体验商务英语2答案

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体验商务英语2答案
【篇一:体验商务英语综合教程 unit_4 答案】lass=txt>part i business vocabulary
directions: there are 20 incomplete sentences in this part. for each sentence there are four choices marked a, b, c and d. choose the one that best completes the
sentence. then mark the corresponding letter on the answer sheet with a single line through the center. this part totals 20 points, one point for each sentence.
c1 outdoor advertising is one of the fastest growing
_______________ in the market.
a markets
b sections
c segments
d sectors
d2 the world of outdoor advertising billboards, transport and ‘street furniture’ is ______ about $18 billion a year, just 6% of all the world’s spending on advertising.
a worthwhile
b worthy
c valued
d worth
c3 the soaring costs of tv are ______________ clients to consider alternatives.
a making
b driving
c prompting
d letting
a4 bmw ran a ‘teasers’ campaign in britain on bus shelters.
a exclusively
b largely
c greatly
d inclusively
c5 placing an ad on a bus shelter for two weeks
________________ at about £90.
a works on
b works away
c works out
d calculates
d6 we are facing a ________________ with our market share. what are we going to do about it?
a promotion
b sale
c order
d crisis
a7 focus, a large advertising agency based in paris, has a reputation for creating imaginative and ____________ campaigns.
a effective
b efficient
c effect
d efficacious
c8 focus now needs to ________________ potential clients that it still has plenty of creative ideas to offer.
a ensure
b assure
c convince
d persuade
b9 focus has been asked to _________________ ideas for advertising campaigns to managements of the companies concerned.
a offer
b present
c supply
d furnish
a place
b site
c visit
d resort
b11 thank you for the above order ______________ our bicycles.
a of
b for
c by
d against
c12 it is stipulated in our sales confirmation no. 2007021
____________ the 5,000
bicycles you ordered are to be shipped in two equal lots in march and april 2007.
a which
b where
c that
d what
a13 you requested that 80% of the bicycles ____________ in march and the balance
in april.
a be shipped
b shipped
c to ship
d hav
e been shipped
c14 although we have the quantity ______________ stock, it is too late for us to ship
80% of your order in march.
a from
b for
c in
d at
d15 we have received your letter of 28 march, ___________ us to modify the
previous arrangements for the shipment of the captioned order.
a asked
b to ask
c being aske
d d asking
a16 you now wish to advance the date of shipment
____________ one month.
a by
b to
c for
d at
a17 in the circumstances, we regret ___________unable to meet your request.
a to be
b being
c be
d having been
a18 in this case, you must _____________ the additional charges.
a bear
b have borne
c to bear
d bearing
d19 please take the above ____________ account and let us know your decision as
soon as possible.
a to
b for
c by
d into
b20 we are pleased to inform you that the captioned order
_____________ now
been dispatched.
a have
b has
c are
d is
part iiphrase translation
directions: directions: there are 20 chinese phrases in this part. you are required to translate them into english and write down your translation on the answer sheet. this part totals 20 points, one point for each phrase.
1 竞争对手产品
competitors’ products
2 隐性广告
subliminal advertising
3 广告媒体
advertising media
4 体育赞助
sports sponsorship
5 免费样品
free sample
6 广告标语
advertising slogan
7 大众媒体
mass media
8 售点展示
point-of-sale display
9 户外广告
outdoor advertising
10 大众市场
mass-market
11 电视黄金时段栏目广告
prime-time tv slot
12 市场份额
market share
13 街道设施
street furniture
14 公交车候车亭
bus shelter
15 金融服务
financial service
16 营销组合
marketing mix
17 公共关系
public relations
18 广告宣传活动
advertising campaign
19 价格促销
price promotion
20 潜在客户
potential client
part iii sentence translation
directions: there are 10 sentences in this part. you are required to translate them into chinese and write down your translation on the answer sheet. this part totals 20 points, two points for each sentence.
1.the world of outdoor advertising billboards, transport and ‘street furniture’ is
worth about $18 billion a year, just 6% of all the world’s spending on advertising. 整个户外广告市场(露天广告牌,公共交通和路边设施)大约价值180亿美元一年,只占了全世界广告支出的6%。

