管 理自己的稀缺资源。
• 2、换句话说，社会要对稀缺资源进行管理的目的是为了最 大限度地实现效率和平等这样两个目标。
• 3、如何考察一个市场或政府颁布的一项政策，是否最大限 度地实现了资源配置的效率和平等这样两个目标，需要用 科学的方法进行分析。
• C、（白话版）surplus若翻译为“盈余”可能理解起来更方 便些。消费者剩余说到底就是消费者觉得自己占了多少便宜， 因为愿意支付多少钱是每个人内心对商品价值的评价，若内 心估价较高，而实际价格较低，那购买此商品的“盈余”就 大了，占了大便宜，内心感觉很美好，这就是享受到市场经 济的“福利”了。所以商品要卖给对它评价最高者，因为这 样可以使福利最大化。
• A、 由Qd=150-50P，这个方程可以得出以下结论：P哪怕 是无限接近于0，Q也只能无限接近于150，由于打电话的 分钟只能按个位数计算，所以选择A提供商的话最多打149 分钟电话。（可能会有人说，超过或等于150分钟后的每 分钟就是0元啊，还是请回看一下方程式，P不可能为负数， 否则提供商要赔死了，所以方程式已经限定了最多150分 钟的，这时P=0，实际上这时已经是极限值了；综上所述： 选择A提供商，最多打149分钟电话，再多打1分钟的费用 是0美元。选择B提供商，根据方程得出，P=1时，共打100 分钟电话，再多打1分钟的费用仍是1美元。
曼昆经济学原理第七章(第七版)
7.1 消费者剩余
• 7.1.1支付意愿
1、支付意愿（willingness to pay)的概念பைடு நூலகம்一个买者对一 种物品的支付意愿是他愿意为这种物品支付的最高量价格。 支付意愿衡量买者对于物品的评价。 2、消费者剩余(consumer surplus)的概念： • A、（专业版）是买者愿意为一种物品支付的量减去其为 此实际支付的量。
引
言
• 7、作为参与市场的买者和卖者，他们在相互交易中得到的 利益，被称为“福利”。 • 8、福利经济学是研究资源配置如何影响经济福利的一门学 问。 • 9、第一章原理六：市场通常是组织经济活动的一种好方法。 本章研究将再次论证此结论的无比正确性。价格是一只看 不见的手，它将指导消费者和生产者共同行动，达成社会 福利最大化的结果。
7.1 消费者剩余
• 7.1.2用需求曲线衡量消费者剩余
• 各位看官原谅，由于内容假设你的朋友正在考虑两家手机服务提供商.A提供商每月 收取固定服务费120美元,无论打多少次电话都是如此.B提 供商不收取固定的服务费,而是每打1分钟电话费1美元.你 的朋友对每个月打电话时间的需求由方程Qd=150-50P给 出,其中P是每分钟电话的价格. a,对每个提供商,你朋友多打1分钟电话的费用是多少? b,根据你对a的回答,你朋友用每个提供商的服务会打多少 分钟电话? c,他每个月给每个提供商付费多少? d,他从每个提供商得到的消费剩余是多少? e,你会推荐选择哪个提供商?为什么?
7.1 消费者剩余
• 2、消费者剩余(consumer surplus)的概念：
• B、（说明版）消费者在购买商品时，其实是为了让自己的生 活变得更好。消费者剩余就度量了我们消费者在市场上购买 商品后，我们的生活在总体上能够得到改善的程度。因为每 个消费者对商品的看法可能会有所不同，对商品的估价也会 有所不同，所以每个人的消费者剩余也不一样。 • C、（白话版）surplus若翻译为“盈余”可能理解起来更方 便些。消费者剩余说到底就是消费者觉得自己占了多少便宜， 因为愿意支付多少钱是每个人内心对商品价值的评价，若内 心估价较高，而实际价格较低，那购买此商品的“盈余”就 大了，占了大便宜，内心感觉很美好，这就是享受到市场经 济的“福利”了。所以商品要卖给对它评价最高者，因为这 样可以使福利最大化。
曼昆-经济学原理(微观)-第7版-概念归纳
经济学原理名词解释归纳一、经济学十大原理稀缺性：社会资源的有限性。
经济学：研究社会如何管理自己的稀缺资源。
效率：社会能从其稀缺资源中得到最大利益的特性。
平等：经济成果在社会成员中公平分配的特性。
机会成本：为了得到某种东西所必须放弃的东西。
理性人：系统而有目的地尽最大努力实现其目标的人。
边际变动：对行动计划微小的增量调整。
激励：引起一个人做出某种行为的某种东西。
市场经济：当许多企业和家庭在物品与服务市场上相互交易时，通过他们的分散决策配置资源的经济。
产权：个人拥有并控制稀缺资源的能力市场失灵：市场本身不能有效配置资源的情况。
外部性：一个人的行为对旁观者福利的影响。
市场势力：单个经济活动者（或某个经济活动小群体）对市场价格有显著影响的能力。
生产率：每单位劳动投入所生产的物品与服务数量。
通货膨胀：经济中物价总水平的上升。
经济周期：就业和生产等经济活动的波动菲利普斯曲线：通货膨胀与失业之间的短期权衡取舍。
二、像经济学家一样思考循环流向图：一个说明货币如何通过市场在家庭与企业之间流动的直观经济模型。
生产可能性边界：表示在可得到的生产要素与生产技术既定时，一个经济所能生产的产品数量的各种组合的图形。
微观经济学：研究家庭和企业如何做出决策，以及它们如何在市场上的相互交易的学科。
宏观经济学：研究整体经济现象，包括通货膨胀、失业和经济增长的学科。
实证表述：试图描述世界是什么样子的观点。
规范描述：试图描述世界应该是什么样子的观点。
三、相互依存性与贸易的好处绝对优势：一个生产者用比另一个生产者更少的投入生产某种物品的能力。
比较优势：一个生产者以低于另一个生产者的机会成本生产某种物品的能力机会成本：为了得到某种东西所必须放弃的东西进口：在国外生产而在国内销售的物品。
出口：在国内生产而在国外销售的物品。
四、供给与需求的市场力量市场：由某种物品或服务的买者与卖者组成的一个群体。
竞争市场：有许多买者与卖者，以至于每个人对市场价格的影响都微乎其微的市场。
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$100
80 70 50
Paul’s consumer surplus ($10)
Total consumer surplus ($40)
Demand 0 1 2 3 4 Quantity of Albums 0 1 Demand 2 3 4 Quantity of Albums
1
Consumer Surplus
• Welfare economics
– How the allocation of resources affects economic well-being
• Willingness to pay
– Maximum amount that a buyer will pay for a good
4
Figure 1
The Demand Schedule and the Demand Curve
Price of Albums
Demand
$100 80 70
John’s willingness to pay Paul’s willingness to pay
George’s willingness to pay 50 Ringo’s willingness to pay
© 2012 Cengage Learning. All Rights Reserved. May not be copied, scanned, or duplicated, in whole or in part, except for use as permitted in a license distributed with a certain product or service or otherwise on a password-protected website for classroom use.
