商务英语书面沟通技巧

Written Business Communication

商务英语书面沟通技巧

Background

Though employees spend 70% of work hours using English emails and reports as communication channel, they rarely receive systematic training on the topic of written business communication. Therefore, we often send and read sloppy emails and confusing reports at workplace.

On the technical level, they are good. But in their role, as an effective communicator on paper, there are some definite gaps. They need to learn how to dig into an idea for three levels to show their thoughtfulness, then exchange ideas clearly, and finally persuade the reader both in mind and in heart.

背景：

职场白领们每天的工作中有70%时间用在笔头交流上，包括电子邮件、工作进度报告等，他们很少接受过系统的商务写作培训。这导致我们经常发送和收到糟糕的邮件和令人费解的报告。

从专业角度看，他们很棒。但作为书面沟通者，他们还需加油。他们需要知道怎样将一个观点向下挖三层，展示自己思想的深度，然后清晰地传递信息，同时从理性和感性上说服读者。

Features

First, this is not an English class, so we are not talking too much about the general English grammatical rules on writing. Instead, We will focus on how to take full advantage of your English efficiency and dramatically improve your written communication soft skills. The workplace surviving tips are so important that they are perfectly weaved into the course.

Second, “TCS steps,” created by Ms. Dai, are easy to learn and follow. They help you form the habit of thinking before writing - you will think about “Tone, Content, and Structure.” They prove that writing is not a gift; it is a skill.

Third, English writing is a form of cross-cultural communication. We will use cultural dimension of “diffused vs. specific” to teach you how to show professionalism and politeness to westerners in written communication, especially when delivering negative or

sensitive information. We will get rid of “Chinglish.”

In the end, you will win even before speaking.

特色：

首先，这不是一堂英文课，所以我们不会花太多时间解释语法规则。我们的重心在于最大限度地利用你已有的英语水平，大幅提高职场书面沟通力。职场生存术被完美地编入进课程。

其次，戴愫老师创造的“TCS三级跳”的构思方法简单易学。你会形成先想后写的习惯—— 先想想“语气、内容、结构”。这个方法证明，写作不是天赋，而是后天习得的技能。

第三，英语写作就是一种形式的跨文化沟通。我们会运用“泛指沟通vs.特指沟通”这一文化维度，剖析怎样在对西方人的写作中，尤其是在表达敏感和负面信息时，展示专业和礼貌。我们要秒杀中式英文。

最终，您未开口就先赢。

大纲Outline

Section One 版块一

（邮件专版）Fundamentals: six parts in first-class business correspondence 电子商务邮件的“六大部分”，您真的知道每个部分标准而高效的写法吗？

Subject: brief + informative

标题：精+确

Greeting: your relationship + the nature of the matter

称呼：你们的关系+事件的性质

Opening: put your purpose in the first three sentences

开头：一语中的

Details: provide “all the needed” information

细节：提供“所有的必需的”信息

Future action: make a clear and conversational request

请求：清晰、对话式

Ending: friendly and open

结尾：友好而开放

Something you never do with emails

电子邮件中的禁区

When NOT to send emails?

按send键之前，您确定要发这封电子邮件吗？