2006年复旦大学新闻学院414新闻实务考研真题【圣才出品】

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2005年复旦大学新闻学院414新闻实务考研真题(回忆版,不完善)【圣才出品】

2005年复旦大学新闻学院414新闻实务考研真题(回忆版,不完善)【圣才出品】

2005年复旦大学新闻学院414新闻实务考研真题(回忆版,不完善)复旦大学2005年攻读硕士学位研究生入学考试试题
考试科目:414新闻实务
一、名词解释(共30分)
1.现场观察
2.采访计划
3.综合新闻
4.解释性新闻
5.归纳推理
6.冲击式排版
7.立论
二、简答题(共30分)
1.深入采访的标志是什么?
2.正面提问的要求是什么,什么样的对象适合正面提问?
3.新闻主题有哪些特征?
4.如何理解编辑取向优质化这个含义?
5.评论的根本特性是什么?
三、指出五段文字的错误,修改,并说出理由。

(共10分)
抱歉,本部分没有具体内容。

四、看材料写不超过600字的消息稿。

(20分)
抱歉,本部分没有材料。

五、根据上面写的消息写一个主体类标题。

(10分)
六、根据一段材料写一个评论(20分,内容是一段关于足球的文章)。

24日进行的两场足球赛,因为裁判的判决引起争议,导致一场中断比赛30余分钟,一场有一方提前退场。

23日还发生了观众向裁判丢水瓶,导致其头部砸破的事件。

(抱歉,本部分没有具体材料)。

复旦大学新闻实务考研真题(1996—2013年)

复旦大学新闻实务考研真题(1996—2013年)

2013年复旦大学新闻实务考研试题一、简答题:2题,共20分1.网络媒体有哪些传播特征?2.正确的版面编排思想怎样形成的?二、论述题:2题,共40分。

1.请从写作理论角度评述下述新闻作品的写作手法。

黄继光的相关材料。

2.在报纸上将某某在微博上的图片和微博上的文字内容发表在一名为“画中有话”的栏目中,从新闻编辑角度论述网络媒体与传统媒体的关系。

三、改错:5题,共10分。

1.张艺谋说他得不了奖,是人算不如天算。

接下来作者评论道:“张艺谋的折桂也不是天算,而是技不如人。

”2.最后一句话好像是,她的父亲旁边分别站着他的继母和母亲。

四、选择字正确的成语,并解释:5题,共10分。

1.如影随形如影随行2.相形见绌相形见拙3.胁肩谄笑协肩谄笑4.明火执仗明火执杖5.宵衣旰食宵衣肝食五、应用题:共70分1.将下面的稿件改成500字以内的消息,并制作主题类复式题。

(40分)给出一段材料,材料内容关于银行卡磁条卡换“芯片”卡,工商银行对换卡区别对待,银行卡存款20万以上,可以免费换,否则要重新办卡。

2.请为下面标题配写一篇600字以内的评论,要求有评论标题。

(30分)十大名楼申遗与古代建筑的蛮拆相关材料2012年复旦大学新闻实务考研试题一、简答题(10分×4=40分)1.微博,对于新闻记者有何意义2.互联网时代,新闻深度报道的前景3.编辑把关具有什么特点4.好的评论选题应该具备的条件二、论述题(25分×2=50分)1.结合实例或实际,论述新闻报道中的“平衡”原则2.结合实例,论述版面与节目的隐性信息的作用三、操作题(30分×2=60分)1)对下列新闻稿件进行分析。

2)将下列新闻稿改成一篇300字左右的消息。

欧美国家的消费者越来越倾向于待在家里而不是外出购物时,中国的出口商也开始准备迎接坏消息的到来。

中国7月的出口数据出乎意料地强劲,但数据公布一周后针对16 家中国制造商的调查显示,大部分公司都预计未来数月的出口额将下降,纺织和电子行业的出口前景尤其黯淡。

新闻传播实务考研题库章节题库(各类通讯的内涵及基本要求)【圣才出品】

新闻传播实务考研题库章节题库(各类通讯的内涵及基本要求)【圣才出品】

第十二章各类通讯的内涵及基本要求一、名词解释1.人物通讯(复旦大学2007年研)答:人物通讯是指以人为对象、专门写人的通讯。

具体而言,人物通讯是指以通讯的形式报道具有新闻价值的人物,反映其行为、事迹和生活,再现其精神境界、人生轨迹和生存状态,从而达到教育启迪,或监督批判、警示社会的目的的通讯。

2.谈话实录型通讯(南京大学2013年研)答:谈话实录型通讯是指一种由谈话充当主要角色的通讯。

在叙事记述型通讯中,往往也会涉及人物之间、记者与被访者之间的对话,但它并不以主要角色的身份出现。

而在谈话实录型通讯中,谈话无疑是主角。

谈话成为主角,包括以下两项含义:①谈话在文体中占有很大比重,甚至构成整个文本;②谈话在文本中起着决定性的作用,谈话的质量决定着全篇的质量,谈话的成败决定着全篇成败。

3.事件通讯(南京大学2013年研)答:事件通讯是指详细报道突发的、为受众所关心的事件,详细报道各种突发性事件的相关事实和人物,以及典型的、有普遍教育作用的新闻事件的通讯。

这种通讯重在记述和再现新闻事件发生、发展的相对完整的过程,显示事件的内在逻辑和社会意义。

事件通讯所报道的事件一般具有以下特点:①有明确的行为主体;②发生的时间、地点比较具体、集中;③有开头、有过程、有结尾;④常常带有鲜明的矛盾性和冲突性;⑤有具体的原因和结果。

