2020版高考英语大一轮复习Unit1Advertising知能演练牛津译林版必修4

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高考英语一轮复习 Unit 1 Advertising 牛津译林版必修4

高考英语一轮复习 Unit 1 Advertising 牛津译林版必修4

Unit 1 Advertising一、阅读理解。

You’re in your office when you learn there’s someone with a gun wandering outside. You can hear gunshots and screams. What do you do?That’s the challenge for users of a new virtual (虚拟)reality program called SurviVR, designed to train employees how to deal with an active shooter situation in the workplace. The program works with HTC Vive, the virtual reality headset released earlier this year.An active shooter situation is when an armed person or people actively shoot in a small, populated area with the intention to kill. There were 20 such situations in the United States last year and 20 the year before, according to FBI statistics, resulting in a total of 231 deaths. This year saw the deadliest active shooter situation in US history, with 49 people killed in a nightclub in Orlando.In the training situation, users have four choices. They can lock themselves in the office. They can hide, perhaps in the office closet. They can run for an exit. Or they can use something in the office—a computer or a cup a pair of scissors-as a weapon to fight the shooter. This is an improvement on standard active shooter training. Gallo says, which typically teachers people to lock themselves in place and hide. The "lock down" method is often ineffective, he says, and has resulted in many deaths in recent years.In the training’s basic level, no one gets killed. But as the trainings become more advanced, players who make a wrong choice be shot. There’s no blood; the screen simply turns black slowly.If this sounds terrifying, that’s the point, says Gallo. There are plenty of training programs to teach employees how to deal with workplace violence, sometimes involving role play with toy guns. But these trainings are basically games. Gallo says, with employees relaxed and even enjoying themselves. To teach people what they really need to know for an active shooter situation, they need to be scared."SurviVR will take the fear and turn it into confidence." Gallo says.1. What’s the author’s purpose of describing a dangerous scene in Para. 1?A. To attract the readers’ attention on the new virtual reality program.B. To show the challenge that the readers are required to face.C. To warn the readers of the possible dangers in the working place.D. To inform the readers of the correct response in such a situation2. What is the suggested response in the standard active shooter training?A. Fighting the shooterB. Running for the exitC. Using a computer as a weaponD. Locking down3. What does Gallo think of the training programs involving role play with toy guns?A. SearingB. ViolentC. IneffectiveD. Helpful4. What would be the best title?A. A New Virtual Reality Program on Active Shooter TrainingB. What Should You Do When Meeting Gunshots in the Workplace?C. How to Deal with an Active Shooter Situation?D. Employees Need to Be Scared of the Workplace Violence.【语篇解读】文章介绍一种新的主动射击训练虚拟现实程序,教人们遇到办公室暴力犯罪的时候如何应对。

2020版高考英语大一轮复习Unit1Advertising高效演练跟踪检测(含解析)牛津译林版必修4

2020版高考英语大一轮复习Unit1Advertising高效演练跟踪检测(含解析)牛津译林版必修4

Unit 1 AdvertisingⅠ品句填词1.The headmaster recommended(建议) Mr.Kin take a holiday for a change.2.I’m determined(有决心的) to work out the problem, though it is a bit challenging.3.You’d better try to persuade(说服) him to go with you.4.It’s believed that this project will be of great benefit(益处) to the younger generation.5.Personally(就本人而言), I don’t think much of the plan.6.Zhang Kai urged(力劝) her to reconsider her decision.7.They discussed how to promote(促进) cooperation between the two countries.8.The salesman refused to bargain(讨价还价) over the price.9.She aimed(瞄准) at the target but hit the wall.10.How could you cheat(欺骗) your mother! You have gone too far this time!Ⅱ完成句子1.他很忙。

即使他想陪他的儿子也没有足够的时间。

He is so busy.He cannot afford enough time with his son even if he wants to.2.说到教育,大部分人认为它是一种终生的学习。

When it comes to education,the majority of people believe that education is a lifetime study.3.感觉到生活在一个说英语的国家是这么难,我决定学好英语。

2025版高考英语大一轮复习Unit1Advertising知能演练轻松闯关含解析牛津译林版必修4

2025版高考英语大一轮复习Unit1Advertising知能演练轻松闯关含解析牛津译林版必修4

Unit 1 Advertising课时练1 阅读理解提速练[学生用书P278(单独成册)]Ⅰ阅读理解A(2024·太原模拟)·ShapeAccording to its website, Shape is a magazine for American women with active lifestyles.This women’s health magazine covers everything from diet and exercise to psychology.What is great about Shape is that it knows that it must cover a lot more than fitness to give women all the information they need to stay healthy.Besides all the great features included in its print magazine, it also has an easily accessible website that anyone can use.·Women’s DayWomen’s Day is not only specifically a women’s health magazine, but also includes a little information of what Shape has, along with more information on other aspects of life: family, money, travel and style. Many of the articles in Women’s Day deal with specific diseases that are common to women, such as heart disease, breast cancer and others.·Women’s HealthFrom tips to recent health news to articles about world affairs, Women’s Health has everything that you expect in a women’s health magazine. Another great feature is that Women’s Health has a great website full of information, as well as articles from past magazines that you can check out. This is a great resource, since it lets you get to see articles well at the office.·FitnessThis magazine covers important topics such as physical fitness, health & beauty, and mental health. It offers something new in each issue, and it’s always easy to understand. The workouts are clearly presented with good photos to illustrate(说明) every movement, and almost all can be done without making a trip to the gym.【解题导语】本文主要介绍了一些女性生活健康杂志。

(江苏专用)2020版高考英语大一轮复习Unit1Advertising闯关练习(含解析)牛津译林版必修4

(江苏专用)2020版高考英语大一轮复习Unit1Advertising闯关练习(含解析)牛津译林版必修4

Unit 1 AdvertisingA卷Ⅰ单项填空1.One important aim of our school is to prepare us for the future ________ we can face all the challenges with confidence.A.in that B.even ifC.so that D.as ifC解析:考查状语从句。

