新概念第3册第26课ppt
高中新概念英语第三册-Lesson 26(课文)
高中新概念英语第三册-Lesson 26(课文)TextLesson 26 Wanted： a large biscuit tin 征购大饼干筒No one can avoid being influenced by advertisements. Much as we may pride ourselves on our good taste, we are no longer free to choose the things we want, for advertising exerts a subtle influence on us. In their efforts to persuade us to buy this or that product, advertisers have made a close study of human nature and have classified all our little weaknesses.Advertisers discovered years ago that all of us love to get something for nothing. An advertisement which begins with the magic word FREE can rarely go wrong. These days, advertisers not only offer free samples but free cars, free houses, and free trips round the world as well. They devise hundreds of competitions which will enable us to win huge sums of money. Radio and television have made it possible for advertisers to capture the attention of millions of people in this way.During a radio programme, a company of biscuit manufacturers once asked listeners to bake biscuits and send them to their factory. They offered to pay $10 a pound for the biggest biscuit baked by a listener. The response to this competition was tremendous. Before long, biscuits of all shapes and sizes began arriving at the factory. One lady brought in a biscuit on a wheelbarrow. It weighed nearly 500 pounds. A little later, a man came along with a biscuit which occupied the whole boot of his car. All the biscuits thatwere sent were carefully weighed. The largest was 713 pounds. It seemed certain that this would win the prize. But just before the competition closed, a lorry arrived at the factory with a truly colossal biscuit which weighed 2,400 pounds. It had been baked by a college student who had used over 1,000 pounds of flour, 800 pounds of sugar, 200 pounds of fat, and 400 pounds of various other ingredients. It was so heavy that a crane had to be used to remove it from the lorry. The manufacturers had to pay more money than they had anticipated, for they bought the biscuit from the student for $24,000.Language points(Attention： The following points are not covered by the video. It is better for you to watch the video or listen tothe MP3 first and try to take notes on your own. Then you may check here to get more details. )1, No one can avoid being influenced by advertisements.Advertisements always exert influence on everybody.No one ,avoid, 双重否定No students can avoid being influenced by their teachers2, Much as we may pride ourselves on our good taste, we are no longer free to choose the things we want, for advertising exerts a subtle influence on us..让步状语从句，though, although,as引导让步状语从句，句子要采用倒装形式( adj. / adv. / n. / v.用在as之前)1.adj. + as + 主语+ 谓语Rich as he is, he is not happy.Tired as I was, I try to help them.2.adv. (much ) + as + 从句Much as I like you, I will not marry you.Much as I hate do it, I must stay home and study English.虽然我不愿意这么做，但我今晚必须呆在家里学习英语。
新概念英语第三册 Lesson 26 Wanted_ a large biscuit tin课件
to one’s taste 合某人的口味, 称某人的心愿
e.g: He did what he wanted to do to his taste.
There is accounting for taste. 【谚】人各有所好。
He who has never tasted bitter knows not what is sweet.
advertisement n .[ədˈvə:tismənt] Br n. [ˌæ dvɚˈtaɪzmənt] Am
In their efforts to persuade us to buy this or that product, advertisers have made a close study of human nature and have classified all our little weaknesses.
e.g: Can you persuade her out of her foolish
plans?你能劝她放弃那些愚蠢的计划吗?
2、也可用persuade sb. into doing sth.结构，含 义与persuade sb. to do sth. 相同 e.g: My husband persuaded me to come. e.g: How can we persuade them into joining us?
