供应链管理第三版Unit1习题与答案

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供应链管理第三版Unit1习题与答案

供应链管理第三版Unit1习题与答案
divided into 2 categories depending on whether they are initiated in response to
or in anticipation of customer orders.
Answer: False
Difficulty: Moderate
accurately entered and communicated to other affected supply chain processes.
Answer: True
Difficulty: Moderate
14. The objective of customer order entry is to maintain a record of product receipt
customer request.
Answer: True
Difficulty: Moderate
3. A supply chain could be more accurately described as a supply network or
supply web.
and accurately entered and communicated to other affected supply chain
processes.
Answer: False
Difficulty: Moderate
13. The objective of customer order entry is to ensure that orders are quickly and
6. Every supply chain must include all 5 stages.

(完整版)供应链管理_第三版_Unit1_习题与答案

(完整版)供应链管理_第三版_Unit1_习题与答案

(完整版)供应链管理_第三版_Unit1_习题与答案Chapter 1Understanding the Supply ChainTrue/False1. A supply chain includes only the organizations directly involved in supplyingcomponents needed for manufacturing.Answer: FalseDifficulty: Moderate2. A supply chain could be more accurately described as a supply network orsupply web.Answer: TrueDifficulty: Moderate3. The objective of every supply chain is to maximize the overall value generated.Answer: TrueDifficulty: Easy4. Every supply chain must include all 5 stages.Answer: FalseDifficulty: Easy5. The cycle view of a supply chain holds that the processes in a supply chain aredivided into a series of activities performed at the interface between successivestages.Answer: TrueDifficulty: Moderate6. The push/pull view of a supply chain holds that theprocesses in a supply chainare divided into 2 categories depending on whether they are initiated in response to or in anticipation of customer orders.Answer: TrueDifficulty: Easy7. The objective of customer order entry is to maintain a record of product receiptand complete payment.Answer: FalseDifficulty: Hard8. The replenishment cycle occurs at the retailer/distributor interface.Answer: TrueDifficulty: Hard9. The manufacturing cycle occurs at the manufacturer/supplier interface.Answer: FalseDifficulty: Moderate10. The procurement cycle occurs at the manufacturer/supplier interface.Answer: TrueDifficulty: Easy11. The cycle view of the supply chain is useful when considering operationaldecisions, because it specifies the roles and responsibilities of each member of the supply chain.Answer: TrueDifficulty: Moderate12. The push/pull view of the supply chain is useful when considering strategicdecisions relating to supply chain design, because it categorizes processesbased on whether they are initiated in response to or in anticipation of customer orders.Answer: TrueDifficulty: Moderate13. Pull processes may also be referred to as reactive processes.Answer: TrueDifficulty: Easy14. Pull processes may also be referred to as speculative processes.Answer: FalseDifficulty: Easy15. All supply chain activities within a firm belong to one of three macro processes –CRM, ISCM and SRM.Answer: TrueDifficulty: Easy16. There is a close connection between the design and management of supplychain flows and the success of a supply chain.Answer: TrueDifficulty: EasyEssay/Problems1. Explain the 3 decision phases (categories) that must be made in a successfulsupply chain.Answer: The 3 decision phases that occur within a supply chain are supply chain strategy (or design), supply chain planningand supply chain operation. Decisions relate to the flow of information, product and funds. The difference between categories depends upon the frequency of each decision and the time frame over which it has an impact. During the supply chain strategy phase, a companydetermines what the chain’s configurations will be, how resources will beallocated, and what processes each stage will perform. This will establish thestructure of the supply chain for several years. Supply chain planning deals withdecisions with a time frame from 3 months up to a year. The planning phasemust work within the constraints established in the strategy phase. Planningdecisions include which markets to supply from which locations, subcontractingof manufacturing, inventory policies and timing and size of marketing promotions.The supply chain operation phase operates on a weekly or daily time horizon and deals with decisions concerning individual customer orders.Difficulty: Hard答:决策的3阶段发生在一个供应链的供应链战略(或设计),供应链与供应链运作。

(完整word版)供应链管理第三版Unit1习题与答案

(完整word版)供应链管理第三版Unit1习题与答案

Chapter 1Un dersta nding the Supply ChainTrue/False1. A supply cha in in cludes only the orga ni zati ons directly in volved in suppl yingcomp onents n eeded for manu facturi ng.An swer: FalseDifficulty: Moderate2. A supply cha in con sists of all parties in volved, directly or in direct ly, in fulfilli nga customer request.An swer: TrueDifficulty: Moderate3. A supply cha in could be more accurately described as a supply n etwork orsupply web.An swer: TrueDifficulty: Moderate4. The objective of every supply cha in is to maximize the overall value gen erated.An swer: TrueDifficulty: Easy5. The objective of every supply cha in is to maximize the value gen erated for themanu facturi ng comp onent of the supply cha in.An swer: FalseDifficulty: Moderate6. Every supply cha in must in clude all 5 stages.An swer: FalseDifficulty: Easy7. The cycle view of a supply cha in holds that the processes in a supply cha in aredivided into a series of activities performed at the in terface betwee n successivestages.An swer: TrueDifficulty: Moderate8. The cycle view of a supply cha in holds that the processes in a supply cha in aredivided into 2 categories depe nding on whether they are in itiated in resp onse to or in an ticipati on of customer orders.An swer: FalseDifficulty: Moderate9. The push/pull view of a supply chain holds that the processes in a supply chainare divided into 2 categories depending on whether they are initiated in response to or in anticipation of customer orders.Answer: True Difficulty: Easy10. The push/pull view of a supply chain holds that the processes in a supply chainare divided into a series of activities performed at the interface betweensuccessive stages. Answer: False Difficulty: Easy11. The objective of the customer arrival process is to maximize the conversion ofcustomer arrivals to customer orders. Answer: True Difficulty: Moderate12. The objective of the customer arrival process is to ensure that orders are quicklyand accurately entered and communicated to other affected supply chainprocesses. Answer: False Difficulty: Moderate13. The objective of customer order entry is to ensure that orders are quickly andaccurately entered and communicated to other affected supply chain processes.Answer: True Difficulty: Moderate14. The objective of customer order entry is to maintain a record of product receiptand complete payment. Answer: False Difficulty: Hard15. The replenishment cycle occurs at the retailer/distributor interface.Answer: True Difficulty: Hard16. The replenishment cycle occurs at the distributor/manufacturer interface.Answer: FalseDifficulty: Hard17. The replenishment cycle is initiated when a supermarket runs out of stock of aparticular item. Answer: True Difficulty: Hard18. The replenishment cycle is initiated when customers load items intended forpurchase into their carts.Answer: FalseDifficulty: Hard19. The manufacturing cycle occurs at the distributor/manufacturer interface.Answer: True Difficulty: Moderate20. The manufacturing cycle occurs at the manufacturer/supplier interface.Answer: False Difficulty: Moderate21. The production scheduling process in the manufacturing cycle is similar to theorder entry process in the replenishment cycle. Answer: True Difficulty: Hard 22. The production scheduling process in the manufacturing cycle is similar to theorder fulfillment process in the replenishment cycle.Answer: FalseDifficulty: Hard23. The procurement cycle occurs at the manufacturer/supplier interface.Answer: True Difficulty: Easy24. The procurement cycle occurs at the retailer/distributor interface.Answer: FalseDifficulty: Easy25. The cycle view of the supply chain is useful when considering operationaldecisions, because it specifies the roles and responsibilities of each member ofthe supply chain. Answer: True Difficulty: Moderate26. The cycle view of the supply chain is useful when considering operationaldecisions, because it categorizes processes based on whether they are initiatedin response to or in anticipation of customer orders.Answer: FalseDifficulty: Moderate27. The push/pull view of the supply chain is useful when considering strategicdecisions relating to supply chain design, because it categorizes processes based on whether they are initiated in response to or in anticipation of customer orders.Answer: TrueDifficulty: Moderate28. The push/pull view of the supply chain is useful when considering strategicdecisions relating to supply chain design, because it specifies the roles andresponsibilities of each member of the supply chain. Answer: False Difficulty:Moderate29. Pull processes may also be referred to as reactive processes. An swer: TrueDifficulty: Easy30. Pull processes may also be referred to as speculative processes. An swer:FalseDifficulty: Easy31. Push processes may also be referred to as speculative processes. An swer:TrueDifficulty: Easy32. Push processes may also be referred to as reactive processes. An swer:FalseDifficulty: Easy33. All supply cha in activities within a firm bel ong to one of three macroprocesses CRM, ISCM and SRM.An swer: TrueDifficulty: Easy34. There is a close conn ecti on betwee n the desig n and man ageme nt ofsupply cha in flows and the success of a supply cha in.An swer: TrueDifficulty: EasyMultiple Choice1. Which of the following is not a stage within a typical supply chain?a. Customersb. Retailersc. Wholesalers/Distributorsd. Manu facturerse. All of the above are stages withi n a typical supply cha in.An swer: eDifficulty: Easy2.Which of the following is not a stage within a typical supply chain?a. Customersb. Retailersc. Wholesalers/Distributorsd. Mercha ndiserse. Comp onen t/Raw material suppliersAn swer: dDifficulty: Easy3. Supply chain profitability isa. not correlated to the value generated by the various stages of the supplychain.b.c. the total profit to be shared across all supply chain stages.the difference between the revenue generated from the customer and the overall cost across the supply chain.d. e. the total revenue generated by the distributor stage of the supply chain. b and c onlyAnswer: eDifficulty: Difficult4. Successful supply chain management requires which of the following decision phases?a. b.c.d.e. supply chain strategy/design supply chain planning supply chain operation all of the above a and b onlyAnswer: dDifficulty: Moderate5. The decision phases in a supply chain includea. b.c.d.e. production scheduling. customer relationship management. supply chain operation.supply chain orientation. all of the aboveAnswer: cDifficulty: Moderate6. The cycle view of a supply chain holds thata. b. the processes in a supply chain are divided into 2 categories. theprocesses in a supply chain are divided into a series of activitiesperformed at the interface between successive stages.c. all processes in a supply chain are initiated in response to a customerorder.d. all processes in a supply chain are performed in anticipation of customerorders.e. None of the above are true.Answer: bDifficulty: Moderate7. The push/pull view of a supply chain holds thata. the processes in a supply chain are divided into a series of activitiesperformed at the interface between successive stages.b. all processes in a supply chain are initiated in response to a customerorder.c. all response in a supply chain are performed in anticipation of customerorders.d. the processes in a supply chain are divided into 2 categories dependingon whether they are initiated in response to or in anticipation of customerorders.e. None of the above are true.Answer: d Difficulty: Moderate8. Which of the following is not a cycle in the supply chain cycle view?a. Analysis cycleb. Customer order cyclec. Replenishment cycled. Manufacturing cyclee. Procurement cycleAnswer: aDifficulty: Moderate9. Which of the following is not a cycle in the supply chain cycle view?a. Customer order cycleb. Replenishment cyclec. Manufacturing cycled. Procurement cyclee. All of the above are part of the supply chain cycle view.Answer: eDifficulty: Moderate10. The customer order cycle occurs at thea. customer/retailer interface.b. retailer/distributor interface.c. distributor/manufacturer interface.d. manufacturer/supplier interface.e. none of the aboveAnswer: aDifficulty: Easy11. Which of the following is not a process in the customer order cycle?a. Customer arrivalb. Customer qualificationc. Customer order entryd. Customer order fulfillmente. Customer order receivingAnswer: bDifficulty: Moderate12. Customer arrival refers toa. the point in time when the customer has access to choices and makes adecision regarding a purchase.b. the customer informing the retailer of what they want to purchase and theretailer allocating product to the customer.c. the process where product is prepared and sent to the customer.d. the process where the customer receives the product and takesownership.e. none of the aboveAnswer: aDifficulty: Moderate13. The objective of the customer arrival process is toa. get the correct orders to customers by the promised due date at thelowest possible cost.b. maintain a record of product receipt and complete payment.c. maximize the conversion of customer arrivals to customer orders.d. ensure that orders are quickly and accurately entered and communicatedto other affected supply chain processes.e. none of the aboveAnswer: cDifficulty: Easy14. Customer order entry isa. the point in time when the customer has access to choices and makes adecision regarding a purchase.b. the customer informing the retailer of what they want to purchase and theretailer allocating product to the customer.c. the process where product is prepared and sent to the customer.d. the process where the customer receives the product and takesownership.e. none of the aboveAnswer: bDifficulty: Moderate15. The objective of customer order entry is toa. get the correct orders to customers by the promised due date at thelowest possible cost.b. maintain a record of product receipt and complete payment.c. maximize the conversion of customer arrivals to customer orders.d. ensure that orders are quickly and accurately entered and communicatedto other affected supply chain processes.e. none of the aboveAnswer: dDifficulty: Easy16. Customer order fulfillment refers toa. the point in time when the customer has access to choices and makes adecision regarding a purchase.b. the customer informing the retailer of what they want to purchase and theretailer allocating product to the customer.c. the process where product is prepared and sent to the customer.d. the process where the customer receives the product and takesownership.e. none of the aboveAnswer: cDifficulty: Moderate17. The objective of customer order fulfillment is toa. get the correct orders to customers by the promised due date at the lowestpossible cost.b. maintain a record of product receipt and complete payment.c. maximize the conversion of customer arrivals to customer orders.d. ensure that orders are quickly and accurately entered and communicatedto other affected supply chain processes.e. none of the aboveAnswer: aDifficulty: Easy18. Customer order receiving isa. the point in time when the customer has access to choices and makes adecision regarding a purchase.b. the customer informing the retailer of what they want to purchase and theretailer allocates product to the customer.c. the process where product is prepared and sent to the customer.d. the process where the customer receives the product and takesownership.e. none of the aboveAnswer: dDifficulty: Moderate19. The replenishment cycle occurs at thea. customer/retailer interface.b. retailer/distributor interface.c. distributor/manufacturer interface.d. manufacturer/supplier interface.e. none of the aboveAnswer: bDifficulty: Easy20. The processes involved in the replenishment cycle includea. retail order receiving.b. retail order entry.c. retail order trigger.d. retail order fulfillmente. all of the aboveAnswer: eDifficulty: Moderate21. The processes included in the replenishment cycle include all of the followingexcepta. retail order receiving.b. retail order entry.c. retail order trigger.d. retail order fulfillmente. none of the aboveAnswer: eDifficulty: Moderate22.The processes included in the replenishment cycle include a. order arrival.b. production scheduling.c. retail trigger.d. manufacturing.e. receiving.Answer: cDifficulty: Moderate23.The replenishment cycle is initiated whena. the customer walks into the supermarket.b. the customer calls a mail order telemarketing center.c. customers load items intended for purchase into their carts.d. a supermarket runs out of stock of a particular item.e. a product is received into stock at a store.Answer: dDifficulty: Hard24.The manufacturing cycle occurs at the a. customer/retailer interface.b. retailer/distributor interface.c. distributor/manufacturer interface.d. manufacturer/supplier interface.e. none of the above Answer: cDifficulty: Easy25.The processes involved in the manufacturing cycle include a. receiving.b. manufacturing and shipping.c. production scheduling.d. order arrival.e. all of the aboveAnswer: eDifficulty: Moderate26.The processes involved in the manufacturing cycle include a. order trigger.b. production scheduling.c. order fulfillment.d. order entry.e. manufacturing order analysis.Answer: bDifficulty: Moderate27. The production scheduling process in the manufacturing cycle is similar to thea. order receiving process in the replenishment cycle.b. order fulfillment process in the replenishment cycle.c. order entry process in the replenishment cycle.d. order trigger process in the replenishment cycle.e. none of the aboveAnswer: cDifficulty: Hard28. The manufacturing and shipping process in the manufacturing cycle is equivalentto thea. order receiving process in the replenishment cycle.b. order fulfillment process in the replenishment cycle.c. order entry process in the replenishment cycle.d. order trigger process in the replenishment cycle.e. none of the aboveAnswer: b Difficulty: Hard29. The procurement cycle occurs at thea. customer/retailer interface.b. retailer/distributor interface.c. distributor/manufacturer interface.d. manufacturer/supplier interface.e. none of the aboveAnswer: d Difficulty: Easy30. The relationship between the manufacturer and supplier during the procurementcycle is very similar to the relationship betweena. customer and retailer.b. retailer and distributor.c. retailer and manufacturer.d. distributor and manufacturer.e. manufacturer and customer.Answer: dDifficulty: Moderate31. The cycle view of the supply chain is useful when considering operationaldecisions, becausea. it categorizes processes based on whether they are initiated in responseto or in anticipation of customer orders.b. it specifies the roles and responsibilities of each member of the supplychain.c. processes are identified as either reactive or speculative.d. it focuses on processes that are external to the firm.e. it focuses on processes that are internal to the firm.Answer: bDifficulty: Hard32. The push/pull view of the supply chain is useful when considering strategicdecisions relating to supply chain design, becausea. it categorizes processes based on whether they are initiated in responseto or in anticipation of customer orders.b. it specifies the roles and responsibilities of each member of the supplychain.c. it clearly defines the processes involved and the owners of each process.d. it focuses on processes that are external to the firm.e. it focuses on processes that are internal to the firm.Answer: aDifficulty: Hard33. Which of the following statements about pull processes is accurate?a. May also be referred to as speculative processes.b. Execution is initiated in anticipation of customer orders.c. At the time of execution, demand must be forecast.d. May also be referred to as reactive processes.e. None of the above are accurate.Answer: dDifficulty: Easy34. Which of the following is not an accurate statement about pull processes?a. May also be referred to as speculative processes.b. Execution is initiated in response to a customer order.c. At the time of execution, demand is known with certainty.d. May also be referred to as reactive processes.e. All of the above are accurate. Answer: aDifficulty: Easy35. Which of the following statements about push processes is accurate?a. May also be referred to as speculative processes.b. Execution is initiated in response to customer orders.c. At the time of execution, demand is known with certainty.d. May also be referred to as reactive processes.e. None of the above are accurate.Answer: aDifficulty: Easy36. Which of the following is not an accurate statement about push processes?a. May also be referred to as speculative processes.b. Execution is initiated in anticipation of customer orders.c. At the time of execution, demand must be forecast.d. May also be referred to as reactive processes.e. All of the above are accurate. Answer: dDifficulty: Easy37. Supply chain macro processes include which of the following?a. Customer Relationship Management (CRM)b. Internal Supply Chain Management (ISCM)c. Supplier Relationship Management (SRM)d. all of the abovee. none of the aboveAnswer: dDifficulty: Easy38. Supply chain macro processes include which of the following?39.39.40.40.41.41.42.42.43.43. a.b.c.d.e.Internal Relationship Management (IRM)Customer Relationship Management (CRM)External Relationship Management (ERM) SupplyChain Relationship Management (SCRM) none ofthe aboveAnswer: bDifficulty: ModerateSupply chain macro processes include which of the following? a. Internal Relationship Management (IRM)b. External Relationship Management (ERM)c. Supplier Relationship Management (SRM)d. Supply Chain Relationship Management (SCRM)e. none of the aboveAnswer: cDifficulty: ModerateActivities involved in the Customer Relationship Management (CRM) macro process includea. planning of internal production and storage.b. order fulfillment.c. marketing.d. supply planning.e. demand planning. Answer: cDifficulty: HardActivities involved in the Customer Relationship Management (CRM) macro process include all of the following excepta. demand planning.b. marketing.c. sales.d. order management.e. call center management.Answer: a Difficulty: HardActivities involved in the Internal Supply Chain Management (ISCM) macro process includea. marketing.b. order fulfillment.c. sales.d. order management.e. call center management.Answer: b Difficulty: HardActivities involved in the Internal Supply Chain Management (ISCM) macro process include all of the following excepta. planning of internal production and storage.b. order fulfillment.c. supply pla nning.d. dema nd pla nning.e. order man ageme nt. An swer: eDifficulty: Hard44.Activities in volved in the Supplier Relati on ship Man ageme nt (SRM)macro process in cludea. pla nning of in ter nal product ion and storage.b. order fulfillme nt.c. supply pla nning.d. supplier evaluati on a ndselect ion.e. order man ageme nt.An swer: dDifficulty: Moderate45. Activities in volved in the Supplier Relati on ship Man ageme nt (SRM)macro process in clude all of the follow ing excepta. n egotiati on of supply terms.b. desig n collaborati on.c. supply pla nning.d. supplier evaluati on and select ion.e. supply collaborati on.An swer: cDifficulty: Hard46.The phe nomenal success of 7-Eleve n Japa n is attributed toa. being in the right place at the right time.b. its supply cha in desig n and man ageme nt ability.c. hav ing 9000 locati ons.d. serv ing fresh food.e. none of the aboveAn swer: bDifficulty: Moderate47.A key issue facing Toyota isa. develop ing an in ter net market ing system.b. whether to specialize in a particular market.c. desig n of its global producti on and distributi on n etwork.d. how to impleme nt model cha nges.e. all of the aboveAn swer: cDifficulty: HardEssav/ProblemsExpla in the 3 decisi on phases (categories) that must be made in a successful 1.supply cha in.Answer : The 3 decision phases that occur within a supply chain are supply chain strategy (or design), supply chain planning and supply chain operation. Decisions relate to the flow of information, product and funds. The difference betweencategories depends upon the frequency of each decision and the time frame over which it has an impact. During the supply chain strategy phase, a companydetermines what the chain ' s configurations will be, how resources will beallocated, and what processes each stage will perform. This will establish thestructure of the supply chain for several years. Supply chain planning deals withdecisions with a time frame from 3 months up to a year. The planning phase must work within the constraints established in the strategy phase. Planning decisionsinclude which markets to supply from which locations, subcontracting ofmanufacturing, inventory policies and timing and size of marketing promotions.The supply chain operation phase operates on a weekly or daily time horizon and deals with decisions concerning individual customer orders.Difficulty: Hard2. Describe the cycle view of the processes within a supply chain.Answer: The cycle view divides the supply chain into a series of 4 cycles between the 5 different stages of a supply chain. The cycles are the customer order cycle,replenishment cycle, manufacturing cycle and procurement cycle. The customerorder cycle occurs at the customer/retailer interface and includes all processesdirectly involved in receiving and filling the customer. The replenishment cycleoccurs at the retailer/distributor interface and includes all processes involved inreplenishing retailer inventory. The manufacturing cycle typically occurs at thedistributor/manufacturer (or retailer/manufacturer) interface and includes allprocesses involved in replenishing distributor (or retailer) inventory. Theprocurement cycle occurs at the manufacturer/supplier interface and includes allprocesses necessary to ensure that the materials are available for manufacturing according to schedule.Difficulty: Moderate3. Explain the push/pull view of the processes within a supply chain.Answer: The push/pull view of the supply chain divides supply chain processesinto two categories based on whether they are executed in response to acustomer order or in anticipation of customer orders. Pull processes are initiatedin response to a customer order. Push processes are initiated and performed inanticipation of customer orders. The push/pull boundary separates pushprocesses from pull processes. This view is very useful when consideringstrategic decisions relating to supply chain design, because it forces a moreglobal consideration of supply chain processes as they relate to the customer.Difficulty: Moderate4. Explain the three macro processes within a supply chain.Answer: All processes within a supply chain can be classified into three macroprocesses which are Customer Relationship Management (CRM), Internal Supply Chain Management (ISCM), and Supplier Relationship Management (SRM).Customer Relationship Management (CRM) includes all processes that focus onthe interface between the firm and its customers such as marketing, sales, callcenter management and order management. Internal Supply Chain Management (ISCM) includes all processes that are internal to the firm such as preparation ofdemand and supply plans, preparation of inventory management policies, orderfulfillment and planning of capacity. Supplier Relationship Management (SRM)includes all processes that focus on the interface between a firm and its suppliers such as evaluation and selection of suppliers, negotiation of supply terms andcommunication regarding new products and orders.Difficulty: Moderate5. Explain why supply chain flows are important.Answer: Supply chain flows are important, because there is a close connectionbetween the design and management of supply chain flows (product, information, and cash) and the success of a supply chain. The success of many companiescan be directly traced to the design and management of an appropriate supplychain. The failure of many businesses can be linked directly to their inability toeffectively design and manage supply chain flows.Difficulty: Moderate。