句意:我们学校的一个重要目的就是让我们为未来做好准备,以便我们能够满怀信心地面对所有挑战。

根据句意可知,这里用so that 引导目的状语从句,表示“以便”。

2.A baby born with the virus that causes AIDS appears ________, scientists announced on Sunday, describing it is only the world’s second reported cure.A.cured B.being curedC.to be cured D.to have been curedD解析:考查非谓语动词。

句意:科学家们星期天宣布:一个生来就携带艾滋病病毒的婴儿似乎被治愈了,这是世界上已报道的第二例。

appear to do sth.是固定句式,根据句意可知,这个孩子似乎“已经被治愈了”, A baby与cure之间是动宾关系并且动作已经完成,所以选D项。

3.Those workers told the reporters that though they were doing dirty and tiring work, they still wanted to work with ________.A.privilege B.benefitC.dignity D.evidenceC解析:考查名词辨析。

句意:那些工人们告诉记者虽然他们干的是脏活累活,但他们仍然希望能有尊严地工作。

高考英语一轮复习Unit1Advertising知能演练轻松闯关牛津译林版必修4

高考英语一轮复习Unit1Advertising知能演练轻松闯关牛津译林版必修4

Unit 1 AdvertisingA卷Ⅰ单项填空1.One important aim of our school is to prepare us for the future ________ we can face all the challenges with confidence.A.in that B.even ifC.so that D.as ifC解析:考查状语从句。

句意:我们学校的一个重要目的就是让我们为未来做好准备,以便我们能够满怀信心地面对所有挑战。

根据句意可知,这里用so that 引导目的状语从句,表示“以便”。

2.A baby born with the virus that causes AIDS appears ________, scientists announced on Sunday, describing it is only the world’s second reported cure.A.cured B.being curedC.to be cured D.to have been curedD解析:考查非谓语动词。

句意:科学家们星期天宣布:一个生来就携带艾滋病病毒的婴儿似乎被治愈了,这是世界上已报道的第二例。

appear to do sth.是固定句式,根据句意可知,这个孩子似乎“已经被治愈了”, A baby与cure之间是动宾关系并且动作已经完成,所以选D项。

3.Those workers told the reporters that though they were doing dirty and tiring work, they still wanted to work with ________.A.privilege B.benefitC.dignity D.evidenceC解析:考查名词辨析。