exert oneself to do sth. 努力, 尽力, 出力 e.g: He never exert himself to study hard. exert every effect 尽一切努力
exertion n.尽力, 努力, 发挥 ;（能力、权力等的）行 使, 运用combine exertion and rest 劳逸结合
新概念英语第三册Lesson26重点句子及解析
新概念英语第三册Lesson26重点句子及解析【课文】No one can avoid being influenced by advertisements. Much as we may pride ourselves on our good taste, we are no longer free to choose the things we wants, for advertising exerts a subtle influence on us. In their efforts to persuade us to buy this or that product, advertisers have made a close study of human nature and have classified all our little weaknesses.Advertisers discovered years ago that all of us love to get something for nothing. An advertisement which begins with the magic word free can rarely go wrong. These days, advertisers not only offer free samples, but free cars, free houses, and free trips round the world as well. They devise hundreds of competitions which will enable us to win huge sums of money. Radio and television have made it possible for advertisers to capture the attention of millions of people in this way.During a radio programme, a company of biscuit manufacturers once asked listeners to bake biscuits and send them to their factory. They offered to pay $10 a pound forthe biggest biscuit baked by a listener. The response to this competition was tremendous. Before long, biscuits of all shapes and sizes began arriving at the factory. One lady brought in a biscuit on a wheelbarrow. It weighted nearly 500 pounds. A little later, a man came along with a biscuit which occupied the whole boot of his car. All the biscuits that were sent were carefully weighed. The largest was 713 pounds. It seemed certain that this would win the prize. But justbefore the competition closed, a lorry arrived at the factory with a truly colossal biscuit which weighed 2,400 pounds. It had been baked by a college student who had used over 1,000 pounds of flour, 800 pounds of sugar, 200 pounds of fat, and 400 pounds of various other ingredients. It was so heavy that a crane had to be used to remove it from the lorry. The manufacturers had to pay more money than they had anticipated. For they bought the biscuit from the student for $24,000.【课文翻译】没有人能避免受广告的影响。
新概念英语第26课
7/11/2014
课文中about放在引号里一是指这些人谈论画的时候经常用到这个词二是表示一种讽刺因为有些画没有任何意思
New Concept English 2
Lesson 26 The best art critics
7/11/2014
• 1.critic做名词是指：评论家，
• 和critic有关的词汇：
• critical：a.批判的、评论的 • with a critical eye:以批评的眼光、以挑剔的眼光。 • critically: adv.批评地 • She looked at the picture critically for a moment. • criticize: v.批评 • criticism: n.批评
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• curtain做名词是表示“窗帘、门帘、（影剧院的）幕布”。 动词draw经常与curtain连用，表示拉开或拉起curtain.比如： • Would you draw the curtains for me, please? • 能请您帮我把窗帘拉起来(拉开)吗？ • Material 作名词可用来泛指各类材料，也可用来类比指人， 比如： • He’s a good soldier, but not really officer material. • 他是个好的士兵，但却不是块当官的料。
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• Many people pretend that they understand modern art. • Pretend: v.假装 • Pretend我们最常用的就是pretend that和pretend to do sth. 这两种结构了。其中更属pretend that最为常用。that后面 跟上一个从句，that本身可以省略。课文中的句子可以写 成： • Many people pretend that they understand modern art.
新概念英语第三册lesson 26 精编课件
Taste n.鉴赏力
• -- She has excellent taste in dress. • a taste of 尝一口, 尝一点 -- Oh, let me have a taste of
your coffee. • in good taste 得体, 大方 -- The beautiful girl is in good
exercise vt.发挥, 实[履]行, 运用, 行使 on sb.'s behalf 为了某人的利益, 代表某人 behalf n.利益
Pride v.骄傲（proud adj.自豪的, 得意的, 骄 傲的）
• pride oneself on(upon)… 为…而感到骄傲 -- He prided himself on his driving skill.
river, so we decided to destroy the bridge. • 我们预料到敌人会通过这条河, 所以我们决定把桥摧毁。 • Anticipate（vt.期待, 预期）= expect（vt.期待, 预期） • -- We are expecting/anticipating a crowed of people
Classify v.分类
• -- The books are classified according to the subject. 这些书已经按学科分类了。
• -- subject n.题目, 主题, 科目, 学科 • classification n.分类, 分级, 分类法
classified adj.分类的 adj.机密的 • classifiable adj.可分类的 classifier n.