2.focus, a large advertising agency based in paris, has a reputation for creating
imaginative and effective campaigns.
焦点公司是一家总部设在巴黎的大型广告公司,它因为能创造富有想象力并卓有成效的广告宣传活动而享有盛誉。

3.but it is one of the fastest-growing segments, having doubled its market share in
recent years.
但它是增长最快的细分市场之一,近几年它的市场份额翻了一倍。

4.outdoor advertising’s appeal is growing as tv and print are losing theirs.
随着电视、平面广告失去它们的吸引力,户外广告的吸引力却不断增长。

5.adding to its attractions has been a revolution in the quality of outdoor displays.
户外展示设备质量方面的革命也在不断增加它的吸引力。

6.particularly attractive to the new advertisers is street furniture, the fastest growing
segment of the outdoor market.
路边设备广告作为增长最快的户外广告细分市场,对新的广告商们
特别有吸引力。

7.focus has been asked to present ideas for advertising campaigns to managements of the companies concerned.
焦点公司已经被要求向相关公司的管理层阐述他们对于广告宣传活
动的理念。

8.focus now needs to convince potential clients that it still
has plenty of creative
ideas to offer.
焦点公司现在需要使潜在客户相信它仍可以提供很多有创意的想法。

9.recently however, focus’s reputation was damaged when
two major clients
changed to rival agencies.
不过最近,焦点的声誉因为两个大客户转投竞争对手公司而受损。

10. our aim is to develop loyalty among existing customers
and attract new ones.
我们的目标是培养现有客户的忠诚度,并且吸引新客户。

part iv sentence translation
directions: there are five sentences in this part. you are required to translate them into english and write down your translation on the answer sheet. this part totals 20 points, four points for each sentence.
1 我们很遗憾你们的发盘比美国供应商的价格高出5%。

we regret that your offer is 5% higher than that of the u.s suppliers.
2 羊毛行市目前疲软,除非你方能降价5%,否则无法成交。

the current wool market is weak. we see no prospects of business unless you can reduce the price by 5%.
3 兹遗憾通知你方,本地买主认为你方报价太高。

we hereby regret to inform you that local buyers regard your offer to be much on the high side.
4 我们的报价相当合理,且已为你地其他客户所接受。

our offer is quite reasonable, and it has been accepted by
other customers in your area.
5 至于男式衬衫,我们盼望能够按接近我们的价格达成交易。