事件通讯所写的事件,要具有新闻性和典型性;要善于用大中取小、以小见大的方法来选择和反映事件;要善于把事件和读者的利益、要求和共同兴趣联系起来。

4.工作通讯(暨南大学2007年研)答:工作通讯是指以记“工作”为主,反映不同领域、各行各业工作中的新情况、新办法、新经验、新矛盾、新问题或者新趋势的通讯。

工作通讯在围绕党和政府中心工作进行报道的同时,还发挥着沟通各行各业、交流彼此工作方面的信息以及向受众直接传达各行各业政策层面、工作层面信息的桥梁作用。

面对转型社会众多的新事物、新挑战,写好工作通讯具有重要的意义,记者应重视工作通讯并不断提高工作通讯的采写水平。

新闻传播实务考研题库章节题库(新闻写作创新)【圣才出品】

新闻传播实务考研题库章节题库(新闻写作创新)【圣才出品】

第十四章新闻写作创新一、名词解释1.新闻写作思维答:新闻写作思维,是指在写作过程中,凭借一定的认识能力来反映新闻事实(事件)的智力活动过程。

新闻写作思维的特点包括:①用事实说话;②逻辑思维和形象思维相结合;③归纳和演绎相结合;④具有一定的开放性。

2.逆向思维答:逆向思维又称求异思维,是对司空见惯的似乎已成定论的事物或观点反过来思考的一种思维方式。

敢于“反其道而思之”,让思维向对立面的方向发展,从问题的相反面深入地进行探索,树立新思想,创立新形象。

二、简答题1.为什么新闻文本创新是必然的?答:新闻文本遵循着形式和内容矛盾运动的规律发展,它的创新有一定的必然性。

(1)时代的变化是新闻文体创新的社会基础新闻文体的发展是与社会的进步和时代的发展紧密联系在一起的。

新闻文体创新是时代和社会的产物。

时代和社会不断涌现的新的内容,对新闻文体提出了创新的要求。

20世纪80年代以来,我国的改革开放不断深入,人们的社会生活内容日益丰富多彩。

新闻传播业的发展和改革,也在新闻写作上有所体现。

各种新闻文体是适应一定的传播信息的要求而形成的,传递信息是各种文体赖以存在的前提和依据。

所以,随着时代的变化,社会生活中新的内容不断涌现,新闻文体必须不断变化,才能适应受众日益增长的、不断变化的需求。

(2)传播技术的发展是新闻文体创新的技术前提新闻文体的出现与一定的社会条件有关,特别是与一定的传播技术有着密切的关系。

传统的新闻媒体——报纸、广播、电视、杂志——依然存在,而新媒体——网络——的出现,使得目前的新闻传播的媒体环境更增添了几分复杂性。

而且,传统媒体也在不断地进行各种创新的尝试,以对付愈来愈激烈的媒体竞争所形成的压力。

新的媒体的出现,对新闻文体提出了新的要求。

在新闻传播史上,任何一种新的媒体的诞生,都会对新闻文体提出新的要求。

比如在我国,“通讯”这种文体的出现,就和当时的通讯技术有着密切的关系。

不同的媒体,对新闻内容的编排有着不同的要求。

复旦大新闻传播学试题06年11年真题[1]

复旦大新闻传播学试题06年11年真题[1]

复旦大学2006新闻传播学试题复旦大学2006年新闻传播试题一、名词解释1.《钦定报律》2.奥斯邦3.新闻选择4.传播模式二、简述1. 我国新闻事业的运行模式及其理论依据。

2. 美国“议程设置”与我国“舆论导向”的比较。

3. 四十年代确立的党报理论的基本内容。

三、论述1. 由金华火腿. 阜阳毒奶粉. 苏丹红等”食品安全事件,举例说明媒体对事件的报道情况,并分析媒体的社会角色和社会责任。

2. 1815-1911年间我国报刊的发展脉络及代表报刊。

2006复旦大学新闻实务试题一、名词解释1. 报道思想2. 遗忘3. 深度报道4. 专访5. 评论立意6. 立论和驳论7. 对称式排版8. 版面二、简答1. 新闻价值与新闻政策之间的关系如何?2. 通讯的几种叙述方式。

3. 评论的文风要求。

三、论述联系实际论述新闻通俗化的要求。

四、作品分析(题目给出一篇消息,关于警察抓劫匪的,要求评析优缺点)五、作评论(题目给出一篇消息,简述内容如下:一头被非法倒手的非洲狮出逃,威胁多人生命。

警方考虑救人为重,且非洲狮不是国家重点保护动物,射杀非洲狮救人。

以此作500字以内的评论,并拟题。

)复旦大学2004-2005新闻传播试题2005年复旦新闻考研试题新闻传播学基础(适用于所有专业)一、名词解释:5*61. 信息2. 舆论3. 《大清报律》4. 《中国报学史》5. 《我们对于新闻学的基本观点》二、简答题:3*101.谈谈你对新闻娱乐化的看法2.简要分析新闻传播的社会控制3.举出五份XXXXX中央机关报的名称,并简述之三、论述题:3*301. 论作为社会现象的新闻。

2. 阅读以下材料,以《论媒体》为题。

调查显示,人们在平时接触的媒介中,以电视最多,其次是广播、杂志、录音,录影资料、计算机……休息日接触的媒介比工作日要少,但接触媒介的时间较长……接触互联网的比较少,但上网的时间比看书看报纸要多得多……人们表示,读书的目的是为了提高个人的生存和发展能力……男性读书的目的是为了……女性读书的目的是为了增加知识,提高与人交往的能力……说明受众接触媒介的时间,目的都不相同……3.试述梁启超对中国新闻事业的贡献。

新闻传播实务考研题库章节题库(新闻评论的内涵及特点)【圣才出品】

新闻传播实务考研题库章节题库(新闻评论的内涵及特点)【圣才出品】

第一章新闻评论的内涵及特点一、概念题1.新闻评论(江西师范大学2009年研)答:新闻评论是指媒体编辑部或作者对最新发生的有价值的新闻事件和有普遍意义的社会现象、热门话题,运用分析和综合的方法,就事论理,就实论虚,有着鲜明针对性和思想启迪性的一种新闻文体,是现代新闻传播工具报纸、广播、电视、网络经常采用的社论、社评、评论员文章、短评、编者按、专栏评论和述评等的总称,属于论说文的范畴。

简言之,新闻评论是就有价值的新闻事实和社会现象发表意见以指导实践的一种文体。

2.评论素养答:评论素养是指新闻工作者,应当是具有高尚人格的思想政治工作者,是社会活动家,应当具有灵敏的政治嗅觉,做到眼观六路,耳听八方,对周围的一切,对社会、政治、经济等方面的情况有充分的了解,有自己的判断和估价,有发言的主动权。

3.新闻评论的种类答:新闻评论的种类包括:①社论(本台评论);②评论员文章;③短评;④编者按语;⑤专栏评论;⑥述评;⑦杂感随笔;⑧广播评论;⑨电视评论。

4.新闻评论的新闻性(复旦大学2013年研)答:新闻评论的新闻性是指它所评论的对象,是当前重要的新闻事件和现实生活中需要解决的问题。

新闻性是新闻评论的首要特征,是由新闻传播工具的性质所决定的,也是新闻评论和一般议论文的重要区别。

新闻评论的内容具有迫切的现实意义,在选题和立论的时候要有针对性,注意有的放矢。

现在报纸上各种样式的专栏小言论日渐增多。

还有许多配合新闻报道发表的评论,包括编者按、编后等,运用灵活,发言及时,即事明理,由于有较强的新闻性,很受读者的欢迎。

5.新闻评论的效率性答:新闻评论的效率性是指新闻评论是否有效率地表达了论点。

让读者尽早地接触到论点,尽可能突出地表达论点,就是新闻评论的效率性之一。

评论表达的效率性也体现在确定、清晰的结构和语言文字之中。

清晰的结构具有路标一样的作用,使读者能够顺畅地完成阅读过程,准确地把握评论文章的内在关系和议论线索,甚至可以承受一些读者“跳读”习惯的考验。

2006年新闻传播学基础试题解析

2006年新闻传播学基础试题解析

复旦大学硕士研究生入学考试2006年新闻传播学基础试题解析一、名词解释(4题×5分,共20分)1、《钦定报律》——1908年3月,清廷颁布《大清报律》,对报刊创办及禁载事项进行了严格规定。

1910年,清政府民政部对其进行修订,1911年1月改名为《钦定报律》,共有38章,另有四个附件,保存了原《报律》的主要内容。

它规定:报纸创办实行注册加保证金制,实行市前检查制;禁止登诋毁宫廷、政体、扰乱治安的言论;禁止刊未经发布的谕旨、奏章;在国外出版者违反上述规定由海关没收销毁。

2、新闻选择——新闻选择就是对现实生活中发生的事实加以鉴别,选出新闻媒介值得传播的事实。

它仅仅是对事实的选择,使新闻学全部知识、新闻工作经验和其他社会科学、自然科学知识的综合运用。

新闻选择的标准有四个:新闻定义、新闻价值、宣传价值和新闻法规。

3、传播模式——所谓传播模式,就是一种旨在再现现实的传播理论的简化形式。

传统的线性模式,如拉斯韦尔的5W(who-says what-in what channel-to whom-with what effects)和申农、韦弗的信息论模式都认为,传播就是信息的单向流动。