供应链管理习题库及参考答案(1)(DOC)

供应链管理习题库及参考答案(1)(DOC)

供应链运作管理部分习题库一、单项选择题1.()是生产及流通过程中,为了将产品或服务交付给最终用户,由上游与下游企业共同建立的网链状组织。

AA.供应链 B.合作伙伴 C.联盟组织 D.供应链管理2. 供应链管理的英文简写为:()。

CA. SSTB. SCC. SCMD. CIMS3. 供应链管理目的:()。

AA. 既提高服务水平又降低物流总成本B. 在于提高服务水平C. 在于降低物流总成本D. 以上答案都不是4. 供应链特征中不包含的因素有( C )。

A.动态性 B.面向用户需求C.静态性 D.交叉性5. 供应链不仅是一条连接供应商到用户的物料链、信息链、资金链,而且是一条( )。

DA.加工链 B.运输链C.分销链 D.增值链6. 商流是货物所有权的转移过程,是在供货商与消费者之间进行的( )流动。

AA.双向 B.价值C.单向 D.信息7. 供应链是一个网链结构,由围绕( )的供应商、供应商的供应商和用户、用户的用户组成。

DA.主要 B.最终用户C.一级 D.核心企业8. 以最低的成本将原材料转化成零部件和成品,并尽量控制供应链中的库存和运输成本,这种供应链属()。

CA. 平衡的供应链B. 反应型供应链C. 有效型供应链D. 稳定的供应链9. 选择恰当的供应链战略对企业发展非常重要,在客户市场需求稳定,且生产的产品相对成熟的情况下,哪种供应链更能发挥竞争优势:()。

DA. 响应型供应链B. 拉动式供应链C. 动态的供应链D. 效率型供应链10. 基于相对稳定、单一的市场需求而形成的供应链,我们称为()。

AA. 稳定的供应链B. 动态的供应链C. 平衡的供应链D. 倾斜的供应链11. 在市场变化加剧情况下,若供应链成本增加,库存增加、浪费增加时,企业不能在最优状态下运作,此时的供应链是:()。

DA. 稳定供应链B. 反应供应链C. 平衡供应链D. 倾斜供应链12. 当企业订购的产品数量大、竞争激烈时,合作伙伴选择最适宜的方法是()。

供应链管理-第一章-练习和答案

供应链管理-第一章-练习和答案

供应链管理-第一章-练习和答案Chapter 1Understanding the Supply ChainTrue/False1. 供应链仅包括直接参与供应所需零件的制造的组织。