句意:那些工人们告诉记者虽然他们干的是脏活累活,但他们仍然希望能有尊严地工作。

【湖南创新设计】2020高考英语一轮复习提能训练 Module 4 Unit 1 Advertising(含解析)译林牛津版

【湖南创新设计】2020高考英语一轮复习提能训练 Module 4 Unit 1 Advertising(含解析)译林牛津版

【译林湖南版创新设计】2020高考英语一轮复习提能训练Module 4Unit 1 AdvertisingⅠ.填词IMAGINE that you’re taking a tour of Beijing and you stop at Tian’anmen Square.You want to know more about the history of the Square.You want to know where you can get a cup of tea.And you need to find out where the subway is,when you’re ready to go somewhere else.Forget your guidebook and the tourist information office.Your mobile phone can help.If you hold the phone’s camera up to Tian’anmen Square,you can see all of this information on the screen.You can click on links(链接)for more information or check a map on your screen.This is just one example of “augmented(增强的)reality”.The program uses information from the Internet to work with pictures of places in the real world.The idea for this kind of program has existed for years,but new mobile phones have helped to make it a reality.Now,many phones have GPS,3G mobile Internet access and other programs that could make augmented reality possible.For example,in the future,iPhone users can use a program called Wikitude.It shows information based on where the user points the phone’s camera.Simply by turning on the phone’s camera mode(模式)and focusing on nearby buildings,Wikitude will send information about the place where the user is standing.Layar is another similar program.It connects(联系)real­world images(影像)to reviews and comments about nearby cafes and restaurants.Locations aren’t the only thing that can be “augmented” with this kind of program;it may even work with people.A Swedish company is working on Augmented ID.Focusing a phone’s camera on someone’s face could bring up details of their social networking profiles(个人简介),or even their business card.So next time,be careful when your friends point their mobile phone cameras at you.They may find out all of your secrets!Ⅱ.简答题Tornadoes(龙卷风)are one of the most violent weather events on Earth.Each year,the severe winds of tornadoes kill many people.The storms have been known to carry homes,cars and trees from one place to another.And they can also destroy anything in their path.A tornado is a violently turning tube of air suspended from a thick cloud.It extends from a thunderstorm in the sky down to the ground.The shape is like a funnel:wide at the top,narrower at the bottom.Tornadoes form when winds blowing in different directions meet in the cloud and begin to turn in circles.Warm air rising from below causes the wind tube to reach toward the ground.Because of their circular movement,these severe windstorms are also known as twisters.Tornadoes have been observed on every continent except Antarctica.But weather experts say they are most common in the United States.Each year,the United States has more than one thousand tornadoes.These storms can happen at any time of the year.But most happen from late winter to the middle of summer.There is a second high season in November.During spring,warm air moves north and mixes with cold air remaining from winter.In November,the opposite happens.Cold weather moves south and combines with the last of the warm air from summer.Tornadoes can strike with little or no warning.Weather experts operate warning systems to tell people about possible tornadoes.But the storms often move too fast for people to st year,tornadoes killed more than one hundred people in the United States.Most injuries happen when flying objects hit people.Experts say thebest place to be is in a small room,without windows,in the middle of the lowest part of a building.Last month,American scientists began work on a project aimed at improving the ability to predict tornadoes.The project is said to be the largest tornado study in history.It is called Verification of the Origins of Rotation in Tornadoes Experiment Two.The shorter name is VORTEX2.VORTEX2 involves a team of nearly one hundred people,many of them scientists.They are using radars and other equipment to learn more about how,why and where tornadoes form.The team is using forty cars and trucks to chase tornadoes,dropping measuring instruments in their paths.In addition,unmanned aircraft are collecting information from inside storms.The first Vortex project took place in nineteen ninety­four and nineteen ninety­five.Th e results helped scientists better understand super­cells.They are the severe thunderstorms that produce the most deadly and destructive tornadoes.This time,scientists hope to learn more about the formation,wind speed and shape of tornadoes.1.Why are tornadoes also called twisters?(no more than 5 words) _________________________________________________________________ _______2.Where can we find tornadoes most common?(no more than 2 words) _________________________________________________________________ _______3.Where is the best place for people to hide when tornadoes strike?(no more than 16 words)_________________________________________________________________ _______4.What is the goal of VORTEX2?(no more than 6 words)_________________________________________________________________ _______Ⅲ.阅读理解American office workers spend an average of 52 hours a week at their desks,according to a statistic survey.Some might argue that not all that time is spent working,but still all those hours in windowless offices with artificial light can have an influence.A few green additions could have a large effect on worker happiness,according to the survey led by Tina Cade from Texas State University.“We pretty much found out that if you had windows and plants or even if you just had plants in your office,you were more satisfied with your job,” Cade told LiveScience.“We thought it was important for offices because a lot of times people are looking for ways to keep employees happy and do all these expensive things like building a gym.Maybe for less investment they could put in a few plants in important places.”The team surveyed 450 office workers in Texas and the Midwest,asking questions about job satisfaction and the work environments.When asked about their overall life quality,82 said they felt“content” or “very happpy”.Only 69 percent of those who work with plants but without windows,and 60 percent of those who have windows but no plants,said they felt this way.The group of people who work without plants or windows were the mostdissatisfied,with only 58 percent of them saying that overall they were “content” or “very happy”.While no one who works with plants,windows,or both reported they felt“miserable”,0.8 percent of those who work in offices without either said they were “miserable”.“I was really surprised that having a plant in your office appeared to be more beneficial than having a window in your office,”Cade said.“Everybody says,‘I need a window!’but actually it seemed like a plant could bea suitable alternative.”1.What does the passage mainly tell us?A.Green plants can increase job satisfaction.B.An easier way to increase job satisfaction.C.What the best working environment is.D.Who are happy with their job environment.2.Among the 450 people surveyed,________.A.69 percent have plants in their officesB.60 percent have windows in their wallsC.0.8 percent of them feel dissatisfiedD.about 18 percent of them are satisfied3.According to the survey,the group of people who work without plants or windows ______.A.didn’t feel content at allB.all suffered from work pressureC.worked with low efficiencyD.were the most dissatisfied4.Which of the following statement is true?A.The employers want to do little to keep employees happy.B.Sometimes it doesn’t need mu ch to increase job happiness.C.A gym contributes less to job happiness than green plants.D.Employers have tried every means to increase job happiness.5.Where should the passage be read?A.In a science fiction. B.In an essay.C.On a pop science website. D.In an official document.Module 4Unit 1 AdvertisingⅠ.1.the Internet/the Web 2.Advantage 3.Applications 4.access5.possible 6.Wikitude 7.reviews and comments 8.Augmented ID9.social networking profiles 10.their facesⅡ.1.Because of their circular movement.2.In America.3.In a small room,without windows,in the middle of the lowest part of a building.4.Improving the ability to predict tornadoes.Ⅲ.【解题导语】调查研究发现,在办公室的关键位置摆放绿色植物有助于提高文员的工作快乐指数,相比花费巨资建设健身场馆和活动室,这不失为一剂良方。