后来,德弗勒的控制论模式和奥斯古德—施拉姆的控制论模式引入了反馈的概念,认为传播是一个双向性、循环性的过程。

再后来,赖利夫妇的社会系统模式和马莱茨克的大众传播模式,把传播现象放到更加宏大的社会环境中去考察,指出了社会系统对传播的影响和作用。

可见,传播模式是随着传播实践的不断发展而趋向完善,并对传播理论起到了积极的推动作用。

4、奥斯邦——1931年1月,上海“大陆报——中国无线电公司广播电台”开播,是中国境内的第一座广播电台。

它由美国商人奥斯邦创办,呼号为XRO,发射功率为50瓦。

播出内容有《大公报》提供的新闻,主要播放娱乐节目。

因未经北洋政府登记批准,于同年4月停办。

二、简答题(3题×20分,共60分)1、美国的“议题设置”与我国的“舆论导向”有什么不同?答:上世纪70年代,美国传播学者麦克姆斯和肖提出了大众传播的议程设置功能,认为传播媒介报道的重点与受众脑海中的重要题材之间高度相关;媒介所强化报道的题材与事件,会引起人们的重视。

(NEW)复旦大学新闻学院《714新闻传播学基础》历年考研真题及详解

(NEW)复旦大学新闻学院《714新闻传播学基础》历年考研真题及详解

目 录1999年复旦大学新闻学院新闻与传播理论考研真题2000年复旦大学新闻学院新闻与传播理论考研真题(部分)2001年复旦大学新闻学院新闻与传播理论考研真题2002年复旦大学新闻学院新闻与传播理论考研真题2003年复旦大学新闻学院新闻传播学基础考研真题(含部分答案)2004年复旦大学新闻学院新闻传播学基础考研真题(含部分答案)2005年复旦大学新闻学院新闻传播学基础考研真题及详解2006年复旦大学新闻学院新闻传播学基础考研真题及详解2007年复旦大学新闻学院714新闻传播学基础考研真题及详解2008年复旦大学新闻学院714新闻传播学基础考研真题及详解2009年复旦大学新闻学院714新闻传播学基础考研真题及详解2010年复旦大学新闻学院714新闻传播学基础考研真题(回忆版,含部分答案)2011年复旦大学新闻学院714新闻传播学基础考研真题及详解2012年复旦大学新闻学院714新闻传播学基础考研真题及详解2013年复旦大学新闻学院714新闻传播学基础考研真题及详解2014年复旦大学新闻学院714新闻传播学基础考研真题及详解2015年复旦大学新闻学院714新闻传播学基础考研真题及详解2016年复旦大学新闻学院714新闻传播学基础考研真题及详解2017年复旦大学新闻学院714新闻传播学基础考研真题及详解1999年复旦大学新闻学院新闻与传播理论考研真题附文字版试题:复旦大学1999年攻读硕士学位研究生入学考试试题考试科目:新闻与传播理论一、填空(每格1分)1.新闻事业的发展水平主要是由_______决定的。

2.以办报方针分,报纸可分为_______、_______、_______。

3.新闻选择的主要标准是_______、_______、_______、_______。

4.大众传播的四大社会功能是_______、_______、_______、_______。

5.受众接触信息、通常会产生选择性的_______、_______、_______。

复旦大学考研真题新闻传播学基础2006

复旦大学考研真题新闻传播学基础2006

2006年新闻传播学基础试题
一、名词解释(每题5分、共20分)
1、《钦定报律》
2、奥斯邦
3、新闻选择
4、传播模式
二、简答题(20分/题)
5、简述我国新闻媒介的运行模式及其理论依据;
6、试论美国“议程设置”和我国“舆论导向”之不同。

7、简述二十世纪四十年代确立的中共党报理论的基本内容。

三、论述题(35分/题)
8、“食品安全”是近年来的报道热点,比如金华毒火腿事件、阜阳婴儿奶粉事件、“苏丹红”事件、啤酒甲醛事件等等。

请选择其中两个(或两个以上)个案,运用新闻传播学理论对媒介报道做对比分析,并阐述你对大众媒介的社会角色、社会责任的认识。

9、试述中国近代报业(自1815年至1911年)发展的基本脉络,并举出各个发展阶段具有代表性的重要报刊。

2008~2012年复旦大学新闻学院新闻实务考研真题(含部分答案)【圣才出品】

2008~2012年复旦大学新闻学院新闻实务考研真题(含部分答案)【圣才出品】

2008年复旦大学新闻学院新闻实务考研真题(含部分答案)复旦大学2008年攻读硕士学位研究生入学考试试题考试科目:新闻实务一、简答题(20分×4)1.开座谈会有哪些好处?2.新闻背景材料运用时的注意事项是什么?3.网络新闻主页设计应把握哪些要领?4.新闻评论论证是否严密,其主要含义包括哪些方面?二、论述题(35分)请联系北京“纸馅包子”事件,试述您对新闻真实性的看法。

三、实践操作题(35分)胡锦涛同志在党的十七大所作的报告,得到与会者的40次掌声。

这体现了什么?请据此配发一篇600字的评论,并配制标题。

参考答案:复旦大学2008年攻读硕士学位研究生入学考试考试科目:新闻实务一、简答题(20分×4)1.开座谈会有哪些好处?答:为了了解情况、搜集材料而召开的座谈会,好处主要有:(1)有利于较快地掌握各方面的情况比如一个记者到某县去采访,想很快掌握这个县的农业、工业、商业的基本情况,怎么办?一个部门、一个部门地跑,找人谈话,是一个办法,但这个办法费时多,来得慢。

快一点的办法是召开一两个座谈会,请有关方面的人来参加,就把情况集中起来了。

(2)有利于迅速搜集各方面的反应对一些重大事件,要迅速搜集各方面的反应,座谈会也比个别访问来得快。

(3)有利于了解争论双方的意见对有争议的问题,邀请有不同意见的人来座谈,对了解争论双方的意见大有好处。

(4)有利于弄清事实真相有些问题,靠个别访问难于弄清事实真相,但通过座谈会,你凑一点情况,他凑一点材料,互相启发,帮助回忆,对弄清事实的真相也大有益。

(5)有利于解决某些矛盾在采访中碰到实际工作中的难题,这些难题又与报道有关,怎么解决?最好的办法是迈开双脚到群众中去,找一些“诸葛亮”来座谈,发动大家献计献策,矛盾就容易解决了。

总之,开座谈会的好处甚多。

但事物都是一分为二的,座谈会也有它的局限性,例如有些不便扩散的问题,放在座谈会上去谈,就不合适,这就只好靠个别访问了;还有些问题,需要细谈,座谈会人多,每人发言的时间有限,也只好靠个别访问了。

复旦大学新闻传播学历年考研真题

复旦大学新闻传播学历年考研真题
三,论述题
1、为什么说“新闻是历史的来源”,在新媒体时代如何理解新闻与历史的关系
2、何谓意见领袖,他们的特征是什么,他们在传播过程中产生怎样的影响,结合具体案例探讨意见领袖是如何引导舆论的产生和发展的
3、中国共产党在新民主主义革命期间的出版的中央机构报刊
复旦大学
【1】复旦大学学硕714
名词解释:
《中国互联网络发展分析报告》、新闻场域、宣传、《中外纪闻》、沃尔特·李普曼、《红旗日报》
复旦大学新闻传播学
2015
一、名词解释:
新闻选择、
媒介ቤተ መጻሕፍቲ ባይዱ合、
媒介的铺垫作用(priming)、
时务体、
《观察》周刊
二、简答题
1、马克思和恩格斯关于新闻出版自由的观点
2、何谓新闻职业道德,如何理解我国新闻从业者遵守新闻职业道德的必要性
3、大众媒介的新闻来源是如何影响新闻生产的
4、《察世俗每月统计记传》和《东西洋考每月统记传的》相同点和不同点
"互联网+"与"+互联网"的区别,并对我国传媒业互联网+转型给出建议
简答:
1、受众对媒体的认知;3、上海《申报》对《新闻报》的兼并事件论述1、我国主流媒体如何宣传社会主义核心价值观2、如何看待"媒介帝国主义"?中国如何提高传播实力?
3、上海"孤岛时期"抗日报刊宣传活动
【2】复旦大学新闻与传播实务
名词解释:
校对、双头条、新闻特性、解释性新闻、历史成本法简答:
新闻媒介的编辑方法,采访提问需要注意的问题,客户用户度和客户忠诚度的区别,舒尔茨整合营销传播的八项准则论述:

