《商务英语写作技巧》PPT课件
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BEC商务报告写作 ppt课件
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2. The recent visit/ investigation/ survey showed that…
3. The table/chart above tells us that… 4. From the chart shown, we
find/learn/notice that…
BEC商务报告写作 ppt课件 2021/3/26
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BEC商务报告写作
1. The following are the recommendations… 2. It is recommended that.. 3. Based on the conclusion/analysis above, we
recommend that 4. With reference to the advantages/facts stated
BEC商务报告写作 ppt课件 2021/3/26
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BEC商务报告写作
7. As you (某人/某部门) requested on November 12, I am submitting the following report on …
8. Here is the report concerning… 9. We have done a survey showing that…
Use language that is simple, concrete, and familiar.
BEC商务报告写作 ppt课件 2021/3/26
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BEC商务报告写作
1. Define the Problem 2. Analyze the Reader 3. Collect Information 4. Arrange and Interpret Information 5. Construct the Outline 6. Write the Draft 7. Revise the Draft
3. The table/chart above tells us that… 4. From the chart shown, we
find/learn/notice that…
BEC商务报告写作 ppt课件 2021/3/26
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BEC商务报告写作
1. The following are the recommendations… 2. It is recommended that.. 3. Based on the conclusion/analysis above, we
recommend that 4. With reference to the advantages/facts stated
BEC商务报告写作 ppt课件 2021/3/26
14
BEC商务报告写作
7. As you (某人/某部门) requested on November 12, I am submitting the following report on …
8. Here is the report concerning… 9. We have done a survey showing that…
Use language that is simple, concrete, and familiar.
BEC商务报告写作 ppt课件 2021/3/26
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BEC商务报告写作
1. Define the Problem 2. Analyze the Reader 3. Collect Information 4. Arrange and Interpret Information 5. Construct the Outline 6. Write the Draft 7. Revise the Draft
1-4 商务英语写作ppt课件
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the 10th. Practice: i. We can permit you to attend classes when
you are free. ii. We have received your letter of June1.
2
3. Positive language
e.g. Unfortunately, your order cannot be sent until next week.
19
Making requests
20
我们想坐火车去那里,住宿在有独立卫浴的双人间。 请告知这次旅行是多少天,花费和日程安排?
We would like to go by train and to live in a double room with private bathroom. 1.Would you please tell me how many days the travel takes? 2How much will it cost? 3.What is the scheduling?
8
Address of an Envelop
Envelop addressing calls for accuracy, legibility and good appearance.
Two forms: 1. indented style 2. block style
9
1. The indented form
We used to purchase these products from other sources. We may now prefer to buy from your company because we understand that you are able to supply larger quantities at more attractive prices. In addition, we have confidence in the quality of your products.
you are free. ii. We have received your letter of June1.
2
3. Positive language
e.g. Unfortunately, your order cannot be sent until next week.
19
Making requests
20
我们想坐火车去那里,住宿在有独立卫浴的双人间。 请告知这次旅行是多少天,花费和日程安排?
We would like to go by train and to live in a double room with private bathroom. 1.Would you please tell me how many days the travel takes? 2How much will it cost? 3.What is the scheduling?
8
Address of an Envelop
Envelop addressing calls for accuracy, legibility and good appearance.
Two forms: 1. indented style 2. block style
9
1. The indented form
We used to purchase these products from other sources. We may now prefer to buy from your company because we understand that you are able to supply larger quantities at more attractive prices. In addition, we have confidence in the quality of your products.
商务英语写作课件
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What Is Business Writing
• Generally, the writing which is related to business should all be called business writing.
• Business letters concerning establishing relationships, advertisements, fax, brochures, memo, e-mail, business reports, application letter, resume, etc.
• •
Getting in ---choose the possible answers from the lists in each case
• 3. Is there any necessity to write a letter or a fax to acknowledge the order you received? • a.Yes b. no
Getting in ---choose the possible answers from the lists in each case
• 2. If you want to place an order with a supplier, you will _______. • a. Make a phone call first, and then write a letter to confirm the order. b. Only need to make a phone call. c. Write a letter or a fax to place the order.
Lesson 1
商务英语写作PPT课件
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highly appreciated if… • 6. ship the goods in one lot • 7. on/about 15 May • 8. be in a position to do… • 9. offer sb the shipping space for the whole lot
• 2. ask for immediate examination of the shipment and quick notification of any possible damage.
• 3. call attention to the shipping documents enclosed.
2021
6
• 8. fulfill the order
• 9. supply the goods in time
• 10. do one’s utmost to deliver the goods… • 二. How to write a letter to urge the delivery of
2021
15
• 2. advise how you wish to book shipping space (shipping the goods in one lot or making partial shipments, date of shipment and quantity of shipment…)
• Shipment, one of the indispensable terms of sales contract, signifies the seller's fulfillment of the obligation to make delivery of the goods. In practice, shipment involves such procedures as clearing the goods through the customs, booking shipping space or chartering a ship, completing shipping documentation, dispatching shipping advice.