分类者,分类器
新概念英语第三册第26课-Wanted a large biscuit tin
新概念英语第三册第26课:Wanted a large biscuit tinLesson 26 Wanted: a large biscuit tin征购大饼干筒 Listen to the tape then answer the question below.听录音，然后回答以下问题。
Listen who the prize for biggest biscuit?No one can avoid being influenced by advertisements. Much as we may pride ourselves on our good taste, we are no longer free to choose the things we want, for advertising exerts a subtle influence on us. In their efforts to persuade us to buy this or that product, advertisers have made a close study of human nature and have classified all our little weaknesses. Advertisers discovered years ago that all of us love to get something for nothing. An advertisement which begins with the magic word FREE can rarely go wrong. These days, advertisers not only offer free samples, but free cars, free houses, and free trips round the world as well. They devise hundreds of competitions which will enable us to win huge sums of money. Radio and television have made it possible for advertisers to capture the attention of millions of people in this way.During a radio programme, a company of biscuit manufacturers once asked listeners to bake biscuits and send them to their factory. They offered to pay $10 a pound for the biggest biscuit baked by a listener. The response to this competition was tremendous. Before long, biscuits of all shapes and sizes began arriving at the factory. One lady brought in a biscuit on a wheelbarrow. It weighed nearly 500 pounds. A little later, a man came along with a biscuit which occupied the whole boot of his car. All the biscuits that were sent were carefully weighed. The largest was 713 pounds. It seemed certain that this would win the prize. But just before the competition closed, a lorry arrived at the factory with a truly colossalbiscuit which weighed 2,400 pounds. It had been baked by a college student who had used over 1,000 pounds of flour, 800 pounds of sugar, 200 pounds of fat, and 400 pounds of various other ingredients. It was so heavy that a crane had to be used to remove it from the lorry. The manufacturers had to pay more money than they had anticipated, or they bought the biscuit from the student for $24,000.参考译文没有人能避免受广告的影响。
新概念三册课件lesson26(共27页ppt)
• advertiser n.做广告的人 • advertise v.做广告, 登广告 • advertisement n.广告 • advertising n.广告业, 广告 adj.广告的
• classify v.分类 • -- The books are classified according to the
• close = end • colossal adj.巨大的, 庞大的
• It was so heavy that a crane had to be used to remove it from the lorry.
• remove（vt.vi.拿走, 撤走, 除去）= unload（vt.卸 货, 卸下）
• 3> v.+ as +主语+阻动词
• -- Try as they may, they will never succeed.
• -- Object as my parents may, I decide to do it.
• In their efforts to persuade us to buy this or that product, advertisers have made a close study of human nature and have classified all our little weaknesses.
Lesson 26 Wanted: a large biscuit tin
• influence v./n. 影响 （= have an effect on） • -- Literature and art have great influence on
people’s life.
新概念英语课件第三册lesson 26 Wanted-a large biscuit tin
–这样或那样的产品 – Study closely
The first moment of truth
The second moment of truth
Text
Advertisers discovered years ago that all of us love to get something for nothing. – For free – Buy sth for 20% off
Text
These days, advertisers not only offer free samples but free cars, free houses, and free trips round the world as well.
Text
如何表达
使某人能够做某事
Text
They devise hundreds of competitions which will enable us to win huge sums of money. Radio and television have made it possible for advertisers to capture the attention of millions of people in this way.
Topics
• • • • • • • New technology: internet, mobile phone Media: social situation: chase idols People: friends/ teachers/ parents… Education Policy: open-up policy Globalization:
Text
新概念英语第三册第26课 wanted：a large bistuit tin
• taste v. 品尝，体验 • -He who has never tasted bitter doesn’t know what is sweet. • -不知黄连苦，哪知蜂蜜甜。 • （不经一番彻骨寒，那得梅花扑鼻香。）
• taste n.品味,鉴赏力
in good taste =in taste得体的，文雅的 • -The beautiful lady is in good taste. in bad/poor taste 粗俗，不礼貌 have high/excellent taste in • -She has excellent taste in art. • Taste maker • 时尚创造者 • 味盲 • taste blindness • To one's taste 合某人的口味，称某人的 心愿 • -He did what he wanted to do to his taste.