2006年复旦大学新闻学院813传播实务考研真题及详解【圣才出品】

2006年复旦大学新闻学院813传播实务考研真题及详解【圣才出品】

2006年复旦大学新闻学院813传播实务考研真题及详解复旦大学2006年攻读硕士学位研究生入学考试传播实务试题一、名词解释(4分×5题,共20分)l.范围经济2.媒介斜向扩张3.艾维·李4.阿瑟·W·佩奇原则5.NII计划二、简答题(3题×10分,共30分)1.数字传输对当前平面媒体发行的影响?2.当前我国进行“杂志细分战略”需要注意的问题是什么?3.从传播学的角度阐释当前西方媒介所有权集中现象?三、论述题1.举例说明与媒介搞好公共关系的重要性?2.什么是开放型公共关系?四、分析题我国公安部、信息产业部、司法部等部委联合出台了关于整治违法手机短信的专项行动。

违法手机短信进行贩毒卖毒、介绍卖淫嫖娼等不法内容,毒害甚深。

(1)问题一、惩治违法短信难点在哪里?你认为该如何整治违法短信?(20分)(2)问题二、写一篇关于惩治短信的评论。

不少于800字。

(30分)参考答案:复旦大学2006年攻读硕士学位研究生入学考试传播实务试题一、名词解释(4分×5题,共20分)l.范围经济答:范围经济是指通过多种产品生产而实现的经济,它一般被定义为大公司才有的经济。

这种公司“大得足以有效的从事与大规模分销、广告和购买相关的多种产品的生产”。

当通过分摊日常开支或增加其他效能,使共同生产和销售的两个或多个相关产品比分别生产和销售这些产品更划算时,就出现了范围经济。

它是传媒企业的普遍特征,通过经营多种传媒产品达到优势互补。

2.媒介斜向扩张答:媒介斜向扩张是指把业务侧向地或斜向地向其他互补领域发展(如报纸杂志、电视加广播等)。

斜向跨媒体发展战略可以积极地发挥协力优势和提高效率收益。

其十分重要的潜在优势就是增加了在多种传媒产品上共用专门化资源和专门化技能的机会,从而产生了规模经济和范围经济。

3.艾维·李答:艾维·李是《纽约时报》的记者,被称为“公共关系之父”。

2006年同等学力申硕《新闻传播学学科综合水平考试》真题及详解【圣才出品】

2006年同等学力申硕《新闻传播学学科综合水平考试》真题及详解【圣才出品】

2006年同等学力申硕《新闻传播学学科综合水平考试》真题及详解考生须知本试卷满分100分,包括新闻学和传播学两部分,考生选择所学专业的试题作答,所答题目与所选专业不符者不予计分。

请考生务必将本人考号最后两位数字填写在本页右上角方框内。

考生一律用蓝色或黑色墨水笔在答题纸指定位置上按规定要求作答,未做在指定位置上的答案一律无效。

监考员收卷时,考生须配合监考员验收,并请监考员在准考证上签字(作为考生交卷的凭据),否则,若发生答卷遗失,责任由考生自负。

Ⅰ.新闻学一、名词解释(每题3分,共30分)1.《香港船头货价纸》2.“癸丑报灾”3.《法兰西共和国公报》4.新闻工作的自律5.新闻线索6.电视评论7.断栏8.加按语9.影像新闻10.新闻杂志节目二、简答题(每题5分,共20分)1.新闻事业有哪些社会功能?2.现场观察的作用主要有哪些方面?3.事件通讯在采访写作上应掌握哪些要领?4.广播新闻中音响运用的原则是什么?三、分析论述题(每题10分,共20分)1.试述世界近代资产阶级报业的演进、发展过程及其阶段性特征。

2.分析新闻报道不全面的主要表现以及克服片面报道的举措。

四、实务操作题(30分)根据下面所附的“湖北汉川政府红头文件下达喝酒任务”的新闻事实材料,为《楚天都市报》改写一条消息(12分,字数:800字左右);并为消息制作一则复合式标题(5分);根据所提供的新闻事实材料,撰写一篇时评(13分,其中标题3分,评论正文10分;字数:600字左右)。

2003年,湖北汉川市纪委制定了“整顿公款大吃大喝的工作意见”,对公务招待的总额和经费都有细致的规定,并要求实行“村级零招待”,同时办理公务不准相互吃请。

2006年3月份,湖北汉川市政府办下发了一份全名为汉川政办发(2006)11号《关于倡导公务接待使用小糊涂仙系列酒的通知》。

通知称:各乡、镇人民政府,各农、养殖场,办事处、开发区、市政府各部门,湖北云峰酒业有限公司是最早来我市落户的引进企业之一,其生产的“小糊涂仙”酒去年跻身“中国白酒品牌20强”。

2011年复旦大学新闻学院820新闻实务考研真题(回忆版,含部分答案)【圣才出品】

2011年复旦大学新闻学院820新闻实务考研真题(回忆版,含部分答案)【圣才出品】

2011年复旦大学新闻学院820新闻实务考研真题(回忆版,含部分答案)复旦大学2011年攻读硕士学位研究生入学考试试题考试科目:820新闻实务一、论述题1.结合实际或实例,谈谈在采访过程中如何运用互联网。

2.结合实际或实例,谈谈调查性报告的作用。

3.结合实际或实例,谈谈网络新闻评论的特点。

二、操作题1.近一年来,微博发展迅速,谈谈微博的特点。

材料关于《中华人民共和国婚姻法》解释的三大段的内容,分别关于夫妻结婚的不动产问题、夫妻一方出轨补偿问题、妇女自主决定生育与否。

将这些材料写成140字以内的微博。

2.根据以下新闻写个评论,自拟题目。

材料是一段新闻,大意是浙江某技校把校内优秀学生照片印在灯箱上,放在学校主干道上,鼓励其余同学努力,然后很多同学都和灯箱上的同学打招呼、向校长咨询如何才能上灯箱,校长表示还会举办第二届类似的活动。

参考答案:复旦大学2011年攻读硕士学位研究生入学考试试题考试科目:820新闻实务一、论述题1.结合实际或实例,谈谈在采访过程中如何运用互联网。

答:网络采访是伴随着“第四媒体”——网络的兴起而出现的,在实际中得到了广泛的应用并呈现了多方向的发展趋势。

网络采访是传统新闻传播实务的重要补充方式之一,是从事网络实务达成网络传播效益的重要环节,主要是依托网络而存在的新闻采访方式,其特点及应用形式在很大程度上与互联网的自身特点相契合。

