中职教材英语基础模块下册UnitAdvertising
Unit 9 Advertisement 英语基础模块下册祥解
and walk it into town,
并且牵它进程，
that means you are doing an advertising promotion.
那意味着你正在做一个广告促销。
如果你把这个牌子放在一头大象背上，牵 着它进程，那就意味着你在进行广告促销。
Advertising is bringing products or services to the attention of potential and current customers
I am more or less feeling a little nervous about my future. 16. Attitude (to, towards) 对…的态度，看法 17. play an important role in…. 在…中起重要作用 eg. It is agreed that women play an important role in economic development.
在顾客能看到的地方，招贴海报是很有力度的。多彩 有趣的海报会使路人耳目一新。收音机里的广告的主 要优点是它们比电视广告便宜，很多人仍然听收音机 广播，比如他们在出租车上或者在开车的时候。
13. It is said that… 据说…. eg. It is said that he is rich. 14. have a very good effect on …有好影响 eg. Reading practice has a very good effect on our English study. 15. more or less 或多或少 eg. She is more or less excited. 她多少有点激动。
《Advertisement》中职英语(基础模块 下册)Unit 9ppt课件1【语文版】
A: Royal Fashion Company, may I help you? B: I’d like to have a word with Manager Li? A: Sorry, he isn’t in at the moment, but I’m his secretary. Can I take a message? B: Of course, thank you. Please tell him to call me as soon as he comes back. A: OK, what’s your telephone number? B: 6548392. A: Sorry. I can’t hear you clearly. Speak louder, please. B: Yes, 6548392. A: Could you leave your name? B: Certainly, Wang Ming, this is Wang Ming speaking. A: Ok, Mr Wang, I’ll ask him to call you back. B: Thank you very much.
5. bring….to the attention of 使…引起…的注 意
eg. The teacher’s talk brought the English reading skill to the attention of the students.
6. by means of 通过，借助于 eg. We have learnt a lot from foreign countries
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1、往前坐
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坐的位置越靠后，注意力就越难集中。老师不会注意到你的事实可以让你不再紧张，放心去做别的事情。坐在后面，视线分散，哪怕你是在看老师，如果有人移动，你的视线就会飘到那个同学的后脑勺上去，也就无法集中注意力。 而且，坐在后面很
(完整版)职业高中英语基础模块下册Unit9Advertisement练习题
Unit 9 AdvertisementKey Words:advertise advertisement space promotion commercial everywhere radio productattention current mail contain designdirectly select common notice appearmajor advantage however false healthynecessary realUseful Expressions: fashion show bring…toby means of a great deal ofmore or less play an important role inmake sure selected customerall the time bring…to the attention of Grammar Focus:The-ing Form of Verbs (2) 动词的-ing形式（二）4. 作定语动词的-ing形式以单词形式作定语时，置于所修饰的名词之前，以短语形式作定语时，置于所修饰的名词之后。
eg. This reminds me of Italy, when it was still a developing country.A reading room writing paper5. 做宾语补足语eg. Sometime in the night Bill woke and found Joe sitting up in bed, crying.动词的-ing形式及其短语做宾语补足语常出现在下列谓语动词之后：find, feel, listen to, hear, look at, see, watch, notice, observe, smell, get, leave, have等。
(完整版)职业高中英语基础模块下册Unit9Advertisement练习题
fashion show bring…to
a great deal of
play an important role in
selected customer
bring…to the attention of
动词的-ing形式（二）
) 54. A. diverse B. same C. individual D. apparent
word advertising refers to any kind of public
促进) the trading and selling of goods. In the
＿＿ there.
B. to wait C. wait D. waits
＿＿ in China.
A. live B. living C. to live D. lived
The old man devoted his life to ＿＿.
A. teach B. teaching C. being teach D. teached
＿＿＿＿ 10. sleeping boy＿＿＿＿
＿＿＿＿ 12. developing country＿＿＿＿
＿＿＿＿ 14. failing leaves＿＿＿＿
＿＿ here is a classmate of mine.
A. stand B. to stand C. standing D. stood
in the next room.