as for men’s shirts, we hope to make a deal close to our price.
【篇二:视听说教程2答案】
tening skills
bbdca
listening in
task1
ftftf
task 2
bbdac
task 3
1. classical
2. peaceful
3. relaxing
4. jazz
5. sadness
6. heavy metal
7. energy
8. sporting events
9. physical labor
10. road accidents
speaking out
model 1
1. do you like jazz
2. no, not much
3. i’m crazy about
4. what kind of music do you like
5. what group do you like best
6. they make my stomach turn model 2
1. i like different kinds
2. any in particularly
3. you don’t seem like
4. what about you
5. would you like to
6. sure, that sounds great model 3
1. turn down that noise
2. they’re so cool
3. it just sounds like noise to me
4. what do you want to hear
5. how about
6. i think she is a bore let’s talk
1. good morning to all
2. success
3. musical talents
4. without
5. second part
6. replaced
7. legal action
8. real owners
further listening and speaking task 1
1. special
2. joke
3. talent
4. proud
5. loud
6. joy
7. honesty
8. dancer
9. talk
10. wondered
11. capture
12. fan
task 2
baadc
ffttt
unite test
ccdcb
1. favorite band
2. not anymore
3. no longer
4. a big fan
5. collected the ones
6. going crazy
7. maybe to you
8. pressure
9. fall in love
10. get it
11. from time to time
12. go on
13. music video
bcddacdabacdcbc listening skills adbcb listening in unit 2
1. director
2. sound effects
3. good story
4. think
5. sad
6. violent
7. light-hearted movies
8. mystery movie
9. in the future task 2
dcdab
task 3
1. film
2. directors
3. actors
4. important
5. the united kingdom
6. viewers
7. 40 million
8. olympic
9. world cup
【篇三:英语视听说教程2第二版答案(2015修正版)】st)
unit1
listening skills bbdcalistening in task1 ftftf listening in task2 bbdac listening in task3classical,peaceful,relaxing,jazz,sadness,heavy metal,energy,sporting events,physical labor,road accidents lets talk task 1 good morning to all,success,musical talents,without,second part,replaced,legal action,real owners further listening and speaking further listening task 1 special,joke,talent,proud,loud,joy,honesty,dancer,talk,wondered,capture,fan
task2baadc task 3 ffttt
unit 1 test
1-5 ccdcb 1.favorite band ,2.not anymore ,3.no longer ,4.a big fan ,5.collected ,6.the ones ,7.going crazy ,8.maybe
to you , 9.pressure ,10.fall in love ,11.get it ,12.from time to time ,13.go on ,14.music video 1-5bcdda 1-5cdaba 6-10 cdcbc
unit2
listening skills: making inferences adbcb listening in task 1 director,sound effects, good story, think, sad,violent,light-hearted movies, mystery movie,in the futuretask 2 dcdab task3film,directors,actors,important,the united kingdom,viewers,40 million,olympic,world cup,time,artistic value,depth,best picture,favor,science fiction lets talk task 1 abcdd further listening and speaking further listening task 1 memorizing lines,remember one line,i hear the guns roar,a loud boom,forgot his linetask 2 accadtask 3 ftftf unit 2 test
1-5 cbabd 1.a very good 2.starring 3.best-seller 4.a new classic 5.violent 6.somewhat 7.before
8.the calmness 9.death 10.thought 1-5 dbdca 1-5 ccbab 6-10 ccdac
unit3
listening skills: identifying peoples identity bcdaa listening in task 1 go out,flaming red,crush,chicken,likes,guts,turn him down,keeping everything,tell hertask 2early,late teens,double-dating,group datin,marry,adult dating,hardly,blind date,never listening in task 3 (3) an announcement about the wedding was published in the newspaper. (2) wedding invitations were sent out to relatives and friends. (1) the minister greeted the guests in the church.
(8) the minister talked about the meaning of marriage. (4) the bride and the bridegroom exchanged vows. (7) the minister prayed for the couple. (6) the minister declared the couple husband and wife. (9) the reception was over. (5) the minister signed the certificate. lets talk task 1 bbcda further listening and speaking further listening task 1 bdca task 2 the young mans plans,a nice house,god will provide for us,dont worry, sir,play the role of godtask 3ffttf
unit 3 test
1-5bdcdc
1.hes engaged
2.even
3.fell in love with
4.swept him off his feet
5.popped the question
6.getting married
7.lonely
8.divorced 9.different 1-5cadba 1-5bcadd 6-10cacbd
unit4
listening skills obey your thirst.,drivers wanted.,she works while you rest.,make yourself heard.,we lead. others copy.,good to the last drop.,dont leave home without it.,no business too small, no problem too big. listening in task 1 shoes,funny,a lot of life,ad,extra spring,money,
millions of dollars,for nothing,reach the top,hard work,focus on,forgettask 2ftfft task 3abbcc lets talk task 1 tftft further listening and speaking further listening
task 1 banned tobacco ads,young people smoking cigarettes,ways around the law,new customers, old ones,smoking on campus task 2 acbddtask 3 ftftf
