大学生创业创意创新大赛获奖模板
最新“挑战杯”大学生创业大赛获奖作品
第五届“挑战杯”中国大学生创业计划竞赛1精细化工有限责任公司创2业3计4划5书6XX大学参赛作品789前言10我们的困惑造纸术，作为我国四大发明之一，曾经代表了一个民族的强盛，见证了11一个文明的辉煌，也述尽了无数国人对于“中华上国”的自豪。
随着历史的车轮驶进现代，12早已盛况不在，造纸工业已逐渐成为技术含量低下的代表，生态环境意识淡薄的象征，低层13次无序竞争市场的缩影，媒体舆论屡屡批评的对象。
今昔对比，不得不令人深思。
14现状与对策我们不妨来看看造纸行业存在的诸多悖论：庞大而且持续增长的市场需15求与微小的人均消费；社会对于纸品消费层次的不断提高与企业技术水平的滞后；人们对于16可持续发展的迫切需要与生产污染问题的难以解决；企业的生存和发展要求与实际利润空间17的逐渐萎缩，每年巨额的外汇进口和国家的外汇安全等等。
种种问题集于一身，造纸业面临18着哈姆雷特式的抉择：生存还是死亡？综合诸家之言我们认为造纸业的复兴需要上中下三个19因素：上需国家政策的引导和软环境的建设，中靠造纸企业自身的结构转型和创新发展，下20有配套行业的协作支持必能使造纸业重现辉煌。
其中作为造纸配套行业的造纸化学品行业更21应首当其冲，成为振兴造纸工业的支柱力量之一。
22我们的蓝图我们认为：实现造纸化学品研制的高档化、产业化和规模化必然能为造23纸行业的发展带来更多的契机和动力，有志于此，我们创立的“九天化工”将立足于高校科24研背景；着眼于造纸行业现状；专注于造纸化学品研发；谋求顾客，社会，员工和企业的最25大满意度。
26正所谓：龙者，隐于深壑之中，腾于九天之上。
我们的企业通过稳步发展，坚持以人为本，27以科技为源泉，以用户为导向，以市场为准则，必能在不远的将来有所作为，腾于九天。
而28我国造纸工业也将通过不断的深化革新，励精图治，必将大有作为，重铸造纸大国的辉煌！2930第五届“挑战杯”中国大学生创业计划竞赛目录31一、执行总结321、公司简介 (1)332、市场描述 (1)343、投资与财务 (2)354、管理团队 (3)365、整体项目进度 (3)37二、项目背景 (4)38三、产品与服务391、产品与服务 (7)402、产品性能 (7)413、优、劣势比较 (7)424、价值评估 (8)435、用户反馈 (9)446、应用前景 (9)457、未来规划 (10)46四、市场及竞争分析471、宏观环境分析 (11)482、竞争环境分析 (12)493、企业综合评价 (16)50五、市场营销51第五届“挑战杯”中国大学生创业计划竞赛1、目标市场 (17)522、产品 (17)533、定价策略 (17)544、战略伙伴建设 (18)555、销售渠道分析 (18)566、推广策略 (19)577、市场开发策略 (21)588、技术服务与支持 (22)59六、公司战略601、共同愿景 (23)612、发展战略 (23)623、人力资源战略 (25)634、企业文化建设 (26)645、可持续发展战略 (27)65七、管理架构661、公司性质 (27)672、组织形式 (28)683、部门职责及配置.................................................. . (28)694、知识产权管理 (30)705、人力资源管理.................................................. . (30)716、员工持股 (31)72八、生产管理73第五届“挑战杯”中国大学生创业计划竞赛1、生产要求 (31)742、厂址选择 (32)753、成本控制 (33)764、产品研发 (33)775、质量管理 (33)786、生产工艺流程 (33)797、企业标准 (34)80九、投资分析811、股本结构与规模 (35)822、资金来源与运用 (35)833、投资可行性分析 (35)84十、财务分析851、主要财务假设 (41)862、销售预测 (41)873、成本费用核算 (42)884、利润表 (44)895、资产负债表 (45)906、现金流量表 (46)917、会计报表分析 (47)92十一、风险评估及对策931、风险评估 (48)942、解决方案 (49)95十二、项目融资说明961、资金需求量 (50)972、拟出让股份..................................................... . (50)983、筹资用途 (50)994、风险投资者权利............................................... . (50)1005、战略伙伴权利 (51)1016、退出时间............................................................ (51)1027、退出方式 (51)103十三、保险与法律事务 (52)104十四、附录 (52)1051、科学技术成果鉴定证书1062、科技查新报告1073、检验报告1084、企业标准1095、试用情况及用户反馈1106、市场调查问卷1117、市场调查及结果反馈1128、主研人简介1139、创业团队简介11410、研发机构介绍11511、主要参考文献11612、会计报表附表117118119一、执行总结1201、公司简介121九天精细化工有限责任公司（简称九天化工）是一家筹建中的化工企业，位于郑122州市高新技术产业开发区。
中国“互联网+”大学生创新创业大赛优秀作品
附件3广西高校大学生创新创业计划项目申报书项目名称：基于微信小程序的校园综合服务平台项目类别：创新训练项目□创业训练项目创业实践项目□项目负责人：负责人所在院系：填表日期：广西壮族自治区教育厅填写须知一、项目类别说明：1. 创新训练项目是本科生个人或团队，在导师指导下，自主完成创新性研究项目设计、研究条件准备和项目实施、研究报告撰写、成果（学术）交流等工作。
每个项目参与学生一般不超过5人。
2. 创业训练项目是本科生团队，在导师指导下，团队中每个学生在项目实施过程中扮演一个或多个具体角色，完成编制商业计划书、开展可行性研究、模拟企业运行、参加企业实践、撰写创业报告等工作。
每个项目参与学生一般不超过6人。
3. 创业实践项目是学生团队在学校导师和企业导师共同指导下，采用前期创新训练项目（或创新性实验）的成果，提出一项具有市场前景的创新性产品或者服务，以此为基础开展创业实践活动。
此类项目不限参与学生人数。
二、本表由申请人如实填写，表达简明扼要。
三、填表字体用小四号宋体，单倍行距，要求统一用A4纸双面印制、装订。
三、项目方案（包括项目研究的目标和主要内容、拟解决的途径、人员分工、预期成果等，创业类项目还需包括市场分析、营销模式、管理模式、财务分析、风险预期等内容）1、项目研究的目标和主要内容：开发基于微信小程序的校园综合平台，打造属于我们大学生的移动互联网的便捷式服务平台。
以二手市场买卖为主，辅以各类同学们所需却不方便系统使用的功能，打造高校圈子，以优质的内容与可靠的平台来获取高校这一特殊市场。
2、解决的途径：用两个月时间来实现平台的家规，通过电子问卷形式来获取同学们的需求与看法等信息，以纸质宣传单，二维码，网络媒体共同推广的形式让大家了解我们这个平台。
3、营销模式：高校式营销，针对各个高校市场的相似的需求量身定制相适应的营销策略，我们准备将这个应用首先在校园内推广，最终是全国各大高校，通过与各个用户的合作，达到商家用户、买家用户、第三方（我们）共同受益的目的。
大学生创新创业大赛获奖情况-北京信息科技大学教务处
信息管理学院 信息安全 计算机学院 计算机技术 计算机学院 计算机技术
研1701 信安1501 研1509 研1702
一等奖 康海燕 创意组
安楚蓉 信息管理学院 信息安全
信安1601
负责人 杜鸽 机电工程学院 机械设计制造及其自动化机械1304
基于足球机器人的中小学科技
5
教育
成员
陈超轶 计算机学院 软件工程
李强 自动化学院 电气工程及其自动化 电气1501
负责人 严宇奇 理学院
8 精准扶贫与乡村振兴公益网
欧仁Байду номын сангаас 理学院
成员
王红飞 理学院
电子信息科学与技术 电子信息科学与技术 统计学
电技1202 电技1202 统计1201
胡纪平、 红旅赛 严茂超 道
负责人 相福龙 机电工程学院 机器人工程
机器人1701
软工1602
代清 机电工程学院 机械设计制造及其自动化机械1304
邱景红 初创组
负责人 熊娜 经济管理学院 财务管理
财务1604
张文萍 信息管理学院 信息管理与信息系统 信管1503
启智天空模块化无人机教育项
6
目
成员
邹倩 机电工程学院 工业设计 张思璐 机电工程学院 工业工程
工设1703 工业1702
自控1504
陈光轩 自动化学院 自动化
自控1401
柯明冠 自动化学院 自动化
14
无尘黑板助手
成员
张龙 机电工程学院 工业工程
自控1701 工业1701
李明大 创意组
王迪 自动化学院 自动化
自控1504
负责人
杨博 杨弃
机电工程学院 工业工程 自动化学院 导航与制导
全国大学生创新创业大赛优秀作品
全国大学生创新创业大赛优秀作品在当下这个风云变幻、创新创业蓬勃发展的时代，全国大学生创新创业大赛成为展现青年学子才华的重要舞台，更是培育和发挥年轻一代创新创业潜能的重要平台。