pride v.骄傲 为...感到骄傲 pride oneself on/upon -She prides herself on her driving skill. pride n.骄傲 以...为傲 take pride in proud adj.自豪的，骄傲的 be proud of
Pride n.自豪，自尊（心），骄傲 Put one's pride in one's pocket 忍辱含垢，抑制自尊心 -Han Xin put his pride in his pocket and finally he achieve great success. • In the pride of • 处于最佳状态，处于全盛时期 • -She is still young and in the pride of her beauty. • • • •
新概念英语第三册：新概念英语第三册课后题及答案Lesson26
新概念英语第三册：新概念英语第三册课后题及答案Lesson26
今天小编就为大家整理了一篇有关新概念英语第三册课后题及答案的相关内容，更多信息请关注学习方法网！
1D
tempt vt.诱惑,引诱,吸引,使感兴趣
disposal n.处理,处置,布置,安排,配置,支配
promote vt.宣传，推销（商品）
2A
3C
4C be proud of
5B love doing/love to do
6A本句描述的是事实,不该用if条件语句。
当修饰主语的定语从句过长而谓语过短,一般将定语从句置于句位。
7C in length（adv.长度）,in height
in width（adv.宽度方向上）,in weight,in depth
8D
9C
some or other(不确定的)某一个=this or that
one or other或者这个,或者那个
10D attraction n.吸引,吸引力
11B occupy（vt.占有,拥有,占领,占据）=take up占据
12A
今天的内容就介绍到这里了。
新概念英语第三册PPT课件：NCE3_lesson26(共11页)
• They offered to pay ＄10 a pound for the biggest biscuit baked by a listener.
• It weighed nearly 500 pounds. • A little later, a man came along with
a biscuit which occupied the whole boot of his car.
• All the biscuits that were sent were carefully weighed.
• 3 ‘All advertising should be banned.’ WhNKS
• The largest was 713 pounds.
• It seemed certain that this would win the prize.
• But just before the competition closed, a lorry arrived at the factory
• advertisers have made a close study of human nature
• and have classified all our little weaknesses.
• Advertisers discovered years ago that all of us love to get something for nothing.
新概念英语第三册第26课wanted：alargebistuittin(共60张PPT)
text
2021/8/26
• No one can avoid being influenced by advertisements.
• avoid doing sth. • v.+doing: • risk/imagine/deny/delay doing sth.
• no one, avoid, 双重否定 • No students can avoid being influenced by
• -His wonderful performance captured the audiences' attention.
• Vt.俘获，捕获，夺取
• -The police captured the two thieves.
manufacturer
• manufactory制造厂 • manufacture 制造加工 • manufactured人造的
• influence • pride • taste • exert • subtle • advertiser • classify • magic • sample
2021/8/26
• devise • capture • manufacturer • wheelbarrow • boot • ingredient • crane • anticipate
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wheelbarrow
• wheel 车轮；方向盘 • barrow手推车 • wheelbarrow 独轮手推车
2021/8/26
boot
• 靴子 • 行李箱 trunk
2021/8/26
• ingredient n.配料; 要素，组成部分 • 食品配料 • food ingredient • 最重要的组成部分 • the most important ingred机；鹤 • v. 伸长 • A crane cranes its neck to get a
新概念3 Lesson 26
1.influence: power to make people behave or think without using direct forct or commands.N.-have influence on sth.-exercise ~ on sth.-work ~ on sb.Eg. Advertisement has a subtle influence on us.-under the ~ ofEg.All of the staff are working hard and efficiently under the influence of the menace of dismissal.-under the ~ of liquor：a humorous way to mean drunkV.-to influence sb. to do sth.Eg. His admiration towards his father influences the boy to follow his father's step.对比affect: 客观、不好的影响Eg.We were all deeply affected by the news of her death.Eg.Heavy smoking affects his health.effect n.-to have an effect onEg.Inflation has a disastrous effect on economy.-(formal) to make something happen (正式)实现Eg.The girl's tears effected her desired doll.2.Taste1）Eg.strong taste of coffeeEg.a funny taste of sour milk 酸牛奶的一股怪味2）Eg.have good/bad/no taste in sth.Have an ear for music/have an eye for arts3)Eg.have a taste of this souphave a bite of the pie3.Exert-exert pressure/control/influence on sb.Eg. His wife ~ a lot of pressure on him to change his present job.