国际商务函电第二章Unit02 Establishing Business Relations

10. in compliance with 按照 e.g. In compliance with your request, we are sending you our samples by air. 应你方要求，我们用航空邮件给你们寄去了 我们的样品。 comply (v. ) with 按照，与…相符，遵守，满 足
Unit Two Establishing Business Relations(建立贸易关系)
New Words & Expressions
3. intend v. 想要, 打算后常接动词不定式 e.g. They intend to place an order with you. 他们打算跟贵方订货。 We intend to extend our business activities. 我们打算扩大我们的业务范围。 4. enquire v. 询问 e.g. We would like to enquire whether you can supply the following items. 我们想询问一下，贵公司能否提供下列商 品。
Unit Two Establishing Business Relations(建立贸易关系)
New Words & Expressions
5. catalogue n. 目录 quotation n. 报价，报价单 pricelist n. 价目表 6. cooperation n. 合作，协作 cooperate v. 合作，协作 e.g. Let’s cooperate with each other for our mutual benefits. 为了我们双方的利益，让我们合作吧。 I need your cooperation in this matter. 在这件事情上，我需要你的合作。
Unit Two Establishing Business Relations(建立贸易关系)
New Words & Expressions
11. under separate cover 另函，用另外一封信
e.g.
We have sent you under separate cover a range of pamphlets for your information. 我们另函给你们寄去了一系列的小册子供 你们了解情况。
Unit Two Establishing Business Relations(建立贸易关系)
New Words & Expressions
14. deal in 从事，经营 =handle v. 经营 deal with… 跟…做生意 e.g. We have dealt in the export of washing machines for bout ten years. 我们从事洗衣机出口已经有很多年了。 We handle the import and export business of chemical products. 我们经营化工产品的进出口业务。 We wish to deal with you in this line. 我们希望在该行业与你们做生意。
Unit Two Establishing Business Relations(建立贸易关系)
New Words & Expressions
enquire into 调查 e.g. The buyer claimed that the goods were damaged in transit, but we must enquire into this matter ourselves. 买方声称货物在运输过程中被损坏了，但是 我们必须亲自调查这件事情。 enquire about 询问关于某事 e.g. They sent us a letter, enquiring about the market condition here. 他们给我们发来了一封信，询问这里的市场 状况。
Unit Two Establishing Business Relations(建立贸易关系)
New Words & Expressions
7. competitive adj. 竞争的，有竞争力的 e.g. If your prices are competitive, we would place an order with you. 如果你们的价格有竞争力，我们就跟你们订 货。
Unit Two Establishing Business Relations(建立贸易关系)
Introduction
Three points usually contained in letters aiming at establishing business relations:
the source of information
Exercise 1 Translate the following terms and expressions
•
• • • • • • • • •
A. Into Chinese: 1. look forward to 2. a favorable reply 3. establishment of trade relations 4. full details 5. items available for export now 6. import and export 7. circular letter 8. specific price 9. favorable price 10. Enclosed please find
Unit Two Establishing Business Relations Objectives Introduction New Words & Expressions Exercises Keys to Exercises
(建立贸易关系)
Unit Two Establishing Business Relations(建立贸易关系)
the intention of writing this letter a brief introduction of one’s own company, including: the business scope, credit standing or financial positions, products and services that can be provided, etc.
Unit Two Establishing Business Relations(建立贸易关系)
New Words & Expressions
enquire of sb. about sth. 询问某人某事 e.g. Mr. Smith enquired of the exporter about the quality of their goods. 史密斯先生询问出口商他们的产品质量如何。
Unit Two Establishing Business Relations(建立贸易关系)
New Words & Expressions
13. with a view to 着眼于，意…为目的，考虑到 e.g. We avail ourselves of this opportunity to write this letter with a view to entering into business relations with you. 我们利用这个机会给你们写信，目的就是 想跟你们建立贸易关系。
Unit Two Establishing Business Relations(建立贸易关系)
New Words & Expressions
15. airmail v. 用航空邮件邮寄 n. 航空邮件 e.g. Please sent us your latest catalogue by airmail. = Please airmail us your latest catalogue. 请用航空邮件给我们寄来你们最新的目 录。
Unit Two Establishing Business Relations(建立贸易关系)
New Words & Expressions
e.g. It is necessary for you to comply with our packing requirement. 你方必须满足我们的包装的要求。 We regret that we cannot comply with your request for advancing shipment to May. 很遗憾，我们不能满足你方将装货期提前 到5月份的要求。
Unit Two Establishing Business Relations(建立贸易关系)
New Words & Expressions
1. prospective adj. 潜在的 可能的 预期的 prospective buyers 可能的买主 prospective business partners 可能的贸易伙伴 2. trading partner 贸易伙伴 or business partner
12. take this opportunity to…(后接动词原型)利用这 个机会做… 还可以说take advantage of this opportunity or avail ourselves of this opportunity. e.g. We take this opportunity to express our great appreciation for your cooperation. 借此机会，对于您的合作，我们深表感谢。
8. volume adj. 大量的 e.g. volume orders 大宗订单
Unit Two Establishing Business Relations(建立贸易关系)
New Words & Expressions
9. enter into business relations 建立贸易关系 还可以用：set up open up establish business relations or build up business connections
Chamber of Commerce both at home and abroad



Banks
Trade directories of various countries and regions Commercial Counselor’s Office Exhibition and trade fairs
Unit Two Establishing Business Relations(建立贸易关系)
Exercises
Exercise 1 Exercise 2 Exercise 3 Exercise 4 Exercise 5 Exercise 6
Unit Two Establishing Business Relations(建立贸易关系)
Objectives
通过本章的学习，帮助学生掌握:
寻找潜在客户的方法 要求与对方建立贸易关系的书信的撰写 要求建立贸易关系的书信的回复
Unit Two Establishing Business Relations(建立贸易关系)
Introduction
Channels through which information can be obtained:
Unit Two Establishing Business Relations(建立贸易关系)
Exercise 1 Translate the following terms and expressions • B. Into English: 1. 建立贸易关系 • 2. 潜在的买主／客户 • 3. 棉布 • 4. 经营范围 • 5. 早日 • 6. 概况 • 7. 种类繁多的 • 8. 价格单 • 9. 样品本 • 10. 收到……后