2020版高考英语一轮复习Unit1Advertising学案牛津译林版

2020版高考英语一轮复习Unit1Advertising学案牛津译林版

Unit 1 Advertising一、单词表词汇全查验——运用多媒体,提问默写词汇Ⅰ.阅读词汇(英译汉)[第一屏听写]1.welfare n.(个人或群体的)幸福、安全和健康;福利2.breath n. 气息;呼吸_3.cancer n. 癌症_4.campaign n. 运动5.motto n. 座右铭;格言,箴言6.amazed adj. 大为惊奇7.cigarette n. 香烟,卷烟8.publisher n. 出版社,出版机构;发行人,出版人[第二屏听写]9.media n.大众传播媒介,大众传播工具10.intelligence n. 智力,才智;情报11.comprehension n. 理解力,领悟能力;理解练习12.bonus n. 意外收获;奖金,额外津贴13.software n. 软件14.eye­catching adj. 引人注目的15.corporation n. (大)公司16.bar n. 条,棒;酒吧[第三屏听写]17.yummy adj. 味道好的,好吃的18.fancy adj. 精致的;绚丽的;奢华的n. 空想,幻想;爱好,迷恋vt. 想象;猜想19.lung n. 肺20.fingernail n. 手指甲21.tobacco n. 烟草,烟叶22.*logo n. 标识,标志,徽标23.*slogan n. 标语;口号Ⅱ.高频词汇(汉译英)[第四屏听写]1.advertising n.做广告;广告活动;广告业2.airline n. 航空公司3.drug n. 毒品;药,药物4.shine n. 光亮,光泽5.advertisement n. 广告;广告宣传6.persuade vt. 说服,劝说;使信服7.advertise vt. & vi. 做广告,宣传[第五屏听写]8.cheat vt. & vi. 欺骗;作弊n. 骗子;欺诈行为9.skilful adj. 有技巧的;熟练的10.innocent adj. 清白的,无罪的11.fool vt. 欺骗,愚弄n. 傻瓜12.cure vt. 治愈;解决n. 药物,疗法;对策13.grocery n. 杂货店14.pleased adj. 高兴,满意;乐于(做某事)[第六屏听写]15.comment n.评论,评价vi. 评论,议论16.mental adj. 心理的;思想的,精神的;智力的17.trick n. 骗局;玩笑,恶作剧;把戏,戏法;诀窍vt. 欺骗,欺诈18.nationwide adj. & adv. 全国范围的(地),全国性的(地) 19.aim vt. & vi. 以……为目标;瞄准n. 目的,目标[第七屏听写]20.benefit vt. & vi. 使受益;得益于n. 益处;救济金;奖金21.promote vt. 推广,宣传;促销;促进,推动22.slave n. 完全受……控制的人;奴隶23.consult vt. 咨询;请教24.recommend vt. 推荐;建议,劝告;介绍25.senior adj. (高中或大学)毕业年级的;级别高的n. 高年级的学生,毕业班学生;上司;年纪较长的人[第八屏听写]26.purchase vt. 购买,采购n. 采购;购买的东西27.designer n. 设计者,设计师28.tip n. 建议,提示;顶端,末梢;小费vt. & vi. (使)倾斜,倾覆;给小费29.multiply vi. & vt. 成倍增加,迅速增加;乘,乘以30.design vt. & n. 设计[第九屏听写]31.update vt. & n.更新;提供最新信息;使现代化32.youth n. 年轻人,青年;青年时期;青春,朝气33.aspect n. 方面;层面34.recipe n. 烹饪法;食谱35.bargain n. 便宜货;协议vi. 讨价还价36.poster n. 海报[第十屏听写]37.target n.目标;靶子vt. 瞄准;以……为目标38.determine vt. 确定,查明;决定;裁决39.analysis n. 分析,分析结果40.appeal vi. 有吸引力;呼吁,恳请n. 吸引力;呼吁,恳求41.react vi. 作出反应,回应[第十一屏听写]42.personally adv. 个别地;就本人而言;本人,亲自43.packet n. 小包,小盒44.poisonous adj. 有毒的45.smoker n. 吸烟者46.urge vt. 敦促,力劝;竭力主张n. 强烈的欲望,冲动47.essay n. 论说文,小品文;(学生为某门课程写的)文章,短文[第十二屏听写]48.shock vt. 使震惊,使惊愕n. 震惊,惊愕49.die_from 死于……50.get_something_across 把……表达清楚51.appeal_to 吸引,引起兴趣;呼吁[第十三屏听写]52.figure_out 弄清楚,弄懂;计算出53.be_meant_to 旨在,目的是54.even_if/though 虽然,即使55.fall_for 上……的当56.play_tricks_on 欺骗;捉弄57.deal_with 处理,应付;涉及,关于二、单元核心考点初热身——提供语境,单元考点自测回顾(一)分类识记单词——用时少·功效高(三)仿写用活句式——造佳句·表达高1.design vt.& n.设计;图案;构思;计划单项填空①A lot of people often forget that oral exams ________ to test our communicative ability.A.design B.are designedC.are designing D.are being designed解析:选 B 句意:很多人经常忘记口语测试旨在检测我们的交际能力。

2020版高考英语复习Unit1Advertising高效演练跟踪检测牛津译林版

2020版高考英语复习Unit1Advertising高效演练跟踪检测牛津译林版

Unit 1 Advertising[学生用书P73]Ⅰ单句语法填空1.When it comes to practising(practise) oral English and English listening,taking part in the English Corner should be put in the first place.2.If you have a job,do(do) devote yourself to it and finally you will succeed.3.The policy was meant to improve(improve)study conditions for pupils and save educational resources.4.To make sure that he was at home,I called him up in advance.5.If we had consulted(consult)him about the question yesterday,we should know what to do now.6.They will start the project,aimed at helping the poor children to be educated in the west of China.7.He has overcome his difficulties with courage and determination(determine).8.I’m calling to enquire about the position advertised_(advertise)in yesterday’s China Daily.9.Cheating(cheat) in the examinations means fooling the teachers and yourself.10.We made an appeal to the villagers for money to build the bridge.11.This plan is designed to reduce(reduce) some of the company’s debts.12.What I want to get across to teenagers is that being addicted to the Internet will to some extent harm both mental and physical health.13.Reform is a must for China’s higher education, though it will take time to figure out the most suitable way and concrete measures.14.Scientists urged that wild animals (should) be protected (protect) properly.15.Pleased(please) with the effect of the color change, the woman smiled with satisfaction.16.—Would you like to make comments on our football team’s performances during the whole year?—Sorry, but I am not in a position to do so.17.Not dealt with properly at the very beginning,the financial crisis wasgetting worse and worse in the country.18.Even if/though the weather is awful,there is a lot to do.Ⅱ单句改错1.My friend tried to persuade me to buying insurance for my son.第二个to→into 或buying→buy2.Although there is no cure of the common cold, doctors believe that vitamins can help prevent it.of→for3.The boy is too young to know what to deal with the trouble.what→how或deal→do 4.When it refers to classical music, we first think of Beethoven or Mozart.refers→comes5.What messages are you trying to get across consumers?across后加to6.These small businesses have been benefited greatly from the fall in interest rates.去掉been7.My dentist recommended that the tooth must be taken out.must→should或去掉must8.This diagram is meant to showing the different stages of the process.showing →show9.Determining to give up smoking, he threw away his remaining cigarettes.Determining→Determined_10.The news of his death was shock to us.shock前加aⅢ完成句子1.他很忙。