作为传统采写方式与新媒体的结合,网络采访的应用值得探究。

对于网络采访的研究属于传播学、新闻学中的范畴,并涉及电子技术及网络知识。

(1)网络采访的定义网络采访不但包括传统媒体采访的方法,还包括充分利用网络这个跨越时空的虚拟现实空间,按照新闻传播的需要所进行的新闻素材收集和调查研究活动。

它主要以因特网作为新闻采集的环境,用搜索、采访、下载和编辑加工等多种方式采集新闻信息及相关资源的新闻传播活动。

还有学者认为,网络采访分为三种情形:一是传统媒体记者利用网络进行采访;二是网络记者的采访;三是普通的网民采访。

2016年复旦大学新闻学院820新闻实务考研真题及详解【圣才出品】

2016年复旦大学新闻学院820新闻实务考研真题及详解【圣才出品】

2016年复旦大学新闻学院820新闻实务考研真题及详解复旦大学2016年攻读硕士学位研究生入学考试试题考试科目:820新闻实务一、简答题(10分×3)1.“原生广告”对新闻业的影响以及对新闻业的潜在危险。

2.分析“大数据”的利和弊,以及对新闻业的影响。

3.新闻背景的类型和材料。

4.新闻价值的定义和要素。

二、论述题(25分×2)1.论述自媒体发展的机遇和挑战。

2.作为一名记者,要如何报道网络突发性舆情事件?三、操作题(30分×2)1.消息改写要求:改写消息,使用主体类标题。

材料:今年我国网络文学达70亿产值,但什么是网络文学还是个问题(澎湃新闻记者罗昕2015-09-25 07:41)网络文学越来越成为文化产业中的焦点。

截至2014年年底,一共有114部网络小说出售影视版权,有90部计划被拍成电视剧,24部被拍成电影。

据市场第三方统计,到2015年网络文学的产值规模能够达到70亿元。

这样一片大好的数据背后,是否意味着我国网络文学的发展已然成熟?9月24日至25日,由中国作协、上海市作家协会、广东省作家协会、浙江省作家协会、江苏省作家协会联合主办的“首届中国网络文学论坛”在上海举行,与会者从网络文学的内容源头、过程管理到读者群体一一展开探讨。