本文将介绍一些曾获得该赛事优秀作品奖项的案例，展示他们在实践中的勇气、智慧和创意。
一、项目一：智能垃圾分类机器人这个由某大学团队打造的项目，旨在解决城市生活中垃圾分类难的问题。
他们利用人工智能技术，设计出一款智能垃圾分类机器人，通过摄像头识别垃圾种类，自动将垃圾分类放置到对应回收箱中。
这项创新不仅解决了居民的日常难题，也为城市垃圾处理提供了更加智能和高效的解决方案。
二、项目二：无人售货车另一支团队开发了一款无人售货车，可以实现24小时自助购物服务。
这款售货车采用自动导航技术，能够自主行驶到指定地点进行销售服务，用户可以通过手机App进行商品选择和支付，实现完全无人化营业。
这项创新不仅提升了购物体验，还有效解决了部分地区商业服务不足的问题。
三、项目三：虚拟现实教学平台还有一支团队利用虚拟现实技术，开发了一款虚拟现实教学平台，为学生提供更加直观、生动的学习体验。
这个平台结合了虚拟实境和教学内容，可以让学生身临其境地体验各种学科知识，并进行互动学习。
这项创新极大地拓展了传统教学模式，为年轻学子提供了更具吸引力和有效性的学习方法。
通过这些优秀作品的介绍，我们可以看到在全国大学生创新创业大赛中，参赛团队们不仅充分展现了自己的技术能力和创新意识，更对社会现实问题有着深刻的洞察和解决方案。
他们的作品不仅在比赛中获得奖项，更为年轻一代的创新创业精神注入了更多活力和动力。
希望这些优秀作品能够继续发扬光大，为社会发展和进步贡献更多智慧和力量。
大学生创业创意创新大赛获奖模板
第五届全国大学生电子商务“创新、创意及创业”挑战赛创新创意创业参赛学校：长春大学作品名称：交换空间团队名称: 小智慧也有大作为指导老师：王钊王东屏团队成员：郑千旭、赵琪、周洋宇、常磊、王庆目录第一章市场分析1.1项目背景```````````````````````````````````````````````````````````````````````````````````````````````````````````````````31.1.1旅游业发展前景`````````````````````````````````````````````````````````````````````````````````````````````````31.1.2旅游业政策````````````````````````````````````````````````````````````````````````````````````````````````````````31.1.3互联网+`````````````````````````````````````````````````````````````````````````````````````````````````````````````31.1.4市场趋势和机会`````````````````````````````````````````````````````````````````````````````````````````````````4 1.2 旅游行业SWOT分析``````````````````````````````````````````````````````````````````````````````````````````````````4 1.3 目标用户分析```````````````````````````````````````````````````````````````````````````````````````````````````````````41.3.1消费人群定位````````````````````````````````````````````````````````````````````````````````````````````````````41.3.2 目标人群特点```````````````````````````````````````````````````````````````````````````````````````````````````4 1.4 行业竞争对手```````````````````````````````````````````````````````````````````````````````````````````````````````````51.4.1最直接的竞争对手``````````````````````````````````````````````````````````````````````````````````````````````51.4.2间接的竞争对手`````````````````````````````````````````````````````````````````````````````````````````````````51.4.3竞争优势```````````````````````````````````````````````````````````````````````````````````````````````````````````5第二章运营方案2.1公司理念````````````````````````````````````````````````````````````````````````````````````````````````````6 2.2公司目标````````````````````````````````````````````````````````````````````````````````````````````````````6 2.3发展战略````````````````````````````````````````````````````````````````````````````````````````````````````62.3.1整合用户服务与社区服务````````````````````````````````````````````````````````````````````````62.3.2提供渠道、重视借助外力、整合资源`````````````````````````````````````````````````````````6 2.4业务与赢利模式```````````````````````````````````````````````````````````````````````````````````````````62.4.1业务体系`````````````````````````````````````````````````````````````````````````````````````````````72.4.2业务详述`````````````````````````````````````````````````````````````````````````````````````````````72.4.3业务发展规划```````````````````````````````````````````````````````````````````````````````````````72.4.4盈利模式`````````````````````````````````````````````````````````````````````````````````````````````8第三章财务可行性分析`3.1投入资金```````````````````````````````````````````````````````````````````````````````````````````````````````````````````8 3.2 市场调查与全面预算`````````````````````````````````````````````````````````````````````````````````````````````````83.2.1未来五年服务收入预测``````````````````````````````````````````````````````````````````````````````````````83.2.2服务成本```````````````````````````````````````````````````````````````````````````````````````````````````````````93.2.3未来五年利润预算`````````````````````````````````````````````````````````````````````````````````````````````93.2.4有关成本的预算````````````````````````````````````````````````````````````````````````````````````````````````9 3 .3利润、损益平衡分析````````````````````````````````````````````````````````````````````````````````````````````````103.3.1盈亏平衡分析 ``````````````````````````````````````````````````````````````````````````````````````````````````10 3.4 相关长期投资决策评价指标`````````````````````````````````````````````````````````````````````````````````````103.4.1投资回收期``````````````````````````````````````````````````````````````````````````````````````````````````````113.4.2净现值`````````````````````````````````````````````````````````````````````````````````````````````````````````````11 3.5财务评价结论```````````````````````````````````````````````````````````````````````````````````````````````````````````12第四章风险分析与解决方案4.1政策风险````````````````````````````````````````````````````````````````````````````````````````````````````````````````124.1.1风险详述````````````````````````````````````````````````````````````````````````````````````````````````````````124.1.2应对措施````````````````````````````````````````````````````````````````````````````````````````````````````````12 4.2市场风险````````````````````````````````````````````````````````````````````````````````````````````````````````````````124.2.1风险详述````````````````````````````````````````````````````````````````````````````````````````````````````````124.2.2应对措施````````````````````````````````````````````````````````````````````````````````````````````````````````13 4.3技术风险````````````````````````````````````````````````````````````````````````````````````````````````````````````````134.3.1风险详述````````````````````````````````````````````````````````````````````````````````````````````````````````134.3.2应对措施````````````````````````````````````````````````````````````````````````````````````````````````````````13 4.4竞争风险````````````````````````````````````````````````````````````````````````````````````````````````````````````````134.4.1风险详述````````````````````````````````````````````````````````````````````````````````````````````````````````134.4.2应对措施````````````````````````````````````````````````````````````````````````````````````````````````````````14 4.5财务风险````````````````````````````````````````````````````````````````````````````````````````````````````````````````144.5.1风险详述````````````````````````````````````````````````````````````````````````````````````````````````````````144.5.2应对措施````````````````````````````````````````````````````````````````````````````````````````````````````````14 第五章营销推广5.1推广阶段```````````````````````````````````````````````````````````````````````````````````````````````````````````````14 5.2推广方式```````````````````````````````````````````````````````````````````````````````````````````````````````````````155.2.1百度搜索及度推广`````````````````````````````````````````````````````````````````````````````````````````155.2.2利用社交渠道推`````````````````````````````````````````````````````````````````````````````````````````````155.2.3新闻门户推广````````````````````````````````````````````````````````````````````````````````````````````````15 5.3核心营销运营方案`````````````````````````````````````````````````````````````````````````````````````````````````155.3.1会员制```````````````````````````````````````````````````````````````````````````````````````````````````````````155.3.2主动注册```````````````````````````````````````````````````````````````````````````````````````````````````````165.3.3金币激励制````````````````````````````````````````````````````````````````````````````````````````````````````165.3.4口碑营销```````````````````````````````````````````````````````````````````````````````````````````````````````165.3.5价格营销```````````````````````````````````````````````````````````````````````````````````````````````````````16 