F2. 供应链由直接或间接地履行顾客需求的各方组成。

T3. 供应链管理可以更准确地描述为一个供应网或供应网络。

T4. 供应链的目标是产生供应链整体价值最大化。

T5. 供应链的目标是为了供应链的制造环节产生价值最大化。

F6. 每个供应链必须包括所有5个环节。

F7. 供应链的循环观点认为供应链运作的流程可以分为一系列循环,每一个循环在供应链两个相邻的环节进行。

T8. 供应链的循环观点认为供应链的流程被分为两类,这取决于他们是响应顾客订货还是预计顾客订货。

F9. 供应链的推拉观点认为供应链的流程被分为两类,这取决于他们是响应顾客订货还是预计顾客订货。

T10. 供应链的推拉观点认为供应链运作的流程可以分为一系列循环,每一个循环在供应链两个相邻的环节进行。

F11. 顾客到达流程的目标是最大限度地将顾客抵达转化为顾客购买。

T12. 顾客到达流程的目标是确保订单的快速、准确抵达和告知其他受影响的供应链流程。

F13. 顾客订单提交的目的是确保订单的快速、准确抵达和告知其他受影响的供应链流程。

T14. 顾客订单提交的目标是为了维护客户订单入口的记录并完成付款收据产品。

F15. 补货循环发生在零售/经销商的接口。

T16. 补货循环发生在经销商/制造商的接口。

F17. 补货循环从超市失去某一特定的项目的存货时开始。

T18. 补货循环从顾客购买所购买的货物进入他们的手推车时开始。

F19. 制造循环发生在经销商/制造商的接口。

T20. 制造循环发生在生产商和供应商的接口。

F21. 在制造循环中的生产调度的过程与补货循环中的订单录入的过程相似。

T22. 在制造循环中的生产调度的过程与补货循环中的订单完成的过程相似。

F23. 采购循环发生在生产商和供应商的接口。

(完整版)供应链管理_第三版_Unit1_习题与答案

(完整版)供应链管理_第三版_Unit1_习题与答案

Chapter 1Un dersta nding the Supply ChainTrue/False1. A supply cha in in cludes only the orga ni zati ons directly in volved in suppl yingcomp onents n eeded for manu facturi ng.An swer: FalseDifficulty: Moderate2. A supply cha in could be more accurately described as a supply n etwork orsupply web.An swer: TrueDifficulty: Moderate3. The objective of every supply cha in is to maximize the overall value gen erated.An swer: TrueDifficulty: Easy4. Every supply cha in must in clude all 5 stages.An swer: FalseDifficulty: Easy5. The cycle view of a supply cha in holds that the processes in a supply cha in aredivided into a series of activities performed at the in terface betwee n successive stages.An swer: TrueDifficulty: Moderate6. The push/pull view of a supply cha in holds that the processes in a supply cha inare divided into 2 categories depending on whether they are initiated in response to or in an ticipati on of customer orders.An swer: TrueDifficulty: Easy7. The objective of customer order entry is to maintain a record of product receiptand complete payme nt.An swer: FalseDifficulty: Hard8. The reple ni shme nt cycle occurs at the retailer/distributor in terface.An swer: TrueDifficulty: Hard9. The manu facturi ng cycle occurs at the manu facturer/supplier in terface.An swer: FalseDifficulty: Moderate10. The procureme nt cycle occurs at the manu facturer/supplier in terface.An swer: TrueDifficulty: Easy11. The cycle view of the supply cha in is useful whe n con sider ing operati onal decisions,because it specifies the roles and responsibilities of each member of the supply chai n.An swer: TrueDifficulty: Moderate12. The push/pull view of the supply cha in is useful whe n con sideri ng strategic decisionsrelating to supply chain design, because it categorizes processes based on whether they are in itiated in resp onse to or in an ticipati on of customer orders.An swer: TrueDifficulty: Moderate13. Pull processes may also be referred to as reactive processes. An swer: TrueDifficulty: Easy14. Pull processes may also be referred to as speculative processes.An swer: FalseDifficulty: Easy15. All supply chain activities within a firm belong to one of three macro processes CRM,ISCM and SRM.An swer: TrueDifficulty: Easy16. There is a close conn ecti on betwee n the desig n and man ageme nt of supply cha inflows and the success of a supply cha in.An swer: TrueDifficulty: EasyEssay/ProblemsExpla in the 3 decisi on phases (categories) that must be made in a successful supplycha in.1.Answer: The 3 decision phases that occur within a supply chain are supply chainstrategy (or desig n), supply cha in pla nning and supply cha in operati on. Decisi onsrelate to the flow of in formatio n, product and fun ds. The differe nee betwee ncategories depe nds upon the freque ncy of each decisi on and the time frame overwhich it has an impact. During the supply cha in strategy phase, a compa ny determines what the chain ' s configurations will be, how resources will beallocated, and what processes each stage will perform. This will establish the structureof the supply chai n for several years. Supply chai n pla nning deals with decisi ons witha time frame from 3 mon ths up to a year. The pla nning phase must work withi n the constra ints established in the strategy phase. Planning decisi ons in clude which markets to supply from which locati ons, subc on tract ing of manufacturing, inventory policies andtiming and size of marketing promotions. The supply chain operation phase operates ona weekly or daily time horizon and deals with decisi ons concerning in dividual customerorders.Difficulty: Hard答:决策的3阶段发生在一个供应链的供应链战略(或设计),供应链与供应链运作。

(完整版)供应链管理第三版Unit1习题与答案

(完整版)供应链管理第三版Unit1习题与答案

Chapter 1Understanding the Supply ChainTrue/False1. A supply chain includes only the organizations directly involved in supplyingcomponents needed for manufacturing.Answer: FalseDifficulty: Moderate2. A supply chain consists of all parties involved, directly or indirectly, in fulfilling acustomer request.Answer: TrueDifficulty: Moderate3. A supply chain could be more accurately described as a supply network orsupply web.Answer: TrueDifficulty: Moderate4. The objective of every supply chain is to maximize the overall value generated.Answer: TrueDifficulty: Easy5. The objective of every supply chain is to maximize the value generated for themanufacturing component of the supply chain.Answer: FalseDifficulty: Moderate6. Every supply chain must include all 5 stages.Answer: FalseDifficulty: Easy7. The cycle view of a supply chain holds that the processes in a supply chain aredivided into a series of activities performed at the interface between successive stages.Answer: TrueDifficulty: Moderate8. The cycle view of a supply chain holds that the processes in a supply chain aredivided into 2 categories depending on whether they are initiated in response to or in anticipation of customer orders.Answer: FalseDifficulty: Moderate9. The push/pull view of a supply chain holds that the processes in a supply chainare divided into 2 categories depending on whether they are initiated in response to or in anticipation of customer orders.Answer: TrueDifficulty: Easy10. The push/pull view of a supply chain holds that the processes in a supply chainare divided into a series of activities performed at the interface betweensuccessive stages.Answer: FalseDifficulty: Easy11. The objective of the customer arrival process is to maximize the conversion ofcustomer arrivals to customer orders.Answer: TrueDifficulty: Moderate12. The objective of the customer arrival process is to ensure that orders are quicklyand accurately entered and communicated to other affected supply chainprocesses.Answer: FalseDifficulty: Moderate13. The objective of customer order entry is to ensure that orders are quickly andaccurately entered and communicated to other affected supply chain processes.Answer: TrueDifficulty: Moderate14. The objective of customer order entry is to maintain a record of product receiptand complete payment.Answer: FalseDifficulty: Hard15. The replenishment cycle occurs at the retailer/distributor interface.Answer: TrueDifficulty: Hard16. The replenishment cycle occurs at the distributor/manufacturer interface.Answer: FalseDifficulty: Hard17. The replenishment cycle is initiated when a supermarket runs out of stock of aparticular item.Answer: TrueDifficulty: Hard18. The replenishment cycle is initiated when customers load items intended forpurchase into their carts.Answer: FalseDifficulty: Hard19. The manufacturing cycle occurs at the distributor/manufacturer interface.Answer: TrueDifficulty: Moderate20. The manufacturing cycle occurs at the manufacturer/supplier interface.Answer: FalseDifficulty: Moderate21. The production scheduling process in the manufacturing cycle is similar to theorder entry process in the replenishment cycle.Answer: TrueDifficulty: Hard22. The production scheduling process in the manufacturing cycle is similar to theorder fulfillment process in the replenishment cycle.Answer: FalseDifficulty: Hard23. The procurement cycle occurs at the manufacturer/supplier interface.Answer: TrueDifficulty: Easy24. The procurement cycle occurs at the retailer/distributor interface.Answer: FalseDifficulty: Easy25. The cycle view of the supply chain is useful when considering operationaldecisions, because it specifies the roles and responsibilities of each member ofthe supply chain.Answer: TrueDifficulty: Moderate26. The cycle view of the supply chain is useful when considering operationaldecisions, because it categorizes processes based on whether they are initiated in response to or in anticipation of customer orders.Answer: FalseDifficulty: Moderate27. The push/pull view of the supply chain is useful when considering strategicdecisions relating to supply chain design, because it categorizes processesbased on whether they are initiated in response to or in anticipation of customer orders.Answer: TrueDifficulty: Moderate28. The push/pull view of the supply chain is useful when considering strategicdecisions relating to supply chain design, because it specifies the roles andresponsibilities of each member of the supply chain.Answer: FalseDifficulty: Moderate29. Pull processes may also be referred to as reactive processes.Answer: TrueDifficulty: Easy30. Pull processes may also be referred to as speculative processes.Answer: FalseDifficulty: Easy31. Push processes may also be referred to as speculative processes.Answer: TrueDifficulty: Easy32. Push processes may also be referred to as reactive processes.Answer: FalseDifficulty: Easy33. All supply chain activities within a firm belong to one of three macro processes –CRM, ISCM and SRM.Answer: TrueDifficulty: Easy34. There is a close connection between the design and management of supplychain flows and the success of a supply chain.Answer: TrueDifficulty: EasyMultiple Choice1. Which of the following is not a stage within a typical supply chain?a. Customersb. Retailersc. Wholesalers/Distributorsd. Manufacturerse. All of the above are stages within a typical supply chain.Answer: eDifficulty: Easy2. Which of the following is not a stage within a typical supply chain?a. Customersb. Retailersc. Wholesalers/Distributorsd. Merchandiserse. Component/Raw material suppliersAnswer: dDifficulty: Easy3. Supply chain profitability isa. not correlated to the value generated by the various stages of the supplychain.b. the total profit to be shared across all supply chain stages.c. the difference between the revenue generated from the customer and theoverall cost across the supply chain.d. the total revenue generated by the distributor stage of the supply chain.e. b and c onlyAnswer: eDifficulty: Difficult4. Successful supply chain management requires which of the following decisionphases?a. supply chain strategy/designb. supply chain planningc. supply chain operationd. all of the abovee. a and b onlyAnswer: dDifficulty: Moderate5. The decision phases in a supply chain includea. production scheduling.b. customer relationship management.c. supply chain operation.d. supply chain orientation.e. all of the aboveAnswer: cDifficulty: Moderate6. The cycle view of a supply chain holds thata. the processes in a supply chain are divided into 2 categories.b. the processes in a supply chain are divided into a series of activitiesperformed at the interface between successive stages.c. all processes in a supply chain are initiated in response to a customerorder.d. all processes in a supply chain are performed in anticipation of customerorders.e. None of the above are true.Answer: bDifficulty: Moderate7. The push/pull view of a supply chain holds thata. the processes in a supply chain are divided into a series of activitiesperformed at the interface between successive stages.b. all processes in a supply chain are initiated in response to a customerorder.c. all response in a supply chain are performed in anticipation of customerorders.d. the processes in a supply chain are divided into 2 categories dependingon whether they are initiated in response to or in anticipation of customerorders.e. None of the above are true.Answer: dDifficulty: Moderate8. Which of the following is not a cycle in the supply chain cycle view?a. Analysis cycleb. Customer order cyclec. Replenishment cycled. Manufacturing cyclee. Procurement cycleAnswer: aDifficulty: Moderate9. Which of the following is not a cycle in the supply chain cycle view?a. Customer order cycleb. Replenishment cyclec. Manufacturing cycled. Procurement cyclee. All of the above are part of the supply chain cycle view.Answer: eDifficulty: Moderate10. The customer order cycle occurs at thea. customer/retailer interface.b. retailer/distributor interface.c. distributor/manufacturer interface.d. manufacturer/supplier interface.e. none of the aboveAnswer: aDifficulty: Easy11. Which of the following is not a process in the customer order cycle?a. Customer arrivalb. Customer qualificationc. Customer order entryd. Customer order fulfillmente. Customer order receivingAnswer: bDifficulty: Moderate12. Customer arrival refers toa. the point in time when the customer has access to choices and makes adecision regarding a purchase.b. the customer informing the retailer of what they want to purchase and theretailer allocating product to the customer.c. the process where product is prepared and sent to the customer.d. the process where the customer receives the product and takesownership.e. none of the aboveAnswer: aDifficulty: Moderate13. The objective of the customer arrival process is toa. get the correct orders to customers by the promised due date at thelowest possible cost.b. maintain a record of product receipt and complete payment.c. maximize the conversion of customer arrivals to customer orders.d. ensure that orders are quickly and accurately entered and communicatedto other affected supply chain processes.e. none of the aboveAnswer: cDifficulty: Easy14. Customer order entry isa. the point in time when the customer has access to choices and makes adecision regarding a purchase.b. the customer informing the retailer of what they want to purchase and theretailer allocating product to the customer.c. the process where product is prepared and sent to the customer.d. the process where the customer receives the product and takesownership.e. none of the aboveAnswer: bDifficulty: Moderate15. The objective of customer order entry is toa. get the correct orders to customers by the promised due date at thelowest possible cost.b. maintain a record of product receipt and complete payment.c. maximize the conversion of customer arrivals to customer orders.d. ensure that orders are quickly and accurately entered and communicatedto other affected supply chain processes.e. none of the aboveAnswer: dDifficulty: Easy16. Customer order fulfillment refers toa. the point in time when the customer has access to choices and makes adecision regarding a purchase.b. the customer informing the retailer of what they want to purchase and theretailer allocating product to the customer.c. the process where product is prepared and sent to the customer.d. the process where the customer receives the product and takesownership.e. none of the aboveAnswer: cDifficulty: Moderate17. The objective of customer order fulfillment is toa. get the correct orders to customers by the promised due date at thelowest possible cost.b. maintain a record of product receipt and complete payment.c. maximize the conversion of customer arrivals to customer orders.d. ensure that orders are quickly and accurately entered and communicatedto other affected supply chain processes.e. none of the aboveAnswer: aDifficulty: Easy18. Customer order receiving isa. the point in time when the customer has access to choices and makes adecision regarding a purchase.b. the customer informing the retailer of what they want to purchase and theretailer allocates product to the customer.c. the process where product is prepared and sent to the customer.d. the process where the customer receives the product and takesownership.e. none of the aboveAnswer: dDifficulty: Moderate19. The replenishment cycle occurs at thea. customer/retailer interface.b. retailer/distributor interface.c. distributor/manufacturer interface.d. manufacturer/supplier interface.e. none of the aboveAnswer: bDifficulty: Easy20. The processes involved in the replenishment cycle includea. retail order receiving.b. retail order entry.c. retail order trigger.d. retail order fulfillment.e. all of the aboveAnswer: eDifficulty: Moderate21. The processes included in the replenishment cycle include all of the followingexcepta. retail order receiving.b. retail order entry.c. retail order trigger.d. retail order fulfillment.e. none of the aboveAnswer: eDifficulty: Moderate22. The processes included in the replenishment cycle includea. order arrival.b. production scheduling.c. retail trigger.d. manufacturing.e. receiving.Answer: cDifficulty: Moderate23. The replenishment cycle is initiated whena. the customer walks into the supermarket.b. the customer calls a mail order telemarketing center.c. customers load items intended for purchase into their carts.d. a supermarket runs out of stock of a particular item.e. a product is received into stock at a store.Answer: dDifficulty: Hard24. The manufacturing cycle occurs at thea. customer/retailer interface.b. retailer/distributor interface.c. distributor/manufacturer interface.d. manufacturer/supplier interface.e. none of the aboveAnswer: cDifficulty: Easy25. The processes involved in the manufacturing cycle includea. receiving.b. manufacturing and shipping.c. production scheduling.d. order arrival.e. all of the aboveAnswer: eDifficulty: Moderate26. The processes involved in the manufacturing cycle includea. order trigger.b. production scheduling.c. order fulfillment.d. order entry.e. manufacturing order analysis.Answer: bDifficulty: Moderate27. The production scheduling process in the manufacturing cycle is similar to thea. order receiving process in the replenishment cycle.b. order fulfillment process in the replenishment cycle.c. order entry process in the replenishment cycle.d. order trigger process in the replenishment cycle.e. none of the aboveAnswer: cDifficulty: Hard28. The manufacturing and shipping process in the manufacturing cycle is equivalentto thea. order receiving process in the replenishment cycle.b. order fulfillment process in the replenishment cycle.c. order entry process in the replenishment cycle.d. order trigger process in the replenishment cycle.e. none of the aboveAnswer: bDifficulty: Hard29. The procurement cycle occurs at thea. customer/retailer interface.b. retailer/distributor interface.c. distributor/manufacturer interface.d. manufacturer/supplier interface.e. none of the aboveAnswer: dDifficulty: Easy30. The relationship between the manufacturer and supplier during the procurementcycle is very similar to the relationship betweena. customer and retailer.b. retailer and distributor.c. retailer and manufacturer.d. distributor and manufacturer.e. manufacturer and customer.Answer: dDifficulty: Moderate31. The cycle view of the supply chain is useful when considering operationaldecisions, becausea. it categorizes processes based on whether they are initiated in responseto or in anticipation of customer orders.b. it specifies the roles and responsibilities of each member of the supplychain.c. processes are identified as either reactive or speculative.d. it focuses on processes that are external to the firm.e. it focuses on processes that are internal to the firm.Answer: bDifficulty: Hard32. The push/pull view of the supply chain is useful when considering strategicdecisions relating to supply chain design, becausea. it categorizes processes based on whether they are initiated in responseto or in anticipation of customer orders.b. it specifies the roles and responsibilities of each member of the supplychain.c. it clearly defines the processes involved and the owners of each process.d. it focuses on processes that are external to the firm.e. it focuses on processes that are internal to the firm.Answer: aDifficulty: Hard33. Which of the following statements about pull processes is accurate?a. May also be referred to as speculative processes.b. Execution is initiated in anticipation of customer orders.c. At the time of execution, demand must be forecast.d. May also be referred to as reactive processes.e. None of the above are accurate.Answer: dDifficulty: Easy34. Which of the following is not an accurate statement about pull processes?a. May also be referred to as speculative processes.b. Execution is initiated in response to a customer order.c. At the time of execution, demand is known with certainty.d. May also be referred to as reactive processes.e. All of the above are accurate.Answer: aDifficulty: Easy35. Which of the following statements about push processes is accurate?a. May also be referred to as speculative processes.b. Execution is initiated in response to customer orders.c. At the time of execution, demand is known with certainty.d. May also be referred to as reactive processes.e. None of the above are accurate.Answer: aDifficulty: Easy36. Which of the following is not an accurate statement about push processes?a. May also be referred to as speculative processes.b. Execution is initiated in anticipation of customer orders.c. At the time of execution, demand must be forecast.d. May also be referred to as reactive processes.e. All of the above are accurate.Answer: dDifficulty: Easy37. Supply chain macro processes include which of the following?a. Customer Relationship Management (CRM)b. Internal Supply Chain Management (ISCM)c. Supplier Relationship Management (SRM)d. all of the abovee. none of the aboveAnswer: dDifficulty: Easy38. Supply chain macro processes include which of the following?a. Internal Relationship Management (IRM)b. Customer Relationship Management (CRM)c. External Relationship Management (ERM)d. Supply Chain Relationship Management (SCRM)e. none of the aboveAnswer: bDifficulty: Moderate39. Supply chain macro processes include which of the following?a. Internal Relationship Management (IRM)b. External Relationship Management (ERM)c. Supplier Relationship Management (SRM)d. Supply Chain Relationship Management (SCRM)e. none of the aboveAnswer: cDifficulty: Moderate40. Activities involved in the Customer Relationship Management (CRM) macroprocess includea. planning of internal production and storage.b. order fulfillment.c. marketing.d. supply planning.e. demand planning.Answer: cDifficulty: Hard41. Activities involved in the Customer Relationship Management (CRM) macroprocess include all of the following excepta. demand planning.b. marketing.c. sales.d. order management.e. call center management.Answer: aDifficulty: Hard42. Activities involved in the Internal Supply Chain Management (ISCM) macroprocess includea. marketing.b. order fulfillment.c. sales.d. order management.e. call center management.Answer: bDifficulty: Hard43. Activities involved in the Internal Supply Chain Management (ISCM) macroprocess include all of the following excepta. planning of internal production and storage.b. order fulfillment.c. supply planning.d. demand planning.e. order management.Answer: eDifficulty: Hard44. Activities involved in the Supplier Relationship Management (SRM) macroprocess includea. planning of internal production and storage.b. order fulfillment.c. supply planning.d. supplier evaluation and selection.e. order management.Answer: dDifficulty: Moderate45. Activities involved in the Supplier Relationship Management (SRM) macroprocess include all of the following excepta. negotiation of supply terms.b. design collaboration.c. supply planning.d. supplier evaluation and selection.e. supply collaboration.Answer: cDifficulty: Hard46. The phenomenal success of 7-Eleven Japan is attributed toa. being in the right place at the right time.b. its supply chain design and management ability.c. having 9000 locations.d. serving fresh food.e. none of the aboveAnswer: bDifficulty: Moderate47. A key issue facing Toyota isa. developing an internet marketing system.b. whether to specialize in a particular market.c. design of its global production and distribution network.d. how to implement model changes.e. all of the aboveAnswer: cDifficulty: HardEssay/Problems1. Explain the 3 decision phases (categories) that must be made in a successfulsupply chain.Answer: The 3 decision phases that occur within a supply chain are supply chain strategy (or design), supply chain planning and supply chain operation. Decisions relate to the flow of information, product and funds. The difference betweencategories depends upon the frequency of each decision and the time frame over which it has an impact. During the supply chain strategy phase, a companydetermines what the chain’s configurations will be, how resources will beallocated, and what processes each stage will perform. This will establish thestructure of the supply chain for several years. Supply chain planning deals withdecisions with a time frame from 3 months up to a year. The planning phasemust work within the constraints established in the strategy phase. Planningdecisions include which markets to supply from which locations, subcontractingof manufacturing, inventory policies and timing and size of marketing promotions.The supply chain operation phase operates on a weekly or daily time horizon and deals with decisions concerning individual customer orders.Difficulty: Hard2. Describe the cycle view of the processes within a supply chain.Answer: The cycle view divides the supply chain into a series of 4 cyclesbetween the 5 different stages of a supply chain. The cycles are the customerorder cycle, replenishment cycle, manufacturing cycle and procurement cycle.The customer order cycle occurs at the customer/retailer interface and includesall processes directly involved in receiving and filling the customer. Thereplenishment cycle occurs at the retailer/distributor interface and includes allprocesses involved in replenishing retailer inventory. The manufacturing cycletypically occurs at the distributor/manufacturer (or retailer/manufacturer) interface and includes all processes involved in replenishing distributor (or retailer)inventory. The procurement cycle occurs at the manufacturer/supplier interfaceand includes all processes necessary to ensure that the materials are availablefor manufacturing according to schedule.Difficulty: Moderate3. Explain the push/pull view of the processes within a supply chain.Answer: The push/pull view of the supply chain divides supply chain processesinto two categories based on whether they are executed in response to acustomer order or in anticipation of customer orders. Pull processes are initiatedin response to a customer order. Push processes are initiated and performed inanticipation of customer orders. The push/pull boundary separates pushprocesses from pull processes. This view is very useful when consideringstrategic decisions relating to supply chain design, because it forces a moreglobal consideration of supply chain processes as they relate to the customer.Difficulty: Moderate4. Explain the three macro processes within a supply chain.Answer: All processes within a supply chain can be classified into three macroprocesses which are Customer Relationship Management (CRM), InternalSupply Chain Management (ISCM), and Supplier Relationship Management(SRM). Customer Relationship Management (CRM) includes all processes thatfocus on the interface between the firm and its customers such as marketing,sales, call center management and order management. Internal Supply ChainManagement (ISCM) includes all processes that are internal to the firm such aspreparation of demand and supply plans, preparation of inventory managementpolicies, order fulfillment and planning of capacity. Supplier RelationshipManagement (SRM) includes all processes that focus on the interface between a firm and its suppliers such as evaluation and selection of suppliers, negotiation of supply terms and communication regarding new products and orders.Difficulty: Moderate5. Explain why supply chain flows are important.Answer: Supply chain flows are important, because there is a close connectionbetween the design and management of supply chain flows (product, information, and cash) and the success of a supply chain. The success of many companiescan be directly traced to the design and management of an appropriate supplychain. The failure of many businesses can be linked directly to their inability toeffectively design and manage supply chain flows.Difficulty: Moderate。