• 2. ask for immediate examination of the shipment and quick notification of any possible damage.
• 3. call attention to the shipping documents enclosed.
2021
6
• 8. fulfill the order
• 9. supply the goods in time
• 10. do one’s utmost to deliver the goods… • 二. How to write a letter to urge the delivery of
2021
15
• 2. advise how you wish to book shipping space (shipping the goods in one lot or making partial shipments, date of shipment and quantity of shipment…)
• Shipment, one of the indispensable terms of sales contract, signifies the seller's fulfillment of the obligation to make delivery of the goods. In practice, shipment involves such procedures as clearing the goods through the customs, booking shipping space or chartering a ship, completing shipping documentation, dispatching shipping advice.
商务英语应用文写作-讲义PPT课件
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Mr David Cook at Dinner
on Monday,7 August,at 7.30 p.m at the International Club
R.S.V.P. TEL:1234567
2020/10/13
27
樂意赴約
David Cook accepts with pleasure Mr and Mrs Robert Brown‘s kind invitation for dinner on Monday 7 August,
Very truly yours:
(簽字處)
Echo
Encl.Price List
2020/c1c0/.1o3ur Branch Offices
22
改良式
The Foxconn Company Shenzhen,China TEL: Fax: Cable:6789 E-MAIL:
Your ref:C9246
Foxconn Company, 105 M inzhi Road Shenzhen , China
2020/10/13
10
信內地址
5.給某公司,但注明一位具体人收閱和經辦.
用“ATTN” OR “ATT”表示,置于收信人名 稱地址之下
Foxconn Company, 105 M inzhi Road Shenzhen , China ATTN: Mr.Smith
Our ref:b0234
Date:April 24,2001
The Hill Company 108 Chestnut Street Newyork,U.S.A.
Gentlemen:
Subj:Sales of Washing Machine
on Monday,7 August,at 7.30 p.m at the International Club
R.S.V.P. TEL:1234567
2020/10/13
27
樂意赴約
David Cook accepts with pleasure Mr and Mrs Robert Brown‘s kind invitation for dinner on Monday 7 August,
Very truly yours:
(簽字處)
Echo
Encl.Price List
2020/c1c0/.1o3ur Branch Offices
22
改良式
The Foxconn Company Shenzhen,China TEL: Fax: Cable:6789 E-MAIL:
Your ref:C9246
Foxconn Company, 105 M inzhi Road Shenzhen , China
2020/10/13
10
信內地址
5.給某公司,但注明一位具体人收閱和經辦.
用“ATTN” OR “ATT”表示,置于收信人名 稱地址之下
Foxconn Company, 105 M inzhi Road Shenzhen , China ATTN: Mr.Smith
Our ref:b0234
Date:April 24,2001
The Hill Company 108 Chestnut Street Newyork,U.S.A.
Gentlemen:
Subj:Sales of Washing Machine
商务英语写作课件
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Getting in
---choose the possible answers from the lists in each case 3. Is there any necessity to write a letter or a fax to acknowledge the order you received? a.Yes b. no
6Cs Principle 3 : Clarity
4. Be attentive to the position of nouns and prons. • Eg.1: They informed Messrs. John & Smith that they would receive an answer in a few days. • They informed Messrs. John & Smith that the latter would receive an answer in a few days. • Eg.2: We are willing to leave this matter to the company the details of which are unknown to us. • We are willing to leave the company this matter, the details of which are unknown to us
Lesson 1
Business English Writing
Skills and practice
Getting in
---choose the possible answers from the lists in each case 1. Communication becomes easy and convenient in the modern business interactions. We can ____ to get contact with our business partners. a. write a letter c. make a phone call e. send a fax g. write a memo b. send an e-mail d. send a telegraph f. send a short message
商务英语写作课件
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Logical rigor Maintain logical rigor to ensure that each part of the content supports each other.
Writing Business Contracts
Clear terms
The contract terms should be clear and unambiguous to avoid ambiguity.
Grammar errors and correction methods
Try to simplify sentences and paragraphs as much as possible, avoiding lengthy and complex expressions.
Formal language
Use formal and professional language to avoid colloquialism and slang.
Logicality: Following a certain logical order, such as causal relationships, chronological order, etc., makes it easier for readers to understand the content of the article.
Legal compliance
Ensure that the contract content complies with relevant laws and regulations.
Protect the rights a…
The contract should fairly protect the rights and interests of both parties and avoid unilateral benefits.
Writing Business Contracts
Clear terms
The contract terms should be clear and unambiguous to avoid ambiguity.