第六章管理体系6.1公司文化````````````````````````````````````````````````````````````````````````````````````````````````166.1.1文化基调````````````````````````````````````````````````````````````````````````````````````````166.1.2公司宗旨````````````````````````````````````````````````````````````````````````````````````````166.1.3核心价值理念``````````````````````````````````````````````````````````````````````````````````166.1.4基本价值观`````````````````````````````````````````````````````````````````````````````````````166.1.5企业精神````````````````````````````````````````````````````````````````````````````````````````166.1.6品牌个性````````````````````````````````````````````````````````````````````````````````````````16 6.2组织结构````````````````````````````````````````````````````````````````````````````````````````````````16 6.3经营团队````````````````````````````````````````````````````````````````````````````````````````````````16 6.4人事制度````````````````````````````````````````````````````````````````````````````````````````````````16 6.5激励机制````````````````````````````````````````````````````````````````````````````````````````````````16第一章市场分析1.1项目背景1.1.1旅游业发展前景本世纪初期，在世界贸易的组织下我国旅游市全面开放，旅游市场的竞争日趋激烈，众多旅游企业才开始关注并投入到旅游电子商务战略中来。
江苏省第四届大学生创新创意创业大赛项目获奖名单
科技创新
5
南京新气息科技有限责任公司
河海大学
科技创新
6
江苏盛图信息技术有限公司
苏州科技学院
科技创新
7
科利尔有限责任公司
南京信息工程大学
科技创新
8
嘉源视觉设计
南京理工大学
文化创意
9
1209文化创意传媒公司
苏州工艺美术职业技术学院
文化创意
10
尚艺墙绘有限公司
南通职业大学
文化创意
11
Original Idea（OI）微影像设计工作室
东南大学
现代服务
18
Theme school有限责任公司
南京晓庄学院
现代服务
19
南朋友大学生活服务网站
南京大学
现代服务
20
徐州光速文化传媒有限公司
江苏师范大学科文学院
现代服务
优秀奖获奖名单
序号
项目名称
学校
组别
1
江苏淮海医药科技股份有限公司
徐州医学院
科技创新
2
康成医药有限责任公司
南京中医药大学
科技创新
3
瑞林城建临时桥有限责任公司
中国矿业大学
科技创新
4
江苏佳凌焊机科技有限责任公司
江苏科技大学
科技创新
5
3D动态医学图谱
南京医科大学
科技创新
6
润农科技有限公司
常州大学
科技创新
7
三益无水环保科技有限公司
苏州大学
科技创新
8
一起飞翔健康生活有限公司
扬州工业职业技术学院
科技创新
9
连云港印象淮艺旅游产品开发有限公司
第二届安徽省“互联网+”大学生创新创业大赛晋级省赛总决赛作品格式模板
第二届安徽省“互联网+”大学生创新创业大赛暨第二届中国“互联网+”大学生创新创业大赛选拔赛项目计划书项目名称：_____（填写项目名称）_____所属组别：（填写创意组或初创组或成长组）__作品类型：_（填写“互联网+”现代农业等）_团队成员：______________________________2016年X月第二届安徽省“互联网+”大学生创新创业大赛注意：此表不超过2页项目计划书的组成及编排顺序一般由以下部分组成，其编排顺序依次为：（1）封面（2）第二届安徽省“互联网+”大学生创新创业大赛暨第二届中国“互联网+”大学生创新创业大赛选拔赛申报表（3）目录（4）正文（5）附录（必要时，初创组和成长组参赛团队必须以附件形式提交组织结构代码证、营业执照复印件及其它佐证材料（专利、著作、政府批文、鉴定材料等））（6）字数要求：正文文字部分至少要10000字以上；项目计划书的书写规范要求一般要求（1）书写文字：均须采用汉语简化文字撰写（2）字体和字号一级（章）标题：黑体，三号，加黑，居中二级（节）标题：黑体，小四号，左对齐三级（节）标题：宋体，加黑，小四号，左对齐条、款、项标题：宋体，小四号，左对齐正文：宋体，小四号，左对齐，首行缩进2字符页眉与页脚（页码）：宋体，五号，居中数字和字母： Times New Roman体前置部分页码：罗马数字，五号，居中除动植物名称、微生物名称、数学符号、物理量符号、变量符号等需要使用斜体文字外，全文均使用正体文字。
（3）幅面与版心幅面：均采用A4纸（210 mm×297 mm）。
版心：左、右边距均为3 cm，上、下边距均为2.54 cm。
（4）行距正文：均采用1.5倍行距，段前、段后无空行。
标题（包括图题、表题）：均为单倍行距；一级标题，段前、段后各设单倍行距；二级标题、三级标题、图题、标题，段前、段后各设0.5倍行距。
（5）章节标题及层次章节标题要突出重点、简明扼要、层次清晰；字数一般在15字以内，不得使用标点符号；章节层次及格式编排示例请见附件正文格式部分。
大创赛优秀作品示例怎么写
大创赛优秀作品示例怎么写在参加大学生创新创业大赛时，提交一份优秀的作品示例是至关重要的。
一个令评委眼前一亮的作品示例不仅可以展示团队的创新能力和实践经验，还能提升作品的竞争力。
接下来就让我们来看看如何撰写一份出色的大创赛优秀作品示例吧。
1. 项目简介首先，在作品示例中需要提供项目的简洁而明了的介绍。
这部分内容应该包括项目的背景、目标和意义。
让评委对项目有一个整体的了解，并激起他们的兴趣。
2. 解决方案其次，详细描述你们团队提出的解决方案。
包括解决了什么问题、采用了什么方法以及取得了什么成果。
尽量用数据和事实进行支撑，让评委对你们的创新有深刻的认识。
3. 创新性强调项目的创新性是非常重要的。
展示出你们与众不同的地方，比如独特的理念、技术创新或者商业模式。
让评委感受到你们对于创新的热情和勇气。
4. 团队实力介绍团队成员的背景和分工也是关键的一步。
展示团队的综合实力，包括技术能力、团队配合、责任担当等方面。
让评委相信你们有能力将项目落地实施。
5. 搭建平台如果有的话，可以详细介绍你们的创新作品是如何搭建起来的。
包括使用了什么技术、实现了哪些功能等等。
这可以让评委更加具体地了解你们的作品。
6. 预期效果最后，展望一下项目的未来。
描述一下你们对项目的发展规划和预期效果，让评委对你们的项目充满信心。
通过以上几点，你就可以构成一份较为完整的大创赛优秀作品示例了。
记住，内容要简明扼要、突出亮点，同时发挥团队协作，相信你们的作品一定会引起评委的关注和肯定。
加油！。
创新创业大赛公益类项目优秀范例
创新创业大赛公益类项目优秀范例在这喧闹的社会里，大家都忙着追梦、拼搏，偶尔也会有人想起那些更需要帮助的人。
你有没有想过，有些人连最基本的生活需求都无法满足？这就让我想起了一个参加创新创业大赛的公益项目，真的是让人感动得不行。
想象一下，一群年轻人，怀揣着梦想，心里想着“我能做点什么来改变这个世界”，他们成立了一个团队，开始了自己的公益旅程。
他们的项目名字叫“爱心食堂”，听上去是不是特别温暖？这个食堂专门为那些生活困难的家庭提供免费餐食。
光是这个想法就让我心里暖暖的。
你知道的，大家都说“民以食为天”，吃饭真的是生活中最基本的需求。
这个项目的发起人们观察到，很多家庭因为经济困难，连一顿热乎乎的饭都吃不上。
于是，他们就萌生了这个想法。
嘿，谁能想到，一顿饭能拉近人与人之间的距离呢？他们开始联系当地的超市、农场，得到了一些捐赠的食材。
为了让这个项目顺利运行，他们还找来了很多志愿者。
哇，这可真是一群热情洋溢的小伙伴。
每次志愿者们一起动手，切菜、煮饭，那场面就像热火朝天的集市一样，热闹非凡。
大家都是笑容满面，心里想着“今天又能为别人做点好事了！”在这个食堂里，不仅有美味的食物，还有温暖的氛围。
人们在这里相聚，分享彼此的故事，互相倾诉。
你能想象吗？那种人与人之间的真诚交流，真的很让人感动。
有的人吃着热腾腾的饭菜，眼里闪烁着感激的光芒，仿佛找到了生活的希望。
这个项目的意义不仅仅在于填饱肚子，更在于让每一个人感受到温暖和关怀。
生活中，有时候一碗饭、一句关心，就能让人心里的阴霾散去。
我记得有一次，食堂里来了一个小女孩，她的笑容就像阳光一样灿烂。
她跟志愿者们聊了起来，讲述她的梦想，说她想成为一名画家。
听到这，我的心都快化了。
这种梦想的火花在这个艰难的环境中依然闪烁着，真的是让人感到无比振奋。
志愿者们立刻决定组织一个小型的绘画活动，鼓励小女孩和其他孩子们一起创作。
那天，食堂里弥漫着颜料的香味，孩子们的笑声此起彼伏，仿佛在为未来的希望喝彩。
第八届全国高职高专“发明杯”大学生创新创业大赛创业类作品获奖名单
赵夏明 张辛 黄炎坤 王鑫磊 王明栓 屈贞财 王涛 张莉 孔伟 祝晔 王萍 王萍 杨斌 张合振 曾友州 曾海珠 罗琳 姚慧敏 杨光 付涛 王玫 杨光 金良奎 向莉 金良奎 向莉 易姝 赵颖 王玫 付涛 付涛 刘洁 聂书云 聂书云 林景良 林景良 颜伟
