vogue ppt
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VOGUE now is one of the most important magazine brand in the world. This achievement is due to its emphasis on editorial independence policy and adhering to the principle of the highest editorial standards. And Vogue with highly visual impact of the high quality of visual images to present fashion trends, by the broad masses of readers, designers, and even the entire fashion industry. In particular, VOGUE magazine to promote the development of the global fashion industry. Today, many famous designers from VOGUE was discovered., such as some of the world's top photographer Mario Testino, Steven Meisel, Patrick Demarchelier and Irving Penn, long in Vogue developed their successful career.
VOGUE focuses on the social mainstream aesthetic, but stressed that the proper spirit of the avant-garde, and therefore difficult to reach fashion in the books market has been a great welcome.
Brand Concept
Vogue concept is to hire the most professional editors, combined with the best designers in the world, the most talented photographers and models, with the highest quality of the production to create the highest quality on the market of the magazine.
The Didot font represents a serif reflect peak generation style. Within the size of each range, Didot contrast are special adjustment needs to be done. The wrong is not always the fonts, different may also affect the final paper and color printing effect. Didot keeps the traditional Roman classical serif font, and has a modern style of sharp corner cut, very suitable for the cover of fashion magazines and headlines font.
VOGUE now is one of the most important magazine brand in the world. This achievement is due to its emphasis on editorial independence policy and adhering to the principle of the highest editorial standards.
The Target Market :
VOGUE readers are mainly the middle class more than urban fashionistas, mainly women, in fashion, cosmetics, beauty, health, entertainment and art, is a comprehensive lifestyle magazine.
Brand History
*As a century-old brand vogue magazine. Vogue initially as a kind of fashion magazine in 1892 in the United States, mainly for urban women. *Its English version appeared in 1916, and then release the version, such as France, Australia, Spain and Germany. *In 1909, the United States of CONDE NAST publishing company acquired the VOGUE, and it developed from a small weekly for the 20th century's most influential fashion magazine. *In its one hundred years of history, has always been a pioneer of fashion media VOGUE and presented a lot of fashion talents, including well-known designers, models, photographers and editors, and so on. Nowadays, VOGUE us version is one of the world's largest fashion magazine, Britain, France and Italy edition version also has a huge group of readers.
Brand Logo
As a top fashion brand vogue, logo design is also used for internal font vogue magazine title font is baskerville old face font. You can search by reference to the font. But these small font is through which elite designers have done with changes to the design.
In each market, Vogue, highlighting her unique positioning, from the unique Angle of view to reflect the local culture. Vogue of the fashion industry support function is unique, she is more personally witness and record the development of fashionable tide of the 20th century.
Brand Profile
Vogue is an internationally renowned advertising company ----Conde Nast's most famous highend women's magazines. The Conde Nast is America's most influential magazine publishing and advertising group.
In addition to its subsidiary Vogue, there GQ, Vanity Fair, Glamour, The New Yorker and Wired magazine, the world's top content across all aspects of life.
Brand Personality
Only the meaning of the word from the Vogue for n. Fashion, Popular; Fashionable things adj. Popular, Fashionable (brand ambassador) If it is a general popular catalogue has been unable to meet your demand, so absolutely sincere style magazine "vogue" new choice must be worthy of your trust. So, rather than "vogue" fashion, he is a popular art crystallization. Vouge as magazine brand. Magazine itself is a medium, it is usually the function is to give a platform for other products, in order to achieve selfexistence. A magazine that is a history of ideas, a magazine that is a collection of ideas and knowledge. Its main function is to convey information and information. Therefore, the content is the most important A good taste of the magazine is by packing out, the taste manifested in every layout font sogue is a long history in the world's widely respected a fashion magazine, collected about fashion, design of life and related content.
Since 1892, when the first phase of Vogue in the United States, since the birth of Vogue Fashion Bible this brand is regarded as the world.
VOGUE currently has nineteen different countries versions, of which the most famous include France, Italy, Britain, Japan, Germany, China and Turkey coming edition of the show.
In the United States, the Vogue was known as the "fashion" the bible, even in foreign prestigious "Cosmopolitan" is not able to compete with the Vogue, and especially the Marie Claire doesn't and Vogue at the same level, really compete with Vogue form only Harper `'s Bazaar and ELLE, other magazines are hard to match.