© 2012 Cengage Learning. All Rights Reserved. May not be copied, scanned, or duplicated, in whole or in part, except for use as permitted in a license distributed with a certain product or service or otherwise on a password-protected website for classroom use.
0
1
2 3 Quantity of Albums
4
The table shows the demand schedule for the buyers in Table 1. The graph shows the corresponding demand curve. Note that the height of the demand curve reflects buyers’ willingness to pay.
3
Table 1
Four Possible Buyers’ Willingness to Pay
© 2012 Cengage Learning. All Rights Reserved. May not be copied, scanned, or duplicated, in whole or in part, except for use as permitted in a license distributed with a certain product or service or otherwise on a password-protected website for classroom use.
• Consumer surplus in a market
– Area below the demand curve and above the price
© 2012 Cengage Learning. All Rights Reserved. May not be copied, scanned, or duplicated, in whole or in part, except for use as permitted in a license distributed with a certain product or service or otherwise on a password-protected website for classroom use.
8
Figure 3
How the Price Affects Consumer Surplus
(a) Consumer Surplus at Price P1
Price A Price A Additional consumer surplus to initial consumers
(b) Consumer Surplus at Price P2
Consumers, Producers, and the Efficiency of Markets
PowerPoint Slides prepared by: Andreea CHIRITESCU Eastern Illinois University
© 2012 Cengage Learning. All Rights Reserved. May not be copied, scanned, or duplicated, in whole or in part, except for use as permitted in a license distributed with a certain product or service or otherwise on a password-protected website for classroom use.
P1
Consumer surplus
C
P1 P2 Demand
Initial consumer surplus
C
Consumer surplus to new consumers
B
B F Dntity
0
Q1
Q2
Quantity
In panel (a), the price is P1, the quantity demanded is Q1, and consumer surplus equals the area of the triangle ABC. When the price falls from P1 to P2, as in panel (b), the quantity demanded rises from Q1 to Q2, and the consumer surplus rises to the area of the triangle ADF. The increase in consumer surplus (area BCFD) occurs in part because existing consumers now pay less (area BCED) and in part because new consumers enter the market at the lower price (area CEF).
© 2012 Cengage Learning. All Rights Reserved. May not be copied, scanned, or duplicated, in whole or in part, except for use as permitted in a license distributed with a certain product or service or otherwise on a password-protected website for classroom use.
• Increase in consumer surplus from area ABC – From initial buyers, add area BCDE – From new buyers, add area CEF
© 2012 Cengage Learning. All Rights Reserved. May not be copied, scanned, or duplicated, in whole or in part, except for use as permitted in a license distributed with a certain product or service or otherwise on a password-protected website for classroom use.
7
Consumer Surplus
• A lower price raises consumer surplus
– Initial price, P1
• Quantity demanded Q1 • Consumer surplus: area ABC
– New, lower price, P2
• Greater quantity demanded, Q2 – New buyers
2
Consumer Surplus
• Consumer surplus
– Amount a buyer is willing to pay for a good
• Minus amount the buyer actually pays for it
– Measures the benefit buyers receive from participating in a market – Closely related to the demand curve