蔡昌勇
三 三 三 三 三 三 三 三 三 三 三 三 三 三 三 三 三 三 三 三
第八届全国高职高专“发明杯”大学生创新创业大赛 创业类作品获奖名单
作品名称
“窗外”网 warm flower 花店 成都航院刷卡自行车项目 成都航院校园二手书应用点项目策 划书 成都海外旅游行社遂宁分社创业计 划书 三心失独老人服务中心创业计划书 传承文化有限责任公司 川职院快餐店项目策划书 安路士便携洗车器创业策划案 藏汉兄弟客栈 大鑫园艺发展有限公司 海润服装大学生创业有限公司 药食同源中药淘宝网店 七色光饰品小铺 宠爱一生宠物会所 南京雨花台淘宝零售与批发 力矩传感式电动自行车 Cool guys'group 速卖通外贸网店 运营 博时个性动画设计创业计划书 成都航院青年旅行社代理 航院自主餐厅策划书 coffee it yourselves “DIY 创意部落” “猫眼校园礼品店”创业计划 新农村经济发展项目策划方案 绿雅新奇特果蔬基地筹建 川职院避风塘奶茶店项目策划书 生猪养殖与粪便处理 无锡佰易教育咨询有限公司 甜蜜蜜素食餐馆 你做煮 随变电影主题餐厅 咸阳龙亿驾校市场调研策划方案 韩韵服装店网络营销策划方案 天行健调研报告 张修榛 陆磊 刘文秀 曾星杰 刘茜茜 李婷婷 向洪勇 张严 黄建德 熊华 黄界林 潘永光 陈桂豪 冯如仪 谭玉芳 曹紫云 杨云 刘波璇 赵烨 李善武 胡星夜 杨沁源 李兰 严凤轩 袁亮 文斌 黄苏润 严钦 付泓铭 周海洋 林铭浩 张倩仪 文凤英 黄姣 钱文 雷佳 黄丽珍 陈文辉 蔡阳 刘宏斌 李艳珍 帅乔 曹新华 陈慧霞 唐绮琪 淡倩倩 马悦 杨洋 高晶 朱丽玉 陈学发 吕赢辰 谢奕桐 童小羽 张帆 寇渔中 苟儒宇 周跃荣 缪黎 雷琴 吕静 吴豪 何芳芳 胡娅琴 李焕猛 李晚虹 陈丽莎 刘念 李桃 杨茂婷 刘虹利 周霞 张幸幸 王伟男 王萍 孔伟 张志军 罗琳 王玫 黄俊 曾海珠 蒋安全 成明山 罗惠文 谢生伟 陈建慧 林景良 林景良 林景良 颜伟 颜伟 颜伟 刘蓉 刘辉 冯大强 徐进 吕雪 吕雪 吕雪 杨一兰 王靓 纪海波 二 二 二 二 二 二 二 二 二 二 二 二 二 二 二 二 二 二 曾雪 杨舒 刘佳丽 熊华 苏攀 黄益銮 方婷 王婕 李承锦 谢淑敏 庄鹏 周正川 朱晓燕 焦友文 胡宗潭 刘群 史爱龙 陈皓 陈力 唐欢 汤志强 朱国虹 胡丽 田雪梅 严钦 杨盼 朱炜 邹帆 吴剑 田雪 杜川 吕小莉 方婷 朱炜 徐雨潇 刘月婷 章越 胡小伟 张雪荣 杨丹 常凤 李巧义 陈泓宇 聂书云 罗惠文 郑爱翔 赵夏明 王建荣 吕秋慧 李向辉 陶莎莎 朱晓宦 王萍 谭建华 赵丹 宋亚伟 陈涛 邹笑言 唐春玲 刘祖萍 一 一 一 一 一 一 一 一 一 一 一 二 二 符蓉 静凯奇 贺娅琳 李奥申 毛东云 王玫 一
全国创新创业大赛模板
创新创业大赛项目申请书项目名称：(能够体现产品/技术/服务)负责人：指导教师：项目类别：填报时间：年月日目录(黑体三号)自动生成目录到三级标题，宋体，5号，单倍行距，一级标题段前断后0.5行二级标题、三级标题依次缩进2字符（目录页无页码，从正文开始编页码）一、项目概述（一级标题——黑体三号）（重点）从市场分析及定位、产品介绍、商业模式、营销策略、财务分析、团队介绍、其他说明等方面阐述(800字以内)。
（正文——仿宋四号）二、公司简介2.1公司概述（包括公司logo的介绍以及公司的经营理念等）2.2公司现状（二级标题——楷体小三加粗）2.3发展规划三、产品与研发（重点）3.1产品/服务介绍3.1.1产品的用途、功能（三级标题——仿宋四号加粗）3.1.2行业领域3.1.3市场定位3.1.4客户价值3.2产品/服务特色优势（新颖性、先进性和独特性，竞争优势）3.2.1新颖性（先进性、独特性）3.2.2竞争优势3.3.技术研发水平3.3.1项目研究内容，已有技术成果（或实施背景、基础）及指标3.3.2 项目实施的技术方案（包括技术路线、工艺的合理性及成熟性）3.3.3项目的关键技术、创新点3.4知识产权情况四、产业化程度(已注册企业填写)4.1目前产业化进展（阶段性成果描述）4.2 已具备的产业化条件（设备、技术、场地、人才、合作等）4.3未来产业化进程（分年度目标及前景分析）五、市场营销5.1 市场分析（行业背景、现有市场规模及增长趋势等）5.2 市场定位（地域、产业链、市场占有率等分析）5.3 SWOT分析5.3.1 优势（Strengths）5.3.2 劣势（Weakness）5.3.3 机会（Opportunity）5.3.4 威胁（Threats）5.4. 风险分析（分析资金、技术、市场、环境、管理等存在的风险和规避方案）5.4.1资金风险及规避方案5.4.2技术风险及规避方案5.4.3市场风险及规避方案5.4.4环境风险及规避方案5.4.5管理风险及规避方案5.5营销策略5.6盈利方式5.7市场预测六、发展战略（重点）（企业愿景及三年规划目标（产品开发、技术提升、市场开拓、技术人才引进、平台建设、跨地域分布、产业链组建、研发/产业化项目里程碑等）七、商业模式（重点）八、财务分析8.1股本结构和规模根据公司财务预算，拟定公司注册资本为XX万（可有风险投资部分）。
大学校园创业奖励制度模板
大学校园创业奖励制度模板一、总则第一条为了鼓励我校大学生积极参与创业活动，培养具有创新精神和创业能力的优秀人才，根据国家及我校相关政策规定，特制定本奖励制度。
第二条本奖励制度适用于我校全日制在校大学生。
第三条奖励形式包括物质奖励、荣誉奖励和政策支持。
二、奖励条件第四条申请奖励的大学生创业项目应具备以下条件：1. 项目应符合国家法律法规，具有良好的社会效益和经济效益；2. 项目具有一定的创新性、可行性和市场前景；3. 项目负责人为我校全日制在校大学生；4. 项目已注册成立，并正常运营一段时间；5. 项目在校园内外取得一定荣誉或成果。
第五条申请奖励的大学生应具备以下条件：1. 热爱祖国，拥护中国共产党的领导；2. 遵纪守法，诚实守信；3. 具有较强的创新能力和创业精神；4. 在创业项目中发挥关键作用，对项目成功具有突出贡献；5. 积极参与各类创业培训、交流活动，为我校创业教育作出贡献。
三、奖励措施第六条物质奖励：1. 对获得奖励的大学生创业项目给予一定的资金支持；2. 提供创业所需的办公场地、设备、资源等；3. 为获奖项目提供融资对接、法律援助、技术支持等。
第七条荣誉奖励：1. 颁发荣誉证书和奖杯；2. 在校园内进行宣传和推广；3. 推荐参加国家和地方举办的各类创业大赛、交流活动。
第八条政策支持：1. 在校期间，获奖学生可享受一定的学分减免政策；2. 毕业后，获奖学生可优先获得就业推荐和创业指导；3. 对获奖学生所在班级进行表彰和奖励。
四、申报程序第九条申报程序如下：1. 符合条件的大学生创业项目向学校提交申请材料；2. 学校组织专家对申报项目进行评审；3. 评审结果公示无异议后，给予奖励；4. 获奖项目和个人领奖时，需签订相关协议，承诺项目持续运营和发展。
五、附则第十条本奖励制度由学校负责解释。
第十一条本奖励制度自发布之日起实施。
注：此模板仅供参考，具体内容需根据学校实际情况进行调整和完善。
大学生创业计划大赛参赛作品模板
一、执行总结本创业计划的简述（包括公司、项目产品、创业团队等基本情况）。
二、项目介绍项目的创意背景、技术（创意）的描述和前景分析。
三、市场分析1、行业及市场概述（国内行业状况、市场容量）；2、项目的市场需求程度（分析项目市场的可接受容量、主要市场）；3、项目的目标市场（结合产品优势、企业优势，确定该产品的细分市场定位）；4、项目的市场竞争分析（从项目的技术优势、营销优势、行业的认知、团队管理优势等多方面分析与市场同类产品的竞争优势）。
四、总体进度安排与发展策略1、项目总体安排（描述项目实施计划、操作周期、阶段目标）；2、项目开发、生产策略（从利用企业优势、合理组合各种资源出发，描述对项目开发、生产、销售进行的合理策划，以提高产品综合竞争力，满足市场的需求，在较短时间内开发和生产出具有竞争力的产品）；3、项目市场营销策略（制定项目产品市场的推广计划，制定项目产品销售计划，及制定计划时所采取的各种策略）；4、项目获利方式（其中可分析技术的先进性对获利方式的贡献程度等，分析这种获利方式是否是最佳的，及持久性）。
五、创业团队1、核心团队：教育背景（学习及培训经历）、工作业绩；2、创业发起人：自我评价（创新意识、开拓能力、经营理念）。
六、资金运作与财务预测1、项目资金来源与运营计划；2、投资收益与风险分析；3、预测近3年的财务状况，列出主要财务报表和财务指标。
七、风险应对关键的风险分析（财务、技术、市场、管理、竞争、资金撤出、政策等风险），提出应对措施。
八、远景规划未来1-5年的定位及发展规划。
关于创业计划指南创业计划首先是一种吸引投资的工具，同时也是确定目标和制定计划的很好的参考资料，是一个企业管理和操作的行为指南。
创业计划竞赛参赛者组成优势互补的竞赛小组，提出一个具有市场前景的产品或服务，围绕这一产品或服务，完成一份完整、具体、深入的创业计划，以描述公司的创业机会，阐述创立公司、把握这一机会的进程，说明所需要的资源、提示风险和预期回报，并提出行动建议。
大学生创新创业竞赛优秀作品展示PPT模板