2020版高考英语一轮复习第1部分Unit1Advertising教学案含解析牛津译林版必修4

2020版高考英语一轮复习第1部分Unit1Advertising教学案含解析牛津译林版必修4

Unit 1 Advertising[单词拼写应用]核心单词vt. n.设计design & 1. vt.推荐;建议,劝告;介绍recommend 2.vt. vi. n.目的,目标以……为目标;瞄准3.aim &vi. n.吸引力;呼吁,恳求有吸引力;呼吁;恳请 4.appeal n. vi.讨价还价便宜货;协议5.bargainvt. vi.做广告,宣传 &6.advertise vt. n.强烈的欲望,冲动 7.urge 敦促;竭力主张[语境运用] 用所给词的适当形式填空1.(2018·全国卷Ⅲ)While famous foreign architects are invited to lead thedesigns(design) of landmark buildings in China,many excellent Chinese architectsare making great efforts to take the center stage.2.(2017·北京卷)Of the two trips to the Yangtze River and Mount Tai,both are highly recommended (recommend).3.The next day,an earnest editor wrote an editorial. He appealed(appeal) to everyoneto help each other.4.My mother is always urging(urge) me to do my homework as quickly as possible.5.The trade union bargained(bargain) that its members should have another week'sholiday.6.Then a discussion will be held,aiming(aim) to improve mutual understanding.拓展单词vt. n.顾问 consult 咨询;请教→consultant 1. vt. vi. n. adj.有益的,beneficial.benefit&益处;奖金;救济金→使受益;得益于 2有帮助的vt. adj. persuasion persuade.有说服力的;劝诱的→说服,劝说;使信服→persuasive3n.劝说,说服(力)n. vt. adj. adj.shocked令人震惊的→shock 4.shocking震惊,惊愕使震惊,使惊愕→震惊的.vt. adj.坚决的,果断的,有决心的determined确定,查明;决定→5.determinen.决心,果断determination →[语境运用] 用所给词的适当形式填空1. He tried to persuade her but failed. It appeared that his persuasion wasn'tpersuasive at all. (persuade)2.Cycling is highly beneficial to our health. That is to say,we can get much benefitfrom cycling. (benefit)3.He was shocked at the shocking news,for I could see his shocked look on his face.(shock)4.She is a determined girl,so we know that once she has determined to do something,she will make her dream come true with great determination. (determine)5.There are some consultants in our club. If you have any question,you can consultthem without delay. (consult)阅读词汇n. 癌症 cancer 1. n.运动(.2campaign 为了某种目的而进行的一系列有计划的活动)n.软件 3.softwaren.方面;层面 4.aspectn. vt.瞄准;以……为目标target 目标;靶子 5.vt. n.更新;使现代化;提供最新信息 & 6.updaten.大众传播媒介,大众传播工具.media 7 adj.心理的;思想的.mental8 n.座右铭;格言;箴言motto9. adj.味道好的,好吃的yummy 10.拓展联想1.“建议与推荐”高频词一览vn. advise advice .→①vn suggestion .→②suggestvn. .→③recommend recommendationv n..→proposal ④propose2.“引人注目”知多少①appealing ②attractive③charming ④eye-catching⑥fascinating absorbing ⑤.3. 各种“欺骗”手法vt.欺骗,愚弄fool ① vt.欺骗,作弊cheat ② vt.欺骗,行骗③deceive④lie to sb. 向某人说谎[短语多维应用]高频短语1.be meant to 旨在,目的是2.in advance 提前3.deal with 涉及;处理,应付4.discourage sb. from... 劝阻某人……5.play tricks on 欺骗;愚弄[语境运用] 选用左边短语的适当形式填空When it comes to advertisements,we know that public-interest advertisements ①aremeant to serve the public. They don't ②play tricks on us,but ③deal with widespreadsocial concerns. They aim to teach us and help us lead better lives.6.for free 免费7.get sth. across 把某事表达清楚8.fool sb. into doing sth. 欺骗某人做某事9.fall for 上……的当,受……的骗[语境运用] 选用左边短语的适当形式填空More and more cheats have focused their eyes on the elderly. They ④fool the old people into buying what are called health care products. Even if their children ⑤have gotthe truth across to the old,some of them still ⑥fall for the cheats.10.believe in 相信11.die from 死于……12.figure out 弄懂;计算出13.appeal to 吸引,呼吁14.be concerned about 关心;挂念[语境运用] 选用左边短语的适当形式填空Our class did market research on smoking several days ago,and all of us were amazed by the fact that so many people ⑦die from diseases related to smoking. We ⑧are soconcerned about it that we are determined to launch a campaign to ⑨appeal to peopleto stop smoking.拓展联想v.+for”短语大团圆.“ 1①fall for上……的当,受……的骗②head for前往③leave for动身去④seek for寻找⑤search for寻找,查寻⑥stand for代表v.+sb. into doing sth.”结构集合 2. “①cheat/trick/fool sb. into doing sth.欺骗某人做某事②argue/talk/persuade sb. into doing sth. 说服某人做某事③force sb. into doing sth. 迫使某人做某事④terrify sb. into doing sth.威胁某人做某事⑤frighten sb. into doing sth.吓唬某人做某事3.否定后缀“-less”形容词集锦①hopeless无望的②harmless无害的③careless粗心的④colorless无色的,苍白的⑤useless没用的⑥endless无止境的⑦homeless无家可归的[句式结构仿写]精讲8个考纲词汇vt.说服,劝说;使信服persuade 1.(1)语段语法填空The other day,my husband tried to persuade me not to buy(buy) that coat as hethought it was too long.However,the assistant tried hard to persuade me of its good quality and fashionable style.Therefore,I couldn't help being persuaded (persuade)to buy it.So you can see how easy it is to persuade a woman into buying(buy) the thingsthat aren't suitable for her.(2)[链接写作]——句式升级(普通表达)We finally persuaded him of the truth of the story.(高级表达)We finally persuaded him that the story is true.(改为含宾语从句的复合句)先理解再牢记persuade sb.to do sth./into doing sth.说服某人做某事persuade sb.not to do sth./out of doing sth.说服某人不要做某事persuade sb.of sth./persuade sb.that...使某人相信……[名师点津] persuade sb.to do sth.表示“说服某人做某事”;若表示“试图说服某人做某事而未涉及结果”,则用try to persuade sb.to do sth.或advise sb.to do sth.。