值得注意的是,对于“什么是网络文学”,比如诞生于弄堂网文学板块的金宇澄长篇小说《繁花》是否算作网络文学,与会者就意见不一。

华东师范大学中文系副教授黄平告诉澎湃新闻记者:“会在定义上产生分歧,也说明了我国网络文学发展还不成熟。

”内容同质化严重在会上,“内容良莠不齐”成为与会者口中出现频率最高的字眼。

阅文集团CEO吴文辉认为网络文学已进入繁荣发展阶段,但他坦言也出现作品数量多、精品少,抄袭模仿等屡禁不止的问题。

上海作协副主席、上海网络作协会长陈村表示,网络文学一开始被质疑、被视为“垃圾”,但在当下成为作者以数十万计,最活跃、最引人注目的文学形态。

复旦大学真题2006年

复旦大学真题2006年

复旦大学2006年Paper OnePort ⅠVocabulary and StructureDirections: There are 30 incompete sentences in this part. For each sentence there are four choices marked A, B, C and D. Choose the one that best completes the sentence. Then mark the corresponding letter or Answer Sheet I with a single line through center.1. Official figures show that unemployment ______ in November and then fell slowly over the next two months.A. ploddedB. peepedC. plungedD. peaked2. The old lady was immediately sent to a nearby hospital when she ______ from heat stroke.A. passed awayB. passed offC. passed outD. passed by3. Her spirits ______ at the thought of all the work she had to do that morning.A. saggedB. passed offC. saddledD. scored4. Jack would rather his younger sister ______ in the same hospital as he does.A. workedB. worksC. to workD. work5. Jane was badly taken in when she paid $300 for that second-hand bicycle; it was not worthA. that all muchB. all that muchC. much all thatD. that much all6. A patient crowd had ______ around the entrance to the theatre, hoping to catch a glimpse of the stars of the show.A. contractedB. consultedC. contemplatedD. congregated7. UN diplomats are suspicious that the country's ______ weapons programme may be broader than reported.A. frailB. clandestineC. temperateD. fake8. Fortunately the acting and photography are so good that they somehow manage to ______ the limitations of the film plot.A. traceB. transcendC. tranquilizeD. trail9. When the report was published, various environmental groups criticized it for being too ______.A. alertB. zealousC. meekD. gregarious10. Her friends helped her ______ after her sister was killed in a car crash.A. pull offB. pull outC. pull throughD. pull on11. Nell's father said to him that he was ______ dog to learn new tricks.A. so old aB. a too oldC. too old aD. a so old12. The skipper was not willing to risk ______ his ship through the straits until he could see where he was going.A. takingB. to takeC. having takenD. being taken13. We were running out of money and things were looking ______.A. grimB. glossyC. gorgeousD. gracious14. If law and outer ______ not maintained, neither the citizens nor their properties are safe.A. wereB. areC. isD. was15. He saw writers and artists as being important to the state for they could ______ credibility on the regime.A. bestowB. embraceC. disperseD. undertake16. When import taxes on goods arc high, there is a greater chance that they will be ______.A. barteredB. counterfeitedC. manufacturedD. smuggled17. There's been so little rain, the forest is ______ to go up in flames at any moment.A. precariousB. feebleC. convenientD. liable18. The school's development committee has deliberated the question ______ great length.A. onB. alongC. atD. for19. On a Summer evening it is ______ to hear the joyful sound of the shepherd's flute floating across the valley.A. treacherousB. enchantingC. rashD. furtive20. Let's ______ the arrangements with the others before we make a decision.A. talk overB. talk intoC. talk downD. talk round21. He'll have to ______ the music when his parents find out he's been missing school.A. listen toB. composeC. faceD. play22. Her eyes were shining brightly and her face was suffuse ______ color.A. withB. inC. byD. of23. In my opinion Elizabeth and Henry are not ______ friends as lovers.A. too muchB. as muchC. very muchD. so much24. Yesterday my brother ______ with his girlfriend over where to go on holiday.A. fell offB. fell outC. fell awayD. fell apart25. The writer ______ the newspaper readers against buying shares without getting good advice first.A. spurredB. menacedC. cautionedD. induced26. Some of his colleagues say he's loud and ______ and that everyone hates him.A. obnoxiousB. straightforwardC. considerateD. genial27. She claims that the pressure on public hospitals could be ______ by combining medical resources in the public and private sectors.A. relievedB. replacedC. retrievedD. resurrected28. Please ______ it that the door is locked before you leave.A. see throughB. see toC. see intoD. see after29. I will ______ you personally responsible if anything goes wrong in this project.A. getB. holdC. letD. have30. The burglars ______ the house but found nothing valuable.A. ransackedB. besiegedC. mortgagedD. renovatedPort ⅡReading ComprehensionDirections: There are 4 reading passages in this part. Each passage is followed by some questions or unfinished statements. For each of them there are four chokes marked A, B, C and D. Choose the best answer and mark the corresponding letter on Answer Sheet I with a single line through the center.(1)Nowadays, with plentiful ice and electric churning, few people recall the shared excitement of the era when making ice cream was a rarely scheduled event. Then the iceman brought to the back door, on special order, a handsome 2-foot-square cube of cold crystal and everyone in the family took a turn at the crank. The critical question among us children was, of course, who might lick the dasher. A century or so ago the novelist Stendhal knew only hand-churned ice cream and, when be first tasted it, ex-claimed, "What a pity this isn't a sin!"Hand-churning is still tops for perfectionists for no power-driven machine has yet been invented that can achieve a comparable texture. Even French Pot, the very best commercial method for making ice cream, calls for finishing by hand.Ice creams are based on carefully cooked well-chilled syrups and heavy custards, added to unwhipped cream. No form of vanilla flavoring can surpass that of vanilla suger or of the bean itself, steeped in a hot syrup. If sweetened frozen fruits are incorporated into the cream mixture instead of fresh fruits, be sure to adjust sugar content accordingly.Make up mixtures for chum-frozen ice creams the day before you freeze, to increasingly fill the container only 3/4 full to permit expansion. To pack the freezer, allow 3 to 6 quarts of chipped or cracked ice to I cup of coarse rock sail. Pack about 1/3 of the freezer with ice and add layers of salt and ice around the container until the freezer is full. Allow the pack to stand about 3 minutes before you start turning. Turn slowly at first, about 40 revolutions a minute, until a slight pull is felt. Them triple speed for 5 to 6 minutes. If any additions, such as finely cut candied or fresh fruits or nuts are to be made, do so at this point. Then repack and taper off the churning to a-bout 80 revolutions a minute for a few minutes more. The cream should be ready in 10 to 20 minutes, depending on the quality.If the ice cream or ice is to be used at once, it should be frozen harder then if you plan to serve it later. Should the interval be 2 hours or more, packing will firm it. To pack, pour off the salt water in the freezer and wipe off the lid. Remove the dasher carefully, making sure that no salt or water gets into the cream container Scrape the cream down from the sides of the container. Place a cork in the lid and replace the lid. Repack the container in the freezer with additional ice and salt, using the same proporions as before. Cover the freezer with newspapers, a piece of carpet or other heavy material.The cream should be smooth when served, If it proves granular, you used too much salt in the packing mixture, overfilled the inner, container with the ice cream mixture or turned too rapidly. If you are making a large quantity with the idea of storing some in the deep-freeze, package in sizes you plan on serving: Should ice cream be allowed to melt even slightly and is then refrozen, it loses in volume and even more in good texture.31. In the first paragraph, "took a turn at the crank" could be paraphrased ______.A. "helped to mix the ice cream"B. "ate some ice cream"C. "helped break up the ice with a hammer"D. "protected the ice cream from children"32. According to the writer truly perfect ice cream ______.A. is now common and inexpensive at most storesB. is only possible with hand laborC. should be melted and then refrozenD. needs to be a sin33. When ice cream is being hand-churned it is surrounded by a mixture of ______.A. syrup and creamB. syrup and iceC. salt and iceD. fresh fruit and ice34. In Paragraph Four, "taper off" means ______.A. cut upB. stopC. speed upD. slow down35. This passage reflects an era when ______.A. people liked a little salt in their ice creamB. making ice cream was an occasional form of family entertainmentC. ice cream was not popularD. people did not know now to make cheese with their cream(2)Food and drink play a major role in Christmas celebrations in most countries, but in few more so than in Mexico. Many families over the festive season will do little more than cook and ingest a seemingly constant cycle of tortillas, fried beans, meat both roasted and stewed, and sticky desserts for days on end. Thus does the extended family keep on extending--further and further over their collective waistlines.Lucky them, .you might think. Except that Mexico's bad eating habits are leading to a health crisis that most Mexicans seem blissfully unaware of. Obesity and its related disorder, diabetes, are now major health concerns in a country where large rural regions are still concerned more with under nourishment than with over-nourishment. In its perennial rivalry with the United States, Mexico has at last found an area in which it can match its northern neighbor--mouthful for mouthful.The statistics are impressive, and alarming. According to the OECD, Mexico is now the second fattest nation in that group of 30 countries. A health poll in 1999 found that 35% of women were overweight, and another 24% technically obese, Juan Rivera, an official at the National Institute of Public Health, says that the combined figure for men would be about 55%, and that a similar poll to be carried out next year will show the fat quotient rising.Only the United States, with combined figures of over 60%, is head.That situation also varies geographically. Although Mexicans populate the north of their country more sparsely that the south, they make up for it weight-wise. A Study published by the Pan-American Health Organization a month ago showed that in the mostly Hispanic population that lives on either side of the American-Mexican border, fully 74% of men and 70% of women are either overweight or obese.Moreover, even experts have been surprised by how rapidly the nation has swollen. Whereas the 1999 poll showed 59% of women overweight or obese, only 11 years previously that figure was just 33%. Nowhere is the transformation more noticeable then in the prevalence of diabetes, closely linked to over-eating and obesity. In 1968, says Joel, Rodriguez of the Mexican Diabetes Federation, the disease was in 35th place as a direct cause of mortality in Mexico, but now it occupies first place, above both cancer and heart disease. With about 6. 