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大学生创新创业大赛优秀作品
大学生创新创业大赛优秀作品背景介绍大学生创新创业大赛旨在激发大学生创新精神，培养他们的创业意识和实践能力，促进大学生创新创业教育的发展。
每年举办的大学生创新创业大赛，都会涌现出一批优秀作品，展现了大学生的创造力和潜力。
本文将介绍一些在大学生创新创业大赛中脱颖而出的优秀作品，探讨它们的创新理念和商业潜力。
作品一：智能垃圾分类系统该作品是一款基于视觉识别技术的智能垃圾分类系统，旨在帮助人们更快捷准确地进行垃圾分类。
该系统利用深度学习算法，能够识别垃圾并自动分类，让垃圾分类变得更加便捷和高效。
该作品不仅符合社会环保理念，还具有商业化推广的潜力。
作品二：微信小程序“养生宝”“养生宝”是一款结合了中医养生理念和现代科技的微信小程序。
用户可以通过“养生宝”获取专业的健康建议、推荐的中草药养生方案等内容，帮助人们保持良好的身心健康状态。
该作品在大学生创新创业大赛中获得了广泛好评，展示了团队对中医养生文化的深刻理解和创新应用。
作品三：智能家居控制系统该作品是一款智能家居控制系统，结合了物联网技术和人工智能算法，实现了对家居设备的智能控制和管理。
用户可以通过手机App远程控制家电、智能灯光等设备，实现智能家居的便捷和舒适体验。
该作品在大学生创新创业大赛中获得了一等奖，展示了团队在智能家居领域的领先创新能力。
结语以上仅是大学生创新创业大赛中几个优秀作品的简要介绍，每一个作品背后都有着团队成员的辛勤努力和团队合作精神。
这些优秀作品代表了大学生创业者的创新精神和实践能力，值得我们深入学习和探讨。
希望大学生创新创业大赛继续激发年轻人的创造力，为社会发展注入更多创新力量。
大学生创业创新大赛双创项目评审表【模板】
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财务状况
项目的财务结构、经营成果和现金流量是否合理，是否具备持续发展的能力。
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创业团队
是否具有相对成熟的经营管理团队、技术研发团队，是否具有较强的市场开拓能力和团队意识。
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制度建设
项目（企业）内部各项基础管理制度是否健全并得到有效执行。
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社会效益
是否促进或吸收就业，是否有获得专利、奖励、荣誉等情况。
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产品与服务
主要产品与服务是否有一定的技术水平、成熟性，产品与服务是否具有一定的延展性。
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诚信经营情况
是否存在虚假宣传、商业欺诈、侵犯商业机密等行为。
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路
演
情
况
表达能力
思路清晰、能清楚介绍整个项目情况
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答辩能力
准确理解评委问题，回答问题思路清晰，逻辑严密，语言简洁流畅
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团队形象
团队精神风貌良好，仪表整洁大方，表现得体。
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演讲内容
PPT结构清晰，有逻辑性，内容完善，重点突出，形式美观大方
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项目总分值/总得分
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评审意见
◎合ห้องสมุดไป่ตู้（晋级复赛）
◎不合格（淘汰）
评委签名
附件2
**区第四届青年学生创新创意大赛暨第三届“大创慧谷”
大学生创业创新大赛微电影作品评分标准
评分项目
评分细则
附件1
**区第四届青年学生创新创意大赛暨第三届“大创慧谷”
大学生创业创新大赛双创项目评审表
团队/企业名称
负责人
路演顺序
序号
首届“互联网+”大学生创新创业大赛获奖及创新创业实践活动学分认定结果
王鹏飞、张慧慧、吴波、余安安 计算机科学与技术 创意赛 电子商务 自动化 网络工程 创意赛 创意赛 创意赛
卢传佳 李晶、牛丽、刘亚琴、闻皖军 沈健 后文斌、杨有良
王鹏飞 王战稳、戎成浩 吴波 孙进 张腾、王芳、袁金玲、曹银 侯泽振、吴双来
计算机科学与技术 创意赛 自动化 创意赛
李锦家 高超、王虎、庄震
铜奖 铜奖 铜奖 铜奖 铜奖 铜奖 铜奖 铜奖 铜奖 铜奖 铜奖 铜奖 铜奖 铜奖 铜奖 参赛
2分/生 2分/生 2分/生 2分/生 2分/生 2分/生 2分/生 2分/生 2分/生 2分/生 2分/生 2分/生 2分/生 2分/生 2分/生 1分/生
周俊杰 欧晓倩、刘洋、章梦雪 徐学文 张瑾、王凯、王青 徐文博 屈治、李丹阳、李子潭、范振振 斯佳丽 胡传梅、陈杨、桑晨晨 魏磊 张佳佳、操瑞姣、任国梁
杨俊杰 廖奕权、刘超楠
46 融在掌心——大学生互联网金融服务平台 黄晓倩 姜心怡、毛宏伟、周煜、李震 47 悦享酒店智能服务 48 喵语e果园 49 未获奖的参赛团队 余佳 倪巧胜、孙悦、汪红梅
环境与测绘工程学院 创意赛 统计学 资源勘查工程 工程管理 电子商务 体育教育 会计学 物联网 创意赛 创意赛 创意赛 创意赛 创意赛 创意赛 创意赛
戎放龙 陈叶倩、俞超、张银粉、汪洪燕 胡辉东 刘莉、王彪、车青松、刘茂钱 张亚男 高美美、郭豪豪、王梦啟、许跃 李梅 刘浩 吴宇芳、韦悦、谢莉梅、孙玲 石文涛、李震、刘知琪、徐晶
刘真真 黄金鸽、张子燕 宋天雨 葛姜成、沈建华、张金宝、殷俊
34 "梦想不NG"大学生创业贷款投资网 35 糖“+”“-” 36 互联网+医疗 37 汽车智能管家 38 便携式防盗防丢失设备 39 互联网+私人订制个性旅游 “互联网+”校园生活服务整合 ——以宿州学院为例 《速达便利》—O2O模式下的新型 41 云商便利店 40 42 再聚首创意APP 43 微科普 44 购食尚外卖平台 45 互联网+中国食文化研究项目
创业计划大赛获奖作品范文
创业计划大赛获奖作品范文一·执行总结在当前全国高校关于素质教育、创新能力大讨论的背景下。
我们以“创新”“创业”为指针，充分利用资料进行市场分析、专家咨询、以及数学模型等方法，开展调查研究，制作出本参赛项目“大学生信息服务周报报社创业计划书”。
据我们前不久对部分大学生进行的一次调查表明：他们对如今获得的教育就业信息和进行的思想文化交流渠道深感不满，他们疾呼：我们不仅需要竞争，更渴求交流和引导；不仅需要信息，更渴求便捷获得可靠完整的信息。
鉴于此，作为满怀激情和抱负的大学生，我决定联合高校创办一份属于我们自己的报纸。
“大学生信息服务周报”立足高校，采用借力思想，充分使高校物质资产、人力、信息资源为我所用，精心经营好“信息服务报”，保证服务质量，努力做到使我们报业服务成为集文化交流和丰富信息为一体，集个性化与特色化为一身的高品质服务。
让其成为高校之间，知识青年之间，高校和社会之间的桥梁与纽带。
构筑高校桥梁，携手追求人生 ---- 是我们的服务理念。
适时而生，应需而设 ---- 是我们服务的宗旨。
信息服务周报，贴近大学生的生活、学习、交流需求，实用性和指导性强，内容多样化和个性化。
高校信息资源共享，读者灵活自主选择。
本创业计划是由济宁师范专科学校发起并诚邀全国百所高校加盟，筹建“0.618报业股份有限公司”联合办报。
本公司将先在山东省内各综合性大学建立分社，树立品牌后，将向全国高校推广“特许经营权”或建立“记者站”、“发行站”。
并以香港、澳门为中介向世界大学进军。
总公司与各分社采取“联邦分权式”的管理机制，分社内部采取“学习、交流型”的领导方式。
本报将采用“目标管理、分社竞争、集体决策、三级审核”的制度来保证办报质量。
注重个人品牌（人品+性格+能力）。
吸引优秀人才加盟，不断完善和创新，使我们有信心对顾客承诺：少量的付出，即可获得高附加值的回报！目前，我们所需资金将采用高校师生集资募股方式取得。
公司拟采取功能虚拟方式，把固定资产降到最低，我们的战略目标是5年内成为报业集团，10年内成为综合型、公共型的集团公司。
