凯捷安永—问题的解决与假设

Consulting Skills Workshop
Defining the issue is the first step in the journey to final recommendations
Define the Issues
Form Hypotheses
Gather Data
Analyse Data
Factual information gathered to prove or disprove hypotheses
ቤተ መጻሕፍቲ ባይዱ
Analyse what the data tells us
So what? —aha, new thought
What you should do… and how
© 2004 Capgemini - All rights reserved Xxx/yymmdd - Structured Problem Solving and Hypothesis Generation, Author / 7
Is there a market for white label insurance products?
2Review and
Describe Multiple Assertions
• We believe this to be true . . . • A series of statements, not yet backed by data • Based on initial data search or expert opinions
Structured Problem Solving & Hypothesis Generation
Goals of this module
Lay out a systematic approach to solving business problems –―Structured Problem Solving ‖
Consulting Skills Workshop
Hypotheses are developed in three steps
1
Define the question
• What are the real strategic issues?
• What is the impact on the organisation? • What are the priorities?
Establish a common ―modus operandus‖ for Consulting teams Practice the suggested process on a real-life example
© 2004 Capgemini - All rights reserved Xxx/yymmdd - Structured Problem Solving and Hypothesis Generation, Author / 2
Find Insights
Develop Conclusions and Make
Recommendations
to Implement
What are the questions keeping you awake at night?
Statements that provide direction and structure for the analysis
• Direct channels are growing • Retailers have a strong channel and brand • There are existing products
3
Form the hypothesis
• We think . . .
• It looks like . . . • The right answer may be . . . • The options could be . . .
Chubb Insurance can access new business by using the brand strength of Tesco resulting Is low cost of acquisition and profitable business
A number of assertions need to be true for a hypothesis to be valid.
Consulting Skills Workshop
Hypothesis formation ensures that our analysis is focused on our client’s problem
Define the Issues
Form Hypotheses
Gather Data
Factual information gathered to prove or disprove hypotheses
Analyse what the data tells us
So what? —aha, new thought
What you should do… and how
© 2004 Capgemini - All rights reserved Xxx/yymmdd - Structured Problem Solving and Hypothesis Generation, Author / 6
© 2004 Capgemini - All rights reserved Xxx/yymmdd - Structured Problem Solving and Hypothesis Generation, Author / 8
Analyse Data
Find Insights
Develop Conclusions and Make
Recommendations
to Implement
What are the questions keeping you awake at night?
Statements that provide direction and structure for the analysis