2020届高考英语一轮总复习 Module4 Unit1 Advertising精品学案 牛津译林版

2020届高考英语一轮总复习 Module4 Unit1 Advertising精品学案 牛津译林版

2020;2020届高考英语一轮单元总复习精品学案牛津译林版Module4 Unit 1 AdvertisingI. Spelling:A_________ (广告) are an important part of our lives.I did some research on advertisements, and have some very important information to s________ with you.An advertisement provides information and uses p________language and exciting images to encourage people to buy a product or service or believe in an idea.A commercial advertisement is one which someone has paid for to p_______ a product or service.PSAs are often placed for free, and are i______ to educate people about health, safety, or any other i_______ which affects public welfare.China has strong laws to protect people from advertisements that lie or try to make people believe u_______ claims about products or services.The adv ertisers want you to read the word ‘fights’ and think that the toothpaste c______ bad breath, but it does not say that!PSAs use some of the same methods, like attractive and original images and c_____ language, but they are made to serve the public.China began a nationwide public service advertising c______ in 1996, and since then numerous PSAs have appeared around the country.One of the PSAs to teach us how to live healthy lives is ‘Smoking is ______ _______(自杀) slowly’.I have c______ _(完成) my article about ads, and I’m quite ______ (满意) with it.Before our talk, I did not think very much about how an advertiser might be trying to t_______ customers into buying a product or a service.The publisher also said that the readers wouldn’t believe the writer’s u______ way of thinking and rich i__________ (想象力).This term’s main reading category for senior high students is adventures, so Travel to the Misty Country would be a good c_______.That is why we are considering r________ (重新包装)our chocolate bar as well.Our new packaging will be colorful and ________ (引人注目).Have you ever ________ (后悔) not having snapped those ________ (难忘的) moments?It’s ____________ (fashion), __________ (方便的) and ________ (function). It is ________(极其) important to know your audience so you can create the right message for the right people.You must decide what a______ you want to use.II. Structures:We ______ (如此习惯于) them that we often do not even realize how many we see and hear in a day.○1Wood can ____ (被用来造纸).○2We ______ (过去常购物) on Sundays, but now we have no time.PSAs are often placed for free, and are intended to educate …be intended/meant to do sth./ be intended/meant for sb/sth○1This software __ ____ ___ ___ the computers ____________ (是为了保护…不受到…攻击而设计) by a kind of virus called worm.○2The toy ____ _______ ______ ______ (是给儿童玩的) aged three and up. However, we still must _____ _______ _______ (知道) the methods used in ads to try and sell us things._____ ___ ____ (老师说的话) made me _____ ____ ____ ___ ____(意识到英语的重要性).Are you aware ___ __ ___ ___ (你已伤害了)her feelings?We must not ____ ___ (上…的当) this kind of trick.He is too smart to fall for that trick (很聪明不会中那个诡计的).These ads deal with large issues.He is __ ___ ___ __ (容易相处).__ ___ ___ __ ____ (尽管她病了), she continued __ (处理) problems of all kinds.There are even PSAs to teach us how to __ __ _ ___(过健康的生活).I will encourage _ __ __ __ ____ (鼓励朋友们注意)them as well.I recommend that __ __ (我们买) 10 copies for the library.= I recommend _____ 10 copies for the library.He recommended me _ ___ (呆) for another week.III. Fill in the blanks with the correct forms:put together, be popular with, be of high quality, remind sb.(not) to do sth,be bored with, have sth. in mind, appeal to, get sth across, up toThere’re lots of ways to your message ___ when you’re ____ anad campaign.It is important to always try to ___ the way the audience will react.My daughter _____ me forget to take my medicine.The company must ensure that their product _______.If you _____ math, you should turn to doing some English exercises.When you start a successful ad campaign, you must __ a clear goal andtarget audience ____ .IV. Translate the sentences:为了上大学,他决心努力学英语。

(新课标)2020版高考英语一轮复习Module4Unit1Advertising单元提升牛津译林版

(新课标)2020版高考英语一轮复习Module4Unit1Advertising单元提升牛津译林版

Module 4 Unit 1 Advertising课文与语法填空根据课文内容,在空白处填入1个适当的单词或括号内单词的正确形式。

Advertisements,which often use words and pictures to persuade people into 1 (buy)a product or service,or believing in an idea,play 2 important part in our lives. There are two main types of advertisements. One is called commercial advertisements,which someone has paid for to advertise a product or 3 (serve). But they don’t tell 4 (custom)the complete truth.The other one is called PSAs, 5 use attractive and clever language, but they are made 6 (serve)the public. They aim 7 (teach)us and help us lead better lives. There are even PSAs to teach us 8 to live healthy lives. Our government has been using them to educate people for many years.In my opinion,when 9 comes to advertisements,we must all use our 10 (intelligent)and not be a slave to them.1. 2. 3. 4. 5.6. 7. 8. 9. 10.答案1.buying 考查非谓语动词。