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第五届全国大学生电子商务“创新、创意及创业”挑战赛创新创意创业参赛学校：长春大学作品名称：交换空间团队名称: 小智慧也有大作为指导老师：王钊王东屏团队成员：郑千旭、赵琪、周洋宇、常磊、王庆目录第一章市场分析1.1项目背景```````````````````````````````````````````````````````````````````````````````````````````````````````````````````31.1.1旅游业发展前景`````````````````````````````````````````````````````````````````````````````````````````````````31.1.2旅游业政策````````````````````````````````````````````````````````````````````````````````````````````````````````31.1.3互联网+`````````````````````````````````````````````````````````````````````````````````````````````````````````````31.1.4市场趋势和机会`````````````````````````````````````````````````````````````````````````````````````````````````4 1.2 旅游行业SWOT分析``````````````````````````````````````````````````````````````````````````````````````````````````4 1.3 目标用户分析```````````````````````````````````````````````````````````````````````````````````````````````````````````41.3.1消费人群定位````````````````````````````````````````````````````````````````````````````````````````````````````41.3.2 目标人群特点```````````````````````````````````````````````````````````````````````````````````````````````````4 1.4 行业竞争对手```````````````````````````````````````````````````````````````````````````````````````````````````````````51.4.1最直接的竞争对手``````````````````````````````````````````````````````````````````````````````````````````````51.4.2间接的竞争对手`````````````````````````````````````````````````````````````````````````````````````````````````51.4.3竞争优势```````````````````````````````````````````````````````````````````````````````````````````````````````````5第二章运营方案2.1公司理念````````````````````````````````````````````````````````````````````````````````````````````````````6 2.2公司目标````````````````````````````````````````````````````````````````````````````````````````````````````6 2.3发展战略````````````````````````````````````````````````````````````````````````````````````````````````````62.3.1整合用户服务与社区服务````````````````````````````````````````````````````````````````````````62.3.2提供渠道、重视借助外力、整合资源`````````````````````````````````````````````````````````6 2.4业务与赢利模式```````````````````````````````````````````````````````````````````````````````````````````62.4.1业务体系`````````````````````````````````````````````````````````````````````````````````````````````72.4.2业务详述`````````````````````````````````````````````````````````````````````````````````````````````72.4.3业务发展规划```````````````````````````````````````````````````````````````````````````````````````72.4.4盈利模式`````````````````````````````````````````````````````````````````````````````````````````````8第三章财务可行性分析`3.1投入资金```````````````````````````````````````````````````````````````````````````````````````````````````````````````````8 3.2 市场调查与全面预算`````````````````````````````````````````````````````````````````````````````````````````````````83.2.1未来五年服务收入预测``````````````````````````````````````````````````````````````````````````````````````83.2.2服务成本```````````````````````````````````````````````````````````````````````````````````````````````````````````93.2.3未来五年利润预算`````````````````````````````````````````````````````````````````````````````````````````````93.2.4有关成本的预算````````````````````````````````````````````````````````````````````````````````````````````````9 3 .3利润、损益平衡分析````````````````````````````````````````````````````````````````````````````````````````````````103.3.1盈亏平衡分析 ``````````````````````````````````````````````````````````````````````````````````````````````````10 3.4 相关长期投资决策评价指标`````````````````````````````````````````````````````````````````````````````````````103.4.1投资回收期``````````````````````````````````````````````````````````````````````````````````````````````````````113.4.2净现值`````````````````````````````````````````````````````````````````````````````````````````````````````````````11 3.5财务评价结论```````````````````````````````````````````````````````````````````````````````````````````````````````````12第四章风险分析与解决方案4.1政策风险````````````````````````````````````````````````````````````````````````````````````````````````````````````````124.1.1风险详述````````````````````````````````````````````````````````````````````````````````````````````````````````124.1.2应对措施````````````````````````````````````````````````````````````````````````````````````````````````````````12 