5m diabetics out of a population of 10Om, Mexico now has a higher rate than any other large country in the world. Not surprisingly. Mr. Rodriguez argues that Mexico is in the grip of an "epidemic".Nor does it tax the brain much to work out that the causes of these explosions in obesity and diabetes are the Mexican diet and a lack of exercise. For most Mexicans, food consumption, not just at Christmas but all year round, is an unvarying combination of refried beans tortillas, meat and refrescos, or fizzy drinks; they consume 101 litres of cola drinks per person per year, just a little less than Americans and three times as much as Brazilians.Meanwhile, the lack of exercise, Mr. Rivera argues, is a symptom of rapid urbanization over the past 30 years. Obesity and diabetes rates remain slightly lower in rural areas, indicating that manual labor endures as an effective way to stave off weight gain. In Mexico City, though, pollution and crime have progressively driven people out of the parks and the streets, so most now walk as little as possible--preferably no further than from the valet-parking service to the restaurant. To combat the fat, health professionals say that the country must first realize that it is indeed in the grip of an epidemic. Other diseases, such as AIDS and cancer, have captured most of the publicity in recent years; obesity and diabetes have been comparatively neglected.But these arc also, as in other developing countries, mainly problems of the urban poor. It is a symptom of their growing prosperity that these parts of the population have, probably for the first time, almost unlimited access to the greatest amount of calories for the smallest amount of money, But with little knowledge of nutritional values, their diets are now unbalanced and unhealthy.Low-carb products and other dietary imports from the United States have already made an appearance on the posher Mexican supermarket shelves. They may go into be shopping baskets of the rake-thin and utterly unrepresentative models who dominate the country's advertising hoardings. But they are still comparatively expensive. For the heaving mass of the population, things may have to get worse before the government, doctors and consumers realize that things have got to start getting better.36. The phrase "on end" in the first paragraph can be replaced by ______.A. until all been consumedB. uprightC. continuouslyD. until the last day37. Which of the following sentences is TRUE according to the passage?A. Mexicans are eating a lot because of the country's affluence.B. Mexicans can match Americans in the nourishment of their diet.C. Mexicans only overeat during festive seasons.D. Mexico is now the second fattest nation in this world.38. Judging by the context, the word "perennial" in the second paragraph most probably meansA. perpetualB. recurringC. transientD. perilous39. Which is the most significant cause of mortality in Mexico?A. Cancer.B. Heart disease.C. Diabetes.D. Epidemic.40. It is known from the passage that from 1988 to 1999 the figure of women overweight of obese in Mexico roseby ______.A. 30%B. 26%C. 35%D. 55%(3)When you are small, all ambitions fall into one grand category: when I'm grown up. When I'm grown up, you say, I'll go up in space. I'm going to be an author. I'll kill them all and then they'll be sorry. I'll be married in a cathedral with sixteen brides- maids in pink lace. I'll have a puppy of my own and no one will be able to take him away.None of it ever happens, of course, of dam little but the fantasies give you the idea that there is something to grow up for. Indeed one of the saddest things about gild-ed adolescence is the feeling that from eighteen on, it's all downhill; I read with horror of an American hippie wedding where someone said to the groom (age twenty) 'you seem so kinda grown up somehow', and the lad had to go around seeking reassurance that he wasn't, no, early he wasn't. A determination to be better adults than the present incumbents is fine, but to refuse to grow up at all is just plain unrealism.Right, so then you get some of what you want, or something like it or something that will do all right; and for years you are too busy to do more than live in the present and put one foot in front of the other; your goals stretching little beyond the day when the boss has a stroke or the moment when the children can bring you tea in bed and the later moment when they actually bring you hot tea, not mostly clopped in the saucer. However, I have now discovered an even sweeter category of ambition. When my children are grown up I'll learn to fly an aero plane. I will career round the sky, knowing that if I do go pop there will be no little ones to suffer shock and maladjustment; that even if the worst does come to the worst I will at least dodge the geriatric ward and all that looking for your glasses in order to see where you've left your teeth. When my children are grown up I'll have fragile, lovely things on low tables; I'll have a white carpet; I'll go to the pictures in the 'afternoon. When the children are grown up I'll actually be able to do a day's work in day, instead of spread over three, and go away for a weekend without planning as if for a trip to the Moon. When I'm grown up--I mean when they're grown up--I'll be free.Of course, I know it's got to get worse before it gets better. Twelve-year-olds, I'm told, don't go to bed at seven, so you don't even get your evenings; once they're past ten you have to start worrying about their friends instead of simply shooting the intruders off the doorstep, and to settle down to a steady ten years of criticism of every- thing you've ever thought or done or won. Boys, it seems, may be less of a trial than girls since they can't get pregnant and they don't borrow your clothes--it they do borrow your clothes, of course, you've got even more to worry about.The young don't respect their parents any more, that's what. Goodness, how sad. Still, like eating snails, it might be all right once you've got over the idea: it might let us off having to bother quite so much with them when the time comes. But one is simply not going to be able to drone away one's days, toothless by the fire, brooding on the past.41. What interests the writer about young children is that they ______.A. have so many unselfish ambitionsB. have such long term ambitionsC. don't all want to be spacemenD. all long for adult pleasures42. The writer maintains that fantasies ______.A. satisfy ambitionB. lessen ambitionC. stimulate ambitionD. frustrate ambition43. What does the writer feel is wrong with the modern generation?A. Their wanting to grow up.B. Their not wanting to grow up.C. Their wanting to improve adults.D. Their not wanting to improve adults.44. The writer feels that as an adult one must ______.A. achieve one's ambitions at all costsB. continue to be ambitiousC. find a compromise between ambition and realityD. give up all one's earlier ambitions45. When the children leave home, the writer thinks that ______.A. there will be compensationsB. she will be delightedC. she will be desolatedD. there will be nothing to do(4)For years pediatricians didn't worry much about treating hypertension in their patients. After all, kids grow so fast, it's hard keeping up with their shoe size, let alone their blood pressure. Sure, hypertension in adults places them at greater risk of heart, attack and stroke. But nobody likes the idea of starting youngsters on blood-pressure medicine they could wind up taking the rest of their lives. Who knows what previously unheard-of side effects could crop up after five or six decades of daily use?The rationale has been: kids grow out of so many things, maybe they'll grow out of this too.Now, though, comes word that high blood pressure can be destructive even in childhood. According to a recent report in the journal Circulation, 19of 130children with high blood pressure developed a dangerous thickening of the heart muscle that, in adults at least, has been linked to heart failure. "No one knows if this pattern holds true for younger patients as well," says Dr. Stephen Daniels, a pediatric cardiologist who led the study at Children's Hospital Medical Center in Cincinnati, Ohio. "But it's worrisome."Who's most at risk? Boys more man girls, expecially boys who are overweight. Their heart works so hard to force blood through extra layers of fat that its walls grow more dense. Then, after decades of straining, it grows too big to pump blood very well. Fortunately the abnormal, thickering can be spotted by ultrasound. And in most case, getting that blood pressure under control--through weight loss and exercise or, as a last resort, drug treatment--allows the overworked muscle to shrink to normal size.How can you tell if yours are like the 670, 000 American children ages 10 to 18 with high blood pressure?I t's not the sort of thing you can catch by putting your child's arm in a cuff at the free monitoring station in your local grocery.You should have a test done by a doctor, who will consult special tables that indicate me normal range of blood pressure for a particular child's age, height and sex. If the doctor finds an abnormal result he will repeat the test over a period of months to make sure the reading isn't a fake. He'll also check, whether other conditions, like kidney disease, could be the source of the trouble. Because hypertension can be hard to detect the National Heart. Lung and Blood Institute recommends annual blood-pressure checks for every child over age 3.About half the eases of hypertension stem directly from kids being overweight. And the problem is likely to grow. Over the past 30 years the proportion of children in the U. S. who are overweight has doubled, from 5% to 11% or4.7 million kids.You can keep your children from joining their ranks by clearing the junk food from your pantry and honking your kids--the earlier the better--on healthy, attractive snacks like fruits (try freezing some grapes/or carrot sticks with salsa. Not only will they lower your children's blood pressure: these foods will also boost their immune system and unclog their plumbing. Meanwhile, make sure your kids spend more time on the playground than with their PlayStation. Even if they don't shed a pound, vigorous exercise will help keep their blood vessels nice and wide, lowering their blood pressure. And of course, they'll be more likely to eat light and exercise if you set a good example.46. This piece of writing is mainly addressed to ______.A. parentsB. boysC. girlsD. pediatrician47. The word unclog in paragraph 7 can be replaced by ______.A. fixB. clearC. hinderD. dismantle48. By saying "It's not the sort of thing you can catch by putting your child's arm in a cuff at the free monitoring station in your local grocery ", the writer impliesA. hypertension is hard to detectB. children often refuse to have their blood pressure testedC. you'll have to pay a lot of money if you want to have your child's blood pressure checked in a groceryD. in a local grocery, you are free to determine how to have your child's blood pressure examined49. Which of the following is not suggested by the writer to control hypertension?A. Ding treatments.B. Weight loss.C. Exercise.D. Overwork.50. We can conclude from the passage that ______.A. children with hypertension are unlikely to suffer from heart attack and strokeB. parent's blood pressure decides their children's blood pressureC. besides overweight, there are other factors resulting in hypertensionD. vigorous exercise sometimes will lead to heart troublePaper TwoPart ⅢClozeDirections: Fill in each of the following blanks with ONE word to complete the meaning of the passage Write your answer on Answer Sheet Ⅱ.Every geologist is familiar with the erosion cycle. No sooner has an area of land been raised alive sea-level than it becomes subject to the erosive forces of nature. The rain beats down on the ground and washed (51) the finer particles, sweeping them into rivulets and then into rivers and out to sea. The frost freezes the rain water in cracks of the rocks and breaks (52) even the hardest of the constituents of the earth's crust. Blocks of rock dislodged at high levels are brought down by the force of gravity. Alternate heating and (53) of bare rock surfaces causes their disintegration. In the dry regions of the world the wind is a powerful force in removing material from one area to another. All this is natural. But nature has also provided certain defensive forces. Bare rock surfaces are in (54) course protected by soil itself dependent initially on the weathering of the rocks. Slowly (55) surely, different types of soil with differing "profiles" evolve the main types depending primarily on the climate. The protective soil covering, once it is formed, is held together by the growth of vegetation. Grass and herbaceous plants, (56) long, branching tenuous roots, hold firmly together the surface particles. The (57) is true with the forest cover. The heaviest tropical down- pours beating on the leave of the giant trees reach the ground only (58) spray, gently watering the surface layers and penetrating along the long passages provided by the roots to the lower levels of the soil. The soil, thus protected by grass, herb, or trees, furnishes a quiet habitat for a myriad varied organisms-earth-worms that importantly modify the soil, bacteria, active in their work of converting (59) leaves and decaying vegetation into humus and food for the growing plants. Chemical action is constantly taking (60) . Soil acids attack mineral particles and salts in solution move from one layer in the soil to another.Part ⅣTranslationSection ADirections: Put the following passage into Chinese.Dun took a deep breath, thinking over what had been said and searching in his mind for a possible course of action. Not for the first time in his flying career, he felt himself in the grip of an acute sense of apprehension, only this time his awareness of his responsibilty for the safety of a huge, complex aircraft and nearly sixty lives was tinged with a sudden icy premonition of disaster. Was this, then what it felt like? Older pilots, those who had been in combat in the war, always maintained that if you kept at the game long, enough you'd buy it in the end. How was it that in the space of half an hour a normal, every day, routing flight, carrying a crowd of happy football fans, could change into a nightmare nearly four miles above the earth, something that would shriek across the front pages of a hundred newspapers?Section BDirections: Put the following passage into English.在美国历史上人们最津津乐道的政治问题恐怕就是法律与秩序。