供应链与物流管理课后答案第一章

供应链与物流管理课后答案第一章

1.物流管理与供应链管理的基本概念是什么?答:物流管理就是将在这一过程中发生的信息、运输、库存、搬运以及包装等物流活动综合起来的一种新型的集成式管理。

它的任务是以尽可能低的成本为顾客提供最好的服务。

供应链管理是一种集成的管理思想和方法,它执行供应链中从供应商到最终用户的物流的计划和控制等职能。

供应链管理是通过前馈的信息流和反馈的物料流及信息流,将供应商、制造商、分销商、零售商,直到最终用户连成一个整体的管理体系。

供应链管理的效果问题则是整体系统在受到内外各种因素的制约下的一个多目标优化。

2.物流管理与供应链管理有何区别与联系?答:联系:供应链管理是随着物流管理的发展而提出和逐步获得完善的,但是发展至今,物流管理已经成为供应链管理的一个部分。

因此,它们之间有着许多共同之处。

例如,它们都是由供应商、制造商、分销商以及零售商组成的,都是以先进的电子信息技术作为自我实现的前提、基础和保证,都是跨越企业、部门甚至是国别的,等等。

区别:(1)供应链管理是把供应商上的各个企业作为一个不可分割的整体,使供应链上各企业分担的采购、生产、分销和销售等职能成为一个协调发展的有机体。

(2)供应链管理关心的并不仅仅是物流实体在供应链中的流动。

(3)供应链管理强调的是把主要精力放在企业的关键业务(核心竞争能力)上,充分发挥其优势,同时,与全球范围内的合适企业建立战略合作关系,把企业中非核心业务交给合作企业来完成。

(4)供应链管理是基于战略伙伴关系的企业模型,因此,它可以利用信息共享(透明性)、服务支持(协作性)、并行工程(同步性)、群体决策(集智性)、柔性与敏捷性等先进的技术和手段来进行企业的流程再造。

(5)供应链管理不仅仅具有自己的合作机制、决策机制、激励机制和自律机制,还有自己的理论模型、设计原则以及绩效评价指标体系。

(6)两者的目标不一致。

供应链管理的目标是通过管理库存和合作关系,去达到对客户的快速反应和整个供应链上的交易成本最低。

供应链管理课后习题答案

供应链管理课后习题答案

供应链管理课后习题答案第一章课后习题答案一、判断题题号 1 2 3 4 5 6 7 8 9 10√× √×√√√√√××√页码P4 P5 P7 P9 P9 P11 P20 P8 P23 P25 二、名词解释SCP:分别指市场结构(Structure ),市场行为(Conduct),市场绩效(Performance)。

哈佛学派认为. 市场结构(Structure ),市场行为(Conduct),市场绩效(Performance)之间存在着必然的联系.並建立了SCP分析框架來分析行业与企业的发展情況P5三、简答题1答:分析汽车供应链结构简图:(1)汽车行业全球供应链的形成与发展在激烈的市场竞争中,汽车制造业是一个复杂程度和集成度非常高的行业,汽车制造业需要懂得合作与共享,并且在不同的环节有着不同的侧重点,满足不同客户需求,不断完善汽车产业全球价值链的分工体系,才能在激烈的市场中成为佼佼者。

(2)汽车供应链的利益分配及影响因素“微笑曲线”价值分布汽车供应链中有不同的侧重点,对于整车装配、非关键零部件的生产加工、流通环节等均为低附加值环节;对于产品设计与研发、品牌推广和关键零部件的生产和采购等则划分为高附加值环节,汽车企业应重视“微笑曲线”所带来的价值,针对不同的区域有不同的侧重点,有利于节省成本,提高质量。

特征:多种生产策略组合;典型的生产滚动计划;整车厂的生产计划实施,驱动整个供应链;普遍注重精益的物流运作;物流业务外包成主流;严格的零部件供应商准入机制与供应商分级管理;基于框架协议下的全球化采购;汽车售后供应链体系备受关注。

汽车产业发展新趋势汽车产业发展呈现规模化、集群化发展趋势,产业集群化使产业链纵向延伸发展,同时提高了与相关产业进行横向竞争与合作的效率2、答:分析服装供应链结构简图:先分析服装供应链的工艺流程,再分析服装供应链的类型。

服装供应链有四种主要类型的企业:(1)单纯的生产加工企业(2)自有品牌的“虚拟企业”(3)供、产、销一体化的企业(4)服装贸易公司特征:(1)服装产品的生命周期短(2)服装消费需求变动性大(3)服装消费需求的可预测性低(4)服装购买的冲动性高(5)服装产品被模仿的情况严重P14-15发展趋势:(1)产品个性化需求增大消费能力、消费心理与社会的进步三个因素,共同催生了个性化定制这个基于人自身表达诉求的概念。

供应链管理(第三版)章节练习题题库及答案

供应链管理(第三版)章节练习题题库及答案

供应链管理(第三版)章节练习题题库及答案第一章供应链认知(一)判断题(1)供应链不仅是一条连接供应商到用户的物料链、信息链、资金链,而且还是一条增值链。

(T )(2)传统管理模式是以规模化需求和区域性的卖方市场为决策背景,通过规模效应降低成本,获得效益。

( F )(3)供应链管理这一名词最早出现于20世纪80年代,最初是由咨询业提出的。

(T )(4)让最终顾客更满意是供应链全体成员的共同目标,顾客满意的实质是顾客获得超出他们承担的产品价格以上的那部分“价值”。

(T )(5)供应链管理是以同步化、集成化生产计划为指导,以各种信息技术为支持,尤其以Internet/Intranet为依托。

(T )(6)供应链管理整体成本最小化意味着每个节点企业的成本都是最小。

( F )(7)从成本方面来看,供应链管理是通过注重产品最终成本来优化供应链的。

(T )(8)由于供应链节点企业有一个共同的追求目标,所以它们之间不再有竞争性。

(F )(9)供应链管理中的“零库存”就是指节点企业的库存为零。

( F )(10)从系统的观点出发,改进服务、缩短时间、提高品质与减少库存、降低成本是可以兼得的。

(T )二、单选题1、供应链是(C)结构。

A、直链B、支链C、网链D、环状2、供应链节点企业之间是一种(A )关系。

A、需求与供应B、支配C、平等D、利益3、供应链管理因企业战略和适应市场需求变化的需要,链上节点企业需要动态地更新,这就使得供应链具有明显的(B )。

A、复杂性B、动态性C、交叉性D、灵活性4、从20世纪80年代初到20世纪90年代初供应链管理处于(A )。

A、初级阶段B、发展阶段C、成熟阶段D、建设阶段5、按照道格拉斯·兰伯特的思想,企业主动召回有问题的已售商品,属于供应链业务流程的( B )程序?A、订单配送B、反向物流(回流)C、需求管理D、制造流程管理三、多选题1、传统“纵向一体化”管理模式存在的弊端有(ABCD )。