-exert oneself to do=make an effort to do=exert all one's strength to dospare no effortEg.The tradesman exerted all this strength to persuade me to buy this goods. N.exertion4.Subtle-not easy to notice or understand unless you pay full attentionEg.subtle distinctions-clever esp. In onder to deceive peopleEg.a subtle design/mindDelicate: requiring careful treatment or likely to go wrong at any moment Eg.a delicate relation/subject/affair 微妙的关系|话题|事件Eg.a delicate instrument 灵敏的仪器反义：concrede5.Advertise-advertise forEg.advertise for a new sales manager- ~ sth.advertisement [əd'və:tismənt(英), ,ædvə'taizmənt（美）]-place/insert/put an advertisement for sth. On TVadvertising agency 广告公司want ads. 招聘广告Man Friday is wanted in office! 要找一个办公室打杂的！6.Classify-classify sth. Aseg.Pumas are classified as cat-like animals.GroupCategorizeEg. As Winston Churchill put it:"People are categorized into two groups-for one, work is work, pleasure is pleasure; but for the other, work and pleasure are one."SortEg.sort emails 分拣邮件Assorted sizes 各式大小Fall into a category/group 属于……种类Eg. Pandas as well as pumas fall into a category.Label sth...as分类（贴标签）；被冠以……头衔Eg. The poor man was labeled as a trouble maker.7.Magic1) 魔术Work magicBlack magic 巫术2) charmThe magic of loveIt works like a charm. 真神了。
新概念英语NCE3_lesson26(共9页)课件
• on sb.'s behalf 为了某人的利益, 代表某人
• take pride in… 以...为傲 • be proud of… 以...为荣, 以...自豪
• Exert v.施加 • Exert sth on sb • -- His wife exerted a lot pressure on him to change his
•1、书籍是朋友,虽然没有热情,但是非常忠实。2022年3月24日星期四2022/3/242022/3/242022/3/24 •2、科学的灵感，决不是坐等可以等来的。如果说，科学上的发现有什么偶然的机遇的话，那么这种‘偶然的机遇’只能给那些学有素养的人，给那些善于独 立思考的人，给那些具有锲而不舍的人。2022年3月2022/3/242022/3/242022/3/243/24/2022 •3、书籍—通过心灵观察世界的窗口.住宅里没有书,犹如房间里没有窗户。2022/3/242022/3/24March 24, 2022
Lesson 26 Wanted: a large biscuit tin
• Under the influence of… 受…的影响 • -- We are under the influence of advertisement. • Have influence over sb. 有左右某人的能力 • -- A teacher has influence over his students. • Exercise influence on sb’s behalf
job. • -- He likes to exert his authority on us. • Exert oneself to do sth. 努力, 尽力, 出力 • -- He never exert himself to study hard.
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Pride v.骄傲 （proud adj.自豪的, 得 意的, 骄傲的）
pride oneself on(upon)… 为…而感到骄傲 -He prided himself on his driving skill. take pride in… 以...为傲 be proud of… 以...为荣, 以...自豪 pride n.自豪, 自尊(心), 骄傲, 傲慢 in the pride of 处于最佳状态, 处于全盛时期 - She is still young and in the pride of her beauty. put one's pride in one's pocket 忍辱含垢, 抑 制自尊心
taste tea 品茶。 The wounded soldier has not tasted food for two days. 这伤员两天来什么也没吃。 He has tasted the sweets and bitters of life. 他尝遍了人生的酸甜苦辣。 It tastes sour. 这东西有酸味。 It tastes of mint. 这东西有薄荷味。 Good medicine tastes bitter to the mouth. 良 药苦口。 The valiant never tastes of death but once. 勇 士舍生取义只经历一次死的痛苦。 on tasting (商店中的食品、糖果样品等)供公 众品尝的。
a proper pride 自尊心；自豪感。 a false pride 妄自尊大，狂妄。 P- goes before a fall. ＝P- will have a fall. 骄 者必败。 in the pride of one's years [life] 在全盛时期， 正年富力强。
subtle intellect 睿智。 a subtle observer 敏锐的观察者。 subtle fingers 灵巧的手指。 a subtle power 神秘不可思议的力量。 a subtle perfume 幽雅的香味。
Advertiser n.做广告的人
Advertise v.做广告, 登广告 Advertisement n. 广告 Advertising n.广告业, 广告 adj.广告的 advertise a reward 登悬赏广告。 advertise (sth.) by posters 用招贴为某物做广 告。 advertise for 登招请[待聘等]广告。 advertise oneself (as) 自吹(是)。
Subtle adj.微妙的, 难以捉摸的（敏感 的, 敏锐的）
ቤተ መጻሕፍቲ ባይዱ
-- He is a subtle observer. 他是一个敏锐的观 察家。 Subtly adv.敏锐[感]的, 有辨别力的, 微妙的 Subtlety = Subtleness n.微妙, 明敏, 聪明
Can you find the subtle differences in meaning?