A. enter, singing B. entering, sings
C. entered, sang D. to enter, to sing
职高英语基础模块下Unit 9 Advertisement学案
Unit 9Advertisement年级：高二科目：英语课型：Reading 主备人：王晓燕时间：2014.3.27 1．知识与技能：key words and useful expressions2．过程与方法：Reading the text, understand the passage, complete the questions and then retell the text.3．情感态度与价值观：体会语言艺术，提升学习兴趣学习重、难点1．重点：bring …to the attention of selected customer advertisement space promotion commercial everywhere radio product attention current mail contain design directly select common notice appear major advantage however2．难点：达到阅读目的，完成习题要求，复述课文内容学习方法：自主、合作、互动学习过程：一、温故互查：Translate the following.1.一种重要的促销手段2.公众，社会3. potential customer 44. by means of5. 选定的顾客6.或多或少7. 遛马8.服装表演9. Exhibition Center 10.by means of二、设问导读Answer to the following questions.①. What do famous persons really want to do when they appear in the ads?②. Which are more expensive, TV ads or radio ads?三、自学检测（paragraph4-5）I.Study the sentences and fill in the blanks with the correct words according to the text.1. Brochures can contain information if designed well. 如果设计的好的话，宣传册会包含大量的信息。
《Advertisement》中职英语(基础模块 下册)Unit 9ppt课件2【语文版】
(a) 一种重要的手段 (b) 被用来做... (c) 发送给... (d) 大众
5fashion show
text
6to be held
7.put ..on the back of..
(e)时装表演 (f)将被举行 (g)放在后面
8.bring ...to... 9.the attention of ... 10.by means of ... 11.and son on
If you put the sign on the back of an elephant and walk it into town ,that means you are doing an advertising promotion.
Key Phrases: fashion show to be held put ...on the back of
slogan
/ˈsləʊgən/
n. 标语
space
/speɪs/
n.空间
obey
/əˈbeɪ/
v.服从
thirst
/ θɜ:st/
n.口渴
promotion /prəˈməʊʃn/ n 宣传，促销
commercial /kəˈmɜ:ʃ/ adj.商业的，商务的
fashion show
时装表演
paint
是老师在上课时补充讲解的，如果不听讲很可能就会错过这些重点。
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所以，上课的时间一定要专注于课堂，决不能打开别的习题集去学习，这样才是高效率的学习，才是提高成绩最快的方法。因此，困难也要先听课，那对你将来的自学一定会很有帮助，哪怕你只是记住了一些经常出现的术语，上课的内容好像马上就忘光
了，但等到你日后自己学习的时候，也能让你回想起很多内容。
中职英语下册 unit9 Advertisement
What is advertisement？
马桶，如此坚硬
ads for government policies
Commercial advertisements
Just do it.
只管去做。 （耐克运动鞋）
Obey your thirst．
in fact
事实上
make sure
确定
Can you find…… ？
1.What are advertisements?
2.What are the means of advertisements?
3.What is the advantage of raido announcement?
Can you find…… ？
Advertising
Can you find…… ？ …are used to if and so on more or less in fact make sure bring …to a great deal of
by means of
it is said that…
play an important role in
…are be used to
被用于…
if
如果
bring …to
引起
by means of
通过…的途径
and so on
等等
a great deal of
许多、大量
it is said that…
据说..
more or less
或多或少
play an important role in
在…中起重要作用
服从你的渴望。 （雪碧）
[课件]中职英语下册_unit9_AdvertisementPPT
![[课件]中职英语下册_unit9_AdvertisementPPT](https://img.taocdn.com/s3/m/3d78c450f242336c1eb95e76.png)
in fact
事实上
make sure
确定
Can you find…… ？
1.What are advertisements?
2.What are the means of advertisements?
3.What is the advantage of raido announcement?
Can you find…… ？
1.What are advertisements?
Paragraph 1，line2-3
2.What are the means of advertisements?
Paragraph 3，line2-4
3.What is the advantage of raido announcement?
Paragraph 5，line3-4
Methods of advertising
TV / radio / cinema / magazine / newspapers / Billboard广告牌 near main roads / mails or gifts / balloon / fly sheet传单
Advertising
…are be used to
被用于…
if
如果
bring …to
引起
by means of
通过…的途径
and so on
等等
a great deal of
许多、大量
it is said that…
据说 ..
more or less
或多或少
play an important role in
在…中起重要作用
Can you find…… ？ …are used to if and so on more or less in fact make sure bring …to a great deal of
新语文版中职英语基础模块 下册unit 9《advertisement》教学设计(精品).doc
And I can correct the pronunciation .
And we can read them together ,
And call other Ss to read to check if they can read skillfully.
15’
Teaching
ProTeaching
These words ‘pictures that were made by our take part in the class.
Ss,
So I make the writer to read or tell others what they are .and they make the pictures on the blackboard .
3.let a s to answer the question
4.Make the topic and later let’s learn the new Ss TEACH Ss.
words
The words is 10 in total
Of today.