供应链管理第一章习题及答案

供应链管理第一章习题及答案
A.管理用户库存 B.用户库存 C.供应商库存 D.供应商管理库存
答案:D
7、供应链合作伙伴关系是供应商与制造商之间、 制造商与销售商之间在一定时期内的共享信息、共 担风险、共同获利的( )。
A.同盟关系 B.协作关系 C.供应关系 D.对 等关系
答案:B
8、供应链合作伙伴关系的制约条件有( ) A.合作企业间的冲突 B.企业间的相互依赖程度
C.信息结构
D.组
答案:A
2、从供应链的结构模型可以看出,供应链是一个 ( ),由围绕核心企业的供应商、供应商的供应 商和用户、用户的用户组成。
A.直线结构 B.网链结构 C.曲线结构 D.直 链结构
答案:B
3、通常,一条完整的供应链包括供应商(原材料 供应商和零件供应商)、制造商(加工厂或装配 厂)、分销商(代理商或批发商)、( )以及消 费者。
A.集成性 B.连续性 C.合作性 D.流程性
答案:A
13、供应链管理的实质内容不包括( )。 A.以顾客为中心,以市场需求为原动力 B.强调企业应专注于核心业务,建立核心竞争力,
在供应链上明确定位,将非核心业务外包 C.各企业紧密合作,共担风险,共享利益 D.对工作流程、实物流程、信息流程和资金流程进
物流与供应链的管理思想组成不同10供应链的绩效是指在所有供应链成员企业资源的支持信息协调和共享下通过物流管理生产操作市场营销顾客服务信息开发等活动增加和a
1、供应链是指生产及流通过程中,设计将产品更
新换代或服务提供给最终用户的上游企业或下游企 业所形成的( )
A.网络结构 B.专业结构 织结构
B. 用户 C.企业员工
D. 售
答案:B
20、 成功的客户关系管理非常注重客户信息和数 据的( )管理。

(完整版)供应链设计与管理(第3版)课后答案,选译

(完整版)供应链设计与管理(第3版)课后答案,选译

》》》》》》》》》》》》供应链设计与管理——概念、战略与案例研究(第3版)《《《《《《《《《《《《《(选译)第一章1.纵向一体化的企业拥有、管理并运作所有相关的业务职能。

横向一体化的企业由一些独立运营的企业组成,公司总部提供品牌、指导和一般战略。

比较并对比这两种类型企业的供应链战略。

答:纵向一体化企业旨在加强公司各业务成分之间的互动,而且经常集中地管理它们。

这样的结构,可以更容易地通过中央决策除去供应链中的不同部分之间的冲突来实现系统的整体目标。

在横向一体化公司,协调公司内部各业务的供应链通常是没有效益的。

事实上,如果横向一体化企业中的每个企业都专注于它的核心功能,并以最佳状态运行,就可能达到总体的全局最优效果。

2.如果一个企业是完全纵向一体化的,有效供应链管理是否仍然重要?答:有效供应链管理对于完全纵向一体化的公司仍然重要。

在这样的组织结构,公司的不同部门负责不同业务,通常它们都有自己的内部目标,而这些目标有时是无关联的。

这可能是由于缺乏部门之间的沟通或高层的激励政策。

比如,如果只依据收益来评估销售部门, 只依据成本来评估制造部门,公司的总体利润就难以达到最大化。

有效的供应链管理在全局最优业务操作中仍是必要的。

3.考虑一个企业重新设计其物流网络。

为数不多的几个集中仓库的优点是什么?大量靠近最终用户的仓库的优点是什么?答:少数位于市中心的仓库,允许公司利用风险分担,以提高服务水平并降低库存水平和成本。

不过,对外运输成本通常较高,交货间隔期较长。

另一方面,企业可以通过建立更多的靠近最终用户的仓库,以减少对外运输成本和交货间隔期。

然而,这种类型的系统将会使总库存水平和成本增加、规模经济下降、仓储费用增加,并且可能增加对内运输费用。

4.考虑一个企业选择运输服务提供商。

使用卡车承运商的优点是什么?使用诸如UPS这样的包裹速递公司的优点是什么?答:企业对运输服务的选择在很大程度上取决于公司要运输的产品的类型和大小,库存和交付的策略,以及对灵活性的需求:1.如果是大量而稳定的从仓库到需求点(店)运送大件物品或小件物品,货车运输会更好。

供应链管理第三版Unit1习题与答案讲课讲稿

供应链管理第三版Unit1习题与答案讲课讲稿

Chapter 1Un dersta nding the Supply ChainTrue/False1. A supply cha in in cludes only the orga ni zati ons directly in volved in suppl yingcomp onents n eeded for manu facturi ng.An swer: FalseDifficulty: Moderate2. A supply cha in con sists of all parties in volved, directly or in direct ly, in fulfilli nga customer request.An swer: TrueDifficulty: Moderate3. A supply cha in could be more accurately described as a supply n etwork orsupply web.An swer: TrueDifficulty: Moderate4. The objective of every supply cha in is to maximize the overall value gen erated.An swer: TrueDifficulty: Easy5. The objective of every supply cha in is to maximize the value gen erated for themanu facturi ng comp onent of the supply cha in.An swer: FalseDifficulty: Moderate6. Every supply cha in must in clude all 5 stages.An swer: FalseDifficulty: Easy7. The cycle view of a supply cha in holds that the processes in a supply cha in aredivided into a series of activities performed at the in terface betwee n successivestages.An swer: TrueDifficulty: Moderate8. The cycle view of a supply cha in holds that the processes in a supply cha in aredivided into 2 categories depe nding on whether they are in itiated in resp onse to or in an ticipati on of customer orders.An swer: FalseDifficulty: Moderate9. The push/pull view of a supply chain holds that the processes in a supply chainare divided into 2 categories depending on whether they are initiated in response to or in anticipation of customer orders.Answer: True Difficulty: Easy10. The push/pull view of a supply chain holds that the processes in a supply chainare divided into a series of activities performed at the interface betweensuccessive stages. Answer: False Difficulty: Easy11. The objective of the customer arrival process is to maximize the conversion ofcustomer arrivals to customer orders.Answer: True Difficulty: Moderate12. The objective of the customer arrival process is to ensure that orders are quicklyand accurately entered and communicated to other affected supply chainprocesses. Answer: False Difficulty: Moderate13. The objective of customer order entry is to ensure that orders are quickly andaccurately entered and communicated to other affected supply chain processes.Answer: True Difficulty: Moderate14. The objective of customer order entry is to maintain a record of product receiptand complete payment. Answer: False Difficulty: Hard15. The replenishment cycle occurs at the retailer/distributor interface.Answer: True Difficulty: Hard16. The replenishment cycle occurs at the distributor/manufacturer interface.Answer: FalseDifficulty: Hard17. The replenishment cycle is initiated when a supermarket runs out of stock of aparticular item. Answer: True Difficulty: Hard18. The replenishment cycle is initiated when customers load items intended forpurchase into their carts.Answer: FalseDifficulty: Hard19. The manufacturing cycle occurs at the distributor/manufacturer interface.Answer: True Difficulty: Moderate20. The manufacturing cycle occurs at the manufacturer/supplier interface.Answer: False Difficulty: Moderate21. The production scheduling process in the manufacturing cycle is similar to theorder entry process in the replenishment cycle.Answer: TrueDifficulty: Hard22. The production scheduling process in the manufacturing cycle is similar to theorder fulfillment process in the replenishment cycle.Answer: FalseDifficulty: Hard23. The procurement cycle occurs at the manufacturer/supplier interface.Answer: True Difficulty: Easy24. The procurement cycle occurs at the retailer/distributor interface.Answer: FalseDifficulty: Easy25. The cycle view of the supply chain is useful when considering operationaldecisions, because it specifies the roles and responsibilities of each member ofthe supply chain. Answer: True Difficulty: Moderate26. The cycle view of the supply chain is useful when considering operationaldecisions, because it categorizes processes based on whether they are initiatedin response to or in anticipation of customer orders.Answer: FalseDifficulty: Moderate27. The push/pull view of the supply chain is useful when considering strategicdecisions relating to supply chain design, because it categorizes processes based on whether they are initiated in response to or in anticipation of customer orders.Answer: TrueDifficulty: Moderate28. The push/pull view of the supply chain is useful when considering strategicdecisions relating to supply chain design, because it specifies the roles andresponsibilities of each member of the supply chain. Answer: False Difficulty:Moderate29. Pull processes may also be referred to as reactive processes. An swer: TrueDifficulty: Easy30. Pull processes may also be referred to as speculative processes. An swer:FalseDifficulty: Easy31. Push processes may also be referred to as speculative processes. An swer:TrueDifficulty: Easy32. Push processes may also be referred to as reactive processes. An swer:FalseDifficulty: Easy33. All supply cha in activities within a firm bel ong to one of three macroprocesses CRM, ISCM and SRM.An swer: TrueDifficulty: Easy34. There is a close conn ecti on betwee n the desig n and man ageme nt ofsupply cha in flows and the success of a supply cha in.An swer: TrueDifficulty: EasyMultiple Choice1. Which of the following is not a stage within a typical supply chain?a. Customersb. Retailersc. Wholesalers/Distributorsd. Manu facturerse. All of the above are stages withi n a typical supply cha in.An swer: eDifficulty: Easy2.Which of the following is not a stage within a typical supply chain?a. Customersb. Retailersc. Wholesalers/Distributorsd. Mercha ndiserse. Comp onen t/Raw material suppliersAn swer: dDifficulty: Easy3. Supply chain profitability isa. not correlated to the value generated by the various stages of the supplychain.b.c. the total profit to be shared across all supply chain stages.the difference between the revenue generated from the customer and the overall cost across the supply chain.d. e. the total revenue generated by the distributor stage of the supply chain. b and c onlyAnswer: eDifficulty: Difficult4. Successful supply chain management requires which of the following decision phases?a. b.c.d.e. supply chain strategy/design supply chain planning supply chain operation all of the above a and b onlyAnswer: dDifficulty: Moderate5. The decision phases in a supply chain includea. b.c.d.e. production scheduling. customer relationship management. supply chain operation.supply chain orientation. all of the aboveAnswer: cDifficulty: Moderate6. The cycle view of a supply chain holds thata. b. the processes in a supply chain are divided into 2 categories. theprocesses in a supply chain are divided into a series of activitiesperformed at the interface between successive stages.c. all processes in a supply chain are initiated in response to a customerorder.d. all processes in a supply chain are performed in anticipation of customerorders.e. None of the above are true.Answer: bDifficulty: Moderate7. The push/pull view of a supply chain holds thata. the processes in a supply chain are divided into a series of activitiesperformed at the interface between successive stages.b. all processes in a supply chain are initiated in response to a customerorder.c. all response in a supply chain are performed in anticipation of customerorders.d. the processes in a supply chain are divided into 2 categories dependingon whether they are initiated in response to or in anticipation of customerorders.e. None of the above are true.Answer: d Difficulty: Moderate8. Which of the following is not a cycle in the supply chain cycle view?a. Analysis cycleb. Customer order cyclec. Replenishment cycled. Manufacturing cyclee. Procurement cycleAnswer: aDifficulty: Moderate9. Which of the following is not a cycle in the supply chain cycle view?a. Customer order cycleb. Replenishment cyclec. Manufacturing cycled. Procurement cyclee. All of the above are part of the supply chain cycle view.Answer: eDifficulty: Moderate10. The customer order cycle occurs at thea. customer/retailer interface.b. retailer/distributor interface.c. distributor/manufacturer interface.d. manufacturer/supplier interface.e. none of the aboveAnswer: aDifficulty: Easy11. Which of the following is not a process in the customer order cycle?a. Customer arrivalb. Customer qualificationc. Customer order entryd. Customer order fulfillmente. Customer order receivingAnswer: bDifficulty: Moderate12. Customer arrival refers toa. the point in time when the customer has access to choices and makes adecision regarding a purchase.b. the customer informing the retailer of what they want to purchase and theretailer allocating product to the customer.c. the process where product is prepared and sent to the customer.d. the process where the customer receives the product and takesownership.e. none of the aboveAnswer: aDifficulty: Moderate13. The objective of the customer arrival process is toa. get the correct orders to customers by the promised due date at thelowest possible cost.b. maintain a record of product receipt and complete payment.c. maximize the conversion of customer arrivals to customer orders.d. ensure that orders are quickly and accurately entered and communicatedto other affected supply chain processes.e. none of the aboveAnswer: cDifficulty: Easy14. Customer order entry isa. the point in time when the customer has access to choices and makes adecision regarding a purchase.b. the customer informing the retailer of what they want to purchase and theretailer allocating product to the customer.c. the process where product is prepared and sent to the customer.d. the process where the customer receives the product and takesownership.e. none of the aboveAnswer: bDifficulty: Moderate15. The objective of customer order entry is toa. get the correct orders to customers by the promised due date at thelowest possible cost.b. maintain a record of product receipt and complete payment.c. maximize the conversion of customer arrivals to customer orders.d. ensure that orders are quickly and accurately entered and communicatedto other affected supply chain processes.e. none of the aboveAnswer: dDifficulty: Easy16. Customer order fulfillment refers toa. the point in time when the customer has access to choices and makes adecision regarding a purchase.b. the customer informing the retailer of what they want to purchase and theretailer allocating product to the customer.c. the process where product is prepared and sent to the customer.d. the process where the customer receives the product and takesownership.e. none of the aboveAnswer: cDifficulty: Moderate17. The objective of customer order fulfillment is toa. get the correct orders to customers by the promised due date at the lowestpossible cost.b. maintain a record of product receipt and complete payment.c. maximize the conversion of customer arrivals to customer orders.d. ensure that orders are quickly and accurately entered and communicatedto other affected supply chain processes.e. none of the aboveAnswer: aDifficulty: Easy18. Customer order receiving isa. the point in time when the customer has access to choices and makes adecision regarding a purchase.b. the customer informing the retailer of what they want to purchase and theretailer allocates product to the customer.c. the process where product is prepared and sent to the customer.d. the process where the customer receives the product and takesownership.e. none of the aboveAnswer: dDifficulty: Moderate19. The replenishment cycle occurs at thea. customer/retailer interface.b. retailer/distributor interface.c. distributor/manufacturer interface.d. manufacturer/supplier interface.e. none of the aboveAnswer: bDifficulty: Easy20. The processes involved in the replenishment cycle includea. retail order receiving.b. retail order entry.c. retail order trigger.d. retail order fulfillmente. all of the aboveAnswer: eDifficulty: Moderate21. The processes included in the replenishment cycle include all of the followingexcepta. retail order receiving.b. retail order entry.c. retail order trigger.d. retail order fulfillmente. none of the aboveAnswer: eDifficulty: Moderate22.The processes included in the replenishment cycle include a. order arrival.b. production scheduling.c. retail trigger.d. manufacturing.e. receiving.Answer: cDifficulty: Moderate23.The replenishment cycle is initiated whena. the customer walks into the supermarket.b. the customer calls a mail order telemarketing center.c. customers load items intended for purchase into their carts.d. a supermarket runs out of stock of a particular item.e. a product is received into stock at a store.Answer: dDifficulty: Hard24.The manufacturing cycle occurs at the a. customer/retailer interface.b. retailer/distributor interface.c. distributor/manufacturer interface.d. manufacturer/supplier interface.e. none of the above Answer: cDifficulty: Easy25.The processes involved in the manufacturing cycle include a. receiving.b. manufacturing and shipping.c. production scheduling.d. order arrival.e. all of the aboveAnswer: eDifficulty: Moderate26.The processes involved in the manufacturing cycle include a. order trigger.b. production scheduling.c. order fulfillment.d. order entry.e. manufacturing order analysis.Answer: bDifficulty: Moderate27. The production scheduling process in the manufacturing cycle is similar to thea. order receiving process in the replenishment cycle.b. order fulfillment process in the replenishment cycle.c. order entry process in the replenishment cycle.d. order trigger process in the replenishment cycle.e. none of the aboveAnswer: cDifficulty: Hard28. The manufacturing and shipping process in the manufacturing cycle is equivalentto thea. order receiving process in the replenishment cycle.b. order fulfillment process in the replenishment cycle.c. order entry process in the replenishment cycle.d. order trigger process in the replenishment cycle.e. none of the aboveAnswer: bDifficulty: Hard29. The procurement cycle occurs at thea. customer/retailer interface.b. retailer/distributor interface.c. distributor/manufacturer interface.d. manufacturer/supplier interface.e. none of the aboveAnswer: d Difficulty: Easy30. The relationship between the manufacturer and supplier during the procurementcycle is very similar to the relationship betweena. customer and retailer.b. retailer and distributor.c. retailer and manufacturer.d. distributor and manufacturer.e. manufacturer and customer.Answer: dDifficulty: Moderate31. The cycle view of the supply chain is useful when considering operationaldecisions, becausea. it categorizes processes based on whether they are initiated in responseto or in anticipation of customer orders.b. it specifies the roles and responsibilities of each member of the supplychain.c. processes are identified as either reactive or speculative.d. it focuses on processes that are external to the firm.e. it focuses on processes that are internal to the firm.Answer: bDifficulty: Hard32. The push/pull view of the supply chain is useful when considering strategicdecisions relating to supply chain design, becausea. it categorizes processes based on whether they are initiated in responseto or in anticipation of customer orders.b. it specifies the roles and responsibilities of each member of the supplychain.c. it clearly defines the processes involved and the owners of each process.d. it focuses on processes that are external to the firm.e. it focuses on processes that are internal to the firm.Answer: aDifficulty: Hard33. Which of the following statements about pull processes is accurate?a. May also be referred to as speculative processes.b. Execution is initiated in anticipation of customer orders.c. At the time of execution, demand must be forecast.d. May also be referred to as reactive processes.e. None of the above are accurate.Answer: dDifficulty: Easy34. Which of the following is not an accurate statement about pull processes?a. May also be referred to as speculative processes.b. Execution is initiated in response to a customer order.c. At the time of execution, demand is known with certainty.d. May also be referred to as reactive processes.e. All of the above are accurate. Answer: aDifficulty: Easy35. Which of the following statements about push processes is accurate?a. May also be referred to as speculative processes.b. Execution is initiated in response to customer orders.c. At the time of execution, demand is known with certainty.d. May also be referred to as reactive processes.e. None of the above are accurate.Answer: aDifficulty: Easy36. Which of the following is not an accurate statement about push processes?a. May also be referred to as speculative processes.b. Execution is initiated in anticipation of customer orders.c. At the time of execution, demand must be forecast.d. May also be referred to as reactive processes.e. All of the above are accurate. Answer: dDifficulty: Easy37. Supply chain macro processes include which of the following?a. Customer Relationship Management (CRM)b. Internal Supply Chain Management (ISCM)c. Supplier Relationship Management (SRM)d. all of the abovee. none of the aboveAnswer: dDifficulty: Easy38. Supply chain macro processes include which of the following?39.39.40.40.41.41.42.42.43.43. a.b.c.d.e.Internal Relationship Management (IRM)Customer Relationship Management (CRM)External Relationship Management (ERM) SupplyChain Relationship Management (SCRM) none ofthe aboveAnswer: bDifficulty: ModerateSupply chain macro processes include which of the following? a. Internal Relationship Management (IRM)b. External Relationship Management (ERM)c. Supplier Relationship Management (SRM)d. Supply Chain Relationship Management (SCRM)e. none of the aboveAnswer: cDifficulty: ModerateActivities involved in the Customer Relationship Management (CRM) macro process includea. planning of internal production and storage.b. order fulfillment.c. marketing.d. supply planning.e. demand planning. Answer: c Difficulty: HardActivities involved in the Customer Relationship Management (CRM) macro process include all of the following excepta. demand planning.b. marketing.c. sales.d. order management.e. call center management.Answer: a Difficulty: HardActivities involved in the Internal Supply Chain Management (ISCM) macro process includea. marketing.b. order fulfillment.c. sales.d. order management.e. call center management.Answer: bDifficulty: HardActivities involved in the Internal Supply Chain Management (ISCM) macro process include all of the following excepta. planning of internal production and storage.b. order fulfillment.c. supply pla nning.d. dema nd pla nning.e. order man agementAn swer: eDifficulty: Hard44. Activities in volved in the Supplier Relati on ship Man ageme nt (SRM) macro process in cludea. pla nning of in ter nal product ion andstorageb. order fulfillme nt.c. supply pla nning.d. supplier evaluati on and select ion.e. order man ageme nt.An swer: dDifficulty: Moderate45. Activities in volved in the Supplier Relati on ship Man ageme nt (SRM) macroprocess in clude all of the follow ing excepta. n egotiati on of supply terms.b. desig n collaborati on.c. supply pla nning.d. supplier evaluati on and selection.e. supply collaborati on.An swer: cDifficulty: Hard46. The phe nomenal success of 7-Eleve n Japa n is attributed toa. being in the right place at the right time.b. its supply cha in desig n and man ageme nt ability.c. hav ing 9000 locati ons.d. serv ing fresh food.e. none of the aboveAn swer: bDifficulty: Moderate47. A key issue facing Toyota isa. develop ing an in ter net market ing system.b. whether to specialize in a particular market.c. desig n of its global producti on and distributi on n etwork.d. how to impleme nt model cha nges.e. all of the aboveAn swer: cDifficulty: HardEssay/Problems1. Expla in the 3 decisi on phases (categories) that must be made in a successfulsupply cha in.Answer : The 3 decision phases that occur within a supply chain are supply chain strategy (or design), supply chain planning and supply chain operation. Decisions relate to the flow of information, product and funds. The difference betweencategories depends upon the frequency of each decision and the time frame over which it has an impact. During the supply chain strategy phase, a companydetermines what the chain ' s configurations will be, how resources will beallocated, and what processes each stage will perform. This will establish thestructure of the supply chain for several years. Supply chain planning deals withdecisions with a time frame from 3 months up to a year. The planning phase must work within the constraints established in the strategy phase. Planning decisionsinclude which markets to supply from which locations, subcontracting ofmanufacturing, inventory policies and timing and size of marketing promotions.The supply chain operation phase operates on a weekly or daily time horizon and deals with decisions concerning individual customer orders.Difficulty: Hard2. Describe the cycle view of the processes within a supply chain.Answer: The cycle view divides the supply chain into a series of 4 cycles between the 5 different stages of a supply chain. The cycles are the customer order cycle,replenishment cycle, manufacturing cycle and procurement cycle. The customerorder cycle occurs at the customer/retailer interface and includes all processesdirectly involved in receiving and filling the customer. The replenishment cycleoccurs at the retailer/distributor interface and includes all processes involved inreplenishing retailer inventory. The manufacturing cycle typically occurs at thedistributor/manufacturer (or retailer/manufacturer) interface and includes allprocesses involved in replenishing distributor (or retailer) inventory. Theprocurement cycle occurs at the manufacturer/supplier interface and includes allprocesses necessary to ensure that the materials are available for manufacturing according to schedule.Difficulty: Moderate3. Explain the push/pull view of the processes within a supply chain.Answer: The push/pull view of the supply chain divides supply chain processesinto two categories based on whether they are executed in response to acustomer order or in anticipation of customer orders. Pull processes are initiatedin response to a customer order. Push processes are initiated and performed inanticipation of customer orders. The push/pull boundary separates pushprocesses from pull processes. This view is very useful when consideringstrategic decisions relating to supply chain design, because it forces a moreglobal consideration of supply chain processes as they relate to the customer.Difficulty: Moderate4. Explain the three macro processes within a supply chain.Answer: All processes within a supply chain can be classified into three macroprocesses which are Customer Relationship Management (CRM), Internal Supply Chain Management (ISCM), and Supplier Relationship Management (SRM).Customer Relationship Management (CRM) includes all processes that focus onthe interface between the firm and its customers such as marketing, sales, callcenter management and order management. Internal Supply Chain Management (ISCM) includes all processes that are internal to the firm such as preparation ofdemand and supply plans, preparation of inventory management policies, orderfulfillment and planning of capacity. Supplier Relationship Management (SRM)includes all processes that focus on the interface between a firm and its suppliers such as evaluation and selection of suppliers, negotiation of supply terms andcommunication regarding new products and orders.Difficulty: Moderate5. Explain why supply chain flows are important.Answer: Supply chain flows are important, because there is a close connectionbetween the design and management of supply chain flows (product, information, and cash) and the success of a supply chain. The success of many companiescan be directly traced to the design and management of an appropriate supplychain. The failure of many businesses can be linked directly to their inability toeffectively design and manage supply chain flows.Difficulty: Moderate。

