管理英语教程 PPT课件

• Develop means for achieving the mission;
1. The growth of strategic planning
• Years ago many companies didn’t make strategic planning or thinking when they made decisions. • Present-day managers are increasingly recognizing the importance of strategic palnning.
• 4. Analyze the resources
• 5. Identify strengths and weaknesses
• 6. Reassess the mission
• 7. Formulate strategies
• 8. Implement strategies • 9. Evaluate results
flexibility
• The excessive concern with economic results puts
pressure on individuals that may encourage
questionable behavior
2. Strategic Planning Process
• 1. Identify current mission, objectives, and strategies • 2. Analyze the environment • 3. Identify opportunities and threats
Unit 7 Strategic Planning
• I Strategic planning
• II Management by objectives
I Strategic planning
• Analyze the current;
• Expect future situations; • Determine the direction of the film;
• improvements of managing through resultsoriented planning
• Clarification of organizational roles and structures as
well as delegation of authority • encouragement of commitment to personal and organization goals
• (7) Formulate strategies
• Strategy needs to be set for all levels in the
organization.
• (8) Implement the strategy • (9) Evaluate results
• Ⅱ. Management by Objectives
• (1) Identify the organization’s current mission,
objectives, and strategies
• (2)Analyze the organization’s environment
• Technological and social changes
• (3) Identify the organization’s opportunities and threats • (4) Analyze the organization’s resources • Internal resources • (5) Identify the organization’s strengths and weaknesses
• 1. definition of MBO
• 2. The common elements in an MBO program
• 3. Benefits and weaknesses of management by
objectives
• 2. The common elements I an MBO program
• development of effective controls that measure
results and lead to corrective actions • Weaknesses: • Difficulty of setting goals with the right degree of
• Goal specificity
• Participative decision-making
• An explicit time period
• Performance feedback
• 3. Benefits ctives