4.2市场风险````````````````````````````````````````````````````````````````````````````````````````````````````````````````124.2.1风险详述````````````````````````````````````````````````````````````````````````````````````````````````````````124.2.2应对措施````````````````````````````````````````````````````````````````````````````````````````````````````````13 4.3技术风险````````````````````````````````````````````````````````````````````````````````````````````````````````````````134.3.1风险详述````````````````````````````````````````````````````````````````````````````````````````````````````````134.3.2应对措施````````````````````````````````````````````````````````````````````````````````````````````````````````13 4.4竞争风险````````````````````````````````````````````````````````````````````````````````````````````````````````````````134.4.1风险详述````````````````````````````````````````````````````````````````````````````````````````````````````````134.4.2应对措施````````````````````````````````````````````````````````````````````````````````````````````````````````14 4.5财务风险````````````````````````````````````````````````````````````````````````````````````````````````````````````````144.5.1风险详述````````````````````````````````````````````````````````````````````````````````````````````````````````144.5.2应对措施````````````````````````````````````````````````````````````````````````````````````````````````````````14 第五章营销推广5.1推广阶段```````````````````````````````````````````````````````````````````````````````````````````````````````````````14 5.2推广方式```````````````````````````````````````````````````````````````````````````````````````````````````````````````155.2.1百度搜索及度推广`````````````````````````````````````````````````````````````````````````````````````````155.2.2利用社交渠道推`````````````````````````````````````````````````````````````````````````````````````````````155.2.3新闻门户推广````````````````````````````````````````````````````````````````````````````````````````````````15 5.3核心营销运营方案`````````````````````````````````````````````````````````````````````````````````````````````````155.3.1会员制```````````````````````````````````````````````````````````````````````````````````````````````````````````155.3.2主动注册```````````````````````````````````````````````````````````````````````````````````````````````````````165.3.3金币激励制````````````````````````````````````````````````````````````````````````````````````````````````````165.3.4口碑营销```````````````````````````````````````````````````````````````````````````````````````````````````````165.3.5价格营销```````````````````````````````````````````````````````````````````````````````````````````````````````16 第六章管理体系6.1公司文化````````````````````````````````````````````````````````````````````````````````````````````````166.1.1文化基调````````````````````````````````````````````````````````````````````````````````````````166.1.2公司宗旨````````````````````````````````````````````````````````````````````````````````````````166.1.3核心价值理念``````````````````````````````````````````````````````````````````````````````````166.1.4基本价值观`````````````````````````````````````````````````````````````````````````````````````166.1.5企业精神````````````````````````````````````````````````````````````````````````````````````````166.1.6品牌个性````````````````````````````````````````````````````````````````````````````````````````16 6.2组织结构````````````````````````````````````````````````````````````````````````````````````````````````16 6.3经营团队````````````````````````````````````````````````````````````````````````````````````````````````16 6.4人事制度````````````````````````````````````````````````````````````````````````````````````````````````16 6.5激励机制````````````````````````````````````````````````````````````````````````````````````````````````16第一章市场分析1.1项目背景1.1.1旅游业发展前景本世纪初期，在世界贸易的组织下我国旅游市全面开放，旅游市场的竞争日趋激烈，众多旅游企业才开始关注并投入到旅游电子商务战略中来。