2020版高考英语大一轮复习第一部分模块四Unit1Advertising教案(含解析)牛津译林版

2020版高考英语大一轮复习第一部分模块四Unit1Advertising教案(含解析)牛津译林版

Unit 1 Advertising狂背单词////////////////////////////////////////////Ⅰ.单词语境记忆1.cure him of his reading problem 攻克他的阅读问题2.the aim of the project 这个项目的目的3.a nationwide campaign全国性的运动4.a real bargain便宜货5.appeal for donations 呼吁捐赠6.suffer mental illness 遭受心理疾病7.make a comment on his novel 对他的小说进行评论8.the trick of making tasty cakes 制作可口蛋糕的诀窍9.purchase tickets online 网上购票10.all aspects of life 生活的各个方面Ⅱ.词性转换与派生记忆1.innocent adj.清白的;纯真的→innocence n.清白,无罪2.persuade vt.说服;使信服→persuasive adj.有说服力的3.advertise vt.& vi.做广告,宣传→advertisement n.广告;广告宣传→advertising n.做广告;广告活动;广告业4.benefit vt.& vi.使受益n.益处;救济金→beneficial adj.有益的5.promote vt.推广,宣传;促销;促进,推动→promotion n.促进6.design vt.& n.设计→designer n.设计者7.determine vt.确定,查明;决定;裁决→determined adj.坚决的,果断的,有决心的→determination n.决心,果断8.personally adv.个别地;就本人而言;本人,亲自→personal adj.个人的,亲自的→personality n.个性9.analysis n.分析,分析结果→analyse v.分析10.fool vt.欺骗,愚弄n.傻瓜→foolish adj.愚蠢的test adj.最新的→late adj.& adv.晚的(地),迟的(地)→later adv.后来→lately adv.近来→latter adj.& n.后者;后者的12.poisonous adj.有毒的→poison n.毒药vt.毒害13.urge vt.敦促,力劝;竭力主张n.强烈的欲望,冲动→urgent adj.紧急的,急迫的→urgency n.紧急的事14.consult vt.咨询;请教→consultant n.顾问15.react vi.做出反应,回应→reaction n.反应;回应16.skilful adj.有技巧的→skill n.技巧→skilled adj.熟练的17.shock n.震惊,惊愕vt.使震惊,使惊愕→shocked adj.震惊的→shocking adj.令人震惊的『联想记忆』1.“建议与推荐”高频词一览①advise v.→advice n.②suggest v.→suggestion n.③recommend v.→recommendation n.④propose v.→proposal n.2.各种“欺骗”手法①fool vt. 欺骗,愚弄②cheat vt. 欺骗,作弊③deceive vt. 欺骗,行骗④lie to sb 向某人说谎3.“震惊”四兄弟①surprise→surprising→surprised②astonish→astonishing→astonished③amaze→amazing→amazed④shock→shocking→shocked4.表示“遍及的”形容词①nationwide 全国范围的②countrywide 全国范围的③worldwide 全球范围的5.“引人注目的,吸引人的”形容词集锦①appealing 吸引人的②attractive 吸引人的③charming 迷人的④eye-catching 引人注目的⑤absorbing 吸引人的⑥fascinating 吸引人的6.盘点“傻”与“聪明”形容词①foolish 傻的,愚蠢的②silly 愚蠢的③stupid 愚蠢的,笨的④dull 呆滞的,迟钝的⑤bright 聪明的⑥c ute 伶俐的;可爱的⑦intelligent 聪明的,有智慧的⑧wise 明智的1.It’s reported that he is a cheat,who has cheated many elder people.据报道他是一个骗子,他骗了好多老年人。

高考英语一轮复习Unit1Advertising高效演练跟踪牛津译林版必修

高考英语一轮复习Unit1Advertising高效演练跟踪牛津译林版必修

Unit 1 Advertising[学生用书P73]Ⅰ单句语法填空1.When it comes to practising(practise) oral English and English listening,taking part in the English Corner should be put in the first place.2.If you have a job,do(do) devote yourself to it and finally you will succeed.3.The policy was meant to improve(improve)study conditions for pupils and save educational resources.4.To make sure that he was at home,I called him up in advance.5.If we had consulted(consult)him about the question yesterday,we should know what to do now.6.They will start the project,aimed at helping the poor children to be educated in the west of China.7.He has overcome his difficulties with courage and determination(determine).8.I’m calling to enquire about the position advertised_(advertise)in yesterday’s China Daily.9.Cheating(cheat) in the examinations means fooling the teachers and yourself.10.We made an appeal to the villagers for money to build the bridge.11.This plan is designed to reduce(reduce) some of the company’s debts.12.What I want to get across to teenagers is that being addicted to the Internet will to some extent harm both mental and physical health.13.Reform is a must for China’s higher education, though it will take time to figure out the most suitable way and concrete measures.14.Scientists urged that wild animals (should) be protected (protect) properly.15.Pleased(please) with the effect of the color change, the woman smiled with satisfaction.16.—Would you like to make comments on our football team’s performances during the whole year?—Sorry, but I am not in a position to do so.17.Not dealt with properly at the very beginning,the financial crisis wasgetting worse and worse in the country.18.Even if/though the weather is awful,there is a lot to do.Ⅱ单句改错1.My friend tried to persuade me to buying insurance for my son.第二个to→into 或buying→buy2.Although there is no cure of the common cold, doctors believe that vitamins can help prevent it.of→for3.The boy is too young to know what to deal with the trouble.what→how或deal→do 4.When it refers to classical music, we first think of Beethoven or Mozart.refers→comes5.What messages are you trying to get across consumers?across后加to6.These small businesses have been benefited greatly from the fall in interest rates.去掉been7.My dentist recommended that the tooth must be taken out.must→should或去掉must8.This diagram is meant to showing the different stages of the process.showing →show9.Determining to give up smoking, he threw away his remaining cigarettes.Determining→Determined_10.The news of his death was shock to us.shock前加aⅢ完成句子1.他很忙。

【2020】(江苏版)高考英语一轮复习 第一部分 基础考点聚焦 Unit 1 Advertising知能演练轻松闯关 牛津译林

【2020】(江苏版)高考英语一轮复习 第一部分 基础考点聚焦 Unit 1 Advertising知能演练轻松闯关 牛津译林
15.________ by the advances in technology,many farmers have set up wind farms on their land.
A.Being encouraged
B.Encouraging
C.Encouraged
D.Having encouraged
A.in thatB.even if
C.so thatD.as if
C解析:考查状语从句。 句意:我们学校的一个重要目的就是让我们为未来做好准备,以便我们能够满怀信心地面对所有挑战。 根据句意可知,这里用so that 引导目的状语从句,表示 “以便”。
2.A baby born with the virus that causes AIDS appears ________, scientists announced on Sunday, describing it is only the world’s second reported cure.
13.(20xx·江苏四市调研)Look,
A.such;isB.so; are
C.how;isD.what; are
A解析:句意:看,那个女孩正拿着如此漂亮的花以至于她变成了房间里的焦点。 根据句型such+形容词+名词复数/不可数名词+助动词+主语+that...,可知选A。
14.(20xx·淮安中学期中)If you go to the souvenir shops in places of interest,sometimes you can’t help_________________into buying something fake.
A.appeal toB.appeal for