Grammar errors and correction methods
Try to simplify sentences and paragraphs as much as possible, avoiding lengthy and complex expressions.
Formal language
Use formal and professional language to avoid colloquialism and slang.
Logicality: Following a certain logical order, such as causal relationships, chronological order, etc., makes it easier for readers to understand the content of the article.
Legal compliance
Ensure that the contract content complies with relevant laws and regulations.
Protect the rights a…
The contract should fairly protect the rights and interests of both parties and avoid unilateral benefits.
《商务英语写作》课件Persuasive Letter
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B
Formats of Persuasive
Letters
Formats of Persuasive Letters
First of all you need to get the attention of your reader.
A
(AIDA)
Next, you need to explain the advantages and benefits of your idea or product.
A Analyze the reader
B Know the product or service
C Emphasize benefits D Understate the price, unless
it is an obvious bargain E Enclose more details
to deliver knowledge and motivate the students to learn
to sale services and products
Politicians
Teachers
Businessmen
(purposes: political, educational and commercial)
Contents
A Definition
C Types of Sales Letters
B Formats
D Tips For Writing Sales Letters
A
Definition of Persuasive
Letters
Definition
• It is the use of written language to make a reader accept a message that the writer intends to deliver and then act according to the message.
商务英语写作课件.ppt
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order required. Background checks. • Crucial importance of long-term relationship
Invoice payment terms
Net monthly account Payment due on last day of the
• sample; • description; • trademark or brand • specification, grade or standard
2) Key points in negotiation
• sample prior to purchase order • use pre-shipment inspection; set it up as a payment
的部分损失。
平安险责任范围
4、在装卸转船过程中,被保险货物一件或数 件落海所造成的全部损失或部分损失。
5、运输工具遭自然灾害或意外事故,在避难 港卸货所引起被保险货物的全部损失或部分损失。
• Shipping marks usu. designed by seller; explicit provision if not
Payment
1) Following issues
• amount and payer; • timing; • steps necessary before payment • methods of payment. Draft, check, promissory note
平安险(Free from Particular Average, 简称F.P.A.)=Institute C Clause
这一名称在我国保险行业中沿用甚久,其英文原 意是指单独海损不负责赔偿。根据国际保险界对 单独海损的解释,它是指保险标的物在海上运输 途中遭受保险范围内的风险直接造成的船舶或货 物的灭失或损害。因此,平安险的原来保障范围 只赔全部损失。但在长期实践的过程中对平安险 的责任范围进行了补充和修订,当前平安险的责 任范围已经超出只赔全损的限制。
Invoice payment terms
Net monthly account Payment due on last day of the
• sample; • description; • trademark or brand • specification, grade or standard
2) Key points in negotiation
• sample prior to purchase order • use pre-shipment inspection; set it up as a payment
的部分损失。
平安险责任范围
4、在装卸转船过程中,被保险货物一件或数 件落海所造成的全部损失或部分损失。
5、运输工具遭自然灾害或意外事故,在避难 港卸货所引起被保险货物的全部损失或部分损失。
• Shipping marks usu. designed by seller; explicit provision if not
Payment
1) Following issues
• amount and payer; • timing; • steps necessary before payment • methods of payment. Draft, check, promissory note
平安险(Free from Particular Average, 简称F.P.A.)=Institute C Clause
这一名称在我国保险行业中沿用甚久,其英文原 意是指单独海损不负责赔偿。根据国际保险界对 单独海损的解释,它是指保险标的物在海上运输 途中遭受保险范围内的风险直接造成的船舶或货 物的灭失或损害。因此,平安险的原来保障范围 只赔全部损失。但在长期实践的过程中对平安险 的责任范围进行了补充和修订,当前平安险的责 任范围已经超出只赔全损的限制。
商务英语书信写作ppt课件
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在整堂课的教学中,刘教师总是让学 生带着 问题来 学习, 而问题 的设置 具有一 定的梯 度,由 浅入深 ,所提 出的问 题也很 明确
称呼 salutation
• Dear Mr. X • Dear Ms. X • Dear Mrs. X • Dear Miss. X
在整堂课的教学中,刘教师总是让学 生带着 问题来 学习, 而问题 的设置 具有一 定的梯 度,由 浅入深 ,所提 出的问 题也很 明确
I’m writing in regard to +n.p. 我来信是因为…
• … the warehouse supervisor position advertised on your website.
• … the problems we’ve been having with the photocopier we rent from you.
在整堂课的教学中,刘教师总是让学 生带着 问题来 学习, 而问题 的设置 具有一 定的梯 度,由 浅入深 ,所提 出的问 题也很 明确
• Please be informed that our warehouse has been experiencing stock control difficulties and that it may be some time before your receive your order.