采购与供应链管理习题库01第一章 习题及参考答案

采购与供应链管理习题库01第一章  习题及参考答案

同步测试一、单项选择题1、以下选项中,()可以说是最普遍的采购途径A、以货币换取物品B、租赁C、借贷D、交换2、下列不属于有形物品采购范围的是()A、织布用的面纱B、清洁用具C、催化剂D、维护3、以下哪一项属于无形采购对象()A、工程发包B、原料C、辅料D、事务用品4、从世界范围来说,对于一个典型的企业采购成本(包括原材料、零部件)要占()A、40%B、50%C、60%D、70%5、以汽车为例,20世纪50年代的开发周期约为20年,70年代缩短为10年,80年代缩短为5年,90年代则进一步缩短为3年左右,这说明采购管理具有()的作用。

A、对产品设计与革新的贡献B、产品标准化C、提高企业部门间的协作水平D、增强柔性6、对采购与采购管理之间关系表述不正确的是()A、采购本身涉及具体管理工作;B、采购属于采购管理C、采购管理可直接管到具体的业务D、采购和采购管理完全不一样7、采购管理的最基本的目标是()A、为企业提供所需要的货物B、尽可能降低采购成本C、使库存降到最低限度D、保证采购物料的质量8、每一条供应链的目标是()。

A.整体价值最大化B.整体成本最小化C.整体收益最大D.整体资金规模大9.、供应链管理的目标是()。

AA.提高顾客的满意度B.占领市场C.集成化管理D.参与竞争10、供应链管理把资源的范围扩展到()A、供应商B、分销商C、整体供应链D、其他节点企业二、多项选择题1、根据采购输出的结果可分为()A、工业采购B、有形采购C、无形采购D、消费采购E、开发采购2、人们提出采购管理中的“5R”原则包括()A、适时B、适质C、适价D、适量E、适地3、属于分散采购的优点的有()A、对利润中心直接负责B、对内部用户更强烈的客户导向C、较少的官僚采购程序D、与供应商直接沟通E、更少的内部协调4、供应链按研究对象分为()。

A、企业供应链B、产品供应链C、“A”形供应链D、基于合作伙伴关系的供应链5、对于供应链管理,下面正确的是( )。

供应链管理第三版习题与答案样本

供应链管理第三版习题与答案样本

Chapter 17Information Technology and the Supply ChainTrue/False1. Information is crucial to the performance of a supplychain because it provides the basis upon which supply chain managers make decisions.Answer: TrueDifficulty: Easy2. Information is the supply chain driver that serves asthe glue allowing the other three drivers to worktogether to create an integrated, coordinated supplychain.Answer: TrueDifficulty: Moderate3. Information makes the supply chain visible to amanager so that he can make decisions to improve thesupply chain’s performance.Answer: TrueDifficulty: Moderate4. Information is not necessary for management to makedecisions over a broad scope that crosses bothfunctions and companies.Answer: TrueDifficulty: Easy5. Information must be 100 percent correct in order tomake good decisions.Answer: FalseDifficulty: Moderate6. To make good decisions, a manager needs to haveaccurate information regardless of how long it takes to acquire it.Answer: FalseDifficulty: Hard7. Often companies will have large amounts of data thatare not helpful with decision making.Answer: TrueDifficulty: Moderate8. Information is only a key ingredient at each stage ofthe supply chain, not within each phase of supplychain decision making.Answer: FalseDifficulty: Moderate9. The driver of IT in the supply chain has increasinglybeen the enterprise software developed to enableprocesses both within and across companies.Answer: TrueDifficulty: Moderate10. The unsuccessful categories of software will be thosefocused on the supply chain macro processes.Answer: FalseDifficulty: Easy11. This broadening of scope across which companies makedecisions emphasizes the importance of includingprocesses all along the supply chain when makingdecisions.Answer: TrueDifficulty: Moderate12. To increase the supply chain surplus (and thereforetheir firm’s own profitability) most effectively,firms must focus primarily on improving internalprocesses.Answer: FalseDifficulty: Moderate13. Functional performance is important to customersbecause it provides them with capabilities to create a competitive advantage.Answer: TrueDifficulty: Moderate14. The ability to integrate is important to a customerbecause applications that are easy to integrate aregenerally harder to get implemented and producingvalue.Answer: FalseDifficulty: Moderate15. Firms that work well with implementation partners andbuild up large groups of customers trained on theirsolutions have built a highly defensible position.Answer: TrueDifficulty: Moderate16. The goal of the CRM macro process is to negotiate aneffective contract that establishes parameters for asupplier in a way that best meets enterprise needs.Answer: FalseDifficulty: Hard17. Weakness in the CRM process results in demand beinglost and a poor customer experience because orders are not processed and executed effectively.Answer: TrueDifficulty: Easy18. CRM processes are crucial to the supply chain becauseof the lack of interaction between an enterprise andits customers.Answer: False。

