维度公司简介

质量管理
Quality Management
Strict compliance with ICC/ESOMAR International Code in the field/严格遵循 ICC/ESOMAR国际执业准则 Int‘l spec.-according field implementation standard/符合国际规范的实地执行标准 Quality control system running through the whole process of marketing research/贯穿营销研究全过程的质量控制体系 Entry-time data verification & DPX-empowered data check against logical relationships or limitations/数据录入实时校验与DPX使能的逻辑查错 Automated generation of standardized research reports using programmable scripting language/标准报告生成过程使用程序脚本实现任务自动化
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http://www.dimeno.com
维度研究
服务网络
Service Network
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Shenzhen (Headquartered)/深圳(总部) Shanghai Office/上海办事处 Guangzhou Office/广州办事处 Beijing Office/北京办事处 Changsha Office/长沙办事处 Hong Kong Office/香港办事处
维度研究
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http://www.dimeno.com
工作团队
Software Utilities
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30 professionals with 3-10 years of marketing research experience/30多名 具有3至10年市场研究从业经验的专业人士 With most team players having directed about 100 study projects across over 10 industries/大多数成员操作过跨越10多个行业的上百个研究项目 Cross-industry specialty & expertise/跨领域的专业才智和行业特长 Data collection team featuring responsiveness & executive power/富有执 行力的数据采集团队 Recognized as industry-reputed leader in research innovation/业内研究创 新的引领者
http://www.dimeno.com
维度研究
部分客户
Selected Clients
http://www.dimeno.com
维度研究
企业公民
Corporate Citizen
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Commitment to redound upon community and society/我们承诺关注 民生、回报社会 Many public interest research, conducted independently by Dimeno/独立完成大量公共课题研究 Valuable social study findings, referenced by People‘s Daily, Phoenix TV, Sina and Nanfang Daily/ 研究成果具有良好社会效益，被人民日 报、凤凰卫视、新浪网、南方都市报所 引用 Dimeno Improv commonweal research program/维度Improv公益 研究计划
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http://www.dimeno.com
维度研究
软件系统
Software Utilities
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Industry-leading statistical analysis software and data mining system/行业领先的统 计分析软件和数据挖掘系统 Proprietary data entry & check utilities/私有数据录入与数据查错工具 Triple-S standard based online data analysis platform/基于Triple-S规范的在线数据分 析平台 Computer-assisted telephone interview system using Sawtooth WinCATI and Webbased Active Server Pages application/锐齿技术WinCATI计算机辅助电话访问系统 Company-wide Intranet Platform(VP groupware, FTP exchange, BaseCentral integrated data platform)/企业局域网平台(群件、DimenoFtp、中央数据平台)
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http://www.dimeno.com
百度文库
维度研究
调查方法
Survey Method
Qualitative Research/定性研究：
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Qualitative Research/定量研究：
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Focus group/小组座谈会 In-depth interview/深度访谈 Mystery shopping/神秘购物 Qualitative observation/定性观测 Secondary data collection/二手 数据收集
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Retail Trade Area Analysis/零售商圈分析 Customer Satisfaction Research/顾客满意度研究 Travel & Tourism Research/旅游研究 Public Opinion Poll/公共民意测验 Mystery Shopping/神秘购物检测 Consumer Behavior Research/消费者行为研究 Brand Research & Product Positioning/品牌研究与产品定位 Advertising Research/广告研究 Pricing Test/产品定价测试
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http://www.dimeno.com
维度研究
设备设施
Equipments & Facilities
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Maximum 30-line concurrent telephone interview plus synchronized soundrecording capability/最多30线的并行电话访问和同步录音能力 Focus group discussion meeting system(monitoring room, real-time digital audio & video recording and transferring via Internet, simultaneous interpretation)/小组访谈/座谈会会议系统(监控设备、同步录影、同声传译) Computer & communication facilities and high-speed access to Internet/先进 的计算机与通讯设施和高速Internet接入
维度研究
http://www.dimeno.com
行业经验
Industrial Practice
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Retailing/零售商业 Consumer Goods/日用品 Financial Service/金融服务 Telecom & Hi-tech/电信与高科技 Medical & Healthcare/医疗与健康关怀 Tourism Economy & Travel Service/旅游经济与旅行服务 Auto, Parts & Dealer Service/汽车、零配件与经销商服务 Real Estate & Property Mgmt./房地产与物业管理
Telephone interview/电话访问 Online survey/网络调查 Indoor interview/上门访问 Product test/产品测试 Street intercept interview/街头 拦截访问
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http://www.dimeno.com
维度研究
维度研究
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http://www.dimeno.com
成长历程
Growth History
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2000/1: founded in Shenzhen/公司于深圳注册成立 2002/7: Shanghai office & Guangzhou office set up/上海和广州办事处相继设立 2004/5: Beijing office & Changsha office set up/北京和长沙办事处相继设立 2005/3: “Brand Dimeno”program launched/公司启动“维度品牌”服务工程 2005/9: Research Innovation Center established/研究革新中心建立 2006/8: A series of technological models developed/公司开发形成多个产品模型 2007/9: New brand identity started-up/启动新的Dimeno品牌标识
research core dimensions
洞见商业问题的核心维度
维度市场研究咨询有限公司简介
General Introduction to Dimeno Research
维度研究
公司简介
Company Profile
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China‘s leading marketing research company/中国领先的市场 研究公司 Cutting-edged quantitative research technologies/业内领先的 数量研究技术 More 8-year research experience/超过八年的研究经验 Learning & creativity-driven work team/学习创新型的工作团队 Member of ESOMAR, CMRA & SZIIA/欧洲民意和市场研究协 会、中国市场研究协会、深圳市信息行业协会会员单位 CATI & online survey capability/计算机辅助电话访问和在线调 查能力 Int‘l specification-according quality standard/遵循国际规范的 质量标准 6 service offices set up in China/全国六省市设有服务办事处
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Brands for data service/数据服务品牌 Dimeno W@tcher Dimeno Dintegra (data collection/数据采集) (data analysis & modeling/分析与建模)
http://www.dimeno.com
维度研究
研究专长
Research Expertise
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http://www.dimeno.com
维度研究
研究产品
Service Offerings
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Brands for research service/研究服务品牌 Dimeno Perspace Dimeno RetailScope Dimeno ServGage Dimeno TravelDyn Dimeno Public Vision (marketing research/营销研究) (retail research/零售研究) (service measurement/服务测量) (tourism economy/旅游经济) (public research/公共研究)