Ss have many chances to
4
Topic
Unit 9 Advertisement
Type
New
Date
4.23
Period
Two
教学设计
Teachin 1. Target language words and sentences g goals 2. Target Ability
To develop the Ss’ ability and skills of guessing words and reading comprehension.
中职英语-基础模块下册《Unit Advertising》课文翻译课件 (一)
中职英语-基础模块下册《UnitAdvertising》课文翻译课件 (一)“中职英语-基础模块下册《Unit Advertising》课文翻译课件”是一篇以广告为主题的英语课文，通过广告的学习，让学生了解广告的种类、特点、制作以及翻译等方面，提高关于广告的综合素质，对学生的英语水平有相当大的提升作用。
本篇文章将逐一介绍课文内容及其翻译。
一、课文意义1.广告的定义和种类广告是指企业或组织通过媒体向人们传播信息，以促进销售、宣传品牌、增强知名度等目的的宣传活动。
广告可以分为电视、广播、报纸、杂志、户外等多种形式。
2.广告的特点广告的特点包括语言简洁明了，图文并茂、色彩艳丽，具有创意和吸引力，能够引起消费者共鸣。
3.广告的制作广告的制作包括选题和策略、策划、创意构思、文案撰写、平面设计、动画制作、音频制作、视频制作、翻译等多个环节。
4.广告的翻译广告的翻译包括语言翻译和文化翻译两个方面。
其中，语言翻译要求准确无误，排版美观。
文化翻译要求了解不同文化背景，准确表达广告信息。
二、课文翻译1.广告的种类广告是宣传活动的一种形式，可以分为电视、广播、报纸、杂志、户外等多种形式。
不同形式的广告具有不同的特点，适用于不同的受众群体。
Advertising is a form of promotion that can be divided into various types, such as TV, radio, newspapers, magazines, and outdoor advertisement. Different types of advertising have different characteristics and can be designed for different target audience.2.广告的特点广告的语言简洁明了，图文并茂，色彩艳丽，具有创意和吸引力，能够引起消费者共鸣。
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如果你把这个牌子放在一头大象背上，
If a fashion show is to be held on Saturday, and you paint a sign saying “Fashion Show coming to the Exhibition Center on Saturday”, that is an advertisement. If you put the sign on the back of an elephant and walk it into town, that means you are doing an advertising promotion. 牵着它进城，
广告是商品交易中一种重要的促销手 段。
Advertising is an important way of promotion in commercial business. What is an advertisement? Advertisements are used to send commercial information about some commodities or services to the public.
If a fashion show is to be held on Saturday, and you paint a sign saying “Fashion Show coming to the Exhibition Center on Saturday”, that is an advertisement. If you put the sign on the back of an elephant and walk it into town, that means you are doing an advertising promotion. 而你画了一个写有“周六将在展览中 心上演一场时装秀”的牌子，
If a fashion show is to be held on Saturday, and you paint a sign saying “Fashion Show coming to the Exhibition Center on Saturday”, that is an advertisement. If you put the sign on the back of an elephant and walk it into town, that means you are doing an advertising promotion. 那就是一个广告。
广告被用来向公众传递一些产品和服 务的信息。
If a fashion show is to be held on Saturday, and you paint a sign saying “Fashion Show coming to the Exhibition Center on Saturday”, that is an advertisement. If you put the sign on the back of an elephant and walk it into town, that means you are doing an advertising promotion.
Advertising is an important way of promotion in commercial business. What is an advertisement? Advertisements are used to send commercial information about some commodities or services to the public.
什么是广告？
Advertising is an important way of promotion in commercial business. What is an advertisement? Advertisements are used to send commercial information about some commodities or services to the public.
Unit 9 Advertising
课文
词组
1--5 6--11
译文
完成句子
（Ｉ.1Ｐ８１）
汉译英
(I.2 P81)
1--4
5--8
Advertising is an important way of promotion in commercial business. What is an advertisement? Advertisements are used to send commercial information about some commodities or services to the public.
If a fashion show is to be held on Saturday, and you paint a sign saying “Fashion Show coming to the Exhibition Center on Saturday”, that is an advertisement. If you put the sign on the back of an elephant and walk it into town, that means you are doing an advertising promotion.
Hale Waihona Puke If a fashion show is to be held on Saturday, and you paint a sign saying “Fashion Show coming to the Exhibition Center on Saturday”, that is an advertisement. If you put the sign on the back of an elephant and walk it into town, that means you are doing an advertising promotion. 如果在周六要举行一场时装秀