中级IT英语听说教程Unit 5

4 Why do website projects fail sometimes? A Because of unrealistic deadline. B Because of incompetent or inadequate staffing. C Because of poor quality design and changing requirements of the client. D All of the above.
While-Listening
Listening
Text B Hiring A Web Designer
Activity Four
3 What is the best way to find a web designer? A Ask someone who has the experience of designing a website. B Look at a site that you like and try to contact the web designer who builds it. C Find out some companies from the web sites and contact them one by one. D Buy some books about web site designing.
2 Why does a bank or a bakery look for site developers? A Because they want to create a presence on the Internet. B Because they want to save advertising costs. C Because they want to visit other websites. D Because they want to show their potentials.
Public speaking
Speaking
Public Speaking Skills
Using Language Words are the tools of a speakers’ craft. They have special uses, just like the tools of any other profession. Good speakers know how to use language accurately, clearly, vividly, appropriately, and inclusively. First, using language accurately is as vital to a speaker as using numbers accurately is to an accountant. Every word has shades of meaning that distinguish it from every other word. As Mark Twain said, “The difference between the right word and the almost right word is the difference between lightning and the lightning bug.” People are different. What makes perfect sense to some may be nonsense to others. You cannot assume that what is clear to you is clear to your audience. Listeners, unlike readers, cannot turn to a dictionary or reread an author’s words to discover their meaning. A speaker’s meaning must be immediately comprehensible; it must be so clear that there is no chance of misunderstanding. You can ensure this by using familiar words, by choosing concrete words over abstract words, and by eliminating verbal clutter.
While-Listening
Listening
Text B Hiring A Web Designer
Activity Four
1 What is NOT included in the costs of running a website? A Maintaining and upgrading the site. B Monthly hosting fees. C Paying taxes to the government. D Dedicated Webmaster to keep the whole infrastructure on course.
and programming language ( ) 3 Having aggressive schedule so that accelerating the work ( ) 4 Setting up realistic deadlines for a web site design project ( ) 5 Competent and motivated even under great pressure ( ) 6 Keeping changing the requirements of the clients
Listening
1 The only difference is that a website is a __v_i_r_tu__a_l _ storefront, and the customers are cybercustomers. 2 The pages contain text, banners (ads), graphics, and sometimes__au_d_i_o_a_n_d__vi_d_e_o. 3 The homepage contains links that take the visitor to specific areas within the site and buttons to help the visitor ____n_a_v_i_g_a_te__ (get around) the site. 4 A web page is a ___c_a_r_r_i_er____ of specific information reached by clicking a button on the homepage. 5 A link is a connector that makes it possible to go to another web page on the site or on the ____In_t_e_r_n_e_t__, or to go back to the homepage. 6 A banner is a graphic ____d_is_p_l_a_y___ on a web page, usually used for advertising.
Listening
Exam Spotlight
Speaking
• To acquire the basic knowledge of
constructing a website
• To know how to hire a web designer
• To learn to take notes while
Listening
Exam Spotlight ISTpEenagkliisnhgListening and Speaking
Intermediate 2
Unit Five
Constructing Your Web Site
Listening
Constructing Your Web Site
Speaking
（ T ） 4 did all it could to reduce the load on its servers by
routing visitors to alternate information channels.
While-Listening
Text A Weathering the Crisis
Post-listening
ቤተ መጻሕፍቲ ባይዱ
Listening
Reference Answers
1. Yes or no. Please answer it based on your own experience.
2.Building a web site includes the following steps: planning the site, defining the audience and the competition, building site content, defining the site structure, and visual design. Defining the audience means knowing who the users are as well as their goals and objectives. The assessment includes creating scenarios or design test cases.
Exam Spotlight
A website is a collection of related web pages, including multimedia content, typically identified with a common domain name, and published on at least one web server.
While-Listening Listening
Text B Hiring A Web Designer
Activity Five
( ) 1 Extensive web design experience ( ) 2 Being experienced with a variety of database security standards
listening
• To learn the skills of using language
in public speaking
Listening
Constructing Your Web Site Speaking
Exam Spotlight
Warm-up Activities
Activity One
While-Listening
Listening
Text A Weathering the Crisis Activity Two （ T ） 1 On an average day, the CNN website serves forty million page
views.
（ F） 2 On September 11, that number of page views climbed to more than
262.4 million page views, then to 337.4 million the following day.
（ F ） 3 When emergency happened, the first thing CNN did was to close
down some servers.
Post-listening
Listening
1. Have you ever set up a website?
2. What are the major steps of setting up a website.
What needs to be prepared before setting up a website?
Listening
Activity Three
But streamlined content wasn't enough. Without additional 1_h_a_r_d_w_a_r_e_, could never have handled its increased load. Fortunately, as part of AOL Time-Warner, could 2 __b_o_r_r_o_w__ servers from its sister Web sites. Once engineers had increased the site's server 3__c_a_p_a_c_it_y_, the homepage regained much its usual look, including links and 4__m_u__lt_ip__le_ images. Webmasters kept advertisements off the site for several days, however, in order to free on-screen real estate for news content.