复旦大学2006年传播实务考试题

复旦大学2006年传播实务考试题

复旦大学2006年传播实务考试题一、名词解释:(5×4=20)1、范围经济2、媒体斜向扩张3、艾维"李4、阿瑟"W"佩奇原则5、 NII计划二、简答题:(3×10=30)1、数字传输方式对平面传媒发行有哪些影响?2、在中国实施杂志细分战略,应注意哪些问题?3、什么是公共关系的开放式系统模式?三、论述题:(2×25=50)1、试从传播学角度,阐述当代发达国家传媒所有权集中的问题。

2、在公共关系活动中,应如何与媒介建立良好关系?试结合实例论述。

四、综合题:(1×50=50)请阅读下列短文,回答问题。

公安部等部委开展手机违法短信息治理工作据新华社日前报道,公安部、信息产业部、中国银行业监督委员会联合发出通知决定,从2005年11月1日开始,在全国范围内统一开展手机违法短信息治理工作。

这次手机违法短信息治理工作的重点是广大人民群众接触多、影响大、反映强烈的违法发送手机短信息的行为,具体包括假冒银行或银联名义发送手机违法短信息进行诈骗或者敲诈勒索公私财物的;散步淫秽、色情、赌博、暴力、凶杀、恐怖内容或者教唆犯罪、传授犯罪方法的;非法销售枪支、弹药、爆炸物、走私车、毒品、迷魂药、淫秽物品、假钞、假发票或者明知是犯罪所得脏物的;发布假中奖、假婚介、假招聘,或者引诱、介绍他人卖淫嫖娼的;多次发送干扰他人正常生活的,以及含有其他违法宪法、法律、行政法规禁止性规定的内容的。

公安部、信息产业部、中国银行业监督管理委员会要求,相关部门要充分利用举报电话喝举报网站,积极发动群众,即使获取利用手机违法短信息进行违法犯罪活动的线索。

由公安机关110报警服务台直接受理群众对手机违法短信息的举报,对其中涉嫌违法犯罪的线索要坚决依法查处,并根据情况通过有关部门对涉案手机停止服务;对涉案银行帐户予以冻结,同时依据违法犯罪行为的性质、情节及造成的社会危害程度,依法追究有关涉案人员的责任。

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2006年复旦大学新闻学院414新闻实务考研真题
复旦大学2006年攻读硕士学位研究生入学考试试题考试科目:414新闻实务
一、名词解释题(每题5分,共40分)
1.报道思想
2.遗忘
3.专访
4.深度报道
5.立论与驳论
6.评论立意
7.版面
8.对称型编排
二、问答题(每题10分,共30分)
1.新闻价值与新闻政策的关系如何?
2.通讯体裁叙述的具体方法包括哪些方面?
3.新闻评论的文风有哪些具体要求?
三、论述题(每题30分)
请联系实际论述对新闻通俗化的要求。

四、分析题(每题20分)
请从采访写作角度评析下列新闻优缺点:
胆大劫匪当街抢神警瓮中抓现行
长汀警方一小时破获一起现行抢夺案
本报讯5名胆大妄为的湖南、四川籍青年,为获钱财竟结伙当街行抢。

7月22日,长汀县公安局快速反应,仅用不到1小时的围追堵截,成功将该抢夺团伙一网打尽,当场缴获作案的3辆摩托车,追回被抢金链1条。

7月22日早晨,长汀县公安局指挥中心接城郊大同镇红卫村村民王长妹的报警称:在红卫桥头附近遭同骑一辆摩托车的两名歹徒抢走金项链1条(价值2500元),该车的车牌尾数为K272。

接报后,鉴于歹徒光天化日之下,疯狂飞车抢夺,县公安局高度重视,迅速启动布控堵截机制,一面组织警力在4个出城口搜捕追捕犯罪嫌疑人,加大街面巡逻力度;一面向出省、出县的319国道古城、南山两个报警点通报案情,要求设卡拦截力抓现行。

当日上午8时许,古城治安报警点民警当场抓获欲潜逃江西省瑞金市的杨某等5名抢夺犯罪嫌疑人,经审讯,5名犯罪嫌疑人对抢夺金项链的犯罪事实供认不讳。

目前杨某等5名犯罪嫌疑人均被警方刑拘,案件人在进一步深挖审理中。

记者几乎与警方同时接报并感到现场,参与抓捕行动的全过程。

五、评论题(每题30分)
根据下列素材,配写一篇500字以内的短评,并做标题。

昨日凌晨5时08分,武汉市青山区公安分局接到青山公园报警:公园动物岛内一只母
狮跑出,不知下落。

5时13分,公园内一位种蘑菇的员工报警,称在青山公园泥鳅山后一处住有民工的平房内发现狮子踪迹。

赶到平房大院的民警,从虚掩的大门处发现,一只灰色母狮正半躺在大院里打盹。

6时许,警方对整个公园实行戒严。

6时30分,上千名晨练者全部被疏散。

此时,在青山公园泥鳅山后一处住有民工的平房院内则险象环生,因为17名修路民工住在平房院内,而狮子正卧在院内唯一的大门口,堵住了民工的出路。

民警只能将该大院的后窗砸破,将困在里面的17名民工逐一救出。

随后,民警将该院大门用铁丝锁上。

公园外车水马龙,院内饿狮跳跃欲出。

早晨7时10分,饿狮狂躁不安,欲跳越围墙。

围墙高度2.5米,而雄狮的跳跃高度可大到4米,狮子随时可能跳出来,后果不堪设想。

青山警方获上级命令,为保障群众安全,可以开枪毙狮。

7时13分,青山公安分局局长现场指挥,两名神枪手手持微型冲锋枪,当狂狮试图跃出围墙时,一阵枪声响起,6发子弹全部击中母狮头部,母狮倒地而亡。

这只母狮2岁多,重约100多公斤。

这是青山公园从洛阳市鸿运动物展览团非法引进的,同时非法引进的还有狼等动物。

当在公园岛转接动物时,发生了饿狮出逃事件。

事发后,业主董洪波已带着狼与狐狸等动物逃走。

警方称,公园动物岛存在安全隐患,一年前发生过一起鳄鱼咬伤人事件。

这只狮子不能击毙?市森林公安分局副局长杜元胜介绍说,这是一头非洲狮子,属外来物种,不属于国家保护动物。

杜副局长解释不用麻醉枪的道理:麻醉枪的有效射击距离在3米以内,而该头狮子困于院内,有很大的活动空间,随时可能对人进行攻击,只能采用击毙方式。

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