供应链产品第三版习题答案

供应链产品第三版习题答案

供应链产品第三版习题答案供应链产品第三版习题答案在供应链管理领域,供应链产品是非常重要的一环。

通过供应链产品的学习和实践,可以帮助我们更好地理解供应链的运作机制和管理方法。

为了帮助读者更好地掌握供应链产品的知识,本文将提供供应链产品第三版习题的答案,并对其中一些重要的问题进行深入讨论。

第一章:供应链管理概述1. 什么是供应链管理?答案:供应链管理是指通过有效的协调和控制,将原材料供应商、制造商、分销商和最终用户连接在一起,以实现产品从生产到消费的全过程管理。

它包括供应商选择、采购、生产计划、物流管理等方面。

2. 为什么供应链管理对企业至关重要?答案:供应链管理可以帮助企业降低成本、提高效率、提升客户满意度和竞争力。

通过优化供应链,企业可以更好地满足客户需求,提供高质量的产品和服务,并实现可持续发展。

第二章:供应链战略规划1. 什么是供应链战略规划?答案:供应链战略规划是指企业在制定供应链战略时所进行的规划活动。

它包括制定供应链目标、确定供应链策略、设计供应链网络等方面。

2. 供应链战略规划的重要性是什么?答案:供应链战略规划可以帮助企业确定供应链的长期发展方向,提高企业的竞争力和市场地位。

它可以帮助企业更好地应对市场变化,降低供应链风险,并提高供应链的效率和灵活性。

第三章:供应链设计与优化1. 什么是供应链设计?答案:供应链设计是指根据企业的需求和目标,设计供应链的结构和流程。

它包括确定供应链的组织结构、选择供应链合作伙伴、设计供应链流程等方面。

2. 如何进行供应链优化?答案:供应链优化可以通过优化供应链流程、改进供应链合作伙伴关系、提高供应链信息系统的效率等方式来实现。

此外,供应链优化还需要不断地进行监控和评估,以确保优化效果的持续性。

第四章:供应链执行与控制1. 什么是供应链执行?答案:供应链执行是指按照供应链计划和要求,进行供应链活动的实施和管理。

它包括供应商管理、采购管理、生产计划执行、物流管理等方面。

供应链设计与管理第3版课后答案选译

供应链设计与管理第3版课后答案选译

》》》》》》》》》》》》供应链设计与管理——概念、战略与案例研究(第3版)《《《《《《《《《《《《《(选译)第一章1.纵向一体化的企业拥有、管理并运作所有相关的业务职能。

横向一体化的企业由一些独立运营的企业组成,公司总部提供品牌、指导和一般战略。

比较并对比这两种类型企业的供应链战略。

答:纵向一体化企业旨在加强公司各业务成分之间的互动,而且经常集中地管理它们。

这样的结构,可以更容易地通过中央决策除去供应链中的不同部分之间的冲突来实现系统的整体目标。

在横向一体化公司,协调公司内部各业务的供应链通常是没有效益的。

事实上,如果横向一体化企业中的每个企业都专注于它的核心功能,并以最佳状态运行,就可能达到总体的全局最优效果。

2.如果一个企业是完全纵向一体化的,有效供应链管理是否仍然重要?答:有效供应链管理对于完全纵向一体化的公司仍然重要。

在这样的组织结构,公司的不同部门负责不同业务,通常它们都有自己的内部目标,而这些目标有时是无关联的。

这可能是由于缺乏部门之间的沟通或高层的激励政策。

比如,如果只依据收益来评估销售部门, 只依据成本来评估制造部门,公司的总体利润就难以达到最大化。

有效的供应链管理在全局最优业务操作中仍是必要的。

3.考虑一个企业重新设计其物流网络。

为数不多的几个集中仓库的优点是什么?大量靠近最终用户的仓库的优点是什么?答:少数位于市中心的仓库,允许公司利用风险分担,以提高服务水平并降低库存水平和成本。

不过,对外运输成本通常较高,交货间隔期较长。

另一方面,企业可以通过建立更多的靠近最终用户的仓库,以减少对外运输成本和交货间隔期。

然而,这种类型的系统将会使总库存水平和成本增加、规模经济下降、仓储费用增加,并且可能增加对内运输费用。

4.考虑一个企业选择运输服务提供商。

使用卡车承运商的优点是什么?使用诸如UPS这样的包裹速递公司的优点是什么?答:企业对运输服务的选择在很大程度上取决于公司要运输的产品的类型和大小,库存和交付的策略,以及对灵活性的需求:1.如果是大量而稳定的从仓库到需求点(店)运送大件物品或小件物品,货车运输会更好。