unit 4 test
1-5bbcdc 1.we do 2.change the image 3.do some surveys
4.different age groups
5.all the time
6.your users
7.target 1-
5caaab 1-5cdcdc 6-10cbdbc
unit5
on, door 13-18: yelled at, stop, smartest/cleverest, lamb chops, looked at, his key further listening and speaking
further listening task 1 1-5: dog, delighted/pleased, a friend of hers , very close / close , interview 6-9: warn, smell, foretell, chicken task 2cbcdd task 3 1.in the theater2. ticket3. well-trained, intelligent, human4. any problem, leave the theater,
any other dog5. let the dog in, almost empty unit 5 test
1-5abaca 1.hows 2.they seem to be 3.protects them from 4.all the time 5.scaring away
6.though
7.theyre lazy/they are lazy
8.avoid being seen
9.much faster 10.like horses 11.in greek 1-5bcdac 1-5aacbc 6-10dbcad
unit6
listening skills:dialog 1: d, the first girl (the girl who wears the short skirt 2 dialog 2: b, no, she hasn’t. listening in task 1 1-4: looks funny, looks fine, out of fashion, good on her 5-7: out-dated, following fashion trends, no wonder task 2 1-5: fashionable clothes, trends, copied, traditional center, are guarded 6-10: july, great numbers, a high price, starting point, only a part
task 3 1-5: dacbc lets talk task 1 1-5: different and daring, teenagers, their legs, shorter and shorter, five inches 6-10:
loose morals, never appear, look childlike, women’s liberation, traditional further listening and speaking further listening
task 1 1-5: tftff task 2 1-7: nervous, afraid, first time, locker, blanket, come out, wore task 3 1-4: new clothes, full of clothes, university tuition, clothes in fashion 5-7: the middle ages, part-time job, not too expensive
unit 6 test
1-5ddcac 1.trying on 2.a business suit 3.in a blouse 4.cotton tights 5.a dress 6.a miniskirt 7.to an office 8.catch more eyes 9.suit 10.a typical boy 1-5acbdc 1-5cbaad 6-10bcdac unit7
listening skills:1-5: baadb listening in task 11-5: banker, loan, saving, save, spend, mortgage, property, property values,
risen/gone up/increased by 30 percenttask 21-5: abdcctask 31-5: ftftf lets talk task 11-7: money, all his money, promise, in
the casket, sitting, next to, close 8-14: box, locked, foolish, all that money, go back on her word, put the money, check
further listening and speaking further listening task 11-7: the beggar, needed help, careful, a job, a hard time, waste, good lucktask 21-5: dcbdatask 31-5: tfftt unit 7 test
1-5cdabc
1.give me a loan
2.what for
3.support
4.are spending
5.hard up myself
6.let him know
7.get nowhere
8.easy-going
9.general manager 10.my luck 1-5dcbab 1-5bacda 6-10bdccc unit8
listening skills:1-6: first, not only, but also, also, instead, more importantly 7-11: though, moreover, in fact, last but not least, for example listening in task 1 1-5: ftftftask 21-5: bdcac task
31-6: give out, number, online, sites, credit card, low 7-11: outgoing, thieves, offers, mailbox, front door lets talk task 1
7-6-5-1-2-3-4 further listening and speaking further listening task 11. freeze2. tall, shorter, red jacket, 3. his gun, open, the rest of the people,4. key, safe,5. calm, a medal task 21-5: adcdbtask 31-5: fttff
unit 8 test
2.1-5bddca 1.in prison 2.the greater part of
3.small office
4.things
5.3 meals
6.get a break
7.play games 8.get fired 9.all ears 10.allow 11.on the phone 12.change places 13.in spite of 1-5bcdda 1-5bacbc 6-10adabd
unit9
listening skills:1-6: crashing into, at least three, dozens more, big hole, danger, 32
unit 9 test
1-5 ccadc 1.driven through 2.right away 3.smells of 4.run into 5.going 6.look out 7.hit it
8.the opposite way 1-5 bdacc 1-5 abdac 6-10 bbdad
unit10
listening skills:1-8: take off, land, representative, how a plane flies, stays on the ground, short flight, increase, another city listening in task 11-5: go camping, planning to go, the mountains, the most beautiful, drive 6-11: heights, wonderful views, skip the climbing, clean up, fun, overcome task 21-5: tfftftask 31-5: cdbaalets talk task 11-5: a school examination, the basement, shopping, steps, frightened 6-10: come in, the window, toy gun, upstairs, take the dog 11-14: have heard, the window, her parents, dial the number further listening and speaking further listening task 1 1-6: first prize, software competition, a trip to, fly, turns, goes pale, a cold sweat, some medicines, cause, a lot of troubletask 21-5: acdbatask 31-5: ttfft unit 10
test 1-5 ccddc 1.2 people 2.whats up 3.camping 4.care to
5.snakes
6.scared stiff
7.in the mountains
8.care for
9.poisonous ones 10.like 11.can you 12.or not 13.how loud 14.scream 1-5 cbdac 1-5 cbada 6-10dcbba。

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