2020版高考英语(译林版)大一轮复习高考题型规范练:模块四Unit1Advertising含答案

2020版高考英语(译林版)大一轮复习高考题型规范练:模块四Unit1Advertising含答案

高考题型规范练(十)Ⅰ.阅读理解(共15小题;每小题2分,满分30分)阅读下列短文,从每题所给的A、B、C和D四个选项中,选出最佳选项。

AGloveliesUsing a phone or palmtop computer with touch screens while wearing gloves has always been difficult.Well,with Glovelies,you no longer have to write text messages with frozen fingers.Glovelies are stylish gloves with special pads(垫块) in the fingertips to help you type or scroll (滚屏) without difficulty.They come in a range of sizes and colors.Price:£15.00Mini VaxIt is a tiny cleaner that you plug into your computer’s USB port.Although it’s small enough to fit into your pocket,the Mini Vax is very powerful and you’ll be amazed at how much dust and dirt it manages to suck up from your computer keyboard.Your Mini Vax comes with three attachments of different sizes to help you reach all those difficult places.Color:gray/black.Price:£8.00Cheeky ClockCheeky Clock might look like a normal digital alarm clock,but the difference is that Cheeky Clock is a clock with wheels.When the alarm goes off in the morning,Cheeky Clock jumps down from your bedside table and starts running around the floor looking for a place to hide.The alarm won’t stop until you find your Cheeky Clock and switch it off.By this point,you’ll be wide awake.It needs three AAA batteries (not included).Price:£40.00Piano MagicHave you ever wanted to learn to play the piano but thought that pianos were too expensive and took up too much room?Then Piano Magic is for you.Piano Magic is a real four-octave (八度) (forty-nine-key) keyboard which runs from the USB port on your computer.It sounds as good as a real piano and yet fits into a small backpack.It comes with a free “Master The Piano” program which teaches you the piano as you play along.Price:£60.00【语篇导读】本文是应用文。

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Unit 1 Advertising课时练1 阅读理解提速练[学生用书P278(单独成册)]Ⅰ阅读理解A(2019·太原模拟)·ShapeAccording to its website, Shape is a magazine for American women with active lifestyles.This women’s health magazine covers everything from diet and exercise to psychology.What is great about Shape is that it knows that it must cover a lot more than fitness to give women all the information they need to stay healthy.Besides all the great features included in its print magazine, it also has an easily accessible website that anyone can use.·Women’s DayWomen’s Day is not only specifically a women’s health magazine, but also includes a little information of what Shape has, along with more information on other aspects of life: family, money, travel and style. Many of the articles in Women’s Day deal with specific diseases that are common to women, such as heart disease, breast cancer and others.·Women’s HealthFrom tips to recent health news to articles about world affairs, Women’s Health has everything that you expect in a women’s health magazine. Another great feature is that Women’s Health has a great website full of information, as well as articles from past magazines that you can check out. This is a great resource, since it lets you get to see articles well at the office.·FitnessThis magazine covers important topics such as physical fitness, health & beauty, and mental health. It offers something new in each issue, and it’s always easy to understand. The workouts are clearly presented with good photos to illustrate(说明) every movement, and almost all can be done without making a trip to the gym.【解题导语】本文主要介绍了一些女性生活健康杂志。

1.What’s the purpose of writing the text?A.To describe some famous websites.B.To predict the best­selling writers.C.To introduce some health magazines for women.D.To advertise some fashion magazines for women.C解析:写作意图题。

通读全文,根据Shape中的“According to its website, Shape is a magazine for American women with active lifestyles.”,Women’s Day中的“Women’s Day is not only specifically a women’s health magazine, but also includes a little information of what Shape has”,Women’s Health中的“Women’s Health has everything that you expect in a women’s health magazine”,以及Fitness中的“This magazine covers important topics such as physical fitness, health & beauty, and mental health.”,我们不难发现本文是一则广告,主要介绍了一些女性生活健康杂志,故选C项。

2.How is Women’s Day different from the others?A.It deals with many life problems.B.It provides information on family life.C.It includes many articles about women.D.It gives people a lot of health information.A解析:细节理解题。

根据Women’s Day中的“includes a little information of...aspects of life”可知,Women’s Day不同于其他杂志的是它处理许多生活问题。

故选A项。

3.What makes the information in Fitness easy to understand?A.Good examples.B.Important topics.C.Interesting stories.D.Illustrative pictures.D解析:细节理解题。

根据Fitness中的“The workouts are clearly presented with good photos to illustrate(说明) every movement, and almost all can be done without making a trip to the gym.”可知,说明性图片使Fitness提供的信息更容易理解。

故选D 项。

B(2019·昆明摸底测试)When she was found off the coast of California four years ago, the fur seal, known as Ziggy Star, was skinny and fragile. She was unfit to return to the wild. And though a professional rescue team took her in to care for her, Ziggy continued to decline.“I wouldn’t have given her next week,” says Uriarte, a surgeon who led a recent first­of­its­kind brain operation on the seal.The operation was the first of its kind to treat hydrocephalus in fur seals. The surgical team at Tufts was unable to find any documented evidence of a similar procedure, so they needed a lot of prepa ration to operate on Ziggy’s brain. The biggest concern in operating on Ziggy was how to control the animal’s anesthesia(麻醉).“When they’re under an esthesia, their body’s reaction includes decreasing their heart rate, blood pressure, and breathing,”says Flower, who observes Ziggy and the other animals’ care, describing the special challenges of operating on seals. On the day of the surgery, Flower says that she and her team “were all quite anxious not knowing what would happen”. Moving quickly was extremely important; the longer she was under anesthesia, the more likely that she could lose her breathing, says the surgeon. The seal has been kept on land to prevent water from entering the cut on her head.Now, Ziggy is eating a full diet and is beginning t o gain weight again.“Recently I’ve allowed her to go swimming,” says Flower. However, the source of Ziggy’s neurological disorder(神经紊乱) is still a myste ry.“My theory is that when she was found, she had a head injury,”Uriarte says.“Hit by a boat maybe...That happens a lot with seals.” Flower is less willing to guess.“I don’t think there’s enough information to make that assumption. We just don’t know what happened to her.”【解题导语】本文是一篇记叙文。

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