供应链管理第三版Unit习题与答案

供应链管理第三版Unit习题与答案

供应链管理第三版Unit习题与答案Chapter 4Designing the Distribution Network in a Supply ChainTrue/False1. Distribution occurs between every pair of stages in the supply chain. Answer: TrueDifficulty: Moderate2. Distribution only occurs between manufacturing and consumers in the supply chain.Answer: FalseDifficulty: Moderate3. Companies in the same industry often select very different distribution networks, because the choice of the distribution network can be used to achieve a varietyof supply chain objectives ranging from low cost to high responsiveness. Answer: TrueDifficulty: Moderate4. Companies in the same industry should always select similar distributionnetworks, because their objectives will be similar.Answer: FalseDifficulty: Moderate5. A customer always wants the highest level of performance along all dimensions of customer service, including response time, product variety, product availability, customer experience, order visibility, and returnability.Answer: FalseDifficulty: Moderate6. A customer does not necessarily want the highest level of performance along all dimensions of customer service, including response time, product variety, product availability, customer experience, order visibility, and returnability. Answer: TrueDifficulty: Easy7. Outbound transportation costs per unit tend to be lower than inbound costs, because inbound lot sizes are typically larger.Answer: FalseDifficulty: Easy8. Outbound transportation costs per unit tend to be higher than inbound costs, because inbound lot sizes are typically larger.Answer: TrueDifficulty: Easy9. Transportation costs are high with drop-shipping because the average outbound distance to the end consumer is large and package carriers are used to shipping the product.Answer: TrueDifficulty: Easy10. Transportation costs are low with drop-shipping because the average outbound distance to the end consumer is small.Answer: FalseDifficulty: Easy11. The main advantage of in-transit merge over drop-shipping is the somewhat lower transportation cost and improved customer experience.Answer: TrueDifficulty: Moderate12. The main advantage of a distribution network with local storage is that it can lower the delivery cost and provide a faster response than other networks. Answer: TrueDifficulty: Moderate13. The main advantage of a distribution network with local storage is that it can lower the inventory and facility costs.Answer: FalseDifficulty: Moderate14. The major disadvantage of a distribution network with local storage is the increased delivery cost.Answer: FalseDifficulty: Moderate15. The major disadvantage of a distribution network with local storage is the increased inventory and facility costs.Answer: TrueDifficulty: Easy16. A distribution network designer needs to consider product characteristics as well as network requirements when deciding on the appropriate delivery network. Answer: TrueDifficulty: Hard17. Only niche companies will end up using a single distribution network. Answer: TrueDifficulty: Easy18. Most companies are best served by a single distribution network.Answer: FalseDifficulty: Moderate19. Distributors add value to a supply chain between a supply stage and a customer stage if there are many small players at the customer stage, each requiring a small amount of the product at a time.Answer: TrueDifficulty: ModerateMultiple Choice1. The steps taken to move and store a product from the supplier stage to a customer stage in the supply chain is referred to asa. transportation.b. retailing.c. wholesaling.d. distribution.e. manufacturing.Answer: dDifficulty: Easy2. Distribution is a key driver of the overall profitability of a firm becausea. the addition of distributors only adds cost to the supply chain.b. it directly impacts both the supply chain cost and the customer experience.c. it slows down the responsiveness of the supply chain.d. it cannot be developed as a part of supply chain strategy.e. Distribution is not a key driver of profitability.Answer: bDifficulty: Moderate3. The choice of the distribution network can be used to achieve supply chain objectives such asa. low cost.b. high responsiveness.c. high cost.d. high responsibility.e. a and b onlyAnswer: eDifficulty: Moderate4. Companies in the same industry often select very different distribution networks becausea. some companies are poorly run.b. different companies try to avoid using the same approach.c. different companies have different objectives for their supply chain.d. all of the abovee. none of the aboveAnswer: cDifficulty: Moderate5. A poor/inappropriate distribution network can a. lead to high profitability.b. hurt the level of service customers receive while increasing cost.c. have a significant negative impact on the profitability of a firm.d. all of the abovee. b and c onlyAnswer: dDifficulty: Moderate6. Which of the following would not be the result of a poor/inappropriate distribution network?a. High profitabilityb. Low level of customer servicec. High costd. Poor profitabilitye. None of the above are true.Answer: aDifficulty: Easy7. On which dimensions should the performance of a distribution network be evaluated at the highest level?a. Profitability of individual supply chain componentsb. Efficiency of overall supply chain networkc. Customer needs that are metd. Cost of meeting customerneedse. c and d onlyAnswer: eDifficulty: Hard8. Which of the following are measures of customer service that are influenced by the structure of the distribution network?a. Response timeb. Product varietyc. Product availabilityd. Customer experiencee. all of the aboveAnswer: eDifficulty: Easy9. Which of the following are measures of customer service that are influenced bythe structure of the distribution network?a. Returnabilityb. Order visibilityc. Customer experienced. Product availabilitye. all of the aboveAnswer: eDifficulty: Moderate10. Which of the following is not a measure of customer service that is influenced by the structure of the distribution network?a. Returnabilityb. Customer experiencec. Customer maturityd. Product availabilitye. All of the above are measures of customer service.Answer: cDifficulty: Easy11. The time between when a customer places an order and receives delivery isa. response time.b. product variety.c. product availability.d. customer experience.e. order visibility.Answer: aDifficulty: Easy12. The number of different products/configurations that a customer desires from the distribution network isa. response time.b. product variety.c. product availability.d. customer experience.e. order visibility.Answer: bDifficulty: Easy13. The probability of having a product in stock when a customer order arrives isa. response time.b. product variety.c. product availability.d. customer experience.e. order visibility.Answer: cDifficulty: Easy14. The ease with which the customer can place and receive their order as well asother aspects of value that the sales staff provides isa. customer experience.b. order visibility.c. product availability.d. response time.e. returnability.Answer: aDifficulty: Easy15. The ability of the customer to track their order from placement to delivery isa. customer experience.b. order visibility.c. product availability.d. response time.e. returnability. Answer: bDifficulty: Easy16. The ease with which a customer can return unsatisfactory merchandise and the ability of the network to handle such returns isa. customer experience.b. order visibility.c. product availability.d. response time.e. returnability.Answer: eDifficulty: Easy17. The costs incurred in bringing material into a facility area. sourcing transportation costs.b. outbound transportation costs.c. crossbound transportation costs.d. inbound transportation costs.e. none of the aboveAnswer: dDifficulty: Easy18. The costs incurred in sending material out of a facility area. sourcing transportation costs.b. outbound transportation costs.c. crossbound transportation costs.d. inbound transportation costs.e. none of the aboveAnswer: bDifficulty: Easy19. Outbound transportation costs per unit tend to bea. about the same as inbound costs.b. higher than inbound costs.c. lower than inbound costs.d. neither higher or lower than inbound costs.e. none of the aboveAnswer: bDifficulty: Moderate20. As the number of facilities in a supply chain increasesa. the inventory and resulting inventory costs also increase.b. the inventory and resulting inventory costs decrease.c. the inventory increases and resulting inventory costs decrease.d. the inventory decreases and resulting inventory costs increase.e. the inventory and resulting inventory costs remain the same.Answer: aDifficulty: Moderate21. As the response time desired by the customer decreases, the required number of facilities in the distribution network a. decreases.b. remains the same.c. increases.d. increases and then decreases.e. none of the aboveAnswer: cDifficulty: Moderate22. As the number of facilities in a supply chain increases, total transportation costa. decreases.b. remains the same.c. increases.d. increases to a point and then decreases.e. decreases to a point and then increases.Answer: eDifficulty: Hard23. As the number of facilities in a supply chain increases, total facility costsa. decrease.b. remain the same.c. increase.d. increase to a point and then decrease.e. decrease to a point and then increase.Answer: cDifficulty: Moderate24. Total logistics costs for a supply chain network are a sum ofa. inventory and facility costs.b. inventory, facility, and distributor costs.c. facility, transportation, and distributor costs.d. inventory, transportation, and facility costs.e. none of the aboveAnswer: dDifficulty: Moderate25. As the number of facilities in a supply chain network increases, total logistics costs willa. decrease.b. decrease at first and then increase.c. increase.d. increase at first and then decrease.e. neither increase or decrease.Answer: bDifficulty: Moderate26. Which of the following are key decisions in the design of a distribution network?a. Will product be delivered to the customer location or picked up from apre-ordained site?b. Will product flow through a production facility?c. Will product flow through an intermediary (or intermediate location)?d. all of the abovee. a and c onlyAnswer: eDifficulty: Moderate27. Which of the following is not a distinct distribution network design that may be used to move products from factory to customer?a. Manufacturer storage with direct shippingb. Manufacturer storage with distributor pickupc. Distributor storage with package carrier deliveryd. Distributor storage with last mile deliverye. Manufacturer/distributor storage with customer pickupAnswer: bDifficulty: Moderate28. Which of the following is not a distinct distribution network design that may be used to move products from factory to customer?a. Manufacturer storage with direct shippingb. Manufacturer storage with direct shipping and in-transit mergec. Distributor storage with package carrier deliveryd. Distributor storage with manufacturer pickupe. Retail storage with customer pickupAnswer: dDifficulty: Moderate29. In which distribution network design is product shipped directly from the manufacturer to the end customer, bypassing the retailer (who takes the order and initiates the delivery request)?a. Manufacturer storage with direct shippingb. Manufacturer storage with direct shipping and in-transit mergec. Distributor storage with package carrier deliveryd. Distributor storage with last mile deliverye. Manufacturer/distributor storage with customer pickupAnswer: aDifficulty: Easy30. Which distribution network is also referred to as drop-shipping with product delivered directly from the manufacturer to the customer location?a. Manufacturer storage with direct shippingb. Manufacturer storage with direct shipping and in-transit mergec. Distributor storage with package carrier deliveryd. Distributor storage with last mile deliverye. Manufacturer/distributor storage with customer pickupAnswer: aDifficulty: Moderate31. Advantages of manufacturer storage with direct shipping includea. the ability to reduce cost of inventory by centralizing inventories at themanufacturer.b. offering the manufacturer the opportunity to postpone customization untilafter the customer order has been placed. c. supply chains save on the fixed cost of facilities, because the need forother warehousing space in the supply chain has been eliminated.d. providing a good customer experience in the form of delivery to thecustomer location.e. all of the aboveAnswer: eDifficulty: Moderate32. Which of the following is an advantage of manufacturer storage with directshipping?a. Transportation costs are low because the average outbound distance tothe end consumer is small and package carriers are used to shipping theproduct.b. Supply chains save on the fixed cost of facilities, because the need forother warehousing space in the supply chain has been eliminated.c. Response times tend to be small because the order has to be transmittedfrom the retailer to the manufacturer.d. Order tracking is easy to implement because of the complete integration of information systems at both the retailer and the manufacturer.e. The handling of returns is likely to be simple and inexpensive, improving customer satisfaction.Answer: bDifficulty: Moderate33. Disadvantages of manufacturerstorage with direct shipping includea. Transportation costs are high because the average outbound distance to the end consumer is large and package carriers are used to shipping the product.b. Response times tend to be large because the order has to be transmitted from the retailer to the manufacturer and shipping distances are on average longer from the manufacturer’s centralized site.c. Order tracking becomes harder to implement because it requires complete integration of information systems at both the retailer and the manufacturer.d. The handling of returns is likely to be difficult and more expensive, hurting customer satisfaction.e. all of the aboveAnswer: eDifficulty: Moderate34. Which of the following would be a disadvantage of manufacturer storage withdirect shipping?a. The ability to reduce cost of inventory by centralizing inventories at themanufacturer.b. The manufacturer has to postpone customization until after the customerorder has been placed.c. Supply chains have to eliminate other warehousing space to save on thefixed cost of facilities.d. Response times tend to be large because the order has to be transmittedfrom the retailer to the manufacturer and shipping distances are onaverage longer from the manufacturer’s centralized site. e. Provides a good customer experience when a single order containingproducts from several manufacturers is delivered in partial shipments.Answer: dDifficulty: Moderate35. Which distribution network design is similar to pure drop-shipping, except thatpieces of the order coming from different locations are combined so that thecustomer gets a single delivery?a. Manufacturer storage with direct shippingb. Manufacturer storage with direct shipping and in-transit mergec. Distributor storage with package carrier deliveryd. Distributor storage with manufacturer pickupe. Retail storage with customer pickupAnswer: bDifficulty: Moderate36. The main advantage of in-transit merge over drop-shipping isa. the ability to reduce cost of inventory by centralizing inventories at the manufacturer.b. supply chains save on the fixed cost of facilities, because the need for other warehousing space in the supply chain has been eliminated.c. somewhat lower transportation cost and improved customer experience.d. order tracking is easy to implement because of the complete integration of information systems at both the retailer and the manufacturer.e. the handling of returns is likely to be simple and inexpensive, improving customer satisfaction.Answer: cDifficulty: Moderate37. The major disadvantage of in-transit merge compared to drop-shipping isa. transportation costs are high because the average outbound distance to theend consumer is large and package carriers are used to shipping the product.b.response times tend to be large because the order has to be transmitted fromthe retailer to the manufacturer and shipping distances are on average longerfrom the manufacturer’s centralized site.c. order tracking becomes harder to implement because it requires completeintegration of information systems at both the retailer and the manufacturer.d. the additional effort during the merge itself.e. the handling of returns is likely to be difficult and more expensive, hurtingcustomer satisfaction.Answer: dDifficulty: Easy38. Which distribution network design is being used when inventory is not held by manufacturers at the factories, but is held by distributors/retailers in intermediatewarehouses and package carriers are used to transport products from theintermediate location to the final customer?a. Manufacturer storage with direct shippingb. Manufacturer storage with direct shipping and in-transit mergec. Distributor storage with package carrier deliveryd. Distributor storage with manufacturer pickupe. Retail storage with customer pickupAnswer: cDifficulty: Easy39. Which of the following is an advantage of distributor storage with carrier delivery?a. Inventory cost is higher than with manufacturer storage.b. Product variety is lower than with manufacturer storage.c. Order visibility for the customer is easier than with manufacturer storage.d. Higher cost to provide the same level of product availability asmanufacturer storage.e. Cost of facilities and handling is somewhat higher than manufacturerstorage.Answer: cDifficulty: Moderate40. Which of the following is a disadvantage of distributor storage with carrier delivery?a. Information infrastructure is simpler than manufacturer storage.b. Response time is faster than with manufacturer storage.c. Returnability is easier than with manufacturer storage.d. Product variety is lower than with manufacturer storage.e. Transportation cost is lower than with manufacturer storage.Answer: dDifficulty: Moderate41. Which distribution network design is being used when the distributor/retailer delivers the product to the customer’s home instead of using a package carrier?a. Manufacturer storage with direct shippingb. Manufacturer/distributor storage with customer pickupc. Distributor storage with package carrier deliveryd. Distributor storage with last mile deliverye. Retail storage with customer pickupAnswer: dDifficulty: Moderate42. Which of the following is an advantage of distributor storage with last mile delivery?a. More expensive to provide product availabilitythan any other optionexcept retail stores.b. Inventory cost is higher than distributor storage with package carrier delivery.c. Response time is very quick ranging from same day to next day delivery.d. Transportation cost is higher than any other distribution option.e. Returnability is harder and more expensive than a retail network.Answer: cDifficulty: Easy43. Which of the following is a disadvantage of distributor storage with last miledelivery?a. Transportation cost is higher than any other distribution option.b. Information cost is similar to distributor storage with package carrierdelivery.c. Customer experience is very good, particularly for bulky items.d. Returnability is easier to implement than other options.e. Order traceability is less of an issue and easier to implement thanmanufacturer storage or distributor storage with package carrier delivery.Answer: aDifficulty: Hard44. Which distribution network design is being used when inventory is stored at themanufacturer or distributor warehouse but customers place their orders online oron the phone and then come to designated pickup points to collect their orders?a. Manufacturer storage with direct shippingb. Manufacturer/distributor storage with customer pickupc. Distributor storage with package carrier deliveryd. Distributor storage with last mile deliverye. Retail storage with customer pickupAnswer: bDifficulty: Moderate45. Which of the following is an advantage of manufacturer/distributor storage with customer pickup?a. Facility costs can be very high if new facilities have to be built.b. Transportation cost is lower than the use of package carriers, especially ifusing an existing delivery network.c. Order visibility is difficult but essential.d. Product variety is similar to other manufacturer or distributor storageoptions.e. Significant investment in information infrastructure required.Answer: bDifficulty: Moderate46. Which of the following is a disadvantage of manufacturer/distributor storage with customer pickup?a. Customer experience is lower than other options because of the lack ofhome delivery.b. Response time is similar to package carrier delivery with manufacturer or distributor storage.c. Returnability is somewhat easier given that pickup location can handlereturns.d. Product availability is similar to other manufacturer or distributor storageoptions.e. Facilities costs are lower if existing facilities are used.Answer: aDifficulty: Hard47. Which distribution network design is being used when inventory is stored locallyat retail stores and customers walk into the retail store or place an order online oron the phone and pick it up at the retail store?a. Manufacturer storage with direct shippingb. Manufacturer/distributor storage with customer pickupc. Distributor storage with package carrier deliveryd. Distributor storage with last mile deliverye. Retail storage with customer pickupAnswer: eDifficulty: Easy48. Which of the following is an advantage of retail storage with customer pickup?a. Inventory cost is higher than all other options.b. Transportation cost is lower than all other options.c. Facilities and handling costs are higher than other options.d. Product variety is lower than all other options.e. Product availability is more expensive to provide than all other options. Answer: bDifficulty: Moderate49. Which of the following is a disadvantage of retail storage with customer pickup?a. Returnability is easier than other options given that pickup location canhandle returns.b. Inventory cost is higher than all other options.c. Transportation cost is lower than all other options.d. Facilities and handling costs are lower than other options.e. Product variety is higher than all other options.Answer: bDifficulty: Moderate50. Distributors add value to a supply chain between a supply stage and a customer stagea. if there is a small number of customers requiring a large amount ofproduct.b. if there is a large number of customers requiring a large amount ofproduct.c. if there are many small players at the customer stage, each requiring asmall amount of the product at a time.d. if there are a few large players at the customer stage, each requiring alarge amount of the product at a time.e. Distributors do not add value to a supply chain.Answer: cDifficulty: Moderate51. Improvement in supply chain performance at the result of distributors occurs forwhich of the following reasons?a. Reduction in transportation cost because of LTL shipments frommanufacturers to distributor.b. Reduction in outbound transportation cost because the distributorcombines products from many customers into a single outbound shipment.c. Reduction in inventory costs because distributor disaggregates safetyinventory rather than aggregating at each retailer.d. A more stable order stream from distributor to manufacturer (compared toerratic orders from each retailer) allows manufacturers to lower cost byplanning production more effectively. e. By carrying inventory closer to the point of sale, manufacturers are able toprovide a better response time than distributors can.Answer: dDifficulty: Hard52. Which of the following statements about distribution networks is true?a. The ownership structure of the distribution network can have as big animpact as the type of distribution network.b. The choice of a distribution network has very long-term consequences.c. The choice of an exclusive distribution strategy may be advantageous.d. All of the above are true.e. None of the above are true.Answer: dDifficulty: HardEssay/Problems1. Explain the measures of customer service that are influenced by the structure of the distribution network.Answer: Response time is the time between when a customer places an orderand receives delivery.Product variety is the number of different products/configurations that a customer desires from the distribution network.Availability is the probability of having a product in stock when a customer orderarrives.Customer experience includes the ease with which the customer can place andreceive their order. It also includes purely experiential aspects, such as thepossibility of getting a cup of coffee and the value that the sales staff provides.Order visibility is the ability of the customer to track their order from placementto delivery.Returnability is the ease with which a customer can return unsatisfactorymerchandise and the ability of the network to handle such returns.Difficulty: Moderate2. Explain how the design of the distribution network affects the cost of the foursupply chain drivers.Answer: As the number of facilities in a supply chain increases, the inventory andresulting inventory costs also increase. To decrease inventory costs, firms try toconsolidate and limit the number of facilities in their supply chain network.Outbound transportation costs per unit tend to be higher than inbound costsbecause inbound lot sizes are typically larger. Increasing the number of warehouse locations decreases the average outbound distance to a customerand makes outbound transportation distance a smaller fraction of total distancetraveled by the product. Thus, as long as inbound transportation economies ofscale are maintained, increasing the number of facilities decreases totaltransportation cost. Facility costs decrease as the number of facilities is reduced,。

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ChaPter 1Un dersta nding the SUPPIy ChainTrue/FalSe1. A SUPPIy Cha in in CIUdeS Only the orga ni Zati OnS directly in volvedin suppl ying COmP OnentS n eeded for manu facturi ng.An swer: FalseDifficulty: MOderate2. A SUPPIy Cha in con SiStS of all PartieS in volved, directly or indirect ly, in fulfilli ng a CUStOmer request。

An swer: TrUeDifficulty: MOderate3. A SUPPIy Cha in could be more accurately described as a SUPPIy n etworkor SUPPIy web。

An swer: TrUeDifficulty: MOderate4. The ObjeCtiVe of every SUPPIy Cha in is to maximize the overall valuegen erated。

An swer: TrUeDifficulty: EaSy5. The ObjeCtiVe of every SUPPIy Cha in is to maximize the value gen eratedfor the manu facturi ng comp Onent of the SUPPIy Cha in.An swer: FalseDifficulty: MOderate6. EVery SUPPIy Cha in must in clude all 5 stages.An swer: FalseDifficulty: EaSy7. The cycle VieW of a SUPPIy Cha in holds that the PrOCeSSeS in a SUPPIyCha in are divided into a SerieS of activities PerfOrmed at the interface betwee n SUCCeSSiVe Stages.An swer: TrUeDifficulty: MOderate8. The cycle VieW of a SUPPIy Cha in holds that the PrOCeSSeS in a SUPPIyCha in are divided into 2 CategOrieS depe nding on Whether they are initiated in resp onse to or in an ticipati on of CUStOmer orders.An swer: FalseDifficulty: MOderate9. The push/pull view of a supply chain holds that the processes in a supply chainare divided into 2 categories depending on whether they are initiated in response to or in anticipation of customer orders。

Answer: True Difficulty: Easy10. The push/pull view of a supply chain holds that the processes in a supply chainare divided into a series of activities performed at the interfacebetween successive stages. Answer: False Difficulty: Easy11. The objective of the customer arrival process is to maximize the conversion ofcustomer arrivals to customer orders. Answer: True Difficulty: Moderate12. The objective of the customer arrival process is to ensure that orders are quicklyand accurately entered and communicated to other affected supply chainprocesses. Answer: False Difficulty: Moderate13. The objective of customer order entry is to ensure that orders arequickly andaccurately entered and communicated to other affected supply chainprocesses。

Answer: True Difficulty: Moderate14. The objective of customer order entry is to maintain a record of product receiptand complete payment. Answer: False Difficulty: Hard15. The replenishment cycle occurs at the retailer/distributor interface.Answer: True Difficulty: Hard16. The replenishment cycle occurs at the distributor/manufacturer interface.Answer: FalseDifficulty:Hard17. The replenishment cycle is initiated when a supermarket runs out of stock of aparticular item. Answer: True Difficulty: Hard18. The replenishment cycle is initiated when customers load items intended forpurchase into their carts。

Answer: FalseDifficulty:Hard19. The manufacturing cycle occurs at the distributor/manufacturer interface.Answer: True Difficulty: Moderate20. The manufacturing cycle occurs at the manufacturer/supplier interface。

Answer: False Difficulty: Moderate21. The production scheduling process in the manufacturing cycle is similar to theorder entry process in the replenishment cycle. Answer: True Difficulty: Hard22. The production scheduling process in the manufacturing cycle is similar to theorder fulfillment process in the replenishment cycle。

Answer: FalseDifficulty: Hard23. The procurement cycle occurs at the manufacturer/supplier interface。

Answer: True Difficulty: Easy24. The procurement cycle occurs at the retailer/distributor interface。

Answer: FalseDifficulty: Easy25. The cycle view of the supply chain is useful when considering operationaldecisions, because it specifies the roles and responsibilities of eachmember of the supply chain. Answer: True Difficulty: Moderate26. The cycle view of the supply chain is useful when considering operationaldecisions, because it categorizes processes based on whether they areinitiated in response to or in anticipation of customer orders.Answer: FalseDifficulty: Moderate27. The push/pull view of the supply chain is useful when considering strategicdecisions relating to supply chain design, because it categorizesprocesses based on whether they are initiated in response to or inanticipation of customer orders。

Answer: TrueDifficulty: Moderate28. The push/pull view of the supply chain is useful when considering strategicdecisions relating to supply chain design, because it specifies theroles and responsibilities of each member of the supply chain。

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