Magic adj. able to perform magic; used in magic. 指会魔术的，变魔术用
magic words 咒语。 a magic wand 魔杖。 magic beauty 妖艳无比的美丽。 black [white] magic驱使恶魔[天神]的魔术。 natural magic(不借助神力的)奇术。 Magical adj. produced by or as if by magic, fascinating or enchanting 用（或好 象用）魔术变成的，奇妙或迷人的。
exercise influence on [upon] sb. 影响某人，对 某人施加影响。 have influence on [upon] sb. 对某人有影响。 a man of great influence 很有权势的人。 backstair influence 潜在势力，后台势力。 exercise one‘s influence on sb.’s behalf 为某 人尽力。 have influence over [with] sb. 有左右某人的能 力。 through the influence of 靠…的力量。 use one‘s influence for sb. 为某人尽力[活动]。 within sb.‘s sphere of influence 在某人势力范 围内。 an influence in the politics 在政界有势力的人。 under the influence of
Influence / affect的区别：
influence 指“通过说服、举例等对行动、思 想、性格等产生不易觉察到的,潜移默化的影 响” affect 指“产生的影响之大足以引起反应”, 着重“影响”的动作, 有时含有“对...产生不 利影响”的意思。 The bad examples will affect a lot number of students. Influential adj.有影响的, 有势力的
They captured more than ten thousand prisoners and large quantities of arms in that campaign. 他们在那次战役中俘获了一万多战俘和大量武器 They captured this city from the enemy last week. 他们上周从敌人手里夺取了这个城市。 Our table tennis team captured three gold medals at the games. 我们的乒乓球队在比赛中赢得了三块金牌。 Her beauty captured him instantly. 她的美貌立刻迷住了他。 He captured his daughter's smile in this photograph. 在这张照片中他拍摄到女儿的微笑。
Capture v.吸引, 赢得
-- His wonderful performance captured my attention. Capture vt.俘获, 捕获, 夺取 -- The police capture the two thieves.
captured river 被戳断的河流。
He who has never tasted bitter knows not what is sweet. 不知黄连苦, 哪知蜂蜜甜。 -- Bitter adj.有苦味的, 苦的, 痛苦的 testable adj.(= tasteable)可尝的, 滋味好的 tasteful adj.有鉴赏力的 tasteless adj.没味道的, 无鉴赏力的 taste blindness n.味盲 be out of taste 没有审美力，粗俗；没眼光 man of taste 有欣赏力的人
Exert v.施加 pressure / one’s influence/control /fascination
Exert sth on sb -- His wife exerted a lot pressure on him to change his job. -- He likes to exert his authority on us. Exert oneself to do sth. 努力, 尽力, 出力 -- He never exert himself to study hard. exert every effect 尽一切努力 exertion n.尽力, 努力, 发挥 n.行使, 运用
【动、植】分类(法)。 分类级别为： phylum 【动物；动物学】及 division 【植物；植物学】门，class 纲， order 目，family 科，genus 属，species 种， variety 品种。
Justify/ liquefy/ petrify Fortify beautify simplify falsify glorify electrify intensify purify
Lesson 26 Wanted: a large biscuit tin 购大饼干筒
Influence v.影响 （= have effect on）
-- Literature and art have great influence on people’s ideology. 文学和艺术对人们的思想形态有很大的影响力。 -- ideology n.思想体系, 意识形态, 思想方式 -- Don’t be influenced by bad examples. 不要 受这些坏事的影响。
Devise v.设计, 想出device n
及物动词 1.设计，制定，创造，发明。 2.图谋;策划。 3.【法律】遗让(财产)。to devise property They devised a plan to escape from prison. 他们设计越狱。 The professor has devised a new method of teaching foreign languages. 那位教授发明了一种教外语的新方法。
They devised proposals to deal with air pollution. 他们构想出处理空气污染的方案。 The research teams have until next summer to devise and test their new software.