• Dear Sir • Dear Madam • Dear Sir or Madam
• Dear Customer • Dear Clients • Dear Users
在整堂课的教学中,刘教师总是让学 生带着 问题来 学习, 而问题 的设置 具有一 定的梯 度,由 浅入深 ,所提 出的问 题也很 明确
称呼 salutation
• Dear Mr. X • Dear Ms. X • Dear Mrs. X • Dear Miss. X
在整堂课的教学中,刘教师总是让学 生带着 问题来 学习, 而问题 的设置 具有一 定的梯 度,由 浅入深 ,所提 出的问 题也很 明确
I’m writing in regard to +n.p. 我来信是因为…
• … the warehouse supervisor position advertised on your website.
• … the problems we’ve been having with the photocopier we rent from you.
在整堂课的教学中,刘教师总是让学 生带着 问题来 学习, 而问题 的设置 具有一 定的梯 度,由 浅入深 ,所提 出的问 题也很 明确
• Please be informed that our warehouse has been experiencing stock control difficulties and that it may be some time before your receive your order.
• Dear Sir • Dear Madam • Dear Sir or Madam
• Dear Customer • Dear Clients • Dear Users
在整堂课的教学中,刘教师总是让学 生带着 问题来 学习, 而问题 的设置 具有一 定的梯 度,由 浅入深 ,所提 出的问 题也很 明确
《商务英语写作》课件Homework and keys to L6
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(2) Directness is the key to the writing job. (3) Directness is expressed like direct approach, direct plan, direct
strategy or direct pattern.
Question Two
B. We look forward to receiving your quotation soon, C. Could you please quote prices inclusive of transportation and
insurance, and inform us when delivery will take place. D. We will be interested in ordering office stationary from your company
Question Two
What are three parts of request letter?
II. Three parts of Request Letter
1. Opening (where you clearly state what you ask for) 2. Body (where you give details of what you ask for and explain) 3. Ending (where you ask for a specific action, be it replying with
Dear Mr. Smith: We are one of the biggest furniture dealers in SZ. We sell many different brands of products. Some are domestic, some are foreign. Our company has a long history in this business. And our customers are all over China. We have a good reputation in this business.
strategy or direct pattern.
Question Two
B. We look forward to receiving your quotation soon, C. Could you please quote prices inclusive of transportation and
insurance, and inform us when delivery will take place. D. We will be interested in ordering office stationary from your company
Question Two
What are three parts of request letter?
II. Three parts of Request Letter
1. Opening (where you clearly state what you ask for) 2. Body (where you give details of what you ask for and explain) 3. Ending (where you ask for a specific action, be it replying with
Dear Mr. Smith: We are one of the biggest furniture dealers in SZ. We sell many different brands of products. Some are domestic, some are foreign. Our company has a long history in this business. And our customers are all over China. We have a good reputation in this business.
商务英语写作实务课件U1·PPT
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we’re having tomorrow! See you then, Chris
Courtesy means to show our appreciations and respect to the reader.
Sample
Jeff,
I wanted to let you know that I don’t like your team always monopolizes the discussion at our weekly meetings. I have a lot of projects, and I really need time to get my team’s progress discussed as well. So far, thanks to your team, I haven’t been able to do that. Can you make sure they make time for me and my team next week?
Concreteness means description should be vivid, specific and definite rather than vague, general and abstract.
Sample
How much time do you spend every day packing your kids’ lunches?
No more! Just take a complete Lunchbox Wizard from your refrigerator
each day to give your kids a healthy lunch AND have more time to play or read with them!
Courtesy means to show our appreciations and respect to the reader.
Sample
Jeff,
I wanted to let you know that I don’t like your team always monopolizes the discussion at our weekly meetings. I have a lot of projects, and I really need time to get my team’s progress discussed as well. So far, thanks to your team, I haven’t been able to do that. Can you make sure they make time for me and my team next week?
Concreteness means description should be vivid, specific and definite rather than vague, general and abstract.
Sample
How much time do you spend every day packing your kids’ lunches?
No more! Just take a complete Lunchbox Wizard from your refrigerator
each day to give your kids a healthy lunch AND have more time to play or read with them!
商务英语写作实务课件U2·PPT
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Ⅱ. Tips
Keep the 7Cs principles as well as the 5Ws in business writing in your mind.
Begin with the information that is most important. Headings help the reader skim for sections of the document. For easy reading, put important points or details into lists rather
Section One General Introduction
A memo (memorandum) is a brief written record typically used for communication within an organization, including members of your department, upper management, employees at another company location, etc..
Thank you.
Mary White
Section Three Situation Writing
Situation 1
As a sales man, you would like to attend a sales conference in New York next month, but your department is trying to reduce expenses. Complete the following memo to your manager, Rose Carpenter. Points Asking her to allow you to go to the conference. Explaining why you think you should go. Suggesting how you could reduce the cost of the trip.
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